CN105847889B - Advertisement in digital television recognition methods and system - Google Patents

Advertisement in digital television recognition methods and system Download PDF

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Publication number
CN105847889B
CN105847889B CN201610184104.1A CN201610184104A CN105847889B CN 105847889 B CN105847889 B CN 105847889B CN 201610184104 A CN201610184104 A CN 201610184104A CN 105847889 B CN105847889 B CN 105847889B
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China
Prior art keywords
digital
terminal
advertisement
user
group
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Expired - Fee Related
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CN201610184104.1A
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Chinese (zh)
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CN105847889A (en
Inventor
胡加平
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Shenzhen Jiuzhou Electric Appliance Co Ltd
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Shenzhen Jiuzhou Electric Appliance Co Ltd
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Priority to CN201610184104.1A priority Critical patent/CN105847889B/en
Publication of CN105847889A publication Critical patent/CN105847889A/en
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Publication of CN105847889B publication Critical patent/CN105847889B/en
Expired - Fee Related legal-status Critical Current
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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26241Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44218Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program

Abstract

The present invention relates to a kind of advertisement in digital television recognition methods and systems, the viewing data of a large number of users are acquired by digital TV terminal and operation behavior is uploaded to advertisement and identifies server, digital TV terminal is sorted out using big data analysis method by advertisement identification server, and monitor the operation behavior of digital TV terminal in each group, the advertising time will be identified as at current time when same group of digital TV terminal occurs and concentrates the operation behavior of zapping, to identify that the advertising time is handled using the measure of setting, user is not needed to go to be switched to other television channels manually, the operation of user is not will increase, it is conducive to user significantly to watch.

Description

Advertisement in digital television recognition methods and system
Technical field
The present invention relates to the communications field more particularly to a kind of advertisement in digital television recognition methods and systems.
Background technique
With the development of digital television bidirectional network and telecommunication network, digital TV terminal (TV, set-top box) all has It is connected to the function of network, more and more network functions and internet program abundant is brought for user, also considerably increases The communication capacity of digital TV terminal and network front end server.
Currently, a digital-TV operator generally requires to relay the program of other operators in digital television system, Or programs of other areas and country, there are a large amount of advertisement and advertising times in these programs, but these big multipair are worked as Ground digital television terminal user does not have practical value, influences local user instead and watches TV programme, brings very to local user Big inconvenient, user is seeing these advertisements, when reaching the advertising time, can only go to be switched to other manually if user does not like Television channel, this adds increased the operations of user, are unfavorable for user's viewing.
Summary of the invention
In view of this, it is necessary to for above-mentioned a large amount of advertisement and advertising time influence local user watch TV programme, The problem of bringing very big inconvenience to local user provides a kind of advertisement in digital television recognition methods and system.
A kind of advertisement in digital television recognition methods provided by the invention, includes the following steps:
S10: when user watches TV programme, the viewing data and operation row of control digital TV terminal acquisition user For, and it is uploaded to preset advertisement identification server;
S20: obtaining the EPG information of all TV programme, and is supplied to advertisement identification server;
S30: in conjunction with EPG information, control collects viewing data and operation behavior by advertisement identification server, by institute There is the digital TV terminal of viewing same television program to collect to one group, and monitors the behaviour of digital TV terminal in each group in real time Make behavior;
S40: if the digital TV terminal with group occurs concentrating the operation behavior of zapping, current time advertisement will be identified as Time, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
In one of them embodiment, the step S30 further include:
In conjunction with the viewing data of EPG information and user, the number that same TV programme are more than predetermined time period will be played Television terminal is collected to one group.
In one of them embodiment, the step S40 further include:
If the digital TV terminal with group occurs concentrating the operation behavior of zapping, TV programme are judged in conjunction with EPG information Playing duration, if playing duration be more than setting duration, will current time be labeled as the advertising time.
In one of them embodiment, the step S40 specifically:
After current time is identified as the advertising time, digital TV terminal is switched to Dual-window in preset duration and is shown Showing, one of window shows that current television program, another window show preset interior perhaps other channel TV programs, Window is selected by user and the window amplification of user's selection is subjected to audio output.
In one of them embodiment, the method also includes: in conjunction with EPG information, if the DTV with group is whole There is the operation behavior of TV programme before concentration switches back into and is maintained at the TV programme switched back into end, then prompts other numbers The television terminal advertising time is over.
A kind of advertisement in digital television identifying system provided by the invention, comprising:
Acquisition module, when user watches TV programme, the viewing data of control digital TV terminal acquisition user and behaviour Make behavior, and is uploaded to preset advertisement identification server;
EPG information obtains module, obtains the EPG information of all TV programme, and is supplied to advertisement identification server;
Module is collected, in conjunction with EPG information, control returns viewing data and operation behavior by advertisement identification server The digital TV terminal of all viewing same television programs is collected to one group, and monitors DTV in each group in real time by collection The operation behavior of terminal;
Advertisement identification module, if the digital TV terminal with group occurs concentrating the operation behavior of zapping, by current time Be identified as the advertising time, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
In one of them embodiment, the viewing data for collecting module combination EPG information and user will be played Same TV programme are more than that the digital TV terminal of predetermined time period is collected to one group.
In one of them embodiment, if the digital TV terminal with group occurs concentrating the operation behavior of zapping, institute The playing duration that advertisement identification module then combines EPG information to judge TV programme is stated, it, will if playing duration is more than setting duration Current time is labeled as the advertising time.
In one of them embodiment, the advertisement identification module after current time is identified as the advertising time, Digital TV terminal is switched to Dual-window in preset duration to show, one of window shows current television program, in addition One window shows preset interior perhaps other channel TV programs, is selected window by user and is amplified the window of user's selection Carry out audio output.
In one of them embodiment, the system also includes:
Advertisement terminates cue module, in conjunction with EPG information, if electricity before concentration switches back into occurs in the digital TV terminal with group Depending on program operation behavior and be maintained at the TV programme switched back into, then prompt other digital TV terminals advertising time to tie Beam.
Advertisement in digital television recognition methods of the present invention and system acquire the viewing number of a large number of users by digital TV terminal It is uploaded to advertisement identification server according to operation behavior, uses big data analysis method by DTV by advertisement identification server Terminal is sorted out, and monitors the operation behavior of digital TV terminal in each group, collects in same group of digital TV terminal To be identified as the advertising time at current time when the operation behavior of middle zapping, thus identify the advertising time using setting measure into Row processing, does not need user and goes to be switched to other television channels manually, not will increase the operation of user, is conducive to user significantly and sees It sees.
Detailed description of the invention
Fig. 1 is the flow chart of the advertisement in digital television recognition methods in one embodiment;
Fig. 2 is the structure chart of the advertisement in digital television identifying system in one embodiment.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to the accompanying drawings and embodiments, right The present invention is further elaborated.It should be appreciated that described herein, specific examples are only used to explain the present invention, not For limiting the present invention.
Fig. 1 is the flow chart of the advertisement in digital television recognition methods in one embodiment, as shown in Figure 1, this method includes Following steps:
S10: when user watches TV programme, the viewing data and operation row of control digital TV terminal acquisition user For, and it is uploaded to preset advertisement identification server.
Currently, user requires to play using digital TV terminal when watching TV programme.Digital TV terminal according to The selection and operation of user plays corresponding TV programme, executes corresponding operation, therefore can be acquired by digital TV terminal The viewing data and operation behavior of user.Wherein, viewing data include: channel information, TV programme, viewing duration of viewing etc. Deng operation behavior includes: volume adjustment, zapping, brightness adjustment etc..
With the development of big data technology, it is able to carry out by big data processing technique and carries out big data processing in real time, The particular kind of relationship of user's watching behavior Yu a certain scene can be found out in a relatively short period of time, therefore passes through viewing data and operation behavior Big data analysis, can also judge whether the TV programme of current channel are in the advertising time, to be identified.The implementation In example, preset advertisement identification server is uploaded to after the viewing data and operation behavior of digital TV terminal acquisition user, A large number of users is analyzed using big data technology on advertisement identification server, advertisement is identified.
S20: obtaining the EPG information of all TV programme, and is supplied to advertisement identification server.
The viewing data and operation behavior of user are uploaded to advertisement identification server after, for user watch data into Row preferably analysis, further also obtains the EPG information of all TV programme, understands the viewing data of user in real time.
S30: in conjunction with EPG information, control collects viewing data and operation behavior by advertisement identification server, by institute There is the digital TV terminal of viewing same television program to collect to one group, and monitors the behaviour of digital TV terminal in each group in real time Make behavior.
After all sending viewing data, operation behavior and the EPG information of user to advertisement identification server, it is necessary to It is analyzed on advertisement identification server.In conjunction with EPG information, by advertisement identification server to viewing data and operation behavior into Row collects, and the digital TV terminal of all viewing same television programs is collected to one group, monitors number electricity in each group in real time Depending on the operation behavior of terminal, big data analysis is carried out to the operation behavior of the digital TV terminal with same television program.
In further mode, for the accuracy for improving identification, when being collected, the step further include:
In conjunction with the viewing data of EPG information and user, the number that same TV programme are more than predetermined time period will be played Television terminal is collected to one group.It can effectively avoid belonging to the DTV that cut bank watches same TV programme in the process in this way Terminal is more accurately filtered out to the interested user of current television program.
S40: if the digital TV terminal with group occurs concentrating the operation behavior of zapping, current time advertisement will be identified as Time, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
User is when watching TV programme, if reaching the advertising time, user is usually away from keyboard or selection zapping is grasped Make, concentrate zapping behavior to be monitored by whether occurring to user, can judge greatly to may be currently very when belonging to advertisement Between, therefore in monitoring each group in real time during the operation behavior of digital TV terminal, the digital TV terminal with group collects The operation behavior of middle zapping will then be labeled as the advertising time current time, and according to setting measure, at the advertising time Reason.
Further, since the advertising time appears between two TV programme, according to the TV programme time started and Playing duration can help to identify whether to reach the advertising time, therefore to increase the accuracy of advertisement identification, the step further include: If the digital TV terminal with group occurs concentrating the operation behavior of zapping, when judging the broadcasting of TV programme in conjunction with EPG information It is long, if playing duration is more than setting duration, current time the advertising time will be labeled as.There are each TV programme in EPG information At the beginning of, according to time started and current time, the playing duration of available TV programme.
Further, after current time is identified as the advertising time, electricity is watched to avoid identification error from influencing user Depending on program, in the step, to same group in all digital TV terminals according to setting measure, the advertising time handle specific Are as follows: after current time is identified as the advertising time, digital TV terminal is switched to Dual-window in preset duration and is shown, In window show that current television program, another window shows preset interior perhaps other channel TV programs, by with Family selects window and the window amplification of user's selection is carried out audio output.Current television section is retained by a period of time in this way Mesh selects window to play required TV programme or content, does not influence the viewing of user by user.
User is after switching TV program, at the end of the advertising time, user toward contact need switch back into before TV Program switches for the convenience of the user, and this method further comprises the steps of:
In conjunction with EPG information, if there is the operation behavior of TV programme before concentration switches back into the digital TV terminal of group And be maintained at the TV programme switched back into, then prompt other digital TV terminals advertising time to be over.In this way, by multi-purpose The operation behavior switched back at family, big data analyse whether that the advertising time is over, to other numbers switched back into not yet Word television terminal is prompted, and user is avoided to miss the TV programme for wanting to see.
The advertisement in digital television recognition methods acquires the viewing data of a large number of users by digital TV terminal and operation is gone Server is identified to be uploaded to advertisement, is returned digital TV terminal using big data analysis method by advertisement identification server Class, and the operation behavior of digital TV terminal in each group is monitored, occur concentrating the behaviour of zapping in same group of digital TV terminal Current time it will be identified as the advertising time when making behavior, to identify that the advertising time is handled using the measure of setting, no It needs user to go to be switched to other television channels manually, not will increase the operation of user, be conducive to user significantly and watch.
Meanwhile the present invention also provides a kind of advertisement in digital television identifying systems, as shown in Fig. 2, the advertisement in digital television is known Other system includes:
Acquisition module 100, user watch TV programme when, control digital TV terminal acquisition user viewing data and Operation behavior, and it is uploaded to preset advertisement identification server.
Currently, user requires to play using digital TV terminal when watching TV programme.Digital TV terminal according to The selection and operation of user plays corresponding TV programme, executes corresponding operation, therefore acquisition module 100 passes through DTV Terminal can acquire the viewing data and operation behavior of user.Wherein, viewing data include: the channel information of viewing, TV Festival Mesh, viewing duration etc., operation behavior includes: volume adjustment, zapping, brightness adjustment etc..
With the development of big data technology, it is able to carry out by big data processing technique and carries out big data processing in real time, The particular kind of relationship of user's watching behavior Yu a certain scene can be found out in a relatively short period of time, therefore passes through viewing data and operation behavior Big data analysis, can also judge whether the TV programme of current channel are in the advertising time, to be identified.The implementation In example, acquisition module 100 is uploaded to preset advertisement after the viewing data and operation behavior of digital TV terminal acquisition user It identifies server, a large number of users is analyzed using big data technology on advertisement identification server, advertisement is identified.
EPG information obtains module 200, obtains the EPG information of all TV programme, and is supplied to advertisement identification server.
The viewing data and operation behavior of user are uploaded to advertisement identification server after, for user watch data into Row preferably analysis, further EPG information obtain the EPG information that module 200 obtains all TV programme, understand user in real time Viewing data.
Module 300 is collected, in conjunction with EPG information, control carries out viewing data and operation behavior by advertisement identification server It collects, the digital TV terminal of all viewing same television programs is collected to one group, and monitor number electricity in each group in real time Depending on the operation behavior of terminal.
After all sending viewing data, operation behavior and the EPG information of user to advertisement identification server, it is necessary to It is analyzed on advertisement identification server.Module 300 is collected in conjunction with EPG information, control is by advertisement identification server to viewing Data and operation behavior are collected, and the digital TV terminal of all viewing same television programs is collected to one group, is supervised in real time The operation behavior for controlling digital TV terminal in each group, to the operation behavior of the digital TV terminal with same television program into Row big data analysis.
In further mode, collects module 300 when being collected for the accuracy for improving identification and EPG is combined to believe The viewing data of breath and user will play digital TV terminal of the same TV programme more than predetermined time period and collect to one Group.It can effectively avoid belonging to the digital TV terminal that cut bank watches same TV programme in the process in this way, more accurately It filters out to the interested user of current television program.
Advertisement identification module 400, if the digital TV terminal with group occurs concentrating the operation behavior of zapping, when will be current Quarter is identified as the advertising time, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
User is when watching TV programme, if reaching the advertising time, user is usually away from keyboard or selection zapping is grasped Make, concentrate zapping behavior to be monitored by whether occurring to user, can judge greatly to may be currently very when belonging to advertisement Between, thus advertisement identification module 400 monitor in real time each group in digital TV terminal operation behavior during, with group number Television terminal occurs concentrating the operation behavior of zapping, then will be labeled as the advertising time current time, and according to setting measure, right Advertising time is handled.
Further, since the advertising time appears between two TV programme, according to the TV programme time started and Playing duration can help to identify whether to reach the advertising time, therefore to increase the accuracy of advertisement identification, if with the number of group Television terminal occurs concentrating the operation behavior of zapping, and advertisement identification module 400 then judges the broadcasting of TV programme in conjunction with EPG information Duration will be labeled as the advertising time if playing duration is more than setting duration at current time.There is each TV Festival in EPG information The purpose time started, according to time started and current time, the playing duration of available TV programme.
Further, after current time is identified as the advertising time, electricity is watched to avoid identification error from influencing user Depending on program, current time after being identified as the advertising time by advertisement identification module 400, by digital TV terminal in preset duration Dual-window is switched to show, one of window shows current television program, another window show it is preset it is interior perhaps its His channel TV program selects window by user and the window amplification of user's selection is carried out audio output.Pass through one section in this way Time retains current television program, selects window to play required TV programme or content by user, does not influence user's Viewing.
User is after switching TV program, at the end of the advertising time, user toward contact need switch back into before TV Program switches for the convenience of the user, the system further include:
Advertisement terminates cue module, in conjunction with EPG information, if electricity before concentration switches back into occurs in the digital TV terminal with group Depending on program operation behavior and be maintained at the TV programme switched back into, then prompt other digital TV terminals, the advertising time is Terminate.In this way, passing through the operation behavior of multi-user switched back into, big data analyses whether that the advertising time is over, to also Other digital TV terminals not switched back into are prompted, and user is avoided to miss the TV programme for wanting to see.
The advertisement in digital television identifying system acquires the viewing data of a large number of users by digital TV terminal and operation is gone Server is identified to be uploaded to advertisement, is returned digital TV terminal using big data analysis method by advertisement identification server Class, and the operation behavior of digital TV terminal in each group is monitored, occur concentrating the behaviour of zapping in same group of digital TV terminal Current time it will be identified as the advertising time when making behavior, to identify that the advertising time is handled using the measure of setting, no It needs user to go to be switched to other television channels manually, not will increase the operation of user, be conducive to user significantly and watch.
Advertisement in digital television recognition methods of the present invention and system acquire the viewing number of a large number of users by digital TV terminal It is uploaded to advertisement identification server according to operation behavior, uses big data analysis method by DTV by advertisement identification server Terminal is sorted out, and monitors the operation behavior of digital TV terminal in each group, collects in same group of digital TV terminal To be identified as the advertising time at current time when the operation behavior of middle zapping, thus identify the advertising time using setting measure into Row processing, does not need user and goes to be switched to other television channels manually, not will increase the operation of user, is conducive to user significantly and sees It sees.
The above is merely preferred embodiments of the present invention, be not intended to limit the invention, it is all in spirit of the invention and Made any modifications, equivalent replacements, and improvements etc., should all be included in the protection scope of the present invention within principle.

Claims (10)

1. a kind of advertisement in digital television recognition methods, which comprises the steps of:
S10: when user watches TV programme, the viewing data and operation behavior of control digital TV terminal acquisition user, and It is uploaded to preset advertisement identification server;
S20: obtaining the EPG information of all TV programme, and is supplied to advertisement identification server;
S30: in conjunction with EPG information, control collects viewing data and operation behavior by advertisement identification server, by all sights It sees that the digital TV terminal of same television program is collected to one group, and monitors the operation row of digital TV terminal in each group in real time For;
S40: if the digital TV terminal with group occurs concentrating the operation behavior of zapping, when will be identified as advertisement at current time Between, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
2. advertisement in digital television recognition methods according to claim 1, which is characterized in that the step S30 further include:
In conjunction with the viewing data of EPG information and user, the DTV that same TV programme are more than predetermined time period will be played Terminal is collected to one group.
3. advertisement in digital television recognition methods according to claim 1, which is characterized in that the step S40 further include:
If the digital TV terminal with group occurs concentrating the operation behavior of zapping, broadcasting for TV programme is judged in conjunction with EPG information Duration is put, if playing duration is more than setting duration, the advertising time will be labeled as at current time.
4. advertisement in digital television recognition methods according to claim 1, which is characterized in that the step S40 specifically:
After current time is identified as the advertising time, digital TV terminal is switched to Dual-window in preset duration and is shown, One of window shows that current television program, another window show preset interior perhaps other channel TV programs, by User selects window and the window amplification of user's selection is carried out audio output.
5. advertisement in digital television recognition methods according to claim 1, which is characterized in that the method also includes: in conjunction with EPG information, if the digital TV terminal with group the operation behavior of TV programme before concentration switches back into occurs and is maintained at switching The TV programme returned, then prompt other digital TV terminal advertising times to be over.
6. a kind of advertisement in digital television identifying system characterized by comprising
Acquisition module, when user watches TV programme, the viewing data and operation row of control digital TV terminal acquisition user For, and it is uploaded to preset advertisement identification server;
EPG information obtains module, obtains the EPG information of all TV programme, and is supplied to advertisement identification server;
Module is collected, in conjunction with EPG information, control collects viewing data and operation behavior by advertisement identification server, will The digital TV terminal of all viewing same television programs is collected to one group, and monitors digital TV terminal in each group in real time Operation behavior;
Advertisement identification module will identify at current time if the digital TV terminal with group occurs concentrating the operation behavior of zapping For the advertising time, to same group in all digital TV terminals according to setting measure, the advertising time is handled.
7. advertisement in digital television identifying system according to claim 6, which is characterized in that described to collect module combination EPG The viewing data of information and user will play digital TV terminal of the same TV programme more than predetermined time period and collect to one Group.
8. advertisement in digital television identifying system according to claim 6, which is characterized in that if with the digital TV terminal of group Occurring concentrating the operation behavior of zapping, the advertisement identification module then combines EPG information to judge the playing durations of TV programme, if Playing duration is more than setting duration, then will be labeled as the advertising time at current time.
9. advertisement in digital television identifying system according to claim 6, which is characterized in that the advertisement identification module is in handle After current time is identified as the advertising time, digital TV terminal is switched to Dual-window in preset duration and is shown, one of them Window shows that current television program, another window show preset interior perhaps other channel TV programs, selected by user The window amplification of user's selection is simultaneously carried out audio output by window.
10. advertisement in digital television identifying system according to claim 6, which is characterized in that the system also includes:
Advertisement terminates cue module, in conjunction with EPG information, if TV Festival before concentration switches back into occurs in the digital TV terminal with group Purpose operation behavior and the TV programme switched back into are maintained at, then other digital TV terminals advertising time is prompted to be over.
CN201610184104.1A 2016-03-28 2016-03-28 Advertisement in digital television recognition methods and system Expired - Fee Related CN105847889B (en)

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CN108540833A (en) * 2018-04-16 2018-09-14 北京交通大学 A kind of television advertising recognition methods based on camera lens

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