CN107872533B - Information-pushing method, device, server and storage medium - Google Patents

Information-pushing method, device, server and storage medium Download PDF

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Publication number
CN107872533B
CN107872533B CN201711227647.8A CN201711227647A CN107872533B CN 107872533 B CN107872533 B CN 107872533B CN 201711227647 A CN201711227647 A CN 201711227647A CN 107872533 B CN107872533 B CN 107872533B
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China
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push
content
push content
client
application
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CN107872533A (en
Inventor
严婷
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Guangdong Oppo Mobile Telecommunications Corp Ltd
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Guangdong Oppo Mobile Telecommunications Corp Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/60Scheduling or organising the servicing of application requests, e.g. requests for application data transmissions using the analysis and optimisation of the required network resources

Abstract

The embodiment of the present application discloses a kind of information-pushing method, device, server and storage medium, is related to Internet technical field.This method comprises: the content push request that client is sent when detecting the touch control operation for target card is received, according to content push request the first push content corresponding with target card;Compare the quantity of the first push content and the size of preset quantity;If the quantity of the first push content is less than preset quantity, the second push content is obtained;First push content and the second push content are pushed collectively as target push content.The application obtains the second push content from server and is pushed collectively as target push content, be capable of providing more propelling datas, improve conversion ratio in the first push content deficiency.

Description

Information-pushing method, device, server and storage medium
Technical field
This application involves Internet technical field, more particularly, to a kind of information-pushing method, device, server with And storage medium.
Background technique
Currently, the function of mobile terminal such as smart phone the next powerful with the continuous development of mobile internet era, User can install the application program of various functions in the terminal according to demand, but with the raising of user demand, for The installation push request of various application programs is also higher and higher.
Existing propelling data is entirely derived from backstage list, but the resource quantity in the list of backstage is limited, because This, the content that will cause front end displaying is relatively single not abundant enough.
Summary of the invention
In view of the above problems, present applicant proposes a kind of information-pushing method, device, server and storage medium, with More propelling datas are provided, conversion ratio is improved.
In a first aspect, the embodiment of the present application provides a kind of information-pushing method, which comprises receive client and exist The content push request sent when detecting the touch control operation for target card, according to the content push request and institute State the corresponding first push content of target card;Compare the quantity of the first push content and the size of preset quantity;If The quantity of the first push content is less than the preset quantity, obtains the second push content;By it is described first push content and The second push content is pushed collectively as target push content.
Second aspect, the embodiment of the present application provide a kind of information push-delivery apparatus, and described device includes: the first push content Module is obtained, the content push request sent for receiving client when detecting the touch control operation for target card, root According to the content push request the first push content corresponding with the target card;Quantity comparison module, for comparing The quantity of the first push content and the size of preset quantity;Second push content obtains module, if being used for described first The quantity for pushing content is less than the preset quantity, obtains the second push content;Target push information pushing module is used for institute It states the first push content and the second push content is pushed collectively as target push content.
The third aspect, the embodiment of the present application provide a kind of server, including memory and processor, the memory coupling It is connected to the processor, the memory store instruction, the processor executes when executed by the processor The above method.
Fourth aspect, it is described computer-readable the embodiment of the present application also provides a kind of computer-readable storage medium Taking storage medium includes the program of storage, wherein executes the above method in described program operation.
Information-pushing method, device, server and storage medium provided by the present application detect needle by receiving client The content push request sent when to the touch control operation of target card, it is corresponding with target card according to content push request First push content compares the quantity of the first push content and the size of preset quantity, and small in the quantity of the first push content When preset quantity, then the second push content is obtained, the first push content and the second push content are pushed collectively as target Content is pushed, and to provide more push contents, improves conversion ratio, the content for avoiding front end from showing is relatively single not rich enough It is rich.
These aspects or other aspects of the application can more straightforward in the following description.
Detailed description of the invention
In order to more clearly explain the technical solutions in the embodiments of the present application, make required in being described below to embodiment Attached drawing is briefly described, it should be apparent that, the drawings in the following description are only some examples of the present application, for For those skilled in the art, without creative efforts, it can also be obtained according to these attached drawings other attached Figure.
Fig. 1 shows mobile terminal provided by the embodiments of the present application and interacts schematic diagram with a kind of of server;
Fig. 2 shows the flow diagrams for the information-pushing method that the application first embodiment provides;
Fig. 3 shows a kind of surface chart of mobile terminal provided by the embodiments of the present application;
Fig. 4 shows the flow diagram of the information-pushing method of the application second embodiment offer;
Fig. 5 shows the flow diagram of the step S230 of the information-pushing method of the application second embodiment offer;
Fig. 6 shows the structural block diagram of the information push-delivery apparatus of the application 3rd embodiment offer;
Fig. 7 shows provided by the present application for executing the server of the information-pushing method according to the embodiment of the present application Block diagram.
Specific embodiment
Below in conjunction with the attached drawing in the embodiment of the present application, technical solutions in the embodiments of the present application carries out clear, complete Site preparation description, it is clear that described embodiments are only a part of embodiments of the present application, instead of all the embodiments.It is based on Embodiment in the application, it is obtained by those of ordinary skill in the art without making creative efforts every other Embodiment shall fall in the protection scope of this application.
In the Internet that mobile terminal and server are formed, user can be by the client of mobile terminal from service Device downloads corresponding application program.Validity and rapidity are installed in order to improve user to the enthusiasm of application program, downloading, Application program can be promoted.The embodiment of the present application provides a kind of information-pushing method, device, mobile terminal and deposits Storage media obtains corresponding with the target card first from server and pushes away when detecting the touch control operation for target card Content is sent, and obtains the second push content when the quantity of the first push content is less than preset quantity, then from server, by first Push content and the second push content are pushed collectively as target push content, to provide more push contents, are improved Conversion ratio.
Fig. 1 shows the interaction schematic diagram in the embodiment of the present application between mobile terminal and server.As shown in Figure 1, moving Dynamic terminal 100, server 200 are located in network 300, which can be wireless network or cable network.It is wireless by this Network or cable network, mobile terminal 100 and server 200 carry out data interaction.In the application, mobile terminal 100 can be The equipment such as mobile phone, tablet computer, computer.
Client can be run in the mobile terminal 100, and server 200 can operation service end.For example, in this application, moving Operation has client corresponding to software store in dynamic terminal 100, and running in server 200 has corresponding to software store Server-side, is based on above-mentioned network environment, and the corresponding client of software store can be counted by network 300 and server 200 According to interaction, to realize that server-side corresponding with the software store run on server 200 carries out data interaction.For example, mobile Client corresponding to software store is successfully anti-to the installation of 200 sending application program of server by network 300 in terminal 100 Message is presented, in response, server 200 can be returned by client of the network 300 into mobile terminal and handle the feedback message Need to feed back to the link of client in mobile terminal 100 later, so that the client is shown.Specific embodiment will be passed through below Information-pushing method provided by the embodiments of the present application, device and server 200 are illustrated.
First embodiment
Referring to Fig. 2, Fig. 2 shows the application first embodiments to provide a kind of flow diagram of information-pushing method. It will be explained in detail, the described method comprises the following steps for process shown in Fig. 2 below:
Step S110: it receives the content push that client is sent when detecting the touch control operation for target card and asks It asks, according to the content push request the first push content corresponding with the target card.
Wherein, in the present embodiment, the card may include icon corresponding to some application program and be directed to this The simple recommended information of application program also may include the list of the corresponding icon composition of multiple application programs and be directed to Simple recommended information of each application program etc..The client shows card first, the number of cards of display can for one, It is two or more etc., wherein specifically quantity is not done specifically defined in the present embodiment, further, when the card of display Quantity be it is multiple when, multiple cards can it is transversely arranged, can be with longitudinal arrangement, also with arranged askew, in the present embodiment It does not do specifically defined.
It should be understood that user can select target card according to the card that client is shown, as a kind of side Formula, user can select target card by way of the target card icon that finger touch is shown in client, Target card can be selected by way of the target card icon that stylus touch-control is shown in client, Ke Yitong The mode for crossing the title for the target card that text input is shown in client selects target card, can also pass through language The mode of the title for the target card that sound input is shown in client selects target card, in the present embodiment, no It does specifically defined.
By taking finger touch selects as an example, when client detects that user is directed to the touch control operation of target card, institute is responded Touch control operation generation content push request is stated, server receives the described interior of client transmission by cable network or wireless network Hold push request, and according to content push request push content corresponding with target card, wherein the push that will acquire Content is denoted as the first push content, it is possible to understand that, the quantity of the first push content can be one, or more It is a, in the present embodiment, without limitation.Specifically, the target card is corresponding with the mark of target card described in unique identification Information, client can send when detecting the touch control operation for the target card and carry the identification information Content push is requested to server, and the server is according to the content push request corresponding with the identification information One push content.
Step S120: the quantity of the first push content and the size of preset quantity.
As a kind of mode, preset quantity is preset and is stored in server, and the preset quantity is full for characterizing Sufficient client recommends column to expire the minimum number of lattice display condition, wherein the preset quantity can with but be not limited only to include 3,4 It is a etc..Further, server is when receiving the first push content, by the big of the quantity of the first push content and preset quantity It is small to be compared, to judge whether the quantity of the first push content is less than preset quantity.
Step S130: if the quantity of the first push content is less than the preset quantity, the second push content is obtained.
It should be understood that characterizing the first push content if the quantity of the first push content is less than preset quantity Quantity will cause client recommend column part space not application can show, be unable to satisfy client recommend column expire lattice display need to It asks.As a kind of mode, the server obtains push content again, wherein the push content that will acquire is denoted as second Push content, it should be noted that server obtains the server of the first push content and obtains the service of the second push content Device can be identical server, be also possible to different server, it can from itself obtaining the first push content and the Two push contents, can also be when the quantity of the first push content of itself be less than preset quantity, from other clothes of communication connection Business device obtains the second push content and does not do specifically defined in the present embodiment.Further, the second push content can To be content corresponding with the target card, it is also possible to the content unrelated with the target card, does not do herein specifically It limits.
Wherein, if the quantity of the first push content is equal to preset quantity, that is, the quantity of the first push content is characterized Being just met for client recommends column to expire lattice display demand, then the server no longer obtains the second push content, directly push institute State the first push content.
Wherein, if the quantity of the first push content is greater than preset quantity, that is, the quantity of the first push content is characterized It has been more than that client recommends column to expire lattice display demand, then the server no longer obtains the second push content, first pushes and default First push content of the identical quantity of quantity, and be stored for remaining first push content to push use next time. For example, the quantity of the first push content is 5, then the server is from 5 first push contents if preset quantity is 3 3 first push contents of middle selection are pushed, and store remaining 2 first push content, wherein are pushed from 5 first The mode that 3 first push contents are chosen in content can be to randomly select, and can be sequentially selection etc., in the present embodiment, It does not do specifically defined.
Step S140: the first push content and the second push content are carried out collectively as target push content Push.
As a kind of mode, the first push content and the second push content are being obtained from identical or different server respectively Afterwards, the first push content and the second push content are pushed collectively as target push content, to be shown in client End page face is downloaded for user and is installed, at this point, the corresponding interface of mobile terminal of client is as shown in Figure 3, wherein a and b pushes away for first Send content corresponding application, c is the corresponding application of the second push content.Wherein, in the first push content and the second push Appearance can be arranged when customer terminal webpage is shown by the way of random disorder, can be using the first push content and second The mode that is successively spaced of push content is arranged, can be using the first push content preceding, and the second push posterior mode of content is arranged Cloth, can also be using the second push content preceding, and the first push posterior mode of content is arranged, and is not done herein specifically defined.
Information-pushing method provided in this embodiment is detecting the touch-control behaviour for target card by receiving client As when send content push request, according to content push request it is corresponding with target card first push content, and When the quantity of first push content is less than preset quantity, then the second push content is obtained, by the first push content and the second push Content is pushed collectively as target push content, to provide more push contents, improves conversion ratio, front end is avoided to show Content it is relatively single not abundant enough.
Second embodiment
Referring to Fig. 4, Fig. 4 shows a kind of process signal of information-pushing method of the application second embodiment offer Figure.It will be explained in detail below for process shown in Fig. 4, the method can specifically include following steps:
Step S210: it receives the content push that client is sent when detecting the touch control operation for target card and asks It asks, according to the content push request the first push content corresponding with the target card.
Step S220: the quantity of the first push content and the size of preset quantity.
The detailed process of step S210 to step S220 are referred to the step S110 in first embodiment to step S120, Which is not described herein again.
Step S230: it if the quantity of the first push content is less than the preset quantity, obtains under multiple applications Carrying capacity ranking.
As an embodiment of the present embodiment, if the quantity of the first push content is less than preset quantity, the clothes The download ranking of the business available multiple applications of device, the user's evaluation ranking of available multiple applications are available multiple On-line time ranking of application etc., optionally, in the present embodiment, if the quantity of the first push content is less than preset quantity, Then server obtains the download ranking of multiple applications.It should be understood that download ranking is the download according to multiple users The real-time ranking carried out more can reflect user to the favorable rating of some application or certain applications, therefore, be arranged based on download Name pushes application, also can more be liked by user, improve the acceptance of user, to increase the download of application.
Referring to figure 5., Fig. 5 shows the process of the step S230 of the information-pushing method of the application second embodiment offer Schematic diagram.It will be explained in detail below for process shown in fig. 5, which comprises
Step S231: the first classification stage where the corresponding target application of the target card is obtained.
Wherein, in the present embodiment, each target card is corresponding with target application, and optionally, server can pass through The corresponding identification information of target card obtains the first classification stage where the corresponding target application of target card.
Step S232: the download ranking of multiple first applications is obtained under first classification stage.
Further, as a kind of mode, after obtaining the first classification stage where target card, described first point is obtained All applications under class grade, wherein the application is denoted as the first application, then successively obtains the downloading of each first application Amount, is ranked up from high to low according to the download of user, to obtain the download ranking of multiple first applications.
As an embodiment of the present embodiment, received to reduce the application lookup amount of server and meet user Application be current popular application, as a kind of mode, multiple first applications are obtained under the first classification stage within a preset time Download ranking, wherein preset time can carry out different settings, optionally, the preset time be 7 days.
Step S240: the second push content is obtained according to the download ranking.
As an embodiment of the present embodiment, multiple applications in the top can be chosen according to download ranking will It, for example, before ranking 5, preceding 10 or preceding 20 application etc. can be chosen, does not do specifically herein as the second push content It limits.Alternatively, multiple applications can successively be obtained according to download ranking from high to low, and is successively answered multiple The second push content is used as to be pushed, it is possible to understand that, in this way, user obtains top ranked answer first With, then the application that ranking successively reduces is obtained, it is answered so that user can sequentially obtain from download up to download is minimum With, make push application have more validity.
Step S250: the sum of quantity of the quantity of the first push content and the second push content with it is described The size of preset quantity.
Further, server is after getting the second push content, by the quantity and the second push of the first push content The quantity of content is added, then is compared with the size of preset quantity, to judge the quantity and the second push of the first push content Whether the sum of quantity of content is less than preset quantity.
Step S260: if the sum of the quantity of the quantity of the first push content and the second push content is less than institute Preset quantity is stated, multiple second are obtained under the second classification stage and applies the download ranking in the preset time, wherein institute State the subclassificatio that the first classification stage is second classification stage.
It should be understood that if the sum of the quantity of the quantity of the first push content and the second push content is less than present count Amount, that is, characterize it is described first push content plus second push content be also unable to satisfy client recommend column expire lattice display demand, As a kind of mode, the server obtains the downloading of multiple second applications under the second classification stage where the target application Ranking is measured, likewise, be current popular application to reduce the application lookup amount of server and meet the received application of user, As a kind of mode, the download ranking of multiple second applications within a preset time is obtained under the second classification stage, wherein default Time can be carried out different settings, and optionally, which is 7 days.
It should be noted that first classification stage is the subclassificatio of second classification stage, for example, working as the target When the first classification stage using place is that three-level is classified, then second classification stage is secondary classification, it is possible to understand that, when described The push content that secondary classification is included also be unable to satisfy recommend column expire lattice display demand when, then can be answered in first-level class Acquisition.
Step S270: judge client whether installed it is described first push in perhaps it is described second push content in Push application.
As an embodiment, server, can be with after getting the first push content and the second push content Installation record is downloaded by the user of record, identification judges whether the corresponding client of the user has installed first push The inside application to be pushed in the perhaps second push content.
Step S280: if the client has been installed in first push in the perhaps described second push content Wait push application, the application to be pushed is filtered.
Wherein, if client installed in the first push in the perhaps second push content wait push in application, will Described wait push using being filtered, no longer customer terminal webpage is shown, further, remaining recommendation column is empty after filtering Lattice obtain other application according to preset rules and carry out polishing, answer for example, can obtain second from remaining second push content With polishing is carried out, other application can also be reacquired from server and carry out polishing.
Step S290: the first push content and the second push content are carried out collectively as target push content Push.
Information-pushing method provided in this embodiment is detecting the touch-control behaviour for target card by receiving client As when send content push request, according to content push request it is corresponding with target card first push content, compare The quantity of first push content and the size of preset quantity, and when the quantity of the first push content is less than preset quantity, then obtain The download ranking within a preset time of multiple applications is taken, and the second push content is obtained according to download ranking, by first Push content and the second push content are pushed collectively as target push content, more meet pushing away for user demand to improve Content is sent, conversion ratio and download are improved, the content for avoiding front end from showing is relatively single not abundant enough.
3rd embodiment
Fig. 6 is please referred to, Fig. 6 shows the structural block diagram of the information push-delivery apparatus 400 of the application 3rd embodiment offer.Under Face will be illustrated for structural block diagram shown in fig. 6, and the information push-delivery apparatus 400 includes: that the first push content obtains mould Block 410, quantity comparison module 420, second push content and obtain module 430 and target push information pushing module 440, In:
First push content obtains module 410, is detecting the touch control operation for target card for receiving client When send content push request, according to the content push request it is corresponding with the target card first push in Hold.
Quantity comparison module 420, for the quantity of the first push content and the size of preset quantity.
Second push content obtains module 430, if the quantity for the first push content is less than the present count Amount obtains the second push content.Further, it may include the first download row that the second push content, which obtains module 430, Name acquisition submodule and the second push content capture module, in which:
First download ranking acquisition submodule, for obtaining the download ranking of multiple applications.Further, under described Carrying capacity ranking acquisition submodule may include the first classification stage acquiring unit and download ranking acquiring unit, in which:
First classification stage acquiring unit is classified for first where obtaining the corresponding target application of the target card Grade.
Download ranking acquiring unit, for obtaining the download row of multiple first applications under first classification stage Name.Further, the download ranking acquiring unit may include that download ranking obtains subelement, in which:
Download ranking obtains subelement, applies for obtaining the multiple first under first classification stage default Download ranking in time.
Second push content capture module, for obtaining the second push content according to the download ranking.
Further, it can also include: under quantity Comparative sub-module and second that the second push content, which obtains module 430, Carrying capacity ranking acquisition submodule, in which:
Quantity Comparative sub-module, for the quantity of the first push content and the quantity of the second push content The sum of size with the preset quantity.
Second download ranking comparison module, if in the quantity and second push of the first push content The sum of quantity of appearance is less than the preset quantity, and multiple second are obtained under the second classification stage and is applied in the preset time Download ranking, wherein first classification stage is the subclassificatio of second classification stage.
As a kind of mode, the information push-delivery apparatus 400 can also include: installation judgment module and apply wait push Filter module, in which:
Judgment module is installed, for judging whether client has been installed in first push in perhaps described second push Application to be pushed in appearance.
Filtering module is applied wait push, if installed perhaps described the in first push for the client Applying in two push contents wait push, filters the application to be pushed.
Target push information pushing module 440, for the first push content and the second push content is common It is pushed as target push content.
The present embodiment refers to above-mentioned Fig. 1 to the process of the respective function of each Implement of Function Module of information push-delivery apparatus 400 To content described in embodiment illustrated in fig. 5, details are not described herein again.
In conclusion information-pushing method provided by the present application, device, server and storage medium, by receiving client The content push request sent when detecting the touch control operation for target card is held, according to content push request and mesh The corresponding first push content of card is marked, compares the quantity of the first push content and the size of preset quantity, and in the first push When the quantity of content is less than preset quantity, then the second push content is obtained, the first push content and the second push content is common It is pushed as target push content, to provide more push contents, improves conversion ratio, the content phase for avoiding front end from showing To single not abundant enough.
Referring to Fig. 7, the embodiment of the present application also provides a kind of server based on above-mentioned content delivery method, device 200, the server 200 usually may include one or more (one is only shown in figure) processors 202, memory 204, RF (Radio Frequency, radio frequency) module 206, power module 208.It will appreciated by the skilled person that shown in Fig. 7 Structure be only illustrate, the structure of the server 200 is not caused to limit.For example, the server 200 may also include The more perhaps less component or with the correspondence different from shown in Fig. 7 than shown in Fig. 7.
It will appreciated by the skilled person that every other component belongs to for the processor 202 It is coupled between peripheral hardware, the processor 202 and these peripheral hardwares by multiple Peripheral Interfaces 210.The Peripheral Interface 210 can Based on following standard implementation: Universal Asynchronous Receive/sending device (Universal Asynchronous Receiver/ Transmitter, UART), universal input/output (General Purpose Input Output, GPIO), serial peripheral connect Mouthful (Serial Peripheral Interface, SPI), internal integrated circuit (Inter-Integrated Circuit, I2C), but it is not limited to above-mentioned standard.In some instances, the Peripheral Interface 210 can only include bus;In other examples In, the Peripheral Interface 210 may also include other elements, such as one or more controller.In addition, these controllers can be with It detaches, and is integrated in the processor 202 or in corresponding peripheral hardware from the Peripheral Interface 210.
The memory 204 can be used for storing software program and module, and the processor 202 is stored in institute by operation The software program and module in memory 204 are stated, thereby executing various function application and data processing.The memory 204 may include high speed random access memory, may also include nonvolatile memory, and such as one or more magnetic storage device dodges It deposits or other non-volatile solid state memories.In some instances, the memory 204 can further comprise relative to institute The remotely located memory of processor 202 is stated, these remote memories can pass through network connection to the server 200.On The example for stating network includes but is not limited to internet, intranet, local area network, mobile radio communication and combinations thereof.
The RF module 206 is used to receive and transmit electromagnetic wave, realizes the mutual conversion of electromagnetic wave and electric signal, thus It is communicated with communication network or other equipment.The RF module 206 may include various existing for executing these functions Circuit element, for example, antenna, RF transceiver, digital signal processor, encryption/deciphering chip, subscriber identity module (SIM) card, memory etc..The RF module 206 can be carried out with various networks such as internet, intranet, wireless network Communication is communicated by wireless network and other equipment.Above-mentioned wireless network may include cellular telephone networks, wireless Local area network or Metropolitan Area Network (MAN).Various communication standards, agreement and technology can be used in above-mentioned wireless network, including but not limited to Global system for mobile communications (Global System for Mobile Communication, GSM), enhanced mobile communication skill Art (Enhanced Data GSM Environment, EDGE), Wideband CDMA Technology (wideband code Division multiple access, W-CDMA), Code Division Multiple Access (Code division access, CDMA), time-division Multiple access technology (time division multiple access, TDMA), adopting wireless fidelity technology (Wireless, Fidelity, WiFi) (such as American Institute of Electrical and Electronics Engineers's standard IEEE 802.10A, IEEE 802.11b, IEEE802.11g and/ Or IEEE 802.11n), the networking telephone (Voice over internet protocal, VoIP), worldwide interoperability for microwave accesses (Worldwide Interoperability for Microwave Access, Wi-Max), other be used for mail, Instant Messenger The agreement and any other suitable communications protocol of news and short message, or even may include that those are not developed currently yet Agreement.
The power module 208 is used to provide power supply to the processor 202 and other each components.Specifically, The power module 208 may include power-supply management system, one or more power supply (such as battery or alternating current), charging circuit, Power-fail detection circuit, inverter, indicator of the power supply status and any other life with electric power in the server 200 At, manage and be distributed relevant component.
In the description of this specification, reference term " one embodiment ", " some embodiments ", " example ", " specifically show The description of example " or " some examples " etc. means specific features, structure, material or spy described in conjunction with this embodiment or example Point is contained at least one embodiment or example of the application.In the present specification, schematic expression of the above terms are not It must be directed to identical embodiment or example.Moreover, particular features, structures, materials, or characteristics described can be in office It can be combined in any suitable manner in one or more embodiment or examples.In addition, without conflicting with each other, the skill of this field Art personnel can tie the feature of different embodiments or examples described in this specification and different embodiments or examples It closes and combines.
In addition, term " first ", " second " are used for descriptive purposes only and cannot be understood as indicating or suggesting relative importance Or implicitly indicate the quantity of indicated technical characteristic.Define " first " as a result, the feature of " second " can be expressed or Implicitly include at least one this feature.In the description of the present application, the meaning of " plurality " is at least two, such as two, three It is a etc., unless otherwise specifically defined.
Any process described otherwise above or method description are construed as in flow chart or herein, and expression includes It is one or more for realizing specific logical function or process the step of executable instruction code module, segment or portion Point, and the range of the preferred embodiment of the application includes other realization, wherein can not press shown or discussed suitable Sequence, including according to related function by it is basic simultaneously in the way of or in the opposite order, Lai Zhihang function, this should be by the application Embodiment person of ordinary skill in the field understood.
Expression or logic and/or step described otherwise above herein in flow charts, for example, being considered use In the order list for the executable instruction for realizing logic function, may be embodied in any computer-readable medium, for Instruction execution system, device or equipment (such as computer based system, including the system of processor or other can be held from instruction The instruction fetch of row system, device or equipment and the system executed instruction) it uses, or combine these instruction execution systems, device or set It is standby and use.For the purpose of this specification, " computer-readable medium ", which can be, any may include, stores, communicates, propagates or pass Defeated program is for instruction execution system, device or equipment or the dress used in conjunction with these instruction execution systems, device or equipment It sets.The more specific example (non-exhaustive list) of computer-readable medium include the following: there is the electricity of one or more wirings Interconnecting piece (mobile terminal), portable computer diskette box (magnetic device), random access memory (RAM), read-only memory (ROM), erasable edit read-only storage (EPROM or flash memory), fiber device and portable optic disk is read-only deposits Reservoir (CDROM).In addition, computer-readable medium can even is that the paper that can print described program on it or other are suitable Medium, because can then be edited, be interpreted or when necessary with it for example by carrying out optical scanner to paper or other media His suitable method is handled electronically to obtain described program, is then stored in computer storage.
It should be appreciated that each section of the application can be realized with hardware, software, firmware or their combination.Above-mentioned In embodiment, software that multiple steps or method can be executed in memory and by suitable instruction execution system with storage Or firmware is realized.It, and in another embodiment, can be under well known in the art for example, if realized with hardware Any one of column technology or their combination are realized: having a logic gates for realizing logic function to data-signal Discrete logic, with suitable combinational logic gate circuit specific integrated circuit, programmable gate array (PGA), scene Programmable gate array (FPGA) etc..
Those skilled in the art are understood that realize all or part of step that above-described embodiment method carries It suddenly is that relevant hardware can be instructed to complete by program, the program can store in a kind of computer-readable storage medium In matter, which when being executed, includes the steps that one or a combination set of embodiment of the method.In addition, in each embodiment of the application In each functional unit can integrate in a processing module, be also possible to each unit and physically exist alone, can also two A or more than two units are integrated in a module.Above-mentioned integrated module both can take the form of hardware realization, can also It is realized in the form of using software function module.If the integrated module realized in the form of software function module and as Independent product when selling or using, also can store in a computer readable storage medium.
Storage medium mentioned above can be read-only memory, disk or CD etc..Although having been shown and retouching above Embodiments herein is stated, it is to be understood that above-described embodiment is exemplary, and should not be understood as the limit to the application System, those skilled in the art can be changed above-described embodiment, modify, replace and become within the scope of application Type.
Finally, it should be noted that above embodiments are only to illustrate the technical solution of the application, rather than its limitations;Although The application is described in detail with reference to the foregoing embodiments, those skilled in the art are when understanding: it still can be with It modifies the technical solutions described in the foregoing embodiments or equivalent replacement of some of the technical features;And These are modified or replaceed, do not drive corresponding technical solution essence be detached from each embodiment technical solution of the application spirit and Range.

Claims (10)

1. a kind of information-pushing method, which is characterized in that the described method includes:
The client of reception software store hair when detecting the touch control operation for the target card for being shown in the client The content push request sent, according to the content push request the first push content corresponding with the target card;
Compare the quantity of the first push content and the size of preset quantity, wherein the preset quantity meets for characterizing Expire the minimum number of lattice display condition in the recommendation column of the client;
If the quantity of the first push content is less than the preset quantity, obtains corresponding with the target card second and push away Send content;
The first push content and the second push content are pushed collectively as target push content, to be shown in The client is for user installation.
2. the method according to claim 1, wherein described obtain the second push content, comprising:
Obtain the download ranking of multiple applications;
The second push content is obtained according to the download ranking.
3. according to the method described in claim 2, it is characterized in that, the download ranking for obtaining multiple applications, comprising:
Obtain the first classification stage where the corresponding target application of the target card;
The download ranking of multiple first applications is obtained under first classification stage.
4. according to the method described in claim 3, it is characterized in that, described obtain the multiple under first classification stage The download ranking of one application, comprising:
The download ranking of the multiple first application within a preset time is obtained under first classification stage.
5. according to the method described in claim 4, it is characterized in that, described push away according to download ranking acquisition described second After sending content, further includes:
It is big with the preset quantity to compare the sum of the quantity of the first push content and the quantity of the second push content It is small;
If the sum of the quantity of the quantity of the first push content and the second push content is less than the preset quantity, Multiple second are obtained under second classification stage and applies the download ranking in the preset time, wherein first classification stage For the subclassificatio of second classification stage.
6. according to the method described in claim 2, it is characterized in that, described push away according to download ranking acquisition described second Send content, comprising:
The multiple application is successively obtained from high to low according to the download ranking, and successively using the multiple application as institute State the second push content.
7. the method according to claim 1, wherein described by the first push content and second push Before content is pushed collectively as target push content, further includes:
Judge whether the client has installed the application to be pushed in first push in the perhaps described second push content;
If the client has installed applying in the perhaps described second push content wait push, mistake in first push Filter the application to be pushed.
8. a kind of information push-delivery apparatus, which is characterized in that described device includes:
First push content obtains module, is detecting for receiving the client of software store for being shown in the client Target card touch control operation when send content push request, according to the content push request and the object card The corresponding first push content of piece;
Quantity comparison module, for the quantity of the first push content and the size of preset quantity, wherein described default Quantity, which is used to characterize the recommendation column for meeting the client, expires the minimum number of lattice display condition;
Second push content obtains module, if the quantity for the first push content is less than the preset quantity, obtains The second push content corresponding with the target card;
Target push information pushing module, for the first push content and described second to be pushed content collectively as target Push content is pushed, to be shown in the client for user installation.
9. a kind of server, which is characterized in that including memory and processor, the memory is couple to the processor, institute Memory store instruction is stated, the processor is executed as claim 1-7 is any when executed by the processor Method described in.
10. a kind of computer-readable storage medium, which is characterized in that the computer-readable storage medium stores program, Wherein, the method according to claim 1 to 7 is executed when described program is run by processor.
CN201711227647.8A 2017-11-29 2017-11-29 Information-pushing method, device, server and storage medium Active CN107872533B (en)

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CN108924176A (en) * 2018-05-04 2018-11-30 中国信息安全研究院有限公司 A kind of data push method
CN110110071B (en) * 2019-04-29 2020-07-28 上海连尚网络科技有限公司 Method and device for recommending electronic novel and computer-readable storage medium
CN113242308B (en) * 2021-05-21 2022-08-16 杭州米络星科技(集团)有限公司 Information pushing method, device, equipment and storage medium

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CN104883376B (en) * 2014-02-28 2018-09-21 华为技术有限公司 Application program recommends method and terminal
CN104699812A (en) * 2015-03-23 2015-06-10 苏州大学张家港工业技术研究院 Tourism information pushing method and system
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