CN106851377A - The method and apparatus that television program interaction is redirected after terminating - Google Patents

The method and apparatus that television program interaction is redirected after terminating Download PDF

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Publication number
CN106851377A
CN106851377A CN201611264338.3A CN201611264338A CN106851377A CN 106851377 A CN106851377 A CN 106851377A CN 201611264338 A CN201611264338 A CN 201611264338A CN 106851377 A CN106851377 A CN 106851377A
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CN
China
Prior art keywords
user
entrance
redirect
redirects
interactive interface
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201611264338.3A
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Chinese (zh)
Inventor
呼伦夫
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
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Filing date
Publication date
Application filed by TVM Beijing Technology Co Ltd filed Critical TVM Beijing Technology Co Ltd
Priority to CN201611264338.3A priority Critical patent/CN106851377A/en
Publication of CN106851377A publication Critical patent/CN106851377A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/443OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
    • H04N21/4438Window management, e.g. event handling following interaction with the user interface
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85Assembly of content; Generation of multimedia applications
    • H04N21/858Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Human Computer Interaction (AREA)
  • Software Systems (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The method and apparatus redirected after terminating the invention discloses a kind of television program interaction, belong to the communications field.Methods described includes:Interactive interface is pushed during TV programme are played to user;After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;Detect that user triggering is described to redirect entrance, jump to described in redirect the corresponding link of entrance.Described device includes:Pushing module, offer module and jump module.The present invention can improve the rich of content of multimedia displaying, and the display effect of the interactive link of enhancing lifts Consumer's Experience.

Description

The method and apparatus that television program interaction is redirected after terminating
Technical field
The present invention relates to the communications field, the method and apparatus that more particularly to a kind of television program interaction is redirected after terminating.
Background technology
Multimedia is the synthesis of media, generally comprises the media form such as text, sound and image.It is multimedia Using involved numerous areas, such as advertisement, art, education, amusement, engineering, medicine, business and scientific research.Multimedia Using increasingly enriching, such as video conferencing system, virtual reality, hypertext and home audio-visual, multimedia technology is just Changing the every aspect of people's life.
In multimedia application, it usually needs content of multimedia is transmitted, parses and is shown.At present, in displaying During content of multimedia, the mode for typically directly showing, this exhibition method is relatively simple, and visually more dull, user is only Only passively watch, experience poor.
The content of the invention
In view of this, the method and apparatus redirected after terminating the invention provides a kind of television program interaction are more to improve Rich, the enhancing display effect of media content displaying, lifts Consumer's Experience.The technical scheme is as follows:
On the one hand, a kind of method redirected after terminating the invention provides television program interaction, methods described includes:
Interactive interface is pushed during TV programme are played to user;
After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;
Detect that user triggering is described to redirect entrance, jump to described in redirect the corresponding link of entrance.
Wherein, the offer redirects entrance to the user, at least including following one kind:
There is provided first and redirect entrance to the user, described first redirects the link in entrance correspondence store;
There is provided second and redirect entrance to the user, described second redirects the link of entrance correspondence chat application;
There is provided the 3rd and redirect entrance to the user, the described 3rd redirects entrance correspondence continues interactive link.
Wherein, the offer redirects entrance to the user, including:
The Show Button is supplied to user as entrance is redirected on the interactive interface.
Wherein, before the offer redirects entrance to the user, also include:
Pushed to the user and rewarded.
Wherein, the offer redirects entrance to the user, including:
Inquire whether the user re-starts the interaction on above-mentioned interactive interface, if it is not, then provide redirect entrance to The user.
On the other hand, a kind of device redirected after terminating present invention also offers television program interaction, described device includes:
Pushing module, for being played in TV programme during push interactive interface to user;
Module is provided, for after the user completes interaction on the interactive interface, there is provided redirect entrance to described User;
Jump module, for detecting, user triggering is described to redirect entrance, jump to described in redirect entrance corresponding Link.
Wherein, the offer module at least includes following one kind:
First provides unit, and entrance is redirected to the user for providing first, and described first redirects entrance correspondence store Link;
Second provides unit, and entrance is redirected to the user for providing second, and described second redirects entrance correspondence chats The link of application;
3rd provides unit, and entrance is redirected to the user for providing the 3rd, and the described 3rd redirects entrance correspondence continues Interactive link.
Wherein, the offer module is used for:
The Show Button is supplied to user as entrance is redirected on the interactive interface.
Wherein, described device also includes:
Reward module, for before the offer module is provided and redirects entrance to the user, being pushed to the user Reward.
Wherein, the offer module is used for:
Inquire whether the user re-starts the interaction on above-mentioned interactive interface, if it is not, then provide redirect entrance to The user.
The beneficial effect brought of technical scheme that the present invention is provided is:Pushed during by being played in TV programme mutual Arena face is to user;After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;Detection Redirect entrance to user triggering is described, jump to it is described redirect the corresponding link of entrance, shown with improving content of multimedia Rich, the display effect of the interactive link of enhancing, lift Consumer's Experience.
Brief description of the drawings
Technical scheme in order to illustrate more clearly the embodiments of the present invention, below will be to that will make needed for embodiment description Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for For those of ordinary skill in the art, on the premise of not paying creative work, other can also be obtained according to these accompanying drawings Accompanying drawing.
Fig. 1 is the method flow diagram redirected after the television program interaction that one embodiment of the invention is provided terminates;
Fig. 2 is the method flow diagram redirected after the television program interaction that another embodiment of the present invention is provided terminates;
Fig. 3 is the effect diagram redirected after the television program interaction that another embodiment of the present invention is provided terminates;
Fig. 4 is the structure drawing of device redirected after the television program interaction that another embodiment of the present invention is provided terminates.
Specific embodiment
To make the object, technical solutions and advantages of the present invention clearer, below in conjunction with accompanying drawing to embodiment party of the present invention Formula is described in further detail.
Embodiment 1
Referring to Fig. 1, one embodiment of the invention provides a kind of method redirected after television program interaction terminates, including:
101:Interactive interface is pushed during TV programme are played to user;
Wherein, interactive interface can be the interface of any interactive link, the interactive boundary of interactive interface of such as guessing, red packet Interactive interface of face, ballot etc., the present embodiment is not specifically limited to this.
Wherein, it refers to be pushed to end side to push interactive interface, such as computer, mobile phone, panel computer.
102:After above-mentioned user completes interaction on above-mentioned interactive interface, there is provided redirect entrance to above-mentioned user;
Entrance is redirected wherein it is possible to be shown in the various modes such as button, candidate frame, submenu, is not limited specifically.It is logical Often, redirecting has obvious explanatory note on entrance, user can according to the explanatory note select oneself need redirect entrance come Redirect.
103:Detect that above-mentioned user triggering is above-mentioned to redirect entrance, jump to and above-mentioned redirect the corresponding link of entrance.
Wherein, if redirecting entrance for pushbutton type, the trigger action of user can have various, be arranged as required to, Do not limit specifically, such as can be to click or double click operation, or be slide etc..
In the present embodiment, optionally, above-mentioned offer redirects entrance to above-mentioned user, at least including following one kind:
There is provided first and redirect entrance to above-mentioned user, above-mentioned first redirects the link in entrance correspondence store;
There is provided second and redirect entrance to above-mentioned user, above-mentioned second redirects the link of entrance correspondence chat application;
There is provided the 3rd and redirect entrance to above-mentioned user, the above-mentioned 3rd redirects entrance correspondence continues interactive link.
In the present embodiment, optionally, above-mentioned offer redirects entrance to above-mentioned user, including:
The Show Button is supplied to user as entrance is redirected on above-mentioned interactive interface.
In the present embodiment, optionally, before above-mentioned offer redirects entrance to above-mentioned user, also include:
Pushed to above-mentioned user and rewarded.
In the present embodiment, optionally, above-mentioned offer redirects entrance to above-mentioned user, including:
Inquire whether above-mentioned user re-starts the interaction on above-mentioned interactive interface, if it is not, then provide redirect entrance to Above-mentioned user.
The present embodiment provide the above method, by being played in TV programme during push interactive interface to user; After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;The user is detected to touch Hair is described to redirect entrance, jump to it is described redirect the corresponding link of entrance, to improve the rich of content of multimedia displaying, strengthen The display effect of interactive link, lifts Consumer's Experience.
Embodiment 2
Referring to Fig. 2, another embodiment of the present invention provides a kind of method redirected after television program interaction terminates, including:
201:Interactive interface is pushed during TV programme are played to user;
Wherein, the triggering mode for pushing interactive interface can have various, it is preferable that user can be by the way of shaking To trigger.For example, in the playing process of TV programme, user is performed against TV programme using mobile phone and shakes operation, then Triggering mobile phone sends the request of interactive interface, so that triggering network side pushes the interactive interface to user.
202:After above-mentioned user completes interaction on above-mentioned interactive interface, pushed to above-mentioned user and rewarded;
The present embodiment relates generally to redirect entrance, and unrelated with specific interaction content, therefore, to interactive interface, and How user carries out the contents such as interaction and does not do excessive explanation.
Wherein, red packet, member's integration or lottery ticket etc. can be included to the reward that user pushes, is not limited specifically.Give User pushes reward, can advantageously promote user interaction, strengthens the experience of user.
203:Inquire whether above-mentioned user re-starts the interaction on above-mentioned interactive interface, if it is, performing 204;Such as It is really no, then perform 205;
In the present embodiment, optionally, weight can be asked the user whether in the dialog box by the way of pop-up dialogue box Interaction newly is carried out, so as to provide the user with the right of selection, more specific hommization.
204:The button for re-starting interaction is provided on the interactive interface to above-mentioned user, user clicks on continuation Interaction is carried out, 202 are then performed;
In this case, user can re-start interaction just, and the guess interaction for such as just having terminated is not guessed right, then user The guess that can begin the beguine carries out interaction one time, and the present embodiment is not specifically limited to this.
205:Three buttons are provided on the interactive interface to redirect entrance respectively as first, second redirect entrance and the 3rd Entrance is redirected to above-mentioned user;
Wherein, first the link in entrance correspondence store is redirected, second redirects the link of entrance correspondence chat application, and the 3rd jumps It is transferred to the link that mouth correspondence continues other interactions;
206:Detect above-mentioned user triggering it is above-mentioned some redirect entrance, jump to this and redirect the corresponding link of entrance.
For example, when user clicks on first and redirects entrance, jumping to the homepage in Jingdone district store;Redirected when user clicks on second During entrance, in jumping to a window for online chatting;When user clicks on the 3rd redirects entrance, other are jumped to interactive as thrown In the interactive interface of ticket.
Referring to Fig. 3, the effect diagram redirected after terminating for the television program interaction that another embodiment of the present invention is provided.Its In, interactive interface is pushed during TV programme are played to user, when above-mentioned user completes mutually on above-mentioned interactive interface After dynamic, pushed to above-mentioned user and rewarded, by the way of a pop-up, top display user is once drawn a lottery in the pop-up Used as reward, lower section shows that three buttons correspond to three links respectively for qualification.User clicks on " going chat " and can jump directly to Chat window.User clicks on " continuing to explore " and can then re-start current interactive link, such as continues the interaction looked for something.User Click on the webpage that " going to store " then jumps directly to shopping.It is achieved thereby that interaction terminate after redirect, provide the user many Selection is planted, Consumer's Experience is improved.
The above method that the present embodiment is provided can be applied in network side, and it refers to be pushed to end side to push interactive interface, Such as computer, mobile phone, panel computer.
The present embodiment provide the above method, by being played in TV programme during push interactive interface to user; After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;The user is detected to touch Hair is described to redirect entrance, jump to it is described redirect the corresponding link of entrance, to improve the rich of content of multimedia displaying, strengthen The display effect of interactive link, lifts Consumer's Experience.
Embodiment 3
Referring to Fig. 4, another embodiment of the present invention provides the device redirected after a kind of television program interaction terminates, including:
Pushing module 301, for being played in TV programme during push interactive interface to user;
Module 302 is provided, for after above-mentioned user completes interaction on above-mentioned interactive interface, there is provided redirect entrance to upper State user;
Jump module 303, for detecting, above-mentioned user's triggering is above-mentioned to redirect entrance, jumps to the above-mentioned entrance that redirects and corresponds to Link.
In the present embodiment, optionally, above-mentioned offer module at least includes following one kind:
First provides unit, and entrance is redirected to above-mentioned user for providing first, and above-mentioned first redirects entrance correspondence store Link;
Second provides unit, and entrance is redirected to above-mentioned user for providing second, and above-mentioned second redirects entrance correspondence chats The link of application;
3rd provides unit, and entrance is redirected to above-mentioned user for providing the 3rd, and the above-mentioned 3rd redirects entrance correspondence continues Interactive link.
In the present embodiment, optionally, above-mentioned offer module is used for:
The Show Button is supplied to user as entrance is redirected on above-mentioned interactive interface.
In the present embodiment, optionally, said apparatus also include:
Reward module, for before above-mentioned offer module is provided and redirects entrance to above-mentioned user, being pushed to above-mentioned user Reward.
In the present embodiment, optionally, above-mentioned offer module is used for:
Inquire whether above-mentioned user re-starts the interaction on above-mentioned interactive interface, if it is not, then provide redirect entrance to Above-mentioned user.
The said apparatus that the present embodiment is provided can perform the method provided in any of the above-described embodiment of the method, detailed process The description seen in embodiment of the method, does not repeat herein.
The present embodiment provide said apparatus, by being played in TV programme during push interactive interface to user; After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;The user is detected to touch Hair is described to redirect entrance, jump to it is described redirect the corresponding link of entrance, to improve the rich of content of multimedia displaying, strengthen The display effect of interactive link, lifts Consumer's Experience.
One of ordinary skill in the art will appreciate that realizing that all or part of step of above-described embodiment can be by hardware To complete, it is also possible to instruct the hardware of correlation to complete by program, described program can be stored in a kind of computer-readable In storage medium, storage medium mentioned above can be read-only storage, disk or CD etc..
The foregoing is only presently preferred embodiments of the present invention, be not intended to limit the invention, it is all it is of the invention spirit and Within principle, any modification, equivalent substitution and improvements made etc. should be included within the scope of the present invention.

Claims (10)

1. a kind of method that television program interaction is redirected after terminating, it is characterised in that methods described includes:
Interactive interface is pushed during TV programme are played to user;
After the user completes interaction on the interactive interface, there is provided redirect entrance to the user;
Detect that user triggering is described to redirect entrance, jump to described in redirect the corresponding link of entrance.
2. method according to claim 1, it is characterised in that the offer redirects entrance to the user, at least includes Following one kind:
There is provided first and redirect entrance to the user, described first redirects the link in entrance correspondence store;
There is provided second and redirect entrance to the user, described second redirects the link of entrance correspondence chat application;
There is provided the 3rd and redirect entrance to the user, the described 3rd redirects entrance correspondence continues interactive link.
3. method according to claim 1, it is characterised in that the offer redirects entrance to the user, including:
The Show Button is supplied to user as entrance is redirected on the interactive interface.
4. method according to claim 1, it is characterised in that before the offer redirects entrance to the user, also wrap Include:
Pushed to the user and rewarded.
5. method according to claim 1, it is characterised in that the offer redirects entrance to the user, including:
Inquire whether the user re-starts the interaction on above-mentioned interactive interface, if it is not, then offer redirects entrance to described User.
6. the device that a kind of television program interaction is redirected after terminating, it is characterised in that described device includes:
Pushing module, for being played in TV programme during push interactive interface to user;
Module is provided, for after the user completes interaction on the interactive interface, there is provided redirect entrance to the user;
Jump module, for detecting, user triggering is described to redirect entrance, jump to described in redirect the corresponding link of entrance.
7. device according to claim 6, it is characterised in that the offer module at least includes following one kind:
First provides unit, and entrance is redirected to the user for providing first, and described first redirects the chain in entrance correspondence store Connect;
Second provides unit, and entrance is redirected to the user for providing second, and described second redirects entrance correspondence chat application Link;
3rd provides unit, and entrance is redirected to the user for providing the 3rd, and the described 3rd redirects entrance correspondence continues interactive Link.
8. device according to claim 6, it is characterised in that the offer module is used for:
The Show Button is supplied to user as entrance is redirected on the interactive interface.
9. device according to claim 6, it is characterised in that described device also includes:
Reward module, for before the offer module is provided and redirects entrance to the user, being pushed to the user and being rewarded.
10. device according to claim 6, it is characterised in that the offer module is used for:
Inquire whether the user re-starts the interaction on above-mentioned interactive interface, if it is not, then offer redirects entrance to described User.
CN201611264338.3A 2016-12-31 2016-12-31 The method and apparatus that television program interaction is redirected after terminating Pending CN106851377A (en)

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Application Number Priority Date Filing Date Title
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Cited By (4)

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Publication number Priority date Publication date Assignee Title
CN108156530A (en) * 2017-12-29 2018-06-12 天脉聚源(北京)科技有限公司 The method and apparatus of interaction reward
CN110060099A (en) * 2019-04-04 2019-07-26 北京字节跳动网络技术有限公司 Information-pushing method, device and electronic equipment based on historical record
WO2020108339A1 (en) * 2018-11-29 2020-06-04 北京字节跳动网络技术有限公司 Page display position jump method and apparatus, terminal device, and storage medium
CN113438493A (en) * 2018-05-30 2021-09-24 广州方硅信息技术有限公司 Popup animation generation method, device, server, system and storage medium

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CN105872818A (en) * 2015-11-25 2016-08-17 乐视网信息技术(北京)股份有限公司 Method and system for releasing video comment

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Publication number Priority date Publication date Assignee Title
CN108156530A (en) * 2017-12-29 2018-06-12 天脉聚源(北京)科技有限公司 The method and apparatus of interaction reward
CN113438493A (en) * 2018-05-30 2021-09-24 广州方硅信息技术有限公司 Popup animation generation method, device, server, system and storage medium
CN113438493B (en) * 2018-05-30 2023-06-13 广州方硅信息技术有限公司 Popup animation generation method, server, system and storage medium
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Application publication date: 20170613