CN107835439A - A kind of barrage method for pushing, electronic equipment and computer-readable recording medium - Google Patents

A kind of barrage method for pushing, electronic equipment and computer-readable recording medium Download PDF

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Publication number
CN107835439A
CN107835439A CN201711016061.7A CN201711016061A CN107835439A CN 107835439 A CN107835439 A CN 107835439A CN 201711016061 A CN201711016061 A CN 201711016061A CN 107835439 A CN107835439 A CN 107835439A
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CN
China
Prior art keywords
barrage
data
user
bullet curtain
pushed
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Granted
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CN201711016061.7A
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Chinese (zh)
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CN107835439B (en
Inventor
刘帅君
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China Mobile Communications Group Co Ltd
MIGU Video Technology Co Ltd
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China Mobile Communications Group Co Ltd
MIGU Video Technology Co Ltd
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Priority to CN201711016061.7A priority Critical patent/CN107835439B/en
Publication of CN107835439A publication Critical patent/CN107835439A/en
Application granted granted Critical
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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/235Processing of additional data, e.g. scrambling of additional data or processing content descriptors
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/488Data services, e.g. news ticker
    • H04N21/4884Data services, e.g. news ticker for displaying subtitles

Abstract

The invention discloses a kind of barrage method for pushing, including:The the first barrage data for determining preferentially to push in barrage data to be pushed based on the first strategy;And the second barrage data of shielding push are determined in the barrage data to be pushed based on the second strategy;The second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data;According to the quantity of barrage in the 3rd barrage data and the relation of the barrage amount threshold determined, determine that target pushes barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, the target push barrage data comprise at least the first barrage data.The present invention further simultaneously discloses a kind of electronic equipment and computer-readable recording medium.

Description

A kind of barrage method for pushing, electronic equipment and computer-readable recording medium
Technical field
The present invention relates to field of multimedia communication, more particularly to a kind of barrage method for pushing, electronic equipment and computer Readable storage medium storing program for executing.
Background technology
With the rapid development of Internet technology, the exchange and interdynamic between user are made to become more simple.Now user it Between in addition to it can carry out exchange and interdynamic by traditional social software or instant communication software, barrage system can also be passed through System carries out exchange and interdynamic.
Wherein, why barrage system can be used for carrying out exchange and interdynamic to user, be because being in barrage system nature A kind of supplying system.When terminal sends barrage display request for the video played to server, server can be by the video Corresponding barrage is pushed, so that terminal is shown barrage in the broadcasting pictures of the video.However, server is entering When row barrage pushes, all barrages corresponding to the video can be pushed to terminal;So, the quantity of barrage in the video can be caused It is more, so as to cause user to be not easy to watch barrage and video.Therefore, in correlation technique, server when carrying out barrage push, The problem of specific aim is poor be present.
The content of the invention
To solve the problems, such as that prior art is present, the embodiment of the present invention it is expected that a kind of barrage method for pushing of offer, electronics are set Standby and computer-readable recording medium, pointedly barrage can be pushed.
What the technical scheme of the embodiment of the present invention was realized in:
The embodiments of the invention provide a kind of barrage method for pushing, methods described includes:
The the first barrage data for determining preferentially to push in barrage data to be pushed based on the first strategy;And based on second Strategy determines the second barrage data of shielding push in the barrage data to be pushed;
The second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data;
According to the quantity of barrage in the 3rd barrage data and the relation of the barrage amount threshold determined, determine that target pushes away Send barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, the target push barrage number According to including at least the first barrage data.
In such scheme, first barrage for determining preferentially to push in barrage data to be pushed based on the first strategy Data, including:
Operation data according to the first user to barrage, determine the first barrage data.
In such scheme, the operation data according to the first user to barrage, the first barrage data are determined, wrapped Include:
The content inputted according to the first user monitored, determines the first bullet curtain data;
Semantic analysis is carried out to the content of first user input, obtains the first analysis result;
Based on first analysis result, the second bullet curtain data are obtained;
The first barrage data are determined according to the first bullet curtain data and the second bullet curtain data.
In such scheme, described to be based on first analysis result, after obtaining the second bullet curtain data, methods described is also Including:
Search comprising at least two second users for preferentially pushing the first bullet curtain data and the second bullet curtain data;
Obtain the 4th barrage data preferentially pushed corresponding to the second user;
The 3rd bullet curtain data that registration is more than the first preset value are obtained in the 4th barrage data;
Based on the 3rd bullet curtain data, prompt message is generated;The prompt message is used to prompt first user Whether the threeth bullet curtain data are chosen as the barrage preferentially pushed;
It is to choose the 3rd bullet curtain when receiving for the response operation of the prompt message and the response operation During operation of the data as the barrage preferentially pushed, according to the first bullet curtain data, the second bullet curtain data and The 3rd bullet curtain data determine the first barrage data.
In such scheme, the operation data according to the first user to barrage, the first barrage data are determined, wrapped Include:
4th bullet curtain data are determined to the operation data of barrage according to first user;Wherein, first user At least one is included to the operation data of barrage:History click data, historical search number of first user to barrage According to, historical review data and history sharing data;
The first barrage data are determined based on the 4th bullet curtain data.
It is described to determine the second of shielding push in the barrage data to be pushed based on the second strategy in such scheme Barrage data, including:
Obtain the 5th bullet curtain data that the first user carries out masking operation;
Semantic analysis is carried out to the content of barrage in the 5th bullet curtain data, obtains the second analysis result;
Based on second analysis result, the 6th bullet curtain data are obtained;
The second barrage data are determined according to the 5th bullet curtain data and the 6th bullet curtain data.
In such scheme, described to be based on second analysis result, after obtaining the 6th bullet curtain data, methods described is also Including:
Search comprising the 3rd user for preferentially pushing the 5th bullet curtain data and the 6th bullet curtain data;
The barrage content sent according to the 3rd user, obtain the 7th bullet curtain data;
Institute is determined according to the 5th bullet curtain data, the 6th bullet curtain data and the 7th bullet curtain data State the second barrage data.
In such scheme, the barrage amount threshold includes higher limit and lower limit, described according to the 3rd barrage number According to the quantity and the relation of the barrage amount threshold determined of middle barrage, determine that target pushes barrage data, including:
When the quantity of barrage in the 3rd barrage data is less than the lower limit, the target push barrage number is determined According to for the 3rd barrage data;
When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and is less than the higher limit When, determine that the target push barrage data are the first barrage data and the 5th barrage data;The 5th barrage data The barrage content sent including fourth user;Wherein, wrapped in all barrage data preferentially pushed corresponding to the fourth user At least one first barrage data are included, and the quantity of barrage is higher than the second preset value in the first barrage data, and/or The quantity of barrage accounts for barrage in all barrage data preferentially pushed corresponding to the fourth user in the first barrage data The ratio of quantity be higher than the 3rd preset value;
When the quantity of barrage in the 3rd barrage data is more than or equal to the higher limit, the target push is determined Barrage data are the first barrage data.
It is described according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination in such scheme Relation, before determining target push barrage data, methods described also includes:
The barrage amount threshold is determined based on the 3rd strategy.
In such scheme, the 3rd strategy that is based on determines the barrage amount threshold, including:
The barrage amount threshold is determined according to barrage number of tracks corresponding to the first user and/or the barrage speed of service.
The embodiment of the present invention additionally provides a kind of electronic equipment, and the electronic equipment includes:Processor, for store can The memory of the computer program run on a processor;Wherein,
When the processor is used to run the computer program, above-mentioned barrage method for pushing is realized in execution.
The embodiment of the present invention additionally provides a kind of electronic equipment, and the electronic equipment includes:First determining module, shielding mould Block and the second determining module;Wherein,
First determining module, for determine in barrage data to be pushed preferentially to push based on the first strategy the One barrage data;And the second barrage data of shielding push are determined in the barrage data to be pushed based on the second strategy;
The shroud module, for shielding the second barrage data in the barrage data to be pushed, obtain the Three barrage data;
Second determining module, for according to the quantity of barrage in the 3rd barrage data and the barrage quantity of determination The relation of threshold value, determine that target pushes barrage data;The target push barrage data are shown for being pushed to terminal;Its In, the target push barrage data comprise at least the first barrage data.
The embodiment of the present invention additionally provides a kind of computer-readable recording medium, is deposited in the computer-readable recording medium Computer executable instructions are contained, the computer program of the computer executable instructions realizes above-mentioned bullet when being executed by processor Curtain method for pushing.
Barrage method for pushing and electronic equipment provided in an embodiment of the present invention, first, based on the first strategy to be pushed The the first barrage data preferentially pushed are determined in barrage data;And based on second strategy in the barrage data to be pushed really Second barrage data of fixed shielding push;Then, the second barrage data are shielded in the barrage data to be pushed, obtained Obtain the 3rd barrage data;Finally, according to the quantity of barrage in the 3rd barrage data and the pass of the barrage amount threshold determined System, determine that target pushes barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, it is described Target push barrage data comprise at least the first barrage data.
Due to being shielded in barrage data to be pushed for the second barrage data, so as to realize that shielding pushes away Send the barrage content that user does not like.Simultaneously as it is hit by a bullet for being pushed to the target push barrage data that terminal is shown The quantity of curtain is limited by barrage amount threshold;No matter and obtained after the second barrage data are shielded in the barrage data pushed The 3rd barrage data obtained include how many articles of barrages, all can preferentially push the first barrage data.Therefore, the embodiment of the present invention can Pointedly barrage is pushed, on the basis of realizing the barrage content liked with reference to push user, recommended for user The barrage of moderate number;And then lift the viewing experience of user so that user will not both miss barrage interested, also will not be because Excessive barrage and can not clearly watch multimedia file.
Brief description of the drawings
Fig. 1 is the schematic diagram that barrage is shown;
Fig. 2 is the implementation process schematic diagram of barrage method for pushing embodiment one of the present invention;
Fig. 3 is a kind of optional prompt message schematic diagram provided in an embodiment of the present invention;
Fig. 4 is the implementation process schematic diagram of invention barrage method for pushing embodiment two;
Fig. 5 is that electronic equipment of the embodiment of the present invention forms one of structural representation;
Fig. 6 is that the refinement of the first determining module in electronic equipment shown in Fig. 5 forms structural representation;
Fig. 7 is that electronic equipment of the embodiment of the present invention forms the two of structural representation;
Fig. 8 is that electronic equipment of embodiment of the present invention hardware forms structural representation.
Embodiment
It is can be seen that from the description of background technology in correlation technique, server has specific aim when carrying out barrage push The problem of poor.
For example for, user may send barrage display request during video is watched to server;Work as clothes When business device receives barrage display request, barrage push can be carried out, it is corresponding that all barrages corresponding to the video are pushed into user Terminal so that user can the terminal install videoconference client on watch barrage corresponding to the video.
However, generally barrage quantity corresponding to video is more, may large area cover video, cause user not understand Video is watched on ground.For example, Fig. 1 is the schematic diagram that barrage is shown, shown in reference picture 1, due to barrage quantity corresponding to the video It is more so that user is according to the personage that can not clearly watch on video.
Further, since barrage can be disappeared on screen after running to opposite side from the side of video playback picture, and therefore, mistake More barrages can cause user can not watch all barrages in time;In this case, user may miss oneself Barrage interested.For example, as shown in figure 1, barrage data corresponding to the video include a barrage content for " this video is not How, I has listened 100 multipass to be just tired of " barrage, the barrage is user's barrage interested, its leeway barrage be all user not Barrage interested, because barrage quantity is excessive in Fig. 1, because of this, it is very likely that user does not watch this bullet interested also Curtain, this barrage have just been disappeared on screen, cause user to miss this barrage interested.
It can be seen that because server is when carrying out barrage push, barrage corresponding to video is not pushed away pointedly Send, cause the barrage quantity that is shown on video more, so that user can not clearly watch barrage and video.
Based on this, barrage provided in an embodiment of the present invention pushes scheme, applied to server, first, based on the first strategy The the first barrage data preferentially pushed are determined in barrage data to be pushed;And based on the second strategy in the bullet to be pushed The second barrage data of shielding push are determined in curtain data;Then, described second is shielded in the barrage data to be pushed Barrage data, obtain the 3rd barrage data;Finally, according to the quantity of barrage in the 3rd barrage data and the barrage number of determination The relation of threshold value is measured, determines that target pushes barrage data;The target push barrage data are shown for being pushed to terminal; Wherein, the target push barrage data comprise at least the first barrage data.
Due to being shielded in barrage data to be pushed for the second barrage data, so as to realize that shielding pushes away Send the barrage content that user does not like.Simultaneously as it is hit by a bullet for being pushed to the target push barrage data that terminal is shown The quantity of curtain is limited by barrage amount threshold;No matter and obtained after the second barrage data are shielded in the barrage data pushed The 3rd barrage data obtained include how many articles of barrages, all can preferentially push the first barrage data.Therefore, the embodiment of the present invention can Pointedly barrage is pushed, on the basis of realizing the barrage content liked with reference to push user, recommended for user The barrage of moderate number;And then lift the viewing experience of user so that user will not both miss barrage interested, also will not be because Excessive barrage and can not clearly watch multimedia file.
The realization, functional characteristics and advantage of the object of the invention will be described further referring to the drawings in conjunction with the embodiments.Should Understand, the specific embodiments described herein are merely illustrative of the present invention, is not intended to limit the present invention.
Fig. 2 is the implementation process schematic diagram of barrage method for pushing embodiment one of the present invention, shown in reference picture 2, the present embodiment Barrage method for pushing comprise the following steps:
Step 101, the first barrage data preferentially pushed are determined in barrage data to be pushed based on the first strategy;And The second barrage data of shielding push are determined in the barrage data to be pushed based on the second strategy;
The barrage method for pushing of the present embodiment, applied to server, the server is used in barrage data to be pushed The middle target propelling data for determining to be shown for being pushed to terminal, realize the base for combining the barrage content that push user likes It is the moderate barrage of user's recommended amount on plinth.
Here, the barrage data to be pushed are all barrage numbers corresponding to the currently playing moment of multimedia file According to;For example, when multimedia file the currently playing moment for 30 points 57 seconds, then the barrage data to be pushed be 30 points 57 seconds Corresponding all barrage data.Wherein, the multimedia file can be video file, or PPT (PowerPoint) File, can also be e-book reading file, also or music file;In the present embodiment, the multimedia file will be with video It is described in detail exemplified by file.
Here, the first barrage data can include the barrage content that the first user determines to like, second barrage Data can include the barrage content that the first user determines not liking.
In one embodiment, server can determine what is preferentially pushed based on the first strategy in barrage data to be pushed First barrage data;That is, server can be according to the first user to barrage operation data, determine the first barrage number According to.Wherein, first strategy can determine the first barrage data including following two modes:
First way is that, when monitoring the content of current first user input, server can determine whether the first son first Barrage data, the first bullet curtain data being serviced device are defaulted as the barrage content that first user determines to like.Then, take Business device can carry out semantic analysis based on the content that first user inputs, and obtain the first analysis result, first analysis result Can be the content obtained after the content of first user input is extended, so as to based on the described first analysis knot Fruit, the second bullet curtain data are obtained, the second bullet curtain data are similarly the barrage content that first user determines to like.This When, server can determine the first barrage number according to the first bullet curtain data and the second bullet curtain data According to;Wherein, the first barrage data include the first bullet curtain data and the second bullet curtain data.Finally, server meeting At least two second users for equally liking barrage content in the first bullet curtain data and the second bullet curtain data are searched, and Obtain other barrage contents liked that the second user registration is more than the first preset value;Meanwhile by these barrage contents First user is recommended, and monitors whether first user receives recommendation.First preset value can be according to reality Need to be configured, server can pre-set the registration of different barrage contents here, for example, can by barrage content with The registration for the barrage content that the barrage content obtains after being extended is arranged to 80%, such as the registration of " tourism " and " visit " For 80%;In this case, first preset value could be arranged to 80%.
Here it is possible to according to existing or new semantic analysis model, the content to be inputted to first user is entered Row semantic analysis.For example, can be according to existing probability latent semantic analysis (PLSA, Probabilistic Latent Semantic Analysis) model or implicit Di Li Crays distribution (LDA, Latent Dirichlet Allocation) model Deng the content progress semantic analysis to first user input, so as to obtain the second bullet curtain data.
Here, server can monitor the input operation of the first user in real time, to obtain the content of the first user input.Service The content that device can be sent by receiving terminal corresponding to the first user, to monitor the input operation of first user, wherein, The content that now terminal corresponding to the first user is sent is the content of the first user input;Server can also be by receiving first The input instruction that terminal corresponding to user is sent, to monitor the input operation of first user, the input instruction can be should The instruction that input operation of the terminal based on the first user is triggered, sent out when server receives terminal corresponding to first user After the input instruction sent, it may proceed to monitor the content of the first user input, so as to obtain the first user input Content.
It should be noted that server can be come by monitoring whether first user opens barrage editting function Monitor the input operation of first user;If monitoring server opens barrage editting function to first user, can To determine to have monitored the input operation of first user.
For example for, when monitoring server has had turned on barrage editting function to first user, and monitor When first user have input content " tourism ", it is possible, firstly, to be carried out according to existing PLSA models to the content " tourism " Semantic analysis, the content that is expanded " playing ", " travelling " and " visit " etc..It is then possible to by obtained extension content " playing ", The content " tourism " of " travelling ", " visit " and input is defined as the barrage content that first user likes.
After the second bullet curtain data are obtained, server first can be according to the first bullet curtain data and Barrage content in two bullet curtain data, at least two second users for equally liking these barrage contents are searched, obtain each The 4th barrage data preferentially pushed corresponding to second user, the 4th barrage data are second user except first bullet Other barrage contents also liked outside barrage content in curtain data and the second bullet curtain data.Then, in the 4th barrage The 3rd bullet curtain data that registration is more than the first preset value are obtained in data;Based on the 3rd bullet curtain data, generation carries Show information;The prompt message is used to prompt whether first user chooses the 3rd bullet curtain data as preferential push Barrage.Finally, it is to choose the 3rd son when receiving for the response operation of the prompt message and the response operation During operation of the barrage data as the barrage preferentially pushed, according to the first bullet curtain data, the second bullet curtain data And the 3rd bullet curtain data determine the first barrage data;That is, the first barrage data except including Outside first bullet curtain data and the second bullet curtain data, in addition to the 3rd bullet curtain data.
Wherein, server, can be according to the barrage content and/or use that second user often inputs when searching second user Family label is searched.The user tag can be the history barrage data that server is sent according to the second user, really The evaluation label of the fixed barrage feature liked based on user;Can also be other users according to the barrage feature liked user Understanding, and be the evaluation label for the barrage feature that the user is liked with stamping based on user.
For example for, server is it is determined that the barrage content that the first user A likes is " tourism ", " playing ", " trip OK ", after " visit ", it can be gone to search according to the first user A barrage contents liked and equally like the of these barrage contents Two users.For example whois lookup often inputs " playing " to second user B in barrage input frame, then can determine second User B is the user for equally liking above-mentioned barrage content;Again for example, whois lookup to second user C user tag include " travelling ", then it is the user for equally liking above-mentioned barrage content that can equally determine second user C.
It is determined that second user B and second user C for after equally liking the user of above-mentioned barrage content, server can be with Obtain other barrage contents for liking of second user B and second user C;Then, in other happinesses of second user B and second user C Other barrage contents that second user B and second user C equally likes are obtained in joyous barrage content.For example, second user B is removed Like outside barrage content " playing ", often inputted in barrage input frame in barrages such as " explorations ", " motion " and " landscape " Hold;For second user C in addition to liking " travelling ", user tag also includes labels such as " motions ", " music " and " novel ", then takes Business device can determine that other barrage contents that second user B and second user C equally like are " motion ".Finally, by the barrage Content " motion " recommends the first user A, and monitors whether the first user A receives the recommendation.If receive the recommendation, server The barrage content can be defined as to the barrage content that user likes;If do not receive the recommendation or do not receive in preset time period The recommendation, then server the barrage content is defined as the barrage content that user do not like, will the barrage content be defined as shielding Cover barrage content in the second barrage data of push.
It should be noted that barrage content " motion " can be recommended the first user by server by way of prompting frame A.For example, server can be based on barrage content " motion ", prompt message is generated, the prompt message is used to prompt described first to use Whether family A chooses the barrage content that the barrage content " motion " is liked as oneself, and the embodiment of the present invention as shown in Figure 3 carries A kind of optional prompt message schematic diagram supplied.Shown in reference picture 3, the prompt message includes being used for the message for prompting user, For example the message can be " all liking " moving " with the user for liking " travelling " you, dell guesses that you also like ";Should Also including two options in prompt message, the first option is " also liking " option, and the second option is " not liking " option, described One option can characterize the barrage content that barrage content " motion " is defined as the first user A and liked;Second option The barrage content that barrage content " motion " is defined as the first user A and do not liked can be characterized.
If the first user A clicks on the first option in Fig. 3, the barrage content " motion " can be defined as user by server The barrage content liked;If the first user A clicks on the second option in Fig. 3 or the first option, server was not clicked in 10 seconds The barrage content " motion " can be defined as to the barrage content that user does not like.
The second way is that server determines the 4th bullet curtain according to first user to the operation data of barrage first Data;Wherein, first user includes at least one to the operation data of barrage:First user goes through to barrage History click data, historical search data, historical review data and history sharing data;Then, based on the 4th bullet curtain Data determine the first barrage data.
It should be noted that determine that the first barrage data can be understood as based on the 4th bullet curtain data:Institute The 4th bullet curtain data can only be included by stating the first barrage data;It can be appreciated that:The first barrage data are simultaneously Including the first bullet curtain data, the second bullet curtain data and the 4th bullet curtain data;It is also understood that it is:The first barrage number According to simultaneously including the first bullet curtain data, the second bullet curtain data and the 3rd bullet curtain data and the 4th bullet curtain data.
In one embodiment, server can obtain the first user and click on record, in the first user couple to the history of barrage Historical search record, historical review in the multimedia client (such as videoconference client) for the terminal installation answered are recorded and gone through History shares record, counts the number of operations of these historical records;And according to the result of statistics, determine the operation of these historical records Object is whether barrage content is barrage content that the first user likes.Wherein, the history, which clicks on record, can include user Click behavior (such as carrying out thumbing up operation to barrage) to barrage, the historical review record can include presenting in a manner of barrage Comment and in multimedia client comment on area comment.
Specifically, server can pre-set an amount threshold, and the amount threshold can correspond to the first user couple A kind of number of operations of the historical record related to a certain barrage content, it may correspond in the first user couple and a certain barrage Hold the number of operations sum of related a variety of historical records.For example, the amount threshold can correspond to and barrage content " tourism " Related history is shared in record and shares number, may correspond to the historical review record related to barrage content " tourism " In comment number, history share record in share number and historical search record in searching times sum.
After amount threshold is set, server may determine that first user goes through in same historical record or difference Whether the number of operations in Records of the Historian record exceedes the amount threshold;If exceeding the amount threshold, the behaviour of the first user can be determined It is that barrage content is the barrage content that user likes as object;If not less than the amount threshold, it can determine the first user's Operation object is that barrage content is the barrage content that user does not like.
For example the amount threshold that server is pre-set can be 7;Wherein, the amount threshold can correspond to be directed to certain The history of one barrage clicks on the number of clicks in record.The first user can be set to barrage content as the total concurrent of the barrage of " tourism " Hit 6 times, then can determine the barrage content not liked for user of " travelling ".If user is on the basis of clicking 6 times, and right The barrage is clicked on, then can determine the barrage content liked for user of " travelling ".
Again for example, the amount threshold that server is pre-set can be similarly 7;Wherein, the amount threshold can correspond to For all number of operations in the different historical records of a certain barrage.The first user can be set to barrage content as " tourism " Barrage is clicked 3 times altogether, and barrage content has been searched for 2 times for the barrage of " tourism " in multimedia client, and to barrage Content has been commented on 1 time for the barrage of " tourism ", and barrage content has been shared 0 time for the barrage of " tourism ", then can be determined " tourism " is the barrage content that user does not like;If first user is commented barrage content again for the barrage of " tourism " By can then determine " to travel " the barrage content liked for user.
It should be noted that server can use any mode in the first strategy to determine the first barrage data, also may be used To determine the first barrage data using two ways in the first strategy simultaneously, will be not limited thereof here.
In one embodiment, server also needs to determine shielding in the barrage data to be pushed based on the second strategy Second barrage data of push.
Here, second strategy can include:When monitoring the first user during barrage is shown to one or one When a little barrages carry out masking operation, server carries out the barrage content of masking operation according to first user first, obtains the Five bullet curtain data, the 5th bullet curtain data are the barrage content that user determines not liking;Then, to the 5th bullet The content of barrage carries out semantic analysis in curtain data, obtains the second analysis result;Based on second analysis result, the 6th is obtained Bullet curtain data, the 6th bullet curtain data are similarly the barrage content that first user determines not liking;Finally, according to institute State the 5th bullet curtain data and the 6th bullet curtain data determine the second barrage data.Wherein, the second barrage number According to including the 5th bullet curtain data and the 6th bullet curtain data.
Specifically, masking operation is carried out to one or some barrages when monitoring the first user during barrage is shown When, server can carry out semantic analysis to the barrage content for carrying out masking operation, obtain the second analysis result;And based on second Analysis result, obtain the barrage content that first user determines not liking.Because the implementation process is with above-mentioned being based on the first use The implementation process that the barrage content of family input obtains the barrage content that user's determination is liked is consistent, therefore, here will be no longer to it Repeated.
After the 6th bullet curtain data are obtained, server, which can be searched to include, preferentially pushes the 5th bullet curtain 3rd user of data and the 6th bullet curtain data;The barrage content sent according to the 3rd user, obtain the 7th bullet curtain Data;And determine institute according to the 5th bullet curtain data, the 6th bullet curtain data and the 7th bullet curtain data State the second barrage data.Now, the second barrage data except including the 5th bullet curtain data and the 6th bullet curtain data it Outside, in addition to the 7th bullet curtain data.
That is, the barrage content that server can not like according to the first user, first user is liked in lookup 3rd user of the barrage content not liked;And the barrage content for sending the 3rd user is defined as first user not The barrage content liked.Wherein, server is when searching three users, the barrage content that can be often inputted according to the 3rd user And/or user tag is searched.
For example for, active user can be set as the first user A, server is by monitoring the first user A in bullet Masking operation is carried out for the barrage of " bloody " to barrage content during curtain display, it is determined that " bloody " do not like for the first user A Barrage content;Then, progress semantic analysis " bloody " to barrage content, determines barrage content that the first user A is not liked also Including " violence " and " brutality ".Server is understood according to the first user A not it is determined that after the barrage content that the first user A is not liked The barrage content liked goes to search the 3rd user for liking these barrage contents.For example whois lookup passes through to the 3rd user B1 Barrage content " bloody " is often inputted in barrage input frame, then server can determine the 3rd user B1 to like the first user A The user for the barrage content not liked.Again for example, the user tag of whois lookup to the 3rd user C1 includes " violence ", then may be used Using the same user for determining the 3rd user C1 to like barrage content that the first user A is not liked.
It is determined that the 3rd user B1 and the 3rd user C1 are the use for the barrage content for liking the first user A not like After family, server can be shielded the barrage content of the 3rd user B1, the 3rd user C1 transmission, and the first user A The barrage content of operation and the barrage content of respective extension, it is defined as the barrage content that the first user A is not liked.
In addition, server it is determined that the barrage content and the second barrage data that the first barrage data, which are the first user, to be liked i.e. While the barrage content that first user does not like, it can also determine what i.e. described first user of the 5th barrage data may like Barrage content.Specifically, the barrage content that first user may like can include similar to first user styles Fourth user send barrage content;Wherein, can be with base it is determined that during similar to first user styles fourth user Determined in the user tag of first user and the matching degree of user tag of fourth user;Described the can also be based on The similarity degree of the barrage content that the barrage content that one user likes is liked with fourth user determines.That is, described All barrage data preferentially pushed corresponding to four users include at least one first barrage data, and first bullet The quantity of barrage is higher than the quantity of barrage in the second preset value, and/or the first barrage data and accounts for the described 4th in curtain data The ratio of the quantity of barrage is higher than the 3rd preset value in all barrage data preferentially pushed corresponding to user.Described second is default Value and the 3rd preset value can be configured according to being actually needed;For example, second preset value could be arranged to 2, described Three preset values could be arranged to 50%.
For example, all barrage data preferentially pushed corresponding to the fourth user include barrage A, barrage B, barrage C and Barrage E, the first barrage data include barrage A, barrage B, barrage C and barrage D.Due to preferential corresponding to the fourth user Include three the first barrage data in all barrage data of push, and the quantity of barrage is more than 2 in the first barrage data, And the quantity of barrage accounts for all barrage data preferentially pushed corresponding to the fourth user and is hit by a bullet in the first barrage data The ratio of the quantity of curtain is 75%, higher than the 3rd preset value;Therefore, the barrage content that the fourth user is sent can be determined The barrage content that may like for user.
Step 102, the second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage number According to;
Here, the second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data.Example Such as, the barrage data to be pushed are barrage A, barrage B, barrage C, barrage D, barrage E and barrage F, the second barrage number According to for barrage E and barrage F, then the 3rd barrage data are barrage A, barrage B, barrage C and barrage D.
Step 103, according to the quantity of barrage in the 3rd barrage data with determine barrage amount threshold relation, really Set the goal push barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, the target pushes away Barrage data are sent to comprise at least the first barrage data.
Here, the barrage amount threshold can be pre-set by server, and the 3rd strategy can also be based on by server To predefine;In following examples, server will be entered exemplified by the barrage amount threshold will be predefined based on the 3rd strategy Row describes in detail.
Here, the 3rd strategy can be:According to barrage number of tracks corresponding to the first user and/or barrage operation speed Degree determines the barrage amount threshold.
Wherein, the barrage amount threshold can include higher limit and lower limit;Also, the higher limit and lower limit can To be configured according to actual conditions.For example, when the barrage number of tracks of acquisition is more, the higher limit and lower limit can be with It is larger;Correspondingly, when the barrage number of tracks of acquisition is less, the higher limit and lower limit can be smaller.Meanwhile work as acquisition The barrage speed of service it is very fast when, the higher limit and lower limit can be with larger;When the barrage speed of service of acquisition is slower, institute State higher limit and lower limit can be smaller.
For example when the barrage number of tracks of acquisition is 10, the higher limit could be arranged to 100, lower limit can be with It is arranged to 50.When the barrage number of tracks of acquisition is 5, the higher limit could be arranged to 60, and the lower limit can be set It is set to 30.
Again for example, when the barrage speed of service of acquisition is 3 times of the barrage speed of service under normal circumstances, the upper limit Value could be arranged to 100, and the lower limit could be arranged to 50.When the barrage speed of service of acquisition is barrage under normal circumstances During the speed of service, the higher limit could be arranged to 60, and the lower limit could be arranged to 30.When the barrage speed of service of acquisition For 0.5 times of the barrage speed of service under normal circumstances when, the higher limit could be arranged to 30, and the lower limit can be set For 15.
In one embodiment, server is firstly the need of the quantity for obtaining barrage in the 3rd barrage data;Then, according to The quantity of barrage and the relation of the barrage amount threshold determined, determine that target pushes barrage data in the 3rd barrage data. Specifically, when the quantity of barrage in the 3rd barrage data is less than the lower limit, the target push barrage number is determined According to for the 3rd barrage data;When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and small When the higher limit, determine that the target push barrage data are the first barrage data and the 5th barrage data;Work as institute When stating the quantity of barrage in the 3rd barrage data and being more than or equal to the higher limit, determine that the target push barrage data are institute State the first barrage data.
To sum up, in the embodiment of the present invention, due to being shielded in barrage data to be pushed for the second barrage data Cover, so as to realize that shielding pushes the barrage content that user does not like.Simultaneously as shown for being pushed to terminal The quantity of barrage is limited by barrage amount threshold in target push barrage data;No matter and in barrage data to be pushed Shielding the 3rd barrage data obtained after the second barrage data includes how many articles of barrages, all can preferentially push the first barrage data. Therefore, the embodiment of the present invention can be pushed pointedly to barrage, so as to realize in the barrage liked with reference to push user It is the moderate barrage of user's recommended amount on the basis of appearance;And then lift the viewing experience of user so that user will not both miss Barrage interested, also it can not will not clearly watch multimedia file because of excessive barrage.
In order to more clearly describe scheme provided in an embodiment of the present invention, bullet of the embodiment of the present invention is will be described in detail below The specific implementation process of curtain method for pushing.
Fig. 4 is the implementation process schematic diagram of invention barrage method for pushing embodiment two, shown in reference picture 4, the present embodiment Barrage method for pushing comprises the following steps:
Step 201, the first barrage data preferentially pushed are determined in barrage data to be pushed based on the first strategy;And The second barrage data of shielding push are determined in the barrage data to be pushed based on the second strategy;
Step 202, barrage amount threshold is determined based on the 3rd strategy;Wherein, the barrage amount threshold includes higher limit And lower limit;
Step 203, the second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage number According to;
Step 204, judge in the 3rd barrage data in the quantity of barrage and the barrage amount threshold higher limit and The magnitude relationship of lower limit;
Step 205, when the quantity of barrage in the 3rd barrage data is less than the lower limit, determine that the target pushes away It is the 3rd barrage data to send barrage data;
Step 206, when the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and less than described During higher limit, determine that the target push barrage data are the first barrage data and the 5th barrage data;5th bullet Curtain data include the barrage content that fourth user is sent;Wherein, all barrage numbers preferentially pushed corresponding to the fourth user According to including at least one first barrage data, and in the first barrage data barrage quantity it is default higher than second Value, and/or the quantity of barrage accounts for all barrage numbers preferentially pushed corresponding to the fourth user in the first barrage data Ratio according to the quantity of middle barrage is higher than the 3rd preset value;
Step 207, when the quantity of barrage in the 3rd barrage data is more than or equal to the higher limit, it is determined that described Target push barrage data are the first barrage data.
To realize the method for the embodiment of the present invention, the embodiment of the present invention additionally provides a kind of electronic equipment, for realization The detail of barrage method for pushing is stated, reaches identical effect.Wherein, the electronic equipment can be server.
Fig. 5 is that electronic equipment of the embodiment of the present invention forms one of structural representation, shown in reference picture 5, the electricity of the present embodiment Sub- equipment includes:First determining module 31, the determining module 33 of shroud module 32 and second;Wherein,
First determining module 31, for determining what is preferentially pushed in barrage data to be pushed based on the first strategy First barrage data;And the second barrage number of shielding push is determined in the barrage data to be pushed based on the second strategy According to;
The shroud module 32, for shielding the second barrage data in the barrage data to be pushed, obtain 3rd barrage data;
Second determining module 33, for according to the quantity of barrage in the 3rd barrage data and the barrage number of determination The relation of threshold value is measured, determines that target pushes barrage data;The target push barrage data are shown for being pushed to terminal; Wherein, the target push barrage data comprise at least the first barrage data.
Alternatively, first determining module 31, specifically for the operation data according to the first user to barrage, institute is determined State the first barrage data.
Alternatively, Fig. 6 is that the refinement of the first determining module in electronic equipment shown in Fig. 5 forms structural representation, reference picture 6 Shown, first determining module 31 includes:First determining unit 311, first acquisition unit 312, the and of second acquisition unit 313 Second determining unit 314;Wherein,
First determining unit 311, for the content according to the first user input monitored, determine the first bullet curtain Data;
First acquisition unit 312, the content for being inputted to first user carry out semantic analysis, obtain the first analysis As a result;
The second acquisition unit 313, for based on first analysis result, obtaining the second bullet curtain data;
Second determining unit 314, for according to the first bullet curtain data and the second bullet curtain data Determine the first barrage data.
Alternatively, first determining module 31 also includes:First searching unit 315, the 3rd acquiring unit the 316, the 4th Acquiring unit 317, the determining unit 319 of generation unit 318 and the 3rd;Wherein,
First searching unit 315, the first bullet curtain data and the second bullet are preferentially pushed for searching to include At least two second users of curtain data;
3rd acquiring unit 316, for obtaining the 4th barrage data preferentially pushed corresponding to the second user;
4th acquiring unit 317, it is more than the first preset value for obtaining registration in the 4th barrage data The 3rd bullet curtain data;
The generation unit 318, for based on the 3rd bullet curtain data, generating prompt message;The prompt message For prompting whether first user chooses the 3rd bullet curtain data as the barrage preferentially pushed;
3rd determining unit 319, received for working as the response operation of the prompt message and the response When operation is operation of selection the 3rd bullet curtain data as the barrage preferentially pushed, according to the first bullet curtain number The first barrage data are determined according to, the second bullet curtain data and the 3rd bullet curtain data.
Alternatively, first determining module 31 also includes:4th determining unit 320 and the 5th determining unit 321;Its In,
4th determining unit 320, for determining the 4th bullet to the operation data of barrage according to first user Curtain data;Wherein, first user includes at least one to the operation data of barrage:First user is to barrage History click data, historical search data, historical review data and history sharing data;
5th determining unit 321, for determining the first barrage data based on the 4th bullet curtain data.
Alternatively, first determining module 31 also includes:5th acquiring unit 322, the 6th acquiring unit the 323, the 7th The determining unit 325 of acquiring unit 324 and the 6th;Wherein,
5th acquiring unit 322, the 5th bullet curtain data of masking operation are carried out for obtaining the first user;
6th acquiring unit 323, for carrying out semantic analysis to the content of barrage in the 5th bullet curtain data, Obtain the second analysis result;
7th acquiring unit 324, for based on second analysis result, obtaining the 6th bullet curtain data;
6th determining unit 325, for true according to the 5th bullet curtain data and the 6th bullet curtain data The fixed second barrage data.
Alternatively, first determining module 31 also includes:Second searching unit 326, the 8th acquiring unit 327 and the 7th Determining unit 328;Wherein,
Second searching unit 326, the 5th bullet curtain data and the 6th bullet are preferentially pushed for searching to include 3rd user of curtain data;
8th acquiring unit 327, for the barrage content sent according to the 3rd user, obtain the 7th bullet curtain Data;
7th determining unit 328, for according to the 5th bullet curtain data, the 6th bullet curtain data and The 7th bullet curtain data determine the second barrage data.
Alternatively, the barrage amount threshold includes higher limit and lower limit, second determining module 33, is specifically used for When the quantity of barrage in the 3rd barrage data is less than the lower limit, determine that the target push barrage data are described 3rd barrage data;When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and is less than on described During limit value, determine that the target push barrage data are the first barrage data and the 5th barrage data;5th barrage Data include the barrage content that fourth user is sent;Wherein, all barrage data preferentially pushed corresponding to the fourth user Include at least one first barrage data, and the quantity of barrage is higher than the second preset value in the first barrage data, And/or the quantity of barrage is accounted in all barrage data preferentially pushed corresponding to the fourth user in the first barrage data The ratio of the quantity of barrage is higher than the 3rd preset value;When the quantity of barrage in the 3rd barrage data is more than or equal on described During limit value, determine that the target push barrage data are the first barrage data.
Alternatively, the electronic equipment of the present embodiment also includes:3rd determining module 34;Wherein,
3rd determining module 34, for determining the barrage amount threshold based on the 3rd strategy.
Alternatively, the 3rd determining module 34, specifically for the barrage number of tracks according to corresponding to the first user and/or The barrage speed of service determines the barrage amount threshold.
In actual applications, first determining module 31, shroud module 32, the second determining module the 33, the 3rd determine mould The determining unit 311 of block 34 and first, first acquisition unit 312, second acquisition unit 313, the second determining unit 314, first Searching unit 315, the 3rd acquiring unit 316, the 4th acquiring unit 317, generation unit 318, the 3rd determining unit the 319, the 4th Determining unit 320, the 5th determining unit 321, the 5th acquiring unit 322, the 6th acquiring unit 323, the 7th acquiring unit 324, 6th determining unit 325, the second searching unit 326, the 8th acquiring unit 327 and the 7th determining unit 328 can be by positioned at electricity Processor combination communication interface in sub- equipment is realized.
The electronic equipment that above-described embodiment provides only is carried out when carrying out barrage push with the division of above-mentioned each program module For example, in practical application, can be completed as needed and by above-mentioned processing distribution by different program modules, i.e., by electronics The internal structure of equipment is divided into different program modules, to complete all or part of processing described above.It is in addition, above-mentioned The electronic equipment that embodiment provides belongs to same design with barrage method for pushing embodiment, and its specific implementation process refers to method reality Example is applied, is repeated no more here.
Fig. 7 is that electronic equipment of the embodiment of the present invention forms the two of structural representation, shown in reference picture 7, the electricity of the present embodiment Sub- equipment includes:First memory module 41, the first determining module 42, the second memory module 43, the second determining module 44, processing mould Block 45, judge module 46, the 3rd determining module 47 and pushing module 48.The barrage push scheme of the embodiment of the present invention can pass through Above-mentioned module cooperation is realized.
Wherein, first memory module 41, for storing the pre-set first strategy and the second strategy;
First determining module 42, for the first strategy stored according to the first memory module 41, determine the first user The barrage content liked;And the second strategy stored according to the first memory module 41, determine in the barrage that the first user does not like Hold;
Second memory module 43, for storing the pre-set the 3rd strategy;
Second determining module 44, for the 3rd strategy stored according to the second memory module 43, determine barrage quantity Higher limit and lower limit in threshold value;
The processing module 45, the barrage content that the first user for being determined to the first determining module 42 does not like are carried out Shielding processing;
The judge module 46, perform the 3rd barrage data obtained after shielding processing for judging treatmenting module 45 and be hit by a bullet The magnitude relationship of higher limit and lower limit in the barrage amount threshold that the quantity of curtain determines with the second determining module 44;
3rd determining module 47, for the result judged according to judge module 46, determine that target pushes barrage data;
The pushing module 48, barrage data-pushing is pushed to terminal for the target that determines the 3rd determining module 47, Shown for barrage in target push barrage data described in terminal-pair.
It should be noted that the composition structure chart shown in Fig. 7 is only a composition structure chart shown in this programme, and do not have to In limitation this programme.For example, in one case, the first memory module 41 and the second memory module 43 in Fig. 7 can be same One memory module.
To realize the method for the embodiment of the present invention, the embodiment of the present invention additionally provides a kind of electronic equipment, for realization The detail of barrage method for pushing is stated, reaches identical effect.The electronic equipment can be server.
Fig. 8 is that electronic equipment of embodiment of the present invention hardware forms structural representation, shown in reference picture 8, in the present embodiment Electronic equipment includes:Processor 51, for store the memory 52 of computer program that can be run on processor 51 and Communication interface 53;Wherein,
The communication interface 53, information exchange can be carried out with terminal;
The processor 51, it is connected with the communication interface 53, information exchange is carried out with terminal to realize, for running When stating computer program, above-mentioned barrage method for pushing is performed.
Specifically, when the processor 51 is used to run the computer program, perform:
The the first barrage data for determining preferentially to push in barrage data to be pushed based on the first strategy;And based on second Strategy determines the second barrage data of shielding push in the barrage data to be pushed;
The second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data;
According to the quantity of barrage in the 3rd barrage data and the relation of the barrage amount threshold determined, determine that target pushes away Send barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, the target push barrage number According to including at least the first barrage data.
Alternatively, when the processor 51 is used to run the computer program, perform:
Operation data according to the first user to barrage, determine the first barrage data.
Alternatively, when the processor 51 is used to run the computer program, perform:
The content inputted according to the first user monitored, determines the first bullet curtain data;
Semantic analysis is carried out to the content of first user input, obtains the first analysis result;
Based on first analysis result, the second bullet curtain data are obtained;
The first barrage data are determined according to the first bullet curtain data and the second bullet curtain data.
Alternatively, when the processor 51 is used to run the computer program, perform:
It is described to be based on first analysis result, after obtaining the second bullet curtain data, search comprising described in preferential push At least two second users of the first bullet curtain data and the second bullet curtain data;
Obtain the 4th barrage data preferentially pushed corresponding to the second user;
The 3rd bullet curtain data that registration is more than the first preset value are obtained in the 4th barrage data;
Based on the 3rd bullet curtain data, prompt message is generated;The prompt message is used to prompt first user Whether the threeth bullet curtain data are chosen as the barrage preferentially pushed;
It is to choose the 3rd bullet curtain when receiving for the response operation of the prompt message and the response operation During operation of the data as the barrage preferentially pushed, according to the first bullet curtain data, the second bullet curtain data and The 3rd bullet curtain data determine the first barrage data.
Alternatively, when the processor 51 is used to run the computer program, perform:
4th bullet curtain data are determined to the operation data of barrage according to first user;Wherein, first user At least one is included to the operation data of barrage:History click data, historical search number of first user to barrage According to, historical review data and history sharing data;
The first barrage data are determined based on the 4th bullet curtain data.
Alternatively, when the processor 51 is used to run the computer program, perform:
Obtain the 5th bullet curtain data that the first user carries out masking operation;
Semantic analysis is carried out to the content of barrage in the 5th bullet curtain data, obtains the second analysis result;
Based on second analysis result, the 6th bullet curtain data are obtained;
The second barrage data are determined according to the 5th bullet curtain data and the 6th bullet curtain data.
Alternatively, when the processor 51 is used to run the computer program, perform:
It is described to be based on second analysis result, after obtaining the 6th bullet curtain data, search comprising described in preferential push 3rd user of the 5th bullet curtain data and the 6th bullet curtain data;
The barrage content sent according to the 3rd user, obtain the 7th bullet curtain data;
Institute is determined according to the 5th bullet curtain data, the 6th bullet curtain data and the 7th bullet curtain data State the second barrage data.
Alternatively, the barrage amount threshold includes higher limit and lower limit, the processor 51 by run it is described based on During calculation machine program, perform:
When the quantity of barrage in the 3rd barrage data is less than the lower limit, the target push barrage number is determined According to for the 3rd barrage data;
When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and is less than the higher limit When, determine that the target push barrage data are the first barrage data and the 5th barrage data;The 5th barrage data The barrage content sent including fourth user;Wherein, wrapped in all barrage data preferentially pushed corresponding to the fourth user At least one first barrage data are included, and the quantity of barrage is higher than the second preset value in the first barrage data, and/or The quantity of barrage accounts for barrage in all barrage data preferentially pushed corresponding to the fourth user in the first barrage data The ratio of quantity be higher than the 3rd preset value;
When the quantity of barrage in the 3rd barrage data is more than or equal to the higher limit, the target push is determined Barrage data are the first barrage data.
When the processor 51 is used to run the computer program, perform:
The relation according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination, determine mesh Before mark push barrage data, the barrage amount threshold is determined based on the 3rd strategy.
When the processor 51 is used to run the computer program, perform:
The barrage amount threshold is determined according to barrage number of tracks corresponding to the first user and/or the barrage speed of service.
Certainly, during practical application, as shown in figure 8, each component is coupled by bus system 54.It is it is understood that total Linear system system 54 is used to realize the connection communication between these components.Bus system 54 is in addition to including data/address bus, in addition to electricity Source bus, controlling bus and status signal bus in addition.But for the sake of clear explanation, various buses are all designated as always in fig. 8 Linear system system 54.
The embodiment of the present invention additionally provides a kind of computer-readable recording medium, the computer-readable recording medium storage There is executable program, when the executable code processor 51 performs, to realize following steps:
The the first barrage data for determining preferentially to push in barrage data to be pushed based on the first strategy;And based on second Strategy determines the second barrage data of shielding push in the barrage data to be pushed;
The second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data;
According to the quantity of barrage in the 3rd barrage data and the relation of the barrage amount threshold determined, determine that target pushes away Send barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, the target push barrage number According to including at least the first barrage data.
Alternatively, when the executable code processor 51 performs, waiting to push based on the first strategy with specific implementation Barrage data in the step of determining the first barrage data preferentially pushed:
Operation data according to the first user to barrage, determine the first barrage data.
Alternatively, when the executable code processor 51 performs, to implement according to the first user to barrage Operation data, the step of determining the first barrage data:
The content inputted according to the first user monitored, determines the first bullet curtain data;
Semantic analysis is carried out to the content of first user input, obtains the first analysis result;
Based on first analysis result, the second bullet curtain data are obtained;
The first barrage data are determined according to the first bullet curtain data and the second bullet curtain data.
Alternatively, when the executable code processor 51 performs, to realize following steps:
It is described to be based on first analysis result, after obtaining the second bullet curtain data, search comprising described in preferential push At least two second users of the first bullet curtain data and the second bullet curtain data;
Obtain the 4th barrage data preferentially pushed corresponding to the second user;
The 3rd bullet curtain data that registration is more than the first preset value are obtained in the 4th barrage data;
Based on the 3rd bullet curtain data, prompt message is generated;The prompt message is used to prompt first user Whether the threeth bullet curtain data are chosen as the barrage preferentially pushed;
It is to choose the 3rd bullet curtain when receiving for the response operation of the prompt message and the response operation During operation of the data as the barrage preferentially pushed, according to the first bullet curtain data, the second bullet curtain data and The 3rd bullet curtain data determine the first barrage data.
Alternatively, when the executable code processor 51 performs, to implement according to the first user to barrage Operation data, the step of determining the first barrage data:
4th bullet curtain data are determined to the operation data of barrage according to first user;Wherein, first user At least one is included to the operation data of barrage:History click data, historical search number of first user to barrage According to, historical review data and history sharing data;
The first barrage data are determined based on the 4th bullet curtain data.
Alternatively, when the executable code processor 51 performs, treated with specific implementation based on the second strategy described The step of the second barrage data of shielding push are determined in the barrage data of push:
Obtain the 5th bullet curtain data that the first user carries out masking operation;
Semantic analysis is carried out to the content of barrage in the 5th bullet curtain data, obtains the second analysis result;
Based on second analysis result, the 6th bullet curtain data are obtained;
The second barrage data are determined according to the 5th bullet curtain data and the 6th bullet curtain data.
Alternatively, when the executable code processor 51 performs, to realize following steps:
It is described to be based on second analysis result, after obtaining the 6th bullet curtain data, search comprising described in preferential push 3rd user of the 5th bullet curtain data and the 6th bullet curtain data;
The barrage content sent according to the 3rd user, obtain the 7th bullet curtain data;
Institute is determined according to the 5th bullet curtain data, the 6th bullet curtain data and the 7th bullet curtain data State the second barrage data.
Alternatively, the barrage amount threshold includes higher limit and lower limit, and the executable code processor 51 is held During row, to implement the relation according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination, really The step of push barrage data that set the goal:
When the quantity of barrage in the 3rd barrage data is less than the lower limit, the target push barrage number is determined According to for the 3rd barrage data;
When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and is less than the higher limit When, determine that the target push barrage data are the first barrage data and the 5th barrage data;The 5th barrage data The barrage content sent including fourth user;Wherein, wrapped in all barrage data preferentially pushed corresponding to the fourth user At least one first barrage data are included, and the quantity of barrage is higher than the second preset value in the first barrage data, and/or The quantity of barrage accounts for barrage in all barrage data preferentially pushed corresponding to the fourth user in the first barrage data The ratio of quantity be higher than the 3rd preset value;
When the quantity of barrage in the 3rd barrage data is more than or equal to the higher limit, the target push is determined Barrage data are the first barrage data.
When the executable code processor 51 performs, to realize following steps:
The relation according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination, determine mesh Before mark push barrage data, the barrage amount threshold is determined based on the 3rd strategy.
When the executable code processor 51 performs, the barrage quantity is determined based on the 3rd strategy with specific implementation The step of threshold value:
The barrage amount threshold is determined according to barrage number of tracks corresponding to the first user and/or the barrage speed of service.
The foregoing is only a preferred embodiment of the present invention, is not intended to limit the scope of the present invention.It is all All any modification, equivalent and improvement made within the spirit and scope of the present invention etc., it is all contained in the protection model of the present invention Within enclosing.

Claims (13)

1. a kind of barrage method for pushing, it is characterised in that methods described includes:
The the first barrage data for determining preferentially to push in barrage data to be pushed based on the first strategy;And based on the second strategy The second barrage data of shielding push are determined in the barrage data to be pushed;
The second barrage data are shielded in the barrage data to be pushed, obtain the 3rd barrage data;
According to the quantity of barrage in the 3rd barrage data and the relation of the barrage amount threshold determined, determine that target pushes bullet Curtain data;The target push barrage data are shown for being pushed to terminal;Wherein, the target pushes barrage data extremely Include the first barrage data less.
2. according to the method for claim 1, it is characterised in that described tactful in barrage data to be pushed based on first It is determined that the first barrage data preferentially pushed, including:
Operation data according to the first user to barrage, determine the first barrage data.
3. according to the method for claim 2, it is characterised in that the operation data according to the first user to barrage, really The fixed first barrage data, including:
The content inputted according to the first user monitored, determines the first bullet curtain data;
Semantic analysis is carried out to the content of first user input, obtains the first analysis result;
Based on first analysis result, the second bullet curtain data are obtained;
The first barrage data are determined according to the first bullet curtain data and the second bullet curtain data.
4. according to the method for claim 3, it is characterised in that it is described to be based on first analysis result, obtain the second son After barrage data, methods described also includes:
Search comprising at least two second users for preferentially pushing the first bullet curtain data and the second bullet curtain data;
Obtain the 4th barrage data preferentially pushed corresponding to the second user;
The 3rd bullet curtain data that registration is more than the first preset value are obtained in the 4th barrage data;
Based on the 3rd bullet curtain data, prompt message is generated;The prompt message is used for whether prompting first user The 3rd bullet curtain data are chosen as the barrage preferentially pushed;
It is to choose the 3rd bullet curtain data when receiving for the response operation of the prompt message and the response operation During operation as the barrage preferentially pushed, according to the first bullet curtain data, the second bullet curtain data and described 3rd bullet curtain data determine the first barrage data.
5. according to the method described in any one of claim 2 to 4, it is characterised in that the behaviour according to the first user to barrage Make data, determine the first barrage data, including:
4th bullet curtain data are determined to the operation data of barrage according to first user;Wherein, first user is to bullet The operation data of curtain includes at least one:First user to the history click data of barrage, historical search data, go through History comment data and history sharing data;
The first barrage data are determined based on the 4th bullet curtain data.
6. according to the method for claim 1, it is characterised in that described tactful in the barrage number to be pushed based on second According to middle the second barrage data for determining shielding push, including:
Obtain the 5th bullet curtain data that the first user carries out masking operation;
Semantic analysis is carried out to the content of barrage in the 5th bullet curtain data, obtains the second analysis result;
Based on second analysis result, the 6th bullet curtain data are obtained;
The second barrage data are determined according to the 5th bullet curtain data and the 6th bullet curtain data.
7. according to the method for claim 6, it is characterised in that it is described to be based on second analysis result, obtain the 6th son After barrage data, methods described also includes:
Search comprising the 3rd user for preferentially pushing the 5th bullet curtain data and the 6th bullet curtain data;
The barrage content sent according to the 3rd user, obtain the 7th bullet curtain data;
Described is determined according to the 5th bullet curtain data, the 6th bullet curtain data and the 7th bullet curtain data Two barrage data.
8. according to the method for claim 1, it is characterised in that the barrage amount threshold includes higher limit and lower limit, The relation according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination, determine that target pushes bullet Curtain data, including:
When the quantity of barrage in the 3rd barrage data is less than the lower limit, determine that the target push barrage data are The 3rd barrage data;
When the quantity of barrage in the 3rd barrage data is more than or equal to the lower limit and is less than the higher limit, really The fixed target push barrage data are the first barrage data and the 5th barrage data;The 5th barrage data include the The barrage content that four users send;Wherein, all barrage data preferentially pushed corresponding to the fourth user are included at least One the first barrage data, and the quantity of barrage is higher than the second preset value, and/or described in the first barrage data The quantity of barrage accounts for the quantity of barrage in all barrage data preferentially pushed corresponding to the fourth user in one barrage data Ratio be higher than the 3rd preset value;
When the quantity of barrage in the 3rd barrage data is more than or equal to the higher limit, the target push barrage is determined Data are the first barrage data.
9. according to the method for claim 1, it is characterised in that the quantity according to barrage in the 3rd barrage data With the relation of the barrage amount threshold of determination, before determining target push barrage data, methods described also includes:
The barrage amount threshold is determined based on the 3rd strategy.
10. according to the method for claim 9, it is characterised in that the 3rd strategy that is based on determines the barrage quantity threshold Value, including:
The barrage amount threshold is determined according to barrage number of tracks corresponding to the first user and/or the barrage speed of service.
11. a kind of electronic equipment, it is characterised in that the electronic equipment includes:Processor, for store can be on a processor The memory of the computer program of operation;Wherein,
The processor is for the step of when running the computer program, perform claim requires any one of 1 to 10 methods described.
12. a kind of electronic equipment, it is characterised in that the electronic equipment includes:First determining module, shroud module and second are true Cover half block;Wherein,
First determining module, for the first bullet for determining preferentially to push in barrage data to be pushed based on the first strategy Curtain data;And the second barrage data of shielding push are determined in the barrage data to be pushed based on the second strategy;
The shroud module, for shielding the second barrage data in the barrage data to be pushed, obtain the 3rd bullet Curtain data;
Second determining module, for according to the quantity of barrage in the 3rd barrage data and the barrage amount threshold of determination Relation, determine target push barrage data;The target push barrage data are shown for being pushed to terminal;Wherein, The target push barrage data comprise at least the first barrage data.
13. a kind of computer-readable recording medium, it is characterised in that be stored with computer in the computer-readable recording medium Executable instruction, the computer program of the computer executable instructions realize claim 1 to 10 times when being executed by processor Barrage method for pushing described in one.
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