CN107958393B - Advertisement sharing method - Google Patents
Advertisement sharing method Download PDFInfo
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- CN107958393B CN107958393B CN201711284600.5A CN201711284600A CN107958393B CN 107958393 B CN107958393 B CN 107958393B CN 201711284600 A CN201711284600 A CN 201711284600A CN 107958393 B CN107958393 B CN 107958393B
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- 238000000034 method Methods 0.000 title claims abstract description 24
- 238000012216 screening Methods 0.000 claims abstract description 25
- 230000000694 effects Effects 0.000 claims abstract description 21
- 238000005516 engineering process Methods 0.000 claims abstract description 10
- 230000002452 interceptive effect Effects 0.000 claims abstract description 7
- 230000007246 mechanism Effects 0.000 claims abstract description 4
- 238000011156 evaluation Methods 0.000 claims description 20
- 230000008569 process Effects 0.000 claims description 12
- 238000013461 design Methods 0.000 claims description 11
- 238000004519 manufacturing process Methods 0.000 claims description 7
- 238000012797 qualification Methods 0.000 claims description 7
- 238000013475 authorization Methods 0.000 claims description 6
- 238000011835 investigation Methods 0.000 claims description 6
- 238000002513 implantation Methods 0.000 claims description 4
- 238000007710 freezing Methods 0.000 claims description 3
- 230000008014 freezing Effects 0.000 claims description 3
- 230000003993 interaction Effects 0.000 claims description 3
- 238000003909 pattern recognition Methods 0.000 claims description 3
- 230000002093 peripheral effect Effects 0.000 claims description 3
- 238000012552 review Methods 0.000 claims description 3
- 230000000007 visual effect Effects 0.000 claims description 3
- 230000002776 aggregation Effects 0.000 abstract description 3
- 238000004220 aggregation Methods 0.000 abstract description 3
- 238000012544 monitoring process Methods 0.000 description 4
- 238000010972 statistical evaluation Methods 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 230000008859 change Effects 0.000 description 1
- 230000007547 defect Effects 0.000 description 1
- 230000010354 integration Effects 0.000 description 1
- 230000007480 spreading Effects 0.000 description 1
- 238000003892 spreading Methods 0.000 description 1
Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0621—Item configuration or customization
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- Business, Economics & Management (AREA)
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- Finance (AREA)
- Strategic Management (AREA)
- Development Economics (AREA)
- Engineering & Computer Science (AREA)
- General Business, Economics & Management (AREA)
- Physics & Mathematics (AREA)
- Marketing (AREA)
- General Physics & Mathematics (AREA)
- Economics (AREA)
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- Entrepreneurship & Innovation (AREA)
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- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
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Abstract
The invention discloses a method for sharing advertisements, which relates to the technical field of Internet and comprises the following steps: 1) the method comprises the following steps of (1) independent and rapid release of an advertisement resource owner, 2) product customization based on positioning, 3) transaction object screening based on credit, 4) comprehensive multi-dimensional query screening, 5) VR panoramic mode product display, 6) product putting effect display in an interactive virtual reality mode, 7) multi-mode product display, 8) advertisement product effect supervision plug-in combined with positioning and mode recognition technology, 9) plug-in solution for flow link increase, 10) credit mechanism plug-in, and 11) transaction fee third-party platform supervision interface; the invention realizes the rapid aggregation, the uniform display, the online transaction, the fund security guarantee and the automatic examination of the effect of social advertisement resources, and forms a complete shared advertisement product.
Description
Technical Field
The invention relates to the technical field of internet, in particular to a shared advertisement method.
Background
In the current era of mobile internet, advertisement and marketing are gradually integrated. However, in the advertisement market, numerous links such as resource media, advertisement design, advertisement putting, advertisement selling and the like are involved, and the advertisement is numerous in types, scattered in resources and lack of uniform display, and a uniform advertisement product is not provided to meet the needs of numerous advertisement demanders. Such as: the novel advertising platforms such as the audience media and the like provide building television advertisements, and the advertising buying and selling networks provide advertising services which mainly take outdoor advertisements, all of which are specific to a certain type of advertisement, but are not convenient and comprehensive for clients although professional.
The problems that advertisers cannot be met by the technical scheme at present are as follows: the method needs to conveniently and visually screen mass advertisement resources, quickly and effectively supervise the advertisement putting process, and meanwhile, has a quick reference selection means for the working quality and quality of advertisement design and manufacturing companies.
Disclosure of Invention
The invention aims to: in order to solve the defects of the prior art, the invention provides a shared advertisement method.
The invention specifically adopts the following technical scheme for realizing the purpose:
a method of sharing advertisements comprising the steps of:
1) independent and rapid release of advertisement resource owners: the advertisement resource owner takes pictures, makes a video recording and quickly uploads and releases resources through the platform mobile client, and the platform client automatically matches the resource positioning information;
2) location-based product customization: screening peripheral products with the advertiser mobile terminal positioned as the center;
3) credit-based transaction object screening: setting a credit rating of the transaction object according to weighting factors such as credit investigation, historical transaction records, historical transaction evaluation, third-party credit guarantee, system account balance, business publishing operation records and the like of the transaction object, and performing inquiry and transaction rating authorization;
4) comprehensive multi-dimensional query screening: screening various advertisement customized products such as administrative division step-by-step selection (menu column selection and map step-by-step clicking), historical transaction quota and frequency of advertisement resources, transaction credit record and evaluation ranking of advertisement resource owners, idle period viewing and reservation of advertisement resources, designated address range, designated advertisement resource type, designated screening resource service type, designated screening price range, designated idle reservation range, designated screening advertisement resource owner agent marketing willingness and the like;
5) VR panorama mode product exhibits: displaying an advertisement customized product through a 3D panoramic mode straight pipe;
6) the interactive virtual reality mode shows the product delivery effect: displaying the mobile terminal visual effect of the product release effect through a VR, AR and MR combined mode;
7) multi-way product presentation: displaying advertisement resources and a release effect in modes of advertisement resource photos, camera shooting, 3D panoramic mode display, interactive 3D videos and the like;
8) the advertising product effect supervision plug-in unit combining the positioning and pattern recognition technologies: by synchronously checking the plug-in and automatically recognizing the pattern of the photo content through positioning, uploading time and photos, the problem of automatic supervision of the putting effect is solved;
9) plug-in solutions added in the process links: the method comprises the following steps that product delivery flow links needing to be newly added such as an advertisement design and manufacture company are autonomously increased in a plug-in increasing mode, and platform access, screening and matching of flow implantation interfaces (including qualification, display, interaction, orders, credit and accounts) are provided for added link objects: the access of an advertisement design and manufacturing company is solved through advertisement design display, qualification review, client self-owner and system self-adaptive dual-channel customized system plug-ins;
10) credit mechanism plug-in: performing credit evaluation and application authorization on a transaction object party and a process link by using a platform transaction information statistical evaluation plug-in, wherein indexes for credit evaluation comprise historical transaction amount, historical evaluation, account balance, third-party credit evaluation level, object credit investigation information, object worker operation public information and the like;
11) transaction fee third party platform supervision interface: in the middle process of completing the transaction in the transaction, transaction fee freezing and monitoring are carried out on a third-party fund monitoring platform, and effective protection and fair transaction guarantee are achieved.
The invention has the following beneficial effects:
1. the invention can realize the high-efficiency and low-cost aggregation of various advertisement resources in the whole society;
2. the invention provides more region selections and advertisement requirements of scale types for advertisers to meet, and provides effective selection for medium and small business managers;
3. the invention greatly increases the effective supervision ability of the advertiser on the autonomous selection and the putting effect of the advertisement space;
4. the invention provides fundamental change measures for the conditions of disordered price and poor qualification capability of the current advertising industry;
5. the invention embodies the integration and the spreading value of the advertisement resources in remote rural areas and provides a good solution;
6. the invention provides fair transaction guarantee and fund security guarantee;
in summary, the invention realizes the rapid aggregation, the unified display, the online transaction, the fund security guarantee and the automatic examination of the effect of social advertisement resources by the technologies of a mobile terminal positioning technology, a virtual reality technology, a credit comprehensive evaluation plug-in, a transaction fund supervision plug-in, a process link self-customization plug-in, an advertisement plane image mode identification and the like, thereby forming a complete shared advertisement product.
Detailed Description
All features disclosed in this specification may be combined in any combination, except features and/or steps that are mutually exclusive.
Example 1
A method of sharing advertisements comprising the steps of:
1) independent and rapid release of advertisement resource owners: the advertisement resource owner takes pictures, makes a video recording and quickly uploads and releases resources through the platform mobile client, and the platform client automatically matches the resource positioning information;
2) location-based product customization: screening peripheral products with the advertiser mobile terminal positioned as the center;
3) credit-based transaction object screening: setting a credit rating of the transaction object according to weighting factors such as credit investigation, historical transaction records, historical transaction evaluation, third-party credit guarantee, system account balance, business publishing operation records and the like of the transaction object, and performing inquiry and transaction rating authorization;
4) comprehensive multi-dimensional query screening: screening various advertisement customized products such as administrative division step-by-step selection (menu column selection and map step-by-step clicking), historical transaction quota and frequency of advertisement resources, transaction credit record and evaluation ranking of advertisement resource owners, idle period viewing and reservation of advertisement resources, designated address range, designated advertisement resource type, designated screening resource service type, designated screening price range, designated idle reservation range, designated screening advertisement resource owner agent marketing willingness and the like;
5) VR panorama mode product exhibits: displaying an advertisement customized product through a 3D panoramic mode straight pipe;
6) the interactive virtual reality mode shows the product delivery effect: displaying the mobile terminal visual effect of the product release effect through a VR, AR and MR combined mode;
7) multi-way product presentation: displaying advertisement resources and a release effect in modes of advertisement resource photos, camera shooting, 3D panoramic mode display, interactive 3D videos and the like;
8) the advertising product effect supervision plug-in unit combining the positioning and pattern recognition technologies: by synchronously checking the plug-in and automatically recognizing the pattern of the photo content through positioning, uploading time and photos, the problem of automatic supervision of the putting effect is solved;
9) plug-in solutions added in the process links: the method comprises the following steps that product delivery flow links needing to be newly added such as an advertisement design and manufacture company are autonomously increased in a plug-in increasing mode, and platform access, screening and matching of flow implantation interfaces (including qualification, display, interaction, orders, credit and accounts) are provided for added link objects: the access of an advertisement design and manufacturing company is solved through advertisement design display, qualification review, client self-owner and system self-adaptive dual-channel customized system plug-ins;
10) credit mechanism plug-in: performing credit evaluation and application authorization on a transaction object party and a process link by using a platform transaction information statistical evaluation plug-in, wherein indexes for credit evaluation comprise historical transaction amount, historical evaluation, account balance, third-party credit evaluation level, object credit investigation information, object worker operation public information and the like;
11) transaction fee third party platform supervision interface: in the middle process of completing the transaction in the transaction, transaction fee freezing and monitoring are carried out on a third-party fund monitoring platform, and effective protection and fair transaction guarantee are achieved.
According to the embodiment, the technologies such as a mobile terminal positioning technology, a virtual reality technology, a credit comprehensive evaluation plug-in, a transaction fund supervision plug-in, a process link self-customization plug-in, advertisement plane image mode identification and the like are adopted, so that the social advertisement resources are quickly aggregated, uniformly displayed, transacted online, fund safety guarantee and effect automatic examination are realized, and a complete shared advertisement product is formed.
The above description is only a preferred embodiment of the present invention, and not intended to limit the present invention, and the scope of the present invention is defined by the appended claims, and all changes that come within the meaning and range of equivalency of the specification are therefore intended to be embraced therein.
Claims (1)
1. A method of sharing advertisements, comprising the steps of:
1) independent and rapid release of advertisement resource owners: the advertisement resource owner takes pictures, makes a video recording and quickly uploads and releases resources through the platform mobile client, and the platform client automatically matches the resource positioning information;
2) location-based product customization: screening peripheral products with the advertiser mobile terminal positioned as the center;
3) credit-based transaction object screening: setting the credit rating of the transaction object according to the credit investigation, the historical transaction record, the historical transaction evaluation, the third-party credit guarantee, the system account balance or the weight factor information of the operation record published by the industry and commerce of the transaction object, and performing inquiry and transaction rating authorization;
4) comprehensive multi-dimensional query screening: providing a mode of step-by-step selection of an administrative division, historical trading quota and frequency of advertisement resources, transaction credit record and evaluation ranking of advertisement resource owners, idle period viewing and reservation of advertisement resources, an appointed address range, an appointed advertisement resource type, an appointed screening resource service type, an appointed screening price range, an appointed idle bookable range or an appointed screening advertisement resource owner agent marketing willingness to screen advertisement customized products, wherein the step-by-step selection of the administrative division comprises menu column selection and map step-by-step clicking;
5) VR panorama mode product exhibits: displaying the advertisement customized product visually through a 3D panoramic mode;
6) the interactive virtual reality mode shows the product delivery effect: displaying the mobile terminal visual effect of the product release effect through a VR, AR and MR combined mode;
7) multi-way product presentation: displaying advertisement resources and a release effect in a mode of advertisement resource photos, camera shooting, 3D panoramic mode display or interactive 3D video;
8) the plug-in is supervised by combining the advertisement product effect of positioning and pattern recognition technologies: by synchronously checking the plug-in and automatically recognizing the pattern of the photo content through positioning, uploading time and photos, the problem of automatic supervision of the putting effect is solved;
9) the solution is provided through plug-ins added in the process links: the advertisement design and manufacture company needs a newly added product delivery flow link, and autonomously increases in a plug-in addition mode, and provides platform access, screening and matching of a flow implantation interface for an added link object: the access of an advertisement design and manufacturing company is solved through customizing system plug-ins in a dual-channel mode of advertisement design display, qualification review, client self-owner and system self-adaptation, wherein a flow implantation interface comprises qualification, display, interaction, orders, credit and account information;
10) plug-ins are evaluated by a credit mechanism: the platform transaction information is used for counting and evaluating the plug-in, credit evaluation and application authorization are carried out on a transaction object party and a process link, and indexes used for the credit evaluation comprise historical transaction amount, historical evaluation, account balance, third-party credit evaluation level, object credit investigation information and object worker operation public information;
11) interface is supervised by a transaction fee third party platform: in the middle process of completing the transaction, transaction fee freezing and supervision are carried out on a third-party fund supervision platform.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711284600.5A CN107958393B (en) | 2017-12-07 | 2017-12-07 | Advertisement sharing method |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711284600.5A CN107958393B (en) | 2017-12-07 | 2017-12-07 | Advertisement sharing method |
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| Publication Number | Publication Date |
|---|---|
| CN107958393A CN107958393A (en) | 2018-04-24 |
| CN107958393B true CN107958393B (en) | 2021-08-10 |
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| CN201711284600.5A Expired - Fee Related CN107958393B (en) | 2017-12-07 | 2017-12-07 | Advertisement sharing method |
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Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101887563A (en) * | 2009-05-15 | 2010-11-17 | 黄裕钧 | Advertisement transaction platform and method |
| CN102132300A (en) * | 2008-06-03 | 2011-07-20 | 扎斯特部件在线有限公司 | System and method for listing items online |
| CN104346741A (en) * | 2013-08-01 | 2015-02-11 | 樊小琴 | Advertisement trading system and method |
| CN105279656A (en) * | 2014-06-06 | 2016-01-27 | 詹晓航 | Advertising B2C transaction platform for providing rule customizing function for advertisers |
Family Cites Families (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20080262910A1 (en) * | 2007-04-20 | 2008-10-23 | Utbk, Inc. | Methods and Systems to Connect People via Virtual Reality for Real Time Communications |
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2017
- 2017-12-07 CN CN201711284600.5A patent/CN107958393B/en not_active Expired - Fee Related
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102132300A (en) * | 2008-06-03 | 2011-07-20 | 扎斯特部件在线有限公司 | System and method for listing items online |
| CN101887563A (en) * | 2009-05-15 | 2010-11-17 | 黄裕钧 | Advertisement transaction platform and method |
| CN104346741A (en) * | 2013-08-01 | 2015-02-11 | 樊小琴 | Advertisement trading system and method |
| CN105279656A (en) * | 2014-06-06 | 2016-01-27 | 詹晓航 | Advertising B2C transaction platform for providing rule customizing function for advertisers |
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| CN107958393A (en) | 2018-04-24 |
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