CN107679674A - The Forecasting Methodology and system of the overseas hotel's house type service deficiency of OTA platforms - Google Patents

The Forecasting Methodology and system of the overseas hotel's house type service deficiency of OTA platforms Download PDF

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Publication number
CN107679674A
CN107679674A CN201710994934.5A CN201710994934A CN107679674A CN 107679674 A CN107679674 A CN 107679674A CN 201710994934 A CN201710994934 A CN 201710994934A CN 107679674 A CN107679674 A CN 107679674A
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China
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house type
hotel
information
order
overseas
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Granted
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CN201710994934.5A
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CN107679674B (en
Inventor
黎建辉
张倩倩
赵华
熊斌
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Ctrip Computer Technology Shanghai Co Ltd
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Ctrip Computer Technology Shanghai Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/04Forecasting or optimisation specially adapted for administrative or management purposes, e.g. linear programming or "cutting stock problem"
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0633Lists, e.g. purchase orders, compilation or processing
    • G06Q30/0635Processing of requisition or of purchase orders
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/10Services
    • G06Q50/12Hotels or restaurants

Abstract

The invention discloses the Forecasting Methodology and system of the overseas hotel's house type service deficiency of OTA platforms, the Forecasting Methodology includes:Before user places an order, user profile is predicted;Order history information corresponding with user profile is obtained, with the base attribute information for moving in a day historical information, supplier's channel historical information and house type according to user profile;The information of acquisition is respectively processed by XGBoost algorithms, the service deficiency Probabilistic Prediction Model of overseas hotel's house type is established to predict the service deficiency probability of overseas hotel's house type of user's selection, and then corresponding Intervention Strategy is taken to overseas hotel's house type.Present invention aims at provide a kind of service deficiency probability by establishing overseas hotel's house type of overseas hotel's house type service deficiency Probabilistic Prediction Model prediction user's selection, so as to take corresponding Intervention Strategy, realize the intervention to overseas hotel's house type, reduce service deficiency, Consumer's Experience is improved, lifts brand image.

Description

The Forecasting Methodology and system of the overseas hotel's house type service deficiency of OTA platforms
Technical field
The present invention relates to grass roots marketing techniques field, the prediction of more particularly to a kind of overseas hotel's house type service deficiency of OTA platforms Method and system.
Background technology
At present, it is less that the interference method of service deficiency overseas hotel's house type occurs, mainly with manually for sending out in history The high hotel of raw house type service deficiency frequency carries out artificial outgoing call and patrolled based on room and artificial investigation method.But due to OTA (Online Travel Agent, online travel agency) order volume is larger, and manually investigate it is regular relatively simple, and The house type of be likely to occur service deficiency can not be covered well.Further, since the number of days one that overseas order is subscribed in advance As it is longer, day is shorter for moving in of being covered by way of room is patrolled in artificial outgoing call, therefore to the house type of service deficiency may occur Intervene limited.
The content of the invention
The technical problem to be solved in the present invention is to patrol room or people by artificial outgoing call present in prior art to overcome The defects of work investigation method can not cover overseas hotel's house type of be likely to occur service deficiency well, it is therefore intended that carry For the Forecasting Methodology and system of a kind of overseas hotel's house type service deficiency of OTA platforms.
The present invention is that solve above-mentioned technical problem by following technical proposals:
The present invention provides a kind of Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms, and the Forecasting Methodology includes:
S1, before user places an order, predict user profile;The user profile includes overseas hotel's house type letter of user's selection Cease and move in day information;
S2, corresponding with user profile order history information obtained according to the user profile, moves in day history together The base attribute information of information, supplier's channel historical information and house type;
S3, by XGBoost algorithms to the order history information, described with moving in a day historical information, the supplier The base attribute information of channel historical information and the house type is respectively processed, and the service deficiency for establishing overseas hotel's house type is general Rate forecast model;
S4, the overseas hotel's house type selected according to the service deficiency Probabilistic Prediction Model prediction user service lack Fall into probability;
S5, judge whether the service deficiency probability is more than given threshold, when being judged as YES, to the overseas hotel room Type takes corresponding Intervention Strategy.
It is preferred that the expression formula of the service deficiency Probabilistic Prediction Model is:
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) table Show the function of decision tree, w represents leaf weight, yiModel actual value is represented,The model predication value of t-1 tree, θ before expression Partial derivative is represented, l represents residual error function, and γ and β are adjustable parameter,For by the model actual value and institute State the residual error function that model predication value defines, giRepresent residual error function pairFirst derivative, hiRepresent residual error function pairSecond dervative, n represent training sample quantity, i represent i-th of training sample, i span is between 1~n Integer.
It is preferred that the Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends postal Part carries out at least one of secondary-confirmation house type by outgoing call intervention notifications user with overseas hotel is automatically reminded to.
It is preferred that the order history information includes setting day of the overseas hotel's house type of user's selection before the lower odd-numbered day The order numbers information of service deficiency occurs in number;
The same day history packet of moving in includes the overseas hotel belonging to hotel's house type abroad before the lower odd-numbered day Same move in setting number of days occurs the order numbers information of service deficiency day and/or moves in whether day is weekend information;
The same order numbers information for moving in day generation service deficiency is used to be characterized in the setting time before the lower odd-numbered day In the order inside to place an order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
Supplier's channel historical information corresponds to the attribute information of supplier including house type and/or the history of supplier is ordered The situation of service deficiency occurs in list;Wherein, the attribute information of supplier includes whether supplier belongs to what is directly signed with OTA platforms The class information that information and/or OTA platforms are set to supplier;
The base attribute information of the house type includes whether house type is the information for retaining room;Wherein, the reservation room represents Hotel is supplied to the room that OTA platforms are freely sold.
It is preferred that the service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm At least one of appreciated after preceding rise in price and confirmation;
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of when checking house type information with hotel The situation in the full room of the house type;
Full room is used to characterizing after user places an order after the confirmation, and when checking house type information with hotel, hotel accuses OTA platforms Know that house type described in OTA platforms has room, after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel when moving in the overseas hotel The situation of house type;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user pre- when moving in the overseas hotel Determine the situation of sequence information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of when checking house type information with hotel The price of the house type needs to go up;
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not have OTA platforms Inform that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, hotel is informed described in OTA platforms House type needs situation about appreciating.
The present invention also provides a kind of forecasting system of the overseas hotel's house type service deficiency of OTA platforms, the forecasting system bag Include first acquisition unit, second acquisition unit, model and establish unit, predicting unit and processing unit;
Before the first acquisition unit places an order for user, user profile is predicted;The user profile selects including user Overseas hotel's house type information and move in day information;
The second acquisition unit is used to obtain order history corresponding with the user profile according to the user profile Information, the same base attribute information for moving in a day historical information, supplier's channel historical information and house type;
The model establish unit be used for by XGBoost algorithms to the order history information, it is described together move in calendar The base attribute information of history information, supplier's channel historical information and the house type is respectively processed, and establishes overseas wine The service deficiency Probabilistic Prediction Model of shop house type;
The predicting unit is used for the overseas wine that user's selection is predicted according to the service deficiency Probabilistic Prediction Model The service deficiency probability of shop house type;
The processing unit is used to judge whether the overseas hotel house type service deficiency probability is more than given threshold, is sentencing When breaking to be, corresponding Intervention Strategy is taken to the overseas hotel house type.
It is preferred that the expression formula of the service deficiency Probabilistic Prediction Model is:
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) table Show the function of decision tree, w represents leaf weight, yiModel actual value is represented,The model predication value of t-1 tree, θ before expression Partial derivative is represented, l represents residual error function, and γ and β are adjustable parameter, and i and n are natural number.
It is preferred that the Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends postal Part carries out at least one of secondary-confirmation house type by outgoing call intervention notifications user with overseas hotel is automatically reminded to.
It is preferred that the order history information includes setting day of the overseas hotel's house type of user's selection before the lower odd-numbered day The order numbers information of service deficiency occurs in number;
It is described to take day with moving in overseas wine same move in that day history packet included belonging to overseas hotel's house type Be engaged in defect order numbers information and/or move in whether day is weekend information;
The same order numbers information for moving in day generation service deficiency is used to be characterized in the setting time before the lower odd-numbered day In the order inside to place an order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
Supplier's channel historical information corresponds to the attribute information of supplier including house type and/or the history of supplier is ordered The situation of service deficiency occurs in list;Wherein, the attribute information of supplier includes whether supplier belongs to what is directly signed with OTA platforms The class information that information and/or OTA platforms are set to supplier;
The base attribute information of the house type includes whether house type is the information for retaining room;Wherein, the reservation room represents Hotel is supplied to the room that OTA platforms are freely sold.
It is preferred that the service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm At least one of appreciated after preceding rise in price and confirmation;
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of when checking house type information with hotel The situation in the full room of the house type;
Full room is used to characterizing after user places an order after the confirmation, and when checking house type information with hotel, hotel accuses OTA platforms Know that house type described in OTA platforms has room, after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel when moving in the overseas hotel The situation of house type;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user pre- when moving in the overseas hotel Determine the situation of sequence information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of when checking house type information with hotel The price of the house type needs to go up;
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not have OTA platforms Inform that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, hotel is informed described in OTA platforms House type needs situation about appreciating.
The positive effect of the present invention is:
The present invention moves in a day historical information, supplier by the corresponding order history information of user's acquisition of information, together The base attribute information of channel historical information and house type, and the data of acquisition are respectively processed by XGBoost algorithms, build Overseas hotel's house type service deficiency Probabilistic Prediction Model is found, is predicted and used according to overseas hotel's house type service deficiency Probabilistic Prediction Model The service deficiency probability of overseas hotel's house type of family selection, so as to take corresponding Intervention Strategy, realize efficiently to overseas wine Shop house type is intervened, and reduces service deficiency, improves Consumer's Experience, lifts the brand image of overseas hotel and OTA platforms.
Brief description of the drawings
Fig. 1 is the flow chart of the Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms of embodiments of the invention 1;
Fig. 2 is the module signal of the forecasting system of the overseas hotel's house type service deficiency of OTA platforms of embodiments of the invention 2 Figure.
Embodiment
The present invention is further illustrated below by the mode of embodiment, but does not therefore limit the present invention to described reality Apply among a scope.The experimental method of unreceipted actual conditions in the following example, conventionally and condition, or according to business Product specification selects.
Embodiment 1
As shown in figure 1, the flow chart of the Forecasting Methodology for the overseas hotel's house type service deficiency of OTA platforms of the present embodiment.
The Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms of the present embodiment includes:
S101, before user places an order, predict user profile;
Wherein, the user profile includes overseas hotel's house type information of user's selection and moves in day information;
S102, corresponding with user profile order history information obtained according to the user profile, moves in calendar together The base attribute information of history information, supplier's channel historical information and house type;
Wherein, the order history information includes setting number of days of the overseas hotel's house type of user's selection before the lower odd-numbered day The interior order numbers information that service deficiency occurs;
It is described to take day with moving in overseas wine same move in that day history packet included belonging to overseas hotel's house type Be engaged in defect order numbers information and/or move in whether day is weekend information;
The same order numbers information for moving in day generation service deficiency is used to be characterized in the setting time before the lower odd-numbered day In the order inside to place an order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
For example, nearly 30 days of lower odd-numbered day same moved in day that (with female hotel, female hotel represents the actual entity wine moved in of user Shop) occur service deficiency order numbers refer to:Such as current lower odd-numbered day is on October 1st, 2017, and order moves in the time as 2017 On October 5, in.Now, be 1 day-September of September 30 days by single time under statistics, and with the order (October 1 was placed an order) Corresponding house type (house type corresponds to same female hotel), and move in all orders that day is October 5 and take The order numbers for defect of being engaged in.
Supplier's channel historical information corresponds to the attribute information of supplier including house type and/or the history of supplier is ordered The situation of service deficiency occurs in list;Wherein, the attribute information of supplier includes whether supplier belongs to what is directly signed with OTA platforms The class information that information and/or OTA platforms are set to supplier;
Wherein, a source of houses part for OTA platforms derives from and the direct cooperation in hotel, another part derive from acquisition hotel House type sells the third party of power, i.e. supplier.The attribute information of supplier includes the different channels of supplier;Different channels are main Including straight label, direct-connected supplier of group, cooperation supplier and other OTA suppliers etc..Carried for the supplier of different channels Type of buying a house in installments is different with the mode of management room availability.
The base attribute information of the house type includes whether house type is the information for retaining room;
Wherein, the reservation room represents that hotel is supplied to the room that OTA platforms are freely sold, and OTA platforms will can be reserved Room sold with different house type, and need not be confirmed with hotel.
S103, by XGBoost algorithms to the order history information, described with moving in a day historical information, the supply The base attribute information of business's channel historical information and the house type is respectively processed, and establishes the service deficiency of overseas hotel's house type Probabilistic Prediction Model;
It is to be not involved in the service deficiency probabilistic forecasting mould of the data to foundation of model training by using test data Type carries out model checking, and the prediction result of the service deficiency Probabilistic Prediction Model is commented by recall rate and accuracy rate Valency.The interpretational criteria of model is in the case where recall rate is certain, and accuracy rate is higher, the service deficiency Probabilistic Prediction Model Prediction result is more accurate.
Wherein, the service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm before At least one of rise in price after appreciating and confirming;
For OTA platforms, do not know that hotel is actual usually and whether also have room, therefore after user places an order, OTA platforms Need to be checked with hotel and (retain some special circumstances that need not be checked with hotel such as room except room belongs to), then User's order is confirmed, confirmation i.e. herein represent the confirmations that are carried out to user's order of OTA.
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of when checking house type information with hotel The situation in the full room of the house type;
Wherein, the result in the full room of the house type is informed user by OTA platforms after the full room of the house type is apprised of, convenient User carries out cancelling confirmation or carries out other operations to order.
Full room is used to characterizing after user places an order after the confirmation, and when checking house type information with hotel, hotel accuses OTA platforms Know that house type described in OTA platforms has room, after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel when moving in the overseas hotel The situation of house type;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user pre- when moving in the overseas hotel Determine the situation of sequence information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of when checking house type information with hotel The price of the house type needs to go up;
Wherein, the price of the house type is needed to go up by OTA platforms after the price for being apprised of the house type needs to go up Result feed back to user, facilitate user to carry out cancelling confirmation to order or carry out other operations.
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not have OTA platforms Inform that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, hotel is informed described in OTA platforms House type needs situation about appreciating.
S104, the overseas hotel's house type selected according to the service deficiency Probabilistic Prediction Model prediction user service Shortage probability;
The expression formula of the service deficiency Probabilistic Prediction Model is:
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) table Show the function of decision tree, w represents leaf weight, yiModel actual value is represented,The model predication value of t-1 tree, θ before expression Partial derivative is represented, l represents residual error function, and γ and β are adjustable parameter,For by the model actual value and institute The residual error function that model predication value defines is stated, for calculating the difference band between the model actual value and the model predication value The loss come;giRepresent residual error function pairFirst derivative, hiRepresent residual error function pairSecond dervative, n represent The quantity of training sample, i represent i-th of training sample, the integer of i span between 1~n.
The overseas hotel occupancy to be monitored can be covered to try to achieve to maximize by the service deficiency Probabilistic Prediction Model The house type state of day.For example, the present invention the service deficiency probabilistic forecasting mould for overseas hotel past 30 days or 180 days The type of booking rooms for inside having the order that service deficiency occurs is predicted, it is possible to achieve 80% order in covering day order, from 80% order is 60 days in advance predetermined knowable to the distribution situation of predetermined number of days in advance of overseas hotel house type, therefore can be used The service deficiency probabilistic forecasting mould prediction of the present invention had the overseas hotel that service deficiency occurs within past 30 days or 180 days Move in room availability corresponding to day within the 60th day after house type and lower odd-numbered day.
S105, judge whether the service deficiency probability is more than given threshold, when being judged as YES, to the overseas hotel House type takes corresponding Intervention Strategy.
Wherein, the Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends mail Or by outgoing call intervention notifications user and it is automatically reminded at least one of overseas hotel's progress secondary-confirmation house type.
Specifically, when overseas hotel's house type of user's selection belongs to the high house type of generation service deficiency probability, OTA platforms Sequence of the house type in OTA platforms is postponed, service deficiency probability is higher, and it is bigger to occur the risk of service deficiency, and sequence is more rearward; Or directly close house type.
By setting different threshold intervals, the urgency that house type to that service deficiency occur makes differentiation, and passes through EBK The logical hotel that is automatically reminded to of (Ebooking, the predetermined menu manager of electronics) or agency carries out secondary-confirmation.Wherein, EBK refers to be supplied to Hotel is used as the system for safeguarding room availability, room rate, stock and hotel information;Agency is logical to be referred to specially be supplied to OTA platforms to provide wine The system that the supplier of shop resource uses.Supplier can manage the content of order, house type and clearing etc., and supplier only bears Duty is placed an order and received orders, then order is given into hotel, without being responsible for confirming price and having room without room.
Embodiment 2
As shown in Fig. 2 the present invention also provides a kind of forecasting system of the overseas hotel's house type service deficiency of OTA platforms.
The forecasting system includes first acquisition unit 1, second acquisition unit 2, model and establishes unit 3, the and of predicting unit 4 Processing unit 5.
Before the first acquisition unit 1 places an order for user, user profile is predicted;The user profile selects including user Overseas hotel's house type information and move in day information;
The second acquisition unit is used to obtain order history corresponding with the user profile according to the user profile Information, the same base attribute information for moving in a day historical information, supplier's channel historical information and house type;
Wherein, the order history information includes setting number of days of the overseas hotel's house type of user's selection before the lower odd-numbered day The interior order numbers information that service deficiency occurs;
It is described to take day with moving in overseas wine same move in that day history packet included belonging to overseas hotel's house type Be engaged in defect order numbers information and/or move in whether day is weekend information;
The same order numbers information for moving in day generation service deficiency is used to be characterized in the setting time before the lower odd-numbered day In the order inside to place an order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
For example, nearly 30 days of lower odd-numbered day same moved in day that (with female hotel, female hotel represents the actual entity wine moved in of user Shop) occur service deficiency order numbers refer to:Such as current lower odd-numbered day is on October 1st, 2017, and order moves in the time as 2017 On October 5, in.Now, be 1 day-September of September 30 days by single time under statistics, and with the order (October 1 was placed an order) Corresponding house type (house type corresponds to same female hotel), and move in all orders that day is October 5 and take The order numbers for defect of being engaged in.
Supplier's channel historical information corresponds to the attribute information of supplier including house type and/or the history of supplier is ordered The situation of service deficiency occurs in list;Wherein, the attribute information of supplier includes whether supplier belongs to what is directly signed with OTA platforms The class information that information and/or OTA platforms are set to supplier;
Wherein, a source of houses part for OTA platforms derives from and the direct cooperation in hotel, another part derive from acquisition hotel House type sells the third party of power, i.e. supplier.The attribute information of supplier includes the different channels of supplier;Different channels are main Including straight label, direct-connected supplier of group, cooperation supplier and other OTA suppliers etc..Carried for the supplier of different channels Type of buying a house in installments is different with the mode of management room availability.
The base attribute information of the house type includes whether house type is the information for retaining room;
Wherein, the reservation room represents that hotel is supplied to the room that OTA platforms are freely sold, and OTA platforms will can be reserved Room sold with different house type, and need not be confirmed with hotel.
The model establish unit be used for by XGBoost algorithms to the order history information, it is described together move in calendar The base attribute information of history information, supplier's channel historical information and the house type is respectively processed, and establishes overseas wine The service deficiency Probabilistic Prediction Model of shop house type;
Wherein, the data that model training is not involved in by using test data are pre- to the service deficiency probability of foundation Surveying model needs to carry out model checking, and the prediction knot by recall rate and accuracy rate to the service deficiency Probabilistic Prediction Model Fruit is evaluated.The interpretational criteria of model is in the case where recall rate is certain, and accuracy rate is higher, and the service deficiency probability is pre- The prediction result for surveying model is more accurate.
The service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm before appreciate With at least one of rise in price after confirmation;
Full room is used to characterizing after user places an order before the confirmation, described in whether OTA platforms are examined with overseas hotel and had Before overseas hotel house type, OTA platforms show the situation in the full room of overseas hotel house type;
For OTA platforms, do not know that hotel is actual usually and whether also have room, therefore after user places an order, OTA platforms Need to be checked with hotel and (retain some special circumstances that need not be checked with hotel such as room except room belongs to), then User's order is confirmed, confirmation i.e. herein represent the confirmations that are carried out to user's order of OTA.
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of when checking house type information with hotel The situation in the full room of the house type;
Wherein, the result in the full room of the house type is informed user by OTA platforms after the full room of the house type is apprised of, convenient User carries out cancelling confirmation or carries out other operations to order.
Full room is used to characterizing after user places an order after the confirmation, and when checking house type information with hotel, hotel accuses OTA platforms Know that house type described in OTA platforms has room, after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel when moving in the overseas hotel The situation of house type;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user pre- when moving in the overseas hotel Determine the situation of sequence information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of when checking house type information with hotel The price of the house type needs to go up;
Wherein, the price of the house type is needed to go up by OTA platforms after the price for being apprised of the house type needs to go up Result feed back to user, facilitate user to carry out cancelling confirmation to order or carry out other operations.
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not have OTA platforms Inform that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, hotel is informed described in OTA platforms House type needs situation about appreciating.
The predicting unit is used for the overseas wine that user's selection is predicted according to the service deficiency Probabilistic Prediction Model The service deficiency probability of shop house type;
The expression formula of the service deficiency Probabilistic Prediction Model is:
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) table Show the function of decision tree, w represents leaf weight, yiModel actual value is represented,The model predication value of t-1 tree, θ before expression Partial derivative is represented, l represents residual error function, and γ and β are adjustable parameter,For by the model actual value and institute The residual error function that model predication value defines is stated, for calculating the difference band between the model actual value and the model predication value The loss come;giRepresent residual error function pairFirst derivative, hiRepresent residual error function pairSecond dervative, n represent The quantity of training sample, i represent i-th of training sample, the integer of i span between 1~n.
The overseas hotel occupancy to be monitored can be covered to try to achieve to maximize by the service deficiency Probabilistic Prediction Model The house type state of day.For example, the present invention the service deficiency probabilistic forecasting mould for overseas hotel past 30 days or 180 days The type of booking rooms for inside having the order that service deficiency occurs is predicted, it is possible to achieve 80% order in covering day order, from 80% order is 60 days in advance predetermined knowable to the distribution situation of predetermined number of days in advance of overseas hotel house type, therefore can be used The service deficiency probabilistic forecasting mould prediction of the present invention had the overseas hotel that service deficiency occurs within past 30 days or 180 days Move in room availability corresponding to day within the 60th day after house type and lower odd-numbered day.
The processing unit is used to judge whether the overseas hotel house type service deficiency probability is more than given threshold, is sentencing When breaking to be, corresponding Intervention Strategy is taken to the overseas hotel house type.
Wherein, the Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends mail Or by outgoing call intervention notifications user and it is automatically reminded at least one of overseas hotel's progress secondary-confirmation house type.
Specifically, when overseas hotel's house type of user's selection belongs to the high house type of generation service deficiency probability, OTA platforms Sequence of the house type in OTA platforms is postponed, service deficiency probability is higher, and it is bigger to occur the risk of service deficiency, and sequence is more rearward; Or directly close house type.
By setting different threshold intervals, the urgency that house type to that service deficiency occur makes differentiation, and by EBK or The logical hotel that is automatically reminded to of agency carries out secondary-confirmation.Wherein, EBK refer to be supplied to hotel be used as safeguarding room availability, room rate, stock and The system of hotel information;The system that the logical supplier for referring to specially be supplied to OTA platforms to provide hotel's resource of agency uses.Supply Business can manage the content of order, house type and clearing etc., and supplier is only responsible for placing an order and receiving orders, then order is given to Hotel, without being responsible for confirming price and having room without room.
Although the foregoing describing the embodiment of the present invention, it will be appreciated by those of skill in the art that these It is merely illustrative of, protection scope of the present invention is defined by the appended claims.Those skilled in the art is not carrying on the back On the premise of principle and essence from the present invention, various changes or modifications can be made to these embodiments, but these are changed Protection scope of the present invention is each fallen within modification.

Claims (10)

1. a kind of Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms, it is characterised in that the Forecasting Methodology includes:
S1, before user places an order, predict user profile;The user profile include user selection overseas hotel's house type information and Move in day information;
S2, obtained according to the user profile corresponding with user profile order history information, move in together a day historical information, The base attribute information of supplier's channel historical information and house type;
S3, by XGBoost algorithms to the order history information, described with moving in a day historical information, supplier's channel The base attribute information of historical information and the house type is respectively processed, and the service deficiency probability for establishing overseas hotel's house type is pre- Survey model;
S4, the service deficiency of the overseas hotel's house type selected according to the service deficiency Probabilistic Prediction Model prediction user are general Rate;
S5, judge whether the service deficiency probability is more than given threshold, when being judged as YES, the overseas hotel house type is adopted Take corresponding Intervention Strategy.
2. the Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 1, it is characterised in that described The expression formula of service deficiency Probabilistic Prediction Model is:
<mrow> <mi>s</mi> <mi>c</mi> <mi>o</mi> <mi>r</mi> <mi>e</mi> <mo>=</mo> <msubsup> <mi>&amp;Sigma;</mi> <mrow> <mi>i</mi> <mo>=</mo> <mn>1</mn> </mrow> <mi>n</mi> </msubsup> <mo>&amp;lsqb;</mo> <msub> <mi>g</mi> <mi>i</mi> </msub> <msub> <mi>f</mi> <mi>t</mi> </msub> <mrow> <mo>(</mo> <msub> <mi>x</mi> <mi>i</mi> </msub> <mo>)</mo> </mrow> <mo>+</mo> <mfrac> <mn>1</mn> <mn>2</mn> </mfrac> <msub> <mi>h</mi> <mi>i</mi> </msub> <msubsup> <mi>f</mi> <mi>t</mi> <mn>2</mn> </msubsup> <mrow> <mo>(</mo> <msub> <mi>x</mi> <mi>i</mi> </msub> <mo>)</mo> </mrow> <mo>&amp;rsqb;</mo> <mo>+</mo> <mrow> <mo>(</mo> <mi>&amp;gamma;</mi> <mi>T</mi> <mo>+</mo> <mfrac> <mn>1</mn> <mn>2</mn> </mfrac> <mi>&amp;beta;</mi> <mo>|</mo> <mo>|</mo> <mi>w</mi> <mo>|</mo> <msup> <mo>|</mo> <mn>2</mn> </msup> <mo>)</mo> </mrow> </mrow>
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) represent to determine The function of plan tree, w represent leaf weight, yiModel actual value is represented,The model predication value of t-1 tree before expression,Table Showing partial derivative, l represents residual error function, and γ and β are adjustable parameter,For by the model actual value and described The residual error function that model predication value defines, giRepresent residual error function pairFirst derivative, hiRepresent residual error function pair Second dervative, n represents the quantity of training sample, and i represents i-th of training sample, and i span is whole between 1~n Number.
3. the Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 1, it is characterised in that described Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends mail or by outgoing call intervention notifications User carries out at least one of secondary-confirmation house type with overseas hotel is automatically reminded to.
4. the Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 1, it is characterised in that described Order history information includes overseas hotel's house type of user's selection and service deficiency occurs in the setting number of days before the lower odd-numbered day Order numbers information;
It is described service occurs day to lack with moving in day history packet and include overseas wine belonging to overseas hotel's house type same move in Sunken order numbers information and/or move in whether day is weekend information;
Same move in occurs the order numbers information of service deficiency day and is used under being characterized in the setting time before the lower odd-numbered day In single order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
Supplier's channel historical information is corresponded in the attribute information of supplier and/or the History Order of supplier including house type The situation of service deficiency occurs;Wherein, the attribute information of supplier includes whether supplier belongs to the information directly signed with OTA platforms And/or the class information that OTA platforms are set to supplier;
The base attribute information of the house type includes whether house type is the information for retaining room;Wherein, the reservation room is overseas wine Shop is supplied to the house type of OTA platform presells.
5. the Forecasting Methodology of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 1, it is characterised in that described Service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm before appreciate and appreciate after confirming At least one of;
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of described when checking house type information with hotel The situation in the full room of house type;
Full room is used to characterizing after user places an order after the confirmation, and OTA platforms when checking house type information with hotel, inform by hotel House type described in OTA platforms has room, and after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel house type when moving in the overseas hotel Situation;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user's predetermined order when moving in the overseas hotel The situation of single information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of described when checking house type information with hotel The price of house type needs to go up;
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not accuse OTA platforms Know that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, house type described in OTA platforms is informed in hotel Need situation about appreciating.
6. a kind of forecasting system of the overseas hotel's house type service deficiency of OTA platforms, it is characterised in that the forecasting system includes the One acquiring unit, second acquisition unit, model establish unit, predicting unit and processing unit;
Before the first acquisition unit places an order for user, user profile is predicted;The user profile includes the sea of user's selection Outer hotel's house type information and move in day information;
The second acquisition unit be used for according to the user profile obtain corresponding with user profile order history information, With the base attribute information for moving in a day historical information, supplier's channel historical information and house type;
The model establishes unit and is used to believe the order history information, the same day history of moving in by XGBoost algorithms The base attribute information of breath, supplier's channel historical information and the house type is respectively processed, and establishes overseas hotel room The service deficiency Probabilistic Prediction Model of type;
The predicting unit is used for the overseas hotel room that user's selection is predicted according to the service deficiency Probabilistic Prediction Model The service deficiency probability of type;
The processing unit is used to judge whether the overseas hotel house type service deficiency probability is more than given threshold, is being judged as When being, corresponding Intervention Strategy is taken to the overseas hotel house type.
7. the forecasting system of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 6, it is characterised in that described The expression formula of service deficiency Probabilistic Prediction Model is:
<mrow> <mi>s</mi> <mi>c</mi> <mi>o</mi> <mi>r</mi> <mi>e</mi> <mo>=</mo> <msubsup> <mi>&amp;Sigma;</mi> <mrow> <mi>i</mi> <mo>=</mo> <mn>1</mn> </mrow> <mi>n</mi> </msubsup> <mo>&amp;lsqb;</mo> <msub> <mi>g</mi> <mi>i</mi> </msub> <msub> <mi>f</mi> <mi>t</mi> </msub> <mrow> <mo>(</mo> <msub> <mi>x</mi> <mi>i</mi> </msub> <mo>)</mo> </mrow> <mo>+</mo> <mfrac> <mn>1</mn> <mn>2</mn> </mfrac> <msub> <mi>h</mi> <mi>i</mi> </msub> <msubsup> <mi>f</mi> <mi>t</mi> <mn>2</mn> </msubsup> <mrow> <mo>(</mo> <msub> <mi>x</mi> <mi>i</mi> </msub> <mo>)</mo> </mrow> <mo>&amp;rsqb;</mo> <mo>+</mo> <mrow> <mo>(</mo> <mi>&amp;gamma;</mi> <mi>T</mi> <mo>+</mo> <mfrac> <mn>1</mn> <mn>2</mn> </mfrac> <mi>&amp;beta;</mi> <mo>|</mo> <mo>|</mo> <mi>w</mi> <mo>|</mo> <msup> <mo>|</mo> <mn>2</mn> </msup> <mo>)</mo> </mrow> </mrow>
Wherein,
Score represents the service deficiency probability, and T represents a number for decision tree, and t represents the t decision tree, ft(xi) represent to determine The function of plan tree, w represent leaf weight, yiModel actual value is represented,The model predication value of t-1 tree before expression,Table Showing partial derivative, l represents residual error function, and γ and β are adjustable parameter,For by the model actual value and described The residual error function that model predication value defines, giRepresent residual error function pairFirst derivative, hiRepresent residual error function pair Second dervative, n represents the quantity of training sample, and i represents i-th of training sample, and i span is whole between 1~n Number.
8. the forecasting system of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 6, it is characterised in that described Intervention Strategy includes directly closing house type, house type is postponed in the sequence of OTA platforms, sends mail or by outgoing call intervention notifications User carries out at least one of secondary-confirmation house type with overseas hotel is automatically reminded to.
9. the forecasting system of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 6, it is characterised in that described Order history information includes overseas hotel's house type of user's selection and service deficiency occurs in the setting number of days before the lower odd-numbered day Order numbers information;
It is described service occurs day to lack with moving in day history packet and include overseas wine belonging to overseas hotel's house type same move in Sunken order numbers information and/or move in whether day is weekend information;
Same move in occurs the order numbers information of service deficiency day and is used under being characterized in the setting time before the lower odd-numbered day In single order, the identical quantity on order for moving in day generation service deficiency after the lower odd-numbered day;
Supplier's channel historical information is corresponded in the attribute information of supplier and/or the History Order of supplier including house type The situation of service deficiency occurs;Wherein, the attribute information of supplier includes whether supplier belongs to the information directly signed with OTA platforms And/or the class information that OTA platforms are set to supplier;
The base attribute information of the house type includes whether house type is the information for retaining room;
Wherein, the reservation room represents that hotel is supplied to the room that OTA platforms are freely sold.
10. the forecasting system of the overseas hotel's house type service deficiency of OTA platforms as claimed in claim 6, it is characterised in that described Service deficiency full room before including validating that, confirm after full room, to shop without room, to shop without it is predetermined, confirm before appreciate and appreciate after confirming At least one of;
Full room is used to characterizing after user places an order before the confirmation, and OTA platforms are apprised of described when checking house type information with hotel The situation in the full room of house type;
Full room is used to characterizing after user places an order after the confirmation, and OTA platforms when checking house type information with hotel, inform by hotel House type described in OTA platforms has room, and after OTA platforms are completed to acknowledgement of orders, the full room of house type described in OTA platforms is informed in hotel Situation.
Described to be used to characterizing after user places an order without room to shop, preparation does not have the overseas hotel house type when moving in the overseas hotel Situation;
It is described to shop without after being intended for characterizing and being used for predetermined order, preparation does not have user's predetermined order when moving in the overseas hotel The situation of single information;
Appreciated before the confirmation for characterizing after user places an order, OTA platforms are apprised of described when checking house type information with hotel The price of house type needs to go up;
Appreciated after the confirmation for characterizing after user places an order, when checking house type information with hotel, hotel does not accuse OTA platforms Know that house type described in OTA platforms needs to appreciate, after OTA platforms are completed to acknowledgement of orders, house type described in OTA platforms is informed in hotel Need situation about appreciating.
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CN111127109A (en) * 2019-12-27 2020-05-08 携程计算机技术(上海)有限公司 Prediction method of different city heat values, model training method and system
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