CN108305093A - The system and method that a kind of ad distribution based on electronic map and viewing benefit - Google Patents

The system and method that a kind of ad distribution based on electronic map and viewing benefit Download PDF

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Publication number
CN108305093A
CN108305093A CN201711322833.XA CN201711322833A CN108305093A CN 108305093 A CN108305093 A CN 108305093A CN 201711322833 A CN201711322833 A CN 201711322833A CN 108305093 A CN108305093 A CN 108305093A
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China
Prior art keywords
advertisement
electronic map
viewing
unit
module
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Pending
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CN201711322833.XA
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Chinese (zh)
Inventor
吴全民
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Hangzhou Melo Technology Co Ltd
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Hangzhou Melo Technology Co Ltd
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Priority to CN201711322833.XA priority Critical patent/CN108305093A/en
Publication of CN108305093A publication Critical patent/CN108305093A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0249Advertisements based upon budgets or funds
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses the system and method that a kind of ad distribution based on electronic map and viewing benefit,Including mobile terminal,Mobile terminal includes advertisement putting module,Viewing benefits module,Electronic map and locating module,Advertisement putting module is for releasing advertisements on the electronic map,Viewing benefits to obtain certain income after module clicks viewing advertisement for user,Locating module is associated with electronic map,For showing the advertisement on a certain range of electronic map in user position and electronic map,And change electronic map with user's movement,User launches or checks advertisement on the electronic map of display,It the advantage is that,Replace traditional leaflet with virtual ads,Brochure,Outdoor billboard,Newspaper box advertisement,What psoriasis etc. plastered posters etc. distributes,With with no paper,Remove manpower,The advantages that environmentally protective,These expenses are converted into user and click the income obtained after viewing,Improve the interest and power of user's viewing.

Description

The system and method that a kind of ad distribution based on electronic map and viewing benefit
Technical field
The present invention relates to a kind of advertisement delivery systems more particularly to a kind of ad distribution and viewing based on electronic map to obtain The system and method for benefit.
Background technology
In the economic information epoch, advertising has been permeated in each corner of life, and disappearing for consumer is guide Take mode and theory.Advertisement is presented by the different mode such as papery, sound and electronic medium, and people are by advertisement acquisition and certainly Oneself relevant consumption information, conventional ads form such as television advertising, the web advertisement, outdoor advertising, newspapers and periodicals advertisement are of equal value Lattice are expensive, uncontrollable, and paper-made advertising, leaflet etc. be easy to cause the wasting of resources, and client is typically direct for the leaflet distributed It throws away, effective viewing amount can not be counted.Moreover, there is no interaction content in conventional ads, viewing is more uninteresting for a long time by spectators It is dull or directly select and do not see, client's dislike is easily caused, the effect of publicity is bad.In addition the profit of conventional ads is generally all by mutual Networked advertisement company and site owners obtain, and the spectators for really watching advertisement can not be returned, and such spectators do not have more It is dynamic to go to see advertisement.
Therefore, it is necessary to a kind of efficiency that can improve advertisement dispensing, advertisement is more targetedly launched, reduces advertisement waste Rate improves to return property spectators and watches the system and method that the ad distribution of interest and power and viewing are made a profit.
Invention content
For overcome the deficiencies in the prior art, one of the objects of the present invention is to provide a kind of advertisements based on electronic map The system that publication and viewing benefit.
The second object of the present invention is to provide a kind of ad distribution based on above system and viewing benefit method.
An object of the present invention adopts the following technical scheme that realization:
The system that a kind of ad distribution based on electronic map and viewing benefit, including mobile terminal, the mobile terminal Benefit module, electronic map and locating module including advertisement putting module, viewing, the advertisement putting module is used in the electricity Sub- map promulgating advertisement, the viewing benefits to obtain certain income after module clicks the viewing advertisement for user, described Locating module is associated with the electronic map, for showing a certain range of electronic map in user position and institute State the advertisement on electronic map, and mobile with user and change the electronic map, user described in display electronically The advertisement is launched or checked on figure.
Further, it includes that the selection of billboard pattern is single that the advertisement, which uses billboard pattern, the advertisement putting module, Member, advertisement uploading unit, position selecting unit and payment unit, the advertisement uploaded by the advertisement uploading unit is described wide It accuses and is shown on board, the billboard is arranged on the position that the position selecting unit is selected, and the payment unit is for paying Advertising expense.
Further, the mobile terminal further includes hidden module, for hide the electronic map have already viewed it is wide It accuses.
Further, the viewing income module includes advertisement storage module, and the advertisement checked is stored in the advertisement In storage module.
Further, the viewing income module includes account unit, after the account unit is for storing viewing advertisement The income of acquisition, the account unit is associated with the advertisement storage module, the advertisement stored in the advertisement storage module After deleting or recycling, the income enters the account unit.
Further, the account unit includes withdraw deposit unit and the detailed unit of payment, and the detailed unit of the payment is used for The situation of Profit of each advertisement is recorded, the unit of withdrawing deposit is related to the bank card account of user or Third-party payment account Connection.
Further, the mobile terminal further includes subscriber information module, and the subscriber information module includes newly-built unit And for creating user information the pet name and login password is arranged, or, with social account in information storage unit, the newly-built unit Association, passes through social Account Logon.
Further, user is shown as virtual figure image in the electronic map, and the subscriber information module includes people Figure image setting unit, the appearance for changing virtual figure image.
The second object of the present invention adopts the following technical scheme that realization:
A method of ad distribution and viewing based on electronic map benefit, and include the following steps:
Login step:User's New Account, the setting pet name, gender and login password, or log in and have account, or log in phase Associated social activity account;
Viewing benefits step:After login, homepage is shown, homepage includes electronic map, and one is shown on electronic map Determine the billboard in range, user clicks the advertisement checked on billboard, obtain the receipts of setting by moving closer to billboard Benefit, income enter account unit.
Further, this method further includes that step is launched in advertisement:After login, homepage is shown, click advertisement and add button, Billboard is selected, advertisement upload button, the advertisement that selection needs upload, including display advertising or audio advertisement is clicked or video is wide It is one or more in announcement or hypertext advertisement, the riding position of billboard is selected in electronic map, then setting publication quantity The income watched every time calculates required advertising expense, and after confirming payment, advertisement is issued on the electronic map.
Compared with prior art, the beneficial effects of the present invention are:Replace traditional leaflet, brochure, open air with virtual ads What billboard, newspaper box advertisement, psoriasis etc. plastered posters etc. distributes, have many advantages, such as it is with no paper, remove manpower, be environmentally protective, will These expenses are converted into user and click the income obtained after viewing, improve the interest and power of user's viewing;There is electronic map In conjunction with, virtual ads can be launched near solid shop/brick and mortar store position, facilitate user watch advertisement after directly go solid shop/brick and mortar store buy product.
Description of the drawings
Fig. 1 is the block schematic illustration of the system of the embodiment of the present invention;
In figure:10, mobile terminal;11, locating module;12, electronic map;20, advertisement putting module;21, billboard sample Formula selecting unit;22, advertisement uploading unit;23, position selecting unit;24, payment unit;30, subscriber information module;31, new Build unit;32, information storage unit;33, figure image setting unit;40, viewing benefits module;41, advertisement storage module; 42, account unit;43, it withdraws deposit unit;44, detailed unit is paid.
Specific implementation mode
In the following, in conjunction with attached drawing and specific implementation mode, the present invention is described further, it should be noted that not Under the premise of conflicting, new implementation can be formed between various embodiments described below or between each technical characteristic in any combination Example.
The system that a kind of ad distribution based on electronically Figure 12 and viewing benefit, including mobile terminal 10, mobile terminal 10 include advertisement putting module 20, viewing benefit module 40, electronically Figure 12 and locating module 11, and advertisement putting module 20 is used for In electronically Figure 12 promulgating advertisements, viewing benefits to obtain certain income after module 40 clicks viewing advertisement for user, positions Module 11 is associated with electronically Figure 12, for showing a certain range of electronically Figure 12 in user position and electronic map Advertisement on 12, and it is mobile with user and change that electronically Figure 12, user are put or checked extensively in electronically Figure 12 upslides of display It accuses.
Traditional leaflet, brochure, outdoor billboard, newspaper box advertisement, psoriasis etc. is replaced to plaster posters with virtual ads Distribute, have many advantages, such as it is with no paper, remove manpower, be environmentally protective, these expenses be converted into user click to obtain after viewing Income improves the interest and power of user's viewing;There are electronically Figure 12 combinations, can be launched near solid shop/brick and mortar store position virtual wide It accuses, solid shop/brick and mortar store is directly gone to buy product after facilitating user to watch advertisement.
Advertisement in the present invention refers to sensu lato advertisement, including non-economy advertisement and economic advertisement.Non-economy advertisement Refer to advertisement not for the purpose of profit, also known as effect advertisement is various such as government administration department, social cause unit or even individual Bulletin, notice, statement etc.;Economic advertisement is commercial advertisement, including new product advertisement, discount information etc..
The income that user obtains can be the reward of money, coupons, prize or other forms.It, will in the following example Income is set as money to describe specific implementation mode.
Electronically 3D maps can be used in Figure 12, corresponding with true map, and user is shown as virtual portrait in electronically Figure 12 Image, subscriber information module 30 include figure image setting unit 33, the appearance for changing virtual figure image, virtual portrait 3D dummy models can also be used in image, empty by the feedback of locating module 11 on electronically Figure 12 when user moves in reality Anthropomorphic figure image is walked about on electronically Figure 12, close to advertisement.
Mobile terminal 10 in the present invention can be the APP in the equipment such as mobile phone, tablet computer, locating module 11 and mobile phone Or the positioning system of tablet computer is connected.
In order to keep the advertisement on electronically Figure 12 more beautiful, close to actual life, therefore advertisement uses billboard pattern, Advertisement putting module 20 includes billboard pattern selecting unit 21, advertisement uploading unit 22, position selecting unit 23 and payment Unit 24, the advertisement uploaded by advertisement uploading unit 22 show that billboard setting is selected in position selecting unit 23 on billboard On fixed position, payment unit 24 pays off advertising for branch.The calculation of advertising expense is that the ad distribution quantity is multiplied by every time Income obtained by user is watched, after clicking payment, payment method may be selected, including bank card is paid and Third-party payment is flat Platform.It is identical that publication quantity can click the number of viewing with user, and income obtained by viewing user can be by user setting, most every time The low amount of money is limited by the grade of the user of releasing advertisements, and when the user gradation of releasing advertisements is low, income must not be less than 1 yuan, grade Gao Shi, income must not be less than 0.1 yuan.Businessman can learn advertisement viewing by clicking time watched, can be launched to advertisement Amount is controlled and is expected.
When advertisement is numerous on electronically Figure 12, influences user and select the advertisement that do not watched, therefore, mobile terminal 10 also wraps Hidden module is included, for hiding the advertisement that electronically Figure 12 has already viewed, the interface of electronically Figure 12 is made to seem more succinctly to do Only, while user being facilitated to watch the advertisement that do not seen, obtains more incomes.
In order to make the effect of publicity higher of advertisement, the advertisement watched not to disappear, viewing income module includes advertisement storage Storing module 41, the advertisement checked are stored in advertisement storage module 41, and user can check at any time.Advertisement storage module 41 may be used also Classify to advertisement, including clothes, cuisines, lodging etc. are different classes of, user is facilitated to consult required advertisement.
Viewing income module includes account unit 42, and account unit 42 is used to store the income obtained after viewing advertisement, place Consider that account unit 42 is associated with advertisement storage module 41, and the advertisement stored in advertisement storage module 41 is deleted in commercial object After removing or recycling, income enters account unit 42, therefore, user want to withdraw deposit income when, need to read through advertisement again, deepen To the impression of advertisement, advertising results are more preferable.The advertisement watched can share publication, and purchase link, user are also may include in advertisement Purchase link can be clicked directly on, purchase page is clicked directly on.
Account unit 42 includes withdraw deposit unit 43 and the detailed unit 44 of payment, pays detailed unit 44 for recording each The situation of Profit of advertisement, user can clearly check the income of the advertisement of viewing to account situation, the bank of withdraw deposit unit 43 and user Card account or Third-party payment account are associated, and when needing to withdraw deposit, click is withdrawn deposit button, and income is transferred to bank card account or the Tripartite's payment account.
Mobile terminal 10 further includes subscriber information module 30, and subscriber information module 30 includes newly-built unit 31 and information storage Unit 32, newly-built unit 31 are arranged the pet name and login password pass through society or, being associated with social account for creating user information Hand over Account Logon.User needs to log in just usable this system, does not differentiate between trade company end or client, each user after logging in All can releasing advertisements or viewing advertisement, log in available certain experiences value of registering daily, empirical value to a certain extent after user etc. Grade is scalable.
A method of ad distribution and viewing based on electronic map benefit, and include the following steps:
Login step:User's New Account, the setting pet name, gender and login password, or log in and have account, or log in phase Associated social activity account;
Viewing benefits step:After login, homepage is shown, homepage includes electronic map, and one is shown on electronic map Determine the billboard in range, user clicks the advertisement checked on billboard, obtain the receipts of setting by moving closer to billboard Benefit, income enter account unit.
This method further includes that step is launched in advertisement:After login, homepage is shown, click advertisement and add button, select advertisement Board, clicks advertisement upload button, and selection needs the advertisement uploaded, including display advertising or audio advertisement or video ads or super literary It is one or more in this advertisement, the riding position of billboard is selected in electronic map, then setting publication quantity is seen with each The income seen calculates required advertising expense, and after confirming payment, advertisement is issued on the electronic map.
The above embodiment is only the preferred embodiment of the present invention, and the scope of protection of the present invention is not limited thereto, The variation and replacement for any unsubstantiality that those skilled in the art is done on the basis of the present invention belong to institute of the present invention Claimed range.

Claims (10)

1. the system that a kind of ad distribution based on electronic map and viewing benefit, which is characterized in that described including mobile terminal Mobile terminal includes that advertisement putting module, viewing benefit module, electronic map and locating module, the advertisement putting module are used for In the electronic map promulgating advertisement, the viewing benefits to obtain certain receive after module clicks the viewing advertisement for user Benefit, the locating module is associated with the electronic map, for showing a certain range of electronics in user position The advertisement on map and the electronic map, and change the electronic map with user's movement, institute of the user in display It states and the advertisement is launched or checked on electronic map.
2. the system that the ad distribution based on electronic map and viewing benefit as described in claim 1, which is characterized in that described It includes billboard pattern selecting unit, advertisement uploading unit, position choosing that advertisement, which uses billboard pattern, the advertisement putting module, Unit and payment unit are selected, the advertisement uploaded by the advertisement uploading unit is shown on the billboard, the billboard It is arranged on the position that the position selecting unit is selected, the payment unit pays off advertising for branch.
3. the system that the ad distribution based on electronic map and viewing benefit as described in claim 1, which is characterized in that described Mobile terminal further includes hidden module, the advertisement being had already viewed for hiding the electronic map.
4. the system that the ad distribution based on electronic map and viewing benefit as described in claim 1, which is characterized in that described It includes advertisement storage module to watch income module, and the advertisement checked is stored in the advertisement storage module.
5. the system that the ad distribution based on electronic map and viewing benefit as claimed in claim 4, which is characterized in that described It includes account unit to watch income module, and the account unit is used to store the income obtained after viewing advertisement, the account list It is first associated with the advertisement storage module, after the advertisement stored in the advertisement storage module is deleted or is recycled, the income Into the account unit.
6. the system that the ad distribution based on electronic map and viewing benefit as claimed in claim 5, which is characterized in that described Account unit includes withdraw deposit unit and the detailed unit of payment, and the detailed unit of payment is used to record the income feelings of each advertisement Condition, the unit of withdrawing deposit are associated with the bank card account of user or Third-party payment account.
7. the system of the ad distribution and viewing benefit based on electronic map as described in claim 1-6 is any, feature exist In, the mobile terminal further includes subscriber information module, and the subscriber information module includes creating unit and information storage unit, The newly-built unit is arranged the pet name and login password passes through social account or, being associated with social account for creating user information Family logs in.
8. the system that the ad distribution based on electronic map and viewing benefit as claimed in claim 7, which is characterized in that user It is shown as virtual figure image in the electronic map, the subscriber information module includes figure image setting unit, for repairing Change the appearance of virtual figure image.
9. a kind of method that ad distribution based on electronic map and viewing benefit, which is characterized in that include the following steps:
Login step:User's New Account, the setting pet name, gender and login password, or log in and have account, or log in associated Social account;
Viewing benefits step:After login, homepage is shown, homepage includes electronic map, and certain model is shown on electronic map Interior billboard is enclosed, user clicks the advertisement checked on billboard, obtain the income of setting, receive by moving closer to billboard Benefit enters account unit.
10. the method that the ad distribution based on electronic map and viewing benefit as claimed in claim 9, which is characterized in that also Step is launched including advertisement:After login, homepage is shown, click advertisement and add button, select billboard, click advertisement upload and press Button, selection need the advertisement that uploads, including one in display advertising or audio advertisement or video ads or hypertext advertisement or It is multinomial, the riding position of billboard is selected in electronic map, then setting publication quantity and the income watched every time, needed for calculating Advertising expense, confirm payment after, advertisement is issued on the electronic map.
CN201711322833.XA 2017-12-12 2017-12-12 The system and method that a kind of ad distribution based on electronic map and viewing benefit Pending CN108305093A (en)

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CN201711322833.XA CN108305093A (en) 2017-12-12 2017-12-12 The system and method that a kind of ad distribution based on electronic map and viewing benefit

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201711322833.XA CN108305093A (en) 2017-12-12 2017-12-12 The system and method that a kind of ad distribution based on electronic map and viewing benefit

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113554451A (en) * 2020-04-25 2021-10-26 周术深 Novel advertisement delivery system
CN117422510A (en) * 2023-11-08 2024-01-19 北京鸿途信达科技股份有限公司 Distributed advertisement delivery system based on position information

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103440344A (en) * 2013-09-11 2013-12-11 陈迪 Electronic map displaying method and electronic map displaying device
CN104915857A (en) * 2015-05-27 2015-09-16 裴峤 Interactive mobile advertisement putting system base on user personalization and return mechanism
CN104951967A (en) * 2015-07-15 2015-09-30 黄效光 Cash dividend advertisement
CN105761101A (en) * 2016-02-04 2016-07-13 云南今日游情科技有限公司 High-precision advertisement push system and method of mobile terminal based on mutual selection

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103440344A (en) * 2013-09-11 2013-12-11 陈迪 Electronic map displaying method and electronic map displaying device
CN104915857A (en) * 2015-05-27 2015-09-16 裴峤 Interactive mobile advertisement putting system base on user personalization and return mechanism
CN104951967A (en) * 2015-07-15 2015-09-30 黄效光 Cash dividend advertisement
CN105761101A (en) * 2016-02-04 2016-07-13 云南今日游情科技有限公司 High-precision advertisement push system and method of mobile terminal based on mutual selection

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113554451A (en) * 2020-04-25 2021-10-26 周术深 Novel advertisement delivery system
CN117422510A (en) * 2023-11-08 2024-01-19 北京鸿途信达科技股份有限公司 Distributed advertisement delivery system based on position information

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Application publication date: 20180720

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