CN107146100A - A kind of user behavior data capturing analysis method and system based on JavaScript - Google Patents
A kind of user behavior data capturing analysis method and system based on JavaScript Download PDFInfo
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- CN107146100A CN107146100A CN201710252849.1A CN201710252849A CN107146100A CN 107146100 A CN107146100 A CN 107146100A CN 201710252849 A CN201710252849 A CN 201710252849A CN 107146100 A CN107146100 A CN 107146100A
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Abstract
The present invention relates to a kind of user behavior data capturing analysis method based on JavaScript and system, this method comprises the following steps:The peration data that generation during the page to be monitored progress business operation is passed through by JavaScript ecosystem method, collection user;Peration data is cached in real time by way of message-oriented middleware;After page close to be monitored or business complete to submit, peration data and the storage of caching are extracted;Peration data is analyzed, data analysis record is obtained;When detecting user and logging on the page to be monitored, the business tine for adjusting page presentation to be monitored is recorded according to data analysis.A kind of user behavior data capturing analysis method and system based on JavaScript that the present invention is provided, the peration data of user is caught by JavaScript ecosystem method, and peration data is analyzed, personalized adjustment is carried out to the page according to analysis result, it is more accurate and timely business recommended that user can be carried out.
Description
Technical field
The present invention relates to data processing field, more particularly to a kind of user behavior data collection point based on JavaScript
Analyse method and system.
Background technology
In the prior art for the collection and analysis of user behavior, typically by the history consumer record to user or go through
History browses data and is acquired and analyzes, and obtains the behavioural characteristic of user.For example, when user is in net purchase, prior art can only
Buying behavior according to the browsed commodity of user and the commodity bought to user is analyzed, can only be by the purchase of user
Record the recommendation that similar commodity are carried out to user, it is impossible to which accurate personalized recommendation, its ageing and accuracy are carried out to user
It is poor.Meanwhile, prior art uses page residence time, page response time and the chain during system interface for user
Connect the data such as number of clicks not utilized effectively, user behavior is analyzed not over collection user behavior data
Method.
Meanwhile, prior art lacks the data produced during to user's browsing pages and carries out crawl analysis, forms hot spot service
The method of specific aim displaying, it is impossible to personalized adjustment is carried out to the page and shown, for the loading efficiency of the normal use page of user
It can not capture in real time, it is impossible to processing is optimized to the page of low-response in time.
The content of the invention
The technical problems to be solved by the invention are:Prior art lacks the data produced during to user's browsing pages and carried out
Crawl analysis, the method for forming the displaying of hot spot service specific aim, it is impossible to personalized adjustment is carried out to the page and shown, for user
The loading efficiency of the conventional page can not also be captured in real time, it is impossible to optimize processing to the page of low-response in time.To solve
Above-mentioned technical problem, the present invention provides a kind of user behavior data capturing analysis method and system based on JavaScript.
The technical scheme that the present invention solves above-mentioned technical problem is as follows:
A kind of user behavior data capturing analysis method based on JavaScript, comprises the following steps:
Step 1, by JavaScript ecosystem method, when collection user carries out business operation by the page to be monitored
The peration data of generation;
Step 2, the peration data is cached in real time by way of message-oriented middleware;
Step 3, after the page close to be monitored or the business complete to submit, the peration data of caching is extracted
And store, and delete the peration data of caching;
Step 4, the peration data is analyzed, obtains data analysis record;
Step 5, when detecting the user and logging on the page to be monitored, recorded and adjusted according to the data analysis
The business tine of the whole page presentation to be monitored.
The beneficial effects of the invention are as follows:A kind of user behavior data collection point based on JavaScript that the present invention is provided
Analysis method, catches the peration data of user by JavaScript ecosystem method, and by way of message-oriented middleware pair
Peration data is cached, and then peration data is analyzed, and personalized adjustment is carried out to the page according to analysis result, can
It is more accurate and timely business recommended that user is carried out.
On the basis of above-mentioned technical proposal, the present invention can also do following improvement.
Further, the peration data includes:The number of clicks of each link, regional on the page to be monitored
Number of clicks, search keyword, each keyword search number of times, the response time of regional, the page to be monitored
Residence time, the content-data of collection, the content-data shared and mouse regional residence time.
Further, in step 4, using the Spark universal parallel Computational frames increased income, by the way that business Algorithms Integration is arrived
In the parallel computation frame, the peration data is analyzed and iterated to calculate, obtain data analysis record.
Further, user behavior data capturing analysis method also includes:
Step 6, data analysis record is sent to user terminal;
Step 7, business tine is recommended according to data analysis record generation, and the recommendation business tine is sent to
User terminal, the recommendation business tine is to record generation according to the data analysis, related to the business operation that user is carried out
Or business tine that user may need.
Beneficial effect using above-mentioned further scheme is:Recorded, can improved by sending data analysis to user terminal
The utilization ratio of data analysis record, makes user preferably grasp the operating habit and business demand of oneself.
Further, user behavior data capturing analysis method also includes:
Step 8, the peration data is detected, when the number of operations of any region on the page to be monitored is more than
When the response time in the first preset value and the region is more than the second preset value, is sent to management end and safeguard prompting message, wherein,
First preset value and the second preset value can in advance be set according to business demand, and can be modified according to the actual requirements.
Further, also include before step 1:By the method for embedded public interface, logined in user and described wait to supervise
When surveying the page, the common parameter information of the page to be monitored is obtained.
The common parameter information includes:Produced after the IP information of user, the contact flowing water information of user, User logs in
Log-on message, time of contact information etc..
Further, also include before step 5, when the user logs on the page to be monitored, according to institute
IP information, log-on message and contact flowing water information of user etc. are stated, the user is recognized.
Further, in step 6, data analysis record can be sent to user terminal in several ways.
Another technical scheme that the present invention solves above-mentioned technical problem is as follows:
A kind of user behavior data acquisition analysis system based on JavaScript, including:
Acquisition module, for the ecosystem method by JavaScript, collection user enters industry by the page to be monitored
The peration data produced during business operation;
Cache module, for being cached in real time to the peration data by way of message-oriented middleware;
Database, for after the page close to be monitored or the business complete to submit, the behaviour for extracting caching
Make data and store;
Analysis module, for analyzing the peration data, obtains data analysis record;
Adjusting module, for when detecting the user and logging on the page to be monitored, according to the data point
New record adjusts the business tine of the page presentation to be monitored.
Further, the peration data includes:The number of clicks of each link, regional on the page to be monitored
Number of clicks, search keyword, each keyword search number of times, the response time of regional, the page to be monitored
Residence time, the content-data of collection, the content-data shared and mouse regional residence time.
Further, the analysis module is specifically for using the Spark universal parallel Computational frames increased income, by by industry
Algorithms Integration be engaged in into the parallel computation frame, the peration data is analyzed and iterated to calculate, data analysis is obtained
Record.
Further, user behavior data acquisition analysis system also includes:
Output module, gives birth to for data analysis record to be sent into user terminal, and recorded according to the data analysis
User terminal is sent into recommendation business tine, and by the recommendation business tine.
Further, user behavior data acquisition analysis system also includes:
Detection module, for being detected to the peration data, when the operation of any region on the page to be monitored
When number of times is more than the response time in the first preset value and the region more than the second preset value, is sent to management end and safeguard prompting letter
Breath.
The advantage of the additional aspect of the present invention will be set forth in part in the description, and will partly become from the following description
Obtain substantially, or recognized by present invention practice.
Brief description of the drawings
Fig. 1 is a kind of user behavior data capturing analysis method based on JavaScript provided in an embodiment of the present invention
Schematic flow sheet;
A kind of user behavior data collection analysis side based on JavaScript that Fig. 2 provides for another embodiment of the present invention
The flow chart of method;
A kind of user behavior data collection analysis system based on JavaScript that Fig. 3 provides for another embodiment of the present invention
The structural framing figure of system.
Embodiment
The principle and feature of the present invention are described below in conjunction with accompanying drawing, the given examples are served only to explain the present invention, and
It is non-to be used to limit the scope of the present invention.
As shown in figure 1, being a kind of user behavior data collection point based on JavaScript provided in an embodiment of the present invention
The schematic flow sheet of analysis method, this method comprises the following steps:
S101, by JavaScript ecosystem method, when collection user carries out business operation by the page to be monitored
The peration data of generation, for example, JavaScript ecosystem method include by event.clientX and
Event.clientY obtains user's mouse when carrying out business operation and, in the position of horizontal and longitudinal direction, obtains mouse respectively
Positional information and click information, i.e. peration data, or some conventional generations for obtaining mouse position and click information can be passed through
Code realizes the acquisition to peration data;
S102, is cached in real time by way of message-oriented middleware to peration data;
S103, after page close to be monitored or business completion submission, extracts peration data and the storage of caching, and delete
The peration data of caching;
S104, is analyzed peration data, obtains data analysis record;
S105, when detecting user and logging on the page to be monitored, the page to be monitored is adjusted according to data analysis record
The business tine of displaying.
A kind of user behavior data capturing analysis method based on JavaScript that above-described embodiment is provided, passes through
JavaScript ecosystem method catches the peration data of user, and peration data is carried out by way of message-oriented middleware
Caching, is then analyzed peration data, and personalized adjustment is carried out to the page according to analysis result, and user can be carried out more
Plus it is accurate and timely business recommended.
As shown in Fig. 2 being adopted for a kind of user behavior data based on JavaScript that another embodiment of the present invention is provided
The flow chart of set analysis method, this method includes:
S201, the operand that user produces in system interface operation is caught by JavaScript ecosystem method
According to peration data includes:On system interface each link number of clicks, the number of clicks of regional, search keyword,
Each keyword search number of times, the response time of regional, the residence time of the page to be monitored, collection content-data, point
The content-data and mouse enjoyed are in residence time of regional etc.;
S202, is preserved the peration data of real-time capture in the buffer by message-oriented middleware;
S203, after system interface close event is captured, the peration data in caching is write number by background program automatically
According to being stored in storehouse;
S204, using the Spark universal parallel Computational frames increased income, by by business Algorithms Integration to parallel computation frame
In, peration data is analyzed and iterated to calculate, the data analysis record of peration data is obtained;
S205, preserves data analysis record, and removes the peration data in caching, to save system resource;
S206, when user logs on system, the log-on message stored during by last login and data analysis record,
Personalized adjustment is carried out to system interface, while being carried out to user suitable business recommended.
Preferably, the user behavior data capturing analysis method that the present embodiment is provided can also include:
S207, is sent to user terminal, for example, can pass through the communication sides such as WIFI, 3G/4G, bluetooth by data analysis record
Formula, data analysis record is sent to the terminals such as the mobile phone of user;
S208, business tine is recommended according to data analysis record generation, and business tine will be recommended to be sent to user terminal, is pushed away
It is to record generation according to data analysis to recommend business tine, what or user related to the business operation that user is carried out may need
Business tine.For example, suitable business can be recommended to user by short message, wechat public number form, by PC ends with interface
Form is recommending region to recommend suitable business, or carries out related service in other doors or channel association other users data
Recommendation or guiding etc..
Wherein, recommending business tine is obtained according to the analysis of the operation behavior of user, can recommend to calculate by existing
Method, the related content extrapolated, or the business tine operated with user have the business tine of common trait.
Preferably, the user behavior data capturing analysis method that the present embodiment is provided can also include:
S209, is detected to peration data, is preset when the number of operations of any region on the page to be monitored is more than first
Value and region response time be more than the second preset value when, to management end send safeguard prompting message, wherein, the first preset value and
Second preset value can in advance be set according to business demand, and can be modified according to the actual requirements, for example, can be by
One preset value and the second preset value are respectively set to 20 times and 2 seconds, when user during certain business operation to a certain button or
The number of clicks of link is more than 20 times, and the button or link each average response time are when being more than 2 seconds, to the end of keeper
End equipment, which is sent, safeguards prompting.
As shown in figure 3, being adopted for a kind of user behavior data based on JavaScript that another embodiment of the present invention is provided
The structural framing figure of set analysis system, the system includes:
Acquisition module 301, for the ecosystem method by JavaScript, collection user is carried out by the page to be monitored
The peration data produced during business operation;
Cache module 302, for being cached in real time to peration data by way of message-oriented middleware;
Database 303, for after page close to be monitored or business complete to submit, the peration data for extracting caching simultaneously to be deposited
Storage;
Analysis module 304, for analyzing peration data, obtains data analysis record;
Adjusting module 305, for when detecting user and logging on the page to be monitored, being recorded and being adjusted according to data analysis
The business tine of page presentation to be monitored.
Preferably, the user behavior data acquisition analysis system that the present embodiment is provided can also include:
Output module 306, for data analysis record to be sent into user terminal, and recommends according to data analysis record generation
Business tine, and business tine will be recommended to be sent to user terminal.
Preferably, the user behavior data acquisition analysis system that the present embodiment is provided can also include:
Detection module 307, for being detected to peration data, when the number of operations of any region on the page to be monitored is big
When the response time in the first preset value and region the second preset value is more than, is sent to management end and safeguard prompting message.
It is apparent to those skilled in the art that, for convenience of description and succinctly, the mould of foregoing description
The specific work process of block, may be referred to the corresponding process in preceding method embodiment, will not be repeated here.
, can be by it in several embodiments provided herein, it should be understood that disclosed system and method
Its mode is realized.For example, system embodiment described above is only schematical, for example, the division of module, is only
A kind of division of logic function, can there is other dividing mode when actually realizing, such as multiple module or components can combine or
Person is desirably integrated into another system, or some features can be ignored, or does not perform.In addition, it is shown or discussed it is mutual it
Between coupling or direct-coupling or communication connection can be INDIRECT COUPLING or communication link by some interfaces, device or unit
Connect or electricity, mechanical or other forms connect.
The foregoing is only presently preferred embodiments of the present invention, be not intended to limit the invention, it is all the present invention spirit and
Within principle, any modification, equivalent substitution and improvements made etc. should be included in the scope of the protection.
Claims (10)
1. a kind of user behavior data capturing analysis method based on JavaScript, it is characterised in that comprise the following steps:
Step 1, by JavaScript ecosystem method, collection user passes through generation during the page to be monitored progress business operation
Peration data;
Step 2, the peration data is cached in real time by way of message-oriented middleware;
Step 3, after the page close to be monitored or the business complete to submit, extract the peration data of caching and deposit
Storage;
Step 4, the peration data is analyzed, obtains data analysis record;
Step 5, when detecting the user and logging on the page to be monitored, according to data analysis record adjustment institute
State the business tine of page presentation to be monitored.
2. user behavior data capturing analysis method according to claim 1, it is characterised in that the peration data bag
Include:The number of clicks of each link, the number of clicks of regional, the keyword of search, each pass on the page to be monitored
Key word searching times, the response time of regional, the residence time of the page to be monitored, collection content-data, share
Content-data and mouse regional residence time.
3. user behavior data capturing analysis method according to claim 1, it is characterised in that in step 4, using increasing income
Spark universal parallel Computational frames, by by business Algorithms Integration into the parallel computation frame, to the peration data
Analyzed and iterated to calculate, obtain data analysis record.
4. user behavior data capturing analysis method according to any one of claim 1 to 3, it is characterised in that also wrap
Include:
Step 6, data analysis record is sent to user terminal;
Step 7, business tine is recommended according to data analysis record generation, and the recommendation business tine is sent to user
End.
5. user behavior data capturing analysis method according to claim 4, it is characterised in that also include:
Step 8, the peration data is detected, when the number of operations of any region on the page to be monitored is more than first
When the response time in preset value and the region is more than the second preset value, is sent to management end and safeguard prompting message.
6. a kind of user behavior data acquisition analysis system based on JavaScript, it is characterised in that including:
Acquisition module, for the ecosystem method by JavaScript, collection user carries out business behaviour by the page to be monitored
As when the peration data that produces;
Cache module, for being cached in real time to the peration data by way of message-oriented middleware;
Database, for after the page close to be monitored or the business complete to submit, extracting the operand of caching
According to and store;
Analysis module, for analyzing the peration data, obtains data analysis record;
Adjusting module, for when detecting the user and logging on the page to be monitored, being remembered according to the data analysis
The business tine of the record adjustment page presentation to be monitored.
7. user behavior data acquisition analysis system according to claim 6, it is characterised in that the peration data bag
Include:The number of clicks of each link, the number of clicks of regional, the keyword of search, each pass on the page to be monitored
Key word searching times, the response time of regional, the residence time of the page to be monitored, collection content-data, share
Content-data and mouse regional residence time.
8. user behavior data acquisition analysis system according to claim 6, it is characterised in that the analysis module is specific
For using the Spark universal parallel Computational frames increased income, by by business Algorithms Integration into the parallel computation frame, it is right
The peration data is analyzed and iterated to calculate, and obtains data analysis record.
9. the user behavior data acquisition analysis system according to any one of claim 6 to 8, it is characterised in that also wrap
Include:
Output module, is pushed away for data analysis record to be sent into user terminal, and records generation according to the data analysis
Business tine is recommended, and the recommendation business tine is sent to user terminal.
10. user behavior data acquisition analysis system according to claim 9, it is characterised in that also include:
Detection module, for being detected to the peration data, when the number of operations of any region on the page to be monitored
When response time more than the first preset value and the region is more than the second preset value, is sent to management end and safeguard prompting message.
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Application publication date: 20170908 |