CN108280146A - A kind of control method, terminal device and the computer-readable medium of push content - Google Patents
A kind of control method, terminal device and the computer-readable medium of push content Download PDFInfo
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- CN108280146A CN108280146A CN201711498121.3A CN201711498121A CN108280146A CN 108280146 A CN108280146 A CN 108280146A CN 201711498121 A CN201711498121 A CN 201711498121A CN 108280146 A CN108280146 A CN 108280146A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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Abstract
The embodiment of the invention discloses a kind of control method, terminal device and the computer-readable medium of push content, wherein method includes：Terminal device shows the page, obtains the display duration for showing the page；Degree of concern of the user to the page is determined according to the display duration, extracts the key message of the page；Send the information of the key message and the degree of concern to server, the information of the key message and the degree of concern determines the content pushed to the terminal device for the server.The embodiment of the present invention can analyze user's browsing content in conjunction with the usage behavior of user, the real demand of user can more be identified, consequently facilitating server accurately pushes the content of user demand.
Description
Technical field
The present invention relates to field of terminal technology more particularly to a kind of control method, terminal device and the calculating of push content
Machine readable medium.
Background technology
Terminal device is equipment indispensable in daily life, and people will produce respectively during using terminal equipment
Kind behavior, it is for statistical analysis to these behaviors, user's portrait can be analyzed in big data, such as in terminal device
Browser, can be in order to pushing away by these information in use, extract the valuable information such as preference information when user's online
Send relevant content to user.
General server is managed and marks to existing content, such as labels to carry out content recognition, server
The equipment or account information of user and the label binding of content.But when the type of content is more, a content can
Many labels can be corresponded to, invalid tag may be will produce；If label broad scope is big, it can solve that label is excessive to ask
Topic, but the practical direction that user stresses in a content may be different, therefore it is unable to the preference of accurate response user,
It then cannot be accurately to user's push for the content of user demand.
Invention content
The embodiment of the present invention provides a kind of control method of push content, can accurately push the content of user demand.
In a first aspect, an embodiment of the present invention provides a kind of control method of push content, this method includes：
Terminal device shows the page, obtains the display duration for showing the page；
Degree of concern of the user to the page is determined according to the display duration, extracts the key message of the page；
The information of the key message and the degree of concern, the key message and the pass are sent to server
The information of note degree determines the content pushed to the terminal device for the server.
Second aspect, an embodiment of the present invention provides a kind of terminal device, which includes for executing above-mentioned
The unit of the method for one side.
The third aspect, an embodiment of the present invention provides another terminal device, including processor, input equipment, output are set
Standby and memory, the processor, input equipment, output equipment and memory are connected with each other, wherein the memory is for depositing
Storage supports terminal device to execute the computer program of the above method, and the computer program includes program instruction, the processor
It is configured for calling described program instruction, the method for executing above-mentioned first aspect.
Fourth aspect, an embodiment of the present invention provides a kind of computer readable storage medium, the computer storage media
It is stored with computer program, the computer program includes program instruction, and described program instruction makes institute when being executed by a processor
State the method that processor executes above-mentioned first aspect.
The embodiment of the present invention shows the page by terminal device, obtains the display duration for showing the page, according to above-mentioned aobvious
Show the degree of concern that duration determines user to the page, extracts the key message of the page, and send to server
State the information of key message and above-mentioned degree of concern, the information of above-mentioned key message and degree of concern is determined for server
The content pushed to the terminal device can analyze user's browsing content in conjunction with the usage behavior of user, and general
It is compared using only the method that labeling carries out content recognition, the real demand of user can be more identified, consequently facilitating server
The content of user demand is accurately pushed according to the information of key message and degree of concern.
Description of the drawings
Technical solution in order to illustrate the embodiments of the present invention more clearly, below will be to needed in embodiment description
Attached drawing is briefly described, it should be apparent that, drawings in the following description are some embodiments of the invention, general for this field
For logical technical staff, without creative efforts, other drawings may also be obtained based on these drawings.
Fig. 1 is a kind of schematic flow diagram of the control method of push content provided in an embodiment of the present invention；
Fig. 2 is the schematic diagram for the browser page that a kind of terminal device provided in an embodiment of the present invention is shown；
Fig. 3 is the schematic flow diagram of the control method of another push content provided in an embodiment of the present invention；
Fig. 4 is a kind of schematic block diagram of terminal device provided in an embodiment of the present invention；
Fig. 5 is the schematic block diagram of another terminal device provided in an embodiment of the present invention.
Specific implementation mode
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation describes, it is clear that described embodiments are some of the embodiments of the present invention, instead of all the embodiments.Herein
" embodiment " is referred to it is meant that a particular feature, structure, or characteristic described may be embodied in the present invention at least in conjunction with the embodiments
In one embodiment.The phrase, which occurs, in each position in the description might not each mean identical embodiment, nor
With the independent or alternative embodiment of other embodiments mutual exclusion.Those skilled in the art explicitly and implicitly understand,
Embodiment described herein can be combined with other embodiments.
Based on the embodiments of the present invention, those of ordinary skill in the art are obtained without making creative work
The every other embodiment obtained, shall fall within the protection scope of the present invention.
Term " first ", " second " in description and claims of this specification and above-mentioned attached drawing etc. are for distinguishing
Different objects, rather than for describing particular order.In addition, term " comprising " and " having " and their any deformations, it is intended that
It is to cover and non-exclusive includes.Such as process, method, system, product or the equipment for containing series of steps or unit do not have
It is defined in the step of having listed or unit, but further includes the steps that optionally not listing or unit, or optionally also wrap
It includes for other intrinsic steps of these processes, method, product or equipment or unit.
It is also understood that the term used in this description of the invention is merely for the sake of the mesh for describing specific embodiment
And be not intended to limit the present invention.As description of the invention and it is used in the attached claims, unless on
Other situations are hereafter clearly indicated, otherwise " one " of singulative, "one" and "the" are intended to include plural form.
It will be further appreciated that the term "and/or" used in description of the invention and the appended claims is
Refer to any combinations and all possible combinations of one or more of associated item listed, and includes these combinations.
As used in this specification and in the appended claims, term " if " can be according to context quilt
Be construed to " when ... " or " once " or " in response to determination " or " in response to detecting ".Similarly, phrase " if it is determined that " or
" if detecting [described condition or event] " can be interpreted to mean according to context " once it is determined that " or " in response to true
It is fixed " or " once detecting [described condition or event] " or " in response to detecting [described condition or event] ".
In the specific implementation, the terminal device described in the embodiment of the present invention is including but not limited to such as with the sensitive table of touch
Mobile phone, laptop computer or the tablet computer in face (for example, touch-screen display and/or touch tablet) etc it is other
Portable device.It is to be further understood that in certain embodiments, the equipment is not portable communication device, but is had
The desktop computer of touch sensitive surface (for example, touch-screen display and/or touch tablet).
In following discussion, the terminal device including display and touch sensitive surface is described.However, should manage
Solution, terminal device may include that one or more of the other physical User of such as physical keyboard, mouse and/or control-rod connects
Jaws equipment.
Terminal device supports various application programs, such as one of the following or multiple：Drawing application program, demonstration application
Program, word-processing application, website establishment application program, disk imprinting application program, spreadsheet applications, game are answered
With program, telephony application, videoconference application, email application, instant messaging applications, forging
Refining supports application program, photo management application program, digital camera application program, digital camera application program, web-browsing to answer
With program, digital music player application and/or video frequency player application program.
The various application programs that can be executed on the terminal device can use at least one of such as touch sensitive surface
Public physical user-interface device.It can be adjusted among applications and/or in corresponding application programs and/or change touch is quick
Feel the corresponding information shown in the one or more functions and terminal device on surface.In this way, the public physics frame of terminal device
Structure (for example, touch sensitive surface) can be supported various using journey with intuitive and transparent user interface for a user
Sequence.
It is a kind of schematic flow diagram of the control method of push content provided in an embodiment of the present invention, such as Fig. 1 referring to Fig. 1
Shown this method may include：
101, terminal device shows that the page, terminal device obtain the display duration for showing the page.
Wherein, the above-mentioned page can refer to the page shown in the display screen of terminal device, can pacify on terminal device
The page in the third-party application of dress, for example, opening in browser homepage or Webpage, homepage is essential information page, is used
Family can be accessed for information about by homepage, and the content of the page may include：Text, image, table, hyperlink etc. are substantially first
Element.Wherein, (English is Application for the third-party application mentioned in the embodiment of the present invention, also referred to as third party application
Program, referred to as：APP), third-party application software.Third-party application is the exploitation of non-terminal equipment producer for extending terminal
The application program of functions of the equipments.
Specifically, terminal device can show the above-mentioned page, when which can monitor the display for showing the page
Long, above-mentioned display duration can refer to the duration that the page is shown on the terminal device, i.e. the terminal device starts to show the page
At the time of face to and the page no longer show (such as be switched to other pages carry out display or the page be closed) when
Carve passed through duration.Terminal device can record at the time of the terminal device starts to show the page and the page no longer
At the time of display, terminal device can start to show at the time of the page and the page is no longer shown at the time of is obtained according to above-mentioned
The display duration for obtaining the page, alternatively, start recording at the time of terminal device can show the page since the terminal device
The display duration of the page, above-mentioned record can be carried out periodically.
Optionally, the above-mentioned page is the page in the third-party application installed on the terminal device, and this method further includes：
The terminal device monitors the frequency of use of above-mentioned third-party application；
In the case where monitoring that the frequency of use of the third-party application is more than first frequency threshold value, which holds
The step of above-mentioned acquisition of row shows the display duration of the page.
Wherein, in the embodiment of the present invention, (English is Application for third-party application, also referred to as third party application
Program, referred to as：APP), third-party application software.Third-party application is the exploitation of non-terminal equipment producer for extending terminal
The application program of functions of the equipments.Specifically, which can monitor the frequency of use of above-mentioned third-party application, above-mentioned use
Frequency can be the terminal device uses third-party application number in for a period of time, can be stored in the terminal device above-mentioned
First frequency threshold value, the terminal device can be more than above-mentioned first frequency threshold value in the frequency of use for monitoring the third-party application
In the case of, the display duration for showing the page is obtained, for example, the first frequency threshold value of terminal device is 2 times/day, nearest
The terminal device detects that the frequency of use of the third-party application reaches 3 times/day, i.e. the use frequency of the third-party application in one day
Rate is more than 2 times/day, and in the case of the page in the terminal device shows the third-party application, which can obtain
The step of showing the display duration of the page.
By the way that in the case where monitoring that the frequency of use of above-mentioned third-party application is more than first frequency threshold value, which sets
It is standby to obtain the display duration for showing the page, user can be determined to the page in the third-party application according to above-mentioned display duration
The degree of concern in face can more identify the real demand of user, consequently facilitating server accurately pushes the content of user demand.
102, the terminal device determines degree of concern of the user to the page according to above-mentioned display duration.
Terminal device can determine degree of concern of the user to the page according to the corresponding display duration of the above-mentioned page, tool
Body can be realized by the following method：
(11) terminal device can determine above-mentioned user couple in the case where above-mentioned display duration is more than the first duration threshold value
The degree of concern of the page is high.
Terminal device can store the first duration threshold value, and above-mentioned first duration threshold value can be configured, for example, terminal is set
The first standby duration threshold value is 1 minute, and terminal device can detect whether the corresponding display duration of the above-mentioned page is more than 1 minute,
If more than then terminal device can determine that above-mentioned user is high to the degree of concern of the page.
Optionally, terminal device can determine concern of the user to the page according to the corresponding display duration of the above-mentioned page
Whether low degree is, can specifically be realized by the following method：
(12) terminal device can determine above-mentioned user couple in the case where above-mentioned display duration is less than third duration threshold value
The degree of concern of the page is low.
Terminal device can store third duration threshold value, and above-mentioned third duration threshold value can be configured, for example, terminal is set
Standby third duration threshold value is 5 seconds, and terminal device can detect whether the corresponding display duration of the above-mentioned page is less than 5 seconds, if small
In then terminal device can determine that above-mentioned user is low to the degree of concern of the page.
103, the terminal device extracts the key message of the page.
Terminal device can extract the key message of the page, and above-mentioned key message can be the key that the content of the page
The title of the content of word, the page and/or the paragraph heading of the page, i.e., with the relevant information of the content of the page.Terminal is set
The standby key message that the page can be extracted in the case where showing the page.The terminal device can be in the feelings for showing the page
Screen printing content obtains page screenshot under condition, carries out image analysis to the page screenshot, identifies the content of the page screenshot
In include above-mentioned key message, can while executing step 102, execute step 103, can also obtain show the page
Before or after the display duration in face, step 103 is executed.
Optionally, terminal device can be in the case where determining degree of concern height of the above-mentioned user to the page, and extracting should
The key message of the page, above-mentioned key message determine the content pushed to the terminal device for server.Server can be more
It is accurately directed to the high content of user's degree of concern and carries out content push.
Optionally, terminal device can be in the case where determining that above-mentioned user is low to the degree of concern of the page, and extracting should
The key message of the page, above-mentioned key message is determined for server not to be pushed to the terminal device or needs to reduce to the end
The content of end equipment push.Server can filter the low content of user's degree of concern when pushing content to the mobile terminal.
Optionally, if in the page including image, terminal device can carry out image recognition to the image, in conjunction with the image
The word of surrounding obtains above-mentioned key message.Terminal device can determine the name of the things by identifying the things in the image
Claim and/or with the relevant information of the things, can also identify the word in the image, determine the theme of the image as above-mentioned
Key message, the browser page that a kind of terminal device as shown in Figure 2 is shown include the pages button of browser in the page
(such as virtual key of the page for returning to a upper display), the content of display includes word segment and image, and terminal is set
It is standby can in the page image and word content obtain the page content key message.Comprising image in the page
In the case of, which can identify that image obtains above-mentioned key message, can more completely obtain the key message of the page.
104, the terminal device sends the information of above-mentioned key message and above-mentioned degree of concern to server.
Wherein, the information of above-mentioned key message and above-mentioned degree of concern is determined for the server and is pushed away to the terminal device
The content sent.The information of above-mentioned degree of concern can be the above-mentioned user of reflection to the information of the degree of concern of the page, server
Degree of concern of the above-mentioned user to the page can be determined by the information of above-mentioned degree of concern.
Specifically, if there are step (11), server can determine above-mentioned user couple by the information of above-mentioned degree of concern
The degree of concern of the page is high, and server can be related to the key message to terminal device push according to above-mentioned key message
Content, which can search the content with the same or similar label of the key message, be pushed to the terminal device,
Above-mentioned label can be understood as the keyword of content, if there are step (12), server can pass through the letter of above-mentioned degree of concern
Breath determines that above-mentioned user is low to the degree of concern of the page, which can avoid and the key according to above-mentioned key message
The relevant content of information is pushed, i.e., the server can not push to the terminal device or need to reduce to the terminal and set
It is standby to push the above-mentioned and relevant content of the key message.
The embodiment of the present invention shows the page by terminal device, obtains the display duration for showing the page, according to above-mentioned aobvious
Show the degree of concern that duration determines user to the page, extracts the key message of the page, and send to server
State the information of key message and above-mentioned degree of concern, the information of above-mentioned key message and degree of concern is determined for server
The content pushed to the terminal device can analyze user's browsing content in conjunction with the usage behavior of user, and general
It is compared using only the method that labeling carries out content recognition, the real demand of user can be more identified, consequently facilitating server
The content of user demand is accurately pushed according to the information of key message and degree of concern.
Fig. 3 is referred to, Fig. 3 is a kind of exemplary flow for unlocking screen optimization method that second embodiment of the invention provides
Figure, Fig. 3 advanced optimize to obtain on the basis of Fig. 1.As shown in figure 3, this method may include following steps：
301, terminal device shows that the page, terminal device obtain the display duration for showing the page.
302, the terminal device according to above-mentioned display duration and user to the correspondence of the attention rate rank of the page, really
Attention rate rank of the fixed above-mentioned user to the page.
Terminal device can be determined according to above-mentioned display duration and user to the correspondence of the attention rate rank of the page
Above-mentioned user includes to the attention rate rank of the page, the information of above-mentioned degree of concern：Above-mentioned attention rate rank.
Terminal device can store the correspondence of above-mentioned display duration and user to the attention rate rank of the page, can be with
It is the above-mentioned display duration of reflection with user to the data form of the correspondence of the attention rate rank of the page, specifically realization side
Formula can be：Show the page corresponding above-mentioned pass of the duration in the first duration section (such as 10 seconds to 20 seconds, including 20 seconds)
Note degree rank is 1, and the page of the display duration in the second duration section (such as 20 seconds to 30 seconds, including 30 seconds) is corresponding above-mentioned
Attention rate rank is 2, and all duration numerical value in above-mentioned first duration section are less than the institute in above-mentioned second duration section sometimes
Long numerical value, can with and so on, you can to there is multiple attention rate ranks, the display duration for the display page that terminal device obtains can
With a corresponding attention rate rank, above-mentioned attention rate rank can embody degree of concern of the above-mentioned user to the page, above-mentioned
Attention rate rank is higher, then above-mentioned user is higher to the degree of concern of the page, and above-mentioned attention rate rank is lower, then above-mentioned use
Family is lower to the degree of concern of the page.It is of course also possible to be that above-mentioned attention rate rank is higher, then above-mentioned user is to the page
The degree of concern in face is higher, i.e., above-mentioned display duration can set the correspondence of the attention rate rank of the page with user
It sets.
303, the terminal device is determining above-mentioned user to the attention rate rank of the page more than attention rate level threshold
In the case of, which extracts the key message of the page.
Terminal device can extract the key message of the page, and above-mentioned key message can be the key that the content of the page
The title of the content of word, the page and/or the paragraph heading of the page, i.e., with the relevant information of the content of the page.Terminal is set
The standby key message that the page can be extracted in the case where showing the page, the terminal device can be in the feelings for showing the page
Screen printing content obtains page screenshot under condition, carries out image analysis to the page screenshot, identifies the content of the page screenshot
In include above-mentioned key message.
Specifically, terminal device can close the corresponding of attention rate rank of the page with user according to above-mentioned display duration
System, determines attention rate rank of the above-mentioned user to the page, can refer to the particular content described in step 102.Terminal device can
In the case where determining that above-mentioned user is more than attention rate level threshold to the attention rate rank of the page, to extract the pass of the page
Key information, terminal device can determine above-mentioned user to institute after determining above-mentioned user to the attention rate rank of the page
Whether the attention rate rank for stating the page is more than above-mentioned attention rate level threshold, such as the attention rate level threshold of terminal device is 3,
Terminal device determines that above-mentioned user is 4 to the attention rate rank of the page, i.e. terminal device can determine above-mentioned user to institute
The attention rate rank for stating the page is more than attention rate level threshold, then terminal device can extract the key message of the page, if eventually
End equipment determines that above-mentioned user is 2 to the attention rate rank of the page, then terminal device can not extract the key of the page
Information.
Optionally, if in the page including image, terminal device can carry out image recognition to the image, obtain above-mentioned pass
Key information.Terminal device can determine the title of the things and/or relevant with the things by identifying the things in the image
Information can also identify the word in the image, determine the theme of the image as above-mentioned key message.Include in the page
In the case of image, which can identify that image obtains above-mentioned key message, can more completely obtain the pass of the page
Key information.
304, the terminal device sends the information of above-mentioned key message and above-mentioned degree of concern to server.
Wherein, the information of above-mentioned key message and above-mentioned degree of concern is determined for the server and is pushed away to the terminal device
The content sent, the server can be searched with the content with the same or similar label of the key message, be pushed away to the terminal device
It send, above-mentioned label can be understood as the keyword of content.The information of above-mentioned degree of concern can be the above-mentioned user of reflection to the page
The information of the degree of concern in face, server can determine concern of the above-mentioned user to the page by the information of above-mentioned degree of concern
Degree.
Specifically, the information for the above-mentioned degree of concern which sends to server can include above-mentioned user to this
The attention rate rank of the page, the server can determine the content of push, further, the clothes according to above-mentioned attention rate rank
Business device can also determine the push amount size and/or push sequence of the above, can be specifically：Above-mentioned attention rate rank is higher
Content push amount it is bigger, push sequence is more forward, for example, the crucial of the first page that the terminal device is sent to server is believed
Breath is " houseplant " and corresponding attention rate rank is 3, and the key message of second page is " periphery self-driving travel " and corresponding
Attention rate rank is 5, then the server can determine the relevant content of key message of preferential push and above-mentioned second page, should
Server can determine the terminal device position by accessing the location information of the terminal device, and determine the position periphery
Sight spot, route and strategy of going on a tour etc., form push content and pushed, then push the key message phase with above-mentioned first page
The content of pass, such as the type of some houseplants and brief introduction, it is optionally, above-mentioned relevant interior with second page key message
The push amount of appearance is more than the push amount with the relevant content of key message of first page.
Wherein, step 301, step 303 and step 304 can be respectively referring to above-mentioned step 101 shown in FIG. 1, steps 103
With the specific descriptions of step 104, details are not described herein again.
The embodiment of the present invention shows the page by terminal device, obtains the display duration for showing the page, according to above-mentioned aobvious
Show that duration, to the correspondence of the attention rate rank of the page, determines attention rate rank of the above-mentioned user to the page with user,
The terminal device is in the case where determining that above-mentioned user is more than attention rate level threshold to the attention rate rank of the page, the terminal
Equipment extracts the key message of the page, and the information of above-mentioned key message and above-mentioned degree of concern is sent to server,
The information of above-mentioned key message and degree of concern determines the content pushed to the terminal device for server, can combine
The usage behavior of user analyzes user's browsing content, on the basis of embodiment shown in Fig. 1, more accurately determines and uses
According to key message and is paid close attention to convenient for server to identify the real demand of user to the degree of concern of the page by journey for family
The information of degree more accurately pushes the content of user demand.
The embodiment of the present invention also provides a kind of terminal device, which includes for executing aforementioned any one of them
The unit of method.Specifically, it is a kind of schematic block diagram of terminal device provided in an embodiment of the present invention referring to Fig. 4.The present embodiment
Terminal device include：Display unit 410, acquiring unit 420, determination unit 430, extraction unit 440 and transmission unit
450。
Display unit 410, for showing the page.
Wherein, the above-mentioned page can refer to the page shown in the display screen of terminal device, can pacify on terminal device
The page in the third-party application of dress, for example, opening in browser homepage or Webpage, homepage is essential information page, is used
Family can be accessed for information about by homepage, and the content of the page may include：Text, image, table, hyperlink etc. are substantially first
Element, display unit 410 can show the above-mentioned page on the screen of terminal device.
Acquiring unit 420, for obtaining the display duration for showing the above-mentioned page.
Specifically, acquiring unit 420 can monitor the display duration for showing the page, and above-mentioned display duration can refer to the page
The duration that face is shown on the terminal device, i.e. display unit 410 start to arrive at the time of showing the page and the page no longer
The duration that is passed through at the time of display (such as be switched to other pages carry out display or the page is closed).Acquiring unit
420 can start to show at the time of the page and at the time of the page is no longer shown with recording and displaying unit 410, acquiring unit
420 can start to show at the time of the page and when the page is no longer shown at the time of obtains the display of the page according to above-mentioned
It is long, alternatively, at the time of acquiring unit 420 can show the page since display unit 410 the start recording page display
Duration, above-mentioned record can be carried out periodically.
Optionally, the above-mentioned page is the page in the third-party application installed on the terminal device, which may be used also
To include：Monitoring unit 460, the frequency of use for monitoring third-party application.
Acquiring unit 420 can be used for monitoring that the frequency of use of above-mentioned third-party application is more than the in monitoring unit 460
In the case of one frequency threshold, the display duration for showing the page is obtained.
Determination unit 430, the degree of concern for determining user to the above-mentioned page according to above-mentioned display duration.
The display duration that determination unit 430 can be obtained according to above-mentioned acquiring unit 420, determines pass of the user to the page
Note degree, determination unit 430 specifically can be used for, in the case where above-mentioned display duration is more than the first duration threshold value, in determination
It is high to the degree of concern of the page to state user, above-mentioned first duration threshold value can be configured in terminal device, for example, terminal
First duration threshold value of equipment is 1 minute, and determination unit 430 can detect whether the corresponding display duration of the above-mentioned page is more than 1
Minute, if more than, it is determined that unit 430 can determine that above-mentioned user is high to the degree of concern of the page.
Optionally, determination unit 430 specifically can be used for, the case where above-mentioned display duration is less than third duration threshold value
Under, determine that above-mentioned user is low to the degree of concern of the page, above-mentioned third duration threshold value can be configured, for example, terminal is set
Standby third duration threshold value is 5 seconds, and determination unit 430 can detect whether the corresponding display duration of the above-mentioned page is less than 5 seconds, if
It is less than, it is determined that unit 430 can determine that above-mentioned user is low to the degree of concern of the page.
Extraction unit 440, the key message for extracting the above-mentioned page.
Specifically, above-mentioned key message can be the content of the keyword of the content of the page, the page title and/or
The paragraph heading of the page, i.e., with the relevant information of the content of the page.Extraction unit 440 can be the case where showing the page
The lower key message for extracting the page.Extraction unit 440 screen printing content can obtain page in the case where showing the page
Face sectional drawing carries out image analysis to the page screenshot, identifies in the content of the page screenshot the above-mentioned key message for including.
Optionally, extraction unit 440 can determine that above-mentioned user is high to the degree of concern of the page in determination unit 430
In the case of, the key message of the page is extracted, above-mentioned key message determines the content pushed to the terminal device for server.
Optionally, extraction unit 440 can determine that above-mentioned user is low to the degree of concern of the page in determination unit 430
In the case of, extract the key message of the page, above-mentioned key message determined not to terminal device push for server or
It needs to reduce the content pushed to the terminal device.
Optionally, if in the page including image, extraction unit 440 can carry out image recognition to the image, in conjunction with this
The word of image peripheral obtains above-mentioned key message.Extraction unit 440 can determine the thing by identifying the things in the image
The title of object and/or with the relevant information of the things, can also identify the word in the image, determine the image theme make
For above-mentioned key message.
Transmission unit 450, the information for sending above-mentioned key message and above-mentioned degree of concern to server.
Wherein, the information of above-mentioned key message and above-mentioned degree of concern is determined for the server and is pushed away to the terminal device
The content sent.The information of above-mentioned degree of concern can be the above-mentioned user of reflection to the information of the degree of concern of the page, server
Degree of concern of the above-mentioned user to the page can be determined by the information of above-mentioned degree of concern.
Optionally, determination unit 430 can be also used for, according to above-mentioned display duration with user to the attention rate grade of the page
Other correspondence determines attention rate rank of the above-mentioned user to the page, wherein the information of above-mentioned degree of concern includes：Institute
State attention rate rank.Further, extraction unit 440 is additionally operable to, and pass of the above-mentioned user to the page is determined in determination unit 430
In the case that note degree rank is more than attention rate level threshold, the key message of the page is extracted.
The terminal device of the embodiment of the present invention shows the page by display unit 410, and acquiring unit 420, which obtains, shows the page
The display duration in face, determination unit 430 determine user to the degree of concern of the page, extraction unit according to above-mentioned display duration
The key message of the 440 extraction pages, transmission unit 450 send above-mentioned key message and above-mentioned degree of concern to server
Information, the information of above-mentioned key message and degree of concern determines the content pushed to the terminal device for server, can
To combine the usage behavior of user to analyze user's browsing content, and normally only labeling is used to carry out content recognition
Method is compared, and can more identify the real demand of user, consequently facilitating server is according to key message and the letter of degree of concern
Breath accurately pushes the content of user demand.
It is a kind of terminal device schematic block diagram that another embodiment of the present invention provides referring to Fig. 5.This implementation as shown in the figure
Example in terminal device may include：One or more processors 501, one or more input equipments 502 are one or more defeated
Go out equipment 503 and memory 504.Above-mentioned processor 501, input equipment 502, output equipment 503 and memory 504 pass through bus
505 connections.Memory 504 is for storing computer program, and the computer program includes program instruction, and processor 501 is used for
Execute the program instruction that memory 504 stores.
Output equipment 503, for showing the page.
Processor 501, for obtaining the display duration for showing the above-mentioned page.
Specifically, processor 501 can monitor the display duration for showing the page, and above-mentioned display duration can refer to the page
The duration shown on the terminal device, i.e. output equipment 503 start to arrive at the time of showing the page and the page is no longer aobvious
The duration that is passed through at the time of showing (such as be switched to other pages carry out display or the page is closed).Processor 501 can
Start to show at the time of the page and at the time of the page is no longer shown to record output equipment 503, processor 501 can be with
Start to show at the time of the page and the page is no longer shown at the time of obtains the display duration of the page according to above-mentioned, or
Person, the display duration of start recording page at the time of processor 501 can show the page since output equipment 503, on
Stating record can periodically carry out.
Processor 501 is additionally operable to the degree of concern for determining user to the above-mentioned page according to above-mentioned display duration.
Processor 501 specifically can be used for, and in the case where above-mentioned display duration is more than the first duration threshold value, determine above-mentioned
User is high to the degree of concern of the page, and above-mentioned first duration threshold value can be configured in terminal device, for example, terminal is set
The first standby duration threshold value is 1 minute, and processor 501 can detect whether the corresponding display duration of the above-mentioned page is more than 1 minute,
If more than then processor 501 can determine that above-mentioned user is high to the degree of concern of the page.
Optionally, processor 501 specifically can be used for, in the case where above-mentioned display duration is less than third duration threshold value,
Determining that above-mentioned user is low to the degree of concern of the page, above-mentioned third duration threshold value can be configured, for example, terminal device
Third duration threshold value is 5 seconds, and processor 501 can detect whether the corresponding display duration of the above-mentioned page is less than 5 seconds, if being less than,
Then processor 501 can determine that above-mentioned user is low to the degree of concern of the page.
Processor 501 is additionally operable to extract the key message of the above-mentioned page.
Specifically, processor 501 can extract the key message of the page in the case where showing the page.Processor
501 screen printing content can obtain page screenshot in the case where showing the page, and image analysis is carried out to the page screenshot,
The above-mentioned key message for including is identified in the content of the page screenshot.
Optionally, processor 501 can be used in the case of the degree of concern height for determining above-mentioned user to the page, carrying
The key message of the page, above-mentioned key message is taken to determine the content pushed to the terminal device for server.
Optionally, processor 501 can be used for, in the case where determining that above-mentioned user is low to the degree of concern of the page, carrying
Take the key message of the page, above-mentioned key message determined for server do not pushed to the terminal device or need to reduce to
The content of terminal device push.
Optionally, if in the page including image, processor 501 can be used for carrying out image recognition to the image, in conjunction with
The word of the image peripheral obtains above-mentioned key message.Processor 501 can determine the thing by identifying the things in the image
The title of object and/or with the relevant information of the things, can also identify the word in the image, determine the image theme make
For above-mentioned key message.
Processor 501 is additionally operable to send the information of above-mentioned key message and above-mentioned degree of concern to server.
Optionally, processor 501 are additionally operable to the frequency of use of monitoring third-party application.Further, processor 501, can
For in the case where monitoring that the frequency of use of above-mentioned third-party application is more than first frequency threshold value, obtaining and showing the page
Display duration.
Optionally, processor 501 can be also used for, according to above-mentioned display duration with user to the attention rate rank of the page
Correspondence, determine attention rate rank of the above-mentioned user to the page, wherein the information of above-mentioned degree of concern includes：It is described
Attention rate rank.Further, processor 501 is additionally operable to, and is closed determining that above-mentioned user is more than the attention rate rank of the page
In the case of note degree level threshold, the key message of the page is extracted.
The terminal device of the embodiment of the present invention shows that the page, processor obtain the display for showing the page by output equipment
Duration, processor determine degree of concern of the user to the page according to above-mentioned display duration, extract the crucial letter of the page
It ceases, and sends the information of above-mentioned key message and above-mentioned degree of concern to server, above-mentioned key message and concern journey
The information of degree determines the content pushed to the terminal device for server, can be browsed to user in conjunction with the usage behavior of user
Content is analyzed, and can more identify the real demand of user, consequently facilitating server is according to key message and degree of concern
Information accurately push the content of user demand.
It should be appreciated that in embodiments of the present invention, alleged processor 501 can be central processing unit (Central
Processing Unit, CPU), which can also be other general processors, digital signal processor (Digital
Signal Processor, DSP), application-specific integrated circuit (Application Specific Integrated Circuit,
ASIC), ready-made programmable gate array (Field-Programmable Gate Array, FPGA) or other programmable logic
Device, discrete gate or transistor logic, discrete hardware components etc..General processor can be microprocessor or this at
It can also be any conventional processor etc. to manage device.
Input equipment 502 may include that Trackpad, fingerprint adopt sensor (finger print information and fingerprint for acquiring user
Directional information), microphone etc., output equipment 503 may include liquid crystal display (Liquid Crystal Display, LCD),
Loud speaker etc..
The memory 504 may include read-only memory and random access memory, and to processor 501 provide instruction and
Data.The a part of of memory 504 can also include nonvolatile RAM.For example, memory 504 can also be deposited
Store up the information of device type or above-mentioned threshold value.
In the specific implementation, processor 501 described in the embodiment of the present invention, input equipment 502, output equipment 503 can
The first embodiment and the reality described in second embodiment for executing the control method of push content provided in an embodiment of the present invention
Existing mode, also can perform the realization method of terminal device described in the embodiment of the present invention, details are not described herein.
A kind of computer readable storage medium, the computer-readable storage medium are provided in another embodiment of the invention
Matter is stored with computer program, and the computer program includes program instruction, and above-mentioned Fig. 1 and Fig. 3 is realized when being executed by processor
Shown in push content control method embodiment.
The computer readable storage medium can be the storage inside list of the terminal device described in aforementioned any embodiment
Member, for example, terminal device hard disk or memory.The computer readable storage medium can also be the outside of the terminal device
The plug-in type hard disk being equipped in storage device, such as the terminal device, intelligent memory card (Smart Media Card, SMC),
Secure digital (Secure Digital, SD) blocks, flash card (Flash Card) etc..Further, described computer-readable to deposit
Storage media can also both include the terminal device internal storage unit and also including External memory equipment.It is described computer-readable
Storage medium is used to store other programs and data needed for the computer program and the terminal device.The computer
Readable storage medium storing program for executing can be also used for temporarily storing the data that has exported or will export.
Those of ordinary skill in the art may realize that lists described in conjunction with the examples disclosed in the embodiments of the present disclosure
Member and algorithm steps, can be realized with electronic hardware, computer software, or a combination of the two, in order to clearly demonstrate hardware
With the interchangeability of software, each exemplary composition and step are generally described according to function in the above description.This
A little functions are implemented in hardware or software actually, depend on the specific application and design constraint of technical solution.Specially
Industry technical staff can use different methods to achieve the described function each specific application, but this realization is not
It is considered as beyond the scope of this invention.
It is apparent to those skilled in the art that for convenience of description and succinctly, the end of foregoing description
The specific work process of end equipment and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed terminal device and method, Ke Yitong
Other modes are crossed to realize.For example, the apparatus embodiments described above are merely exemplary, for example, the unit is drawn
Point, only a kind of division of logic function, formula that in actual implementation, there may be another division manner, such as multiple units or component can
To combine or be desirably integrated into another system, or some features can be ignored or not executed.In addition, shown or discussed
Mutual coupling, direct-coupling or communication connection can be by the INDIRECT COUPLING of some interfaces, device or unit or
Communication connection can also be electricity, mechanical or other form connections.
The unit illustrated as separating component may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, you can be located at a place, or may be distributed over multiple
In network element.Some or all of unit therein can be selected according to the actual needs to realize the embodiment of the present invention
Purpose.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it can also
It is that each unit physically exists alone, can also be during two or more units are integrated in one unit.It is above-mentioned integrated
The form that hardware had both may be used in unit is realized, can also be realized in the form of SFU software functional unit.
If the integrated unit is realized in the form of SFU software functional unit and sells or use as independent product
When, it can be stored in a computer read/write memory medium.Based on this understanding, technical scheme of the present invention is substantially
The all or part of the part that contributes to existing technology or the technical solution can be in the form of software products in other words
It embodies, which is stored in a storage medium, including some instructions are used so that a computer
Equipment (can be personal computer, server or the network equipment etc.) executes the complete of each embodiment the method for the present invention
Portion or part steps.And storage medium above-mentioned includes：USB flash disk, mobile hard disk, read-only memory (Read-Only Memory,
ROM), random access memory (Random Access Memory, RAM), magnetic disc or CD etc. are various can store program
The medium of code.
The above description is merely a specific embodiment, but scope of protection of the present invention is not limited thereto, any
Those familiar with the art in the technical scope disclosed by the present invention, can readily occur in various equivalent modifications or replace
It changes, these modifications or substitutions should be covered by the protection scope of the present invention.Therefore, protection scope of the present invention should be with right
It is required that protection domain subject to.
Claims (10)
1. a kind of control method of push content, which is characterized in that including：
Terminal device shows the page, obtains the display duration for showing the page；
Degree of concern of the user to the page is determined according to the display duration, extracts the key message of the page；
The information of the key message and the degree of concern, the key message and the concern journey are sent to server
The information of degree determines the content pushed to the terminal device for the server.
2. according to the method described in claim 1, it is characterized in that, described determine user to the page according to the display duration
The degree of concern in face includes：
In the case where the display duration is more than the first duration threshold value, degree of concern of the user to the page is determined
It is high.
3. according to the method described in claim 2, it is characterized in that, the key message of the extraction page includes：
In the case where determining degree of concern height of the user to the page, the key message of the page is extracted, alternatively,
In the case where the display duration is more than the second duration threshold value, the key message of the page is extracted.
4. according to claim 1-3 any one of them methods, which is characterized in that described to determine user according to the display duration
Degree of concern to the page includes：
In the case where the display duration is less than third duration threshold value, determine that user is low to the degree of concern of the page.
5. according to the method described in claim 1, it is characterized in that, described determine user to the page according to the display duration
The degree of concern in face includes：
According to the display duration and user to the correspondence of the attention rate rank of the page, determine the user to described
The attention rate rank of the page；
The information of the degree of concern includes：The attention rate rank.
6. according to the method described in claim 5, it is characterized in that, the key message of the extraction page includes：
In the case where determining that the user is more than attention rate level threshold to the attention rate rank of the page, the page is extracted
The key message in face.
7. according to the method described in claim 6, it is characterized in that, the page is the third party installed on the terminal device
The page in, before the display duration for obtaining the display page, the method further includes：
Monitor the frequency of use of the third-party application；
In the case where monitoring that the frequency of use of the third-party application is more than first frequency threshold value, described shown is executed
The step of display duration of the page.
8. a kind of terminal device, which is characterized in that include for executing the method as described in claim 1-7 any claims
Unit.
9. a kind of terminal device, which is characterized in that including processor, input equipment, output equipment and memory, the processing
Device, input equipment, output equipment and memory are connected with each other, wherein the memory is for storing computer program, the meter
Calculation machine program includes program instruction, and the processor is configured for calling described program instruction, executes claim 1-7 such as and appoints
Method described in one.
10. a kind of computer readable storage medium, which is characterized in that the computer storage media is stored with computer program,
The computer program includes program instruction, and described program instruction makes the processor execute such as right when being executed by a processor
It is required that 1-7 any one of them methods.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711498121.3A CN108280146A (en) | 2017-12-29 | 2017-12-29 | A kind of control method, terminal device and the computer-readable medium of push content |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711498121.3A CN108280146A (en) | 2017-12-29 | 2017-12-29 | A kind of control method, terminal device and the computer-readable medium of push content |
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| Publication Number | Publication Date |
|---|---|
| CN108280146A true CN108280146A (en) | 2018-07-13 |
Family
ID=62803082
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201711498121.3A Withdrawn CN108280146A (en) | 2017-12-29 | 2017-12-29 | A kind of control method, terminal device and the computer-readable medium of push content |
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Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109165236A (en) * | 2018-07-19 | 2019-01-08 | 西安艾润物联网技术服务有限责任公司 | Service push method and Related product |
| CN109992717A (en) * | 2019-03-29 | 2019-07-09 | 珠海豹好玩科技有限公司 | Information recommendation method, device, terminal and computer readable storage medium |
| CN111026833A (en) * | 2019-11-27 | 2020-04-17 | 广州润普网络科技有限公司 | Online browsing method and device for documents |
| CN113922994A (en) * | 2021-09-26 | 2022-01-11 | 杭州未识智能科技有限公司 | Information processing method and system for Internet works |
-
2017
- 2017-12-29 CN CN201711498121.3A patent/CN108280146A/en not_active Withdrawn
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109165236A (en) * | 2018-07-19 | 2019-01-08 | 西安艾润物联网技术服务有限责任公司 | Service push method and Related product |
| CN109992717A (en) * | 2019-03-29 | 2019-07-09 | 珠海豹好玩科技有限公司 | Information recommendation method, device, terminal and computer readable storage medium |
| CN111026833A (en) * | 2019-11-27 | 2020-04-17 | 广州润普网络科技有限公司 | Online browsing method and device for documents |
| CN113922994A (en) * | 2021-09-26 | 2022-01-11 | 杭州未识智能科技有限公司 | Information processing method and system for Internet works |
| CN113922994B (en) * | 2021-09-26 | 2024-02-20 | 杭州益铭知识产权服务有限公司 | Information processing method and system for Internet works |
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