CN107040556A - A kind of accurate information method for pushing and system based on vehicle-mounted wifi wireless networks - Google Patents
A kind of accurate information method for pushing and system based on vehicle-mounted wifi wireless networks Download PDFInfo
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- CN107040556A CN107040556A CN201610076696.5A CN201610076696A CN107040556A CN 107040556 A CN107040556 A CN 107040556A CN 201610076696 A CN201610076696 A CN 201610076696A CN 107040556 A CN107040556 A CN 107040556A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
- G06Q30/0266—Vehicular advertisement based on the position of the vehicle
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/40—Support for services or applications
- H04L65/4061—Push-to services, e.g. push-to-talk or push-to-video
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W84/00—Network topologies
- H04W84/02—Hierarchically pre-organised networks, e.g. paging networks, cellular networks, WLAN [Wireless Local Area Network] or WLL [Wireless Local Loop]
- H04W84/10—Small scale networks; Flat hierarchical networks
- H04W84/12—WLAN [Wireless Local Area Networks]
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- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The invention discloses a kind of accurate information method for pushing based on vehicle-mounted wifi wireless networks and system, system includes user terminal, the vehicle-mounted wifi wireless network servers of built-in primary module, wifi module, d GPS locating module, web service module, video storage modules, Video service module, information module, electric business console module, amusement and recreation module；User terminal is connected with primary module；Primary module is connected with d GPS locating module, web service module, video storage modules, Video service module, information module, electric business console module, amusement and recreation module；The accurate information method for pushing of the system is：S1, the vehicle-mounted wifi wireless networks of opening；S2, registered user's information, log in connection；S3, intelligent terminal, which are downloaded, installs APP softwares, signs in interactive system, browses video, entertainment information or graph text information；S4, the personnel location information for obtaining user and user daily life information, will be prompted to information and advertising message are transmitted to user.
Description
Technical field
The present invention relates to electronic information technical field, relate in particular to a kind of based on vehicle-mounted wifi wireless networks
The accurate information method for pushing and system of network.
Background technology
With the development of electronics and information industry, and it is continuous general with the mobile device with wifi functions
And, electronic information technology is widely applied in auto industry, and obtains accelerating fusion, and automobile starts
Develop to multimedization, intellectuality, networking direction, but current Vehicular video monitoring terminal, mainly
It is to provide the monitoring to vehicle running state and passengers inside the car, without complete amusement communication function, far
Far from the demand for meeting people's cultural life, particularly on coach, passenger is for a long time in car
On it is very boring spend, so traditional car-mounted terminal can not increasingly meet the demand of people.
Especially current, one kind is lacked in the prior art and makes full use of wifi wireless networks accurate information to push
Method and system, it is impossible in wifi network landfall process, position, temporal information with reference to user, with
And behavioural analysis and data mining under the line of user, to its real time propelling movement accurate advertisement information, information, which is pushed, to be lacked
Weary ageing and accuracy, it is impossible to carry out accurately advertisement or the push of merchandise news, advertisement putting mode essence
Parasexuality is poor, and effect is bad, advertising input it is costly, rate of return on investment is low.
The content of the invention
It is an object of the invention to the defect for above-mentioned prior art there is provided one kind based on vehicle-mounted wifi without
The accurate information method for pushing and system of gauze network, read that user terminal is daily disappears in the case of user allows
Charge information and the geographical location information shown by GPS after vehicle-mounted wifi connections online, are carried out accurately
Advertisement or the push of merchandise news.On the one hand it is the advertising message that the businessman entered on platform precisely pushes association
To user, another aspect user can obtain association automatically when browsing shopping according to the user profile of reading
Product information, is pushed to product information to user, facilitates user directly to buy interesting product.For with
The individual demand at family precisely pushes advertisement or the merchandise news of businessman, more accurate than traditional advertisement putting mode
And effectively, the rate of return on investment of advertisement putting person is greatly improved, and ensure that the ageing and essence of the advertisement
Parasexuality.Invention also reduces the cost of advertising input, while improving user's physical examination, rubbish is reduced
Information takes family mobile phone EMS memory.
To achieve these goals, the technical scheme is that：
A kind of accurate information supplying system based on vehicle-mounted wifi wireless networks, including user terminal, built-in master
The vehicle-mounted wifi wireless network servers of module, wifi module, d GPS locating module, web service module,
Video storage modules, Video service module, information module, electric business console module, amusement and recreation module；
The user terminal is connected by wifi module with the primary module of vehicle-mounted wifi wireless network servers；Institute
State primary module and d GPS locating module, web service module, video storage modules, Video service module, letter
Breath information module, electric business console module, amusement and recreation module are connected；
The d GPS locating module positions letter in real time by the user terminal address of collection networking there is provided vehicle
Breath；
The web service module is bought for user's registration information management, Platform Server connection, electric business platform
Sell both sides' log-on message, merchandise control and real-time deal information inspection；
Wifi module is connected and data transfer for user with the primary module of vehicle-mounted wifi wireless network servers；
Video storage modules are used to store the frame of video of collect and process；
Video service module is browsed, watched and download service for providing multimedia video, and history video
Downloaded with video file；
Information module, which is used to providing user, browses and checks that popular information and periphery life such as purchase by group at the convenience-for-people letter
Breath；
Electric business console module directly browses periphery businessman hot topic sale product, side by platform for providing user
Enjoy travelling side and can purchase the special product oneself liked；
Amusement and recreation module is used to provide user the APP that download installation is liked oneself；
The primary module is built-in with communication unit and processing unit；The processing unit is used for receiving communication unit
The positional information and user profile of transmission, related business is obtained based on the positional information from ad data center
Family information, based on merchant information generation and the related advertising message of user and prompt message, and sends
To communication unit；The communication unit is used to receive the positional information and user profile of user terminal and is sent to institute
Processing unit is stated, and receives the advertising message and prompt message of the processing unit transmission and is sent to described
User terminal.
As the improvement to above-mentioned technical proposal, the processing unit includes：
Query unit, the positional information and user profile sent for receiving communication unit, to user terminal
Behavior carries out analysis and behavior of the data to user terminal is analyzed and data mining, and gives the position
Information obtains related merchant information from ad data center；
Generation unit, for giving the merchant information that the query unit is obtained, generation is associated with active user
Advertising message and prompt message, set up user individual archives, and be sent to communication unit.
As the improvement to above-mentioned technical proposal, the user terminal be smart mobile phone, PC, tablet personal computer,
Notebook computer.
As the improvement to above-mentioned technical proposal, the accurate information based on vehicle-mounted wifi wireless networks is pushed
System also includes database module, and the database module is connected with primary module, for preserving video storage
Index, the index of a G-film G, the video seen a film and stored for user.
As the improvement to above-mentioned technical proposal, the accurate information based on vehicle-mounted wifi wireless networks is pushed
System also includes user individual archive database, the relevant information and data of the user is stored, with label
Mode is labeled and managed.
The invention provides utilize the above-mentioned accurate information supplying system progress based on vehicle-mounted wifi wireless networks
The method that accurate information is pushed, steps of the method are：
S1, the vehicle-mounted wifi wireless network servers of opening；
S2, registered user's information, the main mould of vehicle-mounted wifi wireless network servers is connected to by user's registration
Block, logs in connection；
S3, the opening wifi connection pages：Passenger is manually entered APP titles or by sweeping on intelligent terminal
In-car Quick Response Code is retouched, downloads and APP softwares is installed, interactive system is signed in by APP clients, is opened just
The beginning page；Browse video, entertainment information or graph text information；
S4, primary module obtain the personnel location information of user and the daily life information of user；Based on institute's rheme
Confidence breath obtains related merchant information from ad data center；Used based on merchant information generation with described
The advertising message and prompt message of family association；The prompt message and advertising message of the production are passed through vehicle-mounted
Wifi wireless network servers are connected with client terminal, will be prompted to information and advertising message is transmitted to user.
As the improvement to above-mentioned technical proposal, in step 4, when being connected with client terminal, obtain first
Inquiry request of the family to the advertising message is taken, and is based on the inquiry request from the ad data center
Obtain the advertising message and prompt message of correlation and transmit to user.
As the improvement to above-mentioned technical proposal, the positional information is by GPS location mode or based on movement
The positioning method of signal of communication and obtain.
As the improvement to above-mentioned technical proposal, the user profile include the identity information of user, address and
With the match information of user-association.
As the improvement to above-mentioned technical proposal, the advertising message includes name of firm, icon and trade name
The information such as title, icon.
Compared with prior art, the present invention has the advantages and positive effects of：
The accurate information supplying system based on vehicle-mounted wifi wireless networks of the present invention and it is based on car using above-mentioned
The method that the accurate information supplying system of wifi wireless networks carries out accurate information push is carried, is allowed in user
In the case of read the daily consumption information of user terminal and shown by GPS after vehicle-mounted wifi connections online
Geographical location information, carry out accurately advertisement or the push of merchandise news.On the one hand it is what is entered on platform
Businessman precisely pushes the advertising message of association to user, and another aspect user, can be according to reading when browsing shopping
The user profile taken obtains the product information of association automatically, is pushed to product information to user, facilitates user straight
Connect the interesting product of purchase.Advertisement or the commodity letter of businessman are precisely pushed for the individual demand of user
Breath, it is precisely and more effective than traditional advertisement putting mode, the rate of return on investment of advertisement putting person is greatly improved,
And ensure that the ageing and accuracy of the advertisement.Invention also reduces the cost of advertising input,
Improve user's physical examination simultaneously, reduce junk information and take family mobile phone EMS memory.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to implementing
The accompanying drawing used required in example or description of the prior art is briefly described, it should be apparent that, describe below
In accompanying drawing be only some embodiments of the present invention, for those of ordinary skill in the art, do not paying
On the premise of going out creative labor, other accompanying drawings can also be obtained according to these accompanying drawings.
Fig. 1 is system structure diagram of the invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear
Chu, it is fully described by, it is clear that described embodiment is only a part of embodiment of the invention, rather than
Whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art are not making creation
Property work under the premise of the every other embodiment that is obtained, any modification, equivalent substitution and improvements made etc.,
It should be included in the scope of the protection.
As shown in figure 1, the accurate information supplying system based on vehicle-mounted wifi wireless networks of the present invention, including
Vehicle-mounted wifi wireless network servers, wifi module, the GPS location mould of user terminal, built-in primary module
Block, web service module, video storage modules, Video service module, information module, electric business platform
Module, amusement and recreation module；The user terminal passes through wifi module and vehicle-mounted wifi any wireless network services
The primary module of device is connected；The primary module and d GPS locating module, web service module, video storage mould
Block, Video service module, information module, electric business console module, amusement and recreation module are connected；
The d GPS locating module positions letter in real time by the user terminal address of collection networking there is provided vehicle
Breath；
The web service module is bought for user's registration information management, Platform Server connection, electric business platform
Sell both sides' log-on message, merchandise control and real-time deal information inspection；
Wifi module is connected and data transfer for user with the primary module of vehicle-mounted wifi wireless network servers；
Video storage modules are used to store the frame of video of collect and process；
Video service module is browsed, watched and download service for providing multimedia video, and history video
Downloaded with video file；
Information module, which is used to providing user, browses and checks that popular information and periphery life such as purchase by group at the convenience-for-people letter
Breath；
Electric business console module directly browses periphery businessman hot topic sale product, side by platform for providing user
Enjoy travelling side and can purchase the special product oneself liked；
Amusement and recreation module is used to provide user the APP that download installation is liked oneself；
The primary module is built-in with communication unit and processing unit；The processing unit is used for receiving communication unit
The positional information and user profile of transmission, related business is obtained based on the positional information from ad data center
Family information, based on merchant information generation and the related advertising message of user and prompt message, and sends
To communication unit；The communication unit is used to receive the positional information and user profile of user terminal and is sent to institute
Processing unit is stated, and receives the advertising message and prompt message of the processing unit transmission and is sent to described
User terminal.
The processing unit includes：
Query unit, the positional information and user profile sent for receiving communication unit, to user terminal
Behavior carries out analysis and behavior of the data to user terminal is analyzed and data mining, and gives the position
Information obtains related merchant information from ad data center；
Generation unit, for giving the merchant information that the query unit is obtained, generation is associated with active user
Advertising message and prompt message, set up user individual archives, and be sent to communication unit.
The user terminal is smart mobile phone, PC, tablet personal computer, notebook computer.
The accurate information supplying system based on vehicle-mounted wifi wireless networks also includes database module, described
Database module is connected with primary module, for preserve video storage index, a G-film G index, for
The video that family is seen a film and stored.
The accurate information supplying system based on vehicle-mounted wifi wireless networks also includes user individual archives
Database, is stored the relevant information and data of the user, is labeled and managed in the way of label.
The invention provides utilize the above-mentioned accurate information supplying system progress based on vehicle-mounted wifi wireless networks
The method that accurate information is pushed, steps of the method are：
S1, the vehicle-mounted wifi wireless network servers of opening；
S2, registered user's information, the main mould of vehicle-mounted wifi wireless network servers is connected to by user's registration
Block, logs in connection；
S3, the opening wifi connection pages：Passenger is manually entered APP titles or by sweeping on intelligent terminal
In-car Quick Response Code is retouched, downloads and APP softwares is installed, interactive system is signed in by APP clients, is opened just
The beginning page；Browse video, entertainment information or graph text information；
S4, primary module obtain the personnel location information of user and the daily life information of user；Based on institute's rheme
Confidence breath obtains related merchant information from ad data center；Used based on merchant information generation with described
The advertising message and prompt message of family association；The prompt message and advertising message of the production are passed through vehicle-mounted
Wifi wireless network servers are connected with client terminal, will be prompted to information and advertising message is transmitted to user.
In step 4, when being connected with client terminal, inquiry of the user to the advertising message is obtained first
Request, and obtain related advertising message from the ad data center based on the inquiry request and point out to believe
Cease and transmit to user.
The positional information is obtained by GPS location mode or based on the positioning method of mobile communication signal.
The user profile includes identity information, address and the match information with user-association of user.
The advertising message includes the information such as name of firm, icon and trade name, icon.
The accurate information supplying system based on vehicle-mounted wifi wireless networks of the present invention and it is based on car using above-mentioned
The method that the accurate information supplying system of wifi wireless networks carries out accurate information push is carried, is allowed in user
In the case of read the daily consumption information of user terminal and shown by GPS after vehicle-mounted wifi connections online
Geographical location information, carry out accurately advertisement or the push of merchandise news.On the one hand it is what is entered on platform
Businessman precisely pushes the advertising message of association to user, and another aspect user, can be according to reading when browsing shopping
The user profile taken obtains the product information of association automatically, is pushed to product information to user, facilitates user straight
Connect the interesting product of purchase.Advertisement or the commodity letter of businessman are precisely pushed for the individual demand of user
Breath, it is precisely and more effective than traditional advertisement putting mode, the rate of return on investment of advertisement putting person is greatly improved,
And ensure that the ageing and accuracy of the advertisement.Invention also reduces the cost of advertising input,
Improve user's physical examination simultaneously, reduce junk information and take family mobile phone EMS memory.
Claims (10)
1. a kind of accurate information supplying system based on vehicle-mounted wifi wireless networks, it is characterised in that：Including
Vehicle-mounted wifi wireless network servers, wifi module, the GPS location mould of user terminal, built-in primary module
Block, web service module, video storage modules, Video service module, information module, electric business platform
Module, amusement and recreation module；The user terminal passes through wifi module and vehicle-mounted wifi any wireless network services
The primary module of device is connected；The primary module and d GPS locating module, web service module, video storage mould
Block, Video service module, information module, electric business console module, amusement and recreation module are connected；
The d GPS locating module positions letter in real time by the user terminal address of collection networking there is provided vehicle
Breath；
The web service module is bought for user's registration information management, Platform Server connection, electric business platform
Sell both sides' log-on message, merchandise control and real-time deal information inspection；
Wifi module is connected and data transfer for user with the primary module of vehicle-mounted wifi wireless network servers；
Video storage modules are used to store the frame of video of collect and process；
Video service module is browsed, watched and download service for providing multimedia video, and history video
Downloaded with video file；
Information module, which is used to providing user, browses and checks that popular information and periphery life such as purchase by group at the convenience-for-people letter
Breath；
Electric business console module directly browses periphery businessman hot topic sale product, side by platform for providing user
Enjoy travelling side and can purchase the special product oneself liked；
Amusement and recreation module is used to provide user the APP that download installation is liked oneself；
The primary module is built-in with communication unit and processing unit；The processing unit is used for receiving communication unit
The positional information and user profile of transmission, related business is obtained based on the positional information from ad data center
Family information, based on merchant information generation and the related advertising message of user and prompt message, and sends
To communication unit；The communication unit is used to receive the positional information and user profile of user terminal and is sent to institute
Processing unit is stated, and receives the advertising message and prompt message of the processing unit transmission and is sent to described
User terminal.
2. the accurate information supplying system according to claim 1 based on vehicle-mounted wifi wireless networks,
It is characterized in that：The processing unit includes：
Query unit, the positional information and user profile sent for receiving communication unit, to user terminal
Behavior carries out analysis and behavior of the data to user terminal is analyzed and data mining, and gives the position
Information obtains related merchant information from ad data center；
Generation unit, for giving the merchant information that the query unit is obtained, generation is associated with active user
Advertising message and prompt message, set up user individual archives, and be sent to communication unit.
3. the accurate information supplying system according to claim 1 based on vehicle-mounted wifi wireless networks,
It is characterized in that：The user terminal is smart mobile phone, PC, tablet personal computer, notebook computer.
4. the accurate information supplying system according to claim 1 based on vehicle-mounted wifi wireless networks,
It is characterized in that：The accurate information supplying system based on vehicle-mounted wifi wireless networks also includes database
Module, the database module is connected with primary module, index, a G-film G for preserving video storage
Index, the video seen a film and stored for user.
5. the accurate information supplying system according to claim 1 based on vehicle-mounted wifi wireless networks,
It is characterized in that：The accurate information supplying system based on vehicle-mounted wifi wireless networks also includes user
Property archive database, is stored the relevant information and data of the user, is labeled and managed in the way of label
Reason.
6. the accurate information based on vehicle-mounted wifi wireless networks described in a kind of utilization claim 1 pushes system
The method that system carries out accurate information push, it is characterised in that：Steps of the method are：
S1, the vehicle-mounted wifi wireless network servers of opening；
S2, registered user's information, the main mould of vehicle-mounted wifi wireless network servers is connected to by user's registration
Block, logs in connection；
S3, the opening wifi connection pages：Passenger is manually entered APP titles or by sweeping on intelligent terminal
In-car Quick Response Code is retouched, downloads and APP softwares is installed, interactive system is signed in by APP clients, is opened just
The beginning page；Browse video, entertainment information or graph text information；
S4, primary module obtain the personnel location information of user and the daily life information of user；Based on institute's rheme
Confidence breath obtains related merchant information from ad data center；Used based on merchant information generation with described
The advertising message and prompt message of family association；The prompt message and advertising message of the production are passed through vehicle-mounted
Wifi wireless network servers are connected with client terminal, will be prompted to information and advertising message is transmitted to user.
7. the method that accurate information according to claim 6 is pushed, it is characterised in that：In step 4
In, when being connected with client terminal, inquiry request of the user to the advertising message is obtained first, and be based on
The inquiry request from the ad data center obtain related advertising message and prompt message and transmit to
User.
8. the method that accurate information according to claim 6 is pushed, it is characterised in that：The position letter
Breath is obtained by GPS location mode or based on the positioning method of mobile communication signal.
9. the method that accurate information according to claim 6 is pushed, it is characterised in that：User's letter
Breath includes identity information, address and the match information with user-association of user.
10. the method that accurate information according to claim 6 is pushed, it is characterised in that：The advertisement
Information includes the information such as name of firm, icon and trade name, icon.
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Cited By (7)
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| CN107801160A (en) * | 2017-11-13 | 2018-03-13 | 江西爱驰亿维实业有限公司 | Vehicle carried advertisement delivery system, method, equipment and storage medium |
| CN108965964A (en) * | 2018-06-08 | 2018-12-07 | 北京联博达科技有限公司 | Public transport medium mobile device, public transport mobile media system and method based on satellite positioning |
| WO2019034171A1 (en) * | 2017-08-18 | 2019-02-21 | 吴泽亮 | Parking space sharing system and method |
| WO2019080134A1 (en) * | 2017-10-27 | 2019-05-02 | 深圳市小猫信息技术有限公司 | Information pushing method and apparatus, and storage medium |
| CN110837897A (en) * | 2018-08-09 | 2020-02-25 | 郑州宇通客车股份有限公司 | Intelligent physical examination method and device for electric motor coach entering and exiting station |
| CN111182073A (en) * | 2019-12-31 | 2020-05-19 | 武汉迈威通信股份有限公司 | Vehicle-mounted intelligent gateway system |
| CN112751894A (en) * | 2019-10-30 | 2021-05-04 | 上海博泰悦臻电子设备制造有限公司 | Method, apparatus, and computer storage medium for information processing |
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