CN106528560A - Travel route planning method and apparatus - Google Patents
Travel route planning method and apparatus Download PDFInfo
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- CN106528560A CN106528560A CN201510575274.8A CN201510575274A CN106528560A CN 106528560 A CN106528560 A CN 106528560A CN 201510575274 A CN201510575274 A CN 201510575274A CN 106528560 A CN106528560 A CN 106528560A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
Abstract
The invention provides a travel route planning method and apparatus. The travel route design method comprises the steps of obtaining interest information of users; determining project types corresponding to the interest information of the users; selecting at least one project from projects of the project types; and performing travel route planning according to time conditions of the selected projects and position conditions of the projects. According to the technical scheme provided by the invention, the travel planning operation is simplified to a certain extent, designed travel routes can better conform to user interests, and unreasonable phenomena in the travel routes can be avoided, so that the travel route planning efficiency is improved, and the intelligent level and reasonability of travel route planning are improved.
Description
Technical field
The present invention relates to network technology, more particularly, to a kind of stroke planning method and stroke planning device.
Background technology
Especially effect of the mobile internet played in the routine work life of people increasingly increases network
It is many.People can (especially panel computer and intelligent mobile phone etc. are mobile uses using its user equipment
Family equipment) release news on network, obtain information from network and contact with the relatives and friends etc. that work together
People carries out interaction of instant message etc..
People are also tended to when the stroke for oneself is designed by network, existing stroke planning side
Formula is usually：(Application, should using the search engine or other APP in its user equipment for user
With program) etc. instrument obtain information from network, and select in interested from the information which gets
Hold, then, stroke planning is carried out according to the content interested picked out.
Inventor has found that in process of the present invention is realized the information content in network is very huge, from net
Information is obtained in the magnanimity information of network and content interested is selected from the information for getting is undoubtedly very
Time-consuming；In addition, in the manual acquisition information from the magnanimity information of network of user and selecting in interested
Information can occur in the operating process of appearance unavoidably and omit phenomenon, so as to shadow can be produced to the stroke planning of user
It is medium that sound, such as user's content interested are designed in stroke.
The content of the invention
It is an object of the invention to provide a kind of stroke planning method and device.
According to one aspect of the present invention, there is provided a kind of stroke planning method, and methods described is mainly wrapped
Include following steps：Obtain the interest information of user；Determine the corresponding item class of interest information of the user
Not；At least one project is chosen in projects under the project category；According to the items of the selection
The locality condition of object time condition and projects carries out stroke planning.
In terms of other in which of the invention, a kind of stroke planning device, and described device is also provided
Mainly include：Interest information acquisition device, for obtaining the interest information of user；Project category determines dress
Put, the corresponding project category of the interest information for determining the user；Project selecting device, for from
At least one project is chosen in projects under the project category；Stroke forms device, for according to institute
The locality condition of the time conditions and projects of stating projects of selection carries out stroke planning.
Compared with prior art, the present invention has advantages below：The present invention is believed by the interest for obtaining user
Breath, such as obtains interest information of user etc., it is possible to use this is emerging by the network access historical information of user
Interesting information fast accurately filters out user's project category interested；By in user's project interested
Project is chosen under classification, the project for selecting can be made more to meet the interest of user, it is possible in certain journey
The phenomenon that the project for avoiding user interested on degree is missed；By the timeline according to the project for selecting
Part and locality condition can avoid existence time punching between the project in stroke forming corresponding stroke
The problems such as prominent and route is unreasonable；Seen from the above description, the technical scheme that the present invention is provided is certain
Stroke planning operation is simplified in degree, and the stroke designed can be made more to meet the interest of user, together
When, additionally it is possible to avoid un-reasonable phenomenon present in stroke；So as to put forward the height of the invention effect of stroke planning
Rate, and improve the intelligence degree and reasonability of stroke planning.
Description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, this
Bright other features, objects and advantages will become more apparent upon：
Stroke planning method flow charts of the Fig. 1 for the embodiment of the present invention one；
Stroke planning schematic devices of the Fig. 2 for the embodiment of the present invention two.
In accompanying drawing, same or analogous reference represents same or analogous part.
Specific embodiment
Before exemplary embodiment is discussed in greater detail, it should be mentioned that some exemplary enforcements
Example is described as process or the method described as flow chart.Although operations are described as suitable by flow chart
The process of sequence, but, many of which operation can by concurrently, concomitantly or while implement.This
Outward, the execution sequence of operations can be rearranged.The process when its operations are completed can be by
Terminate, it is also possible to have the additional step being not included in accompanying drawing.The process side of can correspond to
Method, function, code, subroutine, subprogram etc..
Alleged within a context " computer equipment ", also referred to as " computer ", referring to can be predetermined by operation
Program instructs intelligent electronic device to perform the predetermined process process such as numerical computations and/or logical calculated,
Which can include processor and memory, instruct to hold by the survival that computing device is prestored in memory
Row predetermined process process, or predetermined process process is performed by hardware such as ASIC, FPGA, DSP,
Or combined to realize by said two devices.Computer equipment include but is not limited to server, PC,
Notebook computer, panel computer, smart mobile phone etc..
The computer equipment includes user equipment and the network equipment.Wherein, the user equipment include but
It is not limited to computer, smart mobile phone, PDA etc.；The network equipment includes but is not limited to single network service
Device, the server group of multiple webservers composition or based on cloud computing (Cloud Computing) by
The cloud that a large amount of computers or the webserver are constituted, wherein, cloud computing is one kind of Distributed Calculation, by
One super virtual computer of the loosely-coupled computer collection composition of a group.Wherein, the computer sets
It is standby can isolated operation realizing the present invention, also can access network and by setting with other computers in network
Standby interactive operation is realizing the present invention.Wherein, the network residing for the computer equipment includes but does not limit
In internet, wide area network, Metropolitan Area Network (MAN), LAN, VPN etc..
It should be noted that the user equipment, the network equipment and network etc. are only for example, other are existing
Or the computer equipment that will be likely to occur from now on or network be such as applicable to the present invention, should also be included in this
Within bright protection domain, and it is incorporated herein by reference.
Method (some of them are illustrated by flow process) discussed hereafter can pass through hardware, software, consolidate
Part, middleware, microcode, hardware description language or its any combination are implementing.When with software, solid
When part, middleware or microcode are to implement, can be with to the program code or code segment of implementing necessary task
It is stored in machine or computer-readable medium (such as storage medium).(one or more) are processed
Device can implement necessary task.
Concrete structure disclosed herein and function detail are only representational, and are for describing this
The purpose of the exemplary embodiment of invention.But, the present invention can be by many alternative forms come concrete real
It is existing, and be not interpreted as being limited only by the embodiments set forth herein.
Although it should be appreciated that may have been used term " first ", " second " etc. here to describe
Unit, but these units should not be limited by these terms.It is used for the purpose of using these terms
One unit and another unit are made a distinction.For example, in the model without departing substantially from exemplary embodiment
In the case of enclosing, first module can be referred to as second unit, and similarly second unit can be claimed
For first module.Term "and/or" used herein above include one of them or it is more listed associated
Any and all combination of project.
It should be appreciated that when a unit is referred to as " connection " or during " coupled " to another unit,
Which can be connected or coupled to another unit, or there may be temporary location.On the other hand,
When a unit is referred to as " when being directly connected " or " directly coupled " to another unit, then there is no middle list
Unit.Other word (examples for being used for describe relation unit between are explained in a comparable manner should
If " between being in ... " is compared to " between being directly in ... ", " with ... it is neighbouring " compared to " with ... it is directly adjacent to "
Etc.).
Term used herein above is not intended to limit exemplary enforcement just for the sake of description specific embodiment
Example.Unless the context clearly dictates otherwise, singulative " one " otherwise used herein above, " one "
Also attempt to include plural number.It is to be further understood that term " including " used herein above and/or "comprising" rule
The presence of fixed stated feature, integer, step, operation, unit and/or component, and do not exclude the presence of
Or add one or more other features, integer, step, operation, unit, component and/or its combination.
It should further be mentioned that in some replaces realization modes, the function/action being previously mentioned can be according to
Order different from indicating in accompanying drawing occurs.For example, depending on involved function/action, in succession
The two width figures for illustrating can essentially substantially simultaneously be performed or can be held in a reverse order sometimes
OK.
Below in conjunction with the accompanying drawings the present invention is described in further detail.
Embodiment one, stroke planning method.
Flow charts of the Fig. 1 for the stroke planning method of the present embodiment, and the method shown in Fig. 1 mainly includes
Step S100, step S110, step S120 and step S130.Method described in the present embodiment is led to
Often it is performed in computer equipment, the method as described in the present embodiment can be arranged at network
Perform in the server at end.Below to Fig. 1 in each step illustrate respectively.
S100, the interest information for obtaining user.
Specifically, the interest information of the user in the present embodiment can be the continuous interest information of user,
Can be the interruption interest information of user, can also be emerging for the interruption of the continuous interest information of user and user
Interesting information.
The continuous interest information of the user in the present embodiment is mainly used in characterizing the continuous interest of user.User
Continuous interest typically refer to user in nearest longer period of time scope (such as recent months or recently
Several years etc.) the interior object all always with interest, and the continuous interest information of user can be depicted this pair
As.The continuous interest of user such as participates in sports activites or watches and football match or sees a film.User
Continuous interest be referred to as the Long-term Interest of user or the fixed interest of user etc., so as to this enforcement
The continuous interest information of the user in example is referred to as Long-term Interest information or the fixation of user of user
Interest information etc..Above-mentioned nearest longer period of time scope can be set according to actual conditions, the present embodiment
The concrete time range of nearest longer period of time is not limited, the continuous interest information of user is not limited yet
Concrete manifestation form.
The interruption interest information of the user in the present embodiment is mainly used in characterizing the interruption interest of user.User
Interruption interest typically refer to user in scope of shorter a period of time recently (such as nearest dozens of minutes or most
Nearly several hours or these last few days etc.) the interior just object with interest, and the interruption interest information of user
The object can be depicted.The interruption interest of user as watch track and field World Championships or purchase red-letter day commodity or
Person's tourism etc..The interruption interest of user is referred to as the short-term interest of user or the recent interest of user
Or the recent burst interest of user etc., so as to the interruption interest information of the user in the present embodiment can also
The referred to as recent burst interest of the short-term interest information of user or the recent interest information of user or user
Short-term preference of recent preference or user of information or user etc..Above-mentioned model of shorter a period of time recently
Enclose and can be set according to actual conditions, the present embodiment does not limit the concrete time model of shorter a period of time recently
Enclose, also do not limit the concrete manifestation form of the interruption interest information of user.
The present embodiment can be respectively provided with the interest graph letter that can show user interest in advance for each user
Breath (interest graph information is referred to as user's portrait etc.), and the interest graph information of each user
Correspondence has ID, so, for user's design runlength (such as festivals or holidays stroke or weekend stroke etc.)
When, the ID of the user for needing to carry out stroke planning can be first obtained, then, according to what is got
ID inquires about the interest graph information of the user corresponding to the ID, afterwards, further according to inquiry
The interest information of the interest graph acquisition of information user of the user for arriving.Under normal conditions, the present embodiment
By the interest graph acquisition of information of user to the interest information of user include：The continuous interest letter of user
Breath and the interruption interest information of user；However, the present embodiment is not precluded from not had into according to ID
Work(inquire the interest graph information of user and from successful query to user interest graph information in only
Get the situation of the continuous interest information of user or the interruption interest information of user.In the present embodiment
ID is mainly used in one user of unique mark, and the ID is usually user and carries out stroke planning
When the user's name that used, certainly, the ID can also be the Mobile Directory Number of user, use
Family device coding and cookie etc..The present embodiment do not limit the concrete manifestation form of ID and
The concrete manifestation form of the interest graph information of user.
The interest graph information of the user in the present embodiment can be generated using various ways, such as by this
The interest inventory questionnaire of user generates the interest graph information of user, then for example according to user in a period of time
Network access historical information generate interest graph information of the user etc..The present embodiment is by using user
Network access historical information generating the interest graph information of user, it is possible to achieve in user's interruption-free
In the case of, Dynamic Maintenance is carried out to the interest graph information of user.Network access history in the present embodiment
Information can include that the network retrieval information of user, user browse the purchase information of the information of webpage, user
And the download information of user etc..The present embodiment does not limit the particular content of network access historical information.
The present embodiment generates of the interest graph information of user using the network access historical information of user
Specific example is：As some users would generally be using its multiple user equipment (such as in different occasions
Using different user equipmenies) carry out network access, such as in WIFI environment, user uses its flat board
Computer carries out network access, and in not having the environment of WIFI, user is carried out using its intelligent movable phone
Network access etc.；For a user, the different user that the user can be used by the present embodiment
Equipment is associated, such that it is able to comprehensively obtain the network access historical information of the user as far as possible, with
It is easy to more accurately generate the interest graph information of the user；The present embodiment can arrange which for user
Related information between each user equipment for being used simultaneously is stored, and is use such as using ID-MAPPING technologies
Each user equipment that family is used safeguards that a related information is recorded and stored, and the record can include use
Name in an account book claims, Mobile Directory Number, user equipment coding and the information such as cookie, and the related information also may be used
With the correspondence relationship information being referred to as between each user equipment that user is used；Visit in the network for obtaining user
When asking historical information, can be according to taking in the correspondence relationship information of the user and network access historical information
The information of band judges whether network access historical information is that the user carries out network access using its user equipment
Network access historical information, go through such that it is able to get the network access for needing information stroke planning user
History information；The present embodiment can in the case where the network access historical information of user reaches predetermined quantity,
The interest graph information of user is generated using the network access historical information of user；The present embodiment can also root
The interest graph letter of user is generated according to predetermined time interval using the network access historical information of user regularly
Breath.In addition, the present embodiment can be that user generates interest using the interest graph computation model for pre-setting
User substantial amounts of network access historical information is such as supplied to interest graph computation model by profile information, by
Interest graph computation model is calculated for each network access information of the user, so as to according to interest figure
The result of calculation information of spectrum computation model output can obtain the interest graph information of the user.
Interest graph computation model in the present embodiment can be instructed for SVMs etc. accordingly
Practice and obtain, the present embodiment does not limit the concrete manifestation form of interest graph computation model.
S110, the corresponding project category of interest information for determining user.
Specifically, the present embodiment is previously provided with multiple project categories, such as diet, travel, do shopping, drilling
Go out and amusement and recreation etc..Project category can be arranged according to the actual demand of stroke planning, and this
Embodiment can carry out Dynamic Maintenance to the project category for pre-setting, such as in new projects without suitable
In the case of affiliated project category, the present embodiment can arrange an item class for the new projects are newly-increased
Not.Project in the present embodiment is referred to as activity or stroke node etc..The present embodiment not limit entry
Concrete manifestation form of the quantity of mesh classification, the particular content of project category and project etc..
Project category corresponding to the interest information of the user that the present embodiment is determined can be for one or more
It is individual, and the project category corresponding to the interest information of the user for determining under normal circumstances is multiple.This reality
Apply example to determine using the project category computation model for pre-setting corresponding to the interest information of user
Project category.
The interest information of user is supplied to project category computation model, by project by one specific example
Classification computation model is calculated to the interest information of user, so as to be exported according to project category computation model
Result of calculation information can obtain corresponding project category (as obtained a project category or multiple items
Mesh classification).
The geographical location information of the interest information of user and user is supplied to item by another specific example
Mesh classification computation model, the geographical position of interest information and user by project category computation model to user
Information is calculated, so as to the result of calculation information exported according to project category computation model can obtain phase
The project category answered (as obtained a project category or multiple project categories).
In above-mentioned first example, the ground of the calculating process of project category computation model without reference to user
Reason positional information, the example go for being respectively provided with a project category for different geographical position
The stroke planning application scenarios of computation model, the example are readily adaptable for use in stroke planning only for given zone
The application scenarios such as the project in domain.In above-mentioned second example, the calculating of project category computation model
Journey is related to the geographical location information of user, and the example only goes for for multiple different geographical position
The stroke planning application scenarios of one project category computation model are set, and the example is readily adaptable for use in and is directed to
The geographic location area that user specifies carries out the application scenarios such as stroke planning.
The geographical location information of the user in the present embodiment can be the current geographic position information of user,
Can be the target geographic position information of user；Certainly, the geographical location information of the user in the present embodiment
The current geographic position information of user and the target geographic position information of user, Er Qieben can be included simultaneously
Target geographic position information in embodiment can be one or more, so that the stroke planning of user
Many ground (the such as multiple areas in incity or multiple cities or multiple countries etc.) can be covered.
The present embodiment can obtain the current of user according to the location information of the currently used user equipment of user
Geographical location information.In the situation of the location information that cannot accurately obtain the currently used user equipment of user
Under, the present embodiment can be using the location information of the user equipment of the last user for obtaining as the use
The current geographic position information at family.
The present embodiment can obtain the target geographic position of user by way of carrying out information exchange with user
Information, such as the present embodiment provide the user the user interface for selecting Reiseziel, and user is passed through mouse
Mark select or by the city name/area/sight spot/landmark of input through keyboard as the user target
Geographical location information.In the application scenarios of target geographic position information that user is not provided, the present embodiment
Can using the current geographic position information of user as user geographical location information.
Project category computation model in the present embodiment can be instructed for SVMs etc. accordingly
Practice and obtain, the present embodiment does not limit the concrete manifestation form of project category computation model.
S120, at least one project is chosen from the projects under project category.
Specifically, multiple projects are generally previously provided with each project category in the present embodiment, and this
Embodiment can be adopting regular or irregular mode to the item that arranges under project category and project category
Mesh is safeguarded.Project category is carried out safeguarding can specially be increased new project category or delete not
Project category that appropriate project category or deletion will not subsequently be reused etc..To arranging under project category
Project carry out safeguarding that can specially delete project carries out time expired project or increase new
Project or that the project under a project category is adjusted to another project category is inferior.
A specific example of the present embodiment in advance by item setup under corresponding project category be：From
Information is crawled in network, and obtains project information from the information for crawling, such as from purchasing by group class website, tourism
Information is crawled in the site for service such as class website and performance ticketing service class website, so as to obtain corresponding project letter
Breath；Then, judge the project category belonging to the project information of above-mentioned acquisition, and by the project of above-mentioned acquisition
Information Store is in the project set corresponding to project category, so that item setup is in corresponding item class
Under other.
The project information being stored in project set not only can include the description information of the contents of a project, may be used also
With the user's attention rate information including the project；User's attention rate information can embody project by user
The degree paid close attention to/like/participate in, you can to embody the temperature of project.In addition, being stored in project set
Project information can also include the class of subscriber of the user for paying close attention to the project, class of subscriber here can be with
It is that acquisition is divided based on the demographic information of user, the educational level, birth such as according to user
The demographic information such as age or family size can mark off academic credentials above undergraduate 80 after, band
Various class of subscribers such as the family of child/old man or middle school student.The demographics of the user in the present embodiment
Information can be obtained by the questionnaire to user's own situation, it is also possible to according to the network of user
Access historical information to obtain, as obtained the population of user in the information filled in registration process from user
Demographic information etc..The present embodiment does not limit the division side of the particular content and class of subscriber of class of subscriber
Formula.
The present embodiment can judge to obtain by network information Grasp Modes using project information computation model
Project information belonging to project category, i.e., obtaining project information by network information Grasp Modes
Afterwards, the project information is supplied to into project information computation model, and is exported according to project information computation model
Result of calculation information determine the project category belonging to the project information.Project information meter in the present embodiment
Calculate model to be trained for SVMs etc. accordingly and be obtained, the present embodiment is not limited
The concrete manifestation form of project information computation model.
The present embodiment chooses a specific example of at least one project from the projects under project category
For：Projects are ranked up according to user's attention rate of the projects under project category, are closed according to user
Note degree order from high to low chooses top n project, then, is checked corresponding to top n project respectively
The class of subscriber of concern user, and the class of subscriber and stroke of concern user is picked out from top n project
Planning user class of subscriber identical project, then, according to user's attention rate order from high to low from
At least one project is selected in the above-mentioned project picked out.
For a new user, the present embodiment may not arrange interest letter for the new user in advance
Breath (such as interest graph information), now, the present embodiment can according to the geographical location information of the user come
Obtain corresponding project, i.e., in the projects in the region belonged to represented by the geographical location information of user
At least one project is chosen, and during selection project, equally can be closed according to the user of projects
Note degree carries out the selection of project, that is to say, that choose in the region represented by the geographic location information of user
The multiple projects of user's attention rate highest.It should be strongly noted that the present embodiment is from project category
Under projects in choose at least one project during, it is also possible to will choose user address bit confidence
The multiple projects of user's attention rate highest this project in the represented region of breath chooses mode as one kind
Selection mode is supplemented, that is, the project for carrying out follow-up stroke planning department reason operation can include：From project category
Under projects at least one project for selecting and be subordinated to user geographical location information represented by
Region in projects at least one project that selects.
S130, the time conditions of projects according to above-mentioned selection and the locality condition of projects enter every trade
Journey is planned.
Specifically, the time conditions of the project in the present embodiment refer to that project carries out the time or project is effective
The time started and end time of time etc., such as film/concert, for another example the network panic buying of certain product start
Time, for another example business hours in the open hour in park or restaurant etc..The position of the project in the present embodiment
The condition of putting refers to the development place of project, such as the position or park of the position or football pitch of cinema
The position in position or restaurant etc..
Some projects in the present embodiment may have loose time conditions and loose locality condition, such as
Certain shopping at network project can be participated in due to user equipment access network, and promotion period is nearest N days, because
This, the shopping at network project has loose locality condition and loose time conditions.In the present embodiment
Some projects may have loose time conditions and a strict locality condition, project of such as strolling in the park or
Go to restaurant project etc. to be had a meal due to park/restaurant's business hours longer (such as 24 HOUR ACCESS etc.), and use
Family must reach the location in park/restaurant, therefore, this stroll in the park project or go restaurant have a meal project tool
There are loose time conditions and strict locality condition.Some projects in the present embodiment may have tight
The time conditions of lattice and loose locality condition, such as product network rush to purchase project due to user equipment access network
Network can be participated in, and the panic buying time of the product is very of short duration (such as noon 12：00-12:30 for during panic buying
Between etc.), therefore, the product network panic buying project has loose locality condition and strict timeline
Part.Some projects in the present embodiment may have strict time conditions and strict locality condition, such as
The live football match project of viewing must go to football match location due to user, and the project has match
Time started and end of match time, therefore, the viewing scene football match project has the strict time
Condition and strict locality condition.The present embodiment should take into full account projects when stroke planning is carried out
Time conditions and locality condition, and should consider emphatically with strict time conditions and/or strict position
The project of condition, with the time conflict phenomenon for avoiding between the project in stroke planning, and makes stroke
There is rational route, it is to avoid the problems such as detouring between project in planning.
The present embodiment can be closed come the projects to selecting in the way of using mathematical programming model is solved
Reason is arranged, to form final stroke planning；I.e. the present embodiment can using projects for selecting when
Between condition and locality condition etc. build mathematical programming model, and using optimization algorithm to the number that constructs
Learn plan model to be solved, so as to obtain final stroke planning according to the solving result of optimization algorithm.
Embodiment two, stroke planning device.
The device (hereinafter referred to as " stroke planning device ") for planning stroke in the present embodiment generally sets
It is placed in computer equipment, is such as arranged in the server of network-side.
The primary structure of the stroke planning device of the present embodiment is as shown in Figure 2.
In Fig. 2, the stroke planning device of the present embodiment includes：For obtaining the dress of the interest information of user
Put (hereinafter referred to as " interest information acquisition device ") 200, the interest information correspondence for determining the user
Project category device (hereinafter referred to as " project category determining device ") 210, for from the item class
At least one destination device (hereinafter referred to as " project selecting device ") 220 is chosen in projects under not
And the locality condition of the time conditions for the projects according to the selection and projects carries out stroke rule
The device (hereinafter referred to as " stroke formation device ") 230 drawn.
Stroke planning device is illustrated referring to specific embodiment.
Interest information acquisition device 200 is mainly used in obtaining the interest information of user.Optionally, the interest
Information acquisition device 200 can include：For obtaining the device (letter below of the ID of the user
Claim " the first acquisition device ", not shown in figure) and for according to ID inquiry inquiry
The interest graph information of user, with the device that obtains the interest information of the user, (hereinafter referred to as " first looks into
Ask device ", not shown in figure).
Specifically, the interest information of the user that interest information acquisition device 200 gets can be for user's
Continuous interest information, or the interruption interest information of user, can also believe for the continuous interest of user
Breath and the interruption interest information of user；And interest information acquisition device 200 is obtained from the information for pre-setting
Take the interest information at family；For example, the stroke planning device of the present embodiment optionally can also include for
The device of the related information of each user equipment that user is used is set (hereinafter referred to as " first arranges device ",
Not shown in figure), for according to the related information obtain user using its each user equipment network visit
Ask the device (hereinafter referred to as " the second acquisition device ", not shown in figure) of historical information, for according to institute
State network access historical information to generate the device of interest information of the user (hereinafter referred to as " first generates dress
Put ", not shown in figure).
The first setting device is mainly used in arranging the related information of each user equipment that user is used, the
Two acquisition device are mainly used in obtaining the network access that user uses its each user equipment according to the related information
Historical information, the first generating means are mainly used in generating the interest letter of user according to network access historical information
Breath.
The first setting device, the second acquisition device and the first generating means in the present embodiment can be advance
It is respectively provided with for each user and can shows the interest graph information of user interest (interest graph information also may be used
To be referred to as user's portrait etc.), and the interest graph information of each user corresponding has ID.It is expert at
When journey device for planning is user's design runlength, interest information acquisition device 200 is (such as the therein first acquisition
Device) ID of the user for needing to carry out stroke planning can be first obtained, then, interest information is obtained
Take the user that device 200 (such as the first inquiry unit therein) can be got according to the first acquisition device
Mark inquires about the interest graph information of the user corresponding to the ID, and afterwards, interest information obtains dress
200 (such as the first inquiry units therein) are put further according to the interest graph acquisition of information of the user for inquiring
The interest information of the user.Under normal conditions, interest information acquisition device 200 (such as therein first
Inquiry unit) by the interest graph acquisition of information of user to the interest information of user include：User's
The interruption interest information of continuous interest information and user；However, the present embodiment is not precluded from interest information
Acquisition device 200 does not have successful query to the interest graph information of user and from success according to ID
Only get in the interest graph information of the user for inquiring between continuous interest information or the user of user
The situation of disconnected interest information.
ID in the present embodiment is mainly used in one user of unique mark, and the ID is usually
User carries out the user's name used during stroke planning, and certainly, the ID can also be for user's
Mobile Directory Number, user equipment coding and cookie etc..The present embodiment does not limit ID
The concrete manifestation form of the interest graph information of concrete manifestation form and user.
In the present embodiment, the interest graph information of user can arrange device, the second acquisition dress by first
Put and the first generating means are generated using various ways；Such as first arranges device, the second acquisition device
And first generating means generate the interest graph information of user by the interest inventory questionnaire of the user, then
Such as first arranges device, the second acquisition device and the first generating means according to user in a period of time
Network access historical information generates interest graph information of the user etc..First arranges device, the second acquisition
Device and the first generating means generate the interest of user by using the network access historical information of user
Profile information, it is possible to achieve in the case of user's interruption-free, enters action to the interest graph information of user
State is safeguarded.Network access historical information in the present embodiment can include network retrieval information, the use of user
Family browses download information of the information of webpage, the purchase information of user and user etc..The present embodiment is not
Limit the particular content of network access historical information.
First setting device, the second acquisition device and the first generating means are gone through using the network access of user
History information generates a specific example of the interest graph information of user：As some users would generally
Network access is carried out using its multiple user equipment (such as in different occasions using different user equipmenies),
For example in WIFI environment, user carries out network access using its panel computer, and no WIFI's
In environment, user carries out network access etc. using its intelligent movable phone；For a user, the
The different user devices used by the user can be associated by one setting device, such that it is able to as far as possible
The network access historical information of the user is obtained comprehensively, in order to be able to more accurately generate the user's
Interest graph information；First setting device can be arranged between each user equipment which uses by user
Related information is simultaneously stored, as safeguarded by each user equipment that user uses using ID-MAPPING technologies
One related information is recorded and is stored, and the record can include user's name, Mobile Directory Number, use
The information such as family device coding and cookie, the related information are referred to as each user that user is used
Correspondence relationship information between equipment；Second acquisition device obtain user network access historical information when,
Net can be judged according to the information carried in the correspondence relationship information of the user and network access historical information
Network accesses the network access history whether historical information is that the user carries out network access using its user equipment
Information, needs the network access history of information stroke planning user so as to the second acquisition device can get
Information；First generating means can in the case where the network access historical information of user reaches predetermined quantity,
The interest graph information of user is generated using the network access historical information of user；First generating means also may be used
Regularly to generate the interest figure of user using the network access historical information of user according to predetermined time interval
Spectrum information.In addition, the first generating means can be user using the interest graph computation model for pre-setting
Interest graph information is generated, user substantial amounts of network access historical information is supplied to by such as the first generating means
Interest graph computation model, is carried out by each network access information of the interest graph computation model for the user
Calculate, so as to the first generating means can be obtained according to the result of calculation information that interest graph computation model is exported
Obtain the interest graph information of the user.
Interest graph computation model in the present embodiment can be instructed for SVMs etc. accordingly
Practice and obtain, the present embodiment does not limit the concrete manifestation form of interest graph computation model.
Project category determining device 210 is mainly used in determining the corresponding project category of interest information of user.
Optionally, the project category determining device 210 can include：For based on project category computation model pair
The device (hereinafter referred to as " first calculated by the geographical location information of the interest information of the user and user
Computing device ", not shown in figure) and for being tied according to the calculating based on project category computation model
Fruit determine the user the corresponding project category of interest information device (hereinafter referred to as " and first determine dress
Put, not shown in figure).
Specifically, the present embodiment is previously provided with multiple project categories, such as diet, travel, do shopping, drilling
Go out and amusement and recreation etc..Project category can be arranged according to the actual demand of stroke planning.This reality
Apply the project in example and be referred to as activity or stroke node etc..The present embodiment does not limit project category
Concrete manifestation form of quantity, the particular content of project category and project etc..
Project category corresponding to the interest information of the user that project category determining device 210 is determined can be with
For one or more, and the project category corresponding to the interest information of the user for determining under normal circumstances
For multiple.Project category determining device 210 can be using the project category computation model for pre-setting come really
Determine the project category corresponding to the interest information of user.
One specific example, the first computing device in project category determining device 210 is by the emerging of user
Interesting information is supplied to project category computation model, the interest information of user is entered by project category computation model
Row is calculated, so as to the first determining device in project category determining device 210 can be according to project category meter
The result of calculation information for calculating model output can obtain corresponding project category (as obtained a project category
Or multiple project categories).
Another specific example, the first computing device of project category determining device 210 is by the emerging of user
The geographical location information of interesting information and user is supplied to project category computation model, calculates mould by project category
Type is calculated to the interest information of user and the geographical location information of user, is filled so as to project category determines
The first determining device put in 210 can be according to the result of calculation information of project category computation model output i.e.
Corresponding project category can be obtained (as obtained a project category or multiple project categories).
In above-mentioned first example, the ground of the calculating process of project category computation model without reference to user
Reason positional information, the example go for being respectively provided with a project category for different geographical position
The stroke planning application scenarios of computation model, the example are readily adaptable for use in stroke planning only for given zone
The application scenarios such as the project in domain.In above-mentioned second example, the calculating of project category computation model
Journey is related to the geographical location information of user, and the example only goes for for multiple different geographical position
The stroke planning application scenarios of one project category computation model are set, and the example is readily adaptable for use in and is directed to
The geographic location area that user specifies carries out the application scenarios such as stroke planning.
The geographical location information of the user in the present embodiment can be the current geographic position information of user,
Can be the target geographic position information of user；Certainly, the geographical location information of the user in the present embodiment
The current geographic position information of user and the target geographic position information of user, Er Qieben can be included simultaneously
Target geographic position information in embodiment can be one or more, so that the stroke planning of user
Many ground (the such as multiple areas in incity or multiple cities or multiple countries etc.) can be covered.
Project category determining device 210 can be obtained according to the location information of the currently used user equipment of user
Obtain the current geographic position information of user.Determining for the currently used user equipment of user cannot accurately obtained
In the case of the information of position, project category determining device 210 can be by the use of the last user for obtaining
Current geographic position information of the location information of family equipment as the user.
Project category determining device 210 can obtain user's by way of carrying out information exchange with user
Target geographic position information, as project category determining device 210 provides the user selection Reiseziel
User interface, and the city name/area/sight spot/ground by user by mouse selection or by input through keyboard
Target geographic position information of the mark property building as the user.Believe in the target geographic position for not providing user
In the application scenarios of breath, the current geographic position information of user can be made by project category determining device 210
For the geographical location information of user.
Project category computation model in the present embodiment can be instructed for SVMs etc. accordingly
Practice and obtain, the present embodiment does not limit the concrete manifestation form of project category computation model.
Project selecting device 220 is mainly used in choosing at least one in the projects under project category
Mesh.Optionally, project selecting device 220 can be specifically included：For according under the project category
(hereinafter referred to as " first choice device ", user's attention rate of projects selects the item destination device of predetermined quantity
Not shown in figure), for obtain projects of the selection it is corresponding concern user class of subscriber dress
Put (hereinafter referred to as " the 3rd acquisition device ", not shown in figure) and for the projects from the selection
The middle class of subscriber for choosing concern user and at least one project of class of subscriber identical belonging to the user
Device (hereinafter referred to as " the second selecting device ", not shown in figure).
Alternatively, the stroke planning device also includes the dress for obtaining the demographic information of user
Put (hereinafter referred to as " statistical information acquisition device ", not shown in figure) and for the population according to user
Demographic information determines that the device of the class of subscriber of user (hereinafter referred to as " class of subscriber determining device ", is schemed
Not shown in).
Alternatively, the stroke planning device also includes：For utilizing the acquisition of information crawled from network
Project information, determines the device (hereinafter referred to as " second of the project category belonging to the project information of the acquisition
Determining device ", not shown in figure) and for the project category according to belonging to the project information of the acquisition
By the project information of the acquisition be stored in the device in the corresponding project set of corresponding project category (with
Lower abbreviation " project information storage device ", not shown in figure).Alternatively, the stroke planning device is also
Including in the case of the unsuccessful interest information for getting user, according to user's attention rate of project
The dress of at least one project of choosing is subordinated in the project in the region represented by the geographical location information of user
Put (hereinafter referred to as " geographical location choice device ", not shown in figure).
Specifically, it is every in advance that the present embodiment can utilize the second determining device and project information storage device
Individual project category arranges multiple projects, and the second determining device and project information storage device can be using fixed
Phase or irregular mode are safeguarded to the project arranged under project category and project category.Second
Determining device and project information storage device are carried out safeguarding to project category and can specially increase new project
Project category that classification or the inappropriate project category of deletion or deletion will not subsequently be reused etc..The
Two determining devices and project information storage device carry out maintenance to the project arranged under project category can be concrete
Carry out time expired project or increase new project or by a project category for deleting project
Under project to be adjusted to another project category inferior.
Second determining device and project information storage device are in advance by item setup under corresponding project category
A specific example be：Second determining device obtain in information project information by crawling from network,
Such as the second determining device is by from purchasing by group the services such as class website, GT grand touring website and performance ticketing service class website
The corresponding project information of information acquisition crawled in website；Then, the second determining device judges above-mentioned acquisition
Project information belonging to project category, the project information of above-mentioned acquisition stores by project information storage device
In the project set corresponding to project category, so as to the second determining device and project information storage device make
Item setup is under corresponding project category.
The project information being stored in project set not only can include the description information of the contents of a project, may be used also
With the user's attention rate information including the project；User's attention rate information can embody project by user
The degree paid close attention to/like, you can to embody the temperature of project.In addition, being stored in the item in project set
Mesh information can also include the concern that arranged by statistical information acquisition device and class of subscriber determining device this
The class of subscriber of purpose user, class of subscriber here can be the demographic information based on user and
Divide what is obtained, such as by class of subscriber determining device according to the educational level of user, year of birth for or family
The demographic informations such as front yard number can mark off academic credentials above undergraduate 80 after, carry small children/old man
Various class of subscribers such as family or middle school student.Statistical information acquisition device can be by user itself feelings
The questionnaire of condition and obtain the demographic information of user, statistical information acquisition device can also basis
The network access historical information of user obtains the demographic information of user, such as statistical information acquisition device
Demographic information of user etc. is obtained in the information filled in registration process from user.This enforcement
Example does not limit the dividing mode of the particular content and class of subscriber of class of subscriber.
Second determining device can be judged by network information Grasp Modes using project information computation model
Project category belonging to the project information of acquisition, i.e., obtaining project by network information Grasp Modes
After information, the project information is supplied to project information computation model by the second determining device, and according to project
The result of calculation information of information computation model output determines the project category belonging to the project information.This enforcement
Project information computation model in example can be trained for SVMs etc. accordingly and obtained
, the present embodiment does not limit the concrete manifestation form of project information computation model.
Project selecting device 220 chooses a tool of at least one project from the projects under project category
The example of body is：Project selecting device 220 (such as first choice device therein) is according under project category
User's attention rate of projects projects are ranked up, project selecting device 220 (such as therein
One selecting device) top n project, then, project is chosen according to user's attention rate order from high to low
Selecting device 220 (such as the 3rd acquisition device therein) obtains the concern corresponding to top n project respectively
The class of subscriber of user, project selecting device 220 (such as the second selecting device therein) is from top n item
The class of subscriber of concern user and the class of subscriber identical project of stroke planning user is picked out in mesh, so
Afterwards, project selecting device 220 (such as the second selecting device therein) according to user's attention rate from high to low
Order select at least one project from the above-mentioned project picked out.
For a new user, first arranges device, the second acquisition device and the first generating means
Interest information (such as interest graph information) may be set for the new user in advance, it is now, geographical
Position selecting device can obtain corresponding project according to the geographical location information of the user, i.e., geographical position
Put selecting device to choose at least in the projects in the region belonged to represented by the geographical location information of user
One project, and geographical location choice device is during selection project, equally can be according to projects
User's attention rate carry out the selection of project, that is to say, that geographical location choice device chooses the ground of user
The multiple projects of user's attention rate highest in region represented by the positional information of location.Need special instruction
It is that project selecting device 220 chooses the process of at least one project in the projects under from project category
In, project selecting device 220 can also be chosen the geographic location information of user by geographical location choice device
The multiple projects of user's attention rate highest in represented region this projects chooses mode as a kind of benefit
Filling selection mode, i.e. stroke formation device 230 can include in the project for performing stroke planning process operation：
At least one project and the 3rd that project selecting device 220 is selected from the projects under project category
Selecting device be subordinated in the projects in the region represented by the geographical location information of user select to
A few project.
Stroke forms time conditions and the position of projects that device 230 is mainly used in the projects according to choosing
The condition of putting carries out stroke planning.Optionally, the trip forms device 230 and can include：For according to choosing
The locality condition of the time conditions of the projects for taking and projects arranges the device of mathematical programming model (below
Referred to as " model setting device ", not shown in figure), for using optimization algorithm to the Mathematical Planning
Device (hereinafter referred to as " model solution device ", not shown in figure) and be used for root that model is solved
(hereinafter referred to as " the second generating means ", do not show in figure the device that stroke planning is generated according to the result for solving
Go out).
Specifically, the time conditions of the project in the present embodiment refer to that project carries out the time or project is effective
The time started and end time of time etc., such as film/concert, for another example the network panic buying of certain product start
Time, for another example business hours in the open hour in park or restaurant etc..The position of the project in the present embodiment
The condition of putting refers to the development place of project, such as the position or park of the position or football pitch of cinema
The position in position or restaurant etc..
Some projects in the present embodiment may have loose time conditions and a loose locality condition, and one
A little projects may have loose time conditions and strict locality condition, and some projects may have strict
Time conditions and loose locality condition, some projects may have strict time conditions and strict
Locality condition.Stroke forms device 230 when stroke planning is carried out, and should take into full account every object time
Condition and locality condition, with the time conflict phenomenon for avoiding between the project in stroke planning, and make
There is rational route, it is to avoid the problems such as detouring between project in stroke planning.
Stroke forms device 230 can be in the way of using mathematical programming model be solved come the items to selecting
Mesh carries out reasonable arrangement, to form final stroke planning；The model that i.e. stroke is formed in device 230 sets
Put device Mathematical Planning mould can be built using the time conditions of the projects for selecting and locality condition etc.
Type, stroke form the number that the model solution device in device 230 can be using optimization algorithm to constructing
Learn plan model to be solved, so as to the second generating means that stroke is formed in device 230 can be according to most
The solving result of optimized algorithm obtains final stroke planning.
It should be noted that the present invention can be in the assembly of software and/or software with hardware by reality
Apply, for example, each device of the present invention can adopt special IC (ASIC) or any other class
Realize like hardware device.In one embodiment, software program of the invention can be held by processor
Go to realize steps described above or function.Similarly, software program of the invention is (including related number
According to structure) can be stored in computer readable recording medium storing program for performing, for example, RAM memory, magnetic or
CD-ROM driver or floppy disc and similar devices.In addition, some steps or function of the present invention can adopt hardware
To realize, for example, as the circuit coordinated with processor so as to perform each step or function.
It will be apparent to a person skilled in the art that the invention is not restricted to the thin of above-mentioned one exemplary embodiment
Section, and without departing from the spirit or essential characteristics of the present invention, can be with other concrete shapes
Formula realizes the present invention.Therefore, no matter in terms of which, embodiment should be regarded as exemplary
, and be nonrestrictive, the scope of the present invention is by claims rather than described above is limiting
It is fixed, accordingly, it is intended to all changes in the implication and scope of the equivalency of claim that will fall are included
In the present invention.Any reference in claim should not be considered as the right involved by limiting will
Ask.Furthermore, it is to be understood that " an including " word is not excluded for other units or step, odd number is not excluded for plural number.System
The multiple units stated in claim or device can also pass through software or hard by a unit or device
Part is realizing.The word such as first and second is used for representing title, and is not offered as any particular order.
Although above specifically shown and describe exemplary embodiment, those skilled in the art will
It is understood by, in the case of the spirit and scope without departing substantially from claims, in its form and details side
Face can be varied from.Protection sought herein is illustrated in the dependent claims.
Claims (20)
1. a kind of stroke planning method, wherein, the method is comprised the following steps：
Obtain the interest information of user；
Determine the corresponding project category of interest information of the user；
At least one project is chosen in projects under the project category；
Stroke planning is carried out according to the time conditions of projects of the selection and the locality condition of projects.
2. method according to claim 1, wherein, the interest information of the user includes：User
Continuous interest information and user at least one of interruption interest information.
3. method according to claim 1, wherein, it is described obtain user interest information the step of
Including：
Obtain the ID of the user；
The interest graph information of the user is inquired about according to the ID, to obtain the emerging of the user
Interesting information.
4. method according to claim 1, wherein, methods described also includes：
The related information of each user equipment that user is used is set；
Network access historical information of the user using its each user equipment is obtained according to the related information；
The interest information of the user is generated according to the network access historical information.
5. method according to claim 1, wherein, the interest information pair for determining the user
The step of project category answered, includes：
The interest information of the user and the geographical location information of user are entered based on project category computation model
Row is calculated, and wherein, the geographical location information of the user includes：The current geographic position information of user and
At least one of target geographic position information of user；
The interest information pair of the user is determined according to the result of calculation based on project category computation model
The project category answered.
6. method according to claim 1, wherein, described projects under the project category
The step of at least one project of middle selection, includes：
The project of predetermined quantity is selected according to user's attention rate of the projects under the project category；
Obtain the class of subscriber of the corresponding concern user of projects of the selection；
The class of subscriber of concern user and the user belonging to the user is chosen from projects of the selection
At least one project of classification identical.
7. method according to claim 6, wherein, methods described also includes：
Obtain the demographic information of user；
The class of subscriber of user is determined according to the demographic information of user.
8. method according to claim 1, wherein, methods described also includes：
Using the acquisition of information project information crawled from network；
Determine the project category belonging to the project information of the acquisition；
The project information of the acquisition is stored in by the project category according to belonging to the project information of the acquisition
In the corresponding project set of corresponding project category.
9. method according to claim 1, wherein, methods described also includes：
In the case of the unsuccessful interest information for getting user, according to user's attention rate subordinate of project
At least one project is chosen in the project in region represented by geographical location information in user.
10. the method according to any claim in claim 1 to 9, wherein, the basis
The step of locality condition of the time conditions of projects of the selection and projects carries out stroke planning bag
Include：
Mathematical programming model is built according to the time conditions of the projects chosen and the locality condition of projects；
The mathematical programming model is solved using optimization algorithm；
Stroke planning is obtained according to the result for solving.
A kind of 11. stroke planning devices, wherein, including：
For obtaining the device of the interest information of user；
The device of the corresponding project category of interest information for determining the user；
For choosing at least one destination device in the projects under the project category；
The locality condition of time conditions and projects for the projects according to the selection carries out stroke rule
The device drawn.
12. devices according to claim 11, wherein, the interest information of the user includes：With
At least one of interruption interest information of the continuous interest information at family and user.
13. devices according to claim 11, wherein, the interest information acquisition device includes：
For obtaining the device of the ID of the user；
It is for the interest graph information according to the ID inquiry user, described to obtain
The device of the interest information of user.
14. devices according to claim 11, wherein, the stroke planning device also includes：
For arranging the device of the related information of each user equipment that user is used；
For obtaining network access historical information of the user using its each user equipment according to the related information
Device；
For generating the device of the interest information of the user according to the network access historical information.
15. devices according to claim 11, wherein, the project category determining device includes：
For the interest information based on project category computation model to the user and the geographical position letter of user
The device calculated by breath；
For determining that according to the result of calculation based on project category computation model the interest of the user is believed
Cease the device of corresponding project category；
Wherein, the geographical location information of the user includes：The current geographic position information of user and user
At least one of target geographic position information.
16. devices according to claim 11, wherein, the project selecting device includes：
For selecting the project of predetermined quantity according to user's attention rate of the projects under the project category
Device；
The device of the class of subscriber of the corresponding concern user of projects for obtaining the selection；
For in the projects from the selection choose concern user class of subscriber with belonging to the user
At least one destination device of class of subscriber identical.
17. devices according to claim 16, wherein, the stroke planning device also includes：
For obtaining the device of the demographic information of user；
For determining the device of the class of subscriber of user according to the demographic information of user.
18. devices according to claim 11, wherein, the stroke planning device also includes：
For utilizing the acquisition of information project information crawled from network, the project information of the acquisition is determined
The device of affiliated project category；
The project information of the acquisition is deposited for the project category according to belonging to the project information of the acquisition
The device being stored in the corresponding project set of corresponding project category.
19. devices according to claim 11, wherein, the stroke planning device also includes：
For in the case of the unsuccessful interest information for getting user, according to user's attention rate of project
The dress of at least one project of choosing is subordinated in the project in the region represented by the geographical location information of user
Put.
20. devices according to any claim in claim 11 to 19, wherein, the row
Journey forms device to be included：
Locality condition for the time conditions according to the projects chosen and projects arranges Mathematical Planning mould
The device of type；
For the device solved to the mathematical programming model using optimization algorithm；
The device of stroke planning is generated for according to the result for solving.
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| CN201510575274.8A CN106528560A (en) | 2015-09-10 | 2015-09-10 | Travel route planning method and apparatus |
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| CN201510575274.8A CN106528560A (en) | 2015-09-10 | 2015-09-10 | Travel route planning method and apparatus |
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