CN107369034A - A kind of user investigates the sincere method and apparatus judged - Google Patents
A kind of user investigates the sincere method and apparatus judged Download PDFInfo
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- CN107369034A CN107369034A CN201710447197.7A CN201710447197A CN107369034A CN 107369034 A CN107369034 A CN 107369034A CN 201710447197 A CN201710447197 A CN 201710447197A CN 107369034 A CN107369034 A CN 107369034A
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- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- G06Q30/0203—Market surveys; Market polls
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Abstract
The invention discloses a kind of user to investigate the sincere method judged, and this method comprises the following steps：Information acquiring step：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple validation problems；Credit scoring step：Credit scoring is carried out to user according to answer result and the default credibility rule of user；As a result judgment step：Judge whether the credit scoring of the user is more than preset value, if it is, being effective questionnaire, if it is not, then being invalid questionnaire.The invention also discloses a kind of user to investigate sincere system, electronic equipment and the storage medium judged.The user of the present invention investigates the sincere method judged and user's credibility is scored according to result, reject the low sample data of credibility, the validity and authenticity of questionnaire sample data are improved, while it also avoid occurring using a large amount of invalid questionnaires of machine duplicity answer.
Description
Technical field
The present invention relates to a kind of survey technical field, more particularly to a kind of user investigate sincere determination methods, device,
Electronic equipment and storage medium.
Background technology
Network research has become one of main path of market survey acquisition data at present；How to be reflected during investigation
The real effectiveness of other user, it is to judge the whether effective matter of utmost importance of questionnaire data sample that network surveying obtains.Existing net
Network questionnaire investigation system mainly carries out validity in user's registration link and differentiates judgement, such as issues identifying code and allows user's submission to test
Demonstrate,prove, the validity answered based on decision problem is putd question to from multi-angle to user etc..
But there is following defect in existing conventional scheme：
(1) because the current computer simulation mankind carry out identifying code identification and submission is technically very ripe, and mesh
Preceding questionnaire is also happened occasionally by the situation that machine replaces the mankind to answer, and carrying out validation verification to user using identifying code has become
It is less reliable.
(2) when existing network questionnaire collects questionnaire sample data every time, only by independent a questionnaire and user's registration when
Information subscriber identity information is judged, in the accuracy that information judges, due to the randomness that user fills in, also pass through
The inaccurate situation of sample data often occurs, and can not effectively be investigated.
The content of the invention
For overcome the deficiencies in the prior art, an object of the present invention is that providing a kind of user investigates sincere judgement
Method, it can solve the technical problem of the invalid questionnaire occurred in survey.
The second object of the present invention is to provide a kind of electronic equipment, and it can solve the invalid questionnaire occurred in survey
Technical problem.
The third object of the present invention is to provide a kind of computer-readable recording medium, and it can solve to occur in survey
Invalid questionnaire technical problem.
The fourth object of the present invention is that providing a kind of user investigates the sincere device judged, and it can be solved in survey
The technical problem of the invalid questionnaire occurred.
An object of the present invention adopts the following technical scheme that realization：
A kind of user investigates the sincere method judged, comprises the following steps：
Information acquiring step：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple
Validation problem；
Credit scoring step：Credit is carried out according to answer result and the default credibility rule of user to user to comment
Point；
As a result judgment step：Judge whether the credit scoring of the user is more than preset value, if it is, be effective questionnaire,
If it is not, then it is invalid questionnaire.
Further, data obtaining step is also included before information acquiring step：Obtain the basic document of active user
Information；The validation problem is configured according to the basic document information of user.
Further, the credit scoring step specifically includes following sub-step：
As a result obtaining step：Obtain validation problem and the result of answering of user；
Scoring compares step：The current result of answering of user's history answer corresponding to validation problem and user are compared
It is right, if unanimously, lifting credit scoring, if it is inconsistent, reducing credit scoring.
The second object of the present invention adopts the following technical scheme that realization：
A kind of electronic equipment, including：One or more processors；
Memory；And one or more program, wherein one or more of programs are stored in the memory
In, and be configured to be performed by one or more processors, described program was included for the step of performing following methods：
Information acquiring step：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple
Validation problem；
Credit scoring step：Credit is carried out according to answer result and the default credibility rule of user to user to comment
Point；
As a result judgment step：Judge whether the credit scoring of the user is more than preset value, if it is, be effective questionnaire,
If it is not, then it is invalid questionnaire.
Further, data obtaining step is also included before information acquiring step：Obtain the basic document of active user
Information；The validation problem is configured according to the basic document information of user.
Further, the credit scoring step specifically includes following sub-step：
As a result obtaining step：Obtain validation problem and the result of answering of user；
Scoring compares step：The current result of answering of user's history answer corresponding to validation problem and user are compared
It is right, if unanimously, lifting credit scoring, if it is inconsistent, reducing credit scoring.
The third object of the present invention adopts the following technical scheme that realization：
A kind of computer-readable recording medium, it is stored investigates the sincere computer program judged for carrying out user, its
In, the computer program causes computer to perform method as described above.
The fourth object of the present invention adopts the following technical scheme that realization：
A kind of user investigates the sincere device judged, including with lower module：
Data obtaining module：The result of answering obtained for obtaining user according to checking exam pool, the checking exam pool include
Multiple validation problems；
Credit scoring module：Credit is carried out to user for answer result and the default credibility rule according to user
Scoring；
As a result judge module：For judging whether the credit scoring of the user is more than preset value, if it is, effectively to ask
Volume, if it is not, then being invalid questionnaire.
Further, data acquisition module is also included before data obtaining module：For obtaining the basic of active user
Data information；The validation problem is configured according to the basic document information of user.
Further, the credit scoring module specifically includes following submodule：
As a result acquisition module：For obtaining the result of answering of validation problem and user；
Score comparing module：For the current result of answering of the user's history answer corresponding to validation problem and user to be entered
Row compares, if unanimously, lifting credit scoring, if it is inconsistent, reducing credit scoring.
Compared with prior art, the beneficial effects of the present invention are：
The user of the present invention investigates the sincere method judged and user's credibility is scored according to result, rejects credibility
Low sample data, improves the validity and authenticity of questionnaire sample data, while it also avoid utilizing machine duplicity answer
A large amount of invalid questionnaires occur.
Brief description of the drawings
Fig. 1 is the flow chart that the user of the present invention investigates the sincere method judged；
Fig. 2 is the structure chart that the user of the present invention investigates the sincere device judged.
Embodiment
Below, with reference to accompanying drawing and embodiment, the present invention is described further, it is necessary to which explanation is, not
Under the premise of afoul, new implementation can be formed between various embodiments described below or between each technical characteristic in any combination
Example.
The user based on uniformity scoring of repeatedly answering of the present invention investigates sincere judgement system and network research system knot
Close, for verifying the uniformity of user profile, the credibility of user is scored according to the result, reach raising and investigate back
Receive the purpose of sample data authenticity.Mainly include：Verify exam pool, judge module, grading module.
Verify exam pool：Default multigroup survey checking topic type on the multiple dimension essential informations of user, starts to use
When family is verified, system randomly selects one group of topic type from checking exam pool allows user to be answered.
Judge module：When survey is repeatedly participated according to user, multigroup each dimension in the checking exam pool of submission is basic
The answer content of information, judges the uniformity of each content, and will determine that result is sent to grading module.
Grading module：It is whether consistent according to the checking answering information that sincere code of points and user are each, it is sincere to user
Degree is scored.Each checking answering information is consistent, then improves credibility fraction, inconsistent then to reduce credibility fraction.System
The height that system scores in each stage according to user judges user's credibility, so as to judge the real effectiveness of questionnaire data.
As shown in figure 1, the invention provides a kind of user to investigate the sincere method judged, comprise the following steps：
S0：Obtain the basic document information of active user；The validation problem enters according to the basic document information of user
Row is set；The user basic information being related in every group of topic type is all interrelated and can verify to form corresponding relation mutually.It can
To set different dimensions to go to be judged for same data information, to reach the problem of identifying user's credibility；Entering
Row can establish corresponding checking when setting by several groups of problems corresponding to the data of machine recognition user and then generation
Exam pool；Such as, user is allowed to have submitted the date of birth in one group of topic type, the checking topic type associated in another group of topic type is to allow user to select
After 00, it is after 90s, after 80s, after 70, for describing oneself.Exam pool is established according to the relation of the mutual checking information uniformity of energy；
S1：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple validation problems；Pin
To it is all the problem of survey object can all provide an answer, judged according to the uniformity of answer and user's fill data
The credibility of user；
S2：Credit scoring is carried out to user according to answer result and the default credibility rule of user；The step
S2 specifically includes following sub-step：
S21：Obtain validation problem and the result of answering of user；It is anti-that Railway Project can be directed to during being verified
It is multiple repeatedly to put question to, to observe the answer result of user；
S22：User's history answer corresponding to validation problem is compared with the current result of answering of user, if one
Cause, then increase credit scoring, if it is inconsistent, reducing credit scoring；Railway Project can be directed to during being verified
Repeated multiple times enquirement obtains judging the basic data of user's credibility to obtain the result of answering of user according to these problems；
For example answer a question unanimously, then add one point, the minus fifteen if answer is inconsistent；The lower credibility for indicating that the user of fraction
Poorer, it, which will answer a question volume, not to prove effective；S3：Judge whether the credit scoring of the user is more than preset value, if it is, to have
Questionnaire is imitated, if it is not, then being invalid questionnaire.For the preset value according to different score-systems, specific fraction can have difference, such as
When having ten problems in score-system, and when each problem is one point, it is default that can at this time set 6 points
Value, if the credibility fraction of user is less than 6 points, the questionnaire of the user is invalid questionnaire.Manager can be according to questionnaire
Property different scoring ranks is set to judge whether questionnaire effective, for some it is more serious the problem of, it may be necessary to
User takes seriously, just accordingly by preset fraction set it is higher, if some compare the phase that can easily set
To more moderate.
The network research system is mainly provided with：User management module, questionnaire module, based on repeatedly answer uniformity scoring
User investigates sincere judgement system (hereinafter referred to as sincere judgement system).
User management module：Obtain management user data and authority distribution.Including registering, logging in, user authority management 3
Point：
Registration：By register flow path, guiding user submits perfect basic identifying data information, sets password, completes to use
Family account is set.
Log in：By login process, verify the identity information of user, match user's basic document data, user log in into
User profile is sent to user authority management module after work(, to judge user right；
User authority management：Storage, the basic document information of management user；The credibility scoring of management user, test every time
It is QED to be stored into rear progress credibility scoring renewal；Pass through the data information to being submitted during user's registration and the Account Type of selection
Information, questionnaire setting or answer authority corresponding to user are configured, and carry out authority judgement and distribution after the user logs.
Questionnaire module：Including questionnaire setting, network questionnaire, questionnaire data analysis three parts；
Questionnaire is set：Questionnaire manages user and configures questionnaire content, investigation topic type, the user matched by questionnaire setup module
Type, it is provided with issue questionnaire.
Network questionnaire：User checks problem content by network questionnaire, and carries out corresponding operating and carry out answer, submits letter
Breath.Network questionnaire is that questionnaire manages the serial investigation problem that user is set in questionnaire setup module.The connection of network questionnaire module is sincere
Believe judgement system, when questionnaire generate, the checking topic type that has been configured in one group of checking exam pool of radom insertion, with questionnaire management use
The questionnaire content of family configuration is shown to user and answered in the lump.Radom insertion user's checking problem can effectively improve questionnaire data
Authenticity.Mainly user during questionnaire answer, it is necessary to one group of random answer by authentication module configured based on user
The selection or question and answer checking topic type that basic document is drafted, the checking topic type that judge module obtains user by multiple questionnaire investigation are answered
Case, while the essential information provided during calling and obtaining user registration, judge the uniformity of essential information.Grading module is tied according to judgement
Fruit, corresponding default credibility rule carry out credibility scoring to user, reach the purpose of the authenticity of checking user, so as to sentence
The real effectiveness of disconnected questionnaire, rejects invalid questionnaire.
Questionnaire data：After questionnaire data analysis module obtains the answering information that user submits, answering information is analyzed
Processing, and show questionnaire management user to check questionnaire data result.
The operation principle of the present invention：
User clicks on registration when accessing network questionnaire investigation system, selects account type (common answer user, questionnaire
Manage user), basic document information is submitted, user account number is established in application；System establishes user account number, while user is provided substantially
Expect that information transmission stores to user management module, complete registration.
After registration, user is logged in when needing to use questionnaire investigation system.Login successfully, into questionnaire investigation system
System, according to authority during registration, user can carry out associative operation.
User enters Questionnaire systems, can one group of sincerity judgement system of radom insertion in every part of investigation questionnaire when carrying out answer
Checking exam pool in default checking topic type allow user to answer, to judge the authenticity of questionnaire sample.Specifically, complete commonly
After the answer of problem, into checking topic type question and answer, it is necessary to which one group of selection or question and answer checking topic type based on basic document, judge mould
Block obtains the checking topic type answer that user submits, the checking topic type answer of the user obtained by comparing multiple questionnaire investigation,
With the essential information provided during user's registration, the uniformity of essential information is judged.Grading module is corresponding default according to judged result
Credibility rule to user carry out credibility scoring, system according to fraction height and default fraction range judge having for questionnaire
Effect property, rejects invalid questionnaire.
After questionnaire data analysis module obtains the complete answering information that user submits, answering information is analyzed and processed,
And questionnaire management user is showed to check questionnaire data result.
The present invention introduces user's credibility score-system in network questionnaire investigation system, all tune participated in based on user
The Back ground Information randomly selected that rollback is answered is interrogated, the uniformity that user repeatedly answers is judged, it is sincere so as to build user
Confidence score system.Added at random in registration, login, answer link for the problem of verifying user base information, being joined by allowing
With the answer of the user of investigation to different latitude Back ground Information, judge the uniformity of answer, user's credibility is entered according to result
Row scoring.
The invention discloses a kind of electronic equipment, including one or more processors, memory and one or more
Program, wherein one or more of programs are stored in the memory, and it is configured to be handled by one or more
Device performs, and described program includes being used to perform the above method, or the method for the present invention is stored in readable storage medium, and
And this method program can be executed by processor.
As shown in Fig. 2 the invention provides a kind of user to investigate the sincere device judged, including with lower module：
Data acquisition module：For obtaining the basic document information of active user；Base of the validation problem according to user
This data information is configured；
Data obtaining module：The result of answering obtained for obtaining user according to checking exam pool, the checking exam pool include
Multiple validation problems；
Credit scoring module：Credit is carried out to user for answer result and the default credibility rule according to user
Scoring；The credit scoring module specifically includes following submodule：
As a result acquisition module：For obtaining the result of answering of validation problem and user；
Score comparing module：For the current result of answering of the user's history answer corresponding to validation problem and user to be entered
Row compares, if unanimously, lifting credit scoring, if it is inconsistent, reducing credit scoring；
As a result judge module：For judging whether the credit scoring of the user is more than preset value, if it is, effectively to ask
Volume, if it is not, then being invalid questionnaire.
Above-mentioned embodiment is only the preferred embodiment of the present invention, it is impossible to the scope of protection of the invention is limited with this,
The change and replacement for any unsubstantiality that those skilled in the art is done on the basis of the present invention belong to institute of the present invention
Claimed scope.
Claims (10)
1. a kind of user investigates the sincere method judged, it is characterised in that comprises the following steps：
Information acquiring step：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple checkings
Problem；
Credit scoring step：Credit scoring is carried out to user according to answer result and the default credibility rule of user；
As a result judgment step：Judge whether the credit scoring of the user is more than preset value, if it is, be effective questionnaire, if
It is no, then it is invalid questionnaire.
2. user as claimed in claim 1 investigates the sincere method judged, it is characterised in that before information acquiring step also
Including data obtaining step：Obtain the basic document information of active user；The validation problem is believed according to the basic document of user
Cease to be configured.
3. user as claimed in claim 2 investigates the sincere method judged, it is characterised in that the credit scoring step is specific
Including following sub-step：
As a result obtaining step：Obtain validation problem and the result of answering of user；
Scoring compares step：User's history answer corresponding to validation problem is compared with the current result of answering of user,
If consistent, credit scoring is lifted, if it is inconsistent, reducing credit scoring.
4. a kind of electronic equipment, it is characterised in that including：One or more processors；
Memory；And one or more program, wherein one or more of programs are stored in the memory, and
And be configured to be performed by one or more processors, described program was included for the step of performing following methods：
Information acquiring step：The result of answering that user obtains according to checking exam pool is obtained, the checking exam pool includes multiple checkings
Problem；
Credit scoring step：Credit scoring is carried out to user according to answer result and the default credibility rule of user；
As a result judgment step：Judge whether the credit scoring of the user is more than preset value, if it is, be effective questionnaire, if
It is no, then it is invalid questionnaire.
5. electronic equipment as claimed in claim 4, it is characterised in that also include data before information acquiring step and obtain step
Suddenly：Obtain the basic document information of active user；The validation problem is configured according to the basic document information of user.
6. electronic equipment as claimed in claim 5, it is characterised in that the credit scoring step specifically includes following sub-step
Suddenly：
As a result obtaining step：Obtain validation problem and the result of answering of user；
Scoring compares step：User's history answer corresponding to validation problem is compared with the current result of answering of user,
If consistent, credit scoring is lifted, if it is inconsistent, reducing credit scoring.
7. a kind of computer-readable recording medium, it is characterised in that it is stored investigates the sincere calculating judged for carrying out user
Machine program, wherein, the computer program causes computer to perform the method as described in claim 1.
8. a kind of user investigates the sincere device judged, it is characterised in that including with lower module：
Data obtaining module：The result of answering obtained for obtaining user according to checking exam pool, the checking exam pool include multiple
Validation problem；
Credit scoring module：Commented for carrying out credit to user according to answer result and the default credibility rule of user
Point；
As a result judge module：For judging whether the credit scoring of the user is more than preset value, if it is, be effective questionnaire,
If it is not, then it is invalid questionnaire.
9. user as claimed in claim 8 investigates the sincere device judged, it is characterised in that before data obtaining module also
Including data acquisition module：For obtaining the basic document information of active user；Basic money of the validation problem according to user
Information is expected to be configured.
10. user as claimed in claim 9 investigates the sincere device judged, it is characterised in that the credit scoring module tool
Body includes following submodule：
As a result acquisition module：For obtaining the result of answering of validation problem and user；
Score comparing module：For the current result of answering of the user's history answer corresponding to validation problem and user to be compared
It is right, if unanimously, lifting credit scoring, if it is inconsistent, reducing credit scoring.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201710447197.7A CN107369034A (en) | 2017-06-14 | 2017-06-14 | A kind of user investigates the sincere method and apparatus judged |
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| CN201710447197.7A CN107369034A (en) | 2017-06-14 | 2017-06-14 | A kind of user investigates the sincere method and apparatus judged |
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Cited By (12)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108171537A (en) * | 2017-12-15 | 2018-06-15 | 北京奇艺世纪科技有限公司 | A kind of user experience appraisal procedure, device, electronic equipment and storage medium |
| CN109522301A (en) * | 2018-11-07 | 2019-03-26 | 平安医疗健康管理股份有限公司 | A kind of data processing method, electronic equipment and storage medium |
| CN110825856A (en) * | 2019-09-18 | 2020-02-21 | 深圳市轱辘汽车维修技术有限公司 | Question answering method and device and server |
| CN110888864A (en) * | 2019-11-27 | 2020-03-17 | 北京国腾联信科技有限公司 | Automatic user data collection method and device |
| CN110930244A (en) * | 2019-11-27 | 2020-03-27 | 北京国腾联信科技有限公司 | Method and device for calculating user credit investigation evaluation value |
| CN111047436A (en) * | 2019-12-25 | 2020-04-21 | 出门问问信息科技有限公司 | Information judgment method and device |
| CN112084486A (en) * | 2020-09-08 | 2020-12-15 | 中国平安财产保险股份有限公司 | User information verification method and device, electronic equipment and storage medium |
| CN112100461A (en) * | 2020-11-11 | 2020-12-18 | 平安国际智慧城市科技股份有限公司 | Questionnaire data processing method, device, server and medium based on data analysis |
| CN112464867A (en) * | 2020-12-10 | 2021-03-09 | 清研灵智信息咨询(北京)有限公司 | Investigation anti-cheating method based on hand-written signature, voice recognition and intelligent data quality control |
| CN113870301A (en) * | 2021-09-18 | 2021-12-31 | 西安交通大学 | Questionnaire effectiveness evaluation method, system and equipment based on gaze focus tracking |
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| CN108171537B (en) * | 2017-12-15 | 2022-03-04 | 北京奇艺世纪科技有限公司 | User experience assessment method and device, electronic equipment and storage medium |
| CN108171537A (en) * | 2017-12-15 | 2018-06-15 | 北京奇艺世纪科技有限公司 | A kind of user experience appraisal procedure, device, electronic equipment and storage medium |
| CN109522301A (en) * | 2018-11-07 | 2019-03-26 | 平安医疗健康管理股份有限公司 | A kind of data processing method, electronic equipment and storage medium |
| CN110825856A (en) * | 2019-09-18 | 2020-02-21 | 深圳市轱辘汽车维修技术有限公司 | Question answering method and device and server |
| CN110888864A (en) * | 2019-11-27 | 2020-03-17 | 北京国腾联信科技有限公司 | Automatic user data collection method and device |
| CN110930244A (en) * | 2019-11-27 | 2020-03-27 | 北京国腾联信科技有限公司 | Method and device for calculating user credit investigation evaluation value |
| CN111047436A (en) * | 2019-12-25 | 2020-04-21 | 出门问问信息科技有限公司 | Information judgment method and device |
| CN111047436B (en) * | 2019-12-25 | 2023-08-11 | 出门问问信息科技有限公司 | Information judging method and device |
| CN112084486A (en) * | 2020-09-08 | 2020-12-15 | 中国平安财产保险股份有限公司 | User information verification method and device, electronic equipment and storage medium |
| CN112100461B (en) * | 2020-11-11 | 2021-02-05 | 平安国际智慧城市科技股份有限公司 | Questionnaire data processing method, device, server and medium based on data analysis |
| CN112100461A (en) * | 2020-11-11 | 2020-12-18 | 平安国际智慧城市科技股份有限公司 | Questionnaire data processing method, device, server and medium based on data analysis |
| CN112464867A (en) * | 2020-12-10 | 2021-03-09 | 清研灵智信息咨询(北京)有限公司 | Investigation anti-cheating method based on hand-written signature, voice recognition and intelligent data quality control |
| CN113870301A (en) * | 2021-09-18 | 2021-12-31 | 西安交通大学 | Questionnaire effectiveness evaluation method, system and equipment based on gaze focus tracking |
| CN113870301B (en) * | 2021-09-18 | 2024-02-06 | 西安交通大学 | Questionnaire effectiveness evaluation method, system and equipment based on gaze focus tracking |
| CN114912510A (en) * | 2022-04-07 | 2022-08-16 | 央视市场研究股份有限公司 | On-line investigation sample quality evaluation system |
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Application publication date: 20171121 |