CN105426523B - The methods of exhibiting and device of content item - Google Patents

The methods of exhibiting and device of content item Download PDF

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Publication number
CN105426523B
CN105426523B CN201510891966.3A CN201510891966A CN105426523B CN 105426523 B CN105426523 B CN 105426523B CN 201510891966 A CN201510891966 A CN 201510891966A CN 105426523 B CN105426523 B CN 105426523B
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content item
specified
resource
interface
identification
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CN105426523A (en
Inventor
许瑞军
张波
文振威
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Xiaomi Inc
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Xiaomi Inc
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/14Digital output to display device ; Cooperation and interconnection of the display device with other functional units

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  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Data Mining & Analysis (AREA)
  • Human Computer Interaction (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

Present disclose provides a kind of methods of exhibiting of content item and devices, belong to network technique field.This method comprises: detecting whether the specified resource includes designated identification if receiving the installation instruction to specified resource ready for use, which, which is used to indicate, shows content item in the default interface of terminal;If detecting, the specified resource includes the designated identification, sends content item acquisition request to server, which carries specified resource identification, and content item acquisition request is for making server return to specified content item;Receive the specified content item;The specified resource is installed;In the operational process for specifying resource, presets and show the specified content item on interface at this.The technical solution of the disclosure makes the displaying of content item more have user's specific aim, and since above-mentioned specified resource is that actively downloading uses user, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also increase user's viscosity.

Description

The methods of exhibiting and device of content item
Technical field
This disclosure relates to the methods of exhibiting and device of network technique field more particularly to a kind of content item.
Background technique
With the development of network technology, content item, such as advertisement are increasingly common in people's lives, exhibition Show mode also increasingly diversification.In the terminal, server can push to content item in certain applications, when user opens this A bit in application, terminal i.e. can be in the default page presentation content item of application.
In the related technology, content item is usually pushed to and is mounted in all terminals of certain applications by server, and is being answered Default page presentation content item, however during above-mentioned push content item, the target of server push content item is institute There is the terminal for being mounted with the application, push mode does not have user's specific aim, in addition, the push of such content item and displaying side Formula is also possible to that some users is made to generate dislike mood, to cause the conversion ratio of content item poor, and will affect related application It uses, and then reduces the viscosity of user.
Summary of the invention
To overcome the problems in correlation technique, the disclosure provides the methods of exhibiting and device of a kind of content item.
According to the first aspect of the embodiments of the present disclosure, a kind of methods of exhibiting of content item is provided, comprising:
If receiving the installation instruction to specified resource ready for use, detect whether the specified resource includes specified mark Know, the designated identification, which is used to indicate, shows content item in the default interface of terminal;
If detecting, the specified resource includes the designated identification, sends content item acquisition request, institute to server It states content item acquisition request and carries specified resource identification, the content item acquisition request is for returning to the server in specified Rong Xiang;
Receive the specified content item;
The specified resource is installed;
In the operational process of the specified resource, the specified content item is shown on the default interface.
In the first possible embodiment of first aspect, the method also includes:
Exposure frequency according to the specified content item at the default interface, the content item for generating terminal show report, The content item shows that report counts the displaying situation of the specified content item for the server;
The content item, which is sent, to the server shows report.
In second of possible embodiment of first aspect, the default interface is nearest task interface.
In the third possible embodiment of first aspect, the specified resource includes theme.
In the 4th kind of possible embodiment of first aspect, the specified content item includes content item link, described Content item link is for jumping to specified page after terminal is detected to the trigger action of content item link.
According to the second aspect of an embodiment of the present disclosure, a kind of methods of exhibiting of content item is provided, comprising:
The content item acquisition request that terminal is sent is received, the content item acquisition request carries specified resource identification;
According to the specified resource identification, from database of content items, specified content item, the database of content items are obtained For store content items and corresponding resource identification;
The specified content item is sent to the terminal, the specified content item is used to make the terminal in specified resource In operational process, the specified content item is shown on default interface.
In the first possible embodiment of second aspect, the method also includes:
It receives the content item that the terminal is sent and shows report, the content item shows that report includes the specified content item Exposure frequency at the default interface;
Show that report counts the displaying situation of the specified content item according to the content item.
In second of possible embodiment of second aspect, the default interface is nearest task interface.
In the third possible embodiment of second aspect, the specified resource includes theme.
In the 4th kind of possible embodiment of second aspect, the specified content item includes content item link, described Content item link is for jumping to specified page after terminal is detected to the trigger action of content item link.
According to the third aspect of an embodiment of the present disclosure, a kind of displaying device of content item is provided, comprising:
Detection module, if detecting the specified resource is for receiving the installation instruction to specified resource ready for use No includes designated identification, and the designated identification, which is used to indicate, shows content item in the default interface of terminal;
Sending module, if detecting that the specified resource includes the designated identification for the detection module, to clothes Business device sends content item acquisition request, and the content item acquisition request carries specified resource identification, the content item acquisition request For making the server return to specified content item;
Receiving module, for receiving the specified content item;
Module is installed, for installing the specified resource;
Display module, for showing the reception on the default interface in the operational process of the specified resource The received specified content item of module.
In the first possible embodiment of the third aspect, described device further include:
Generation module generates the interior of terminal for the exposure frequency according to the specified content item at the default interface Hold item and show report, the content item shows that report unites to the displaying situation of the specified content item for the server Meter;
The sending module is also used to send the content item that the generation module generates to the server and shows report It accuses.
In second of possible embodiment of the third aspect, the default interface is nearest task interface.
In the third possible embodiment of the third aspect, the specified resource includes theme.
In the 4th kind of possible embodiment of the third aspect, the specified content item includes content item link, described Content item link is for jumping to specified page after terminal is detected to the trigger action of content item link.
According to a fourth aspect of embodiments of the present disclosure, a kind of displaying device of content item is provided, comprising:
Receiving module, for receiving the content item acquisition request of terminal transmission, the content item acquisition request carries specified Resource identification;
Module is obtained, for from database of content items, obtaining specified content item, institute according to the specified resource identification Database of content items is stated for store content items and corresponding resource identification;
Sending module, it is described specified for sending the specified content item that the acquisition module obtains to the terminal Content item is used to make the terminal in the operational process of specified resource, shows the specified content item on default interface.
In the first possible embodiment of fourth aspect, the receiving module is also used to:
It receives the content item that the terminal is sent and shows report, the content item shows that report includes the specified content item Exposure frequency at the default interface;
Described device further includes statistical module, the statistical module, for received described interior according to the receiving module Hold item and shows that report counts the displaying situation of the specified content item.
In second of possible embodiment of fourth aspect, the default interface is nearest task interface.
In the third possible embodiment of fourth aspect, the specified resource includes theme.
In the 4th kind of possible embodiment of fourth aspect, the specified content item includes content item link, described Content item link is for jumping to specified page after terminal is detected to the trigger action of content item link.
According to a fifth aspect of the embodiments of the present disclosure, a kind of displaying device of content item is provided, comprising:
Processor;
Memory for storage processor executable instruction;
Wherein, the processor is configured to:
If receiving the installation instruction to specified resource ready for use, detect whether the specified resource includes specified mark Know, the designated identification, which is used to indicate, shows content item in the default interface of terminal;
If detecting, the specified resource includes the designated identification, sends content item acquisition request, institute to server It states content item acquisition request and carries specified resource identification, the content item acquisition request is for returning to the server in specified Rong Xiang;
Receive the specified content item;
The specified resource is installed;
In the operational process of the specified resource, the specified content item is shown on the default interface.
According to a sixth aspect of an embodiment of the present disclosure, a kind of displaying device of content item is provided, comprising:
Processor;
Memory for storage processor executable instruction;
Wherein, the processor is configured to:
The content item acquisition request that terminal is sent is received, the content item acquisition request carries specified resource identification;
According to the specified resource identification, from database of content items, specified content item, the database of content items are obtained For store content items and corresponding resource identification;
The specified content item is sent to the terminal, the specified content item is used to make the terminal in specified resource In operational process, the specified content item is shown on default interface.
The technical scheme provided by this disclosed embodiment can include the following benefits:
For server only to the resource supplying content item comprising designated identification, user, which can choose, downloads above-mentioned resource, and When using above-mentioned resource, terminal can be in default page presentation above content item, so that the displaying of content item more has user's needle To property, and since above-mentioned resource is that actively downloading uses user, thus user will not generate dislike mood to the displaying of content item, The conversion ratio that this allows for content item is higher, can also increase user viscosity, in addition, user switch to every time it is equal when default interface It can show content item, the exposure rate of content item can be improved in this, to increase the income of platform operation quotient.
It should be understood that above general description and following detailed description be only it is exemplary and explanatory, not The disclosure can be limited.
Detailed description of the invention
The drawings herein are incorporated into the specification and forms part of this specification, and shows the implementation for meeting the disclosure Example, and together with specification for explaining the principles of this disclosure.
Fig. 1 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment.
Fig. 2 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment.
Fig. 3 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment.
Fig. 4 is a kind of block diagram of the displaying device of content item shown according to an exemplary embodiment.
Fig. 5 is a kind of block diagram of the displaying device of content item shown according to an exemplary embodiment.
Fig. 6 is a kind of block diagram of the displaying device of content item shown according to an exemplary embodiment.
Fig. 7 is a kind of block diagram of the displaying device of content item shown according to an exemplary embodiment.
Fig. 8 is a kind of block diagram of the displaying device 800 of content item shown according to an exemplary embodiment.
Fig. 9 is a kind of block diagram of the displaying device 900 of content item shown according to an exemplary embodiment.
Specific embodiment
To keep the purposes, technical schemes and advantages of the disclosure clearer, below in conjunction with attached drawing to disclosure embodiment party Formula is described in further detail.
Example embodiments are described in detail here, and the example is illustrated in the accompanying drawings.Following description is related to When attached drawing, unless otherwise indicated, the same numbers in different drawings indicate the same or similar elements.Following exemplary embodiment Described in embodiment do not represent all implementations consistent with this disclosure.On the contrary, they be only with it is such as appended The example of the consistent device and method of some aspects be described in detail in claims, the disclosure.
Fig. 1 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment, as shown in Figure 1, The methods of exhibiting of the content item is for including the following steps in terminal.
In step 110, if receiving the installation instruction to specified resource ready for use, terminal, which detects the specified resource, is No includes designated identification, which, which is used to indicate, shows content item in the default interface of terminal.
In the step 120, if detecting, the specified resource includes the designated identification, and terminal to server sends content item Acquisition request, the content item acquisition request carry specified resource identification, and the content item acquisition request is for returning to the server Specified content item.
In step 130, terminal receives the specified content item.
In step 140, terminal installs the specified resource.
In step 150, terminal is preset in the operational process for specifying resource, at this and shows the specified content on interface ?.
In conclusion the methods of exhibiting of content item provided in this embodiment, by server only to including designated identification Resource supplying content item, user can choose the above-mentioned resource of downloading, and when stating resource in use, terminal can be in default page exhibition Show above content item, so that the displaying of content item more has user's specific aim, and since above-mentioned resource is that user actively downloads It uses, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also be with Increase user's viscosity, in addition, can show content item when user switches to default interface every time, the exposure of content item is can be improved in this Light rate, to increase the income of platform operation quotient.
In the first possible embodiment, the methods of exhibiting of above content item further include:
Specify content item in the exposure frequency for presetting interface according to this, the content item for generating terminal shows report, this is interior Hold item and shows that report specifies the displaying situation of content item to count this for the server;
The content item, which is sent, to the server shows report.
In second of possible embodiment, which is nearest task interface.
In the third possible embodiment, which includes theme.
In the 4th kind of possible embodiment, which includes content item link, and content item link is used for Specified page is jumped to after terminal is detected to the trigger action of content item link.
All the above alternatives can form the alternative embodiment of the disclosure, herein no longer using any combination It repeats one by one.
Fig. 2 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment, as shown in Fig. 2, The methods of exhibiting of the content item is for including the following steps in server.
In step 210, the content item acquisition request that server receiving terminal is sent, content item acquisition request carrying refer to Determine resource identification.
In a step 220, server specifies resource identification according to this, from database of content items, obtains specified content item, The database of content items is used for store content items and corresponding resource identification.
In step 230, server sends the specified content item to the terminal, and the specified content item is for making the terminal exist In the operational process of specified resource, the specified content item is shown on default interface.
In conclusion the methods of exhibiting of content item provided in this embodiment, by server only to including designated identification Resource supplying content item, user can choose the above-mentioned resource of downloading, and when stating resource in use, terminal can be in default page exhibition Show above content item, so that the displaying of content item more has user's specific aim, and since above-mentioned resource is that user actively downloads It uses, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also be with Increase user's viscosity, in addition, can show content item when user switches to default interface every time, the exposure of content item is can be improved in this Light rate, to increase the income of platform operation quotient.
In the first possible embodiment, the methods of exhibiting of above content item further include:
The content item for receiving terminal transmission shows report, which shows that report includes that the specified content item is pre- at this If the exposure frequency at interface;
Show that report specifies the displaying situation of content item to count this according to the content item.
In second of possible embodiment, which is nearest task interface.
In the third possible embodiment, which includes theme.
In the 4th kind of possible embodiment, which includes content item link, and content item link is used for Specified page is jumped to after terminal is detected to the trigger action of content item link.
All the above alternatives can form the alternative embodiment of the disclosure, herein no longer using any combination It repeats one by one.
Fig. 3 is a kind of flow chart of the methods of exhibiting of content item shown according to an exemplary embodiment, as shown in figure 3, The methods of exhibiting of the content item includes the following steps.
In the step 310, if terminal receives the installation instruction to specified resource ready for use, detecting the specified resource is No includes designated identification, which, which is used to indicate, shows content item in the default interface of terminal, if it is, executing step Rapid 320, if not, thening follow the steps 370.
In one embodiment of the present disclosure, above-mentioned specified resource includes the resource that theme etc. is used to beautify terminal interface, Above-mentioned default interface can be nearest task interface, or the terminals such as dialing phone interface, transmission short message interface use should Any interface of specified resource beautification, the default interface can be set by technical staff, can also by user's sets itself, Without limitation to this disclosure, above content item also can not do this for multimedia content, the disclosure such as advertisement, push webpages It limits.
Before receiving the installation instruction for specifying resource to this in terminal, terminal needs this to server request downloading specified Resource.
Specifically, terminal can be with login service device, to obtain resource downloading interface, which can provide more A resource may include specified resource in multiple resource, and the triggering of the download option of resource is specified to this when terminal is detected After operation, terminal can show that selection resource version interface, the selection resource version interface may include showing content item version Option and payment version option, after detecting the trigger action to the displaying content item version option, terminal to server hair First resource downloading request is sent, first resource downloading request carries the displaying content item version identifier of specified resource, server The specified resource for showing content item version is obtained from database according to first resource downloading request, and sends it to end End, in this case, which includes above-mentioned designated identification.
In another case, after terminal detects the trigger action to above-mentioned payment version option, terminal can be mentioned For payment interface, which may include confirmation payment options, when detecting the trigger action to the confirmation payment options Afterwards, terminal is that the specified resource of the payment version pays expense, and after reimbursement of expense success, terminal to server sends second Resource download request, Secondary resource downloading request carry the payment version identifier of specified resource, and server is according to second money Source downloading request, obtains the specified resource of payment version from database, and in this case, which does not include above-mentioned Designated identification.
Certainly, terminal can not also show selection after detecting to the trigger action of above-mentioned specified resource downloading option Resource version interface, and resource download request directly is sent to server, so that server is returned according to the resource download request Specified resource, in this case, which can be common resources, that is to say, which can not include upper State designated identification, in another situation, which may be to show the specified resource of content item version, that is to say that this refers to Determining resource may include above-mentioned designated identification, and whether above-mentioned specified resource includes that designated identification can be carried out in advance by technical staff It sets and is shown that the disclosure is not specifically limited in this embodiment at resource downloading interface.
By above-mentioned specified resource downloading process, user can independently choose whether downloading and show the specified of content item version The specified resource of resource or downloading payment version is being run if user selects downloading to show the specified resource of content item version When the specified resource, terminal, if user selects the specified resource of downloading payment version, can be used in default showing interface content item Family the specified resource can will not show content item, such skill when that is to say that this specifies resource in operation according to conventional operation Art scheme makes the selection of user more flexible, and since user independently selects the specified resource of displaying content item version, When content item is shown, dislike mood will not be caused to user, the conversion ratio of content item is higher.
After above-mentioned specified resource downloading process, user needs to install the specified resource, to utilize the specified resource beauty Change terminal interface, the technical process as described below for specified resource installation.
Specifically, terminal can provide resource installation interface, and the resource installation interface includes specified resource Installation Options, When detecting that terminal detects whether the specified resource includes above-mentioned specified mark after specifying the trigger action of resource Installation Options to this Know, if the specified resource does not include the designated identification, terminal executes the operation of the installation specified resource, thus specified using this Resource beautifies terminal interface, if terminal detects that the specified resource includes above-mentioned designated identification, thens follow the steps 320.
In step 320, if terminal detects that the specified resource includes the designated identification, content item is sent to server Acquisition request, the content item acquisition request carry specified resource identification.
Above-mentioned specified resource identification can uniquely determine the specified resource, the disclosure to this specify resource identification form and Content is not specifically limited, and in some embodiments, which can be the displaying of specified resource as described above Content item version identifier, if terminal detects that the specified resource includes designated identification, which is to show content item version This specified resource, that is to say, terminal needs during running the specified resource in default showing interface content item, because This terminal needs to send content item acquisition request to server, to obtain the content item needed in default showing interface.
In a step 330, the content item acquisition request that server receiving terminal is sent.
In step 340, server specifies resource identification according to this, from database of content items, obtains specified content item, The database of content items is used for store content items and corresponding resource identification.
It should be noted that content item and resource identification have a corresponding relationship, in practical application, resource identification can be with Corresponding one or more content items, accordingly, a content item can also correspond to one or more resource identifications, the content item with The corresponding relationship of resource identification is set in advance by technical staff, is not specifically limited to this disclosure, as shown in table 1 i.e. For an example of content item and resource identification corresponding relationship.
Table 1
It should be noted that the corresponding relationship of resource identification and content item is only exemplary in above-mentioned table 1, it can not Limit the disclosure.
In addition, in practical application, the corresponding content item of resource identification be not it is unalterable, that is to say, resource identification pair The content item answered can update, and technical staff the content item of update can be written in above content association database, and terminal can be with After subsequent specified resource installation and operation, content item acquisition request periodically is sent to server, which carries Specified resource identification, if the specified corresponding content item of resource identification does not update, in server does not update to terminal transmission Hold item report, if the specified corresponding content item of resource identification updates, server obtains in association database from the discussion above The content item of update is taken, so that the content item that terminal is updated in above-mentioned default interface display.
In practical application, which may include content item link, can when interested in content item so as to user To link jump page by click on items, to obtain the content of richer content item, when terminal is detected to the content It after the trigger action of item link, obtains the content item and links the address information for including, then, terminal to server sends the page and visits Ask request, which carries address above mentioned information, and server returns to specified page according to the address information, and terminal connects It receives the specified page and it is shown.
In step 350, server sends the specified content item to the terminal.
Server needs to send the specified content item to terminal, so that terminal is being transported after obtaining specified content item When the row specified resource, this content item can be specified in default showing interface.
In one embodiment of the present disclosure, server network type used in terminal is Wi-Fi (Wireless Fidelity, WLAN) when, it is sent to it specified content item.
Inventors realized that terminal receives the specified content item that server is sent, it usually needs network traffic data is expended, Therefore if the network type of user is 2G, 3G or 4G network, network rate can be generated by receiving above-mentioned specified content item, give user Economic loss is brought, therefore server can be sent to it specified content when network type used in terminal is Wi-Fi ?.
In step 360, terminal receives the specified content item.
In step 370, terminal installs the specified resource.
Terminal executes the step of installing specified resource, that is to say, terminal refers to this after receiving above-mentioned specified content item Determine resource to install to terminal system, allows to be run according to user's operation.
In one embodiment of the present disclosure, terminal can provide installation settings interface, and the installation settings interface can be with Including setting areas such as installation site input area, selection mounting assembly regions, so that terminal is obtained by above-mentioned setting area The installation settings of user's input, terminal can install above-mentioned specified resource according to the installation settings of above-mentioned user.
It should be noted that if terminal is not received by the specified content item, alternatively, when terminal receives the specified content item There is mistake, then terminal does not execute the step of installing above-mentioned specified resource, and terminal can show reception error interface at this time, to mention Show that user can not install the specified resource, in one embodiment of the present disclosure, which can provide obtains again Content item option is taken, after terminal detects the trigger action to the reacquisition content item option, terminal is re-executed to clothes Device of being engaged in sends content item acquisition request, which carries specified resource identification, in addition, the disclosure another In embodiment, terminal can also think that server sends content item acquisition request automatically, send content item about terminal to server The opportunity disclosure of acquisition request is not specifically limited.
In step 380, terminal is in the operational process for specifying resource, presets and shows the specified content on interface at this ?.
After specified resource installation, terminal can run the specified resource, that is to say, specify resource to terminal using this Interface is beautified, and above-mentioned beautification may include change interface skin, change icon style etc., and the disclosure does not do specific limit to this It is fixed.In specified resource operational process, terminal can specify content item in default showing interface, specifically, when terminal detects When switching to the operation at default interface, specified content item call instruction can be sent to system, system is obtained according to the call instruction It takes and is stored in local specified content item, and shown on default interface.
In one embodiment of the present disclosure, the methods of exhibiting of above content item can also include in step A to step D Hold.
In step, terminal specifies content item in the exposure frequency for presetting interface according to this, generates the content item of terminal Show report.
The content item shows that report may include specified content item identification, specifies resource identification and the specified content item Exposure frequency.Exposure frequency refers to that terminal display specifies the number of content item, that is to say, terminal often switches to default interface one Secondary, as specified content item exposure is primary.
In one embodiment of the present disclosure, terminal can be specified to obtain by recording the displaying number at default interface The exposure frequency of content item specifically after terminal detects the operation for switching to default interface, records once specified content item Exposure frequency.
In another embodiment of the disclosure, terminal can also refer at the default interface of each displaying to system transmission Determine content item call instruction and call the specified content item for being stored in terminal after system receives the specified content item call instruction, To be shown on default interface, after terminal detects the content item call instruction, specified content item exposure is recorded once Number.
Content item is generated for terminal and shows that the opportunity disclosure of report is not specifically limited, when it is implemented, terminal can Content item is generated after single exposure often to detect specified content item and shows report, also can recorde the exposure of specified content item Light number, and periodically generate content item and show report, it should be noted that after generating content item and showing report, terminal Specified content item exposure frequency record can be deleted immediately, it is wrong to prevent terminal when generating content item displaying report next time False statistic specifies content item exposure frequency.
In stepb, terminal sends the content item to the server and shows report.
Terminal generate content item show report after, to server send the content item show report so that server according to The content item shows that report counts the exposure frequency of specified content item.
The content item is sent for terminal to server and shows that the opportunity disclosure of report is not especially limited, is embodied When, terminal can show that the opportunity of report generation sends content item to server and shows report according to content item, that is to say, terminal Content item can be sent to server immediately after content item shows report generation and show report, in another implementation of the disclosure In example, terminal can also be delayed according to current Network status sends content item displaying report, can also setting according to user It sets and regularly sends content item displaying report.
In step C, the content item that server receives terminal transmission shows report.
In step D, server shows that report specifies the displaying situation of content item to count this according to the content item.
After server receives content item displaying report, specified content item identification, specified resource identification are therefrom extracted And specified content item exposure frequency, and stored into exposure frequency database, specifically, server can be by above-mentioned finger Determine content item exposure frequency to be added separately in the corresponding content item exposure frequency of above-mentioned specified content item identification, and, it is above-mentioned In the specified corresponding content item exposure frequency of resource identification.For example, carried in the content item displaying report that server receives Specified content item identification is ABC, and specifying resource identification is 123, and specifying content item exposure frequency is 10 times, in exposure frequency data In library, specifying the corresponding content item exposure frequency of content item identification ABC is 1000, specifies the corresponding content item of resource identification 123 Exposure frequency is 2000, then server is during the content item that storage receives shows report, by specified content item identification The corresponding content item exposure frequency of ABC is changed to 1010, and the corresponding content item exposure frequency of specified resource identification 123 is changed to 2010。
It should be evident that terminal can by record content item show report count a certain content item identification it is corresponding in Hold item exposure frequency, and, the corresponding content item exposure frequency of a certain resource identification, by above-mentioned statistics, server can divide The exposure status for analysing content item, to provide reference for the exploitation of resource and the push of content item.
In conclusion the methods of exhibiting of content item provided in this embodiment, by server only to including designated identification Resource supplying content item, user can choose the above-mentioned resource of downloading, and when stating resource in use, terminal can be in default page exhibition Show above content item, so that the displaying of content item more has user's specific aim, and since above-mentioned resource is that user actively downloads It uses, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also be with Increase user's viscosity, in addition, can show content item when user switches to default interface every time, the exposure of content item is can be improved in this Light rate, to increase the income of platform operation quotient.
Fig. 4 is a kind of block diagram of the displaying device 400 of content item shown according to an exemplary embodiment.It, should referring to Fig. 4 Device includes detection module 410, sending module 420, receiving module 430, installation module 440 and display module 450.
The detection module 410, if detecting the specified resource for receiving the installation instruction to specified resource ready for use It whether include designated identification, which, which is used to indicate, shows content item in the default interface of terminal.
In one embodiment of the present disclosure, above-mentioned specified resource includes the resource that theme etc. is used to beautify terminal interface, Above-mentioned default interface can be nearest task interface, or the terminals such as dialing phone interface, transmission short message interface use should Any interface of specified resource beautification, the default interface can be set by technical staff, can also by user's sets itself, Without limitation to this disclosure, above content item also can not do this for multimedia content, the disclosure such as advertisement, push webpages It limits.
Specifically, terminal can provide resource installation interface, and the resource installation interface includes specified resource Installation Options, When detecting that detection module 410 detects whether the specified resource includes upper after specifying the trigger action of resource Installation Options to this Designated identification is stated, if the specified resource does not include the designated identification, terminal executes the operation of the installation specified resource, thus sharp Resource is specified to beautify terminal interface with this, it is subsequent if detection module 410 detects that the specified resource includes above-mentioned designated identification Step is executed by sending module 420.
The sending module 420, if detecting that the specified resource includes the designated identification for the detection module 410, to Server sends content item acquisition request, which carries specified resource identification, which uses Content item is specified in returning to the server.
Above-mentioned specified resource identification can be the displaying content item version identifier of specified resource as described above, if terminal is examined Measuring the specified resource includes designated identification, then the specified resource is to show the specified resource of content item version, be that is to say, terminal During running the specified resource, need in default showing interface content item, therefore sending module 420 is needed to server Content item acquisition request is sent, to obtain the content item needed in default showing interface.
The receiving module 430, for receiving the specified content item.
In one embodiment of the present disclosure, which includes content item link, which links for working as Terminal jumps to specified page after detecting the trigger action to content item link.
The installation module 440, for installing the specified resource.
The display module 450 is preset and shows the reception mould on interface at this in the operational process for specifying resource The received specified content item of block 430.
After specified resource installation, terminal can run the specified resource, that is to say, specify resource to terminal using this Interface is beautified, and above-mentioned beautification may include change interface skin, change icon style etc., and the disclosure does not do specific limit to this It is fixed.In specified resource operational process, display module 450 can specify content item in default showing interface.
Referring to Fig. 5, in another embodiment of the disclosure, the displaying device 500 of another content item is additionally provided, it should Example structure of the device based on above-mentioned Fig. 4, further includes: generation module 460.
The generation module 460 generates the interior of terminal for specifying content item in the exposure frequency for presetting interface according to this Hold item and show report, which shows that report specifies the displaying situation of content item to count this for the server.
The content item shows that report may include specified content item identification, specifies resource identification and the specified content item Exposure frequency.Exposure frequency refers to that terminal display specifies the number of content item, that is to say, terminal often switches to default interface one Secondary, as specified content item exposure is primary.
In one embodiment of the present disclosure, generation module 460 can by record the displaying number at default interface to The exposure frequency of specified content item is obtained, specifically, after generation module 460 detects the operation for switching to default interface, i.e., Exposure report is sent to system, after system receives exposure report, the displaying number at primary default interface is recorded, that is to say primary The exposure frequency of specified content item.
In another embodiment of the disclosure, generation module 460 can also be at the default interface of each displaying, to system Specified content item call instruction is sent to call after system receives the specified content item call instruction and be stored in the specified of terminal Content item is shown that on default interface, after generation module 460 detects the content item call instruction, record is primary Specified content item exposure frequency.
Content item is generated for generation module 460 and shows that the opportunity disclosure of report is not specifically limited, when it is implemented, Generation module 460 can generate content item displaying report after the single exposure often to detect specified content item, can also be rear Platform records the exposure frequency of specified content item, and periodically generates content item and show report, it should be noted that in generation After holding item displaying report, generation module 460 can delete specified content item exposure frequency record immediately, to prevent terminal next When secondary generation content item shows report, content item exposure frequency is specified in error statistics.
In one embodiment of the present disclosure, the sending module 420 is also used to send the generation module to the server 460 content items generated show report.
In conclusion the displaying device of content item provided in this embodiment, by server only to including designated identification Resource supplying content item, user can choose the above-mentioned resource of downloading, and when stating resource in use, terminal can be in default page exhibition Show above content item, so that the displaying of content item more has user's specific aim, and since above-mentioned resource is that user actively downloads It uses, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also be with Increase user's viscosity, in addition, can show content item when user switches to default interface every time, the exposure of content item is can be improved in this Light rate, to increase the income of platform operation quotient.
Fig. 6 is a kind of block diagram of the displaying device 600 of content item shown according to an exemplary embodiment.It, should referring to Fig. 6 Device includes receiving module 610, obtains module 620 and sending module 630.
The receiving module 610, for receiving the content item acquisition request of terminal transmission, content item acquisition request carrying refers to Determine resource identification.
The acquisition module 620 from database of content items, obtains specified content item for specifying resource identification according to this, The database of content items is used for store content items and corresponding resource identification.
It should be noted that content item and resource identification have a corresponding relationship, in practical application, resource identification can be with Corresponding one or more content items, accordingly, a content item can also correspond to one or more resource identifications, the content item with The corresponding relationship of resource identification is set in advance by technical staff, is not specifically limited to this disclosure.
In addition, in practical application, the corresponding content item of resource identification be not it is unalterable, that is to say, resource identification pair The content item answered can update, and technical staff the content item of update can be written in above content association database, and terminal can be with After subsequent specified resource installation and operation, content item acquisition request periodically is sent to server, which carries Specified resource identification, if the specified corresponding content item of resource identification does not update, in server does not update to terminal transmission Hold item report, if the specified corresponding content item of resource identification updates, obtains the association database from the discussion above of module 620 It is middle to obtain the content item updated, so that the content item that terminal is updated in above-mentioned default interface display.
In one embodiment of the present disclosure, which includes content item link, which links for working as Terminal jumps to specified page after detecting the trigger action to content item link.
The sending module 630, for sending the specified content item that the acquisition module 620 obtains to the terminal, this is specified Content item is used to make the terminal in the operational process of specified resource, and the specified content item is shown on default interface.
In one embodiment of the present disclosure, which is nearest task interface.
In one embodiment of the present disclosure, which includes theme.
Referring to Fig. 7, in another embodiment of the disclosure, the displaying device 700 of another content item is additionally provided, it should Example structure of the device based on above-mentioned Fig. 6, further includes: statistical module 640.
In one embodiment of the present disclosure, the receiving module 610, the content item for being also used to receive terminal transmission are shown Report, the content item show that report includes that this specifies content item to preset the exposure frequency at interface at this.
The statistical module 640, for showing that report specifies content to this according to the received content item of the receiving module 610 The displaying situation of item is counted.
In conclusion the displaying device of content item provided in this embodiment, by server only to including designated identification Resource supplying content item, user can choose the above-mentioned resource of downloading, and when stating resource in use, terminal can be in default page exhibition Show above content item, so that the displaying of content item more has user's specific aim, and since above-mentioned resource is that user actively downloads It uses, thus user will not generate dislike mood to the displaying of content item, and the conversion ratio that this allows for content item is higher, can also be with Increase user's viscosity, in addition, can show content item when user switches to default interface every time, the exposure of content item is can be improved in this Light rate, to increase the income of platform operation quotient.
About the device in above-described embodiment, wherein modules execute the concrete mode of operation in related this method Embodiment in be described in detail, no detailed explanation will be given here.
Fig. 8 is a kind of block diagram of the displaying device 800 of content item shown according to an exemplary embodiment.For example, device 800 can be mobile phone, computer, digital broadcasting terminal, messaging device, game console, tablet device, and medical treatment is set It is standby, body-building equipment, personal digital assistant etc..
Referring to Fig. 8, device 800 may include following one or more components: processing component 802, memory 804, power supply Component 806, multimedia component 808, audio component 810, the interface 812 of input/output (I/O), sensor module 814, and Communication component 816.
The integrated operation of the usual control device 800 of processing component 802, such as with display, telephone call, data communication, phase Machine operation and record operate associated operation.Processing component 802 may include that one or more processors 820 refer to execute It enables, to perform all or part of the steps of the methods described above.In addition, processing component 802 may include one or more modules, just Interaction between processing component 802 and other assemblies.For example, processing component 802 may include multi-media module, it is more to facilitate Interaction between media component 808 and processing component 802.
Memory 804 is configured as storing various types of data to support the operation in device 800.These data are shown Example includes the instruction of any application or method for operating on device 800, contact data, and telephone book data disappears Breath, picture, video etc..Memory 804 can be by any kind of volatibility or non-volatile memory device or their group It closes and realizes, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM) is erasable to compile Journey read-only memory (EPROM), programmable read only memory (PROM), read-only memory (ROM), magnetic memory, flash Device, disk or CD.
Power supply module 806 provides electric power for the various assemblies of device 800.Power supply module 806 may include power management system System, one or more power supplys and other with for device 800 generate, manage, and distribute the associated component of electric power.
Multimedia component 808 includes the screen of one output interface of offer between described device 800 and user.One In a little embodiments, screen may include liquid crystal display (LCD) and touch panel (TP).If screen includes touch panel, screen Curtain may be implemented as touch screen, to receive input signal from the user.Touch panel includes one or more touch sensings Device is to sense the gesture on touch, slide, and touch panel.The touch sensor can not only sense touch or sliding action Boundary, but also detect duration and pressure associated with the touch or slide operation.In some embodiments, more matchmakers Body component 808 includes a front camera and/or rear camera.When device 800 is in operation mode, such as screening-mode or When video mode, front camera and/or rear camera can receive external multi-medium data.Each front camera and Rear camera can be a fixed optical lens system or have focusing and optical zoom capabilities.
Audio component 810 is configured as output and/or input audio signal.For example, audio component 810 includes a Mike Wind (MIC), when device 800 is in operation mode, when such as call mode, recording mode, and voice recognition mode, microphone is matched It is set to reception external audio signal.The received audio signal can be further stored in memory 804 or via communication set Part 816 is sent.In some embodiments, audio component 810 further includes a loudspeaker, is used for output audio signal.
I/O interface 812 provides interface between processing component 802 and peripheral interface module, and above-mentioned peripheral interface module can To be keyboard, click wheel, button etc..These buttons may include, but are not limited to: home button, volume button, start button and lock Determine button.
Sensor module 814 includes one or more sensors, and the state for providing various aspects for device 800 is commented Estimate.For example, sensor module 814 can detecte the state that opens/closes of device 800, and the relative positioning of component, for example, it is described Component is the display and keypad of device 800, and sensor module 814 can be with 800 1 components of detection device 800 or device Position change, the existence or non-existence that user contacts with device 800,800 orientation of device or acceleration/deceleration and device 800 Temperature change.Sensor module 814 may include proximity sensor, be configured to detect without any physical contact Presence of nearby objects.Sensor module 814 can also include optical sensor, such as CMOS or ccd image sensor, at As being used in application.In some embodiments, which can also include acceleration transducer, gyro sensors Device, Magnetic Sensor, pressure sensor or temperature sensor.
Communication component 816 is configured to facilitate the communication of wired or wireless way between device 800 and other equipment.Device 800 can access the wireless network based on communication standard, such as WiFi, 2G or 3G or their combination.In an exemplary implementation In example, communication component 816 receives broadcast singal or broadcast related information from external broadcasting management system via broadcast channel. In one exemplary embodiment, the communication component 816 further includes near-field communication (NFC) module, to promote short range communication.Example Such as, NFC module can be based on radio frequency identification (RFID) technology, Infrared Data Association (IrDA) technology, ultra wide band (UWB) technology, Bluetooth (BT) technology and other technologies are realized.
In the exemplary embodiment, device 800 can be believed by one or more application specific integrated circuit (ASIC), number Number processor (DSP), digital signal processing appts (DSPD), programmable logic device (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor or other electronic components are realized, for executing the displaying side of above content item Method.
In the exemplary embodiment, a kind of non-transitorycomputer readable storage medium including instruction, example are additionally provided It such as include the memory 804 of instruction, above-metioned instruction can be executed by the processor 820 of device 800 to complete the above method.For example, The non-transitorycomputer readable storage medium can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk With optical data storage devices etc..
In the exemplary embodiment, a kind of non-transitorycomputer readable storage medium is additionally provided, when the storage is situated between When instruction in matter is executed by the processor of mobile terminal, so that mobile terminal is able to carry out a kind of methods of exhibiting of content item: If receiving the installation instruction to specified resource ready for use, detect whether the specified resource includes designated identification, the specified mark Knowledge, which is used to indicate, shows content item in the default interface of terminal;If detecting, the specified resource includes the designated identification, to Server sends content item acquisition request, which carries specified resource identification, which uses Content item is specified in returning to the server;Receive the specified content item;The specified resource is installed;In the operation for specifying resource In the process, it presets and shows the specified content item on interface at this.
Fig. 9 is a kind of block diagram of the displaying device 900 of content item shown according to an exemplary embodiment.For example, device 900 may be provided as a server.Referring to Fig. 9, it further comprises one or more that device 900, which includes processing component 922, Processor, and the memory resource as representated by memory 932, for store can by the instruction of the execution of processing component 922, Such as application program.The application program stored in memory 932 may include it is one or more each correspond to one The module of group instruction.In addition, processing component 922 is configured as executing instruction, to execute following methods: receiving the interior of terminal transmission Hold item acquisition request, which carries specified resource identification;Resource identification is specified according to this, from content item data In library, specified content item is obtained, which is used for store content items and corresponding resource identification;It is sent to the terminal The specified content item, the specified content item are used to make the terminal in the operational process of specified resource, show on default interface The specified content item.
Device 900 can also include the power management that a power supply module 926 is configured as executive device 900, and one has Line or radio network interface 950 are configured as device 900 being connected to network and input and output (I/O) interface 958.Dress Setting 900 can operate based on the operating system for being stored in memory 932, such as Windows ServerTM, Mac OS XTM, UnixTM,LinuxTM, FreeBSDTMOr it is similar.
Those skilled in the art after considering the specification and implementing the invention disclosed here, will readily occur to its of the disclosure Its embodiment.This application is intended to cover any variations, uses, or adaptations of the disclosure, these modifications, purposes or Person's adaptive change follows the general principles of this disclosure and including the undocumented common knowledge in the art of the disclosure Or conventional techniques.The description and examples are only to be considered as illustrative, and the true scope and spirit of the disclosure are by following Claim is pointed out.
It should be understood that the present disclosure is not limited to the precise structures that have been described above and shown in the drawings, and And various modifications and changes may be made without departing from the scope thereof.The scope of the present disclosure is only limited by the accompanying claims.

Claims (14)

1. a kind of content item methods of exhibiting, which is characterized in that be applied to mobile terminal, which comprises
If receiving the installation instruction to specified resource ready for use, detect whether the specified resource includes designated identification, institute It states designated identification and is used to indicate in the default interface of the mobile terminal and show content item, the specified resource is for beautifying The resource at the default interface, the default interface be nearest task interface, dialing phone interface and send short message interface in Any interface;
If detecting, the specified resource includes the designated identification, sends content item acquisition request to server, described interior Hold item acquisition request and carry specified resource identification, the content item acquisition request is for making the server return to specified content ?;
Receive the specified content item;
The specified resource is installed;
In the operational process of the specified resource, the specified content item is shown on the default interface;
The method also includes:
Exposure frequency according to the specified content item at the default interface, the content item for generating the mobile terminal show report It accuses, and deletes the exposure frequency record of the specified content item, the content item shows report for the server to described The exposure frequency of specified content item is counted;
The content item, which is sent, to the server shows report.
2. the method according to claim 1, wherein the specified resource includes theme.
3. the method according to claim 1, wherein the specified content item include content item link, it is described in Hold item link for jumping to specified page after terminal is detected to the trigger action of content item link.
4. a kind of content item methods of exhibiting, which is characterized in that the described method includes:
The content item acquisition request that mobile terminal is sent is received, the content item acquisition request carries specified resource identification;
According to the specified resource identification, from database of content items, specified content item is obtained, the database of content items is used for Store content items and corresponding resource identification;
The specified content item is sent to the mobile terminal, the specified content item is for making the mobile terminal in specified money In the operational process in source, the specified content item is shown on default interface, the specified resource is described default for beautifying The resource at interface, the default interface are nearest task interface, any interface in dialing phone interface and transmission short message interface;
The method also includes:
It receives the content item that the mobile terminal is sent and shows report, the content item shows that report includes the specified content item Exposure frequency at the default interface;
Show that report counts the exposure frequency of the specified content item according to the content item.
5. according to the method described in claim 4, it is characterized in that, the specified resource includes theme.
6. according to the method described in claim 4, it is characterized in that, the specified content item include content item link, it is described in Hold item link for jumping to specified page after terminal is detected to the trigger action of content item link.
7. a kind of content item shows device, which is characterized in that be applied to mobile terminal, described device includes:
Detection module, if detecting whether the specified resource wraps for receiving the installation instruction to specified resource ready for use Containing designated identification, the designated identification, which is used to indicate in the default interface of the mobile terminal, shows content item, described specified Resource is the resource for beautifying the default interface, and the default interface is nearest task interface, dialing phone interface and hair Send any interface in short message interface;
Sending module, if detecting that the specified resource includes the designated identification for the detection module, to server Content item acquisition request is sent, the content item acquisition request carries specified resource identification, and the content item acquisition request is used for The server is set to return to specified content item;
Receiving module, for receiving the specified content item;
Module is installed, for installing the specified resource;
Display module, for showing the receiving module on the default interface in the operational process of the specified resource The received specified content item;
Described device further include:
Generation module generates the mobile terminal for the exposure frequency according to the specified content item at the default interface Content item show report, and delete the exposure frequency record of the specified content item, the content item shows that report is used for institute Server is stated to count the exposure frequency of the specified content item;
The sending module is also used to send the content item that the generation module generates to the server and shows report.
8. device according to claim 7, which is characterized in that the specified resource includes theme.
9. device according to claim 7, which is characterized in that the specified content item includes content item link, described interior Hold item link for jumping to specified page after terminal is detected to the trigger action of content item link.
10. a kind of content item shows device, which is characterized in that described device includes:
Receiving module, for receiving the content item acquisition request of mobile terminal transmission, the content item acquisition request carries specified Resource identification;
Module is obtained, it is described interior for from database of content items, obtaining specified content item according to the specified resource identification Hold association database and is used for store content items and corresponding resource identification;
Sending module, it is described specified for sending the specified content item that the acquisition module obtains to the mobile terminal Content item is used to make the mobile terminal in the operational process of specified resource, shows the specified content on default interface , the specified resource is the resource for beautifying the default interface, and the default interface is nearest task interface, dials electricity It talks about interface and sends any interface in short message interface;
The receiving module is also used to:
It receives the content item that the mobile terminal is sent and shows report, the content item shows that report includes the specified content item Exposure frequency at the default interface;
Described device further includes statistical module, the statistical module, for according to the received content item of the receiving module Show that report counts the exposure frequency of the specified content item.
11. device according to claim 10, which is characterized in that the specified resource includes theme.
12. device according to claim 10, which is characterized in that the specified content item includes content item link, described Content item link is for jumping to specified page after terminal is detected to the trigger action of content item link.
13. a kind of displaying device of content item, which is characterized in that be applied to mobile terminal, described device includes:
Processor;
Memory for storage processor executable instruction;
Wherein, the processor is configured to:
If receiving the installation instruction to specified resource ready for use, detect whether the specified resource includes designated identification, institute It states designated identification and is used to indicate and show content item in the default interface of the mobile terminal;
If detecting, the specified resource includes the designated identification, sends content item acquisition request to server, described interior Hold item acquisition request and carry specified resource identification, the content item acquisition request is for making the server return to specified content , the specified resource is the resource for beautifying the default interface, and the default interface is nearest task interface, dials electricity It talks about interface and sends any interface in short message interface;
Receive the specified content item;
The specified resource is installed;
In the operational process of the specified resource, the specified content item is shown on the default interface;
Exposure frequency according to the specified content item at the default interface, the content item for generating the mobile terminal show report It accuses, and deletes the exposure frequency record of the specified content item, the content item shows report for the server to described The exposure frequency of specified content item is counted;
The content item, which is sent, to the server shows report.
14. a kind of displaying device of content item, which is characterized in that described device includes:
Processor;
Memory for storage processor executable instruction;
Wherein, the processor is configured to:
The content item acquisition request that mobile terminal is sent is received, the content item acquisition request carries specified resource identification;
According to the specified resource identification, from database of content items, specified content item is obtained, the database of content items is used for Store content items and corresponding resource identification;
The specified content item is sent to the mobile terminal, the specified content item is for making the mobile terminal in specified money In the operational process in source, the specified content item is shown on default interface, the specified resource is described default for beautifying The resource at interface, the default interface are nearest task interface, any interface in dialing phone interface and transmission short message interface;
It receives the content item that the mobile terminal is sent and shows report, the content item shows that report includes the specified content item Exposure frequency at the default interface;
Show that report counts the exposure frequency of the specified content item according to the content item.
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