CN105389716A - Method and system for consumer to carry out lottery drawing repeatedly by scanning two-dimension code on product - Google Patents

Method and system for consumer to carry out lottery drawing repeatedly by scanning two-dimension code on product Download PDF

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Publication number
CN105389716A
CN105389716A CN201510789519.7A CN201510789519A CN105389716A CN 105389716 A CN105389716 A CN 105389716A CN 201510789519 A CN201510789519 A CN 201510789519A CN 105389716 A CN105389716 A CN 105389716A
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CN
China
Prior art keywords
consumer
prize drawing
quick response
code
response code
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Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510789519.7A
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Chinese (zh)
Inventor
姚为
万宏宇
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Beijing Leader Tech Digtal Technology Co Ltd
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Beijing Leader Tech Digtal Technology Co Ltd
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Priority to CN201510789519.7A priority Critical patent/CN105389716A/en
Publication of CN105389716A publication Critical patent/CN105389716A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0212Chance discounts or incentives

Abstract

The invention provides a method for a consumer to carry out lottery drawing repeatedly by scanning the two-dimension code on a product. The method comprises the following steps: a consumer sequentially reads and shares the two-dimension code on the surface of a product, and sequentially carries out first lottery drawing and gains corresponding credits after interacting with a merchant server; the consumer enters a lottery drawing link sent by the merchant server, carries out second lottery drawing after inputting an acquired verification code, and stores the lottery drawing result in a lottery drawing link table; and the merchant server sends an effective network link for final lottery drawing and a verification code for lottery drawing to the consumer according to the number of lottery drawing times of the consumer, and the consumer carries out final lottery drawing based on the effective network link and the verification code. A system for implementing the method comprises a two-dimension code reading device, a two-dimension code and a merchant server. The lottery drawing method of the invention enables a consumer to carry out lottery drawing repeatedly based on one two-dimension code. Compared with the existing two-dimension code which can be used to carry out lottery drawing only once, the two-dimension code of the invention enables consumers to get more fun.

Description

Consumer scans's product Quick Response Code is with the method and system of repeatedly drawing a lottery
Technical field
The present invention relates to a kind of application process of Quick Response Code, especially a kind of consumer scans's product Quick Response Code is with the method and system of repeatedly drawing a lottery.
Background technology
At present, Quick Response Code, in order to increase the interaction between consumer, is attached to institute's product sold surface as a kind of drawing manner by the businessman of product.Consumer, after buying the product with Quick Response Code, only needs to distinguish it, behavior of just can once drawing a lottery, thus obtains corresponding prize.But current prize drawing can only be carried out once, therefore, consumer's anaesthesia interest can be allowed.
Summary of the invention
For the weak point existed in the problems referred to above, the invention provides one can allow consumer repeatedly draw a lottery based on a Quick Response Code, allows consumer obtain consumer scans's product Quick Response Code of more entertaining with the method and system of repeatedly drawing a lottery.
For achieving the above object, the invention provides a kind of consumer scans's product Quick Response Code with the method for repeatedly drawing a lottery, comprise the following steps:
Step 1, in the prize term of validity, the Quick Response Code of consumer to product surface is distinguished successively, is shared, and with business server carry out mutual after, carry out the integration that primary prize drawing is corresponding with acquisition successively;
Step 2, consumer enter the prize drawing link sent by business server, after inputting the identifying code got, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list;
Step 3, before the prize term of validity terminates, business server according to the prize drawing number of times of consumer to send the active block link of final prize drawing, the identifying code with prize drawing to it, consumer based on active block link with identifying code with the prize drawing carrying out final time.
Above-mentioned consumer scans's product Quick Response Code, with the method for repeatedly drawing a lottery, wherein, in step 1, comprises following sub-step:
Step 11, consumer are to the two dimension code reading of product surface, parsing, after upload consumer No. ID and the code value data of Quick Response Code to business server, draw a lottery to enter the prize drawing page, and drawing outcomes is stored in the prize drawing chained list corresponding with consumer;
This Quick Response Code is shared in the network forum of specifying by step 12, consumer, and after effective website links is uploaded to business server, integration is stored in integration chained list corresponding with consumer No. ID on backstage by business server automatically.
Above-mentioned consumer scans's product Quick Response Code is with the method for repeatedly drawing a lottery, wherein, in a step 11, before drawing a lottery, also comprise consumer's registration step, and the log-on message that consumer inputs be stored in consumer enrollment information's chained list in consumer information registration database, corresponding with consumer No. ID:
Consumer needs to fill in the phone number of consumer, ID (identity number) card No., micro-signal code, Alipay number and/or bank card number when registering.
Above-mentioned consumer scans's product Quick Response Code is with the method for repeatedly drawing a lottery, wherein, in step 12, business server verifies first effective website links that consumer uploads, if judge, this website links is as an effective website links, then integration is stored in integration data chained list corresponding with consumer No. ID on backstage by business server automatically.
Above-mentioned consumer scans's product Quick Response Code, with the method for repeatedly drawing a lottery, wherein, in step 2, comprises following two kinds of situations:
Situation one comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and are sent to the second time generated prize drawing Quick Response Code and the random verification code of stochastic generation the phone number that consumer fills in when registering by based on second time prize drawing link;
After step 22, consumer distinguish second time prize drawing Quick Response Code, to carry out in network linking corresponding thereto, after input random verification code, to carry out secondary prize drawing, and drawing outcomes is stored in prize drawing chained list.
Situation two comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and the random verification code of second time drawn a lottery website links and stochastic generation is sent to the phone number that consumer fills in when registering;
Step 22, consumer enter website links of drawing a lottery for the second time, after input random verification code, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
Above-mentioned consumer scans's product Quick Response Code, with the method for repeatedly drawing a lottery, wherein, in step 3, comprises following sub-step:
The number of times of drawing a lottery in step 31, the business server pair prize drawing chained list corresponding with consumer No. ID judges, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined;
Step 32, business server send the active block link of final prize drawing, the identifying code with prize drawing to meeting the above-mentioned consumer No. ID distinguishing result;
Step 33, consumer enter final active block link of drawing a lottery, and after input validation code, to carry out final prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
The present invention also provides a kind of consumer scans's product Quick Response Code with the system of repeatedly drawing a lottery, and comprises two dimension code reading device, Quick Response Code and business server;
Described two dimension code reading device is used for carrying out distinguishing and resolving and upload the information corresponding with described Quick Response Code to described business server to the Quick Response Code on current production surface;
Described business server is for the log-on message of the effective website links storing the code value information corresponding with described Quick Response Code, share described Quick Response Code, consumer, integration information and prize drawing information.
Above-mentioned system, wherein, described business server comprises consumer information registration database, data link table database, integration data storehouse and prize drawing database;
Described data link table database is for the effective website links storing the code value information corresponding with described Quick Response Code, share described Quick Response Code;
Described consumer information registration database is for storing the log-on message of consumer's input;
After described integration data storehouse is shared described Quick Response Code for storage, with the integration obtained;
Described prize drawing database is for the prize drawing information after storing consumer and drawing a lottery at every turn.
Above-mentioned system, wherein, described prize drawing database comprises judge module and prize drawing information generating module;
Described prize drawing information generating module is used for sending prize drawing website links and identifying code to consumer No. ID;
Described judge module is used for judging the prize drawing number of times of consumer No. ID, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined.
Above-mentioned system, wherein, also comprises statistical module in described business server, for adding up each code value corresponding with Quick Response Code in data linked list data storehouse.
Compared with prior art, the present invention has the following advantages:
Lottery drawing method of the present invention can allow consumer repeatedly draw a lottery based on a Quick Response Code, compared with the existing Quick Response Code that can only once draw a lottery, consumer can be allowed to obtain more entertaining;
In addition, businessman is added up by the information uploaded consumer, thus learns that consumer is interested in the product of which type, and businessman can be allowed to obtain the information of more consumers, is convenient to the later stage to push corresponding merchandising information to it.
Accompanying drawing explanation
Fig. 1 is the process flow diagram of method part in the present invention;
Fig. 2 is the structured flowchart of components of system as directed in the present invention.
Embodiment
As shown in Figure 1,
The invention provides a kind of consumer scans's product Quick Response Code with the method for repeatedly drawing a lottery, comprise the following steps:
Step 1, in the prize term of validity, the Quick Response Code of consumer to product surface is distinguished successively, is shared, and with business server carry out mutual after, carry out the integration that primary prize drawing is corresponding with acquisition successively.
Wherein, in step 1, following sub-step is comprised:
Step 11, consumer are to the two dimension code reading of product surface, parsing, after upload consumer No. ID and the code value data of Quick Response Code to business server, draw a lottery to enter the prize drawing page, and drawing outcomes is stored in the prize drawing chained list corresponding with consumer.
Wherein, in a step 11, before drawing a lottery, also comprise consumer's registration step, and the log-on message that consumer inputs be stored in consumer enrollment information's chained list in consumer information registration database, corresponding with consumer No. ID:
Consumer needs to fill in the phone number of consumer, ID (identity number) card No., micro-signal code, Alipay number and/or bank card number when registering.
This Quick Response Code is shared in the network forum of specifying by step 12, consumer, and after effective website links is uploaded to business server, integration is stored in integration chained list corresponding with consumer No. ID on backstage by business server automatically.
Wherein, in step 12, business server verifies first effective website links that consumer uploads, if judge, this website links is as an effective website links, then integration is stored in integration data chained list corresponding with consumer No. ID on backstage by business server automatically.
Step 2, consumer enter the prize drawing link sent by business server, and after inputting the identifying code got, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
Wherein, in step 2, following two kinds of situations are comprised:
Situation one comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and are sent to the second time generated prize drawing Quick Response Code and the random verification code of stochastic generation the phone number that consumer fills in when registering by based on second time prize drawing link;
After step 22, consumer distinguish second time prize drawing Quick Response Code, to carry out in network linking corresponding thereto, after input random verification code, to carry out secondary prize drawing, and drawing outcomes is stored in prize drawing chained list.
Situation two comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and the random verification code of second time drawn a lottery website links and stochastic generation is sent to the phone number that consumer fills in when registering;
Step 22, consumer enter website links of drawing a lottery for the second time, after input random verification code, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
Step 3, before the prize term of validity terminates, business server according to the prize drawing number of times of consumer to send the active block link of final prize drawing, the identifying code with prize drawing to it, consumer based on active block link with identifying code with the prize drawing carrying out final time.
Wherein, in step 3, following sub-step is comprised:
The number of times of drawing a lottery in step 31, the business server pair prize drawing chained list corresponding with consumer No. ID judges, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined;
Step 32, business server send the active block link of final prize drawing, the identifying code with prize drawing to meeting the above-mentioned consumer No. ID distinguishing result;
Step 33, consumer enter final active block link of drawing a lottery, and after input validation code, to carry out final prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
As shown in Figure 2, the present invention also provides a kind of consumer scans's product Quick Response Code with the system of repeatedly drawing a lottery, and comprises two dimension code reading device, Quick Response Code and business server.
Two dimension code reading device is used for carrying out distinguishing and resolving and upload the information corresponding with Quick Response Code with to business server to the Quick Response Code on current production surface.
Wherein, two dimension code reading device is smart mobile phone with two dimension code reading APP software or panel computer.Consumer by two dimension code reading device to the Quick Response Code on current production surface carry out distinguishing with resolve after, so that the code value information of the Quick Response Code be resolved to is uploaded in business server.
Business server is for the log-on message of the effective website links storing the code value information corresponding with Quick Response Code, share Quick Response Code, consumer, integration information and prize drawing information.
Business server comprises consumer information registration database, data link table database, integration data storehouse and prize drawing database.
Consumer information registration database is for storing the log-on message of consumer's input.
Consumer needs to fill in the phone number of consumer, ID (identity number) card No., micro-signal code, Alipay number and/or bank card number when registering.And the information that consumer fills in is being stored in after in consumer information registration database, a corresponding registration information data chained list can be integrated into by consumer information registration database.
Data link table database is for the effective website links storing the code value information corresponding with Quick Response Code, share Quick Response Code.
Two dimension code reading device is uploaded in the data link table database in business server with the code value corresponding with Quick Response Code obtained after distinguishing Quick Response Code, resolving, data link table database root according to the code value of this Quick Response Code to set up a data link table.In addition, consumer is after sharing this Quick Response Code, and two dimension code reading device can get shared effective website links, and this effective website links is uploaded in the data link table corresponding with this Quick Response Code.
Data link table database is after storing code value, and two dimension code reading device automatically carries out first time and to draw a lottery the page, to carry out first time prize drawing, after prize drawing, so that drawing outcomes is stored in prize drawing database.
Data link table database, after storing this effective website links, can judge effective website links, if judge, this effective website links is as effectively link, then by corresponding integration Quick Response Code being shared to obtain, be stored in integration data storehouse.
Wherein, data link table database also comprises correction verification module, and it is for verifying the effective website links uploaded, to judge whether consumer shares in effective Webpage by current two-dimension with.
After integration data storehouse is shared Quick Response Code for storage, with the integration obtained.
Prize drawing database is for the prize drawing information after storing consumer and drawing a lottery at every turn.Prize drawing database comprises judge module and prize drawing information generating module.
Prize drawing information generating module is used for sending prize drawing website links and identifying code to consumer No. ID.
Wherein, prize drawing information generating module draws a lottery link with the second time generated prize drawing Quick Response Code based on second time, and by generating the time of prize drawing Quick Response Code for the second time, to generate identifying code.After generation second time prize drawing Quick Response Code and identifying code, prize drawing information generating module integration data library lookup consumer No. ID, and is sent to the second time generated prize drawing Quick Response Code and the random verification code of stochastic generation the phone number that consumer fills in when registering by based on second time prize drawing link.
In addition, draw a lottery database after generating second time prize drawing website links, the random verification code of draw a lottery for the second time website links and stochastic generation also can be sent to the phone number that consumer fills in when registering by prize drawing database.
Judge module is used for judging the prize drawing number of times of consumer No. ID, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined.
If judge the prize drawing number of times of consumer No. ID select be less than the prize drawing number of times of defined, then can not send to it network linking finally drawn a lottery; If judge the prize drawing number of times of consumer No. ID selected be not less than the prize drawing number of times of defined, the network linking of final prize drawing then can be sent to it, to make consumer draw a lottery in the page entering final prize drawing, drawing outcomes is stored in prize drawing database.
Also statistical module is comprised, for adding up each code value corresponding with Quick Response Code in data linked list data storehouse in business server.When the data link table corresponding with Quick Response Code to each is added up, can add up consumer ID quantity in data link table, thus which product corresponding with Quick Response Code is that consumer participates in the maximum product of prize drawing number of times, to draw the point of interest of consumer to product to make businessman learn.
Only as described above, be only preferred embodiment of the present invention, such as professional who are familiar with this art.After understanding technological means of the present invention, natural energy, according to actual needs, is changed under the teachings of the present invention.Therefore all equal changes of doing according to the present patent application the scope of the claims and modification, once should still remain within the scope of the patent.

Claims (10)

1. consumer scans's product Quick Response Code is with a method of repeatedly drawing a lottery, and comprises the following steps:
Step 1, in the prize term of validity, the Quick Response Code of consumer to product surface is distinguished successively, is shared, and with business server carry out mutual after, carry out the integration that primary prize drawing is corresponding with acquisition successively;
Step 2, consumer enter the prize drawing link sent by business server, after inputting the identifying code got, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list;
Step 3, before the prize term of validity terminates, business server according to the prize drawing number of times of consumer to send the active block link of final prize drawing, the identifying code with prize drawing to it, consumer based on active block link with identifying code with the prize drawing carrying out final time.
2. according to the consumer scans's product Quick Response Code described in claim 1 with the method for repeatedly drawing a lottery, it is characterized in that, in step 1, comprise following sub-step:
Step 11, consumer are to the two dimension code reading of product surface, parsing, after upload consumer No. ID and the code value data of Quick Response Code to business server, draw a lottery to enter the prize drawing page, and drawing outcomes is stored in the prize drawing chained list corresponding with consumer;
This Quick Response Code is shared in the network forum of specifying by step 12, consumer, and after effective website links is uploaded to business server, integration is stored in integration chained list corresponding with consumer No. ID on backstage by business server automatically.
3. according to the consumer scans's product Quick Response Code described in claim 2 with the method for repeatedly drawing a lottery, it is characterized in that, in a step 11, before drawing a lottery, also comprise consumer's registration step, and the log-on message that consumer inputs be stored in consumer enrollment information's chained list in consumer information registration database, corresponding with consumer No. ID:
Consumer needs to fill in the phone number of consumer, ID (identity number) card No., micro-signal code, Alipay number and/or bank card number when registering.
4. according to the consumer scans's product Quick Response Code described in claim 2 with the method for repeatedly drawing a lottery, it is characterized in that, in step 12, business server verifies first effective website links that consumer uploads, if judge, this website links is as an effective website links, then integration is stored in integration data chained list corresponding with consumer No. ID on backstage by business server automatically.
5. according to the consumer scans's product Quick Response Code described in claim 1 with the method for repeatedly drawing a lottery, it is characterized in that, in step 2, comprise following two kinds of situations:
Situation one comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and are sent to the second time generated prize drawing Quick Response Code and the random verification code of stochastic generation the phone number that consumer fills in when registering by based on second time prize drawing link;
After step 22, consumer distinguish second time prize drawing Quick Response Code, to carry out in network linking corresponding thereto, after input random verification code, to carry out secondary prize drawing, and drawing outcomes is stored in prize drawing chained list.
Situation two comprises following sub-step:
Step 21, business server search consumer No. ID at integration data chained list, and the random verification code of second time drawn a lottery website links and stochastic generation is sent to the phone number that consumer fills in when registering;
Step 22, consumer enter website links of drawing a lottery for the second time, after input random verification code, to carry out secondary prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
6. according to the consumer scans's product Quick Response Code described in claim 1 with the method for repeatedly drawing a lottery, it is characterized in that, in step 3, comprise following sub-step:
The number of times of drawing a lottery in step 31, the business server pair prize drawing chained list corresponding with consumer No. ID judges, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined;
Step 32, business server send the active block link of final prize drawing, the identifying code with prize drawing to meeting the above-mentioned consumer No. ID distinguishing result;
Step 33, consumer enter final active block link of drawing a lottery, and after input validation code, to carry out final prize drawing, and are stored in by drawing outcomes in prize drawing chained list.
7. implement the claims consumer scans's product Quick Response Code described in 1 with a system for the method for repeatedly drawing a lottery, it is characterized in that, comprise two dimension code reading device, Quick Response Code and business server;
Described two dimension code reading device is used for carrying out distinguishing and resolving and upload the information corresponding with described Quick Response Code to described business server to the Quick Response Code on current production surface;
Described business server is for the log-on message of the effective website links storing the code value information corresponding with described Quick Response Code, share described Quick Response Code, consumer, integration information and prize drawing information.
8. according to the system described in claim 7, it is characterized in that, described business server comprises consumer information registration database, data link table database, integration data storehouse and prize drawing database;
Described data link table database is for the effective website links storing the code value information corresponding with described Quick Response Code, share described Quick Response Code;
Described consumer information registration database is for storing the log-on message of consumer's input;
After described integration data storehouse is shared described Quick Response Code for storage, with the integration obtained;
Described prize drawing database is for the prize drawing information after storing consumer and drawing a lottery at every turn.
9. according to Claim 8 described in system, it is characterized in that, described prize drawing database comprise judge module with prize drawing information generating module;
Described prize drawing information generating module is used for sending prize drawing website links and identifying code to consumer No. ID;
Described judge module is used for judging the prize drawing number of times of consumer No. ID, to distinguish whether the prize drawing number of times in prize drawing chained list is less than the prize drawing number of times of defined.
10. the system described according to Claim 8 or 9, is characterized in that, also comprises statistical module in described business server, for adding up each code value corresponding with Quick Response Code in data linked list data storehouse.
CN201510789519.7A 2015-11-17 2015-11-17 Method and system for consumer to carry out lottery drawing repeatedly by scanning two-dimension code on product Pending CN105389716A (en)

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CN201510789519.7A CN105389716A (en) 2015-11-17 2015-11-17 Method and system for consumer to carry out lottery drawing repeatedly by scanning two-dimension code on product

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Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105868997A (en) * 2016-03-25 2016-08-17 立德高科(昆山)数码科技有限责任公司 Application platform for combined-type label in commodity field
CN107590585A (en) * 2017-08-11 2018-01-16 广州基正投资有限公司 Shops's formation gathering method, device, server and system
CN107844998A (en) * 2017-12-04 2018-03-27 胡丽英 A kind of wechat lottery drawing method and system based on commodity
CN108230529A (en) * 2018-01-22 2018-06-29 佛山市所能网络有限公司 Interactive lottery system based on WeChat platform
CN108305096A (en) * 2018-01-02 2018-07-20 佛山市所能网络有限公司 Lottery system based on WeChat platform
WO2019000125A1 (en) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Method for processing promotional information of e-commerce product
WO2019000127A1 (en) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 E-commerce platform product coupon and promotion information processing method

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
佚名: "二维码抽奖促销活动策划方案", 《百度经验》 *

Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105868997A (en) * 2016-03-25 2016-08-17 立德高科(昆山)数码科技有限责任公司 Application platform for combined-type label in commodity field
WO2019000125A1 (en) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 Method for processing promotional information of e-commerce product
WO2019000127A1 (en) * 2017-06-25 2019-01-03 深圳市秀趣品牌文化传播有限公司 E-commerce platform product coupon and promotion information processing method
CN107590585A (en) * 2017-08-11 2018-01-16 广州基正投资有限公司 Shops's formation gathering method, device, server and system
CN107844998A (en) * 2017-12-04 2018-03-27 胡丽英 A kind of wechat lottery drawing method and system based on commodity
CN108305096A (en) * 2018-01-02 2018-07-20 佛山市所能网络有限公司 Lottery system based on WeChat platform
CN108230529A (en) * 2018-01-22 2018-06-29 佛山市所能网络有限公司 Interactive lottery system based on WeChat platform

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Application publication date: 20160309