CN108681918A - Obtain the methods, devices and systems of customer's stay time and Sales Volume of Commodity relationship - Google Patents

Obtain the methods, devices and systems of customer's stay time and Sales Volume of Commodity relationship Download PDF

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Publication number
CN108681918A
CN108681918A CN201810426151.1A CN201810426151A CN108681918A CN 108681918 A CN108681918 A CN 108681918A CN 201810426151 A CN201810426151 A CN 201810426151A CN 108681918 A CN108681918 A CN 108681918A
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China
Prior art keywords
commodity
sales volume
area
customer
stay time
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Pending
Application number
CN201810426151.1A
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Chinese (zh)
Inventor
吴济
徐浩
吴明辉
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BEIJING XUEZHITU NETWORK TECHNOLOGY Co Ltd
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BEIJING XUEZHITU NETWORK TECHNOLOGY Co Ltd
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Priority to CN201810426151.1A priority Critical patent/CN108681918A/en
Publication of CN108681918A publication Critical patent/CN108681918A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0202Market predictions or forecasting for commercial activities
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06VIMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
    • G06V20/00Scenes; Scene-specific elements
    • G06V20/50Context or environment of the image
    • G06V20/52Surveillance or monitoring of activities, e.g. for recognising suspicious objects

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • General Physics & Mathematics (AREA)
  • Data Mining & Analysis (AREA)
  • Multimedia (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Cash Registers Or Receiving Machines (AREA)

Abstract

The embodiment of the invention discloses it is a kind of obtain customer's stay time and Sales Volume of Commodity relationship methods, devices and systems, the method includes:Obtain image;Wherein, image includes the corresponding standing area in commodity area of shelf;According to average stay time of all customers in corresponding standing area of the commodity area of the image statistics shelf obtained in preset time in preset time;Obtain sales volume of the commodity in the commodity area of shelf in preset time;Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.The application obtained by way of obtaining image commodity area for standing area in average stay time of all customers in preset time, and obtain sales volume of the commodity in preset time in commodity area, and then customer's stay time and the relationship of Sales Volume of Commodity are obtained, to contribute to businessman optimize cargo put with shelf planar design, with promotion crowd flow to sales volume conversion efficiency.

Description

Obtain the methods, devices and systems of customer's stay time and Sales Volume of Commodity relationship
Technical field
The present embodiments relate to data processing techniques, espespecially a kind of to obtain customer's stay time and Sales Volume of Commodity relationship Methods, devices and systems.
Background technology
Retail such as the scene of supermarket, convenience store, planar design of the businessman to shelf in the placement position and shop of commodity under line It is usually just negatively correlated in the sales volume virtually with commodity, however, businessman sets the plane of shelf in the placement position and shop of commodity Meter is normally based on merchandise classification, commonly uses degree, commodity size and shape to carry out, and this mode facilitates to a certain extent To the system administration of commodity, but the influence that customer brings to sales volume is not considered.
Invention content
An embodiment of the present invention provides a kind of method and apparatus obtaining customer's stay time and Sales Volume of Commodity relationship, can Obtain customer's stay time and Sales Volume of Commodity relationship, to contribute to businessman optimize cargo put with shelf planar design, to carry The crowd of liter flow to the efficiency of sales volume conversion.
An embodiment of the present invention provides a kind of methods obtaining customer's stay time and Sales Volume of Commodity relationship, including:
Obtain image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Existed according to all customers in corresponding standing area of the commodity area of the image statistics shelf obtained in preset time Average stay time in preset time;
Obtain sales volume of the commodity in the commodity area of shelf in preset time;
Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.
In another embodiment, this method further includes:
Show the relationship of customer's stay time and Sales Volume of Commodity.
In embodiments of the present invention, the commodity area for the image statistics shelf that the basis obtains in preset time is corresponding Average stay time of all customers in preset time in standing area include:
According to the customer in standing area described in the image statistics obtained in the preset time in the preset time Stay time;
The average stay time is determined according to stay time of all customers in the preset time.
In embodiments of the present invention, the average stay time is stay time of all customers in the preset time The sum of and the preset time in occur customer quantity ratio.
The embodiment of the present invention proposes a kind of device obtaining customer's stay time and Sales Volume of Commodity relationship, including:
First acquisition module, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Statistical module, in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time Average stay time of all customers in preset time;
Second acquisition module, sales volume of the commodity in commodity area in preset time for obtaining shelf;
Determining module, for determining customer's stay time and Sales Volume of Commodity according to the average stay time and the sales volume Relationship.
In another embodiment, further include:
Display module, the relationship for showing customer's stay time and Sales Volume of Commodity.
In embodiments of the present invention, first acquisition module is camera or monitor terminal.
The embodiment of the present invention proposes a kind of system obtaining customer's stay time and Sales Volume of Commodity relationship, including:
Monitor terminal, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Server, in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time Average stay time of all customers in preset time;
Obtain sales volume of the commodity in the commodity area of shelf in preset time;
Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.
In another embodiment, further include:
Display screen, the relationship for showing customer's stay time and Sales Volume of Commodity.
The embodiment of the present invention proposes a kind of terminal, including processor and computer readable storage medium, the computer It is stored with instruction in readable storage medium storing program for executing, when described instruction is executed by the processor, realizes any of the above-described kind of acquisition customer The method of stay time and Sales Volume of Commodity relationship.
The embodiment of the present invention proposes a kind of computer readable storage medium, is stored thereon with computer program, the meter Calculation machine program realizes any of the above-described kind of step for obtaining customer's stay time and the method for Sales Volume of Commodity relationship when being executed by processor Suddenly.
The embodiment of the present invention includes:Obtain image;Wherein, image includes the corresponding standing area in commodity area of shelf;Root According to all customers in corresponding standing area of the commodity area of the image statistics shelf obtained in preset time in preset time Average stay time;Obtain sales volume of the commodity in the commodity area of shelf in preset time;According to it is described averagely stop when The long and described sales volume determines customer's stay time and the relationship of Sales Volume of Commodity.The application obtains quotient by way of obtaining image Product area for standing area in average stay time of all customers in preset time, and obtain in commodity area commodity default Sales volume in time, and then customer's stay time and the relationship of Sales Volume of Commodity have been obtained, to contribute to businessman to optimize cargo pendulum Put with shelf planar design, with promotion crowd flow to sales volume conversion efficiency.
The other feature and advantage of the embodiment of the present invention will illustrate in the following description, also, partly from explanation It becomes apparent in book, or is understood by implementing the embodiment of the present invention.The purpose of the embodiment of the present invention and other advantages It can realize and obtain by specifically noted structure in specification, claims and attached drawing.
Description of the drawings
Attached drawing is used for providing further understanding technical solution of the embodiment of the present invention, and one of constitution instruction Point, the technical solution together with the embodiment of the embodiment of the present invention for explaining the embodiment of the present invention is not constituted to the present invention The limitation of embodiment technical solution.
Fig. 1 is the flow for obtaining customer's stay time and the method for Sales Volume of Commodity relationship that one embodiment of the invention proposes Figure;
Fig. 2 is the front view of shelf of the embodiment of the present invention;
Fig. 3 is the vertical view of shelf of the embodiment of the present invention and standing area;
Fig. 4 is the knot for obtaining customer's stay time and the device of Sales Volume of Commodity relationship that another embodiment of the present invention proposes Structure composition schematic diagram;
Fig. 5 is the knot for obtaining customer's stay time and the system of Sales Volume of Commodity relationship that another embodiment of the present invention proposes Structure composition schematic diagram.
Specific implementation mode
The embodiment of the present invention is described in detail below in conjunction with attached drawing.It should be noted that in the feelings not conflicted Under condition, the feature in embodiment and embodiment in the present invention mutually can be combined arbitrarily.
Step shown in the flowchart of the accompanying drawings can be in the computer system of such as a group of computer-executable instructions It executes.Also, although logical order is shown in flow charts, and it in some cases, can be with suitable different from herein Sequence executes shown or described step.
Referring to Fig. 1, one embodiment of the invention proposes a kind of side obtaining customer's stay time and Sales Volume of Commodity relationship Method, including:
Step 100 obtains image;Wherein, image includes the corresponding standing area of commodity area of shelf.
In an embodiment of the present invention, shelf refer to convenience store or super incity shelf.
Shelf are divided at least one commodity area by the embodiment of the present invention with vertical plane, are illustrated in figure 2 the main view of shelf Figure, shelf have nine vertical planes, shelf are divided into 8 commodity areas, that is to say, that will be between two neighboring vertical plane on shelf Region division be a commodity area.
Region between two neighboring shelf is known as corresponding standing area of commodity area by the embodiment of the present invention, opposite two The commodity area of shelf for standing area divided with the center line in the region between two shelf.
As shown in figure 3, shelf A includes three commodity areas, respectively commodity area A1, commodity area A2 and commodity area A3, commodity The corresponding standing areas area A1 are standing area A1 ', and the corresponding standing areas commodity area A2 are standing area A2 ', the corresponding stations commodity area A3 Vertical area is standing area A3 '.
Shelf B and shelf C are staggered relatively, then the region between shelf B and shelf C is divided into the areas Liang Ge with center line Domain, the region between shelf B and center line correspond to the standing area of shelf B, and the region between shelf C and center line corresponds to the station of shelf C Vertical area.
So as shown in figure 3, shelf B includes three commodity areas, respectively commodity area B1, commodity area B2 and commodity area B3, The corresponding standing areas commodity area B1 are standing area B1 ', and the corresponding standing areas commodity area B2 are standing area B2 ', and commodity area B3 is corresponded to Standing area be standing area B3 '.
Shelf C includes three commodity areas, and respectively commodity area C1, commodity area C2 and commodity area C3, commodity area C1 is corresponding Standing area is standing area C1 ', and the corresponding standing areas commodity area C2 are standing area C2 ', and the corresponding standing areas commodity area C3 are to stand Area C3 '.
In an embodiment of the present invention, (such as 1 second (s)) an image can be obtained at predetermined time intervals.
Institute in the corresponding standing area of commodity area for the image statistics shelf that step 101, basis obtain in preset time There is average stay time of the customer in preset time.
In an embodiment of the present invention, preset time can be the arbitrarily long time.
In an embodiment of the present invention, according to the corresponding station in commodity area of the image statistics shelf obtained in preset time Founding average stay time of all customers in area in preset time includes:
According to the customer in standing area described in the image statistics obtained in the preset time in the preset time Stay time;
The average stay time is determined according to stay time of all customers in the preset time.
Wherein it is possible to the standing area where identifying customer and customer in each frame image, and record acquisition image Time, the correspondence between customer and standing area, as shown in table 1;Then the image obtained in preset time is being recorded Correspondence after, in the stay time in corresponding standing area, customer stands each customer accordingly in statistics preset time The stay time in vertical area is the time difference that customer occurs and occurs for the first time in standing area last time in preset time.
For example, as shown in table 1,14:39'21 "~14:Within the scope of this section of specified time of 39'24 ", customer 1 is in commodity area The stay time of A2 is 4 seconds.
Table 1
In an embodiment of the present invention, the known technology realization of those skilled in the art may be used and identify Gu from image Standing area where objective and customer, and may be used and identified in the known technology identification different frame image of those skilled in the art Customer whether be the same customer.
Wherein, when average stay time is the sum of the stay time of all customers in the preset time and is described default The ratio of the quantity of the customer of interior appearance.
Step 102 obtains sales volume of the commodity in preset time in the commodity area of shelf.
In an embodiment of the present invention, the mapping of commodity area and commodity can be obtained from the goods guard system in convenience store or shop Relationship, as shown in table 2, commodity area A1 corresponding goods A1, commodity area A2 corresponding goods A2, commodity area A3 corresponding goods A3, commodity Area B1 corresponding goods B1, commodity area B2 corresponding goods B2.
Commodity area Commodity
A1 Commodity A1
A2 Commodity A2
A3 Commodity A3
B1 Commodity B1
B2 Commodity B2
Table 2
And it is possible to obtain the sales volume of commodity in preset time from the cash register system in convenience store or shop, as shown in table 3.
Time started End time Commodity Sales volume
Commodity A1 5000
Table 3
The commodity in the commodity area of shelf can be obtained according to the sales volume of the mapping relations and commodity of commodity area and commodity Sales volume in preset time.
In order to eliminate residence time of the customer in corresponding standing area of commodity area and cash register of settling accounts time difference, this hair The preset time of bright embodiment can be one day.
Step 103, the pass that customer's stay time and Sales Volume of Commodity are determined according to the average stay time and the sales volume System.
In embodiments of the present invention, as shown in table 4, the relationship for finally obtaining customer's stay time and Sales Volume of Commodity, to Contribute to businessman optimize cargo put with shelf planar design, with promotion crowd flow to sales volume conversion efficiency.
Table 4
Optionally, this method further includes:
Show the relationship of customer's stay time and Sales Volume of Commodity.
Specifically, visual mode, which may be used, shows customer's stay time and the relationship of Sales Volume of Commodity.For example, display Curve graph between customer's stay time and Sales Volume of Commodity.
Referring to Fig. 4, another embodiment of the present invention proposes a kind of acquisition customer's stay time and Sales Volume of Commodity relationship Device, including:
First acquisition module, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Statistical module, in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time Average stay time of all customers in preset time;
Second acquisition module, sales volume of the commodity in commodity area in preset time for obtaining shelf;
Determining module, for determining customer's stay time and Sales Volume of Commodity according to the average stay time and the sales volume Relationship.
Optionally, further include:
Display module, the relationship for showing customer's stay time and Sales Volume of Commodity.
Optionally, first acquisition module is camera or monitor terminal.
Optionally, statistical module is specifically used for:
According to the customer in standing area described in the image statistics obtained in the preset time in the preset time Stay time;
The average stay time is determined according to stay time of all customers in the preset time.
Optionally, average stay time is that the sum of the stay time of all customers in the preset time is preset with described The ratio of the quantity of the customer occurred in time.
Another embodiment of the present invention proposes a kind of terminal, including processor and computer readable storage medium, described It is stored with instruction in computer readable storage medium, when described instruction is executed by the processor, realizes any of the above-described kind and obtains The method for taking customer's stay time and Sales Volume of Commodity relationship.
Another embodiment of the present invention proposes a kind of computer readable storage medium, is stored thereon with computer program, Realize that any of the above-described kind obtains customer's stay time and the method for Sales Volume of Commodity relationship when computer program is executed by processor Step.
Referring to Fig. 5, another embodiment of the present invention proposes a kind of acquisition customer's stay time and Sales Volume of Commodity relationship System, including:
Monitor terminal, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Server, in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time Average stay time of all customers in preset time;
Obtain sales volume of the commodity in the commodity area of shelf in preset time;
Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.
Optionally, further include:
Display screen, the relationship for showing customer's stay time and Sales Volume of Commodity.
It will appreciated by the skilled person that whole or certain steps in method disclosed hereinabove, system, dress Function module/unit in setting may be implemented as software, firmware, hardware and its combination appropriate.In hardware embodiment, Division between the function module/unit referred in the above description not necessarily corresponds to the division of physical assemblies;For example, one Physical assemblies can have multiple functions or a function or step that can be executed by several physical assemblies cooperations.Certain groups Part or all components may be implemented as by processor, such as the software that digital signal processor or microprocessor execute, or by It is embodied as hardware, or is implemented as integrated circuit, such as application-specific integrated circuit.Such software can be distributed in computer-readable On medium, computer-readable medium may include computer storage media (or non-transitory medium) and communication media (or temporarily Property medium).As known to a person of ordinary skill in the art, term computer storage medium is included in for storing information (such as Computer-readable instruction, data structure, program module or other data) any method or technique in the volatibility implemented and non- Volatibility, removable and nonremovable medium.Computer storage media include but not limited to RAM, ROM, EEPROM, flash memory or its His memory technology, CD-ROM, digital versatile disc (DVD) or other optical disc storages, magnetic holder, tape, disk storage or other Magnetic memory apparatus or any other medium that can be used for storing desired information and can be accessed by a computer.This Outside, known to a person of ordinary skill in the art to be, communication media generally comprises computer-readable instruction, data structure, program mould Other data in the modulated data signal of block or such as carrier wave or other transmission mechanisms etc, and may include any information Delivery media.
Although the embodiment disclosed by the embodiment of the present invention is as above, only the present invention is real for ease of understanding for the content The embodiment applied example and used is not limited to the embodiment of the present invention.Skill in any fields of the embodiment of the present invention Art personnel can be in the form and details of implementation under the premise of not departing from the spirit and scope disclosed by the embodiment of the present invention It is upper to carry out any modification and variation, but the scope of patent protection of the embodiment of the present invention, it still must be with appended claims institute Subject to the range defined.

Claims (11)

1. a kind of method obtaining customer's stay time and Sales Volume of Commodity relationship, including:
Obtain image;Wherein, image includes the corresponding standing area of commodity area of shelf;
According to all customers in corresponding standing area of the commodity area of the image statistics shelf obtained in preset time default Average stay time in time;
Obtain sales volume of the commodity in the commodity area of shelf in preset time;
Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.
2. according to the method described in claim 1, it is characterized in that, this method further includes:
Show the relationship of customer's stay time and Sales Volume of Commodity.
3. method according to claim 1 or 2, which is characterized in that the image system that the basis obtains in preset time Counting average stay time of all customers in the corresponding standing area of commodity area of shelf in preset time includes:
According to the stopping in the preset time of the customer in standing area described in the image statistics obtained in the preset time Stay duration;
The average stay time is determined according to stay time of all customers in the preset time.
4. according to the method described in claim 3, it is characterized in that, the average stay time is preset for all customers described The ratio of the quantity of the customer occurred in the sum of stay time in time and the preset time.
5. a kind of device obtaining customer's stay time and Sales Volume of Commodity relationship, including:
First acquisition module, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Statistical module, for the institute in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time There is average stay time of the customer in preset time;
Second acquisition module, sales volume of the commodity in commodity area in preset time for obtaining shelf;
Determining module, the pass for determining customer's stay time and Sales Volume of Commodity according to the average stay time and the sales volume System.
6. device according to claim 5, which is characterized in that further include:
Display module, the relationship for showing customer's stay time and Sales Volume of Commodity.
7. device according to claim 5 or 6, which is characterized in that first acquisition module is that camera or monitoring are whole End.
8. a kind of system obtaining customer's stay time and Sales Volume of Commodity relationship, including:
Monitor terminal, for obtaining image;Wherein, image includes the corresponding standing area of commodity area of shelf;
Server, for all in the corresponding standing area of commodity area according to the image statistics shelf obtained in preset time Average stay time of the customer in preset time;
Obtain sales volume of the commodity in the commodity area of shelf in preset time;
Customer's stay time and the relationship of Sales Volume of Commodity are determined according to the average stay time and the sales volume.
9. system according to claim 8, which is characterized in that further include:
Display screen, the relationship for showing customer's stay time and Sales Volume of Commodity.
10. a kind of terminal, including processor and computer readable storage medium, it is stored in the computer readable storage medium Instruction, which is characterized in that when described instruction is executed by the processor, realize as Claims 1 to 4 any one of them obtains The method for taking customer's stay time and Sales Volume of Commodity relationship.
11. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that the computer program It is realized when being executed by processor as Claims 1 to 4 any one of them obtains customer's stay time and Sales Volume of Commodity relationship The step of method.
CN201810426151.1A 2018-05-07 2018-05-07 Obtain the methods, devices and systems of customer's stay time and Sales Volume of Commodity relationship Pending CN108681918A (en)

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Cited By (4)

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CN109541709A (en) * 2018-11-20 2019-03-29 深圳市林辰展华科技有限公司 A kind of market gravity sensing monitoring system
CN110348405A (en) * 2019-07-16 2019-10-18 图普科技(广州)有限公司 Interaction data acquisition methods, device and electronic equipment under line
CN110471963A (en) * 2019-08-14 2019-11-19 北京市商汤科技开发有限公司 Data processing method, device and storage medium
CN111724188A (en) * 2019-03-22 2020-09-29 北京沃东天骏信息技术有限公司 Method, apparatus, device and storage medium for optimizing commodity display position

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Publication number Priority date Publication date Assignee Title
CN109541709A (en) * 2018-11-20 2019-03-29 深圳市林辰展华科技有限公司 A kind of market gravity sensing monitoring system
CN111724188A (en) * 2019-03-22 2020-09-29 北京沃东天骏信息技术有限公司 Method, apparatus, device and storage medium for optimizing commodity display position
CN111724188B (en) * 2019-03-22 2024-04-19 北京沃东天骏信息技术有限公司 Method, apparatus, device and storage medium for optimizing commodity display position
CN110348405A (en) * 2019-07-16 2019-10-18 图普科技(广州)有限公司 Interaction data acquisition methods, device and electronic equipment under line
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CN110471963B (en) * 2019-08-14 2022-04-05 北京市商汤科技开发有限公司 Data processing method, device and storage medium

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Application publication date: 20181019