CN107193846A - It is a kind of that the method and apparatus that search is recommended are provided - Google Patents

It is a kind of that the method and apparatus that search is recommended are provided Download PDF

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Publication number
CN107193846A
CN107193846A CN201610147858.XA CN201610147858A CN107193846A CN 107193846 A CN107193846 A CN 107193846A CN 201610147858 A CN201610147858 A CN 201610147858A CN 107193846 A CN107193846 A CN 107193846A
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CN
China
Prior art keywords
search
user
panel
recommended
browse webpage
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CN201610147858.XA
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Chinese (zh)
Inventor
鞠训卓
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Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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Priority to CN201610147858.XA priority Critical patent/CN107193846A/en
Publication of CN107193846A publication Critical patent/CN107193846A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

The method and apparatus that search is recommended are provided the invention provides a kind of, obtain the current browse webpage of user, according to the current browse webpage, it is determined that the one or more search recommended keywords corresponding with the current browse webpage, judge whether to meet the trigger condition for showing search recommended keywords to the user, if meeting the trigger condition, issuing search recommends panel to show in the current browse webpage, wherein, the search recommends panel to include one or more of search recommended keywords and its corresponding search recommended links.Compared with prior art, the present invention excavates the search need of user according to the current browse webpage information depth of user, the reason searched for according to user provides the search recommended keywords of appropriateness, provide the user the search including searching for recommended keywords and recommend panel, increase the search participation and Consumer's Experience of user.

Description

It is a kind of that the method and apparatus that search is recommended are provided
Technical field
The present invention relates to field of computer technology, more particularly to a kind of method for providing search recommendation And device.
Background technology
With the development of internet, the behavior that user scans on the internet is more and more, How more preferable service search user is the target pursued all the time.
In existing search technique be typically all user initiate manually search, lack search link on The interaction of user, the search participation of user is not high, it is impossible to which the search for further excavating user is emerging Interest.
Therefore, how to improve and to interact and provide the user search with user in search link One of the problem of facility turns into those skilled in the art's urgent need to resolve.
The content of the invention
The method and apparatus that search is recommended are provided it is an object of the invention to provide a kind of.
The method that search is recommended is provided there is provided a kind of according to an aspect of the present invention, wherein, should Method comprises the following steps:
A. the current browse webpage of user is obtained;
B. according to the current browse webpage, it is determined that one corresponding with the current browse webpage Or multiple search recommended keywords;
C. judge whether to meet the trigger condition for showing search recommended keywords to the user;
If d. meeting the trigger condition, issue search and recommend panel with the current browse webpage In show, wherein, it is described search recommend panel include one or more of search recommended keywords And its corresponding search recommended links.
According to another aspect of the present invention, a kind of recommendation dress that search recommendation is provided is additionally provided Put, wherein, the recommendation apparatus includes following device:
First acquisition device, the current browse webpage for obtaining user;
Determining device, for according to the current browse webpage, it is determined that with the current browse webpage Corresponding one or more search recommended keywords;
Judgment means, show touching for search recommended keywords for judging whether to meet to the user Clockwork spring part;
Lower transmitting apparatus, if for meeting the trigger condition, issuing search and recommending panel with described Show in current browse webpage, wherein, the search recommends panel to include one or more of search Rope recommended keywords and its corresponding search recommended links.
Compared with prior art, the present invention has advantages below:
According to the current browse webpage information depth of user excavate user search need, according to The reason of family search provides the search recommended keywords of appropriateness, provides the user and recommends including search Panel is recommended in the search of keyword and its correspondence search recommended links, and the search of increase user is participated in Degree and Consumer's Experience.
Further, the behavior of user is fed back by feedback parameter, according to feedback result Intelligent control is carried out, is increased according to the personal considerations of user or reduction issues the search and recommended The frequency of panel, and panel is recommended using search according to the behavior feedback analysis user of user Wish, progress accommodation is turned on and off to search panel.
Brief description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, The other features, objects and advantages of the present invention will become more apparent upon:
Fig. 1 shows the structure for the recommendation apparatus recommended according to the offer search of one aspect of the invention Schematic diagram;
Fig. 2 shows the recommendation dress that offer search in accordance with a preferred embodiment of the present invention is recommended The structural representation put;
Fig. 3 shows the method flow signal that offer search according to a further aspect of the present invention is recommended Figure;
Fig. 4 shows the method recommended according to the offer search of another preferred embodiment of the present invention Schematic flow sheet.
Same or analogous reference represents same or analogous part in accompanying drawing.
Embodiment
It should be mentioned that some are exemplary before exemplary embodiment is discussed in greater detail Embodiment is described as processing or the method described as flow chart.Although flow chart grasps items Be described into the processing of order, but many of which operation can by concurrently, concomitantly or Person implements simultaneously.In addition, the order of operations can be rearranged.When its operation is completed Shi Suoshu processing can be terminated, it is also possible to the extra step being not included in accompanying drawing Suddenly.The processing can correspond to method, function, code, subroutine, subprogram etc..
Alleged within a context " computer equipment ", also referred to as " computer ", referring to can be by fortune Row preset program instructs to perform the predetermined process process such as numerical computations and/or logical calculated Intelligent electronic device, it can include processor and memory, by computing device in memory In the survival that prestores instruct to perform predetermined process process, or by ASIC, FPGA, DSP Predetermined process process is performed Deng hardware, or is realized by said two devices combination.Computer equipment Including but not limited to server, PC, notebook computer, tablet personal computer, smart mobile phone Deng.
The computer equipment includes user equipment and the network equipment.Wherein, the user equipment Including but not limited to computer, smart mobile phone, PDA etc.;The network equipment includes but is not limited to Single network server, multiple webservers composition server group or based on cloud computing The cloud being made up of a large amount of computers or the webserver of (Cloud Computing), wherein, Cloud computing is one kind of Distributed Calculation, one be made up of the computer collection of a group loose couplings Super virtual computer.Wherein, the computer equipment can isolated operation realize the present invention, Also it can access network and realized by the interactive operation with other computer equipments in network The present invention.Wherein, the network residing for the computer equipment include but is not limited to internet, it is wide Domain net, Metropolitan Area Network (MAN), LAN, VPN etc..
It should be noted that the user equipment, the network equipment and network etc. are only for example, its He is such as applicable to the present invention at computer equipment or network existing or be likely to occur from now on, It should be included within the scope of the present invention, and be incorporated herein by reference.
Method discussed hereafter (some of them are illustrated by flow) can by hardware, Software, firmware, middleware, microcode, hardware description language or its any combination are implemented. When with software, firmware, middleware or microcode to implement, the journey to implement necessary task Sequence code or code segment can be stored in machine or computer-readable medium (such as storage Jie Matter) in.(one or more) processor can implement necessary task.
Concrete structure and function detail disclosed herein are only representational, and are to be used for The purpose of the exemplary embodiment of the present invention is described.But the present invention can pass through many replacement shapes Formula is implemented, and is not interpreted as being limited only by implementation set forth herein Example.
Although it should be appreciated that may have been used term " first ", " second " etc. herein To describe unit, but these units should not be limited by these terms.Use these arts Language is used for the purpose of making a distinction a unit and another unit.For example, do not carrying on the back In the case of scope from exemplary embodiment, first module can be referred to as second unit, and And similarly second unit can be referred to as first module.Term "and/or" used herein above Including any of the associated item listed by one of them or more and all combinations.
It should be appreciated that when a unit is referred to as " connecting " or during " coupled " to another unit, It can be connected or coupled to another unit, or there may be temporary location.With This is relative, be referred to as when a unit " when being directly connected " or " directly coupled " to another unit, Temporary location is then not present.It should in a comparable manner explain and be used between description unit Relation other words (such as compared to " between being directly in ... " " between being in ... ", " with ... It is neighbouring " compared to " with ... it is directly adjacent to " etc.).
Term used herein above is not intended to limit and shown just for the sake of description specific embodiment Example property embodiment.Unless the context clearly dictates otherwise, otherwise odd number shape used herein above Formula " one ", " one " also attempt to include plural number.It is to be further understood that used herein above Term " comprising " and/or "comprising" provide stated feature, integer, step, operation, unit And/or the presence of component, and do not preclude the presence or addition of other one or more features, integer, Step, operation, unit, component and/or its combination.
It should further be mentioned that in some replaces realization modes, the function/action being previously mentioned can To occur according to the order different from being indicated in accompanying drawing.For example, depending on involved work( Energy/action, the two width figures shown in succession can essentially substantially simultaneously perform or sometimes can be with Perform in a reverse order.
The present invention is described in further detail below in conjunction with the accompanying drawings.
Fig. 1 shows the structure for the recommendation apparatus recommended according to the offer search of one aspect of the invention Schematic diagram.Recommendation apparatus 1 includes:First acquisition device 101, determining device 102, judgement Device 103 and lower transmitting apparatus 104.
Here, recommendation apparatus 1 can for example be located in computer equipment, especially, positioned at network In equipment, the network equipment includes but is not limited to single network server, multiple network services The server group of device composition is made up of based on cloud computing a large amount of computers or the webserver Cloud.It is described in detail below so that the recommendation apparatus 1 is located in the network equipment as an example.
Wherein, the first acquisition device 101 obtains the current browse webpage of user.Specifically, it is assumed that Some application of user equipment (especially, can be mobile device), for example, search application, The function of recommending is searched for the offer, when user wants to search for the relevant information of certain keyword, The keyword of search, page display search are wanted in the page search column input of the application of user equipment Result page, the search results pages include one or more search result, and user chooses search results pages In certain search result when, browsed into the new page, the page be the user work as Preceding browsing pages, first acquisition device 101 with the user equipment by interacting, for example, passing through One or many application programming interfaces (API) for calling the user equipment to provide, or other agreements Communication mode, obtain user current browse webpage.For example, user wants search and " high blood The relevant information of pressure ", input keyword " hypertension " is scanned in page search column, page Face shows a plurality of search result, for example " hypertension introduction ", " the hypertension origin cause of formation ", " high blood Press symptom ", " hypertension related news " etc., user selects for example " high by the mode such as clicking Blood pressure is introduced " this search result, browsed into new page for user, understand for example high blood The origin cause of formation, classification, clinical manifestation of pressure etc., the new page are the current browse webpage of the user, First acquisition device 101 is by the way that once or repeatedly calls application interface (API) obtains use The current browse webpage at family:" hypertension introduction " page.
Those skilled in the art will be understood that the mode of above-mentioned acquisition current browse webpage is only for example, Other modes of acquisition current browse webpage that are existing or being likely to occur from now on are such as applicable to The present invention, should also be included within the scope of the present invention, and be contained in by reference herein This.
Determining device 102 according to the current browse webpage, it is determined that with the current browse webpage phase Corresponding one or more search recommended keywords.Specifically, it is determined that device 102 is obtained according to first Take device 101 obtain user's current browse webpage, by preset keyword push, page analysis, The modes such as matching inquiry, it is determined that the one or more search corresponding with the current browse webpage are pushed away Recommend keyword.Some preset keywords, determining device for example, recommendation apparatus 1 is inherently stored with 102 directly randomly choose one or more among these preset keywords, are currently browsed as this One or more search recommended keywords of the page.
Wherein it is determined that device 102 determine it is corresponding with the current browse webpage one or more The mode of search recommended keywords includes but is not limited to:
1) by carrying out page analysis to the current browse webpage, one or more of search is determined Rope recommended keywords.Specifically, it is determined that device 102 can be by the effective of current browse webpage Information is analyzed, and is refined one or more search related to the browsing pages and is recommended key Word, for example, user wants the search information relevant with " hypertension ", it is defeated in page search column Enter keyword " hypertension " to scan for, the page shows a plurality of search result, such as " hypertension Introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension related news " etc., User chooses such as " hypertension introduction " this search result by the mode such as clicking, into new page Face is browsed for user, and the first acquisition device 101 obtains the current browse webpage of user:It is " high Blood pressure introduction " the page, determining device 102 is analyzed by the effective information to the page, or Further, it is comprehensive with reference to the search history record of the user or other users in scheduled time threshold value Conjunction show that the searching entities of the current browse webpage are:Hypertension, and draw and the searching entities phase The search recommended keywords of pass, for example, the hypertension of pregnancy, pneumonia in aged, treatment hypertension Hospital, hypertension incidence reason, hyperpietic's diet, hypertension complication etc.;Further Ground, can also be according to the searching entities of the current browse webpage drawn:Hypertension, excavates phase The key word information of pass field disease, for example, cardiovascular and cerebrovascular disease, artery sclerosis etc., abundant to search The field of rope recommended keywords, lifts Consumer's Experience.
2) matching inquiry is carried out according to the current browse webpage, determines one or more of search Recommended keywords.Specifically, it is determined that device 102 directly can enter according to the current browse webpage Row matching inquiry, for example, according to the page-tag of the current browse webpage, page URL (systems One URLs) etc. carry out matching inquiry, for example, carry out matching inquiry from operation demand, Determine one or more search recommended keywords.Here, the operation demand for example can be with preset one Be stored with individual keywords database, the keywords database such as page-tag, page URL and search is pushed away The mapping relations between keyword are recommended, when the page-tag or the page of the current browse webpage of the user URL is hit in the keywords database, has mapping relations with these page-tags, page URL etc. Search recommended keywords can be determined device 102 and determined, and then follow up device can be passed through Showed.For example, user wants the search information relevant with " hypertension ", in page search Input keyword " hypertension " in column to scan for, the page shows a plurality of search result, such as " high Blood pressure introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension related news " By the mode such as clicking such as " hypertension introduction " this search result is chosen Deng, user, entered New page is browsed for user, and the first acquisition device 101 obtains the current browse webpage of user: " hypertension introduction " page, determining device 102 is according to the page of " hypertension introduction " page Face label, page URL etc., carry out matching inquiry from operation demand, determine one or many The individual search recommended keywords related to hypertension.
3) page key words etc. are determined by carrying out page analysis to the current browse webpage first Information, is then matched from operation demand, determines one or more search recommended keywords. Specifically, it is determined that device 102 can be divided by the effective information to current browse webpage first Analysis, draws page key words largely related to the current browse webpage, then from operation demand Matched, therefrom filter out one or more search recommended keywords;Or, determining device 102 can be analyzed by the effective information to current browse webpage first, draw at least one The keyword related to the current browse webpage, then according at least one page key words, Matched in operation demand, for example, matching inquiry is carried out in foregoing keywords database, so that really Fixed one or more search recommended keywords.The page that can also be for example stored with the keywords database is closed Mapping relations between keyword and search recommended keywords.
Where it determines that device 102 can also determine that key is recommended in said one or multiple search simultaneously Search recommended links corresponding to word, for example, the search that is not only stored with foregoing keywords database is recommended Keyword, each search recommended keywords also have corresponding search recommended links, it is determined that dress Put 102 and obtain search recommended keywords and its corresponding search recommendation chain in the lump in matching inquiry Connect.Or, determining device 102 can also first determine that chain is recommended in the corresponding search of current browse webpage Connect, then by the page analysis to these search recommended links, determine these search recommended links Page key words, during search recommended keywords corresponding as the current browse webpage.In fact, When subsequently showing said one or multiple search recommended keywords to user, also in the lump to user's exhibition Plain recommended links are searched corresponding to these existing search recommended keywords, so that user is carried out further Click is checked.It is preferred that these search recommended links are directly entered in the form of searching for recommended keywords Row shows, for example, Anchor Text of the recommended keywords as these search recommended links will can be searched for.
Here, the keywords database and the mapping relations wherein stored are only for example, other are existing Or the mapping relations or keywords database being likely to occur from now on are such as applicable to the present invention, should also be included in Within the scope of the present invention, and it is incorporated herein by reference herein.The keywords database is for example In the recommendation apparatus 1, the be connected with the recommendation apparatus 1 by network can also be located at In three method, apparatus.Here, recommendation apparatus 1 analyze user search need, be user determine with The corresponding search recommended keywords of its current browse webpage, facilitate user improve retrieval depth and Range, lifts the usage experience of user.
Those skilled in the art will be understood that the above-mentioned determination search corresponding with browsing pages is recommended to close The mode of keyword is only for example, other existing or the determination being likely to occur from now on and browsing pages The mode of corresponding search recommended keywords is such as applicable to the present invention, should also be included in the present invention Within protection domain, and it is incorporated herein by reference herein.
Judgment means 103 judge whether to meet the triggering for showing search recommended keywords to the user Condition.Specifically, judgment means 103 are for example by the real-time monitoring to application or according to applying The information reported, judges whether to meet the trigger condition for showing search recommended keywords to user. This, the trigger condition includes but is not limited to:
1) user, which is set, opens search recommendation function.Specifically, can have in a user device There is the offer to search for the switch that manual command deployment recommendation function is set in the application of recommendation function, when When user closes the switch of search recommendation function, do not show search recommended keywords to user or its is right Recommended links should be searched for;When user opens the switch of search recommendation function, show described to user One or more search recommended keywords and its corresponding search recommended links.If for example, with Family can be turned on or off search recommendation work(according to the hobby of oneself into setting the page to select Energy.Unlatching search recommendation function is set when judgment means 103 detect the user, then judges to meet Trigger condition.
2) user browses the depth of the current browse webpage and meets depth threshold.Specifically Ground, is browsing pages depth one depth threshold of setting according to the common custom that browses of user, should Depth threshold for example may determine that user works as to the residence time of current browse webpage or drop-down Length of preceding browsing pages etc. is configured, when user browses the depth of the current browse webpage not Depth threshold is reached, does not show search recommended keywords to user;When user browses the page The depth in face reaches depth threshold, represents that user is interested in the page info content, Then judgment means 103 judge to meet trigger condition, can subsequently show to user and currently be browsed with this One or more corresponding search recommended keywords of the page.
3) user, which is set, opens search recommendation function, and the user browses described current clear The depth of the page of looking at meets depth threshold.Specifically, it is necessary to pushed away while meeting and having turned on search Recommend function, and user browse the current browse webpage depth meet depth threshold this two Individual condition, judgment means 103 could judge to meet trigger condition, could subsequently show to user with One or more corresponding search recommended keywords of the current browse webpage.When the user sets When putting closing search recommendation function, no matter the depth that the user browses the current browse webpage is It is no to meet depth threshold, do not show the search recommended keywords to user;Used when described If family sets unlatching search recommendation function, the user browses the depth of the current browse webpage Depth threshold is not met, does not show the search recommended keywords to user.
Those skilled in the art will be understood that above-mentioned trigger condition is only for example, other it is existing or The trigger condition being likely to occur from now on is such as applicable to the present invention, should also be included in present invention protection model Within enclosing, and it is incorporated herein by reference herein.
If meeting the trigger condition, lower transmitting apparatus 104, which issues search, to be recommended panel described to work as Show in preceding browsing pages, wherein, the search recommends panel to include one or more of search Recommended keywords and its corresponding search recommended links.Specifically, if foregoing judgment means 103 Judgement meets the trigger condition, and corresponding with the current browse webpage one can be showed to user During individual or multiple search recommended keywords, lower transmitting apparatus 104 by being interacted with user equipment, For example, by one or many application programming interfaces (API) for calling the user equipment to provide, Or the communication mode of other agreements, issue search and recommend panel, with the current browse webpage Show for example in the way of from bottom to top to user determined by foregoing determining device 102, with it is described One or more corresponding search recommended keywords of current browse webpage and its corresponding search Recommended links.Preferably, the search is recommended to be provided with " X button ", " minimum on panel Change button " and " maximization button ".
For example, user wants to search for the information relevant with " hypertension ", apply in a user device Input keyword " hypertension " in page search column to scan for, the page shows a plurality of search result, Such as " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension phase Close news " etc., user chooses such as " hypertension introduction " this search to tie by the mode such as clicking Really, browsed into new page for user, the first acquisition device 101 obtains the current clear of user Look at the page:Hypertension introduces the page;Determining device 102 introduces the page according to current hypertension, really The fixed one or more search corresponding with hypertension that is currently browsing the is introduced page are recommended crucial Word:The hypertension of pregnancy, pneumonia in aged, treat the hospital of hypertension, hypertension incidence reason, Hyperpietic's diet, hypertension complication, three high crowds, cardiovascular and cerebrovascular disease, artery sclerosis; Judgment means 103 judge whether to meet the triggering bar for showing search recommended keywords to the user Part;If meeting the trigger condition, lower transmitting apparatus 104 searches for recommended keywords and its institute by described Corresponding search link is shown in search and recommended on panel, is ejected by way of from bottom to top, with For user's selection, described search on recommendation panel can set multiple buttons, for example, " closing is pressed Button ", " minimum button " or " maximization button ", so as to hobby of the user according to oneself Carry out associative operation.
Here, recommendation apparatus 1 obtains the current browse webpage of user, according to the current browse page Face, it is determined that one or more search recommended keywords corresponding with the current browse webpage, If meet to user show search recommended keywords trigger condition, issue search recommend panel with Show one or more of search recommended keywords in the current browse webpage and its corresponding Recommended links are searched for, if user is interested in the search recommended keywords, search can be selected to recommend Keyword initiates new search, realizes the interaction with user in search link, has excavated user Search interest and search need, improve the experience of user.
Fig. 2 shows the recommendation dress that offer search in accordance with a preferred embodiment of the present invention is recommended The structural representation put.The recommendation apparatus 1 also includes the second acquisition device 205 and performs device 206.The preferred embodiment is described in detail below:Specifically, the first acquisition device 201 Obtain the current browse webpage of user;Determining device 202 according to the current browse webpage, it is determined that The one or more search recommended keywords corresponding with the current browse webpage;Judgment means 203 judge whether to meet the trigger condition for showing search recommended keywords to the user;If meeting The trigger condition, lower transmitting apparatus 204 issues search and recommends panel with the current browse webpage In show, wherein, it is described search recommend panel include one or more of search recommended keywords And its corresponding search recommended links;Second acquisition device 205 obtains the user and searched with described Rope recommends the corresponding feedback parameter of panel;Performs device 206 is according to the feedback parameter, execution pair The operation answered.Wherein, the first acquisition device 201, determining device 202, the and of judgment means 203 Lower transmitting apparatus 204 is identical or essentially identical with Fig. 1 corresponding intruments, therefore here is omitted, and It is incorporated herein by reference.
Wherein, the second acquisition device 205 obtain the user with it is described search recommend panel it is corresponding Feedback parameter.Specifically, panel is recommended for the search issued, user has necessarily anti-to it Feedback, for example, click on the search recommend panel in search recommended keywords and its corresponding search push away Link is recommended, search recommendation panel is closed or recommends panel not do any operation etc. the search, Second acquisition device 205 obtains user feedback parameter corresponding with the search recommendation panel, Fed back statistics are carried out to user behavior based on the feedback parameter, to be carried out according to the behavior of user Accommodation.The feedback parameter includes but is not limited to:
1) user's mark of the user, here, user's mark is used for identifying a certain specific user, It can be the information such as user's pet name, account, the unique code of equipment;
2) URL that the current browse webpage of panel is recommended in the search is showed, It is for identifying the URL for causing to search for the current browse webpage for recommending panel to occur What;
3) user recommends the search recommended keywords selected in panel in the search, is used for The search recommended keywords that mark user chooses, so that recommendation apparatus 1 is according to the key chosen Word information further analyzes the specific search need of user;
4) user recommends the search operation behavior of panel, for identifying the closing of user Number of times, shut-in time point or closing number of times in preset time period and user's selection push away search Recommend the operation of panel minimum or maximization etc.;
5) user recommends the search the overtime behavior of panel, for identifying user predetermined Search is neither clicked in period to recommend the keyword of panel, maximize button or minimize button The closing search is not clicked on recommends panel yet.
Those skilled in the art will be understood that above-mentioned feedback parameter is only for example, other it is existing or The feedback parameter that person will be likely to occur from now on is such as applicable to the present invention, should also be included in present invention protection Within the scope of, and be incorporated herein by reference herein.
Performs device 206 performs corresponding operation according to the feedback parameter.Specifically, perform The user of the device 206 according to acquired in the second acquisition device 205 recommends panel with the search Corresponding feedback parameter, performs corresponding operation.For example, adjustment issues the frequency that panel is recommended in search Rate, is analyzed by feedback parameter, for frequently being scanned for using function of search, and is frequently made Recommend the user of panel with search, increase to issue and search the frequency that element recommends panel, for rarely needed The user of panel is recommended in search, gradually decreases and issues under the frequency that panel is recommended in search, or even cancellation Panel is recommended in hair search;For example, being analyzed by feedback parameter, for time-out not to the search Recommend panel to carry out the user of any operation, issue the closing search and recommend panel;For example, logical Feedback parameter analysis is crossed, recommends the user of panel for search described in multiple manual-lock, if closing Number of times exceedes predetermined threshold value, issues inquiry panel and asks the user whether to close search recommendation function.
Those skilled in the art will be understood that the above-mentioned operation according to performed by feedback parameter is only act Example, other operations according to performed by feedback parameter that are existing or being likely to occur from now on can such as be fitted For the present invention, it should also be included within the scope of the present invention, and wrap by reference herein It is contained in this.
It is preferred that, the performs device also includes updating block (not shown), the first issuance unit (not shown) and the second issuance unit (not shown).
Wherein, updating block is updated to the user and issues the search according to the feedback parameter Recommend the frequency of panel.Specifically, analyzed by feedback parameter, for function of search is used for multiple times Scan for, and the user that panel is recommended in search is used for multiple times, increasing, which is issued, searches element recommendation panel Frequency;For recommending panel wish than relatively low user using search, reduction issues search and recommended The frequency of panel, or even cancellation issue search and recommend panel.If pushed away for example, user clicks on search Recommend the times or frequency that panel searched further for and reach predetermined threshold value, increasing issues search and pushed away Recommend the frequency of search panel;If user, which clicks on search, recommends the times or frequency of panel less than predetermined Threshold value, reduce and issue search and recommend the frequency of panel, and it is described with current browse page to adjust determination The method of the corresponding one or more search recommended keywords in face, makes the search of determination recommend key Word more meets the search need of active user, so as to improve the use wish of user.
The feedback parameter includes the user and recommends panel time-out not carry out any behaviour the search Make, in this case, the first issuance unit, which is directly issued, closes opening for the search recommendation panel Close.For example, in the given time, user neither selects any search recommended keywords, is also not related to Close the search and recommend panel, then after a period of time, such as after 15 seconds, the search is recommended Panel can disappear automatically from top to bottom.
If the feedback parameter includes the user recommends panel in preset time period to the search Number of times a predetermined level is exceeded threshold value is closed, the second issuance unit issues to the user and asks whether to set Put closing search recommendation function.If for example, having closing continuous three times within the week of same user one The operation of panel is recommended in search, then recommendation apparatus 1 issues inquiry panel from trend user, and consulting is used Whether family sets closing search recommendation function, if user clicks on the button on inquiry panel:"Yes", Search recommendation function then is closed for user, and ejects prompting panel, it is no longer it to point out after user Search is provided and recommends panel, if user wants, using being continuing with, to open by page setup Search for recommendation function;If user clicks on the button on inquiry panel:"No", then continue holding and open Search recommendation function is opened, continues to provide search recommendation panel for user.
Preferably, recommendation apparatus 1 also includes:3rd acquisition device (not shown) and the 4th is obtained Device (not shown)
Wherein, the 3rd acquisition device obtains what the user was clicked in panel is recommended in the search Search for recommended keywords.Searched for specifically, user clicks on after the recommended keywords on recommendation panel Browsed into the new page, the 3rd acquisition device obtains the user in the search recommendation face The search recommended keywords clicked in plate are to obtain the new current browse webpage of the user.
Search recommended links of 4th acquisition device according to corresponding to the search recommended keywords, are obtained The new current browse webpage of the user is taken, and makes the determining device, judgment means and issues Device is repeated in performing its operation.Specifically, the recommendation that user is clicked on search recommendation panel is closed After keyword, browsed into the new page, the 3rd acquisition device obtains the user described The search recommended keywords clicked in panel are recommended in search, and the 4th acquisition device is obtained according to the 3rd The search recommended links corresponding to the search recommended keywords that device is obtained, obtain the user New current browse webpage, now, recommendation apparatus 1 using new current browse webpage as starting point, Provided the user and obtained on the basis of new current browse webpage again based on new current browse webpage The new search gone out recommends panel, i.e. recommendation apparatus 1 to make the determining device 202, judgment means 203 and lower transmitting apparatus 204 be repeated in perform its operation.
Above-mentioned recommendation apparatus 1 is described in detail below by way of a specific embodiment:
For example, user wants to search for the information relevant with " hypertension ", the page applied in a user device Input keyword " hypertension " in faceted search column to scan for, the page shows a plurality of search result, example Such as " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension related news ", User chooses such as " hypertension introduction " this search result by the mode such as clicking, into new page Browsed for user, the first acquisition device 201 obtains the current browse webpage of user:Hypertension Introduce the page, the current hypertension of determining device 202 introduces the page, it is determined that with the high blood that currently browses The one or more search recommended keywords for pressing the page introduced corresponding:The hypertension of pregnancy, old age Property hypertension, treat the hospital of hypertension, hypertension incidence reason, hyperpietic's diet, height Blood pressure complication, three high crowds, cardiovascular and cerebrovascular disease, artery sclerosis, judgment means 203 judge Whether the trigger condition that to the user shows search recommended keywords is met, for example, trigger condition There are two:1) whether user opens recommendation function of search by page setup;2) user browses institute Whether the depth for stating current browse webpage meets depth threshold;If two trigger conditions are all Meet, lower transmitting apparatus 204 searches for recommended keywords and its corresponding search recommended links by described It is shown in search to recommend on panel, is ejected by way of from bottom to top, so that user selects, institute State search to recommend that on panel multiple buttons can be set, for example, " X button ", " minimum button " Or " maximization button ", so that user carries out associative operation according to the hobby of oneself.
Then, recommendation apparatus 1 is fed back by obtaining behavior of the feedback parameter to user, is passed through Feedback parameter is analyzed, and for frequently being scanned for using function of search, and is frequently pushed away using search The user of panel is recommended, increases to issue and searches the frequency that element recommends panel, recommend for rarely needed search The user of panel, gradually decreases and issues the frequency that panel is recommended in search, or even cancellation issues search and pushed away Recommend panel;Analyzed by feedback parameter, do not recommend panel to be appointed the search for time-out The user of what operation, issues the closing search and recommends panel, for example, in the given time, using Family neither selects any search recommended keywords, and the search is not closed yet and recommends panel, then crosses 15 After second, the search recommends panel to disappear automatically from top to bottom;Analyzed by feedback parameter, such as The operation that continuous three times have closing search recommendation panel within the really same week of user one, then recommend dress Put 1 and issue inquiry panel from trend user, whether counsel user sets closing search recommendation function, If user clicks on the button on inquiry panel:"Yes", then close search recommendation function for user, And prompting panel is ejected, point out no longer to provide search recommendation panel for it after user, if user Want, using being continuing with, search recommendation function can be opened by page setup;If user clicks on Inquire the button on panel:"No", then continue to keep it turned on search recommendation function, is that user continues Search is provided and recommends panel.
If user clicks on the search recommended keywords on search recommendation panel, the new page is linked to Browsed, recommendation apparatus 1 obtains the new browsing pages of user, using new current browse webpage as Basis, is that new current browse webpage provides search recommendation panel again, recommendation apparatus 1 is held again Make the determining device 202 after row aforesaid operations, the new current browse webpage of acquisition user, sentence Disconnected device 203 and lower transmitting apparatus 204 are repeated in performing its operation.
Here, recommendation apparatus 1, which is realized, excavates user's search need, the reason searched for according to user, Providing the proper word of recommending of comparison, there is provided the search recommendation panel with search recommended keywords, confession User is selected, and adds the participation scanned for user in the interaction of search link and user Degree and viscosity, it is possible to intelligent control is carried out according to feedback result, the search experience of user is improved.
Further, using service end issue the mode that switch controls with reference to user manually manage whether Search recommendation function is enabled, can using service end in order to realize that the entirety of search recommendation function is controllable The control mode of switch is issued, such as service end needs to be pushed away for all users according to operation demand Recommend, the purpose is reached by way of the switch of search recommendation function can be enabled issuing.
Especially, with the development and the continuous lifting of mobile device performance of mobile Internet, pass through The user that the App installed on mobile device is scanned on the internet is more and more, is set with movement It is standby to scan for being mobile Internet epoch big trend, and in the present invention, when user equipment to move During dynamic equipment, user is extended using above-mentioned search recommendation function well and scanned for using App Time, the viscosity that is scanned for using App of increase user, the reason searched for according to user given Go out the proper recommendation word of comparison, it is possible to intelligent control is carried out according to feedback result, so that preferably Service search user.
Fig. 3 shows the method flow signal recommended according to the offer search of one aspect of the invention Figure.
Here, recommendation apparatus 1 can for example be located in computer equipment, especially, positioned at network In equipment, the network equipment includes but is not limited to single network server, multiple network services The server group of device composition is made up of based on cloud computing a large amount of computers or the webserver Cloud.It is described in detail below so that the recommendation apparatus 1 is located in the network equipment as an example.
In step S301, recommendation apparatus 1 obtains the current browse webpage of user.Specifically, it is false If some application of user equipment (especially, can be mobile device), for example, search application, The function of recommending is searched for the offer, when user wants to search for the relevant information of certain keyword, The keyword of search, page display search are wanted in the page search column input of the application of user equipment Result page, the search results pages include one or more search result, and user chooses search results pages In certain search result when, browsed into the new page, the page be the user work as Preceding browsing pages, in step S301, recommendation apparatus 1 by being interacted with the user equipment, For example, by one or many application programming interfaces (API) for calling the user equipment to provide, Or the communication mode of other agreements, obtain the current browse webpage of user.For example, user wants to search The rope information relevant with " hypertension ", input keyword " hypertension " enters in page search column Row search, the page shows a plurality of search result, for example " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension related news " etc., user is by the mode selection example such as clicking Such as " hypertension introduction " this search result, browsed into new page for user, understand example The origin cause of formation of such as hypertension, classification, clinical manifestation, the new page are that the current of the user browses The page, in step S301, recommendation apparatus 1 is by once or repeatedly calling application program to connect Mouth (API) obtains the current browse webpage of user:" hypertension introduction " page.
Those skilled in the art will be understood that the mode of above-mentioned acquisition current browse webpage is only for example, Other modes of acquisition current browse webpage that are existing or being likely to occur from now on are such as applicable to The present invention, should also be included within the scope of the present invention, and be contained in by reference herein This.
In step s 302, recommendation apparatus 1 is according to the current browse webpage, it is determined that working as with described The corresponding one or more search recommended keywords of preceding browsing pages.Specifically, in step S302 In, the current browse page of user that recommendation apparatus 1 is obtained according to recommendation apparatus 1 in step S301 Face, by modes such as preset keyword push, page analysis, matching inquiries, it is determined that working as with described The corresponding one or more search recommended keywords of preceding browsing pages.For example, recommendation apparatus 1 Body is just stored with some preset keywords, in step s 302, and recommendation apparatus 1 is directly from these Randomly choose one or more among preset keyword, be used as one or many of the current browse webpage Individual search recommended keywords.
Wherein, in step s 302, recommendation apparatus 1 determines corresponding with the current browse webpage The modes of one or more search recommended keywords include but is not limited to:
1) by carrying out page analysis to the current browse webpage, one or more of search is determined Rope recommended keywords.Specifically, in step s 302, recommendation apparatus 1 can be by current The effective information of browsing pages is analyzed, and refines one or more related to the browsing pages Search recommended keywords, for example, user wants the search information relevant with " hypertension ", Input keyword " hypertension " in page search column to scan for, the page shows a plurality of search result, Such as " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension phase Close news " etc., user chooses such as " hypertension introduction " this search to tie by the mode such as clicking Really, browsed into new page for user, in step S301, recommendation apparatus 1, which is obtained, to be used The current browse webpage at family:" hypertension introduction " page, in step s 302, recommendation apparatus 1 Analyzed by the effective information to the page, or further, with reference in scheduled time threshold value The search history record of the user or other users, the comprehensive search for drawing the current browse webpage is real Body is:Hypertension, and the search recommended keywords related to the searching entities are drawn, for example, pregnant Be pregnent hypertension, pneumonia in aged, treat the hospital of hypertension, hypertension incidence reason, high blood Press patient diet, hypertension complication etc.;Further, can also be described current according to what is drawn The searching entities of browsing pages:Hypertension, excavates the key word information of association area disease, for example, Cardiovascular and cerebrovascular disease, artery sclerosis etc., enrich the field of search recommended keywords, lift user's body Test.
2) matching inquiry is carried out according to the current browse webpage, determines one or more of search Recommended keywords.Specifically, in step s 302, recommendation apparatus 1 can be directly according to described Current browse webpage carry out matching inquiry, for example, according to the page-tag of the current browse webpage, Page URL (URL) etc. carries out matching inquiry, for example, entering from operation demand Row matching inquiry, determines one or more search recommended keywords.Here, the operation demand example Such as can be with a preset keywords database, be stored with such as page-tag, the page in the keywords database Mapping relations between URL and search recommended keywords, when the page of the current browse webpage of the user Face label or page URL are hit in the keywords database, with these page-tags, page URL etc. Search recommended keywords with mapping relations can be recommended device 1 in step s 302 really It is fixed, and then can be showed by subsequent step.For example, user wants search and " hypertension " Relevant information, input keyword " hypertension " is scanned in page search column, and the page shows Show a plurality of search result, for example " hypertension introduction ", " the hypertension origin cause of formation ", " vascular hypertension Shape ", " hypertension related news " etc., user choose such as " hypertension by the mode such as clicking Introduce " this search result, browsed into new page for user, in step S301, Recommendation apparatus 1 obtains the current browse webpage of user:" hypertension introduction " page, in step S302 In, page-tag of the recommendation apparatus 1 according to " hypertension introduction " page, page URL Deng carrying out matching inquiry from operation demand, determine that one or more related to hypertension is searched Rope recommended keywords.
3) page key words etc. are determined by carrying out page analysis to the current browse webpage first Information, is then matched from operation demand, determines one or more search recommended keywords. Specifically, in step s 302, recommendation apparatus 1 first can be by current browse webpage Effective information is analyzed, and draws page key words largely related to the current browse webpage, so Matched afterwards from operation demand, therefrom filter out one or more search recommended keywords; Or, in step s 302, recommendation apparatus 1 first can be by having to current browse webpage Effect information is analyzed, and draws at least one keyword related to the current browse webpage, then According at least one page key words, matched in operation demand, for example, being closed foregoing Matching inquiry is carried out in keyword storehouse, so that it is determined that one or more search recommended keywords.The key The mapping that can also be for example stored with dictionary between page key words and search recommended keywords is closed System.
Here, in step s 302, recommendation apparatus 1 can also determine said one simultaneously or multiple The search recommended links corresponding to recommended keywords are searched for, for example, not only being deposited in foregoing keywords database Search recommended keywords are contained, also there is each search recommended keywords corresponding search to recommend Link, in step s 302, recommendation apparatus 1 obtains search in matching inquiry in the lump to be recommended to close Keyword and its corresponding search recommended links.Or, in step s 302, recommendation apparatus 1 is also The corresponding search recommended links of current browse webpage can be first determined, then by recommending these search The page analysis of link, determines the page key words of these search recommended links, current clear as this The page of looking at it is corresponding search recommended keywords when.Subsequently show said one to user in fact, working as Or it is multiple search recommended keywords when, also in the lump to user show these search recommended keywords institute it is right That answers searches plain recommended links, is checked so that user carries out further click on.It is preferred that these are searched Rope recommended links are directly showed in the form of searching for recommended keywords, for example, will can search for Recommended keywords search for the Anchor Text of recommended links as these.
Here, the keywords database and the mapping relations wherein stored are only for example, other are existing Or the mapping relations or keywords database being likely to occur from now on are such as applicable to the present invention, should also be included in Within the scope of the present invention, and it is incorporated herein by reference herein.The keywords database is for example In the recommendation apparatus 1, the be connected with the recommendation apparatus 1 by network can also be located at In three method, apparatus.Here, recommendation apparatus 1 analyze user search need, be user determine with The corresponding search recommended keywords of its current browse webpage, facilitate user improve retrieval depth and Range, lifts the usage experience of user.
Those skilled in the art will be understood that the above-mentioned determination search corresponding with browsing pages is recommended to close The mode of keyword is only for example, other existing or the determination being likely to occur from now on and browsing pages The mode of corresponding search recommended keywords is such as applicable to the present invention, should also be included in the present invention Within protection domain, and it is incorporated herein by reference herein.
In step S303, recommendation apparatus 1, which judges whether to meet to the user, shows search recommendation The trigger condition of keyword.Specifically, in step S303, recommendation apparatus 1 is for example by right The real-time monitoring of application is searched according to using reported information, judging whether that satisfaction shows to user The trigger condition of rope recommended keywords.Here, the trigger condition includes but is not limited to:
1) user, which is set, opens search recommendation function.Specifically, can have in a user device There is the offer to search for the switch that manual command deployment recommendation function is set in the application of recommendation function, when When user closes the switch of search recommendation function, do not show search recommended keywords to user or its is right Recommended links should be searched for;When user opens the switch of search recommendation function, show described to user One or more search recommended keywords and its corresponding search recommended links.If for example, with Family can be turned on or off search recommendation work(according to the hobby of oneself into setting the page to select Energy.Recommend work(when in step S303, recommendation apparatus 1 detects the user and sets to open to search for Can, then judge to meet trigger condition.
2) user browses the depth of the current browse webpage and meets depth threshold.Specifically Ground, is browsing pages depth one depth threshold of setting according to the common custom that browses of user, should Depth threshold for example may determine that user works as to the residence time of current browse webpage or drop-down Length of preceding browsing pages etc. is configured, when user browses the depth of the current browse webpage not Depth threshold is reached, does not show search recommended keywords to user;When user browses the page The depth in face reaches depth threshold, represents that user is interested in the page info content, Then in step S303, recommendation apparatus 1 judges to meet trigger condition, subsequently can be to user's exhibition One or more search recommended keywords now corresponding with the current browse webpage.
3) user, which is set, opens search recommendation function, and the user browses described current clear The depth of the page of looking at meets depth threshold.Specifically, it is necessary to pushed away while meeting and having turned on search Recommend function, and user browse the current browse webpage depth meet depth threshold this two Individual condition, in step S303, recommendation apparatus 1 could judge to meet trigger condition, subsequently One or more search corresponding with the current browse webpage can be showed to user and recommend key Word.When the user, which is set, closes search recommendation function, no matter the user browses described current Whether the depth of browsing pages meets depth threshold, and not showing the search to user recommends Keyword;When if the user, which is set, opens search recommendation function, the user browses described work as The depth of preceding browsing pages does not meet depth threshold, and not showing the search to user recommends to close Keyword.
Those skilled in the art will be understood that above-mentioned trigger condition is only for example, other it is existing or The trigger condition being likely to occur from now on is such as applicable to the present invention, should also be included in present invention protection model Within enclosing, and it is incorporated herein by reference herein.
If meeting the trigger condition, in step s 304, recommendation apparatus 1 issues search recommendation face Plate to show in the current browse webpage, wherein, it is described search recommend panel include described one Individual or multiple search recommended keywords and its corresponding search recommended links.Specifically, if foregoing Recommendation apparatus 1 judges to meet the trigger condition in step S303, can show to user with When corresponding one or more of the current browse webpage searches for recommended keywords, in step S304 In, recommendation apparatus 1 with user equipment by interacting, for example, call this by one or many User equipment provide application programming interfaces (API), or other agreement communication mode, issue Search recommend panel, with the current browse webpage for example in the way of from bottom to top to user Show determined by foregoing recommendation apparatus in step s 302 1 and the current browse webpage pair One or more search recommended keywords answered and its corresponding search recommended links.It is preferred that Ground, the search recommends to be provided with " X button ", " minimum button " and " most on panel Bigization button ".
For example, user wants to search for the information relevant with " hypertension ", apply in a user device Input keyword " hypertension " in page search column to scan for, the page shows a plurality of search result, Such as " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension phase Close news " etc., user chooses such as " hypertension introduction " this search to tie by the mode such as clicking Really, browsed into new page for user, in step S301, recommendation apparatus 1, which is obtained, to be used The current browse webpage at family:Hypertension introduces the page;In step s 302, recommendation apparatus 1 The page is introduced according to current hypertension, it is determined that corresponding with the page that the hypertension currently browsed is introduced One or more search recommended keywords:The hypertension of pregnancy, pneumonia in aged, treatment hypertension Hospital, hypertension incidence reason, hyperpietic's diet, hypertension complication, three high crowds, Cardiovascular and cerebrovascular disease, artery sclerosis;In step S303, recommendation apparatus 1 judges whether to meet Show the trigger condition of search recommended keywords to the user;If meeting the trigger condition, In step S304, recommendation apparatus 1 searches for recommended keywords and its corresponding search chain by described Connect and be shown on search recommendation panel, ejected by way of from bottom to top, so that user selects, Described search on recommendation panel can set multiple buttons, for example, " X button ", " minimum Change button " or " maximization button ", so that user carries out associative operation according to the hobby of oneself.
Here, recommendation apparatus 1 obtains the current browse webpage of user, according to the current browse page Face, it is determined that one or more search recommended keywords corresponding with the current browse webpage, If meet to user show search recommended keywords trigger condition, issue search recommend panel with Show one or more of search recommended keywords in the current browse webpage and its corresponding Recommended links are searched for, if user is interested in the search recommended keywords, search can be selected to recommend Keyword initiates new search, realizes the interaction with user in search link, has excavated user Search interest and search need, improve the experience of user.
Fig. 4 shows the method stream that offer search in accordance with a preferred embodiment of the present invention is recommended Journey schematic diagram.The preferred embodiment is described in detail below:Specifically, in step S401 In, recommendation apparatus 1 obtains the current browse webpage of user;In step S402, recommendation apparatus 1 According to the current browse webpage, it is determined that corresponding with the current browse webpage is one or more Search for recommended keywords;In step S403, recommendation apparatus 1, which judges whether to meet to described, to be used Family shows the trigger condition of search recommended keywords;If meeting the trigger condition, in step S404 In, recommendation apparatus 1 issues search and recommends panel to show in the current browse webpage, wherein, The search recommends panel to include one or more of search recommended keywords and its corresponding Search for recommended links;In step S405, recommendation apparatus 1 obtains the user and the search Recommend the corresponding feedback parameter of panel;In step S406, recommendation apparatus 1 is according to the feedback Parameter, performs corresponding operation.Wherein, step S401-S404 it is identical with the corresponding steps of Fig. 3 or Person is essentially identical, therefore here is omitted, and is incorporated herein by reference.
Wherein, in step S405, recommendation apparatus 1 obtains the user and the search recommendation face The corresponding feedback parameter of plate.Specifically, panel is recommended for the search issued, user has to it Certain feedback, for example, clicking on the search recommends search recommended keywords and its correspondingly in panel Search recommended links, close the search recommend panel or to the search recommend panel do not do any Operation etc., in step S405, recommendation apparatus 1 obtains the user and the search recommendation face The corresponding feedback parameter of plate, fed back statistics are carried out based on the feedback parameter to user behavior, so as to Accommodation is carried out according to the behavior of user.The feedback parameter includes but is not limited to:
1) user's mark of the user, here, user's mark is used for identifying a certain specific user, It can be the information such as user's pet name, account, the unique code of equipment;
2) URL that the current browse webpage of panel is recommended in the search is showed, It is for identifying the URL for causing to search for the current browse webpage for recommending panel to occur What;
3) user recommends the search recommended keywords selected in panel in the search, is used for The search recommended keywords that mark user chooses, so that recommendation apparatus 1 is according to the key chosen Word information further analyzes the specific search need of user;
4) user recommends the search operation behavior of panel, for identifying the closing of user Number of times, shut-in time point or closing number of times in preset time period and user's selection push away search Recommend the operation of panel minimum or maximization etc.;
5) user recommends the search the overtime behavior of panel, for identifying user predetermined Search is neither clicked in period to recommend the keyword of panel, maximize button or minimize button The closing search is not clicked on recommends panel yet.
Those skilled in the art will be understood that above-mentioned feedback parameter is only for example, other it is existing or The feedback parameter that person will be likely to occur from now on is such as applicable to the present invention, should also be included in present invention protection Within the scope of, and be incorporated herein by reference herein.
In step S406, recommendation apparatus 1 performs corresponding operation according to the feedback parameter. Specifically, in step S406, recommendation apparatus 1 is described according to acquired in step S405 User's feedback parameter corresponding with the search recommendation panel, performs corresponding operation.For example, adjusting It is whole to issue the frequency that panel is recommended in search, analyzed by feedback parameter, for frequently using search work( It can scan for, and frequently recommend the user of panel using search, increasing, which is issued, searches plain recommendation face The frequency of plate, recommends the user of panel for rarely needed search, gradually decreases and issues search recommendation The frequency of panel, or even cancellation issue search and recommend panel;For example, analyzed by feedback parameter, Do not recommend panel to carry out the user of any operation the search for time-out, issue closing described Panel is recommended in search;For example, being analyzed by feedback parameter, for being searched for described in multiple manual-lock Recommend the user of panel, if closing number of times exceedes predetermined threshold value, issue inquiry panel inquiry user Whether recommendation function is searched in closing.
Those skilled in the art will be understood that the above-mentioned operation according to performed by feedback parameter is only act Example, other operations according to performed by feedback parameter that are existing or being likely to occur from now on can such as be fitted For the present invention, it should also be included within the scope of the present invention, and wrap by reference herein It is contained in this.
Preferably, the step S206 also includes sub-step S206a (not shown), sub-step S206b (not shown) and sub-step S206c (not shown).
Wherein, in sub-step S206a, recommendation apparatus 1 is updated to according to the feedback parameter The user issues the frequency that panel is recommended in the search.Specifically, analyzed by feedback parameter, Scanned for for function of search is used for multiple times, and be used for multiple times search recommend panel user, Increase to issue and search the frequency that element recommends panel;For recommending panel wish than relatively low use using search Family, reduces and issues the frequency that panel is recommended in search, or even cancellation issues search and recommends panel.For example, If the times or frequency that user's click search recommends panel to be searched further for reaches predetermined Threshold value, increases and issues the frequency that search panel is recommended in search;If user, which clicks on search, recommends panel Times or frequency be less than predetermined threshold value, reduce and issue the frequency that panel is recommended in search, and adjust It is determined that the method for the one or more search recommended keywords corresponding with current browse webpage, The search recommended keywords of determination are made more to meet the search need of active user, so as to improve user's Use wish.
The feedback parameter includes the user and recommends panel time-out not carry out any behaviour the search Make, in this case, in sub-step S206b, it is described that recommendation apparatus 1 directly issues closing The switch of panel is recommended in search.For example, in the given time, user neither selects any search to push away Keyword is recommended, the search is not closed yet and recommends panel, then after a period of time, such as 15 seconds Afterwards, the search recommends panel to disappear automatically from top to bottom.
If the feedback parameter includes the user recommends panel in preset time period to the search Number of times a predetermined level is exceeded threshold value is closed, in sub-step S206c, recommendation apparatus 1 is used to described Family, which issues to ask whether to set, closes search recommendation function.If for example, the week of same user one it Have for interior continuous three times and to close the operation that panel is recommended in search, then recommendation apparatus 1 is issued from trend user Panel is inquired, whether counsel user sets closing search recommendation function, if user clicks on inquiry face Button on plate:"Yes", then close search recommendation function for user, and ejects prompting panel, carries Show that no longer providing search for it after user recommends panel, can if user is want using being continuing with To open search recommendation function by page setup;If user clicks on the button on inquiry panel: "No", then continue to keep it turned on search recommendation function, continues to provide search recommendation panel for user.
Preferably, this method also includes:Step S407 (not shown) and step S408 (do not show Go out).
Wherein, in step S 407, recommendation apparatus 1 obtains the user in the search recommendation face The search recommended keywords clicked in plate.Specifically, user, which clicks on search, recommends pushing away on panel Recommend and browsed into the new page after keyword, in step S 407, recommendation apparatus 1 is obtained The user is taken to recommend the search recommended keywords clicked in panel in the search to obtain State the new current browse webpage of user.
In step S408, search of the recommendation apparatus 1 according to corresponding to the search recommended keywords Recommended links, obtain the new current browse webpage of the user, and make the step 402, step Rapid 403 and step 404 be repeated in perform its operation.Specifically, user clicks on search recommendation face After recommended keywords on plate, browsed, in step 407, recommended into the new page Device 1 obtains the search recommended keywords that the user recommends to be clicked in panel in the search, In a step 408, recommendation apparatus 1 is recommended crucial according to the search obtained in step 407 Search recommended links corresponding to word, obtain the new current browse webpage of the user, now, Recommendation apparatus 1 is again based on new current browse webpage using new current browse webpage as starting point User provides the new search drawn on the basis of new current browse webpage and recommends panel, that is, recommends Device 1 makes the step S402, step S403 and step S404 be repeated in performing its operation.
Above-mentioned recommendation apparatus 1 is described in detail below by way of a specific embodiment:
For example, user wants to search for the information relevant with " hypertension ", the page applied in a user device Input keyword " hypertension " in faceted search column to scan for, the page shows a plurality of search result, example Such as " hypertension introduction ", " the hypertension origin cause of formation ", " hypertension symptom ", " hypertension related news ", User chooses such as " hypertension introduction " this search result by the mode such as clicking, into new page Browsed for user, in step S401, recommendation apparatus 1 obtains the current browse page of user Face:Hypertension introduces the page, in step S402, the current hypertension lobby page of recommendation apparatus 1 Face, it is determined that the one or more search corresponding with the page that the hypertension currently browsed is introduced are recommended Keyword:The hypertension of pregnancy, pneumonia in aged, the hospital for treating hypertension, hypertension incidence It is reason, hyperpietic's diet, hypertension complication, three high crowds, cardiovascular and cerebrovascular disease, dynamic Arteries and veins is hardened, in step S403, and recommendation apparatus 1 judges whether to meet to show to the user to search The trigger condition of rope recommended keywords, for example, trigger condition has two:1) user passes through the page Whether setting opens recommendation function of search;2) depth that user browses the current browse webpage is It is no to meet depth threshold;If two trigger conditions are all met, in step s 404, The search recommended keywords and its corresponding search recommended links are included searching by recommendation apparatus 1 Rope is recommended on panel, is ejected by way of from bottom to top, and so that user selects, the search is pushed away Multiple buttons can be set by recommending on panel, for example, " X button ", " minimum button " or " most Bigization button ", so that user carries out associative operation according to the hobby of oneself.
Then, recommendation apparatus 1 is fed back by obtaining behavior of the feedback parameter to user, is passed through Feedback parameter is analyzed, and for frequently being scanned for using function of search, and is frequently pushed away using search The user of panel is recommended, increases to issue and searches the frequency that element recommends panel, recommend for rarely needed search The user of panel, gradually decreases and issues the frequency that panel is recommended in search, or even cancellation issues search and pushed away Recommend panel;Analyzed by feedback parameter, do not recommend panel to be appointed the search for time-out The user of what operation, issues the closing search and recommends panel, for example, in the given time, using Family neither selects any search recommended keywords, and the search is not closed yet and recommends panel, then crosses 15 After second, the search recommends panel to disappear automatically from top to bottom;Analyzed by feedback parameter, such as The operation that continuous three times have closing search recommendation panel within the really same week of user one, then recommend dress Put 1 and issue inquiry panel from trend user, whether counsel user sets closing search recommendation function, If user clicks on the button on inquiry panel:"Yes", then close search recommendation function for user, And prompting panel is ejected, point out no longer to provide search recommendation panel for it after user, if user Want, using being continuing with, search recommendation function can be opened by page setup;If user clicks on Inquire the button on panel:"No", then continue to keep it turned on search recommendation function, is that user continues Search is provided and recommends panel.
If user clicks on the search recommended keywords on search recommendation panel, the new page is linked to Browsed, recommendation apparatus 1 obtains the new browsing pages of user, using new current browse webpage as Basis, is that new current browse webpage provides search recommendation panel again, recommendation apparatus 1 is held again Make the step S402, step after row aforesaid operations, the new current browse webpage of acquisition user S403 and step S404 are repeated in performing its operation.
Here, recommendation apparatus 1, which is realized, excavates user's search need, the reason searched for according to user, Providing the proper word of recommending of comparison, there is provided the search recommendation panel with search recommended keywords, confession User is selected, and adds the participation scanned for user in the interaction of search link and user Degree and viscosity, it is possible to intelligent control is carried out according to feedback result, the search experience of user is improved.
Further, using service end issue the mode that switch controls with reference to user manually manage whether Search recommendation function is enabled, can using service end in order to realize that the entirety of search recommendation function is controllable The control mode of switch is issued, such as service end needs to be pushed away for all users according to operation demand Recommend, the purpose is reached by way of the switch of search recommendation function can be enabled issuing.
Especially, with the development and the continuous lifting of mobile device performance of mobile Internet, pass through The user that the App installed on mobile device is scanned on the internet is more and more, is set with movement It is standby to scan for being mobile Internet epoch big trend, and in the present invention, when user equipment to move During dynamic equipment, user is extended using above-mentioned search recommendation function well and scanned for using App Time, the viscosity that is scanned for using App of increase user, the reason searched for according to user given Go out the proper recommendation word of comparison, it is possible to intelligent control is carried out according to feedback result, so that preferably Service search user.
It should be noted that the present invention can be in the assembly of software and/or software and hardware by reality Apply, for example, the present invention each device can using application specific integrated circuit (ASIC) or it is any its His similar hardware device is realized.In one embodiment, software program of the invention can lead to Computing device is crossed to realize steps described above or function.Similarly, software journey of the invention Sequence (including related data structure) can be stored in computer readable recording medium storing program for performing, example Such as, RAM memory, magnetically or optically driver or floppy disc and similar devices.In addition, this hair Some bright steps or function can employ hardware to realize, for example, as with processor coordinate from And perform the circuit of each step or function.
It is obvious to a person skilled in the art that the invention is not restricted to above-mentioned one exemplary embodiment Details, and without departing from the spirit or essential characteristics of the present invention, can be with it His concrete form realizes the present invention.Therefore, all should be by embodiment no matter from the point of view of which point Regard exemplary as, and be nonrestrictive, the scope of the present invention is by appended claims Rather than described above limit, it is intended that by fall the equivalency of claim implication and In the range of all changes be included in the present invention.Should not be by any accompanying drawing mark in claim Note is considered as the claim involved by limitation.Furthermore, it is to be understood that the word of " comprising " one is not excluded for other lists Member or step, odd number are not excluded for plural number.The multiple units or device stated in system claims It can also be realized by a unit or device by software or hardware.The first, the second grade word Pragmatic represents title, and is not offered as any specific order.

Claims (18)

1. a kind of provide the method that search is recommended, wherein, this method comprises the following steps:
A. the current browse webpage of user is obtained;
B. according to the current browse webpage, it is determined that one corresponding with the current browse webpage Or multiple search recommended keywords;
C. judge whether to meet the trigger condition for showing search recommended keywords to the user;
If d. meeting the trigger condition, issue search and recommend panel with the current browse webpage In show, wherein, it is described search recommend panel include one or more of search recommended keywords And its corresponding search recommended links.
2. according to the method described in claim 1, wherein, the trigger condition include it is following at least Any one:
The user, which is set, opens search recommendation function;
The depth that the user browses the current browse webpage meets depth threshold.
3. method according to claim 1 or 2, wherein it is determined that with the current browse page The mode of the corresponding one or more search recommended keywords in face includes following at least any one:
By carrying out page analysis to the current browse webpage, one or more of search are determined Recommended keywords;
Matching inquiry is carried out according to the current browse webpage, determines that one or more of search are pushed away Recommend keyword.
4. according to the method described in claim 1, wherein, this method also includes:
E. user feedback parameter corresponding with the search recommendation panel is obtained;
F. according to the feedback parameter, corresponding operation is performed.
5. method according to claim 4, wherein, the feedback parameter include it is following at least Any one:
User's mark of the user;
Show the URL that the current browse webpage of panel is recommended in the search;
The user recommends the search recommended keywords selected in panel in the search;
The user recommends the search operation behavior of panel;
The user recommends the search the overtime behavior of panel.
6. the method according to claim 4 or 5, wherein, the step f includes:
According to the feedback parameter, it is updated to the user and issues the frequency that panel is recommended in the search.
7. the method according to claim 4 or 5, wherein, the feedback parameter includes described User recommends panel time-out not carry out any operation the search, wherein, the step f includes:
Directly issue and close the switch that panel is recommended in the search.
8. the method according to claim 4 or 5, wherein, the feedback parameter includes described User recommends the search closing number of times a predetermined level is exceeded threshold value of panel in preset time period, Wherein, the step f includes:
Issue to ask whether to set to the user and close search recommendation function.
9. according to the method described in claim 1, wherein, this method also includes:
Obtain the search recommended keywords that the user recommends to be clicked in panel in the search;
Search recommended links according to corresponding to the search recommended keywords, obtain the user's New current browse webpage, and repeating said steps b to d.
10. a kind of provide the recommendation apparatus that search is recommended, wherein, the recommendation apparatus includes:
First acquisition device, the current browse webpage for obtaining user;
Determining device, for according to the current browse webpage, it is determined that with the current browse webpage Corresponding one or more search recommended keywords;
Judgment means, show touching for search recommended keywords for judging whether to meet to the user Clockwork spring part;
Lower transmitting apparatus, if for meeting the trigger condition, issuing search and recommending panel with described Show in current browse webpage, wherein, the search recommends panel to include one or more of search Rope recommended keywords and its corresponding search recommended links.
11. recommendation apparatus according to claim 10, wherein, the trigger condition include with Under any one of at least:
The user, which is set, opens search recommendation function;
The depth that the user browses the current browse webpage meets depth threshold.
12. the recommendation apparatus according to claim 10 or 11, wherein it is determined that working as with described The mode of the corresponding one or more search recommended keywords of preceding browsing pages include it is following at least Any one:
By carrying out page analysis to the current browse webpage, one or more of search are determined Recommended keywords;
Matching inquiry is carried out according to the current browse webpage, determines that one or more of search are pushed away Recommend keyword.
13. recommendation apparatus according to claim 10, wherein, the recommendation apparatus also includes:
Second acquisition device, for obtaining user feedback corresponding with the search recommendation panel Parameter;
Performs device, for according to the feedback parameter, performing corresponding operation.
14. recommendation apparatus according to claim 13, wherein, the feedback parameter include with Under any one of at least:
User's mark of the user;
Show the URL that the current browse webpage of panel is recommended in the search;
The search recommended keywords that the user recommends to be clicked in panel in the search;
The user recommends the search click behavior of panel;
The user recommends the search closing behavior of panel;
The user recommends the search the overtime behavior of panel.
15. the recommendation apparatus according to claim 13 or 14, wherein, the performs device Including:
Updating block, the search is issued for according to the feedback parameter, being updated to the user Recommend the frequency of panel.
16. the recommendation apparatus according to claim 13 or 14, wherein, the feedback parameter Panel time-out is recommended not carry out any operation the search including the user, wherein, it is described to hold Luggage put including:
First issuance unit, the switch that panel is recommended in the search is closed for directly issuing.
17. the recommendation apparatus according to claim 13 or 14, wherein, the feedback parameter Recommend the closing number of times of panel to exceed the search in preset time period including the user to make a reservation for Amount threshold, wherein, the performs device includes:
Second issuance unit, search recommendation work(is closed for issuing to ask whether to set to the user Energy.
18. recommendation apparatus according to claim 10, wherein, the recommendation apparatus also includes:
3rd acquisition device, is clicked on for obtaining the user in panel is recommended in the search Search for recommended keywords;
4th acquisition device, chain is recommended for the search according to corresponding to the search recommended keywords Connect, obtain the new current browse webpage of the user, and make the determining device, judgment means It is repeated in performing its operation with lower transmitting apparatus.
CN201610147858.XA 2016-03-15 2016-03-15 It is a kind of that the method and apparatus that search is recommended are provided Pending CN107193846A (en)

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Application publication date: 20170922