CN106600327A - iOS advertisement unique identifier generation method - Google Patents
iOS advertisement unique identifier generation method Download PDFInfo
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- CN106600327A CN106600327A CN201611157844.2A CN201611157844A CN106600327A CN 106600327 A CN106600327 A CN 106600327A CN 201611157844 A CN201611157844 A CN 201611157844A CN 106600327 A CN106600327 A CN 106600327A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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Abstract
The invention discloses an iOS advertisement unique identifier generation method. The method comprises steps that equipment parameters of terminal equipment are acquired to a maximum degree; the parameters of the terminal equipment capable of marking certain scopes are screened; the acquired parameters are more difficult to participate in front-16-bit calculation compared with parameters modified by a user and are easier to participate in rear-16-bit calculation compared with the parameters modified by the user; front-16-bit more-difficultly-changed values can be used for assisting anti-fraud system; the two strings of 16 bits are combined to form 32 bits which are used for simulating IDFA to mark a piece of equipment and are for App attribution. The method is advantaged in that a problem that precise App source matching can not be realized because of acquiring no IDFA caused by starting advertisement tracking limits carried out by an iSO10 user is solved, and disadvantages of an IP+UA scheme can be made up.
Description
Technical field
The present invention relates to moving advertising field, more particularly to a kind of generation method of iOS advertisements unique identifier.
Background technology
Ad identifier is one group is used for the numerical value of designation equipment.Feature be the ad identifier obtained on distinct device not
Equally, the ad identifier that difference App is obtained over a period to come and on same equipment is identical.Can according to ad identifier
With with channel matched data, judge the download source of App, the effect that the different channel promotions of contrast bring optimizes the popularization of App.
Can be used for matching, integrating the user data of each channel, platform, data basis are provided to big data, artificial intelligence.Can use
In accurate user behavior tracking, device flag, user's statistics.
AdvertiseIdentifier (IDFA) is the default advertisement identifier that system is provided.There is one to open in iOS system
Open the function of limiting Ad Track, method to set up：Arrange->Privacy->Limit advertisement tracking.If it is wide that user opens restriction
Tracking is accused, illustrate that user is not desired to acceptance according to their behavior, interest and the advertisement recommended.Developer can still obtain
IDFA, only for the user for opening this restriction, should not be according to their interest, behavior come recommended advertisements.
The iOS10 systems that No. 14 Fructus Mali pumilaes of in September, 2016 are issued limit the acquisition of IDFA, if user opens restriction extensively
Accuse and follow the trail of, the IDFA that developer obtains will be string number 0.Obtain this partial discharge less than IDFA, it is impossible to precisely match App
Popularization source.
Limit for iOS this, on market, existing method is IP+UA.This method has obvious defect, IP+UA
Can not precise positioning to user because may have very many equipment under same IP, UA, and same equipment may
Correspond to multiple IP, UA.
It is therefore desirable to providing a kind of generation method of new iOS advertisement unique identifiers to solve the problem.
The content of the invention
It is an object of the invention to overcome the shortcoming and deficiency of prior art, there is provided a kind of iOS advertisements unique identifier
Generation method, the method can solve the problem that iOS10 user opens and limit Ad Track, and causing to obtain cannot be carried out less than IDFA
The problem that App sources precisely match, and make up the deficiency of existing IP+UA schemes.
The purpose of the present invention is realized by following technical scheme：
A kind of generation method of iOS advertisements unique identifier, comprises the steps of：
The device parameter of S1, acquisition terminal unit as much as possible, the device parameter must be the values that each App is obtained
It is the same, and does not allow malleable；
S2, screening installation parameter, acquired device parameter must indicate a range of terminal unit；It is logical
Cross multiple such device parameter combinations to improve the uniqueness of the parameter of generation.
S3, combine these device parameters：In the parameter of acquisition, the more difficult parameter being modifiable by the user participates in front 16 calculating, compared with
The calculating of 16 after the parameter participation being easily modifiable by the user；
Front 16 more difficult values being changed can be used to aid in anti-cheating system；This two string 16 is combined composition 32
Position, for simulating IDFA mark one equipment, for App attributions；
The more difficult parameter being modifiable by the user refers to the parameter that can just change during the only system upgrade of terminal unit；
The parameter for being easier to be modifiable by the user refers to the ginseng of the setting function modification that family can be provided by system
Number.
The more difficult parameter being modifiable by the user：In listed parameter, only system upgrade when can just change, user does not do
Method is wanted to become just change.
It is easier to the parameter being modifiable by the user：User can change parameter by the setting function that system is provided.
In step S1, the device parameter for obtaining terminal unit is by system standard class UIDevice or C language
Call physical layer interface Sysctl to realize.
In step S2, the device parameter of the acquisition must indicate a range of terminal unit, refer to and obtain
The device parameter for taking being capable of classified terminal equipment.What is such as obtained is device type parameter, then this parameter can just be distinguished
iphone、ipad、ipod。
The terminal unit includes smart mobile phone, panel computer.
The present invention compared with prior art, has the advantage that and beneficial effect：
The present invention compensate for the deficiency of existing scheme IP+UA, simulate the characteristic of IDFA so that obtain less than IDFA this
Partial discharge can be made up by the ad identifier that the present invention is calculated.The ad identifier calculated by the present invention can
With precise positioning equipment, match App and download source, solve different channels, platform this partial data and cannot precisely match integration
Problem.
Description of the drawings
When Fig. 1 is that APP is promoted, according to the flow chart of iOS advertisement unique identifier match data.
Fig. 2 is a kind of flow chart of the generation method of iOS advertisements unique identifier of the present invention.
Specific embodiment
With reference to embodiment and accompanying drawing, the present invention is described in further detail, but embodiments of the present invention are not limited
In this.
Such as Fig. 2, a kind of generation method of iOS advertisements unique identifier are comprised the steps of：
The device parameter of S1, acquisition terminal unit as much as possible, the device parameter must be the values that each App is obtained
It is the same, and does not allow malleable；
The device parameter for obtaining terminal unit is to call bottom to connect by system standard class UIDevice or C language
Mouthful Sysctl is realizing；
S2, screening installation parameter, acquired device parameter must indicate a range of terminal unit；It is logical
Cross multiple such device parameter combinations to improve the uniqueness of the parameter of generation.
In step S2, the device parameter of the acquisition must indicate a range of terminal unit, refer to and obtain
The device parameter for taking being capable of classified terminal equipment.What is such as obtained is device type parameter, then this parameter can just be distinguished
iphone、ipad、ipod。
S3, combine these device parameters：In the parameter of acquisition, the more difficult parameter being modifiable by the user participates in front 16 calculating, compared with
The calculating of 16 after the parameter participation being easily modifiable by the user；
Front 16 more difficult values being changed can be used to aid in anti-cheating system；This two string 16 is combined composition 32
Position, for simulating IDFA mark one equipment, for App attributions；
The more difficult parameter being modifiable by the user refers to the parameter that can just change during the only system upgrade of terminal unit；
The parameter for being easier to be modifiable by the user refers to the ginseng of the setting function modification that family can be provided by system
Number.
The more difficult parameter being modifiable by the user：In listed parameter, only system upgrade when can just change, user does not do
Method is wanted to become just change.
It is easier to the parameter being modifiable by the user：User can change parameter by the setting function that system is provided.
The terminal unit includes smart mobile phone, panel computer.
Participate in the parameter of front 16 calculating：System version, ardware model number, operator's informaiton, hard-disk capacity, core document are repaiied
Change the time.
After participation, the parameter of 16 calculating has：System boot time, country code, system language, device name.
First 16 are：The character of 16 systems of calculate 16 of parameter MD5_16 algorithms, participates in MD5_16 and calculates
Parameter have：System version, ardware model number, operator's informaiton, hard-disk capacity, core document modification time
16 are afterwards：The character of 16 systems of calculate 16 of parameter MD5_16 algorithms, participates in MD5_16 and calculates
Parameter have：System boot time, country code, system language, device name
Those above selected parameter, can regard a kind of practice that the thought to this patent is realized as.
The probability calculation that the ad identifier that this method is generated repeats：
Assume a situation, there is the device upgrade of 10000000 (1,000 ten thousand) platform same model in certain country to together in one day
One system.In one day, this algorithm possible values is calculated, and (file is last for x 10 for 24x3600 (file creation time, unit second)
Modification time assumes error at 10 seconds) x 10000000 (power system capacity range of error) x 9000000 (device name scope, this
In it is assumed that just having 2 repetitions per 10, name scope is exactly 10000000x0.9)=77760000000000000000.
The value of equipment a is K, then the value of equipment b is all the probability of K and is：1/77760000000000000000.It is a total of
10000000 equipment.Therefore, the probability that the value with a equipment is all K is 1/ in this 10000000 equipment
77760000000000000000x 10000000=1/7776000000000.
Can see that the advertisement unique identifier that the present invention is calculated meets the primary of iOS system offer from calculating above
The characteristic of IDFA：1st, difference App interior values for obtaining during certain are identical.2nd, the value for generating is almost unique, and distinct device is generated
The same probability as little as 1/100000000000th of value.
When Fig. 1 is that APP is promoted, according to the flow chart of iOS advertisement unique identifier match data, for of the invention a kind of
The concrete application mode of the generation method of iOS advertisement unique identifiers, here is omitted.
Above-described embodiment is the present invention preferably embodiment, but embodiments of the present invention not by above-described embodiment
Limit, other any spirit without departing from the present invention and the change, modification, replacement made under principle, combine, simplification,
Equivalent substitute mode is should be, is included within protection scope of the present invention.
Claims (4)
1. a kind of generation method of iOS advertisements unique identifier, it is characterised in that comprise the steps of：
The device parameter of S1, acquisition terminal unit as much as possible, it is one that the device parameter must be the value that each App is obtained
Sample, and do not allow malleable；
S2, screening installation parameter, acquired device parameter must indicate a range of terminal unit；
S3, combine these device parameters：In the parameter of acquisition, the more difficult parameter being modifiable by the user participates in front 16 calculating, is easier to
The calculating of 16 after the parameter participation being modifiable by the user；
Front 16 more difficult values being changed can be used to aid in anti-cheating system；This two string 16 is combined composition 32, uses
In simulation IDFA mark one equipment, for App attributions；
The more difficult parameter being modifiable by the user refers to the parameter that can just change during the only system upgrade of terminal unit；
The parameter for being easier to be modifiable by the user refers to the parameter of the setting function modification that family can be provided by system.
2. the generation method of iOS advertisements unique identifier according to claim 1, it is characterised in that in step S1, described to obtain
The device parameter for taking terminal unit is to call physical layer interface Sysctl to realize by system standard class UIDevice or C language
's.
3. the generation method of iOS advertisements unique identifier according to claim 1, it is characterised in that in step S2, described to obtain
The device parameter for taking must indicate a range of terminal unit, refer to that the device parameter of acquisition being capable of classified terminal
Equipment.
4. the generation method of iOS advertisements unique identifier according to claim 1, it is characterised in that the terminal unit bag
Include smart mobile phone, panel computer.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611157844.2A CN106600327A (en) | 2016-12-15 | 2016-12-15 | iOS advertisement unique identifier generation method |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611157844.2A CN106600327A (en) | 2016-12-15 | 2016-12-15 | iOS advertisement unique identifier generation method |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106600327A true CN106600327A (en) | 2017-04-26 |
Family
ID=58802506
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201611157844.2A Pending CN106600327A (en) | 2016-12-15 | 2016-12-15 | iOS advertisement unique identifier generation method |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112882758A (en) * | 2021-01-28 | 2021-06-01 | 北京热云科技有限公司 | iOS device identifier generation method and system |
| CN112905249A (en) * | 2021-01-29 | 2021-06-04 | 加和（北京）信息科技有限公司 | Method for determining device identifier |
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| CN103957238A (en) * | 2014-04-04 | 2014-07-30 | 北京金山网络科技有限公司 | Information updating method and device |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN112882758A (en) * | 2021-01-28 | 2021-06-01 | 北京热云科技有限公司 | iOS device identifier generation method and system |
| CN112882758B (en) * | 2021-01-28 | 2022-01-28 | 北京热云科技有限公司 | iOS device identifier generation method and system |
| CN112905249A (en) * | 2021-01-29 | 2021-06-04 | 加和（北京）信息科技有限公司 | Method for determining device identifier |
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