CN106304002A - A kind of method and apparatus of information popularization - Google Patents

A kind of method and apparatus of information popularization Download PDF

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Publication number
CN106304002A
CN106304002A CN201510272813.0A CN201510272813A CN106304002A CN 106304002 A CN106304002 A CN 106304002A CN 201510272813 A CN201510272813 A CN 201510272813A CN 106304002 A CN106304002 A CN 106304002A
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CN
China
Prior art keywords
frame
network
statement
promotion message
network statement
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Pending
Application number
CN201510272813.0A
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Chinese (zh)
Inventor
邓高亮
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Alibaba Group Holding Ltd
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Alibaba Group Holding Ltd
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Publication date
Application filed by Alibaba Group Holding Ltd filed Critical Alibaba Group Holding Ltd
Priority to CN201510272813.0A priority Critical patent/CN106304002A/en
Publication of CN106304002A publication Critical patent/CN106304002A/en
Pending legal-status Critical Current

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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/20Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W88/00Devices specially adapted for wireless communication networks, e.g. terminals, base stations or access point devices
    • H04W88/08Access point devices

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Mobile Radio Communication Systems (AREA)

Abstract

The method and apparatus that the invention provides a kind of information popularization, WAP (AP) obtains and stores the promotion message being pre-configured with, and sends the frame for network statement, and the described frame for network statement carries described promotion message;The frame for network statement that intelligent terminal for reception AP sends, is promoted information from described parsing for the frame of network statement;Wherein, the described frame for network statement includes beacon frame (beacon) or probing response frame (probe response).In the present invention, user only needs the wireless network card opening intelligent terminal can put it over information, it is not necessary to manual carrying out is directed at the operations such as scanning, it is achieved simpler, and carries out parameter calculating without extra server, it is achieved simpler, cost is lower.

Description

A kind of method and apparatus of information popularization
[technical field]
The present invention relates to Computer Applied Technology field, particularly to method and the dress of a kind of information popularization Put.
[background technology]
Along with the outburst of mobile Internet and O2O (Online To Offline, under line on line) pattern Prevailing, information popularization is particularly important.Tradition is not accepted by people by the pattern sending out small advertisement And produce little effect, the information popularization by multimedia modes such as such as television screens is costly.Along with intelligence Terminal unit universal, current information popularization information pushing direction progressively towards intelligent terminal is sent out Exhibition.Existing mode is primarily present following several:
The first, the information that will promote generates Quick Response Code, and user utilizes intelligent terminal to scan Quick Response Code, Thus parse information.
The second, the wifi scanned, bluetooth or GPS information are passed through APP (application) by intelligent terminal Passing to server, server calculates the businessman near intelligent terminal according to these parameters, by businessman Promotion message is pushed to APP.
First kind of way needs specific position, intelligent terminal is directed at Quick Response Code and is scanned, it is achieved Cumbersome.
The second way needs special server, it is achieved relatively costly, and needs intelligent terminal and service Device carries out repeatedly mutual, and operation flow is more complicated.
[summary of the invention]
In view of this, the method and apparatus that the invention provides a kind of information popularization, in order to simple, low This locality is become to realize information popularization.
Concrete technical scheme is as follows:
A kind of method that the invention provides information popularization, the method includes:
Wireless access point AP obtains and stores the promotion message being pre-configured with;
Sending the frame for network statement, the described frame for network statement carries described promotion message.
According to the optional embodiment of the present invention one, the described frame for network statement include beacon frame beacon or Probing response frame probe response.
According to the optional embodiment of the present invention one, the described frame for network statement specifies parameter by manufacturer Vendor Specific element carries described promotion message.
According to the optional embodiment of the present invention one, described promotion message includes that the title of ISP and service carry The popularization link of donor.
A kind of method that present invention also offers information popularization, the method includes:
The frame for network statement that intelligent terminal for reception AP sends;
It is promoted information from described parsing for the frame of network statement.
According to the optional embodiment of the present invention one, the described frame for network statement includes beacon or probe response。
According to the optional embodiment of the present invention one, the wireless network card of described intelligent terminal receives beacon;Or,
The wireless network card of described intelligent terminal is toggled rear or periodically sends probe request, and connects Receive probe response.
According to the optional embodiment of the present invention one, it is promoted information from described parsing for the frame of network statement Including:
Resolve described Vendor Specific element in the frame of network statement, obtain described popularization letter Breath.
According to the optional embodiment of the present invention one, described promotion message includes that the title of ISP and service carry The popularization link of donor.
According to the optional embodiment of the present invention one, the method also includes:
According to the signal intensity of the frame for network statement, by pushing away that parsing from the frame being used for network statement obtains Guangxin breath is ranked up.
According to the optional embodiment of the present invention one, if described popularization link is chosen, then obtains and represent described Promote the page pointed by link.
Present invention also offers the device of a kind of information popularization, this device is arranged at AP, and this device includes:
Dispensing unit, for obtaining and storing the promotion message being pre-configured with;
Frame transmitting element, for sending the frame for network statement, the described frame for network statement carries described Promotion message.
According to the optional embodiment of the present invention one, the described frame for network statement includes beacon or probe response。
According to the optional embodiment of the present invention one, described frame transmitting element is at the described frame for network statement Vendor Specific element carries described promotion message.
According to the optional embodiment of the present invention one, described promotion message includes that the title of ISP and service carry The popularization link of donor.
Present invention also offers the device of a kind of information popularization, this device is arranged at intelligent terminal, and this device includes:
Frame acquiring unit, for obtaining the frame for network statement that AP sends;
Resolution unit, for being promoted information from described parsing for the frame of network statement.
According to the optional embodiment of the present invention one, the described frame for network statement includes beacon or probe response。
According to the optional embodiment of the present invention one, described frame acquiring unit is from the wireless network of described intelligent terminal Card obtains the frame for network statement that AP sends;
Described wireless network card receives beacon;Or, described wireless network card toggled after or periodically Send probe request, and receive probe response.
According to the optional embodiment of the present invention one, described resolution unit, described in resolving, it is used for network sound Vendor Specific element in bright frame, obtains described promotion message.
According to the optional embodiment of the present invention one, described promotion message includes that the title of ISP and service carry The popularization link of donor.
According to the optional embodiment of the present invention one, this device also includes:
Sequencing unit, for the signal intensity according to the frame for network statement, by from the frame being used for network statement The promotion message that middle parsing obtains is ranked up.
According to the optional embodiment of the present invention one, this device also includes:
Jump-transfer unit, if be chosen for described popularization link, then obtains and represents described popularization link The pointed page.
As can be seen from the above technical solutions, in the present invention, AP passes through such as beacon or probe These frames stated for network of response carry promotion message and are sent to intelligent terminal, intelligent terminal Being promoted information from resolving for the frame that network is stated, user only needs to open the wireless of intelligent terminal Network interface card can put it over information, it is not necessary to manual carrying out is directed at the operations such as scanning, it is achieved simpler, and nothing Extra server is needed to carry out parameter calculating, it is achieved simpler, cost is lower.
[accompanying drawing explanation]
Fig. 1 is the system architecture diagram that the present invention is based on;
Fig. 2 specifies the form schematic diagram of parameter for the manufacturer that the embodiment of the present invention provides;
The execution flow chart of the intelligent terminal that Fig. 3 provides for the embodiment of the present invention;
The promotion message that Fig. 4 provides for the embodiment of the present invention represent schematic diagram;
The structure drawing of device being arranged at AP that Fig. 5 provides for the embodiment of the present invention;
The structure drawing of device being arranged at intelligent terminal that Fig. 6 provides for the embodiment of the present invention.
[detailed description of the invention]
In order to make the object, technical solutions and advantages of the present invention clearer, below in conjunction with the accompanying drawings and specifically Embodiment describes the present invention.
The system architecture that the present invention is based on as shown in fig. 1, including AP (Access Point, wireless Access point) and intelligent terminal, wherein AP can be the wireless router that ISP is arranged, intelligence Terminal can be user use smart mobile phone, panel computer, the equipment such as notebook computer, these equipment At least there is the function of wireless network card.
ISP in the embodiment of the present invention can be the businessmans such as restaurant, bookstore, coffee-house, hotel, These businessmans can carry out information popularization by arranging wireless router in oneself shop.Businessman is arranging nothing During SSID (Service Set Identifier, the service set) of line router, can arrange further Merchant name and the url of businessman's promotion message.SSID for distinguishing different networks, SSID generally by AP broadcasts out.
After SSID sets, wireless router is in broadcast beacon (beacon frame), or is sending probe During response (probing response frame), beacon or probe response carries promotion message, bag Include Merchant name and the url of businessman's promotion message.Generally, due to the open ended Limited information of SSID, because of This, only arrange the url of businessman's promotion message in SSID, and wireless router is at the beacon broadcasted or sends out The probe response sent the most only carries the url of businessman's promotion message.And businessman's promotion message is concrete Content is then stored on the server pointed by url, and when user clicks on this url, then intelligent terminal is to this Server request also obtains the particular content of businessman's promotion message corresponding for this url.
Beacon and probe response contributes to the frame of network statement, i.e. states depositing of certain network And the relevant parameter of this network.Except for the difference that, beacon is periodically to send, and AP can the cycle Property ground broadcast beacon to carry out network statement.Probe response should ask to send, when certain When intelligent terminal carries out scan channel, probe request (probe request) can be broadcasted, receive probe The AP of request replys probe response to carry out network statement to this intelligent terminal.
Specifically, in beacon and probe response, comprise Vendor Specific element (factory Business specifies parameter), the embodiment of the present invention can be carried by increasing Vendor Specific element Promotion message.The Vendor Specific element carrying promotion message can be as shown in Figure 2.Wherein Element id field is used for identifying this Vendor Specific element, and Length field is used for carrying The length information of Vendor Specific element, OUI field is used for carrying identification of the manufacturer, Seller Length field is for carrying the length information of Merchant name, and Seller Name field is used for carrying businessman's name Claiming, URL Length field is for carrying the url length information of businessman's promotion message, Seller URL word Section is for carrying the url of businessman's promotion message.
In addition to above-mentioned form, it is also possible to carried by multiple Vendor Specific element and push away Guangxin ceases, such as, carry Merchant name, by another by a Vendor Specific element Vendor Specific element carries the url of businessman's promotion message.
Owing to Vendor Specific element is the self-defining element of manufacturer, thus without causing not Compatible problem, also will not produce any impact to the original function of wireless router.
For intelligent terminal, as long as being positioned at the wireless signal coverage of this businessman's wireless router In, the wireless signal near scanning, it becomes possible to receive wireless router broadcast of this businessman beacon or The probe response sent, resolves the Vendor Specific in beacon or probe response Element just can obtain title and the url of businessman's promotion message of businessman.Whole process only needs in nothing Carry out between line router and intelligent terminal, and without the manual operations of user's complexity, it is only necessary to open intelligence The wireless network card of energy terminal.
Below in conjunction with flow process shown in Fig. 3, the execution process of intelligent terminal is described, it is assumed that this intelligence is eventually End is mobile phone.As shown in Figure 3, this process may comprise steps of:
User opens the wireless network card of mobile phone, by such as shaking or the mode such as click scan option Triggering the scan function of wireless network card, in 301, the wireless network card broadcast probe request of mobile phone (visits Survey claim frame), receive beacon or probe response.
If the wireless network card of mobile phone has already turned on, wireless network card can periodically carry out scan function, The most periodically broadcast probe request, if in the wireless signal coverage of certain wireless router, Then can receive beacon or the probe response of this wireless without Router.If it addition, mobile phone Wireless network card has already turned on, if mobile phone is positioned at the wireless signal coverage of certain wireless router, i.e. Just the wireless network card of mobile phone does not carry out active scan, can receive the beacon of this wireless router broadcast yet.
In 302, mobile phone obtains the signal intensity of beacon or probe response, and from beacon Or parsing obtains Merchant name and businessman promotes in the Vendor Specific element of probe response The url of information.
In 303, according to the signal intensity of beacon or probe response, will from beacon or The url resolving the Merchant name obtained and businessman's promotion message in probe response is ranked up and shows Show.
If the signal intensity of certain beacon or probe response is high, then preferentially will be from this beacon Or before the url resolving the Merchant name obtained and businessman's promotion message in probe response comes.This Sample just obtains result as shown in Figure 4, and the most each SSID is to arrange from high to low according to signal intensity , then in addition to SSID, also comprise each Merchant name and the url of businessman's promotion message.If used Family is interested in certain businessman's promotion message, can click on the url of businessman's promotion message.The most in 304, Handset requests also obtains the page corresponding to this url, and be presented to user.
The structure drawing of device being arranged at AP that Fig. 5 provides for the embodiment of the present invention, as shown in Figure 5, This device may include that dispensing unit 01 and frame transmitting element 02, and the major function of each component units is such as Under:
Dispensing unit 01 is responsible for obtaining and storing the promotion message being pre-configured with.ISP arrange wireless During the SSID of router, further promotion message can be set by dispensing unit 01, such as, offer is provided The title of person and the url of ISP's promotion message.
Frame transmitting element 02 is responsible for sending the frame for network statement, pushes away carrying in the frame that network is stated Guangxin ceases, and specifically, can carry in the Vendor Specific element of the frame of network statement at this Promotion message.Wherein, this frame being used for network statement can include beacon or probe response.
The structure drawing of device being arranged at intelligent terminal that Fig. 6 provides for the embodiment of the present invention, as shown in Figure 6, should Device may include that frame acquiring unit 11 and resolution unit 12, it is also possible to includes sequencing unit 13 and redirects Unit 14.The major function of each component units is as follows:
Frame acquiring unit 11 is responsible for obtaining the frame for network statement that AP sends.Specifically, frame obtains single Unit 11 obtains, from the wireless network card of intelligent terminal, the frame for network statement that AP sends.I.e. wireless network Card wireless network card receives the beacon of AP broadcast.Or after wireless network card is toggled or periodically send Probe request, and receive the probe response that AP returns.Then the beacon that wireless network card will receive Or probe response is supplied to frame acquiring unit 11.
Resolution unit 12 is responsible for being promoted information from parsing for the frame that network is stated, specifically, resolves Vendor Specific element in the frame of network statement, is promoted information.Wherein, letter is promoted Breath can include the title of ISP and the popularization link of ISP.
Sequencing unit 13 is responsible for the signal intensity according to the frame for network statement, by from being used for network statement Frame resolves the promotion message obtained be ranked up.So intelligent terminal just can show according to wireless signal strong The promotion message that degree is ranked up, as shown in Figure 4.
If the user of intelligent terminal is interested in certain promotion message, then select the popularization link of correspondence, Jump-transfer unit 14 obtains and represents the page promoted pointed by link.
In several embodiments provided by the present invention, it should be understood that disclosed system, device and Method, can realize by another way.Such as, device embodiment described above is only shown Meaning property, such as, the division of described unit, be only a kind of logic function and divide, actual can when realizing There to be other dividing mode.
The described unit illustrated as separating component can be or may not be physically separate, makees The parts shown for unit can be or may not be physical location, i.e. may be located at a place, Or can also be distributed on multiple NE.Can select according to the actual needs part therein or The whole unit of person realizes the purpose of the present embodiment scheme.
It addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit In, it is also possible to it is that unit is individually physically present, it is also possible to two or more unit are integrated in one In individual unit.Above-mentioned integrated unit both can realize to use the form of hardware, it would however also be possible to employ hardware adds The form of SFU software functional unit realizes.
The above-mentioned integrated unit realized with the form of SFU software functional unit, can be stored in a computer In read/write memory medium.Above-mentioned SFU software functional unit is stored in a storage medium, including some fingers Make with so that a computer equipment (can be personal computer, server, or the network equipment etc.) Or processor (processor) performs the part steps of method described in each embodiment of the present invention.And it is aforementioned Storage medium include: USB flash disk, portable hard drive, read only memory (Read-Only Memory, ROM), Random access memory (Random Access Memory, RAM), magnetic disc or CD etc. are various can To store the medium of program code.
The foregoing is only presently preferred embodiments of the present invention, not in order to limit the present invention, all at this Within the spirit of invention and principle, any modification, equivalent substitution and improvement etc. done, should be included in Within the scope of protection of the invention.

Claims (22)

1. the method for an information popularization, it is characterised in that the method includes:
Wireless access point AP obtains and stores the promotion message being pre-configured with;
Sending the frame for network statement, the described frame for network statement carries described promotion message.
Method the most according to claim 1, it is characterised in that the described frame for network statement includes Beacon frame beacon or probing response frame probe response.
Method the most according to claim 1, it is characterised in that the described frame for network statement passes through Manufacturer specifies parameter Vendor Specific element to carry described promotion message.
4. the method stated according to claim 1,2 or 3, it is characterised in that described promotion message includes service The title of supplier and the popularization link of ISP.
5. the method for an information popularization, it is characterised in that the method includes:
The frame for network statement that intelligent terminal for reception AP sends;
It is promoted information from described parsing for the frame of network statement.
Method the most according to claim 5, it is characterised in that the described frame for network statement includes Beacon or probe response.
Method the most according to claim 6, it is characterised in that the wireless network clamping of described intelligent terminal Receive beacon;Or,
The wireless network card of described intelligent terminal is toggled rear or periodically sends probe request, and connects Receive probe response.
Method the most according to claim 5, it is characterised in that from described for the frame of network statement Parsing is promoted information and includes:
Resolve described Vendor Specific element in the frame of network statement, obtain described popularization letter Breath.
Method the most according to claim 5, it is characterised in that described promotion message includes that service provides The title of person and the popularization link of ISP.
10. according to the method described in the arbitrary claim of claim 5 to 9, it is characterised in that the method also includes:
According to the signal intensity of the frame for network statement, by pushing away that parsing from the frame being used for network statement obtains Guangxin breath is ranked up.
11. methods according to claim 9, it is characterised in that if described popularization link is chosen, Then obtain and represent the described page promoted pointed by link.
The device of 12. 1 kinds of information popularizations, this device is arranged at AP, it is characterised in that this device includes:
Dispensing unit, for obtaining and storing the promotion message being pre-configured with;
Frame transmitting element, for sending the frame for network statement, the described frame for network statement carries described Promotion message.
13. devices according to claim 12, it is characterised in that the described frame bag for network statement Include beacon or probe response.
14. devices according to claim 12, it is characterised in that described frame transmitting element is in described use Described promotion message is carried in the Vendor Specific element of the frame of network statement.
15. according to the device described in claim 12,13 or 14, it is characterised in that described promotion message bag Include the title of ISP and the popularization link of ISP.
The device of 16. 1 kinds of information popularizations, this device is arranged at intelligent terminal, it is characterised in that this device bag Include:
Frame acquiring unit, for obtaining the frame for network statement that AP sends;
Resolution unit, for being promoted information from described parsing for the frame of network statement.
17. devices according to claim 16, it is characterised in that the described frame bag for network statement Include beacon or probe response.
18. devices according to claim 17, it is characterised in that described frame acquiring unit is from described intelligence The wireless network card of energy terminal unit obtains the frame for network statement that AP sends;
Described wireless network card receives beacon;Or, described wireless network card toggled after or periodically Send probe request, and receive probe response.
19. devices according to claim 16, it is characterised in that described resolution unit, specifically for Resolve described Vendor Specific element in the frame of network statement, obtain described promotion message.
20. devices according to claim 16, it is characterised in that described promotion message includes that service carries The title of donor and the popularization link of ISP.
21. according to the device described in the arbitrary claim of claim 16 to 20, it is characterised in that this device also wraps Include:
Sequencing unit, for the signal intensity according to the frame for network statement, by from the frame being used for network statement The promotion message that middle parsing obtains is ranked up.
22. devices according to claim 20, it is characterised in that this device also includes:
Jump-transfer unit, if be chosen for described popularization link, then obtains and represents described popularization link indication To the page.
CN201510272813.0A 2015-05-26 2015-05-26 A kind of method and apparatus of information popularization Pending CN106304002A (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108353339A (en) * 2016-08-21 2018-07-31 华为技术有限公司 The method and apparatus of networking between a kind of equipment
CN110913340A (en) * 2018-09-17 2020-03-24 中国移动通信集团有限公司 User identification method and device and computer readable storage medium

Citations (2)

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Publication number Priority date Publication date Assignee Title
CN102546792A (en) * 2011-12-30 2012-07-04 华为终端有限公司 Service information pushing and receiving methods, related devices and systems
CN104469687A (en) * 2013-09-16 2015-03-25 中兴通讯股份有限公司 Information issuing method and system based on wireless access point

Patent Citations (2)

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Publication number Priority date Publication date Assignee Title
CN102546792A (en) * 2011-12-30 2012-07-04 华为终端有限公司 Service information pushing and receiving methods, related devices and systems
CN104469687A (en) * 2013-09-16 2015-03-25 中兴通讯股份有限公司 Information issuing method and system based on wireless access point

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108353339A (en) * 2016-08-21 2018-07-31 华为技术有限公司 The method and apparatus of networking between a kind of equipment
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