CN108769262A - A kind of big screen information supplying system, large screen device and method - Google Patents
A kind of big screen information supplying system, large screen device and method Download PDFInfo
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- CN108769262A CN108769262A CN201810722061.7A CN201810722061A CN108769262A CN 108769262 A CN108769262 A CN 108769262A CN 201810722061 A CN201810722061 A CN 201810722061A CN 108769262 A CN108769262 A CN 108769262A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
- H04L67/125—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks involving control of end-device applications over a network
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/18—Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/80—Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication
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Abstract
The invention discloses a kind of big screen information supplying system, large screen device and method, wherein its User ID is converted into corresponding audio file by mobile terminal；Audio file is converted into corresponding User ID by large screen equipment；Multi-screen interactive server receives the User ID that large screen equipment uploads, inquire the data information that database preserves, it matches in the corresponding user information of User ID according to pre-set matching strategy and perhaps instructs, and large screen equipment is driven to show corresponding information or content.Mobile terminal it is registered in advance in the multi-screen interactive server and obtain a corresponding User ID.Through the invention, it when the mobile terminal of user is close to a certain large screen, draws a portrait according to user behavior, the content for showing that user is interested in is adjusted back through multi-screen interactive server, outdoor media presentation mode is changed with this.
Description
Technical field
The present invention relates to field of Internet communication, more particularly to a kind of big screen information supplying system, large screen equipment and
Method.
Background technology
Continuous with large-size screen monitors media termination is popularized, and various out-of-home medias achieve fulminant growth.
The information such as crowd's advertisement are watched on large screen media termination becomes a kind of very common information push mode.Pass through
It is very multimedia practices well that large screen terminal, which carrys out advertisement, such as by broadcasting text in fixed large screen terminal
The contents such as word, picture, voice and video can reach good advertising results.
But under the application scenarios of the prior art, the interior perhaps advertisement that the large screen of public place is shown, typically
It is fixed or be ranked in advance, can not according to consumer's own characteristic automatic Display personalized, customized ad content.
Invention content
The invention mainly solves the technical problem of providing a kind of big screen information supplying system, large screen equipment and
Method can push more accurately information for different reception information crowds by large screen, realize that information push is personalized,
Information push effect to obtain.
In order to solve the above technical problems, one aspect of the present invention is：A kind of big screen information supplying system,
The system comprises：Mobile terminal, for its User ID to be converted into corresponding audio file；Large screen equipment, for receiving
The audio file that the mobile terminal is sent, the audio file received is parsed, and be converted into corresponding user
ID；Multi-screen interactive server is communicatively coupled with the large screen equipment, the institute uploaded for receiving the large screen equipment
User ID is stated, the data information that inquiry database preserves matches the User ID according to pre-set matching strategy and corresponds to
User information in perhaps instruct；It is sending with the use that the large screen equipment is additionally operable to receive the multi-screen interactive server
It is perhaps instructed in the corresponding user informations of family ID, and shows corresponding information or content；Wherein, the mobile terminal is registered in advance
In the multi-screen interactive server and obtain a corresponding User ID；The multi-screen interactive server has been noted from network acquisition in advance
The corresponding data information of volume User ID, and preserve in the database.
Wherein, the mobile terminal includes first processing units, sound playing unit and/or bluetooth unit；Described first
Processing unit includes：Conversion module, for the User ID of the mobile terminal to be converted into corresponding acoustic code；First Fourier becomes
Block is changed the mold, the acoustic code for generating the conversion module carries out positive Fourier transformation, to generate corresponding acoustic signals；
Audio generation unit, the acoustic signals for generating first fourier transformation module are handled to generate audio text
Part；Wherein, it when the audio file is audio files, is sent by the sound playing unit；The audio file is bluetooth
When signal, sent by the bluetooth unit.
Wherein, the large screen equipment includes receiving unit and second processing unit；The receiving unit is for receiving institute
State the audio file of mobile terminal transmission；The second processing unit includes：Resolution unit, for being received to the receiving unit
To audio file parsed, to obtain corresponding acoustic signals；Second fourier transformation module, for single to the parsing
The acoustic signals that member generates carry out Fourier's transformation by reciprocal direction, to obtain corresponding acoustic code；ID generation units, for by described the
The acoustic code that two fourier transformation modules generate is converted into corresponding User ID.
Wherein, the operation of the mobile terminal response user or automatic identification current scene, control the bluetooth unit
Or unlatching, the closing of the sound playing unit.
Wherein, the receiving unit responds the multi-screen interactive server and is sent out according to pre-set content push arrangement
The control instruction gone out is turned on and off.
Wherein, when the large screen equipment receives the audio file that more than two mobile terminals are sent simultaneously, together
When the audio file received is handled, to generate corresponding User ID, and send multiple User ID of generation simultaneously extremely
The multi-screen interactive server；The multi-screen interactive server according to pre-set processing rule to the User ID that receives into
Row processing, to search matched interior perhaps information；Wherein, the pre-set processing rule is identification User ID permission, institute
To state the permission of User ID can pre-set and preserve, and can also be and carried together when sending audio file.
In order to solve the above technical problems, another technical solution used in the present invention is：A kind of big screen information is provided to push away
Delivery method, the method includes：Its User ID is converted into corresponding audio file by mobile terminal；Described in large screen equipment receives
The audio file that mobile terminal is sent, the audio file received is parsed, and be converted into corresponding User ID；It is more
Screen interactive service device receives the User ID that the large screen equipment uploads, and inquires the data information that database preserves, according to
Pre-set matching strategy matches perhaps to be instructed in the corresponding user information of the User ID；The large screen equipment receives
It is perhaps instructed in the user information corresponding with the User ID that the multi-screen interactive server is sent, and shows corresponding information
Or content；Wherein, the mobile terminal it is registered in advance in the multi-screen interactive server and obtain a corresponding User ID；It is described
Multi-screen interactive server obtains the corresponding data informations of registered users ID from network in advance, and preserves in the database.
Wherein, its User ID is converted into corresponding audio file by mobile terminal, is specifically included：By the mobile terminal
User ID is converted into corresponding acoustic code；The acoustic code of generation is subjected to positive Fourier transformation, to generate corresponding acoustic signals；
The acoustic signals generated by Fourier's positive-going transition are handled to generate the audio file.
Wherein, large screen equipment receives the audio file sent by mobile terminal, and the audio file received is carried out
Parsing, and it is converted into corresponding User ID, it specifically includes：The audio file received is parsed, to be corresponded to
Acoustic signals；Fourier's transformation by reciprocal direction is carried out to the acoustic signals that parsing generates, to obtain corresponding acoustic code；Fu will be passed through
In the acoustic code of generation of leaf transformation by reciprocal direction be converted into the corresponding User ID.
In order to solve the above technical problems, another technical solution used in the present invention is：A kind of large screen equipment, institute are provided
Stating equipment includes：Receiving unit, the audio file for receiving mobile terminal transmission；Wherein, the sound that the mobile terminal is sent
Its User ID is converted the correspondence audio file generated by frequency file for the mobile terminal；The mobile terminal is noted in advance
Volume generates a corresponding User ID in multi-screen interactive server；Second processing unit, for by the audio file received into
Row parsing, and it is converted into corresponding User ID；The User ID of generation is uploaded to multi-screen interactive server, so that the multi-screen is mutual
Dynamic server inquiry database simultaneously matches the corresponding user information content of the User ID according to pre-set matching strategy
Or instruction；And the information content or instruction that the multi-screen interactive server returns are received, show corresponding information or content；Its
In, the multi-screen interactive server obtains the corresponding data information of User ID of registration from network in advance, and is stored in database
In.
Wherein, the second processing unit includes：Resolution unit, the audio file for being received to the receiving unit
It is parsed, to obtain corresponding acoustic signals；Second fourier transformation module, the sound wave for being generated to the resolution unit
Signal carries out Fourier's transformation by reciprocal direction, to obtain corresponding acoustic code；ID generation units are used for second Fourier transformation
The acoustic code that module generates is converted into corresponding User ID.
In order to solve the above technical problems, another technical solution used in the present invention is：A kind of big screen information is provided to push away
Delivery method, the method includes：Large screen equipment receives the audio file sent by mobile terminal, by the audio received text
Part is parsed, and is converted into corresponding User ID；Wherein, the audio file that the mobile terminal is sent is the mobile terminal
The correspondence audio file that its User ID is converted and is generated；The mobile terminal is registered in advance in multi-screen interactive server,
And generate a corresponding User ID；The User ID of generation is uploaded to the multi-screen interactive server, so that the multi-screen interactive
Server, which is inquired database and matched in the corresponding user information of the User ID according to pre-set matching strategy, perhaps to be referred to
It enables；Wherein, the multi-screen interactive server obtains the corresponding data information of registration User ID from network in advance, and is stored in data
In library；And when receiving the information content or the instruction of the multi-screen interactive server return, show corresponding information or content.
A kind of big screen information supplying system of embodiment of the present invention offer, large screen device and method, when user's
When mobile terminal is close to a certain large screen, mobile terminal sends out audio (acoustic signals) or Bluetooth signal to large screen, allows big
Screen knows that some user is close；When large screen senses the audio (acoustic signals) that mobile terminal is sent out or bluetooth letter
Number, will be known that it is which user adjusts back through multi-screen interactive server and shows according to user behavior portrait close to screen
The content that user is interested in changes outdoor media presentation mode with this.
Description of the drawings
Fig. 1 is a kind of network architecture diagram of big screen information supplying system in embodiment of the present invention；
Fig. 2 is a kind of illustrative view of functional configuration of big screen information supplying system in embodiment of the present invention；
Fig. 3 is a kind of flow diagram of big screen information method for pushing in first embodiment of the invention；
Fig. 4 is the flow diagram of the implementation method of step S20 shown in Fig. 3；
Fig. 5 is the flow diagram of the implementation method of step S21 shown in Fig. 3；
Fig. 6 is a kind of flow diagram of big screen information method for pushing in second embodiment of the invention.
Specific implementation mode
The prior art noun quoted needed for embodiment of the present invention is explained first.
Audio：Usually refer to the frequency of sound or sound.
Receiver：The present invention refers to audio receiver, for example, microphone, or receive the bluetooth reception of BLE Bluetooth signals
Device.
Acoustic signals：The audio that can be received and parsed through by sound receiver, the original signal parsed.Acoustic code：Sound
Wave signal carries out the significant data obtained after Fourier's transformation by reciprocal direction.
Internal control instructs：Command signal in computer or computer installation, it is therefore an objective to a certain function of trigger device.
External control signaling：The PERCOM peripheral communication signal of common communication protocols is built on, can be received by other reception devices,
Such as the control signaling based on WIFI, the control signaling based on bluetooth, the control signaling based on iBeacon or other with electromagnetism
The control signaling that waveshape is sent.
Trigger response contents：The output made based on intelligent recognition input content is corresponded to, for example, word, sound, voice,
Image, web page interlinkage, service chaining, control signal, device internal control instruction, or external control signaling etc..
Acoustic code reception device：Can be smart machine, cell phone application or specific software with radio equipment, hardware, solid
Part or combination of the above；To receive audio, and acoustic signals therein are parsed, finally obtain acoustic code, generates the triggering of the device
Response contents.
User's portrait, user behavior portrait (personas or behavior personas)：User's portrait is also known as user angle
Color goes understanding user, according to the difference of their target, behavior and viewpoint, by their areas by user's investigation with behavioural analysis
Be divided into different types, then extract characteristic feature in each type, assign name, photo, some demography elements,
The descriptions such as scene are formed personage's prototype, and target user, contact user's demand and design direction are delineated as a kind of
Effective tool.
User ID：Mobile phone user ID can allow multi-screen interactive server to identify user, and carry out AI through internal big data
Intelligence is compared and is calculated, and finds out the information content for most adapting to the user or instruction, as triggering response contents.
In order to describe the technical content, the structural feature, the achieved object and the effect of this invention in detail, below in conjunction with attached drawing and reality
Applying example, the present invention is described in detail.
Referring to Fig. 1, a kind of network architecture diagram of big screen information supplying system for embodiment of the present invention.The system
10 include multi-screen interactive server 11, large screen equipment 12 and mobile terminal 13.Wherein, multi-screen interactive server 11, large-size screen monitors
Curtain equipment 12 and mobile terminal 13 are established by communication network to be communicated to connect.Also, multi-screen interactive server 11 can be with one
A or multiple large screen equipment 12 are established by network and are communicated to connect, and can also pass through network with one or more mobile terminals 13
Establish communication connection.
The large screen equipment 12 is often referred to provide the indoor and outdoor large screen and its host computer of commerce services, in this implementation
In mode, which can be a host computer, or an only UI display terminal, by a center
Ad system is controlled.Multi-screen interactive server 11 can be the combination of a server or multiple servers, be responsible for coordination
The server of different screen signal triggers response contents, reaches multi-screen interactive through internal control instruction or external control signaling
Effect.The mobile terminal 13 can be that mobile phone, tablet computer send out audio through device subsidiary loudspeaker or blue-tooth device
(acoustic signals) or Bluetooth signal.
Further, referring to Fig. 2, being a kind of function knot of big screen information supplying system in embodiment of the present invention
Structure schematic diagram.
The multi-screen interactive server 12 includes recognition unit 110, matching unit 111, push unit 112 and database
113。
The large screen equipment 12 includes receiving unit 120, second processing unit 121 and display processing unit 122.
The mobile terminal 13 includes first processing units 130, built-in bluetooth unit 131, sound playing unit 132.
Concrete operating principle is as follows.
In mobile terminal 13, its User ID is converted into corresponding audio file by first processing units 130, the audio file
It can be audio files, be sent by sound playing unit 132；The audio file can also be Bluetooth signal, pass through bluetooth list
Member 131 is sent.Wherein, the loud speaker which can be arranged with 13 equipment of mobile terminal.
Further, mobile terminal 13 is registered in advance in multi-screen interactive server 11, and generates a corresponding User ID.Its
In, subscriber registration mode is same as the prior art, is not added with repeats herein.
Further, which further includes：
Conversion module 1301, for the User ID of mobile terminal 13 to be converted into corresponding acoustic code；
First fourier transformation module 1302, the acoustic code for generating conversion module 1301 carry out positive Fourier and become
It changes, to generate corresponding acoustic signals.
Audio generation unit 1303, the acoustic signals for generating the first fourier transformation module 1302 handle with
Generate audio file.
When mobile terminal 13 sends its User ID in the form of audio file, meet audio file range of receiving
Large screen equipment 12 receive the audio file, and it is handled.
Specifically, receiving unit 120 receives the audio file sent by a mobile terminal 13, second processing unit 121
The audio file received by receiving unit 120 is parsed, and is converted into corresponding User ID.Wherein, described " to meet
Audio file range of receiving " refers to, in effective range of receiving of receiving unit 120.It is to be understood that the use of mobile terminal 13
Family carries its movement and when in 12 effective range of receiving of large screen equipment, which can receive movement eventually
The User ID that end 13 is sent with audio file form.
Further, which includes：
Resolution unit 1211, the audio file for being received to receiving unit 120 parse, to obtain corresponding sound
Wave signal；
Second fourier transformation module 1212, it is reverse that the acoustic signals for being generated to resolution unit 1211 carry out Fourier
Transformation, to obtain corresponding acoustic code；
ID generation units 1213, the acoustic code for generating the second fourier transformation module 1212 are converted into corresponding user
ID。
Further, which is also uploaded to multi-screen interactive clothes by the User ID that ID generation units 1213 generate
Business device 11.Wherein, the large screen equipment 12 can be carried out data transmission by corresponding interface and multi-screen interactive server 11 and
Instruction is interactive, same as the prior art, is not added with repeats herein.
When multi-screen interactive server 11 receives the User ID of a large screen equipment 12 upload, matching unit 111 is to this
User ID is identified, and inquires the data information that database 113 is preserved, this is matched according to pre-set matching strategy
It is perhaps instructed in the corresponding user information of User ID.In the present embodiment, the matching unit 111 is according to pre-set matching
Strategy matching goes out all interested information of the User ID.Wherein, which obtains the use from network in advance
The corresponding data informations of family ID, and be stored in database 113.The corresponding data information of the User ID can be that the User ID is visited
Ask the network log of network, including, forum's login record, net purchase record, news browsing record etc..The matching unit 111 passes through
Big data statistics carries out AI to the User ID and intelligently compares, to find out the information content or the instruction that most adapt to the user.Into
One step, which can also only obtain the User ID and be recorded in the browsing of LAN, for example, working as the multi-screen
Interactive service device 11 be when managing the server of a certain market large screen only obtain the User ID browse the mall sites or
Corresponding data are stored in database 113 by person by the record of the carried out network access of LAN in the market, to
When being gone shopping with consumer, the advertisement that the large screen inside the market carries out the sold product in this market for the consumer pushes away
It send.
When the multi-screen interactive server 11 is determined with the matched information content of User ID or instruction, the push unit 112
For the information content determined or instruction to be sent to large screen equipment 12.
When large screen equipment 12 receives the information content or the instruction of the return of multi-screen interactive server 11, display processing list
Member 122 is for driving the corresponding information of large screen display or content.For example, word, sound, voice, image, web page interlinkage, clothes
Business link, control signal, device internal control instruction, or external control signaling etc..
Therefore, through the invention, when the mobile terminal of user is close to a certain large screen, mobile terminal is sent out to large screen
Audio (acoustic signals) or Bluetooth signal allow large screen to know that some user is close；When large screen senses movement eventually
The audio (acoustic signals) that sends out or Bluetooth signal are held, will be known that be which user close to screen, according to user's row
For portrait, the content for showing that user is interested in is adjusted back through multi-screen interactive server, outdoor media presentation mode is changed with this.
Further, when its User ID is generated corresponding audio file by mobile terminal 13, bluetooth unit 131 or sound
Broadcast unit 132 can constantly send the audio file；User can also freely start or close bluetooth unit as needed
131 or sound playing unit 132, User ID can just be sent under the scene of needs in the form of audio file by this.Namely
It says, mobile terminal 13 can respond operation or the automatic identification current scene of user, control bluetooth unit 131 or sound is broadcast
It puts the unlatching of unit 132, close.Wherein, corresponding operating button, which can be arranged, in response user's operation can directly open, close indigo plant
Tooth unit 131 or sound playing unit 132.Automatic identification current scene can be according to current geographical location, current net
Network IP address carries out scene Recognition and is opened for example, when current geographical location is a certain market, network ip address is a certain market
Open bluetooth unit 131 or sound playing unit 132.Certainly, if open the field of bluetooth unit 131 or sound playing unit 132
Scape can also be first passed through mobile terminal 13 in advance by user and is configured.
Similarly, the receiving unit 120 of large screen equipment 12 can also be opened or closed according to the needs of actual scene,
For example, advertisement of a certain large screen equipment 12 in a certain period is bought out, then within the time period, receiving unit 120 is closed,
Make the large screen equipment 12 in this period to showing pre-arranged ad content.Wherein, the unlatching of unit 120 is controlled and received
Or the control instruction closed can be that multi-screen interactive server 11 is sent out according to pre-set content push arrangement, may be used also
To come from other-end equipment, server, for example, back-stage management server etc..
Further, mobile terminal 13 runs an APP, and corresponding function is realized to run first processing units 130.
Particularly, if in effective range of receiving of the receiving unit 120 of a large screen equipment 12, there is not mobile terminal 13
When sending audio file or not receiving audio file, which has carried out choosing according to the historical record that played
The information of selecting property plays.For example, playing the maximum information of frequency before playing the large screen equipment 12, or play specified letter
Breath, etc..
Particularly, if the receiving unit 120 of a large screen equipment 12 receives the hair of more than two mobile terminals 13 simultaneously
When the audio file sent, while the audio file received being handled, to generate corresponding User ID, and is sent to simultaneously
Multi-screen interactive server 11 makes it be handled the User ID received according to pre-set processing rule, searches matching
Interior perhaps information, and large screen equipment 12 is driven to play in order the matched content of 13 user of this multiple mobile terminal, wherein pre-
The processing rule being first arranged, can be the permission for identifying User ID, and the permission of the User ID can pre-set and preserve,
It can also be and carry together when sending audio file.For example, User ID permission can be：Whether member, member's rank, disappear
Take accumulating sum etc.；Pre-set processing rule can be：The User ID of priority processing member, according to member's rank from height
It is handled to low sequence, according to the sequential processes of consumption accumulating sum from high to low.Further, processing rule can be
One or more User ID permissions collectively constitute.
Referring to Fig. 3, for a kind of flow diagram of big screen information method for pushing in first embodiment of the invention.
This method specifically includes the following steps applied to big screen information supplying system as described above：
Its User ID is converted into corresponding audio file by step S20, mobile terminal, and sends the audio file.
Wherein, which can be the audio files sent by loud speaker, can also be and sent out by bluetooth module
The Bluetooth signal sent.
Further, the mobile terminal is registered in advance in multi-screen interactive server, and generates a corresponding User ID.
Please refer to Fig. 4, its User ID is converted into corresponding audio file by mobile terminal, especially by following steps
It realizes：
The User ID of mobile terminal is converted into corresponding acoustic code by step S201；
The acoustic code of generation is carried out positive Fourier transformation, to generate corresponding acoustic signals by step S202.
Step S203 handles the acoustic signals generated by Fourier's positive-going transition to generate audio file.
Step S21, large screen equipment receive the audio file sent by mobile terminal, by the audio file received into
Row parsing, and it is converted into corresponding User ID.
Please refer to Fig. 5, the audio file received is parsed, and is converted into corresponding User ID, it is specific logical
Cross following steps realization：
Step S210 parses the audio file received, to obtain corresponding acoustic signals；
Step S211 carries out Fourier's transformation by reciprocal direction, to obtain corresponding acoustic code to the acoustic signals that parsing generates；
The acoustic code of generation by Fourier's transformation by reciprocal direction is converted into corresponding User ID by step S212.
The User ID of generation is uploaded to multi-screen interactive server by step S22, the large screen equipment.
The User ID is identified in step S23, multi-screen interactive server, and inquires the data letter that database is preserved
Breath, matches in the corresponding user information of the User ID according to pre-set matching strategy and perhaps instructs.
In the present embodiment, which matches the User ID according to pre-set matching strategy and owns
Interested information.
Wherein, which obtains the corresponding data information of the User ID from network in advance, and is stored in number
According in library.The corresponding data information of the User ID can be the network log that the User ID accesses network, including, forum logs in note
Record, net purchase record, news browsing record etc..The matching unit 111 is counted by big data and carries out AI intelligence ratios to the User ID
It is right, to find out the information content or the instruction that most adapt to the user.Further, which can also only obtain
The User ID is taken to be recorded in the browsing of LAN, for example, when the multi-screen interactive server is the clothes for managing a certain market large screen
Be engaged in device when, only obtain the User ID and browse the mall sites or by the carried out network access of LAN in the market
Record, and corresponding data are preserved in the database, when to be gone shopping with consumer, the large screen inside the market is directed to
The consumer carries out the advertisement pushing of the sold product in this market.
The determining information content or instruction are sent to large screen equipment by step S24, the multi-screen interactive server.
Step S25, when large screen equipment receives the information content or the instruction of multi-screen interactive server return, display corresponds to
Information or content.
Referring to Fig. 6, for a kind of flow diagram of big screen information method for pushing in second embodiment of the invention.
This method specifically includes the following steps applied to large screen equipment as described above：
Step S30, large screen equipment receive the audio file sent by mobile terminal, by the audio file received into
Row parsing, and it is converted into corresponding User ID.
Wherein, its User ID is converted the diaphone generated by the audio file that mobile terminal is sent for mobile terminal
Frequency file.The audio file can be the audio files sent by loud speaker, can also be the indigo plant sent by bluetooth module
Tooth signal.
Further, the mobile terminal is registered in advance in multi-screen interactive server, and generates a corresponding User ID.
Step S31, which is uploaded to multi-screen interactive server by the User ID of generation, so that the multi-screen interactive
Server, which is inquired database and matched in the corresponding user information of the User ID according to pre-set matching strategy, perhaps to be referred to
It enables.
Wherein, which obtains the corresponding data information of the User ID from network in advance, and is stored in number
According in library.The corresponding data information of the User ID can be the network log that the User ID accesses network, including, forum logs in note
Record, net purchase record, news browsing record etc..
Step S32, when large screen equipment receives the information content or the instruction of multi-screen interactive server return, display corresponds to
Information or content.
The big screen information supplying system of embodiment of the present invention, large screen device and method, when the mobile terminal of user
When close to a certain large screen, mobile terminal sends out audio (acoustic signals) or Bluetooth signal to large screen, and large screen is allowed to know
Some user is close；It, can when large screen senses the audio (acoustic signals) or Bluetooth signal that mobile terminal is sent out
To know being which user adjusts back through multi-screen interactive server according to user behavior portrait close to screen and shows that user has
The content of interest changes outdoor media presentation mode with this.
In several embodiments provided by the present invention, it should be understood that disclosed system, device and method can be with
It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the module or
The division of unit, only a kind of division of logic function, formula that in actual implementation, there may be another division manner, such as multiple units
Or component can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, phase
Coupling or direct-coupling or communication connection between mutually can be by some interfaces, the INDIRECT COUPLING or communication of device or unit
Connection, can be electrical or other forms.
The unit illustrated as separating component may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, you can be located at a place, or may be distributed over multiple
In network element.Some or all of unit therein can be selected according to the actual needs to realize the mesh of this embodiment scheme
's.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it can also
It is that each unit physically exists alone, it can also be during two or more units be integrated in one unit.Above-mentioned integrated list
The form that hardware had both may be used in member is realized, can also be realized in the form of SFU software functional unit.
If the integrated unit is realized in the form of SFU software functional unit and sells or use as independent product
When, it can be stored in a computer read/write memory medium.Based on this understanding, the whole of technical scheme of the present invention
Or part can be expressed in the form of software products, which is stored in a storage medium, including
Some instructions use so that a computer equipment (can be personal computer, management server or the network equipment etc.) or
Processor performs all or part of the steps of the method described in the various embodiments of the present invention.And storage medium above-mentioned includes：USB flash disk,
Mobile hard disk, read-only memory (English：Read-only memory, abbreviation：ROM), random access memory (English：
Random Access Memory, abbreviation：RAM), the various media that can store program code such as magnetic disc or CD.
Example the above is only the implementation of the present invention is not intended to limit the scope of the invention, every to utilize this hair
Equivalent structure or equivalent flow shift made by bright specification and accompanying drawing content is applied directly or indirectly in other relevant skills
Art field, is included within the scope of the present invention.
Claims (12)
1. a kind of big screen information supplying system, which is characterized in that the system comprises：
Mobile terminal, for its User ID to be converted into corresponding audio file；
Large screen equipment, the audio file sent for receiving the mobile terminal carry out the audio file received
Parsing, and it is converted into corresponding User ID；
Multi-screen interactive server is communicatively coupled with the large screen equipment, for receiving the large screen equipment upload
The User ID, the data information that inquiry database preserves, the User ID pair is matched according to pre-set matching strategy
It is perhaps instructed in the user information answered；
The large screen equipment is additionally operable to receive user corresponding with the User ID letter that the multi-screen interactive server is sent
It is perhaps instructed in breath, and shows corresponding information or content；
Wherein, the mobile terminal it is registered in advance in the multi-screen interactive server and obtain a corresponding User ID；It is described more
Shield interactive service device and obtain the corresponding data informations of registered users ID from network in advance, and preserves in the database.
2. big screen information supplying system according to claim 1, which is characterized in that the mobile terminal includes at first
Manage unit, sound playing unit and/or bluetooth unit；
The first processing units include：
Conversion module, for the User ID of the mobile terminal to be converted into corresponding acoustic code；
First fourier transformation module, the acoustic code for generating the conversion module carries out positive Fourier transformation, to raw
At corresponding acoustic signals；
Audio generation unit, the acoustic signals for generating first fourier transformation module are handled to generate audio
File；
Wherein, it when the audio file is audio files, is sent by the sound playing unit；The audio file is bluetooth
When signal, sent by the bluetooth unit.
3. big screen information supplying system according to claim 2, which is characterized in that the large screen equipment includes receiving
Unit and second processing unit；
The receiving unit is used to receive the audio file that the mobile terminal is sent；
The second processing unit includes：
Resolution unit, the audio file for being received to the receiving unit parse, to obtain corresponding acoustic signals；
Second fourier transformation module, the acoustic signals for being generated to the resolution unit carry out Fourier's transformation by reciprocal direction, from
And obtain corresponding acoustic code；
ID generation units, the acoustic code for generating second fourier transformation module are converted into corresponding User ID.
4. big screen information supplying system according to claim 2, which is characterized in that the mobile terminal response user's
Operation or automatic identification current scene control the unlatching of the bluetooth unit or the sound playing unit, close.
5. big screen information supplying system according to claim 3, which is characterized in that the receiving unit response is described more
The control instruction that screen interactive service device is sent out according to pre-set content push arrangement is turned on and off.
6. big screen information supplying system according to claim 1, which is characterized in that when the large screen equipment connects simultaneously
When receiving the audio file that more than two mobile terminals are sent, while the audio file received being handled, to generate
Corresponding User ID, and multiple User ID of generation are sent simultaneously to the multi-screen interactive server；
The multi-screen interactive server is handled the User ID received according to pre-set processing rule, with lookup
The interior perhaps information matched；Wherein, the pre-set processing rule is identification User ID permission, and the permission of the User ID can
To pre-set and preserve, it can also be and carry together when sending audio file.
7. a kind of big screen information method for pushing, which is characterized in that the method includes：
Its User ID is converted into corresponding audio file by mobile terminal；
Large screen equipment receives the audio file that the mobile terminal is sent, and the audio file received is parsed,
And it is converted into corresponding User ID；
Multi-screen interactive server receives the User ID that the large screen equipment uploads, the data letter that inquiry database preserves
Breath, matches in the corresponding user information of the User ID according to pre-set matching strategy and perhaps instructs；
The large screen equipment receives the user information content corresponding with the User ID that the multi-screen interactive server is sent
Or instruction, and show corresponding information or content；
Wherein, the mobile terminal it is registered in advance in the multi-screen interactive server and obtain a corresponding User ID；It is described more
Shield interactive service device and obtain the corresponding data informations of registered users ID from network in advance, and preserves in the database.
8. big screen information method for pushing according to claim 7, which is characterized in that mobile terminal converts its User ID
At corresponding audio file, specifically include：
The User ID of the mobile terminal is converted into corresponding acoustic code；
The acoustic code of generation is subjected to positive Fourier transformation, to generate corresponding acoustic signals；
The acoustic signals generated by Fourier's positive-going transition are handled to generate the audio file.
9. big screen information method for pushing according to claim 7, which is characterized in that large screen equipment is received by moving
The audio file that terminal is sent, the audio file received is parsed, and be converted into corresponding User ID, is specifically included：
The audio file received is parsed, to obtain corresponding acoustic signals；
Fourier's transformation by reciprocal direction is carried out to the acoustic signals that parsing generates, to obtain corresponding acoustic code；
The acoustic code of generation by Fourier's transformation by reciprocal direction is converted into the corresponding User ID.
10. a kind of large screen equipment, which is characterized in that the equipment includes：
Receiving unit, the audio file for receiving mobile terminal transmission；Wherein, the audio file of the mobile terminal transmission is
The mobile terminal is converted its User ID and the correspondence audio file that generates；The mobile terminal is registered in advance in multi-screen
Interactive service device, and generate a corresponding User ID；
Second processing unit for parsing the audio file received, and is converted into corresponding User ID；By generation
User ID is uploaded to multi-screen interactive server, so that the multi-screen interactive server inquires database and according to pre-set
Go out in the corresponding user information of the User ID with strategy matching and perhaps instructs；And it receives the multi-screen interactive server and returns
The information content or instruction, show corresponding information or content；Wherein, the multi-screen interactive server obtains from network note in advance
The corresponding data information of User ID of volume, and preserve in the database.
11. large screen equipment according to claim 10, which is characterized in that the second processing unit includes：
Resolution unit, the audio file for being received to the receiving unit parse, to obtain corresponding acoustic signals；
Second fourier transformation module, the acoustic signals for being generated to the resolution unit carry out Fourier's transformation by reciprocal direction, from
And obtain corresponding acoustic code；
ID generation units, the acoustic code for generating second fourier transformation module are converted into corresponding User ID.
12. a kind of big screen information method for pushing, which is characterized in that the method includes：
Large screen equipment receives the audio file sent by mobile terminal, and the audio file received is parsed, and turns
Change corresponding User ID into；Wherein, the audio file that the mobile terminal is sent is that the mobile terminal carries out its User ID
The correspondence audio file of conversion and generation；The mobile terminal is registered in advance in multi-screen interactive server, and it is corresponding to generate one
User ID；
The User ID of generation is uploaded to the multi-screen interactive server, so that multi-screen interactive server inquiry database is simultaneously
It matches in the corresponding user information of the User ID according to pre-set matching strategy and perhaps instructs；Wherein, the multi-screen is mutual
Dynamic server obtains the corresponding data information of registration User ID from network in advance, and preserves in the database；And
When receiving the information content or instruction that the multi-screen interactive server returns, corresponding information or content are shown.
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