CN106454522A - Method and system for recommending commodities advertised on TV - Google Patents
Method and system for recommending commodities advertised on TV Download PDFInfo
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- CN106454522A CN106454522A CN201611143239.XA CN201611143239A CN106454522A CN 106454522 A CN106454522 A CN 106454522A CN 201611143239 A CN201611143239 A CN 201611143239A CN 106454522 A CN106454522 A CN 106454522A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
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- A—HUMAN NECESSITIES
- A61—MEDICAL OR VETERINARY SCIENCE; HYGIENE
- A61B—DIAGNOSIS; SURGERY; IDENTIFICATION
- A61B5/00—Measuring for diagnostic purposes; Identification of persons
- A61B5/02—Detecting, measuring or recording pulse, heart rate, blood pressure or blood flow; Combined pulse/heart-rate/blood pressure determination; Evaluating a cardiovascular condition not otherwise provided for, e.g. using combinations of techniques provided for in this group with electrocardiography or electroauscultation; Heart catheters for measuring blood pressure
- A61B5/024—Detecting, measuring or recording pulse rate or heart rate
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/161—Detection; Localisation; Normalisation
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/10—Protocols in which an application is distributed across nodes in the network
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/15—Biometric patterns based on physiological signals, e.g. heartbeat, blood flow
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- Health & Medical Sciences (AREA)
- Business, Economics & Management (AREA)
- Finance (AREA)
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- Computer Networks & Wireless Communication (AREA)
- Physics & Mathematics (AREA)
- General Health & Medical Sciences (AREA)
- Life Sciences & Earth Sciences (AREA)
- Multimedia (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Medical Informatics (AREA)
- Cardiology (AREA)
- General Business, Economics & Management (AREA)
- Marketing (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Biophysics (AREA)
- Surgery (AREA)
- Physiology (AREA)
- Social Psychology (AREA)
- Computing Systems (AREA)
- Pathology (AREA)
- Biomedical Technology (AREA)
- Heart & Thoracic Surgery (AREA)
- Molecular Biology (AREA)
- Databases & Information Systems (AREA)
- Animal Behavior & Ethology (AREA)
- Public Health (AREA)
- Veterinary Medicine (AREA)
- Oral & Maxillofacial Surgery (AREA)
- Human Computer Interaction (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention belongs to the field of Internet TV, and provides a method and system for recommending commodities advertised on TV so as to recommend commodities to users according to real needs of the users. The method comprises the following steps: a smart TV obtains a heartbeat value of a smart TV user when watching commodity advertisement contents played on the smart TV; the smart TV uploads the commodity advertisement contents which are being watched by the smart TV user and the heartbeat value at the moment to a cloud server; the cloud server pushes corresponding commodity to an intelligent mobile terminal bound with the smart TV according to the commodity advertisement contents which are being watched by the smart TV user and the heartbeat value at the moment; and the intelligent mobile terminal displays the commodity pushed by the cloud server for the smart TV user. Due to the technical scheme of the invention, the pushed commodities can maximally approach to the fondness of the smart TV user, so that the real needs of the smart TV user can be satisfied.
Description
Technical field
The invention belongs to internet television field, more particularly, to a kind of recommend on TV the method for commodity of advertisement and be
System.
Background technology
The Internet (Internet) and developing rapidly of communication technology change the every aspect that modern people live, example
As, this daily behavior of doing shopping, traditional shopping way needs people to go just can complete to commercial entity shop, and in ecommerce
Increasingly flourishing today, people stay indoors and are just commercially available the commodity admired.The Internet and the perfect adaptation of communication technology,
This behavior that gives people to do shopping brings great convenience.
However, type of merchandize on the market is various at present, the various advertisements with regard to commodity are also multifarious, and people are only
Think that the commodity therefrom choosing oneself needs are accomplished by spending some time, let alone in same class commodity, find oneself genuine
The product admired.Although there is recommendation in on-line shop, it is also that the recommendation selection carrying out is recorded according to browsing of user, and user's is clear
Record of looking at can not reflect the real demand of user to a certain extent.
For the predicament running into during above-mentioned shopping, current industry there is no the technical scheme of solution.
Content of the invention
It is an object of the invention to provide a kind of method and system recommending the commodity of advertisement on TV, with according to user's
Real demand is to user's Recommendations.
First aspect present invention provides a kind of method recommending the commodity of advertisement on TV, and methods described includes：
Intelligent television obtains intelligent television user and watches heart rate value when playing Commdity advertisement content on described intelligent television；
In the Commdity advertisement content and heart rate value now that described intelligent television user is being watched by described intelligent television
Reach Cloud Server；
Commdity advertisement content and heart rate value now that described Cloud Server is being watched according to described intelligent television user,
Corresponding commodity are pushed to the intelligent mobile terminal with the binding of described intelligent television；
Described intelligent mobile terminal shows the commodity of described push to described intelligent television user.
Second aspect present invention provides a kind of system recommending the commodity of advertisement on TV, and described system includes intelligent electricity
Intelligent mobile terminal depending on, Cloud Server and with the binding of described intelligent television, described intelligent television includes acquisition module and upper
Transmission module, described Cloud Server includes pushing module, and described intelligent mobile terminal includes display module；
Described acquisition module, when watching broadcasting Commdity advertisement content on described intelligent television for obtaining intelligent television user
Heart rate value；
Described upper transmission module, for the Commdity advertisement content of watching described intelligent television user and heart rate now
Value is uploaded to Cloud Server；
Described pushing module, for the Commdity advertisement content watched according to described intelligent television user and the heart now
Rate value, corresponding commodity are pushed to the intelligent mobile terminal with the binding of described intelligent television；
Described display module, for showing the commodity of described push to described intelligent television user.
Knowable to the invention described above technical scheme, because the mankind see new things, the heart rate value of its fluctuation is psychology fluctuation
Its fancy grade to new things can be reflected to a certain extent, therefore, when intelligent television user is watched by intelligent television
Commdity advertisement content and heart rate value now be uploaded to Cloud Server, watched according to intelligent television user by Cloud Server
Commdity advertisement content and intelligent mobile terminal from heart rate value now to intelligent television user push commodity when, the business being pushed
Product can to the full extent close to intelligent television user hobby such that it is able to meet the real demand of intelligent television user.
Brief description
Fig. 1 be the embodiment of the present invention one provide recommend TV on advertisement the method for commodity realize schematic flow sheet；
Fig. 2 is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention two provides；
Fig. 3 is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention three provides；
Fig. 4 is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention four provides；
Fig. 5-a is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention five provides；
Fig. 5-b is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention six provides；
Fig. 5-c is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention seven provides；
Fig. 6-a is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention eight provides；
Fig. 6-b is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention nine provides；
Fig. 6-c is the structural representation recommending the system of commodity of advertisement on TV that the embodiment of the present invention ten provides.
Specific embodiment
In order that the purpose of the present invention, technical scheme and beneficial effect become more apparent, below in conjunction with accompanying drawing and enforcement
Example, the present invention will be described in further detail.It should be appreciated that specific embodiment described herein is only in order to explain this
Bright, it is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method recommending the commodity of advertisement on TV, and methods described includes：Intelligent television
Obtain intelligent television user and watch heart rate value when Commdity advertisement content is play on described intelligent television；Described intelligent television is by institute
State the Commdity advertisement content that intelligent television user watching and heart rate value now is uploaded to Cloud Server；Described Cloud Server
The Commdity advertisement content watched according to described intelligent television user and heart rate value now, by corresponding commodity push to
The intelligent mobile terminal of described intelligent television binding；Described intelligent mobile terminal shows described push to described intelligent television user
Commodity.The embodiment of the present invention also provides the corresponding system recommending the commodity of advertisement on TV.Carry out individually below specifically
Bright.
Refer to accompanying drawing 1, be the realization stream recommending the method for commodity of advertisement on TV that the embodiment of the present invention one provides
Journey schematic diagram, mainly includes the following steps that S101, to step S104, describes in detail as follows：
S101, intelligent television obtains intelligent television user and watches heart rate when playing Commdity advertisement content on intelligent television
Value.
As one embodiment of the invention, it is wide that intelligent television obtains broadcasting commodity on intelligent television user viewing intelligent television
Accuse heart rate value during content can S1011 and S1012 realize as follows：
S1011, collection intelligent television user watches face-image when playing Commdity advertisement content on intelligent television.
In an embodiment of the invention, intelligent television user can be gathered by the photographic head before intelligent television and watch intelligence
Face-image during Commdity advertisement content, the mainly trickle color change of face are play on energy TV.
S1012, watches face-image when playing Commdity advertisement content on intelligent television according to intelligent television user, calculates
The now heart rate value of intelligent television user.
Usually, the mankind have accelerated reaction when seeing oneself thing aroused in interest, palpitate quickly and are reflected to
Face is exactly that the hyperemia of facial vessels leads to the slight change of facial color.The heart can be determined according to the slight change of facial color
The Wave crest and wave trough jumped, thus determine the instantaneous heart rate value of intelligent television user according to the time difference between two crests.
S102, the Commdity advertisement content that intelligent television user is being watched by intelligent television and heart rate value now are uploaded to
Cloud Server.
S103, Commdity advertisement content and heart rate value now that Cloud Server is being watched according to intelligent television user, will
Corresponding commodity push to the intelligent mobile terminal with intelligent television binding.
In embodiments of the present invention, before step S101, intelligent television user is affiliated or intelligent mobile terminal used is
By interacting with Cloud Server, intelligent mobile terminal is bound with intelligent television, the method for its binding can be：Intelligence
Mobile scanning terminal comprises the Quick Response Code of the ID of intelligent television, obtains the ID of intelligent television, the ID of the intelligent television of acquisition is sent out
Deliver to Cloud Server, executed the operation of intelligent mobile terminal and intelligent television binding according to agreement by Cloud Server.At this
In bright embodiment, the ID of intelligent television is after intelligent television is connected to Cloud Server, generates when registering to Cloud Server.Work as intelligence
This ID is simultaneously uploaded to after Cloud Server by Quick Response Code that mobile scanning terminal comprises this ID, and Cloud Server learns this ID and this intelligence
Mobile terminal, then can carry out binding by corresponding for this ID intelligent television and this intelligent mobile terminal.
As one embodiment of the invention, Commdity advertisement content that Cloud Server is being watched according to intelligent television user and
Heart rate value now, corresponding commodity are pushed to the intelligent mobile terminal bound with intelligent television can be as follows
S1031 to S1033 realizes：
S1031, judges whether the heart rate value that intelligent television user watches during broadcasting Commdity advertisement content on intelligent television reaches
Threshold value to heart rate volatility.
S1032, if the heart rate value that intelligent television user watches when playing Commdity advertisement content on intelligent television reaches heart rate
The threshold value of fluctuation, then retrieve the commodity similar with the commodity that Commdity advertisement content covers.
S1033, by the list of commodity similar for commodity described and that Commdity advertisement content covers and/or chain receive and send to
The intelligent mobile terminal of intelligent television binding.
S104, intelligent mobile terminal shows, to intelligent television user, the commodity that Cloud Server pushes.
Intelligent mobile terminal receives the row of the commodity similar with the commodity that Commdity advertisement content covers of Cloud Server transmission
After table and/or link, intelligent television user clicks on list and/or link, and intelligent mobile terminal shows cloud to intelligent television user
The commodity of server push, intelligent television user carries out choosing of commodity.
Understand from the method recommending the commodity of advertisement TV of above-mentioned accompanying drawing 1 example, because the mankind see new things, its
The heart rate value of fluctuation is that psychology fluctuation can reflect its fancy grade to new things to a certain extent, therefore, works as intelligent television
The Commdity advertisement content that watching intelligent television user and heart rate value now are uploaded to Cloud Server, by Cloud Server root
The Commdity advertisement content watched according to intelligent television user and heart rate value now are whole to the intelligent mobile of intelligent television user
End push commodity when, the commodity being pushed can to the full extent close to intelligent television user hobby such that it is able to meet intelligence
The real demand of energy TV user.
Refer to accompanying drawing 2, be that the structure recommending the system of commodity of advertisement on TV that the embodiment of the present invention two provides is shown
It is intended to.For convenience of description, accompanying drawing 2 illustrate only the part related to the embodiment of the present invention.On the recommendation TV of accompanying drawing 2 example
The system of the commodity of advertisement mainly includes intelligent television 202, Cloud Server 201 and the intelligent sliding with intelligent television 202 binding
Dynamic terminal 203, intelligent television 202 includes acquisition module 204 and upper transmission module 205, and Cloud Server 201 includes pushing module 206,
Intelligent mobile terminal 203 includes display module 207, is described as follows：
Acquisition module 204, watches when playing Commdity advertisement content on intelligent television 202 for obtaining intelligent television user
Heart rate value；
Upper transmission module 205, for the Commdity advertisement content of watching intelligent television user and heart rate value now
Reach Cloud Server 201；
Pushing module 206, for the Commdity advertisement content watched according to intelligent television user and heart rate value now,
Corresponding commodity are pushed to the intelligent mobile terminal 203 bound with intelligent television 202；
Display module 207, for showing, to intelligent television user, the commodity that pushing module 206 pushes.
It should be noted that in the embodiment of the system of commodity of advertisement on the recommendation TV of the figures above 2 example, respectively
The division of functional module is merely illustrative of, in practical application can as needed, the configuration requirement of for example corresponding hardware or
The convenient consideration of the realization of software, and above-mentioned functions distribution is completed by different functional modules, will described recommend on TV
The internal structure of the system of the commodity of advertisement is divided into different functional modules, to complete all or part of work(described above
Energy.And, in practical application, the corresponding functional module in the present embodiment can be realized by corresponding hardware it is also possible to by
Corresponding hardware executes corresponding software and completes, and for example, aforesaid acquisition module, can be to have execution aforementioned acquisition intelligence electricity
Depending on user watch described intelligent television on play Commdity advertisement content when heart rate value hardware, for example getter or
It is able to carry out corresponding computer program thus completing general processor or other hardware devices of aforementioned function；As the aforementioned again
Pushing module, can be carried out Commdity advertisement content and the heart rate value now watched according to intelligent television user, by phase
The commodity answered push to the hardware with the intelligent mobile terminal of intelligent television binding, such as pusher or be able to carry out
Corresponding computer program thus complete the general processor of aforementioned function or other hardware devices (this specification provide each
Embodiment all can apply foregoing description principle).
The acquisition module 204 of accompanying drawing 2 example can include image acquisition units 301 and rate calculation unit 302, such as accompanying drawing
The system recommending the commodity of advertisement on TV that the embodiment of the present invention three shown in 3 provides, wherein：
Image acquisition units 301, play Commdity advertisement content for gathering on intelligent television user viewing intelligent television 202
When face-image；
Rate calculation unit 302, plays Commdity advertisement content for watching according to intelligent television user on intelligent television 202
When face-image, calculate the heart rate value of now intelligent television user.
The pushing module 206 of accompanying drawing 2 example can include judging unit 401, retrieval unit 402 and transmitting element 403, such as
The system recommending the commodity of advertisement on TV that the embodiment of the present invention four shown in accompanying drawing 4 provides, wherein：
Judging unit 401, plays during Commdity advertisement content for judging intelligent television user to watch on intelligent television 202
Whether heart rate value reaches the threshold value of heart rate volatility；
Retrieval unit 402, if watch heart when playing Commdity advertisement content on intelligent television 202 for intelligent television user
Rate value reaches the threshold value of heart rate volatility, then retrieve the commodity similar with the commodity that Commdity advertisement content covers；
Transmitting element 403, for by the list of the commodity similar with the commodity that Commdity advertisement content covers and/or chain sending and receiving
Deliver to the intelligent mobile terminal 203 with intelligent television 202 binding.
Above-mentioned accompanying drawing 2 can also include binding module 501 to the intelligent mobile terminal 203 of accompanying drawing 3 any example, such as accompanying drawing
5-a to accompanying drawing 5-c any example recommend TV on advertisement commodity system.Binding module 501 obtains for acquisition module 204
Take intelligent television user watch intelligent television 202 on play Commdity advertisement content when heart rate value before, by with Cloud Server
201 interactions, intelligent mobile terminal 203 is bound with intelligent television 202.
Above-mentioned accompanying drawing 5-a can include scanning element 601 and ID transmission to the binding module 501 of accompanying drawing 5-c any example
Unit 602, such as the system recommending the commodity of advertisement on TV of accompanying drawing 6-a to accompanying drawing 6-c any example, wherein：
Scanning element 601, comprises the Quick Response Code of the ID of intelligent television 202 for scanning, obtains the ID of intelligent television 202；
ID transmitting element 602, for sending the ID of the intelligent television 202 of acquisition to Cloud Server 201, by Cloud Server
201 operations intelligent mobile terminal 203 bound with intelligent television 202 according to agreement execution.
It should be noted that the content such as information exchange between each module/unit of said apparatus, implementation procedure, due to
The inventive method embodiment is based on same design, and the technique effect that it brings is identical with the inventive method embodiment, particular content
Can be found in the narration in the inventive method embodiment, here is omitted.
One of ordinary skill in the art will appreciate that all or part of step in the various methods of above-described embodiment is can
Completed with the hardware instructing correlation by program, this program can be stored in a computer-readable recording medium, storage
Medium can include：Read only memory (ROM, Read Only Memory), random access memory (RAM, Random
Access Memory), disk or CD etc..
The method and system recommending the commodity of advertisement on the TV above embodiment of the present invention being provided has been carried out in detail
Introduce, specific case used herein is set forth to the principle of the present invention and embodiment, the explanation of above example
It is only intended to help and understand the method for the present invention and its core concept；Simultaneously for one of ordinary skill in the art, according to this
The thought of invention, all will change in specific embodiments and applications, and in sum, this specification content should not
It is interpreted as limitation of the present invention.
Claims (10)
1. a kind of method recommending the commodity of advertisement on TV is it is characterised in that methods described includes：
Intelligent television obtains intelligent television user and watches heart rate value when playing Commdity advertisement content on described intelligent television；
The Commdity advertisement content that described intelligent television user is being watched by described intelligent television and heart rate value now are uploaded to
Cloud Server；
Commdity advertisement content and heart rate value now that described Cloud Server is being watched according to described intelligent television user, by phase
The commodity answered push to the intelligent mobile terminal with the binding of described intelligent television；
Described intelligent mobile terminal shows the commodity of described push to described intelligent television user.
2. the method for claim 1 watches described intelligence it is characterised in that described intelligent television obtains intelligent television user
The heart rate value play during Commdity advertisement content on energy TV includes：
Gather described intelligent television user and watch face-image when Commdity advertisement content is play on described intelligent television；
Face-image when playing Commdity advertisement content on described intelligent television is watched according to described intelligent television user, calculates this
The heart rate value of Shi Suoshu intelligent television user.
3. the method for claim 1 is it is characterised in that described Cloud Server is seen according to described intelligent television user
The Commdity advertisement content seen and heart rate value now, corresponding commodity are pushed to the intelligent mobile with the binding of described intelligent television
Terminal includes：
Judge whether the heart rate value that described intelligent television user watches during broadcasting Commdity advertisement content on described intelligent television reaches
The threshold value of heart rate volatility；
If the heart rate value that described intelligent television user watches when playing Commdity advertisement content on described intelligent television reaches the described heart
The threshold value of rate fluctuation, then retrieve the commodity similar with the commodity that described Commdity advertisement content covers；
The similar list of commodity of commodity that described and described Commdity advertisement content is covered and/or chain receive and send to described intelligence
The intelligent mobile terminal of energy TV binding.
4. the method as described in claims 1 to 3 any one is it is characterised in that described intelligent television obtains intelligent television use
Before heart rate value when playing Commdity advertisement content on described intelligent television is watched at family, methods described also includes：
By interacting with described Cloud Server, described intelligent mobile terminal is bound with described intelligent television.
5. method as claimed in claim 4 it is characterised in that described by interacting with described Cloud Server, described intelligent sliding
Dynamic terminal is included with described intelligent television binding：
Described intelligent mobile terminal scanning comprises the Quick Response Code of the ID of described intelligent television, obtains the ID of described intelligent television；
Described intelligent mobile terminal sends the ID of the intelligent television of described acquisition to described Cloud Server, by described Cloud Server
Operation intelligent mobile terminal bound with described intelligent television according to agreement execution.
6. a kind of system recommending the commodity of advertisement on TV is it is characterised in that described system includes intelligent television, Cloud Server
And the intelligent mobile terminal with the binding of described intelligent television, described intelligent television includes acquisition module and upper transmission module, described
Cloud Server includes pushing module, and described intelligent mobile terminal includes display module；
Described acquisition module, watches heart when playing Commdity advertisement content on described intelligent television for obtaining intelligent television user
Rate value；
Described upper transmission module, for the Commdity advertisement content of watching described intelligent television user and heart rate value now
Reach Cloud Server；
Described pushing module, for the Commdity advertisement content watched according to described intelligent television user and heart rate now
Value, corresponding commodity are pushed to the intelligent mobile terminal with the binding of described intelligent television；
Described display module, for showing the commodity of described push to described intelligent television user.
7. system as claimed in claim 6 is it is characterised in that described acquisition module includes：
Image acquisition units, when watching broadcasting Commdity advertisement content on described intelligent television for gathering described intelligent television user
Face-image；
Rate calculation unit, when playing Commdity advertisement content for watching according to described intelligent television user on described intelligent television
Face-image, calculate the heart rate value of now described intelligent television user.
8. system as claimed in claim 6 is it is characterised in that described pushing module includes：
Judging unit, for judging to play heart during Commdity advertisement content on the described intelligent television user described intelligent television of viewing
Whether rate value reaches the threshold value of heart rate volatility；
Retrieval unit, if watch heart rate when playing Commdity advertisement content on described intelligent television for described intelligent television user
Value reaches the threshold value of described heart rate volatility, then retrieve the commodity similar with the commodity that described Commdity advertisement content covers；
Transmitting element, the list of the similar commodity of the commodity for covering described and described Commdity advertisement content and/or link
Send to the intelligent mobile terminal bound with described intelligent television.
9. the system as described in claim 6 to 8 any one is it is characterised in that described intelligent mobile terminal also includes：
Binding module, obtains intelligent television user for described acquisition module and watches in broadcasting Commdity advertisement on described intelligent television
Before heart rate value during appearance, by interacting with described Cloud Server, by described intelligent mobile terminal and described intelligent television binding.
10. system as claimed in claim 9 is it is characterised in that described binding module includes：
Scanning element, comprises the Quick Response Code of the ID of described intelligent television for scanning, obtains the ID of described intelligent television；
ID transmitting element, for sending the ID of the intelligent television of described acquisition to described Cloud Server, by described Cloud Server
Operation intelligent mobile terminal bound with described intelligent television according to agreement execution.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611143239.XA CN106454522A (en) | 2016-12-12 | 2016-12-12 | Method and system for recommending commodities advertised on TV |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611143239.XA CN106454522A (en) | 2016-12-12 | 2016-12-12 | Method and system for recommending commodities advertised on TV |
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| Publication Number | Publication Date |
|---|---|
| CN106454522A true CN106454522A (en) | 2017-02-22 |
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ID=58216419
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201611143239.XA Pending CN106454522A (en) | 2016-12-12 | 2016-12-12 | Method and system for recommending commodities advertised on TV |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107396849A (en) * | 2017-07-28 | 2017-11-28 | 深圳市沃特沃德股份有限公司 | Obtain the method and device and pet wearable device of pet hobby |
| CN116017000A (en) * | 2022-12-27 | 2023-04-25 | 深圳创维－Rgb电子有限公司 | Shopping recommendation method and device based on intelligent television, intelligent television and medium |
Citations (10)
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