CN107087033B - Message pushing method and device, storage medium and computer equipment - Google Patents

Message pushing method and device, storage medium and computer equipment Download PDF

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Publication number
CN107087033B
CN107087033B CN201710349801.2A CN201710349801A CN107087033B CN 107087033 B CN107087033 B CN 107087033B CN 201710349801 A CN201710349801 A CN 201710349801A CN 107087033 B CN107087033 B CN 107087033B
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pushed
message
server
pushing
identifier
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CN107087033A (en
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袁丹成
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Shenzhen Xiaoniu Online Internet Information Consulting Co ltd
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Shenzhen Xiaoniu Online Internet Information Consulting Co ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

Abstract

The invention relates to a message pushing method, a message pushing device, a storage medium and computer equipment, wherein the message pushing method comprises the following steps: receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device; acquiring a message to be pushed, sending the message to be pushed and a device identifier of a pushed device corresponding to the attribute information of the message to be pushed to an apple push server APNS according to the attribute information of the message to be pushed, so that the APNS verifies the device identifier of the pushed device, and sends the message to be pushed to the pushed device passing the verification; and receiving a verification result returned by the APNS, and if the verification result contains information of verification failure, retransmitting the message to be pushed to the APNS according to the information of verification failure, thereby greatly improving the arrival rate of pushing the iOS message.

Description

Message pushing method and device, storage medium and computer equipment
Technical Field
The present invention relates to the field of communications technologies, and in particular, to a message pushing method, an apparatus, a storage medium, and a computer device.
Background
In order to achieve an ideal operation effect and effectively improve the attention of users to platform products and activities, operators generally use mobile push to push targeted messages to users. At present, the mature push service in the market is basically charged although the performance and the arrival rate are good, thereby causing higher cost. However, the existing java pns framework-based push interface is single in service, and the arrival rate of message push is influenced by many factors, so that the arrival rate of messages cannot be controlled.
Disclosure of Invention
Based on this, it is necessary to provide a message pushing method, device, storage medium and computer apparatus for solving the problem of the arrival rate of iOS message pushing at present.
A message pushing method, comprising:
receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device;
acquiring a message to be pushed, sending the message to be pushed and a device identifier of pushed equipment corresponding to the attribute information of the message to be pushed to a server according to the attribute information of the message to be pushed, so that the server verifies the device identifier of the pushed equipment and sends the message to be pushed to the pushed equipment passing the verification;
and receiving a verification result returned by the server, and if the verification result contains information of verification failure, retransmitting the message to be pushed to the server according to the information of verification failure.
In one embodiment, the method further comprises the following steps:
receiving read state information returned by the pushed equipment after the pushed equipment reads the message to be pushed;
and counting the reading times of the message to be pushed according to the read state information.
In one embodiment, the attribute information of the message to be pushed comprises the pushing range and the pushing time of the message to be pushed;
then, according to the attribute information of the message to be pushed, sending the message to be pushed and the device identifier of the pushed device corresponding to the attribute information of the message to be pushed to the server, including:
determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed;
and sending the message to be pushed and the corresponding equipment identifier of the pushed equipment to the server according to the pushing time of the message to be pushed.
In one embodiment, after receiving the registration request of the pushed device, the method further includes:
configuring a group identification for the pushed equipment according to the equipment identification of the pushed equipment;
determining the device identifier of the corresponding pushed device according to the pushing range of the message to be pushed, including:
determining a group identifier corresponding to a pushing range according to the pushing range of the message to be pushed;
and determining the equipment identifier of the pushed equipment corresponding to the group identifier according to the group identifier.
In one embodiment, the obtaining the message to be pushed includes:
and receiving a message to be pushed sent by an external service system, wherein the message to be pushed is sent by the external service system through a message bus ActiveMQ or a distributed service framework Dubbo.
In one embodiment, the obtaining the message to be pushed includes:
and configuring the message to be pushed according to the operation strategy, and storing the message in a message template.
A message pushing apparatus, comprising:
a registration request receiving module, configured to receive a registration request of a pushed device, where the registration request includes a device identifier of the pushed device;
the message to be pushed sending module is used for acquiring a message to be pushed, sending the message to be pushed and the equipment identifier of the pushed equipment corresponding to the attribute information of the message to be pushed to the server according to the attribute information of the message to be pushed, so that the server verifies the equipment identifier of the pushed equipment and sends the message to be pushed to the pushed equipment passing the verification;
and the message to be pushed resending module is used for receiving the verification result returned by the server, and resending the message to be pushed to the server according to the information of the verification failure if the verification result contains the information of the verification failure.
In one embodiment, the method further comprises the following steps:
the statistical module is used for receiving the read state information returned by the pushed equipment after the pushed equipment reads the message to be pushed; and counting the reading times of the message to be pushed according to the read state information.
A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the steps of the method as described above.
A computer device comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the steps of the method are performed when the computer program is executed by the processor.
The technical scheme of the invention has the beneficial effects that: according to the attribute information of the message to be pushed, sending the message to be pushed and the equipment identifier of the pushed equipment corresponding to the attribute information of the message to be pushed to the server, so that the server verifies the equipment identifier of the pushed equipment and sends the message to be pushed to the pushed equipment passing the verification; meanwhile, the verification result returned by the server is received, and the message to be pushed is retransmitted to the server according to the information of verification failure in the verification result, so that the arrival rate of pushing the iOS message is greatly improved.
Drawings
Fig. 1 is a schematic flow chart of a message pushing method in an embodiment;
FIG. 2 is a flowchart illustrating a message pushing method according to an embodiment;
FIG. 3 is a flowchart illustrating a message pushing method according to an embodiment;
FIG. 4 is a diagram illustrating an exemplary message pushing apparatus;
fig. 5 is a schematic structural diagram of a message pushing apparatus in an embodiment.
Detailed Description
In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all, embodiments of the present invention.
An embodiment of the present invention provides a message pushing method, which is applied to a message pushing server, and as shown in fig. 1, the method may include the following steps:
step S101, receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device;
in this embodiment, the pushed device may be an intelligent terminal (which is described below by an intelligent terminal in a unified manner), such as a mobile phone, a tablet, or the like, and when an application needs to be loaded on the intelligent terminal, the pushed device first needs to be registered with the server, and when the registration is submitted, the pushed device carries the device serial number of the intelligent terminal, and after the device serial number of the intelligent terminal is verified by the server, the device identifier device _ token is generated (which is described below by the device _ token in a unified manner), and the device _ token is packaged and processed and then returned to the registered intelligent terminal. After receiving the device _ token, the intelligent terminal sends a registration request to the message pushing server, wherein the registration request carries the device _ token and the corresponding equipment serial number. And the message pushing server receives the registration request of the intelligent terminal and binds and stores the device _ token and the corresponding equipment serial number in the registration request.
Step S102, according to the attribute information of the message to be pushed, sending the message to be pushed and the device identification of the pushed device corresponding to the attribute information of the message to be pushed to the server, so that the server verifies the device identification of the pushed device and sends the message to be pushed to the pushed device passing the verification;
when an operator needs to send a push message to a user according to the needs of an operation policy, the push message to be sent may be pushed to the user through a message push server, and specifically, according to attribute information of the message to be pushed, such as push time, push range, and the like of the message to be pushed, the device _ token of the intelligent terminal corresponding to the message to be pushed is determined according to the push range, and the message to be pushed and the device _ token of the corresponding intelligent terminal are sent to the server at the corresponding push time, so that the server verifies the device _ token of the intelligent terminal, and sends the message to be pushed to the intelligent terminal that passes the verification.
And step S103, receiving the verification result returned by the server, and if the verification result contains the information of the verification failure, retransmitting the message to be pushed to the server according to the information of the verification failure.
In this embodiment, after receiving a message to be pushed sent by a message pushing server and a device _ token of a corresponding intelligent terminal, a server verifies the validity of the device _ token of the intelligent terminal, if the validity is valid, the server indicates that the verification is passed, and sends the message to be pushed to the intelligent terminal which passes the verification; if not, the verification is failed. Meanwhile, the server returns a verification result to the message pushing server, and if the verification fails, the verification result also carries the device _ token of the intelligent terminal with the specific verification failure. Therefore, after receiving the verification result returned by the server, the message push server performs corresponding troubleshooting processing according to the information failed in the verification result, and then retransmits the message to be transmitted and the device _ token of the intelligent terminal failed in the server verification to the server in a timing polling manner, so that the arrival rate of message push is greatly improved.
In an embodiment, the pushed device may also be an intelligent terminal developed by Apple, such as an iPhone, an iPad, and other terminal devices, the server may specifically be an Apple Push Notification Service (APNS), and the message Push server may specifically be an iOS message Push server, and specifically is used for pushing the iOS message (hereinafter, the server is referred to as APNS, and the message Push server is referred to as the iOS message Push server for example).
In one embodiment, as shown in fig. 2, the message pushing method may further include:
step S201, receiving the read state information returned after the pushed device reads the push message;
step S202, counting the reading times of the push message according to the read state information.
In this embodiment, when the iOS message push server sends the message to be pushed, the message to be pushed may carry a message identifier, where the message identifier is used for the intelligent terminal of the receiving party to automatically return the read status information to the iOS message push server after clicking to open the message to be pushed. Therefore, the iOS message push server can receive the read status information and count the number of times of reading the message to be pushed according to the received read status information, thereby intuitively reflecting the attention of the user to the operation activity to which the push message belongs.
In one embodiment, after the intelligent terminal receives the push message, the corresponding application program can send a prompt to the user to notify the user of receiving a new message so as to remind the user to check in time, so that the viscosity of the user is greatly improved.
In one embodiment, the attribute information of the message to be pushed may include a pushing range and a pushing time of the message to be pushed, and thus, as shown in fig. 3, sending the message to be pushed and the device identifier of the pushed device corresponding to the attribute information of the message to be pushed to the APNS according to the attribute information of the message to be pushed includes:
step S301, determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed;
in one embodiment, the iOS message push server may group the intelligent terminal devices according to the device _ token and the device serial number of the registered intelligent terminal, set a group identifier for each group, and bind and store the group identifier, the corresponding device _ token and the device serial number. The push range of the message to be pushed can be full-network push, appointed user push or appointed equipment push, and the like, so that the iOS message push server can determine the group of the intelligent terminal according to the push range of the message to be pushed, and determine the device _ token of the corresponding intelligent terminal according to the group identifier, thereby realizing multi-dimensional push of the message to be pushed to the full-network user push, the appointed equipment push and the like, and more accurately touching the adhesion between an operator and a user.
Step S302, according to the pushing time of the message to be pushed, the message to be pushed and the corresponding device identifier of the pushed device are sent to the APNS.
In one embodiment, if the push time of the message to be pushed is real-time push, the iOS message push server sends the message to be pushed and the device _ token of the corresponding smart terminal to the APNS in real time, so that the APNS can send the message to be pushed to the smart terminal which passes the verification in real time.
If the pushing time of the message to be pushed is the pushing time of the appointed time, the iOS message pushing server packs the message to be pushed and the device _ token of the corresponding intelligent terminal, marks the packed message to be pushed as a timing task, and simultaneously starts a timer to monitor, so that the iOS message pushing server can process the timing task meeting the conditions according to the size of the system message volume and the timing task, thereby realizing the timing pushing of the message, greatly meeting the requirement of the operation strategy, avoiding the conflict and the reaction of the user caused by the message pushing at improper time, simultaneously reducing the manual intervention force, and facilitating the early implementation of the operation strategy.
In one embodiment, the message to be pushed may be configured by the iOS message pushing server according to an operation policy, that is, the message to be pushed including the pushing time and the pushing range is generated according to the requirement of the operation policy. Meanwhile, the generated message to be pushed can be stored in the message template, so that various services can be flexibly accessed, and when the operation strategy is changed, only the corresponding message template needs to be modified, and operations such as modifying background codes and restarting the system are not needed.
In an embodiment, the message to be pushed may also be sent by the external service system to the iOS message pushing server, specifically, the external service system may be connected to the iOS message pushing server by using a message bus ActiveMQ or a distributed service framework Dubbo as needed, so that the external service system sends the message to be pushed to the iOS message pushing server through the message bus ActiveMQ or the distributed service framework Dubbo, thereby enabling the iOS message pushing server to complete pushing for the external service system. In addition, the iOS message push server can allocate the specified system identifier and the corresponding push service identifier to different accessed service systems, so that the correlation can be performed with the message template, thereby more flexibly accessing the service and completing the push.
An embodiment of the present invention further provides a message pushing apparatus, as shown in fig. 4, including:
a registration request receiving module 401, configured to receive a registration request of a pushed device, where the registration request includes a device identifier of the pushed device;
a to-be-pushed message sending module 402, configured to obtain a to-be-pushed message, send the to-be-pushed message and a device identifier of a pushed device corresponding to the attribute information of the to-be-pushed message to an apple push server APNS according to the attribute information of the to-be-pushed message, so that the APNS verifies the device identifier of the pushed device, and sends the to-be-pushed message to a pushed device that passes the verification;
and a to-be-pushed message retransmission module 403, configured to receive a verification result returned by the APNS, and if the verification result includes information of verification failure, retransmit the to-be-pushed message to the APNS according to the information of verification failure.
In one embodiment, as shown in fig. 5, the message pushing apparatus may further include:
a counting module 501, configured to receive read status information returned after the pushed device reads the push message; and counting the reading times of the push message according to the read state information.
In an embodiment, the attribute information of the message to be pushed includes a pushing range and a pushing time of the message to be pushed, and the message to be pushed sending module 402 is specifically configured to: determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed; and sending the message to be pushed and the corresponding equipment identifier of the pushed equipment to the APNS according to the pushing time of the message to be pushed.
An embodiment of the present invention further provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements the following steps: receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device; acquiring a message to be pushed, sending the message to be pushed and a device identifier of a pushed device corresponding to the attribute information of the message to be pushed to an apple push server APNS according to the attribute information of the message to be pushed, so that the APNS verifies the device identifier of the pushed device, and sends the message to be pushed to the pushed device passing the verification; and receiving a verification result returned by the APNS, and if the verification result contains information of verification failure, retransmitting the message to be pushed to the APNS according to the information of verification failure.
In one embodiment, further comprising: receiving read state information returned by the pushed equipment after the pushed information is read; and counting the reading times of the push message according to the read state information.
In an embodiment, if the attribute information of the message to be pushed includes the pushing range and the pushing time of the message to be pushed, the sending, to the apple push server APNS, the message to be pushed and the device identifier of the pushed device corresponding to the attribute information of the message to be pushed includes: determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed; and sending the message to be pushed and the corresponding equipment identifier of the pushed equipment to the APNS according to the pushing time of the message to be pushed.
In one embodiment, further comprising: configuring a group identification for the pushed equipment according to the equipment identification of the pushed equipment; determining the device identifier of the corresponding pushed device according to the pushing range of the message to be pushed, including: determining a group identifier corresponding to a pushing range according to the pushing range of the message to be pushed; and determining the equipment identifier of the pushed equipment corresponding to the group identifier according to the group identifier.
In one embodiment, obtaining the message to be pushed comprises: and receiving a message to be pushed, wherein the message to be pushed is sent by an external service system through a message bus ActiveMQ or a distributed service framework Dubbo.
In one embodiment, obtaining the message to be pushed comprises: and configuring the message to be pushed according to the operation strategy, and storing the message in a message template.
The embodiment of the present invention further provides a computer device, which includes a memory, a processor, and a computer program stored in the memory and capable of running on the processor, wherein the processor executes the program to implement the following steps: receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device; acquiring a message to be pushed, sending the message to be pushed and a device identifier of a pushed device corresponding to the attribute information of the message to be pushed to an apple push server APNS according to the attribute information of the message to be pushed, so that the APNS verifies the device identifier of the pushed device, and sends the message to be pushed to the pushed device passing the verification; and receiving a verification result returned by the APNS, and if the verification result contains information of verification failure, retransmitting the message to be pushed to the APNS according to the information of verification failure.
In one embodiment, further comprising: receiving read state information returned by the pushed equipment after the pushed information is read; and counting the reading times of the push message according to the read state information.
In an embodiment, if the attribute information of the message to be pushed includes the pushing range and the pushing time of the message to be pushed, the sending, to the apple push server APNS, the message to be pushed and the device identifier of the pushed device corresponding to the attribute information of the message to be pushed includes: determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed; and sending the message to be pushed and the corresponding equipment identifier of the pushed equipment to the APNS according to the pushing time of the message to be pushed.
In one embodiment, further comprising: configuring a group identification for the pushed equipment according to the equipment identification of the pushed equipment; determining the device identifier of the corresponding pushed device according to the pushing range of the message to be pushed, including: determining a group identifier corresponding to a pushing range according to the pushing range of the message to be pushed; and determining the equipment identifier of the pushed equipment corresponding to the group identifier according to the group identifier.
In one embodiment, obtaining the message to be pushed comprises: and receiving a message to be pushed, wherein the message to be pushed is sent by an external service system through a message bus ActiveMQ or a distributed service framework Dubbo.
In one embodiment, obtaining the message to be pushed comprises: and configuring the message to be pushed according to the operation strategy, and storing the message in a message template.
The technical features of the embodiments described above may be arbitrarily combined, and for the sake of brevity, all possible combinations of the technical features in the embodiments described above are not described, but should be considered as being within the scope of the present specification as long as there is no contradiction between the combinations of the technical features.
The above-mentioned embodiments only express several embodiments of the present invention, and the description thereof is more specific and detailed, but not construed as limiting the scope of the invention. It should be noted that, for a person skilled in the art, several variations and modifications can be made without departing from the inventive concept, which falls within the scope of the present invention. Therefore, the protection scope of the present patent shall be subject to the appended claims.

Claims (8)

1. A message pushing method is applied to pushing of iOS messages, and comprises the following steps:
receiving a registration request of a pushed device, wherein the registration request comprises a device identifier of the pushed device, and the device identifier of the pushed device is generated by a server when the pushed device registers with the server;
acquiring a message to be pushed, sending the message to be pushed and a device identifier of pushed equipment corresponding to the attribute information of the message to be pushed to a server according to the attribute information of the message to be pushed, so that the server verifies the device identifier of the pushed equipment, and sends the message to be pushed and a corresponding prompt to the pushed equipment passing verification;
receiving a verification result returned by the server, and if the verification result contains information of verification failure, retransmitting the message to be pushed to the server in a timing polling mode according to the information of verification failure;
receiving read state information returned by the pushed equipment after the pushed equipment reads the message to be pushed; and counting the reading times of the message to be pushed according to the read state information.
2. The message pushing method according to claim 1, wherein the attribute information of the message to be pushed comprises a pushing range and a pushing time of the message to be pushed;
the sending, to a server, the message to be pushed and the device identifier of the pushed device corresponding to the attribute information of the message to be pushed according to the attribute information of the message to be pushed includes:
determining a corresponding device identifier of the pushed device according to the pushing range of the message to be pushed;
and sending the message to be pushed and the corresponding equipment identifier of the pushed equipment to the server according to the pushing time of the message to be pushed.
3. The message pushing method according to claim 2, wherein after receiving the registration request of the pushed device, the method further comprises:
configuring a group identifier for the pushed device according to the device identifier of the pushed device;
the determining the device identifier of the corresponding pushed device according to the pushing range of the message to be pushed includes:
determining a group identifier corresponding to the pushing range according to the pushing range of the message to be pushed;
and determining the equipment identifier of the pushed equipment corresponding to the group identifier according to the group identifier.
4. The message pushing method according to claim 2, wherein the obtaining the message to be pushed comprises:
receiving a message to be pushed sent by an external service system, wherein the message to be pushed is sent by the external service system through a message bus ActiveMQ or a distributed service framework Dubbo.
5. The message pushing method according to claim 2, wherein the obtaining the message to be pushed comprises:
and configuring the message to be pushed according to the operation strategy and storing the message in a message template.
6. A message push apparatus, wherein the apparatus is used for pushing iOS messages, the apparatus comprising:
a registration request receiving module, configured to receive a registration request of a pushed device, where the registration request includes a device identifier of the pushed device, and the device identifier of the pushed device is generated by a server when the pushed device registers with the server;
the device comprises a message to be pushed and sending module, a message sending module and a message sending module, wherein the message to be pushed and the device identification of the pushed device corresponding to the attribute information of the message to be pushed are sent to a server according to the attribute information of the message to be pushed, so that the server verifies the device identification of the pushed device and sends the message to be pushed and a corresponding prompt to the pushed device passing the verification;
the message to be pushed resending module is used for receiving a verification result returned by the server, and if the verification result contains information of verification failure, resending the message to be pushed to the server in a timing polling mode according to the information of verification failure;
the statistical module is used for receiving the read state information returned by the pushed equipment after the pushed equipment reads the message to be pushed; and counting the reading times of the message to be pushed according to the read state information.
7. A computer-readable storage medium, on which a computer program is stored, which program, when being executed by a processor, carries out the steps of the method according to any one of claims 1 to 5.
8. A computer arrangement comprising a memory, a processor and a computer program stored on the memory and executable on the processor, characterized in that the processor implements the steps of the method according to any of claims 1-5 when executing the computer program.
CN201710349801.2A 2017-05-17 2017-05-17 Message pushing method and device, storage medium and computer equipment Expired - Fee Related CN107087033B (en)

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