CN107516228A - One kind is based on circle of friends fission drainage marketing service plateform system - Google Patents
One kind is based on circle of friends fission drainage marketing service plateform system Download PDFInfo
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- CN107516228A CN107516228A CN201610426045.4A CN201610426045A CN107516228A CN 107516228 A CN107516228 A CN 107516228A CN 201610426045 A CN201610426045 A CN 201610426045A CN 107516228 A CN107516228 A CN 107516228A
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- friends
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- drainage
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/52—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services
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- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
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- Computer Networks & Wireless Communication (AREA)
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Abstract
The present invention relates to one kind based on circle of friends fission drainage marketing service plateform system.Fission in wechat circle of friends the free O2O reward vouchers instrument of drainage, developed based on wechat card certificate, reward voucher can fission the various Xian Xia shops uses such as propagations, suitable coffee-house, restaurant, cosmetology in circle of friends, the implementation function of system:Multi-layer framework Technical Design;Service-oriented system design;Distributed caching designs;Distributed Message Queue designs.The card certificate in kind of the needs granting such as reward voucher of Xian Xia shops has effectively been transferred on line by the present invention by line upper mounting plate, and can carry out fission popularization by wechat circle of friends, reaches the purpose of quick marketing.The card certificate that the system effectively raises merchant entities shops checks and writes off rate, hence it is evident that improves the sales volume of trade company.
Description
Technical field:The present invention relates to a kind of wechat to drain marketing system, is to be related to one kind to be based on wechat specifically
The commercial activity certificate operating system of circle of friends.
Technical background:2014, wechat user broke through 600,000,000, and 1,600,000 people that increase day by day, and created communication medium circle
Miracle!Wechat possesses good compatibility, the economy of " free+flow save ", good Consumer's Experience and diversified
The features such as function, has won the favor of users.Integrate communication, friend-making, information, platform and commercial function, surmount it
The category of immediate communication tool, so as to enjoying great popularity!The wechat epoch come!
According to the demand in market, we have developed develops software for wechat platform.The release in micro- official website difference quotient city is further now
Wechat marketing is strengthened, it is on-line off-line to strike a bargain.Wechat member card, intelligent customer service, micro- activity(Scratch card gift, register, turn greatly
Disk, World War I are on earth)The a series of exploitation such as micro- house property, micro- food and drink, micro- medical, micro- hotel allows wechat marketing to have more strength.
It is to be based on Microsoft's .net4.5 frameworks to drain marketing service plateform system based on circle of friends fission the present invention relates to one kind
With Mysql database developments.Program is improved on the basis of multilevel distributed technology, adds the basic skill of bottom
Art service module calls for each layer.Wherein operation layer and database code are concentrated in business logic processing module, using dependence
Injection mechanism, it is possible to achieve different data layer identification codes is write to disparate databases operation.In addition, system is entity module
(Entities)It is independent, include all entity class in service logic, and each entity is mapped with database,
It is achieved thereby that the loose coupling of each functional module.In expression layer, the backstage of system uses MVC pattern, and quotes layout page, makes
Development efficiency is obtained to greatly increase.And system foreground then employs advanced html template mechanism, setting for template is greatly shortened
Count the cycle, and can be in the random switching foreground template in backstage, coupled system customized label so that it is abundant more that template shows power
It is color.On Consumer's Experience, system for quoting jquery has done substantial amounts of Ajax effects.
It is that a circle of friends that is based on is fissioned to drain marketing service plateform system based on circle of friends fission the present invention relates to one kind
Drainage card certificate marketing tool --- system is formally released, and by the consistent favorable comment of many offline businesses.System is a depth
Degree integrates the marketing sharp weapon of wechat platform social functions, by the form of electronic coupons, by disappearing on the businessman and line under line
Expense person combines.Businessman no longer needs to utilize the form such as distribute leaflets issue under traditional line preferential, but can be put down by system
Platform preferably manages marketing activity, carries out lean operation.Marketed as a koinotropic type exclusively for the exploitation of wechat circle of friends
Instrument
System implementation content
(1) multi-layer framework Technical Design.Program solution user interface is shown, business logic processing and data storage are several big
Being relied between block too closely causes system to be not easy to safeguard the problem of extending.
(2) service-oriented system design.Decoupled between each layer of system using serviceization mode, there is single-point dynamic
State dilatation ability, improve the scalability and scalability of system.
(3) distributed caching designs.The fraction formula Cache Framework that the program is increased income using main flow, makes the system overwhelming majority right
The read request of database is all undertaken by caching.
(4) Distributed Message Queue designs.The Distributed Message Queue that the program is increased income using main flow, appoint system core
Business asynchronous execution, tackle high concurrent for system and provide sound assurance.
Systems technology framework
This project mainly employ Microsoft core strategy technology .NET Framework, CLR/ C# languages, IOC- control reversion,
The technology such as ORM- Object Relation Mappings and Full-text Indexing Technology.
(1)Microsoft core strategy technology .NET Framework.NET Framework are to support generation and run next
For application program and XML Web Services inside Windows components..NET Framework aims at following
Target:
The programmed environment of a consistent object-oriented is provided, regardless of whether object identification code is to be locally stored and performing, still
It is performed locally but is distributed on Internet, or is remotely performing;
One code execution environments for minimizing software deployment and Version Control conflict is provided;
Code can be improved by providing one(Include the code of third party's establishment by unknown or incomplete trust)Perform peace
The code execution environments of full property;
The code execution environments of one performance issue that can eliminate script environment or interpreted environment are provided;
Make the experience of developer in the application program to differ widely in face of type(Such as application program based on Windows
With the application program based on Web)When be consistent;
All communications are according to industrial standard generated, to ensure that the code based on .NET Framework can be with any other generation
Code collection into.
ASP.NET MVC
One Web application decomposition is by MVC (Model, View, Controller):Model, View and Controller.
ASP.NET MVC frameworks provide an application based on MVC design pattern that can replace ASP.NETWebForm.
Some is outer more than, and system is also by implantation therein the characteristics of internet convenience, wechat payment, electronic coupons
The more smooth shopping process of consumer experience is allowed Deng service;More most important is exactly to improve the marketing efficiency of offline businesses, reduce
Cost.
Wechat card certificate marketing tool releases a suction powder, the new sharp weapon of drainage --- wechat system again.Since release, by
Thumbed up under many lines.By system, promote on-line off-line interaction, allow businessman to be joined together with consumer.And wechat system
With several big features.
A card certificate marketing tool-system based on circle of friends fission drainage is formally released, and by many offline businesses
Consistent favorable comment.System is the marketing sharp weapon that a depth integrates wechat platform social functions, by the form of electronic coupons,
Businessman under line is combined with the consumer on line.Businessman no longer needs to utilize the form such as distribute leaflets issue under traditional line excellent
Favour, but marketing activity can be preferably managed by system platform, carry out lean operation.As a exclusively for wechat friend
Koinotropic type's marketing tool of friend's circle exploitation, system have following feature:
1st, it is fissible, quickly ignite circle of friends.Believe that everybody still remembers to wechat in the red packet activity that Spring Festival Gala in 2014 is initiated
It is still new, it is this make full use of money to stimulate and trigger get, forward it is movable in a short time, swept across entirely with the gesture of viral transmission
State.System is exactly to see rigid demand of the consumer to this product of reward voucher, and the communication idea based on wechat red packet is carried out
Product conception and design.For consumer, wechat circle of friends is one and easily obtains very much the preferential approach of businessman;It is and right
For businessman, the exploitation of system can realize fast propagation and the duplication of reward voucher.Consumer can not only voluntarily get excellent
Favour certificate carries out consumption and discounted, additionally it is possible to is returned now by consuming acquisition businessman.Meanwhile consumer shares reward voucher in circle of friends, also
Acquisition the preferential of businessman can be continued and return servant.This activity that wechat propagation is carried out by reward voucher can greatly transfer consumer
The enthusiasm of participation, the brand of businessman and marketing activity is allowed to realize fission, rapid Cover circle of friends in a short time.
2nd, powder can be inhaled, lean operation is handy.In the past, businessman is in preferential movable under entering line, more using passing
The marketing form of system, for example distribute leaflet etc..This form cost of marketing is high, for example, print a collection of full 100 subtract 10 yuan it is excellent
The problems such as favour certificate, except with high costs, printing number is uncontrollable, and the use degree of consumer is low, discount dynamics can not be real
When adjust.In addition, another insurmountable problem of businessman is exactly the management to consumer.Between consumer and businessman
It is more "once-for-all" deal, lacks medium and be attached.And the first purpose of system development, exactly realize the fortune that becomes more meticulous of businessman
Battalion.In addition to the type and promotion dynamics of marketing activity can change at any time, the forms such as businessman can be paid close attention to by consumer
Gather consumption popularity, consumer is carried out to manage on more preferable line, and carry out marketing activity in real time with reference to actual conditions.
3rd, free in limited time, businessman's use is more economical.System is developed based on wechat open platform, and businessman is carried out and prescribed a time limit
Free policy.
Certainly, more than in addition to several features, system is more like to traditional offline businesses' extensive style marketing mode in fact
Overturn, by O2O transformation thinking, further connect consumer on offline businesses and line.By system, this circle of friends is sought
Pin instrument, the marketing efficiency of offline businesses was both improved, and reduced cost of marketing, can also allow consumer preferably to obtain businessman excellent
Favour, it is this it is preferential have real-time, continuation the characteristics of.In addition, system is simultaneously by implantation therein the characteristics of internet convenience,
Paid including wechat, electronic ticket get etc. can allow consumer shopping process becomes it is more smooth succinctly.
Believing system, this has obtained many businessman's favorable comments and the marketing product of accreditation, is also bound to as the marketing of businessman
Plug internet+wing, inject a vigor for Traditional Marketing mode, and turn into future and overturn offline businesses' marketing mode
Sharp weapon, ignite whole industry.
Claims (5)
1. one kind is based on circle of friends fission drainage marketing service plateform system, it is characterised in that:Multi-layer framework Technical Design;
Service-oriented system design;Distributed caching designs;Distributed Message Queue designs.
It is 2. according to claim 1 a kind of based on circle of friends fission drainage marketing service plateform system, it is characterised in that:
Multi-layer framework Technical Design;The program solves user interface and shown, between business logic processing and several bulks of data storage
The problem of dependence too closely causes system to be not easy to safeguard extension.
It is 3. according to claim 1 a kind of based on circle of friends fission drainage marketing service plateform system, it is characterised in that:
Service-oriented system design;Decoupled between each layer of system using serviceization mode, make single-point that there is dynamic capacity-expanding ability,
Improve the scalability and scalability of system.
It is 4. according to claim 1 a kind of based on circle of friends fission drainage marketing service plateform system, it is characterised in that:Point
Cloth caching design;The fraction formula Cache Framework that the program is increased income using main flow, make reading of the system overwhelming majority to database please
Ask and all undertaken by caching.
It is 5. according to claim 1 a kind of based on circle of friends fission drainage marketing service plateform system, it is characterised in that:Point
Cloth message queue designs;The Distributed Message Queue that the program is increased income using main flow, make system core task asynchronous execution, be
System reply high concurrent provides sound assurance.
Priority Applications (1)
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CN201610426045.4A CN107516228A (en) | 2016-06-16 | 2016-06-16 | One kind is based on circle of friends fission drainage marketing service plateform system |
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CN201610426045.4A CN107516228A (en) | 2016-06-16 | 2016-06-16 | One kind is based on circle of friends fission drainage marketing service plateform system |
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Citations (5)
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CN102238162A (en) * | 2010-12-03 | 2011-11-09 | 元润康联(上海)科技有限公司 | Inter-hospital unstructured information archiving method |
CN103595818A (en) * | 2013-11-26 | 2014-02-19 | 广州网易计算机系统有限公司 | Method and device for sharing among circle of friends |
CN104732430A (en) * | 2015-04-22 | 2015-06-24 | 袁舰 | Mobile E-commerce and sale recommendation platform system |
CN105162685A (en) * | 2015-08-06 | 2015-12-16 | 深圳市晶源动力电子科技有限公司 | Method of video synthesis information running sharing and interaction in circle of friends |
CN105472409A (en) * | 2015-12-01 | 2016-04-06 | 康佳集团股份有限公司 | Method and system for sharing live TV program based on social friend circle |
-
2016
- 2016-06-16 CN CN201610426045.4A patent/CN107516228A/en active Pending
Patent Citations (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102238162A (en) * | 2010-12-03 | 2011-11-09 | 元润康联(上海)科技有限公司 | Inter-hospital unstructured information archiving method |
CN103595818A (en) * | 2013-11-26 | 2014-02-19 | 广州网易计算机系统有限公司 | Method and device for sharing among circle of friends |
CN104732430A (en) * | 2015-04-22 | 2015-06-24 | 袁舰 | Mobile E-commerce and sale recommendation platform system |
CN105162685A (en) * | 2015-08-06 | 2015-12-16 | 深圳市晶源动力电子科技有限公司 | Method of video synthesis information running sharing and interaction in circle of friends |
CN105472409A (en) * | 2015-12-01 | 2016-04-06 | 康佳集团股份有限公司 | Method and system for sharing live TV program based on social friend circle |
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Application publication date: 20171226 |