CN108574618B - Pushed information display method and device based on social relation chain - Google Patents

Pushed information display method and device based on social relation chain Download PDF

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Publication number
CN108574618B
CN108574618B CN201710137512.6A CN201710137512A CN108574618B CN 108574618 B CN108574618 B CN 108574618B CN 201710137512 A CN201710137512 A CN 201710137512A CN 108574618 B CN108574618 B CN 108574618B
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information
application server
push information
page
user
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CN108574618A (en
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谢育娟
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Tencent Technology Beijing Co Ltd
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Tencent Technology Beijing Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/14Session management
    • H04L67/146Markers for unambiguous identification of a particular session, e.g. session cookie or URL-encoding
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/21Monitoring or handling of messages
    • H04L51/214Monitoring or handling of messages using selective forwarding
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/52User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

Abstract

The application discloses a method and a device for displaying pushed information based on a social relationship chain, wherein the method comprises the following steps: receiving a viewing request which is sent by an application server and carries a user identifier of a current user; wherein the view request is sent by the application server in response to a view request from a current user of an application client; responding to the received viewing request, and acquiring data of pushed information released by the application server within a preset time period, wherein the data of the released pushed information comprises a pushed information identifier and a target user identifier corresponding to the pushed information identifier; receiving an address book which is sent by an application server and is associated with the viewing request; determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier; and sending each piece of push information corresponding to each determined push information identifier to the application server.

Description

Pushed information display method and device based on social relation chain
Technical Field
The application relates to the technical field of internet, in particular to a method and a device for displaying pushed information based on a social relationship chain.
Background
With the development of internet technology, more and more data (including text, pictures, audio, video, etc.) can be pushed to various users through the internet. Such as: when browsing a web page using a terminal device such as a mobile phone or a PC, a user may receive various data pushed by a network side, such as: advertisements in picture or video format, public service promotional information, news, etc. Thus, the user can know the time information, the interested contents and the like in time. Such data may be referred to as push information or push media content, etc.
Disclosure of Invention
The application provides a push information display method based on a social relation chain, which comprises the following steps: receiving a viewing request which is sent by an application server and carries a user identifier of a current user; wherein the view request is sent by the application server in response to a view request from a current user of an application client; responding to the received viewing request, and acquiring data of pushed information released by the application server within a preset time period, wherein the data of the released pushed information comprises a pushed information identifier and a target user identifier corresponding to the pushed information identifier; receiving an address book which is sent by an application server and is associated with the viewing request; determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier; and sending each piece of push information corresponding to each determined push information identifier to the application server so that the application server contains each piece of received push information in the data of one page and provides the data of the page to the application client.
The application also provides a push information display method based on the social relation chain, and the method comprises the following steps: responding to the selection operation of a user on a designated control in a first page, and sending a viewing request carrying a user identifier of the user to an application server; the application server responds to the received viewing request, sends the viewing request carrying the user identification and the address book corresponding to the user identification to an information pushing system, and acquires all pushed information which is released to a user in the address book by the application server within a preset time period from the information pushing system; receiving page data from the application server, wherein the page data comprises each piece of push information acquired from the information push system; and displaying a second page according to the page data, wherein the second page is displayed with each piece of push information acquired from the information push system.
The application provides a push information display device based on social relation chain, the device includes: the receiving module is used for receiving a viewing request which is sent by the application server and carries the user identification of the current user; wherein the view request is sent by the application server in response to a view request from a current user of an application client; the acquisition module is used for responding to the received viewing request and acquiring the data of the released push information in a preset time period through the application server, wherein the data of the released push information comprises a push information identifier and a target user identifier corresponding to the push information identifier; the determining module is used for receiving the address book which is sent by the application server and is associated with the viewing request; determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier; and the sending module is used for sending each piece of pushing information corresponding to each determined pushing information identifier to the application server so that the application server can contain each piece of received pushing information in the data of one page and provide the data of the page to the application client.
The application also provides a push information display device based on social relation chain, and the device includes: the sending module is used for responding to the selection operation of a user on a designated control in the first page and sending a viewing request carrying the user identification of the user to the application server; the application server responds to the received viewing request, sends the viewing request carrying the user identification and the address book corresponding to the user identification to an information pushing system, and acquires all pushed information which is released to a user in the address book by the application server within a preset time period from the information pushing system; the first receiving module is used for receiving page data from the application server, wherein the page data comprises all push information acquired from the information push system; and the display module displays a second page according to the page data, wherein the second page displays each piece of push information acquired from the information push system.
By adopting the technical scheme provided by the application, the display effect of the push information can be improved.
Drawings
In order to more clearly illustrate the technical solutions in the examples of the present application, the drawings needed to be used in the description of the examples are briefly introduced below, and it is obvious that the drawings in the following description are only some examples of the present application, and it is obvious for a person skilled in the art to obtain other drawings based on these drawings without inventive exercise.
FIG. 1 is a schematic view of a user interface to which the present application relates;
FIG. 2 is a schematic view of another user interface to which the present application relates;
FIG. 3 is a schematic diagram of a system architecture to which the present application relates;
FIG. 4 is a flow chart of a method of an example of the present application;
FIG. 5 is a flow chart of a method according to another example of the present application;
FIGS. 6 a-6 b are schematic diagrams of still another user interface contemplated by the present application;
FIGS. 7 a-7 b are schematic diagrams of another user interface contemplated by the present application;
FIG. 8 is an interaction diagram of a social relationship chain based presentation of pushed information in accordance with the subject application;
FIG. 9 is a diagram of an apparatus configuration according to an example of the present application;
FIG. 10 is a block diagram of an apparatus according to another example of the present application; and
fig. 11 is a diagram of an apparatus configuration according to an example of the present application.
Detailed Description
The technical solutions in the examples of the present application will be clearly and completely described below with reference to the drawings in the examples of the present application, and it is obvious that the described examples are only a part of the examples of the present application, and not all examples. All other examples, which can be obtained by a person skilled in the art without making any inventive step based on the examples in this application, are within the scope of protection of this application.
In some examples, a friend-showing dynamic module (e.g., a friend circle page of a WeChat, a QQ space page, and other social circle pages) of a social application platform (e.g., a WeChat, a QQ, and the like) shows push information, where the push information may be in a form of combining pictures and texts, or in a form of text and video, and a current user may interact with a social circle friend (e.g., a friend of a WeChat friend circle) through the push information, such as agreeing on, commenting, and forwarding the push information. Meanwhile, after other friends in the social circle see the push information, if an interaction action occurs, the push information is the same as a dynamic message (such as a friend circle message) of a friend in any social circle, all users who have the interaction action with the push information can receive a new message prompt of the social circle, and after clicking, the push information, marks (such as head icons) of all friends who have the interaction with the push information and comment information can be seen again.
Meanwhile, when the information push system pushes the push information to the user, whether the user is interested in the push information is usually judged according to the basic information (such as information of region orientation, target user orientation and the like) of the push information to be pushed, the basic characteristics (such as information of region, sex, age, academic calendar and the like) of the user, interest and hobbies and the like, if the judgment result shows that the user is interested in the push information, the push information is sent to a social circle of a social application platform of the user, and otherwise, the system is matched with other suitable push information. The effect of the user seeing the pushed information may be as shown in fig. 1, for example. Fig. 1 shows a page of a social circle, in which a plurality of dynamic messages of friends and a piece of push information are displayed, the push information is embedded in the dynamic messages of friends, and the push information visually gives a user a sense that the push information does not affect the reading of the user as a dynamic message of friends. Such push information is also referred to as information stream push information, such as information stream advertisements.
Fig. 1 further provides a control 101 for a user to interact with the pushed information, after the user sees the pushed information, if the user is interested in being able to approve, the user can make a comment, and if a friend also makes a comment, the user can also make a reply to the comment of the friend; if the user has no interest in the viewed push information, the user can click on the pull-down button of the push information in the upper right corner of fig. 1 and select the push information which is not interested, the push information disappears instantly, and the user can not see the push information within a long period of time.
In some examples, the push information is presented in a friend-presenting dynamic module (e.g., a social circle page such as a QQ space page) of a social application platform (e.g., a QQ, etc.) of a PC and a mobile phone, and the push information may be in a form of a graphic and text, as shown in fig. 2. The user can see the product name and introduction and the push information content material and can click on the push information to see the details, as shown by the control 201 "see" in fig. 2, which can be clicked on to further see the details of the push information. Meanwhile, the user can also comment and approve the pushed information, and after the friends of the user see the pushed information, interaction can also occur, such as comment or approve, so that the user can also see the comments and approve of the friends of the user under the pushed information, and if the viewpoints of the user and the friends of the user are similar, the user can interactively discuss under the pushed information.
The technical scheme mainly enables the user and the friends thereof to see the push information in the social circle and interact with the same piece of seen push information, but when the current user and the friends see different pieces of push information, the user and the friends thereof are not aware of each other, and the users and the friends thereof are not aware of each other and do not fully exert the value of spreading the push information in the social circle.
Based on the technical problem, the present application provides a method for displaying pushed information based on a social relationship chain, which may be applied to the system architecture shown in fig. 3. As shown in fig. 3, the system architecture includes: an application client 301, an application server 302 and an information push system 303, which communicate via the internet 304. The information push system 303 further includes a push information service module and a push information storage module.
A user accesses an application server 302 through an application client 301 (e.g., a social application client such as WeChat, QQ, etc.), such as: browsing messages including pictures, texts or videos published by each friend in a social circle page and interaction information (comments, praise and the like) among the friends, when a user browses a social circle page by using an application client 301 and clicks an operation control (such as a button or an option) of "push information seen by a friend to be viewed" in the page, sending a viewing request to an application server 302, wherein the viewing request is used for viewing the push information of the social circle received by each friend of the current user in the social circle within a preset time period, and the viewing request carries a user identifier.
The application server 302 sends the viewing request and the address book of the social application of the current user to a push information service module of the information push system 303, the push information service module receives the address book of the social application of the current user sent by the application server 302, and obtains a social circle friend list of the current user from the address book, the list contains user identifications of all friends, and meanwhile, the push information data of the released social circle within a preset time period is obtained from a push information storage module of the information push system 303, wherein the released social circle push information data comprises push information identifications and corresponding target user identifications. Then, matching each target user identifier of the delivered social circle push information in a predetermined time period with a social circle friend list of the current user, determining a target user identifier matched with the social circle friend list from each target user identifier, that is, determining a target user identifier belonging to the social circle friend list, then determining a push information identifier corresponding to each target user identifier belonging to the social circle friend list, and sending each social circle push information corresponding to each determined push information identifier and each target user identifier belonging to the social circle friend list to an application client 301 corresponding to a user identifier carried by the current viewing request through an application server 302.
When the push information or the information push is an advertisement, the system architecture shown in fig. 3 is a system architecture for viewing the advertisement based on the social relationship chain, where the information push system 303 is an advertisement system, the push information service module is an advertisement service module, and the push information storage module is an advertisement storage module.
In some examples, the present application further provides a method for pushing information presentation based on a social relationship chain, where the method is applied to the information pushing system 303, as shown in fig. 4, and includes the following steps:
step 401: receiving a viewing request which is sent by an application server 302 and carries a user identifier of a current user; wherein the viewing request is sent by the application server 302 in response to a viewing request from a current user of the application client 301.
Step 402: and in response to the received viewing request, obtaining data of the delivered push information by the application server 302 within a predetermined time period, where the data of the delivered push information includes a push information identifier and a target user identifier corresponding to the push information identifier.
Here, the predetermined period of time may be any period of time of the current month, the current day, or the current day, and the like.
Here, the push information service module in the information push system 303 acquires, in response to the received viewing request, data of push information delivered within a predetermined period of time in the push information storage module in the information push system 303.
Here, the released push information identifier in the predetermined time period is associated with the target user identifier thereof, the target user identifier thereof can be known from the released push information identifier in the predetermined time period, and the associated released push information identifier in the predetermined time period can be known from the target user identifier.
Here, the push information released in the predetermined time period is push information that the information push system 303 has associated with the target user in the predetermined time period and the target user has opened a social circle to view through the application client; when the target user has not yet reached the push information for opening the social circle for viewing, the push information does not belong to the push information of the social circle that has been released within the predetermined time period although the information push system 303 has already associated the push information with the target user.
Step 403: receiving an address book which is sent by the application server 302 and is associated with the viewing request; and determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier.
In some examples, determining each target user identifier matching the address book in the delivered push information data and the corresponding push information identifier includes: matching each target user identifier in the released push information data with the address book; determining target user identifications matched with the address list from all the target user identifications; and determining each push information identifier corresponding to each matched target user identifier.
Here, the application server 302 sends an address book of the social application of the current user at the same time when sending the viewing request to the information pushing system 303, where the address book includes at least a social circle visible friend list of the current user.
Here, the social circle visible friend list may be the same as the address book, or may be a part of the address book, because the current user may set, via the application client, whether the current user views the authority of each friend in the address book for social dynamics.
When the current user sets that the current user does not see the social dynamics of a certain friend in the address list of the current user, the social dynamics of the friend (including the push information pushed to the friend by the information push system 303) does not appear in the social circle dynamics of the current user, the friend is not a friend visible in the social circle of the current user, but is not in the list of friends visible in the social circle of the current user, and therefore the list of friends visible in the social circle is a part of the address list at this time.
In some examples, the application server 302 obtains the social circle visible friend list of the current user from the address book, and sends the social circle visible friend list to the information pushing system 303; the information pushing system 303 matches each target user identifier in the data of the pushed information of the released social circle with the social circle visible friend list of the current user; and determining the target user identification matched with the social circle visible friend list from all the target user identifications. I.e. to determine the identities of the target users belonging to the list of friends visible in the social circle.
Step 404: sending each piece of push information corresponding to each determined push information identifier to the application server 302, so that the application server 302 includes each piece of received push information in data of a page and provides the data of the page to the application client 301.
In some examples, when sending each piece of push information to the application server 302, the determined matching target user identifiers are further sent to the application server 302, so that the application server 302 includes the received push information and the corresponding target user identifiers in the data of the page.
In some examples, the application server 302 is a social application server, the application client 301 is a social application client, and the push information that has been posted by the application server 302 is push information in a social circle that has been posted by the social application server.
In some examples, push information identifications corresponding to target user identifications belonging to a social circle visible friend list are determined, and the social circle push information corresponding to the determined push information identifications and the target user identifications belonging to the social circle visible friend list are sent to an application client corresponding to a user identification carried by a current viewing request through an application server. In this way, the application client may display, in response to a click of the operation control "view push information seen by a friend" by the current user in the social circle page, the received push information of each social circle and the corresponding target user identifier belonging to the social circle friend list in another page. The current user can see which push information has been delivered to his social circle friends within a predetermined time period and to which social circle friends each push information has been delivered.
Through the technical scheme, the social relationship chain of the social circle can be utilized, besides the push information which is matched with the application client 301 of the current user and is suitable for the current user through the push information push system 303, the push information which is already received by the social circle friends of the current user can be pushed to the application client 301 of the current user, and meanwhile, the current user can interact with the social circle friends through the push information.
Meanwhile, by the technical scheme, the push information is not a picture or a video of a promoted product or a brand any more, the push effect is measured by using the exposure and the click rate (when the push information is an advertisement), and statistics of interactive behaviors (such as the statistics of praise times and comment times) can be increased. Moreover, the client of the current user can check the push information received by the friends, firstly, the push information becomes a carrier for interactive communication among the friends, secondly, the attention of the current user to the friends is increased, and the contact among the friends is deepened.
The present application further provides a method for displaying push information based on a social relationship chain, which is applied to an application client 301, as shown in fig. 5, the method includes the following steps:
step 501: responding to the selection operation of the user on the designated control in the first page, and sending a viewing request carrying the user identification of the user to the application server 302; the application server 302, in response to the received viewing request, sends a viewing request carrying the user identifier and an address book corresponding to the user identifier to the information push system 303, and obtains, from the information push system 303, each piece of push information that has been delivered to the user in the address book by the application server 302 within a predetermined time period.
The specified control may be an operation control "view push information seen by a friend," and specifically, for example, as shown in fig. 6a, a "view push information seen by a friend" control button may be added on the basis of fig. 1, as compared to fig. 1; or a control for viewing push information can be added on the right side of the name of each friend in the address list panel; or add an operation control of "view push information seen by friends" in the directory of view friends dynamic of the social application, as shown in fig. 6 b.
For example, after clicking the buttons 601a and 601b shown in fig. 6a to 6b, the user enters an interface for viewing the push information received by the friend, in which each push information received by the friend can be viewed, and the identifier of the friend who receives the push information/social circle can be viewed in the upper right corner of each piece of push information, and meanwhile, the current user can also interact under the push information, such as approve or post a comment, and also can turn off the push information that is not of interest.
In some examples, the application server 302 further obtains a target user identifier corresponding to each piece of pushed information from the information pushing system 303, where the page data further includes the target user identifier corresponding to each piece of pushed information, and the second page further shows the target user identifier corresponding to each piece of pushed information.
In some examples, the application server 302 is a social application server, the application client 301 is a social application client, and the push information that has been posted by the application server 302 is push information in a social circle that has been posted by the social application server.
In some examples, the first page is a social circle page of the user, in which one or more pieces of push information are displayed, and the designated control is a control corresponding to any piece of push information or a control having no correspondence with any piece of push information.
In some examples, the first page is a page that is linkable to a social circle page of the user.
Step 502: receiving page data from the application server 302, where the page data includes push information obtained from the information push system.
Step 503: and displaying a second page according to the page data, wherein the second page is displayed with each piece of push information acquired from the information push system.
In some examples, in the second page, for any piece of pushed information displayed, each target user identifier corresponding to the pushed information is displayed nearby.
In some examples, when the number of target user identifications corresponding to a piece of presented push information is greater than a predetermined number, the following processing is performed: displaying a preset number of target user identifications in the target user identifications corresponding to the push information for the first time near the push information; and responding to the operation of the user on the displayed target user identification, displaying a floating layer window, and displaying all target user identifications corresponding to the push information in the floating layer window.
For example, as shown in fig. 7a and 7b, when a plurality of social circle friends of the current user all receive the piece of push information, identifiers of the plurality of social circle friends, such as the identifiers 701a and 702a of the plurality of social circle friends shown in fig. 7a, are displayed in an upper right corner of the piece of push information. When more friends receive the push information, only limited identifiers of the friends are displayed first, and when a mouse or a finger is stroked on a touch screen, identifiers of all the friends can be displayed in a floating layer window, so that a user can see all the identifiers of the friends who receive the advertisement, as shown in fig. 7 b.
In some examples, the interaction information input by the user is received in response to the user operating an interaction control corresponding to any piece of push information displayed in the second page; and displaying the received interaction information in the second page and sending the interaction information to the application server.
In some examples, in response to the user's operation on a link to any one of the pieces of push information presented in the second page, a detail page of the push information is presented.
Through the technical scheme, the current user can see not only each piece of push information of the user in the address book through the application client 301, but also the user identification in the address book corresponding to each piece of push information, so that the display effect of the push information is richer.
FIG. 8 illustrates an interaction diagram of a social relationship chain-based presentation of pushed information according to the present application. The application client is taken as a wechat client for example, so that the application server is a wechat server. And the information push or push information is exemplified as the advertisement. As shown in fig. 8, the method for pushing information presentation based on social relation chain includes the following steps:
step 801: the method comprises the steps that a current user sends a viewing request carrying a user identifier to a WeChat server through a WeChat client, wherein the viewing request is used for viewing advertisements of all friend groups of the current user, which are received and seen by friends. Here, the user identification is a micro signal.
Step 802: the WeChat server can obtain the address list of the current user according to the user identification in the viewing request, namely the list of all contacts of the current user in the WeChat. Meanwhile, a friend list of a friend circle visible to the current user is obtained from the address list, and then the WeChat server sends a viewing request carrying the user identification and the obtained friend list of the friend circle visible to the current user to an advertisement service module in the advertisement system.
Step 803: the advertisement service module receives a friend list of a circle of friends that is visible to a current user.
Step 804: the advertisement service module acquires advertisement data of a friend circle released in a preset time period (such as the current day) from the advertisement storage module, wherein the advertisement data of the friend circle comprises advertisement identifications and corresponding target user identifications.
Step 805: the advertisement storage module returns the data of the released friend circle advertisements to the advertisement service module, wherein the released friend circle advertisements are the friend circle advertisements which are associated with the target users by the advertisement system on the current day and are viewed by the friend circle which is opened by the target users through the WeChat client.
Step 806: and the advertisement service module matches the identification of each target user in the advertisement data of the friend circle released on the current day with the friend list of the friend circle of the current user.
Step 807: and determining the target user identification matched with the friend list of the friend circle from the target user identifications in the friend circle advertisement data, namely determining the target user identification belonging to the friend list of the friend circle.
Step 808: and determining advertisement identifications corresponding to target user identifications belonging to the friend list of the friend circle.
Step 809: and sending the advertisements of the friend circles corresponding to the determined advertisement identifications and the target user identifications belonging to the friend list of the friend circles to the WeChat server.
Step 810: and sending the friend advertisement corresponding to each determined advertisement identification to the WeChat client, so that the current user sees the friend advertisement and the friend identification of the friend advertisement through an advertisement viewing interface in the WeChat client.
Based on the method provided by the above example, the present application further provides a device for presenting push information based on a social relationship chain, which is applied to the information push system 303, where the device 900 includes:
a receiving module 901, configured to receive a viewing request carrying a user identifier of a current user and sent by an application server; wherein the view request is sent by the application server in response to a view request from a current user of an application client.
The obtaining module 902, configured to obtain, in response to the received viewing request, data of push information released by the application server within a predetermined time period, where the data of the released push information includes a push information identifier and a target user identifier corresponding to the push information identifier.
A determining module 903, configured to receive an address book associated with the viewing request sent by the application server; and determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier.
The sending module 904 sends each piece of push information corresponding to each determined push information identifier to the application server, so that the application server includes each piece of received push information in data of a page and provides the data of the page to the application client.
In some examples, the determining module 903 determines each target user identifier matching with the address book in the delivered push information data and a corresponding push information identifier thereof, including: a matching unit 905, configured to match each target user identifier in the delivered push information data with the address book; determining target user identifications matched with the address list from all the target user identifications; the determining unit 906 determines push information identifiers corresponding to the matched target user identifiers.
In some examples, the present application further proposes a device for presenting push information based on a social relationship chain, applied to an application client, where the device 1000 includes:
the sending module 1001 is used for responding to the selection operation of a user on a designated control in a first page and sending a viewing request carrying a user identifier of the user to an application server; the application server responds to the received viewing request, sends the viewing request carrying the user identification and the address book corresponding to the user identification to an information pushing system, and acquires all pushed information which is released to a user in the address book through the application server within a preset time period from the information pushing system.
The first receiving module 1002 receives page data from the application server, where the page data includes push information obtained from the information push system.
A display module 1003, configured to display a second page according to the page data, where the second page displays each piece of push information acquired from the information push system.
In some examples, the apparatus 1000 further comprises: the second receiving module 1004 is used for receiving the interaction information input by the user in response to the operation of the user on the interaction control corresponding to any piece of push information displayed in the second page; the display module 1003 displays the received interaction information in the second page and sends the interaction information to the application server.
The detailed method and principle for each entity in the system to implement various functions are described above, and are not described herein again.
In addition, the apparatuses and the modules/units in the examples of the present application may be integrated into one processing unit, or each module/unit may exist alone physically, or two or more apparatuses or modules/units may be integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
In one embodiment, the apparatus for presenting push information based on social relationship chain may be run in any computing device for presenting push information based on social relationship chain, and loaded in a memory of the computing device. As shown in fig. 11, the computing device includes one or more processors (CPUs) 1102, a communications module 1104, a memory 1106, a user interface 1110, and a communications bus 1108 for interconnecting these components.
The processor 1102 may receive and transmit data via the communication module 1104 to enable network communications and/or local communications.
The user interface 1110 includes one or more output devices 1112, including one or more speakers and/or one or more visual displays. The user interface 1110 also includes one or more input devices 1114, including, for example, a keyboard, a mouse, a voice command input unit or microphone, a touch screen display, a touch-sensitive input pad, a gesture-capture camera or other input buttons or controls, and the like.
Memory 1106 may be high-speed random access memory such as DRAM, SRAM, DDR RAM, or other random access solid state memory devices; or non-volatile memory, such as one or more magnetic disk storage devices, optical disk storage devices, flash memory devices, or other non-volatile solid-state storage devices.
The memory 1106 stores a set of instructions executable by the processor 1102, including:
an operating system 1116, including programs for handling various basic system services and for performing hardware-related tasks;
applications 1118 may include various applications for implementing the presentation of push information based on social relationship chains, such applications may implement the process flows in the examples described above, such as may include apparatus 900 shown in fig. 9 and/or apparatus 1000 shown in fig. 10.
In some examples, apparatus 900 may include at least one of modules 901-906 shown in FIG. 9, and each of modules 901-906 may store machine-executable instructions. The processor 1102 is capable of implementing the functions of the modules 901 to 906 by executing machine-executable instructions in the modules 901 to 906 in the memory 1106.
In some examples, the apparatus 1000 may include at least one of the modules 1001-1004 shown in FIG. 10, and each of the modules 1001-1004 may store machine-executable instructions. The processor 1102 is capable of implementing the functions of the modules 1001-1004 by executing machine-executable instructions in the modules 1001-1004 of the memory 1106.
In addition, each example of the present application can be realized by a data processing program executed by a data processing apparatus such as a computer. It is clear that the data processing program constitutes the invention. Further, a data processing program, which is generally stored in one storage medium, is executed by directly reading the program out of the storage medium or by installing or copying the program into a storage device (such as a hard disk and/or a memory) of the data processing device. Such a storage medium therefore also constitutes the present invention. The storage medium may use any type of recording means, such as a paper storage medium (e.g., paper tape, etc.), a magnetic storage medium (e.g., a flexible disk, a hard disk, a flash memory, etc.), an optical storage medium (e.g., a CD-ROM, etc.), a magneto-optical storage medium (e.g., an MO, etc.), and the like.
The present application thus also provides a non-volatile storage medium having stored therein a data processing program for executing any one of the examples of the method of the present application.
The above description is only a preferred example of the present application and should not be taken as limiting the present application, and any modifications, equivalents, improvements and the like made within the spirit and principle of the present application should be included in the scope of the present application.

Claims (17)

1. A method for displaying pushed information based on a social relationship chain is characterized by comprising the following steps:
receiving a viewing request which is sent by an application server and carries a user identifier of a current user; wherein the view request is sent by the application server in response to a view request from a current user of an application client;
responding to the received viewing request, and acquiring data of pushed information released by the application server within a preset time period, wherein the data of the released pushed information comprises a pushed information identifier and a target user identifier corresponding to the pushed information identifier;
receiving an address book which is sent by an application server and is associated with the viewing request; determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier;
and sending each piece of push information corresponding to each determined push information identifier to the application server so that the application server contains each piece of received push information in the data of one page and provides the data of the page to the application client.
2. The method according to claim 1, wherein when each piece of push information is sent to the application server, the determined matching target user identifiers are further sent to the application server, so that the application server includes the received push information and the corresponding target user identifiers in the data of the page.
3. The method of claim 1, wherein determining each target user identifier matching the address book in the delivered push information data and the corresponding push information identifier comprises:
matching each target user identifier in the released push information data with the address book; determining target user identifications matched with the address list from all the target user identifications;
and determining each push information identifier corresponding to each matched target user identifier.
4. The method of claim 1, wherein the application server is a social application server, the application client is a social application client, and the push information posted by the application server is push information in a social circle posted by the social application server.
5. A method for displaying pushed information based on a social relationship chain is characterized by comprising the following steps:
responding to the selection operation of a user on a designated control in a first page, and sending a viewing request carrying a user identifier of the user to an application server; the application server responds to the received viewing request, sends the viewing request carrying the user identification and the address book corresponding to the user identification to an information pushing system, and acquires all pushed information which is released to a user in the address book by the application server within a preset time period from the information pushing system;
receiving page data from the application server, wherein the page data comprises each piece of push information acquired from the information push system;
and displaying a second page according to the page data, wherein the second page is displayed with each piece of push information acquired from the information push system.
6. The method according to claim 5, wherein the application server further obtains a target user identifier corresponding to each piece of push information from the information push system, the page data further includes the target user identifier corresponding to each piece of push information, and the second page further shows the target user identifier corresponding to each piece of push information.
7. The method of claim 5, wherein the application server is a social application server, the application client is a social application client, and the push information posted by the application server is push information in a social circle posted by the social application server.
8. The method of claim 7, wherein the first page is a social circle page of the user, in which one or more pieces of pushed information are displayed, and the designated control is a control corresponding to any piece of pushed information or a control having no correspondence with any piece of pushed information.
9. The method of claim 7, wherein the first page is a page that is linkable to a social circle page of the user.
10. The method of claim 6, wherein, in the second page, for any piece of pushed information presented, each target user identifier corresponding to the pushed information is presented in the vicinity of the pushed information.
11. The method of claim 10, wherein when the number of target user identities corresponding to the presented push information is greater than a predetermined number, performing the following process:
displaying a preset number of target user identifications in the target user identifications corresponding to the push information for the first time near the push information;
and responding to the operation of the user on the displayed target user identification, displaying a floating layer window, and displaying all target user identifications corresponding to the push information in the floating layer window.
12. The method of claim 5, further comprising:
responding to the operation of the user on an interaction control corresponding to any piece of push information displayed in the second page, and receiving interaction information input by the user;
and displaying the received interaction information in the second page and sending the interaction information to the application server.
13. The method of claim 5, further comprising:
and responding to the operation of the user on the link of any piece of pushed information displayed in the second page, and displaying a detail page of the pushed information.
14. A device for presenting push information based on a social relationship chain, the device comprising:
the receiving module is used for receiving a viewing request which is sent by the application server and carries the user identification of the current user; wherein the view request is sent by the application server in response to a view request from a current user of an application client;
the acquisition module is used for responding to the received viewing request and acquiring the data of the released push information in a preset time period through the application server, wherein the data of the released push information comprises a push information identifier and a target user identifier corresponding to the push information identifier;
the determining module is used for receiving the address book which is sent by the application server and is associated with the viewing request; determining each target user identifier matched with the address book in the released push information data and a corresponding push information identifier;
and the sending module is used for sending each piece of pushing information corresponding to each determined pushing information identifier to the application server so that the application server can contain each piece of received pushing information in the data of one page and provide the data of the page to the application client.
15. The apparatus of claim 14, wherein the determining module determines each target user id and its corresponding push information id matching the address book in the data of the delivered push information, including:
the matching unit is used for matching each target user identifier in the released push information data with the address book; determining target user identifications matched with the address list from all the target user identifications;
and the determining unit is used for determining each push information identifier corresponding to each matched target user identifier.
16. A device for presenting push information based on a social relationship chain, the device comprising:
the sending module is used for responding to the selection operation of a user on a designated control in the first page and sending a viewing request carrying the user identification of the user to the application server; the application server responds to the received viewing request, sends the viewing request carrying the user identification and the address book corresponding to the user identification to an information pushing system, and acquires all pushed information which is released to a user in the address book by the application server within a preset time period from the information pushing system;
the first receiving module is used for receiving page data from the application server, wherein the page data comprises all push information acquired from the information push system;
and the display module displays a second page according to the page data, wherein the second page displays each piece of push information acquired from the information push system.
17. The apparatus of claim 16, further comprising:
the second receiving module is used for responding to the operation of the user on the interaction control corresponding to any piece of push information displayed in the second page and receiving the interaction information input by the user;
the display module displays the received interaction information in the second page and sends the interaction information to the application server.
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