CN107180365B - Cloud information pushing system and information pushing method based on mobile positioning - Google Patents

Cloud information pushing system and information pushing method based on mobile positioning Download PDF

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CN107180365B
CN107180365B CN201710364093.XA CN201710364093A CN107180365B CN 107180365 B CN107180365 B CN 107180365B CN 201710364093 A CN201710364093 A CN 201710364093A CN 107180365 B CN107180365 B CN 107180365B
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information
passenger
commodity
data processing
unit
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CN107180365A (en
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陈长宝
杜红民
侯长生
孔晓阳
王茹川
郭振强
郧刚
王磊
王莹莹
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Zhongyuan Smart City Design Research Institute Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0261Targeted advertisements based on user location
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9537Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/018Certifying business or products
    • G06Q30/0185Product, service or business identity fraud
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0282Rating or review of business operators or products
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/52Network services specially adapted for the location of the user terminal
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

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Abstract

The invention provides a mobile positioning-based cloud information pushing system and an information pushing method, which comprise a merchant mobile terminal, a passenger mobile terminal, a data processing unit and a cloud service data processing unit, wherein the merchant mobile terminal inputs merchant authentication information through a merchant authentication unit and issues commodity information through a commodity issuing unit; the passenger mobile terminal inputs passenger authentication information through the passenger authentication unit, uploads commodity subscription information through the commodity subscription unit, and collects passenger position information in real time through the position collection unit; the cloud service data processing unit authenticates the authenticity and integrity of the merchant authentication information and the passenger authentication information, and pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information.

Description

Cloud information pushing system and information pushing method based on mobile positioning
Technical Field
The invention relates to the field of cloud information pushing, in particular to a cloud information pushing system and method based on mobile positioning.
Background
At present, data push of a mobile terminal is mainly random push, while the existing data push technology can only carry out pure information data push and cannot carry out targeted directional push according to the attention point, position and track of a user, and the existing information push method cannot realize interaction with the user, so that the user does not know push information evaluation, pushed data is made to be 'junk' information in a shape, the problem of supply and demand is not solved, and the user is handed over with information which needs to be concerned urgently while deleting the 'junk' information.
In order to solve the above problems, people are always seeking an ideal technical solution.
Disclosure of Invention
The invention aims to overcome the defects of the prior art, and provides a cloud information pushing system and an information pushing method based on mobile positioning.
In order to achieve the purpose, the invention adopts the technical scheme that: a cloud information pushing system based on mobile positioning comprises a merchant mobile terminal, a passenger mobile terminal, a data processing unit and a cloud service data processing unit,
the merchant mobile terminal comprises a merchant authentication unit and a commodity release unit, wherein the merchant authentication unit is used for inputting merchant authentication information and uploading the merchant authentication information to the cloud service data processing unit through the data processing unit for authentication, and the merchant authentication information comprises merchant certificates, commodity types, brands, merchant store position information, nearest bus stop information and an optimal path from a bus stop to a merchant store;
the commodity publishing unit publishes commodity information to the cloud service data processing unit through the data processing unit, wherein the commodity information is associated with the merchant authentication information;
the passenger mobile terminal comprises a passenger authentication unit, a commodity subscription unit and a position acquisition unit, wherein the passenger authentication unit is used for inputting passenger authentication information and uploading the passenger authentication information to the cloud service data processing unit for authentication through the data processing unit, and the passenger authentication information comprises a user name, a contact way, a gender and an age;
the commodity subscription unit uploads commodity subscription information to the cloud service data processing unit through the data processing unit;
the position acquisition unit acquires passenger position information in real time and uploads the passenger position information to the cloud service data processing unit through the data processing unit;
the cloud service data processing unit comprises an authentication unit and an information pushing unit, and the authentication unit is used for authenticating the authenticity and the integrity of the merchant authentication information and the passenger authentication information;
the information pushing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information;
the information pushing unit pushes the commodity information matched with the position to the passenger mobile terminal, and the commodity information matched with the position comprises the following steps: the information pushing unit searches and screens the commodity subscription information uploaded by the passenger mobile terminal, further matches merchant position information, bus stop position information and passenger position information in a screening result, calculates the distance from a bus stop associated with the issued commodity information of the merchant to the passenger position, selects the issued commodity information of the merchant with the distance from the associated bus stop to the passenger position smaller than a preset distance range, and pushes the issued commodity information to the passenger mobile terminal;
or the information pushing unit searches and screens the real-time position information uploaded by the passenger mobile terminal, selects the bus stop information of which the distance from the position of the passenger is smaller than the preset distance range, searches the commodity information subscribed by the passenger in the commodity information of the merchant associated with the bus stop information, and pushes the commodity information to the passenger mobile terminal.
Based on the above, the distance from the bus stop associated with the commodity information matched with the position of the passenger mobile terminal to the real-time position of the passenger mobile terminal is smaller than the preset distance range.
Based on the above, the passenger mobile terminal further comprises a shop scoring unit, and the shop scoring unit is used for scoring the shop where the visited pushed commodity is located.
Based on the above, the cloud service data processing unit further includes a store sorting unit, and the store sorting unit is configured to rank the commodity information associated with any bus stop according to the grade, or perform comprehensive grade ranking on the commodity information of the same type and the same brand, and display the name of the associated bus stop.
The pushing method of the cloud information pushing system based on mobile positioning comprises an authentication stage and a pushing stage;
authentication phase
The merchant mobile terminal inputs merchant authentication information through the merchant authentication unit;
the merchant microprocessor sends the merchant authentication information to the data processing unit, and the merchant authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the merchant authentication information and feeds authentication passing information back to the merchant mobile terminal unit;
the passenger mobile terminal inputs passenger authentication information through the passenger authentication unit;
the passenger microprocessor sends the passenger authentication information to the data processing unit, and the passenger authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the passenger authentication information and feeds back authentication passing information to the passenger mobile terminal;
push phase
The merchant mobile terminal issues commodity information to the data processing unit through the commodity issuing unit, and the commodity information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the passenger mobile terminal subscribes commodity information through the commodity subscription unit, uploads the commodity information to the data processing unit, and uploads the commodity information to the cloud service data processing unit after being preprocessed by the data processing unit;
the cloud service data processing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information.
Based on the above, the passenger mobile terminal further comprises a shop scoring unit, and the passenger scores the shop where the visited pushed commodity is located through the shop scoring unit and uploads a scoring result to the cloud service data processing unit through the data processing center unit.
Based on the above, the cloud service data processing unit further comprises a store sorting unit, and the cloud service data processing unit ranks store commodities associated with any bus stop according to the grade by the store sorting unit, or performs comprehensive grade ranking on commodity information of the same type and the same brand, and displays the name of the associated bus stop.
Compared with the prior art, the cloud information push system and the cloud information push method based on mobile positioning have outstanding substantive characteristics and remarkable progress, and particularly, the cloud information push system and the cloud information push method based on mobile positioning are provided by combining the mobile positioning technology widely applied at present, so that unified processing and accurate matching of passenger positions, bus stop positions and shop positions are realized, and the cloud information push system and the cloud information push method based on mobile positioning have the advantages of accurate matching, reasonable design, economy and feasibility.
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Fig. 1 is a schematic block diagram of the present invention.
Detailed Description
The technical solution of the present invention is further described in detail by the following embodiments.
As shown in fig. 1, a cloud information pushing system based on mobile positioning comprises a merchant mobile terminal, a passenger mobile terminal, a data processing unit and a cloud service data processing unit,
the merchant mobile terminal comprises a merchant authentication unit and a commodity release unit, wherein the merchant authentication unit is used for inputting merchant authentication information and uploading the merchant authentication information to the cloud service data processing unit through the data processing unit for authentication, and the merchant authentication information comprises merchant certificates, commodity types, brands, merchant store position information, nearest bus stop information and an optimal path from a bus stop to a merchant store; the bus stop information comprises a bus line, a bus schedule and a stop position;
the commodity publishing unit publishes commodity information to the cloud service data processing unit through the data processing unit, wherein the commodity information is associated with the merchant authentication information;
the passenger mobile terminal comprises a passenger authentication unit, a commodity subscription unit and a position acquisition unit, wherein the passenger authentication unit is used for inputting passenger authentication information and uploading the passenger authentication information to the cloud service data processing unit for authentication through the data processing unit, and the passenger authentication information comprises a user name, a contact way, a gender and an age;
the commodity subscription unit uploads commodity subscription information to the cloud service data processing unit through the data processing unit;
the position acquisition unit acquires passenger position information in real time and uploads the passenger position information to the cloud service data processing unit through the data processing unit;
the cloud service data processing unit comprises an authentication unit and an information pushing unit, wherein the authentication unit is used for authenticating the authenticity and the integrity of the merchant authentication information or the passenger authentication information and feeding back authentication passing information to the merchant mobile terminal or the passenger mobile terminal through the data processing unit;
the information pushing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information.
Specifically, one data processing unit is responsible for preprocessing data sent by a plurality of merchant mobile terminals and a plurality of passenger mobile terminals within a certain bus stop range, so that distributed management of the data is realized and the data is uploaded to the cloud service data processing unit in a unified manner; the preprocessing refers to performing basic processing on data sent by the merchant mobile terminal and the passenger mobile terminal, such as data cleaning, data integration, data transformation and the like; the number of the data processing units can be configured according to the density of merchants and the passenger flow.
Specifically, the distance from the bus stop associated with the commodity information matched with the position of the passenger mobile terminal to the real-time position of the passenger mobile terminal is smaller than a preset distance range.
Specifically, the passenger mobile terminal further comprises a shop scoring unit, wherein the shop scoring unit is used for scoring a shop where a visited pushed commodity is located, and uploading a scoring result to the cloud service data processing unit through the data processing unit; the passengers feed back the use experience of the shop commodities through the shop grading unit, and a reference is provided for the use of other passengers.
Specifically, the cloud service data processing unit further comprises a store sorting unit, and the store sorting unit is used for ranking commodity information associated with any bus stop from high to low according to a scoring result stored in the cloud service data processing unit, or comprehensively scoring and ranking commodity information of the same type and the same brand, and displaying names of the associated bus stops. By the mode, the shop goods with high scores can be preferentially recommended to the passengers according to the needs of the passengers, and the satisfaction degree of user experience is greatly improved.
Specifically, the information pushing method of the cloud information pushing system based on mobile positioning comprises an authentication stage and a pushing stage;
authentication phase
The merchant mobile terminal inputs merchant authentication information through the merchant authentication unit;
the merchant microprocessor sends the merchant authentication information to the data processing unit, and the merchant authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the merchant authentication information and feeds authentication passing information back to the merchant mobile terminal unit;
the passenger mobile terminal inputs passenger authentication information through the passenger authentication unit;
the passenger microprocessor sends the passenger authentication information to the data processing unit, and the passenger authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the passenger authentication information and feeds back authentication passing information to the passenger mobile terminal;
push phase
The merchant mobile terminal issues commodity information to the data processing unit through the commodity issuing unit, and the commodity information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the passenger mobile terminal subscribes commodity information through the commodity subscription unit, uploads the commodity information to the data processing unit, and uploads the commodity information to the cloud service data processing unit after being preprocessed by the data processing unit;
the cloud service data processing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information.
Specifically, the pushing of the commodity information matched with the position to the passenger mobile terminal by the cloud service data processing unit includes: the cloud service data processing unit searches and screens the commodity subscription information uploaded by the passenger mobile terminal as a condition, further matches merchant position information, bus stop position information and passenger position information in a screening result, calculates the distance from a bus stop associated with the issued commodity information of the merchant to the passenger position, selects the merchant issued commodity information of which the distance from the associated bus stop to the passenger position is smaller than a preset distance range, and pushes the merchant issued commodity information to the passenger mobile terminal.
Or the cloud service data processing unit searches and screens the real-time position information uploaded by the passenger mobile terminal, selects bus stop information of which the distance from the position of the passenger is smaller than a preset distance range, searches commodity information subscribed by the passenger in the merchant commodity information associated with the bus stop information, and pushes the commodity information to the passenger mobile terminal.
Preferably, the passenger mobile terminal further comprises a store scoring unit, and the passenger scores the store where the visited pushed commodity is located through the store scoring unit and uploads a scoring result to the cloud service data processing unit through the data processing center unit.
Preferably, the cloud service data processing unit further comprises a store sorting unit, and the cloud service data processing unit ranks store commodities associated with any bus stop according to the grade by the store sorting unit, or performs comprehensive grade ranking on commodity information of the same type and the same brand, and displays the name of the associated bus stop.
Finally, it should be noted that the above examples are only used to illustrate the technical solutions of the present invention and not to limit the same; although the present invention has been described in detail with reference to preferred embodiments, those skilled in the art will understand that: modifications to the specific embodiments of the invention or equivalent substitutions for parts of the technical features may be made; without departing from the spirit of the present invention, it is intended to cover all aspects of the invention as defined by the appended claims.

Claims (6)

1. The utility model provides a cloud information push system based on mobile location which characterized in that: comprises a merchant mobile terminal, a passenger mobile terminal, a data processing unit and a cloud service data processing unit,
the merchant mobile terminal comprises a merchant authentication unit and a commodity release unit, wherein the merchant authentication unit is used for inputting merchant authentication information and uploading the merchant authentication information to the cloud service data processing unit through the data processing unit for authentication, and the merchant authentication information comprises merchant certificates, commodity types, brands, merchant store position information, nearest bus stop information and an optimal path from a bus stop to a merchant store;
the commodity publishing unit publishes commodity information to the cloud service data processing unit through the data processing unit, wherein the commodity information is associated with the merchant authentication information;
the passenger mobile terminal comprises a passenger authentication unit, a commodity subscription unit and a position acquisition unit, wherein the passenger authentication unit is used for inputting passenger authentication information and uploading the passenger authentication information to the cloud service data processing unit for authentication through the data processing unit, and the passenger authentication information comprises a user name, a contact way, a gender and an age;
the commodity subscription unit uploads commodity subscription information to the cloud service data processing unit through the data processing unit;
the position acquisition unit acquires passenger position information in real time and uploads the passenger position information to the cloud service data processing unit through the data processing unit;
the cloud service data processing unit comprises an authentication unit and an information pushing unit, and the authentication unit is used for authenticating the authenticity and the integrity of the merchant authentication information and the passenger authentication information;
the information pushing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information;
the information pushing unit pushes the commodity information matched with the position to the passenger mobile terminal, and the commodity information matched with the position comprises the following steps: the information pushing unit searches and screens the commodity subscription information uploaded by the passenger mobile terminal, further matches merchant position information, bus stop position information and passenger position information in a screening result, calculates the distance from a bus stop associated with the issued commodity information of the merchant to the passenger position, selects the issued commodity information of the merchant with the distance from the associated bus stop to the passenger position smaller than a preset distance range, and pushes the issued commodity information to the passenger mobile terminal;
or the information pushing unit searches and screens the real-time position information uploaded by the passenger mobile terminal, selects the bus stop information of which the distance from the position of the passenger is smaller than the preset distance range, searches the commodity information subscribed by the passenger in the commodity information of the merchant associated with the bus stop information, and pushes the commodity information to the passenger mobile terminal.
2. The mobile location based cloud information push system according to claim 1, wherein: the passenger mobile terminal further comprises a shop scoring unit, and the shop scoring unit is used for scoring a shop where the visited pushed commodity is located.
3. The mobile location based cloud information push system according to claim 2, wherein: the cloud service data processing unit further comprises a shop sorting unit, and the shop sorting unit is used for ranking commodity information associated with any bus stop according to the grade, or comprehensively scoring and ranking commodity information of the same type and the same brand, and displaying the name of the associated bus stop.
4. The information pushing method of the cloud information pushing system based on mobile positioning as claimed in claim 1, characterized by comprising an authentication phase and a pushing phase;
authentication phase
The merchant mobile terminal inputs merchant authentication information through the merchant authentication unit;
the merchant microprocessor sends the merchant authentication information to the data processing unit, and the merchant authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the merchant authentication information and feeds authentication passing information back to the merchant mobile terminal unit;
the passenger mobile terminal inputs passenger authentication information through the passenger authentication unit;
the passenger microprocessor sends the passenger authentication information to the data processing unit, and the passenger authentication information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the cloud service data processing unit verifies the authenticity and integrity of the passenger authentication information and feeds back authentication passing information to the passenger mobile terminal;
push phase
The merchant mobile terminal issues commodity information to the data processing unit through the commodity issuing unit, and the commodity information is preprocessed by the data processing unit and then uploaded to the cloud service data processing unit;
the passenger mobile terminal subscribes commodity information through the commodity subscription unit, uploads the commodity information to the data processing unit, and uploads the commodity information to the cloud service data processing unit after being preprocessed by the data processing unit;
the cloud service data processing unit pushes position-matched commodity information and bus stop information associated with the commodity information to the passenger mobile terminal according to the commodity information issued by the merchant mobile terminal, the commodity subscription information uploaded by the passenger mobile terminal and the real-time position information.
5. The information push method of the cloud information push system based on mobile positioning as claimed in claim 4, wherein the passenger mobile terminal further includes a store scoring unit, and the passenger scores a store in which a visited pushed commodity is located through the store scoring unit and uploads a scoring result to the cloud service data processing unit through the data processing center unit.
6. The information push method of the cloud information push system based on mobile positioning according to claim 5, wherein: the cloud service data processing unit further comprises a store sorting unit, and the cloud service data processing unit ranks store commodities associated with any bus stop according to the grade by the store sorting unit, or performs comprehensive grade ranking on commodity information of the same type and the same brand, and displays the name of the associated bus stop.
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CN108011962A (en) * 2017-12-07 2018-05-08 广西优吉屯农业科技有限公司 Farm breeding finger setting platform
CN108280996A (en) * 2018-01-09 2018-07-13 佛山科学技术学院 A kind of road traffic evaluation system based on mobile end data acquisition

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CN104537542A (en) * 2014-12-20 2015-04-22 佛山市海科知识产权服务有限公司 Regional information pushing network transaction platform
CN106294337A (en) * 2015-05-12 2017-01-04 上海正善信息科技有限公司 A kind of information service system
CN105160558A (en) * 2015-09-17 2015-12-16 深圳市麦驰安防技术有限公司 Simple-type smart community commodity information cloud pushing method and system
CN105761131A (en) * 2016-02-05 2016-07-13 朱亮红 Commodity trading system and commodity trading method
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