CN107105112B - Marketing charging method and system based on intermediate number call - Google Patents
Marketing charging method and system based on intermediate number call Download PDFInfo
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- CN107105112B CN107105112B CN201710393010.XA CN201710393010A CN107105112B CN 107105112 B CN107105112 B CN 107105112B CN 201710393010 A CN201710393010 A CN 201710393010A CN 107105112 B CN107105112 B CN 107105112B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04M—TELEPHONIC COMMUNICATION
- H04M15/00—Arrangements for metering, time-control or time indication ; Metering, charging or billing arrangements for voice wireline or wireless communications, e.g. VoIP
- H04M15/09—Third party charged communications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04M—TELEPHONIC COMMUNICATION
- H04M15/00—Arrangements for metering, time-control or time indication ; Metering, charging or billing arrangements for voice wireline or wireless communications, e.g. VoIP
- H04M15/51—Arrangements for metering, time-control or time indication ; Metering, charging or billing arrangements for voice wireline or wireless communications, e.g. VoIP for resellers, retailers or service providers
Abstract
A marketing charging method based on the middle number call comprises the following steps: allocating an intermediate number for promoting the service to the demand party according to the request of the demand party; the intermediate number is issued to a corresponding service promotion channel; and monitoring the conversation state of the intermediate number, and charging the service promotion channel according to the conversation state. Because the intermediate number is associated with the service promotion channel, the mutual association of the call information of the intermediate number and the service promotion channel is realized, and the call state of the intermediate number is used as the charging basis of the service promotion channel, the charging of the service promotion channel is standardized and rationalized, and the charging process has data basis.
Description
Technical Field
The invention relates to the technical field of communication, in particular to a marketing charging method and a marketing charging system based on a middle number call.
Background
Current marketing models are diverse, one of which is: the method comprises the steps of issuing mobile phone or fixed phone numbers through various channels to obtain the incoming calls of the customers for marketing, wherein the current marketing settlement cost has no unified standard, and in some special business activities, such as housekeeping, house renting and other scenes, the current marketing needs to perform reasonable and fair settlement cost on the marketing mode.
Disclosure of Invention
Aiming at the problem that the marketing mode in the current market does not have the charge settlement standard, the application provides a marketing charging method and a marketing charging system based on the intermediate number call.
According to a first aspect, an embodiment provides a method for marketing billing based on a number-in-the-middle call, including the steps of:
allocating an intermediate number for promoting the service to the demand party according to the request of the demand party;
the intermediate number is issued to a corresponding service promotion channel;
and monitoring the conversation state of the intermediate number, and charging the service promotion channel according to the conversation state.
In one embodiment, allocating an intermediary number for promoting a service to a demander according to a request of the demander specifically includes:
acquiring a communication number of a demand party according to a request of the demand party, and verifying whether the communication number is valid;
if the number is valid, sending a request for applying the intermediate number to the number pool;
and acquiring the intermediate number distributed by the number pool, binding the intermediate number, the communication number and the corresponding service promotion channel, and feeding back the bound information to the demand side.
In one embodiment, allocating an intermediary number for promoting a service to a demander according to a request of the demander specifically includes:
acquiring a request of a demand party for the intermediate number, judging whether the request has authority, and if so, sending a request for applying the intermediate number to a number pool;
acquiring an intermediate number fed back by the number pool, and feeding back the intermediate number to a demand side;
acquiring a communication number and an intermediate number of a demand party and an extension number distributed by the demand party for the intermediate number;
sending the communication number, the intermediate number and the extension number to a number pool, and sending an application request of the extension number to the number pool;
and binding the communication number, the intermediate number and the extension number with the corresponding service promotion channel according to the request, and feeding back the bound information to the demand side.
In one embodiment, monitoring the call state of the intermediary number specifically includes:
switching and connecting the communication number bound with the intermediate number according to the response request of the intermediate number;
monitoring the current call state of the communication number in real time, wherein the current call state comprises the following steps: successful transfer, answered, not answered, interrupted call, and call time.
In one embodiment, the charging of the service promotion channel according to the call state specifically includes:
searching a charging rule corresponding to the intermediate number, and searching a service promotion channel to which the intermediate number belongs;
and judging whether the current call state accords with the charging rule, and if so, charging the service promotion channel according to the charging rule.
According to a second aspect, an embodiment provides a middle number call-based marketing billing system, which includes a client, a billing platform and an operator platform;
the charging platform is respectively in signal connection with the client and the operator platform;
the client is used for applying an intermediate number for promoting the service to the charging platform;
the charging platform is used for verifying whether the request of the client has authority, if so, the client distributes the intermediate number according to the request, and the client is also used for issuing the intermediate number to a corresponding service promotion channel;
the operator platform is used for establishing the call relation of the intermediate number and sending the call state of the intermediate number to the charging platform in real time, and the charging platform is also used for charging the service promotion channel according to the call state.
In one embodiment, the charging platform comprises a login module, a number pool, a charging rule setting module and a charging module;
the login module is used for the client to input information;
the number pool is used for distributing the intermediate number;
the charging rule setting module is used for setting a charging rule by a client;
the charging module is used for charging according to the charging rule.
In one embodiment, the number pool has two allocation modes: directly distributing the intermediate number, firstly distributing the intermediate number and then distributing the extension number to the intermediate number.
In one embodiment, the charging platform further comprises a binding module, and the binding module is used for binding the intermediate number/the intermediate number, the extension number and the corresponding service promotion channel.
In one embodiment, the charging platform further comprises a recording module, and the recording module is used for recording the expense details of the service promotion channel.
According to the marketing charging method of the embodiment, the intermediate number is associated with the service promotion channel, so that the communication information of the intermediate number is associated with the service promotion channel, and the communication state of the intermediate number is used as the charging basis of the service promotion channel, so that the charging of the service promotion channel is standardized and rationalized, and the charging process has data to be based.
Drawings
FIG. 1 is a flow chart of a marketing billing method;
FIG. 2 is a diagram of a middle number assignment pattern;
FIG. 3 is a diagram of the middle and extension number patterns;
fig. 4 is a diagram of the middle number transfer process.
Detailed Description
The present invention will be described in further detail with reference to the following detailed description and accompanying drawings.
The present embodiment provides a marketing billing method based on a number-in-the-middle call, and a flowchart thereof is shown in fig. 1, which specifically includes the following steps.
S1: and allocating the intermediate number for promoting the service to the demand party according to the request of the demand party.
The demand side settles the marketing fee with the business channel trader through the conversation state of the intermediate number, therefore, when the demand side needs to promote the business through the business channel, the demand side will apply for the intermediate number first, and the intermediate number for promoting the business is distributed to the demand side according to the application request of the demand side, and the example can adopt two schemes to distribute the intermediate number for the business promotion channel:
the first scheme is as follows: the business promotion channel corresponds to the intermediate number one by one, namely, the intermediate number is directly used for promotion and marketing, and the specific scheme is as follows:
a demand party, such as a merchant A, inputs a communication number in a charging platform and sends an intermediate number application request;
acquiring a communication number of a demand party according to a request of the demand party, and verifying whether the communication number is valid; if the request is invalid, the error information is fed back to the demand party, and if the request is valid, the charging platform sends a request for applying the intermediate number to the number pool;
after receiving the request of the charging platform, the number pool checks whether an idle number exists in the number pool, if so, an intermediate number is randomly distributed to a demand party, and the intermediate number is fed back to the charging platform;
the charging platform acquires the intermediate number distributed by the number pool, binds the intermediate number, the communication number and the corresponding service promotion channel, and feeds back the bound information to the demand side, the application process of the intermediate number is finished, the demand side puts the acquired intermediate number into various different service promotion channels as shown in fig. 2.
The second scheme is as follows: the mode of adopting intermediate number and extension number is bound to the business promotion channel, and the difference between the scheme and the first scheme is that the corresponding business promotion channel is identified through the extension number, and a plurality of different business promotion channels share one intermediate number, so that the identification of multiple channels can be realized by using a small number of intermediate numbers, and the specific scheme is as follows:
the demand direction charging platform requests for applying the intermediate number;
after obtaining the request of the demand party for the intermediate number, the charging platform judges whether the request has authority, and if so, the charging platform sends the request to the number pool;
after receiving the request, the number pool checks whether a free number exists in the number pool, if so, an intermediate number is allocated and fed back to the charging platform;
acquiring an intermediate number fed back by the number pool, and feeding back the intermediate number to a demand side;
the demand direction charging platform records a communication number, an acquired intermediate number and an extension number distributed for the intermediate number;
the charging platform acquires the communication number and the middle number of the demand party and the extension number distributed by the demand party for the middle number, sends the communication number, the middle number and the extension number to the number pool after the check is passed, and sends an application request of the extension number to the number pool;
the number pool binds the communication number, the intermediate number and the extension number with the corresponding service promotion channel according to the request, and feeds back the bound information to the charging platform, the charging platform feeds back the information to the demand party according to the feedback, the demand party obtains the intermediate number and the extension number according to the feedback of the charging platform, the application process of the intermediate number and the extension number is finished, the process is as shown in figure 3, and the demand party publishes the extension number on the corresponding service promotion channel.
S2: the intermediate number is published to a corresponding service promotion channel.
According to the intermediate number or the intermediate number and the extension number acquired in the step S1, the demander issues the intermediate number or the intermediate number and the extension number to the corresponding service popularization channel, so that the user can acquire the intermediate number or the intermediate number and the extension number on the corresponding service popularization channel.
S3: and monitoring the conversation state of the intermediate number, and charging the service promotion channel according to the conversation state.
When a user obtains the intermediate number through a certain service promotion channel, the user dials the intermediate number, the operator platform inquires whether the intermediate number belongs to the charging platform, if so, the operator platform informs the charging platform, after receiving the notice, the charging platform inquires the communication number of the merchant to which the intermediate number belongs and returns the communication number to the operator platform, the operator platform transfers the telephone of the user to the corresponding merchant according to the communication number fed back by the charging platform, and the specific transfer process is shown in fig. 4.
Correspondingly, when the user obtains the intermediate number and the extension number through a certain service promotion channel, the user needs to dial the extension number additionally except for the intermediate number to transfer to the corresponding merchant, otherwise, the call transfer fails.
When the operator platform establishes a call relationship between the user and the merchant, the current call state of the intermediate number is monitored in real time, and the current call state comprises the following steps: successful transfer, answered, not answered, interrupted call, time of call, etc.
After the charging platform receives a notification of call completion fed back by an operator, the charging platform retrieves call records of both parties from the message, retrieves a merchant to which the intermediate number belongs through the intermediate number and the communication number, retrieves a charging rule set by the merchant and a bid of each call phone through the ID of the merchant, and retrieves a service promotion channel to which the intermediate number belongs; then, comparing the call records with the charging rules, if the call records meet the charging rules, charging, making corresponding remark explanation on the corresponding call records, and identifying the fee as the promotion channel according to the promotion channel information corresponding to the intermediate number or the extension number. If not, making corresponding remark explanation for the call record.
The charging rules of the present example are considered from the following aspects:
1. if the telephone is connected, if the rule is not set, the operator platform is successfully transferred to the merchant for charging operation as long as the customer dials;
2. the effective time of connection is calculated;
3. if the user who repeatedly dials is filtered, if the rule is not set, the single client can charge for dialing each time, and if the rule is set, the single client can charge for effectively calling for many times only once.
According to the marketing charging method, the present example further provides a corresponding marketing charging system, and please refer to the above steps S1-S3 for a specific working principle, the marketing charging system includes a client, a charging platform and an operator platform, the charging platform is respectively in signal connection with the client and the operator platform, wherein the operator platform can be understood as a communication operator platform.
Specifically, the client is used for applying an intermediate number for promoting the service to the charging platform; the charging platform is used for verifying whether the request of the client has authority, if so, the client distributes the intermediate number according to the request, and the client is also used for issuing the intermediate number to a corresponding service promotion channel; the operator platform is used for establishing the call relation of the intermediate number and sending the call state of the intermediate number to the charging platform in real time, and the charging platform is also used for charging the service promotion channel according to the call state.
Furthermore, the charging platform comprises a login module, a number pool, a charging rule setting module and a charging module; the login module is used for the client to input information; the number pool is used for allocating the intermediate numbers, wherein the number pool has two allocation modes: directly allocating an intermediate number mode, and a mode for combining the intermediate number and the extension number; the charging rule setting module is used for setting a charging rule by a client; the charging module is used for charging according to the charging rule.
Furthermore, the charging platform also comprises a binding module which is used for binding the intermediate number/the intermediate number, the extension number, the communication number and the corresponding service promotion channel so as to retrieve the communication number of the corresponding merchant and the corresponding service promotion channel according to the intermediate number.
Furthermore, the charging platform also comprises a recording module, wherein the recording module is used for recording the expense details of the service promotion channel, and the expense details comprise information such as call information, recording files and expense conditions.
The present invention has been described in terms of specific examples, which are provided to aid understanding of the invention and are not intended to be limiting. For a person skilled in the art to which the invention pertains, several simple deductions, modifications or substitutions may be made according to the idea of the invention.
Claims (5)
1. A marketing charging method based on the middle number communication is characterized by comprising the following steps:
allocating an intermediate number for promoting the service to the demand party according to the request of the demand party, specifically:
the method comprises the steps of obtaining a communication number of a demand party according to a request of the demand party, and verifying whether the communication number is valid;
if the number is valid, sending a request for applying the intermediate number to the number pool;
acquiring the intermediate number distributed by the number pool, binding the intermediate number, the communication number and the corresponding service promotion channel, and feeding back the bound information to a demand side;
alternatively, the first and second electrodes may be,
acquiring a request of a demand party for the intermediate number, judging whether the request has authority, and if so, sending a request for applying the intermediate number to a number pool;
acquiring the intermediate number fed back by the number pool, and feeding back the intermediate number to a demand side;
acquiring a communication number of a demand party, the intermediate number and an extension number distributed by the demand party for the intermediate number;
sending the communication number, the intermediate number and the extension number to the number pool, and sending an application request of the extension number to the number pool;
binding the communication number, the intermediate number and the extension number with corresponding service promotion channels according to the request, and feeding back the bound information to a demand side;
the intermediate number is issued to a corresponding service promotion channel;
monitoring the call state of the intermediate number, and charging the service promotion channel according to the call state, specifically comprising:
searching a charging rule corresponding to the intermediate number, and searching a service promotion channel to which the intermediate number belongs;
and judging whether the current call state accords with the charging rule, and if so, charging the service promotion channel according to the charging rule.
2. The marketing billing method of claim 1, wherein the monitoring of the call status of the intermediary number specifically comprises:
switching and connecting the communication number bound with the intermediate number according to the response request of the intermediate number;
monitoring the current call state of the intermediate number in real time, wherein the current call state comprises: successful transfer, answered, not answered, interrupted call, and call time.
3. A marketing billing system based on a middle number call is characterized by comprising: the system comprises a client, a charging platform and an operator platform;
the charging platform is in signal connection with the client and the operator platform respectively, and comprises a login module, a number pool, a charging rule setting module and a charging module;
the login module is used for the client to input information;
the number pool is used for allocating intermediate numbers, and the number pool has two allocation modes: directly allocating an intermediate number mode, an intermediate number and extension number combination mode;
the charging rule setting module is used for setting a charging rule by the client;
the charging module is used for charging according to the charging rule;
the client is used for applying an intermediate number for promoting the service to the charging platform;
the charging platform is used for verifying whether the request of the client has authority, if so, the intermediate number is distributed according to the request, and the client is also used for issuing the intermediate number to a corresponding service promotion channel;
the operator platform is used for establishing the call relation of the intermediate number and sending the call state of the intermediate number to the charging platform in real time, and the charging platform is further used for charging the service promotion channel according to the call state.
4. The marketing billing system of claim 3, wherein the billing platform further comprises a binding module for binding the intermediary number/numbers and extension number and the corresponding service promotion channel.
5. The marketing billing system of claim 3 wherein the billing platform further comprises a recording module for recording the cost details of the service promotion channel.
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| CN201710393010.XA CN107105112B (en) | 2017-05-27 | 2017-05-27 | Marketing charging method and system based on intermediate number call |
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