CN105677786A - Instant messaging establishing method and device - Google Patents

Instant messaging establishing method and device Download PDF

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Publication number
CN105677786A
CN105677786A CN201511027968.4A CN201511027968A CN105677786A CN 105677786 A CN105677786 A CN 105677786A CN 201511027968 A CN201511027968 A CN 201511027968A CN 105677786 A CN105677786 A CN 105677786A
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CN
China
Prior art keywords
instant messaging
user
theme
unit
material data
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201511027968.4A
Other languages
Chinese (zh)
Inventor
陈开江
文君
薛俊强
吴韵卫
高蕾
李友
张密
严维艰
李勤
漆欢欢
田得聖
夏光灿
曾海龙
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Wanwuhuakai Network Technology Co Ltd
Original Assignee
Beijing Wanwuhuakai Network Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Beijing Wanwuhuakai Network Technology Co Ltd filed Critical Beijing Wanwuhuakai Network Technology Co Ltd
Priority to CN201511027968.4A priority Critical patent/CN105677786A/en
Publication of CN105677786A publication Critical patent/CN105677786A/en
Pending legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/955Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking

Abstract

The invention relates to an instant messaging establishing method and device. The instant messaging establishing method comprises steps of receiving material data from an initiation user; analyzing the material data in order to obtain the instant messaging theme; selecting a target user matched with the instant messaging theme; and establishing an instant messaging conversation between the initiation user and the target user. By employing the instant messaging establishing method and device, instant messaging can be established efficiently and intelligently.

Description

A kind of instant messaging method for building up and device
Technical field
The present invention relates to the communications field, particularly relate to a kind of instant messaging method for building up and device.
Background technology
Along with the development of Internet technology and communication technology, increasing user selects to be exchanged with cordless communication network by wired network network diagram, and multiple chat software also arises at the historic moment, to meet the demand of user's remote communication.
But, the approach that existing instant messaging is set up is comparatively single, and efficiency and intelligent level have to be hoisted.
Summary of the invention
Present invention solves the technical problem that the instant messaging method for building up being to provide a kind of high efficiency smart.
For solving above-mentioned technical problem, the embodiment of the present invention provides a kind of instant messaging method for building up, including:
Receive from the material data initiating user;
Analyze described material data, to obtain the theme of instant messaging;
Choose the targeted customer that the theme with described instant messaging mates;
Instant communication session is set up between described initiation user and described targeted customer.
Optionally, after described instant communication session is set up, also including: give notice to each user in described instant communication session, described notice includes the information being currently joined into other users of described instant communication session.
Optionally, the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
Optionally, the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD.
Optionally, the theme obtaining described instant messaging includes: described material data is carried out data mining, with the information that acquisition wherein comprises; According to the information that data mining obtains, it is determined that the theme of described instant messaging.
Optionally, choose the targeted customer that the theme with described instant messaging mates to include:
Analyze passing behavioural information and/or the materials for registration of user, calculate the matching degree of described user and described instant messaging theme;
Described matching degree is described targeted customer higher than the user of matching degree threshold value.
Optionally, described passing behavioural information includes following at least any of: clicks historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, share historical record and search history record.
Optionally, described materials for registration includes following at least one: sex, age, birthplace, marital status and fertility status.
The embodiment of the present invention also provides for a kind of instant messaging and sets up device, including:
Material data receives unit, is suitable to receive the material data from initiating user;
Analytic unit, is suitable to analyze described material data, to obtain the theme of instant messaging;
Targeted customer chooses unit, is suitable to choose the targeted customer that the theme with described instant messaging mates;
Instant communication session initiates unit, is suitable to set up instant communication session between described initiation user and described targeted customer.
Optionally, described instant messaging is set up device and is also included: notification unit, is suitable to give notice to each user in described instant communication session, and described notice includes the information being currently joined into other users of described instant communication session.
Optionally, the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
Optionally, the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD.
Optionally, described analytic unit includes data mining unit and unit determined in theme, wherein:
Described data mining unit is suitable to described material data is carried out data mining, with the information that acquisition wherein comprises;
Described theme determines that unit is suitable to the information obtained according to data mining, it is determined that the theme of described instant messaging.
Optionally, described targeted customer chooses unit and includes matching degree computing unit and determine unit; Wherein:
Described matching degree computing unit is suitable to analyze passing behavioural information and/or the materials for registration of user, calculates the matching degree of described user and described instant messaging theme;
Described determine unit, be adapted to determine that described matching degree is described targeted customer higher than the user of matching degree threshold value.
Optionally, described passing behavioural information includes following at least any of: clicks historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, share historical record and search history record.
Optionally, described materials for registration includes following at least one: sex, age, birthplace, marital status and fertility status.
Compared with prior art, the technical scheme of the embodiment of the present invention has the advantages that
By being analyzed from the material data initiating user, obtain the theme of instant messaging, it is not necessary to initiate user and carry out accurate classification input, the intention initiating user can be carried out intelligentized judgement; Choose the targeted customer mated with instant messaging theme, instant communication session is set up between described initiation user and described targeted customer, session object is selected obtain the information of other users a large amount of without user after, Internet resources can be saved, it is possible to give, with higher efficiency, the discourse referent that user is broader.
Accompanying drawing explanation
Fig. 1 is the structural representation that in the embodiment of the present invention, a kind of instant messaging sets up system;
Fig. 2 is the flow chart of a kind of instant messaging method for building up in the embodiment of the present invention;
Fig. 3 is the structural representation that in the embodiment of the present invention, a kind of instant messaging sets up device.
Detailed description of the invention
As it was previously stated, along with the development of Internet technology and communication technology, increasing user selects to be exchanged with cordless communication network by the Internet, and multiple chat software also arises at the historic moment, to meet the demand of user's remote communication. But, the approach that existing instant messaging is set up is comparatively single, and efficiency and intelligent level have to be hoisted.
In the prior art, if user needs to carry out instant messaging around to a certain topic, it is possible to manually found the user that interest is identical by chat software, exchange after adding good friend;The topic that Web search is interested can also be passed through, exchange in the way of message board; If desired when many people exchange, it is necessary to set up group chat and manually contact person inserted group chat.
Finding, by chat software, the user that interest is identical, exchange after adding good friend, process is relatively complicated, it is necessary to by the substantial amounts of subscriber data of Network Capture, take Internet resources more; Being exchanged by the mode of message board, real-time is poor; Carry out multi-conference need to initiate the operation that user is more by setting up group chat the artificial mode that contact person is inserted group chat.
It can be seen that when initiating user and needing to carry out instant messaging with regard to particular topic, utilize that chat software of the prior art can generation efficiency be relatively low, waste Internet resources and the poor problem of Consumer's Experience.
In embodiments of the present invention, by being analyzed from the material data initiating user, obtain the theme of instant messaging, it is not necessary to initiate user and carry out accurate classification input, the intention initiating user can be carried out intelligentized judgement; Choose the targeted customer mated with instant messaging theme, instant communication session is set up between described initiation user and described targeted customer, session object is selected obtain the information of other users a large amount of without user after, save Internet resources, it is possible to give to send out the discourse referent that family is broader with higher efficiency.
Understandable for enabling the above-mentioned purpose of the present invention, feature and beneficial effect to become apparent from, below in conjunction with accompanying drawing, specific embodiments of the invention are described in detail.
Fig. 1 is the structural representation that in the embodiment of the present invention, a kind of instant messaging sets up system.
Instantaneous communication system can include instant messaging and set up server 21 and multiple client 22. It can be single server, distributed server or server cluster that instant messaging sets up server 21. Multiple clients 22 can be possess the equipment of communication function, for instance mobile phone, panel computer, computer etc.
Any one in multiple clients 22 all can as initiating client corresponding to user. User can set up the page of server 21 correspondence by client 22 access of instant communicating, it is also possible to downloads corresponding application software in client 22, to realize the instant messaging method for building up in the embodiment of the present invention.
Fig. 2 is the structural representation that in the embodiment of the present invention, a kind of instant messaging sets up system, illustrates below in conjunction with Fig. 1 and Fig. 2.
In step s 11, receive from the material data initiating user.
Initiation user can set up server 21 by client 22 to instant messaging and send material data. In being embodied as, the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
Can be seen that, set up server 21 to instant messaging and send material data, both can be send user from primary input or the local data being stored in client 22, it is also possible to be initiate the forwarding that content of pages interested or page link are carried out by user when adopting client 22 to browse webpage.
In being embodied as, the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD. Wherein, instant messaging set up server to merchandise news, store information, brand message reception, it is possible to receive when initiating user and need to set up instant messaging; Reception to UAD, it is possible to carry out receiving when user registers initiating user. Instant messaging sets up server 21 can set up customer data base, and UAD is stored.UAD can include in sex, age, birthplace, marital status and fertility status one or more.
In step s 12, analyze described material data, to obtain the theme of instant messaging.
By instant messaging, the analysis of material data can be set up server 21 complete. Analyze material data to carry out for the type of material data, such as, the modes such as keyword extraction can be adopted to carry out the analysis of the material data of text formatting, it is analyzed first picture, voice and web page interlinkage being resolved to the material data of the forms such as picture, voice and web page interlinkage, be converted to easy-to-handle form, such as be converted to text formatting, then process.
In being embodied as, obtain the theme of described instant messaging and may include that described material data is carried out data mining, with the information that acquisition wherein comprises; According to the information that data mining obtains, it is determined that the theme of described instant messaging.
In an embodiment of the present invention, material data is carried out excavation and can be through in the following manner realization: collect keyword sample, mark the affiliated classification of every sample, construct mathematical model, coding training to a set of model parameter, use this model parameter automatically to identify the classification of the unknown keyword outside existing sample in the application stage.
Keyword sample can be set up server 21 by instant messaging and receives from the information of client 22 and be analyzed obtaining, it is also possible to be utilize existing keyword Sample Storehouse. Keyword can be commodity title text. Model parameter can comprise the characteristic parameter of the corresponding customer group of certain classification, for instance, age, sex, occupation, education degree, preference etc.
In an alternative embodiment of the invention, material data is carried out excavation and may include that existing keyword sample, utilize mathematical model, designated key number, automatically wherein best theme dividing mode is found, and save as a set of model parameter, in the application stage, utilize this model parameter automatically to identify the theme of new keyword.
In step s 13, the targeted customer that the theme with described instant messaging mates is chosen.
In instant connection setup server 21, user's historical data base can be set up, by user's historical data base is retrieved, to find targeted customer. Third-party user's historical data base can also be utilized to find targeted customer.
Targeted customer can be one, it is also possible to is multiple, and particular number can by initiating user setup, it is also possible to is set up server 21 by instant messaging and carries out quantity recommendation. Initiate user and the default number of targeted customer can be set, set up instant messaging every time and all carry out according to this default number, it is also possible to be configured for the instant messaging that will initiate before setting up instant messaging.
Instant messaging is set up server 21 and can user's historical data base be retrieved, and stops retrieval after the quantity finding targeted customer reaches the targeted customer's quantity preset.
In being embodied as, choose the targeted customer mated with the theme of described instant messaging and may include that the passing behavioural information and/or materials for registration of analyzing user, calculate the matching degree of described user and described instant messaging theme; Described matching degree is described targeted customer higher than the user of matching degree threshold value.
In being embodied as one, passing behavioural information can include clicking historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, sharing in historical record and search history record one or more.
In another is embodied as, described materials for registration can include in sex, age, birthplace, marital status and fertility status one or more.
The calculating of matching degree can consider multiple correlation factors, it is possible to different factors is weighted, and finally gives the numerical value between 0 to 1, and matching degree threshold value is for example, it can be set to be 0.5, and matching degree is targeted customer higher than the user of matching degree threshold value.
In step S14, between described initiation user and described targeted customer, set up instant communication session.
Setting up instant communication session can be generate instant communication session interface, and the participant for initiating client 22 corresponding to user and each instant communication session provides interface entrance.
In being embodied as, instant messaging method for building up can also include step S15.
In step S15, giving notice to each user in described instant communication session, described notice includes the information being currently joined into other users of described instant communication session.
User in instant communication session after receiving notice, according to adding absolutely this session, or can also arrange acceptance or the refusal certain type of session of addition, to realize the selection to instant communication session.
The embodiment of the present invention, by being analyzed from the material data initiating user, obtains the theme of instant messaging, it is not necessary to initiates user and carries out accurate classification input, the intention initiating user can be carried out intelligentized judgement; Choose the targeted customer mated with instant messaging theme, between described initiation user and described targeted customer, set up instant communication session, select session object obtain the information of other users a large amount of without user after, save Internet resources. Owing to the foundation of the instant communication session in the embodiment of the present invention is not required between the user of each participation, there is friends, such that it is able to give, with higher efficiency, the discourse referent that user is broader.
The embodiment of the present invention also provides for a kind of instant messaging and sets up device, and its structural representation is referring to Fig. 3.
Instant messaging is set up device and is included: material data receives unit 31, analytic unit 32, targeted customer chooses unit 33 and instant communication session initiates unit 34.
Material data receives unit 31, is suitable to receive the material data from initiating user;
Analytic unit 32, is suitable to analyze described material data, to obtain the theme of instant messaging;
Targeted customer chooses unit 33, is suitable to choose the targeted customer that the theme with described instant messaging mates;
Instant communication session initiates unit 34, is suitable to set up instant communication session between described initiation user and described targeted customer.
In being embodied as, instant messaging is set up device and can also be included: notification unit 35, is suitable to give notice to each user in described instant communication session, and described notice includes the information being currently joined into other users of described instant communication session.
In being embodied as, the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
In being embodied as, the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD.
In being embodied as, described analytic unit 32 can include data mining unit and unit (not shown) determined in theme, wherein:
Described data mining unit is suitable to described material data is carried out data mining, with the information that acquisition wherein comprises;
Described theme determines that unit is suitable to the information obtained according to data mining, it is determined that the theme of described instant messaging.
In being embodied as, described targeted customer chooses unit 33 and can include matching degree computing unit and determine unit;Wherein:
Described matching degree computing unit is suitable to analyze passing behavioural information and/or the materials for registration of user, calculates the matching degree of described user and described instant messaging theme;
Described determine unit, be adapted to determine that described matching degree is described targeted customer higher than the user of matching degree threshold value.
In being embodied as, described passing behavioural information includes following at least any of: clicks historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, share historical record and search history record.
In being embodied as, described materials for registration includes following at least one: sex, age, birthplace, marital status and fertility status.
Instant messaging in the embodiment of the present invention is set up device and be may be located at instant messaging as shown in Figure 1 and set up in server 21.
One of ordinary skill in the art will appreciate that all or part of step in the various methods of above-described embodiment can be by the hardware that program carrys out instruction relevant and completes, this program can be stored in a computer-readable recording medium, and storage medium may include that ROM, RAM, disk or CD etc.
Although present disclosure is as above, but the present invention is not limited to this. Any those skilled in the art, without departing from the spirit and scope of the present invention, all can make various changes or modifications, and therefore protection scope of the present invention should be as the criterion with claim limited range.

Claims (16)

1. an instant messaging method for building up, it is characterised in that including:
Receive from the material data initiating user;
Analyze described material data, to obtain the theme of instant messaging;
Choose the targeted customer that the theme with described instant messaging mates;
Instant communication session is set up between described initiation user and described targeted customer.
2. instant messaging method for building up according to claim 1, it is characterized in that, after described instant communication session is set up, also including: give notice to each user in described instant communication session, described notice includes the information being currently joined into other users of described instant communication session.
3. instant messaging method for building up according to claim 1, it is characterised in that the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
4. instant messaging method for building up according to claim 1, it is characterised in that the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD.
5. instant messaging method for building up according to claim 1, it is characterised in that the theme obtaining described instant messaging includes: described material data is carried out data mining, with the information that acquisition wherein comprises; According to the information that data mining obtains, it is determined that the theme of described instant messaging.
6. instant messaging method for building up according to claim 1, it is characterised in that choose the targeted customer that the theme with described instant messaging mates and include:
Analyze passing behavioural information and/or the materials for registration of user, calculate the matching degree of described user and described instant messaging theme;
Described matching degree is described targeted customer higher than the user of matching degree threshold value.
7. instant messaging method for building up according to claim 6, it is characterized in that, described passing behavioural information includes following at least any of: clicks historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, share historical record and search history record.
8. instant messaging method for building up according to claim 6, it is characterised in that described materials for registration includes following at least one: sex, age, birthplace, marital status and fertility status.
9. an instant messaging sets up device, it is characterised in that including:
Material data receives unit, is suitable to receive the material data from initiating user;
Analytic unit, is suitable to analyze described material data, to obtain the theme of instant messaging;
Targeted customer chooses unit, is suitable to choose the targeted customer that the theme with described instant messaging mates;
Instant communication session initiates unit, is suitable to set up instant communication session between described initiation user and described targeted customer.
10. instant messaging according to claim 9 sets up device, it is characterized in that, also including: notification unit, be suitable to give notice to each user in described instant communication session, described notice includes the information being currently joined into other users of described instant communication session.
11. instant messaging according to claim 9 sets up device, it is characterised in that the form of described material data includes following at least one: text, picture, voice and web page interlinkage.
12. instant messaging according to claim 9 sets up device, it is characterised in that the information that described material data comprises includes following at least one: merchandise news, store information, brand message and UAD.
13. instant messaging according to claim 9 sets up device, it is characterised in that described analytic unit includes data mining unit and unit determined in theme, wherein:
Described data mining unit is suitable to described material data is carried out data mining, with the information that acquisition wherein comprises;
Described theme determines that unit is suitable to the information obtained according to data mining, it is determined that the theme of described instant messaging.
14. instant messaging according to claim 9 sets up device, it is characterised in that described targeted customer chooses unit and includes matching degree computing unit and determine unit; Wherein:
Described matching degree computing unit is suitable to analyze passing behavioural information and/or the materials for registration of user, calculates the matching degree of described user and described instant messaging theme;
Described determine that unit is suitable to higher than the user of matching degree threshold value, described matching degree is defined as described targeted customer.
15. instant messaging according to claim 14 sets up device, it is characterized in that, described passing behavioural information includes following at least any of: clicks historical record, collection historical record, purchase history, concern historical record, instant messaging historical record, share historical record and search history record.
16. instant messaging according to claim 14 sets up device, it is characterised in that described materials for registration includes following at least one: sex, age, birthplace, marital status and fertility status.
CN201511027968.4A 2015-12-30 2015-12-30 Instant messaging establishing method and device Pending CN105677786A (en)

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