CN107833111A - A kind of Products Show method, apparatus and system - Google Patents
A kind of Products Show method, apparatus and system Download PDFInfo
- Publication number
- CN107833111A CN107833111A CN201711216648.2A CN201711216648A CN107833111A CN 107833111 A CN107833111 A CN 107833111A CN 201711216648 A CN201711216648 A CN 201711216648A CN 107833111 A CN107833111 A CN 107833111A
- Authority
- CN
- China
- Prior art keywords
- client
- financial product
- destination client
- default
- physical address
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- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q40/00—Finance; Insurance; Tax strategies; Processing of corporate or income taxes
- G06Q40/06—Asset management; Financial planning or analysis
Abstract
This application provides a kind of Products Show method, apparatus and system, the Products Show method is applied to server, the client for determining to have in default network physical address the network behavior for browsing default financial product first be destination client, then transmission favor information corresponding with the default financial product to the destination client.Specifically, default network physical address can be the open wifi of default financial institution physical address, i.e., when the financial product that B financial institutions are browsed under wifi of a certain client in A financial institutions, it is destination client then to determine the client, then default favor information is sent to destination client, to improve the conversion ratio of Products Show.
Description
Technical field
The application is related to technical field of data processing, and in particular to a kind of Products Show method, apparatus and system.
Background technology
With the fast development of financial industry, some financial products to be promoted can be recommended each use by financial institution at present
Family, specifically, the way of recommendation have it is a variety of, such as by way of sending short messages in groups, by the link of a financial product and briefly in
Hold and send to all users of the financial institution, or the promotion message of the financial product is set in financial APP homepages
Predeterminated position.
However, it is found by the inventors that current Products Show conversion ratio is relatively low, therefore, a kind of Products Show side how is provided
Method, it is possible to increase the conversion ratio of Products Show, be those skilled in the art's big technical problem urgently to be resolved hurrily.
The content of the invention
In view of this, the embodiment of the present application provides a kind of Products Show method, apparatus and system, clear by obtaining user
Look at the network positioning information of default financial product, when reaching preparatory condition, recommend target product or reward voucher to user, to carry
The conversion ratio that high product is recommended.
To achieve the above object, the embodiment of the present application provides following technical scheme：
A kind of Products Show method, applied to server, including：
It is determined that the client in default network physical address with the network behavior for browsing default financial product is target visitor
Family end；
Favor information corresponding with the default financial product is sent to the destination client.
Optionally, the client for determining that there is the network behavior for browsing default financial product in default network physical address
Hold as destination client, including：
The network parameter that Client browse presets financial product is obtained, the network parameter is with comprising at least network physical
Location；
It is the destination client to obtain the network physical address to meet the client of preset address；
Establish the destination client and the default network physical address and the incidence relation of default financial product.
Optionally, in addition to：
The parameter information of financial product possessed by destination client is obtained, the parameter information includes arriving for financial product
Date phase；
In preset time period before being reached in the due date, transmission is produced with finance possessed by the destination client
The favor information that condition closes is to the destination client.
Optionally, the parameter information also includes the classification information of financial product,
Accordingly, in the preset time period before being reached in the due date, transmission is had with the destination client
Financial product same type product and its favor information to the destination client.
A kind of Products Show device, applied to server, including：
Determining module, for the visitor for determining that there is the network behavior for browsing default financial product in default network physical address
Family end is destination client；
Sending module, for sending favor information corresponding with the default financial product to the destination client.
Optionally, the determining module includes：
First acquisition unit, the network parameter of financial product is preset for obtaining Client browse, the network parameter is extremely
Include network physical address less；
Second acquisition unit, the client that preset address is met for obtaining the network physical address are the mesh
Mark client；
Unit is established, for establishing the destination client and the default network physical address and default financial product
Incidence relation.
Optionally, in addition to：
Acquisition module, for obtaining the parameter information of financial product possessed by destination client, the parameter information bag
Include the due date of financial product；
Time block, in the preset time period before the due date reaches, sending and the destination client
The related favor information of possessed financial product is to the destination client.
Optionally, the parameter information also includes the classification information of financial product,
Accordingly, the time block is additionally operable in the preset time period before being reached in the due date, transmission and institute
The product of financial product same type possessed by destination client and its favor information are stated to the destination client.
A kind of Products Show system, including the Products Show device that any one is above-mentioned.
Based on above-mentioned technical proposal, this application provides a kind of Products Show method, applied to server, it is first determined pre-
If it be destination client to have the client of network behavior for browsing default financial product in network physical address, then send and
Favor information corresponding to the default financial product is to the destination client.Specifically, default network physical address can be
The open wifi of default financial institution physical address, i.e. financial when browsing B under wifi of a certain client in A financial institutions
The financial product of mechanism, it is determined that the client is destination client, then the default favor information of transmission to destination client, with
Improve the conversion ratio of Products Show.
Brief description of the drawings
, below will be to embodiment or existing in order to illustrate more clearly of the embodiment of the present application or technical scheme of the prior art
There is the required accompanying drawing used in technology description to be briefly described, it should be apparent that, drawings in the following description are only this
The embodiment of application, for those of ordinary skill in the art, on the premise of not paying creative work, can also basis
The accompanying drawing of offer obtains other accompanying drawings.
Fig. 1 is a kind of structural framing figure for Products Show system that the embodiment of the present application provides；
Fig. 2 is a kind of flow chart for Products Show method that the embodiment of the present application provides；
Fig. 3 is the schematic flow sheet for another Products Show method that the embodiment of the present application provides；
Fig. 4 is the schematic flow sheet for another Products Show method that the embodiment of the present application provides；
Fig. 5 is a kind of structured flowchart for Products Show device that the embodiment of the present application provides；
Fig. 6 is the structured flowchart for another Products Show device that the embodiment of the present application provides；
Fig. 7 is the structured flowchart for another Products Show device that the embodiment of the present application provides；
Fig. 8 is a kind of hardware architecture diagram for server that the embodiment of the present application provides.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present application, the technical scheme in the embodiment of the present application is carried out clear, complete
Site preparation describes, it is clear that described embodiment is only some embodiments of the present application, rather than whole embodiments.It is based on
Embodiment in the application, those of ordinary skill in the art are obtained every other under the premise of creative work is not made
Embodiment, belong to the scope of the application protection.
This application provides a kind of Products Show method, apparatus and system, the Products Show method is applied to server, first
The client for first determining to have in default network physical address the network behavior for browsing default financial product is destination client, so
Favor information corresponding with the default financial product is sent afterwards to the destination client.Specifically, default network physical
Location can be the open wifi of default financial institution physical address, i.e. when clear under wifi of a certain client in A financial institutions
Look at the financial products of B financial institutions, it is determined that the client is destination client, then sends default favor information to target visitor
Family end, to improve the conversion ratio of Products Show.
Specifically, referring to Fig. 1, Fig. 1 be the embodiment of the present application provide a kind of Products Show system structural framing figure,
A kind of Products Show system shown in the figure can be used for a kind of Products Show method for realizing that the embodiment of the present application provides.Reference
Fig. 1, a kind of Products Show system can include：Server 100 and multiple client 200；
Wherein, server is the service equipment that network side provides the user service, and it is probably what multiple servers formed
Server cluster, it is also possible to single server.
Client is corresponding with server, provides the user the program of local service, in actual applications, client
It can typically be loaded on the user equipmenies such as mobile phone, tablet personal computer, notebook computer, in the present embodiment, client can be
The financial class APP being loaded on these user equipmenies, such as Mobile banking.
Based on a kind of Products Show system shown in Fig. 1, a kind of production provided below from the angle of server the application
Product recommend method to be introduced.As shown in Fig. 2 a kind of flow chart of the Products Show method provided for the embodiment of the present application, should
Method is applied to server, including step：
S21, determine that the client with the network behavior for browsing default financial product is mesh in default network physical address
Mark client.
Specifically, as shown in figure 3, determine that there is the network behavior for browsing default financial product in default network physical address
Client can be achieved by the steps of for destination client：
S31, the network parameter that Client browse presets financial product is obtained, the network parameter comprises at least network physical
Address；
The client that S32, the acquisition network physical address meet preset address is the destination client；
S33, establish associating for the destination client and the default network physical address and default financial product
System.
Generally, user can be browsed by client to some financial products, and before purchase, to different financial institution
Related product be compared, therefore, the present embodiment by obtain Client browse preset financial product network parameter, the net
Network parameter includes all network physical addresses of multiple client, and e.g., customer end A browses multiple gold by bank A wifi
Melt the financial product of mechanism, customer end B by mobile network browse the financial product of multiple financial institutions, and client C leads to
Cross the financial product that oneself wifi network browses multiple financial institutions.
So, the present embodiment obtains above-mentioned network physical address first, such as bank A wifiMAC, mobile network MAC with
And the wifiMAC of subscriber household, and according to server physical address set in advance, judge above-mentioned network physical address whether
In default physical address, such as, it is assumed that default physical address is bank A wifiMAC, then above-mentioned network physical address is only
Promising bank A wifiMAC customer end A is destination client.
S22, favor information corresponding with the default financial product is sent to the destination client.
After destination client is determined, default Products Show information is sent to destination client, such as customer end A,
So that customer end A can tend to buy the financial product of server associated financial institution.
For example, customer end A has browsed financial institution A product and financial institution B product simultaneously, if send finance
Mechanism A associated coupons are to customer end A, then customer end A may be more likely to buy financial institution A financial product, real
The purpose that product orientation recommendation is carried out to destination client is showed.
On the basis of above-described embodiment, the Products Show method of the present embodiment offer, as shown in figure 4, can also include：
S41, the parameter information for obtaining financial product possessed by destination client, the parameter information include financial product
Due date；
In S42, the preset time period before due date arrival, transmission and gold possessed by the destination client
Melt the related favor information of product to the destination client.
Above-described embodiment only realizes the process that Products Show is carried out for destination client, and the present embodiment also further obtains
The parameter information for the financial product that the destination client possessed is taken, by analyzing its financial product period of validity possessed, is built
Vertical due date and the incidence relation of destination client, are targetedly produced before product will expire to destination client
Product are recommended.
Except this, in the Products Show method that the present embodiment provides, the parameter information also classification including financial product is believed
Breath, accordingly, in the preset time period before being reached in the due date, transmission and finance possessed by the destination client
The product of product same type and its favor information are to the destination client.
That is, during Products Show and reward voucher recommendation is carried out, the affiliated type of financial product can also be directed to
Recommended.
Below to the embodiment of the present application provide server be introduced, server described below with above with server
A kind of Products Show method of angle description is mutually to should refer to.As shown in figure 5, the server provided for the embodiment of the present application
Structured flowchart, reference picture 5, the server can include
Determining module 51, for determining that there is the network behavior for browsing default financial product in default network physical address
Client is destination client；
Sending module 52, for sending favor information corresponding with the default financial product to the destination client.
Optionally, as shown in fig. 6, the determining module 51 includes：
First acquisition unit 61, the network parameter of financial product, the network parameter are preset for obtaining Client browse
Including at least network physical address；
Second acquisition unit 62, the client that preset address is met for obtaining the network physical address is described
Destination client；
Unit 63 is established, for establishing the destination client and the default network physical address and default finance production
The incidence relation of product.
Optionally, as shown in fig. 7, also including：
Acquisition module 71, for obtaining the parameter information of financial product possessed by destination client, the parameter information
Due date including financial product；
Time block 72, in the preset time period before the due date reaches, sending and the target customer
The related favor information of financial product possessed by end is to the destination client.
Optionally, the parameter information also includes the classification information of financial product,
Accordingly, the time block 72 be additionally operable to the due date reach before preset time period in, send with
The product of financial product same type possessed by the destination client and its favor information are to the destination client.
Its operation principle is referring to above method embodiment, not repeated description herein.
Above-described is the software function module framework of server, and on the hardware configuration of server, server can lead to
Cross following manner and realize a kind of real name identification method.
The hardware block diagram for the server that Fig. 8 provides for the embodiment of the present application, reference picture 8, the server can include：
Processor 101, communication interface 102, memory 103 and communication bus 104；
Wherein processor 101, communication interface 102, memory 103 complete mutual communication by communication bus 104；
Optionally, communication interface 102 can be the interface of communication module, such as the interface of gsm module；
Processor 101, for configuration processor；
Memory 103, for depositing program；
Program can include program code, and described program code includes computer-managed instruction.
Processor 101 is probably a central processor CPU, or specific integrated circuit ASIC (Application
Specific Integrated Circuit), or it is arranged to implement the integrated electricity of one or more of the embodiment of the present application
Road.
Memory 103 may include high-speed RAM memory, it is also possible to also including nonvolatile memory (non-
Volatile memory), a for example, at least magnetic disk storage.
Wherein, program can be specifically used for：
It is determined that the client in default network physical address with the network behavior for browsing default financial product is target visitor
Family end；
Favor information corresponding with the default financial product is sent to the destination client.
Optionally, the client for determining that there is the network behavior for browsing default financial product in default network physical address
Hold as destination client, including：
The network parameter that Client browse presets financial product is obtained, the network parameter is with comprising at least network physical
Location；
It is the destination client to obtain the network physical address to meet the client of preset address；
Establish the destination client and the default network physical address and the incidence relation of default financial product.
Optionally, in addition to：
The parameter information of financial product possessed by destination client is obtained, the parameter information includes arriving for financial product
Date phase；
In preset time period before being reached in the due date, transmission is produced with finance possessed by the destination client
The favor information that condition closes is to the destination client.
Optionally, the parameter information also includes the classification information of financial product,
Accordingly, in the preset time period before being reached in the due date, transmission is had with the destination client
Financial product same type product and its favor information to the destination client.
In summary, this application provides a kind of Products Show method, apparatus and system, the Products Show method to be applied to
Server, it is first determined the client in default network physical address with the network behavior for browsing default financial product is target
Client, favor information corresponding with the default financial product is then sent to the destination client.Specifically, default net
Network physical address can be the open wifi of default financial institution physical address, i.e. when a certain client is in A financial institutions
The financial product of B financial institutions is browsed under wifi, it is determined that the client is destination client, then sends default favor information
To destination client, to improve the conversion ratio of Products Show.
Each embodiment is described by the way of progressive in this specification, what each embodiment stressed be and other
The difference of embodiment, between each embodiment identical similar portion mutually referring to.For device disclosed in embodiment
For, because it is corresponded to the method disclosed in Example, so description is fairly simple, related part is said referring to method part
It is bright.
Professional further appreciates that, with reference to the unit of each example of the embodiments described herein description
And algorithm steps, can be realized with electronic hardware, computer software or the combination of the two, in order to clearly demonstrate hardware and
The interchangeability of software, the composition and step of each example are generally described according to function in the above description.These
Function is performed with hardware or software mode actually, application-specific and design constraint depending on technical scheme.Specialty
Technical staff can realize described function using distinct methods to each specific application, but this realization should not
Think to exceed scope of the present application.
Directly it can be held with reference to the step of method or algorithm that the embodiments described herein describes with hardware, processor
Capable software module, or the two combination are implemented.Software module can be placed in random access memory (RAM), internal memory, read-only deposit
Reservoir (ROM), electrically programmable ROM, electrically erasable ROM, register, hard disk, moveable magnetic disc, CD-ROM or technology
In any other form of storage medium well known in field.
The foregoing description of the disclosed embodiments, professional and technical personnel in the field are enable to realize or using the application.
A variety of modifications to these embodiments will be apparent for those skilled in the art, as defined herein
General Principle can be realized in other embodiments in the case where not departing from spirit herein or scope.Therefore, the application
The embodiments shown herein is not intended to be limited to, and is to fit to and principles disclosed herein and features of novelty phase one
The most wide scope caused.
Claims (9)
- A kind of 1. Products Show method, it is characterised in that applied to server, including：It is determined that the client in default network physical address with the network behavior for browsing default financial product is destination client；Favor information corresponding with the default financial product is sent to the destination client.
- 2. Products Show method according to claim 1, it is characterised in that described to determine have in default network physical address The client for having the network behavior for browsing default financial product is destination client, including：The network parameter that Client browse presets financial product is obtained, the network parameter comprises at least network physical address；It is the destination client to obtain the network physical address to meet the client of preset address；Establish the destination client and the default network physical address and the incidence relation of default financial product.
- 3. Products Show method according to claim 1, it is characterised in that also include：The parameter information of financial product possessed by destination client is obtained, the parameter information includes the Expiration Date of financial product Phase；In preset time period before being reached in the due date, transmission and financial product phase possessed by the destination client The favor information of pass is to the destination client.
- 4. Products Show method according to claim 3, it is characterised in that the parameter information also includes financial product Classification information,Accordingly, in the preset time period before being reached in the due date, transmission and gold possessed by the destination client Melt product same type product and its favor information to the destination client.
- A kind of 5. Products Show device, it is characterised in that applied to server, including：Determining module, for the client for determining that there is the network behavior for browsing default financial product in default network physical address For destination client；Sending module, for sending favor information corresponding with the default financial product to the destination client.
- 6. Products Show device according to claim 5, it is characterised in that the determining module includes：First acquisition unit, the network parameter of financial product is preset for obtaining Client browse, and the network parameter at least wraps Include network physical address；Second acquisition unit, the client that preset address is met for obtaining the network physical address are target visitor Family end；Unit is established, for establishing the destination client and the default network physical address and the pass of default financial product Connection relation.
- 7. Products Show device according to claim 5, it is characterised in that also include：Acquisition module, for obtaining the parameter information of financial product possessed by destination client, the parameter information includes gold Melt the due date of product；Time block, in the preset time period before the due date reaches, transmission to be had with the destination client The related favor information of some financial products is to the destination client.
- 8. Products Show device according to claim 7, it is characterised in that the parameter information also includes financial product Classification information,Accordingly, the time block is additionally operable in the preset time period before being reached in the due date, is sent and the mesh The product of financial product same type possessed by client and its favor information are marked to the destination client.
- 9. a kind of Products Show system, it is characterised in that including the Products Show dress as described in any one in claim 5-8 Put.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711216648.2A CN107833111A (en) | 2017-11-28 | 2017-11-28 | A kind of Products Show method, apparatus and system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201711216648.2A CN107833111A (en) | 2017-11-28 | 2017-11-28 | A kind of Products Show method, apparatus and system |
Publications (1)
| Publication Number | Publication Date |
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| CN107833111A true CN107833111A (en) | 2018-03-23 |
Family
ID=61646208
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201711216648.2A Pending CN107833111A (en) | 2017-11-28 | 2017-11-28 | A kind of Products Show method, apparatus and system |
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Application publication date: 20180323 |