CN105260931A - Financial service platform system based on MOT module - Google Patents

Financial service platform system based on MOT module Download PDF

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Publication number
CN105260931A
CN105260931A CN201510654782.5A CN201510654782A CN105260931A CN 105260931 A CN105260931 A CN 105260931A CN 201510654782 A CN201510654782 A CN 201510654782A CN 105260931 A CN105260931 A CN 105260931A
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China
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data
module
ocrm
transaction
financial service
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CN201510654782.5A
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张宝泉
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SUZHOU INDUSTRIAL PARK LINKAGE SOFTWARE Co Ltd
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SUZHOU INDUSTRIAL PARK LINKAGE SOFTWARE Co Ltd
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Abstract

The invention discloses a financial service platform system based on a MOT module. The financial service platform system comprises a data acquisition module, a data storage module, a data view access module, a historical transaction data processing module, and an OCRM system module. The data acquisition module is used for acquiring data of a data center, a transaction system, and a real-time quote system. The data storage module is used for processing data by using a data segmentation rule in which a table field and data line numbers are combined and on the basis of a memory table form, and storing processed data. The data view access module is used for researching and analyzing historical massive transaction data of a security company and showing the value reserved in client transaction data to the security company by means of a series of visualized applications. The historical transaction data processing module is used for sharing and mapping the historical transaction data to the OCRM system and processing tasks. The OCRM system module is used for orienting an operation layer in order to manage client relations. The financial service platform system manages the client relations by means of marketing service at key time points, and gives a great impetus to business development, management improvement, talent team construction, service quality improvement, and client stabilization.

Description

A kind of financial service plateform system based on MOT model
Technical field
The present invention relates to technical field of data processing, particularly a kind of financial service plateform system based on MOT model.
Background technology
Along with China all trades and professions IT capital construction continue to increase and under deep overall situation, the finance being aim with " customer first ", security, insurance, the industries such as bank, occur increasing based on the business demand of improving customer satisfaction.
In Satisfaction Research, there is a very important branch to be called MOT (MomentOfTruth, crucial moment) research, often use in artificially main service.Its advantage to feed back in time and to process customer information, is service quality standard; Training high-quality employee; Strengthening interpersonal relation; Promote work efficiency; Thus finally rise to the quality of customer service.
At present, crucial moment, technology mainly have employed database technology, essence writes SQL statement or Procedures script in advance according to MOT model to put into database and calculate, and from a large amount of records imported in advance database table, coupling filters out the objective result meeting model.Adopt database technology, just determine the software and hardware interdependence of data warehouse high, inconvenient extending transversely, IT O&M cost is higher; The delay that ageing existence is simultaneously larger, generally can only meet the business demand of T+1, has a heart but no strength for real-time event process is aobvious.
Summary of the invention
In order to solve the problem of prior art, embodiments provide a kind of financial service plateform system based on MOT model.Described technical scheme is as follows:
Provide a kind of financial service plateform system based on MOT model, described system comprises:
Data acquisition module, data memory module, Data View access modules, historical trading data processing module, OCRM system module; Wherein:
Described data acquisition module, for the data of image data center, transaction system and present quotation system;
Data after process for adopting " literary name section+number of data lines " combined data segmentation rules and the mode parallel fabrication process based on memory table, and are stored by described data memory module;
Described Data View access modules, for researching and analysing stock trader's history magnanimity transaction data, shows to stock trader the value that client trading data are contained by a series of visual application;
Described historical trading data processing module, maps to OCRM system for being shared by historical trading data, and carries out task process;
Described OCRM system module, carries out managing customer relation for oriented manipulation layer.
Alternatively, described data acquisition module also for by double buffering queue, thread pool encapsulation technology, provide simple interface and plug-in unit mutual.
Alternatively, described system also comprises:
Abnormality processing module, for providing schedule forecasting of overall importance, analyzes abnormal root, notice operation maintenance personnel, and carries out the on-the-spot fast quick-recovery of exception.
Alternatively, described Data View access modules also merges for statistical method and interactive graphics being shown, for user provides the environment of brand-new Using statistics analytical approach, user can carry out heuristic data by 3D rotating graphs, and increases by clicking figure or delete variable.
Alternatively, described historical trading data processing module is also for docking with each transaction platform, and process distribution trading instruction to each transaction platform, and processes platform return message.
Alternatively, described OCRM system module is also for the user to different role, according to its respective action and focus, for it tailors exclusive workbench, simplify the operation steps of user, make user on workbench, obtain the information paid close attention to, obtain system data support, complete routine work, and tasks carrying and feedback.
Alternatively, described OCRM system at least comprises investment consultant's platform, mobile terminal APP, note, micro-letter.
The beneficial effect that the technical scheme that the embodiment of the present invention provides is brought is:
MOT engine of the present invention depends on database no longer merely, just original input is data from traditional database, engine itself have employed the distributed computing technology based on internal memory, by mass data being evenly spread to each calculation services node, the unified EPL description according to the distribution of calculating scheduling node and data fragmentation information load data into internal memory from data-interface batch carries out the calculating of model rule, and constantly export result of calculation streaming to case distribution node and carry out merging rear route distribution, or the event consumer of different down-stream systems is distributed to according to subscription situation.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme in the embodiment of the present invention, below the accompanying drawing used required in describing embodiment is briefly described, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
Fig. 1 is the structural representation of the financial service plateform system based on MOT model that the embodiment of the present invention provides;
Fig. 2 is the structural representation of the financial service plateform system based on MOT model that the embodiment of the present invention provides.
Embodiment
For making the object, technical solutions and advantages of the present invention clearly, below in conjunction with accompanying drawing, embodiment of the present invention is described further in detail.
The embodiment of the present invention, builds the management system of " customer-centric ", helps first-line staff to strengthen professional service ability, improves customer experience, reduces service implementation cost, increase customer satisfaction degree and loyalty.Final help stock trader brokerage makes the transition, build Service Management system customer-centric, customer relation management is carried out in the marketing service of being put by crucial moment, all has very large facilitation to the lifting of the development of business, management, the construction of the talent team, the raising of customer service quality and the stable of client.
Fig. 1 is the structural representation of the financial service plateform system based on MOT model that the embodiment of the present invention provides.See Fig. 1, this system comprises: data acquisition module 11, data memory module 12, Data View access modules 13, historical trading data processing module 14 and OCRM (OperationalCustomerRelationshipManagement, system and manipulation type Customer Relationship Management Services) system module 15; Wherein:
Described data acquisition module 11, for the data of image data center, transaction system and present quotation system.
In embodiments of the present invention, independent research Xdata data acquisition components, inner by the technology such as double buffering queue, thread pool encapsulation, focus on high-speed data and exchange the problem run into, there is provided simple interface and plug-in unit mutual, plug-in unit is divided into Reader and Writer two class, based on the card i/f that framework provides, can develop the plug-in unit of needs very easily.
The embodiment of the present invention dock each exchange present quotation information interface, be aided with the data such as finance, industry, macroscopic view and provide efficient data service to system.
Data after process for adopting " literary name section+number of data lines " combined data segmentation rules and the mode parallel fabrication process based on memory table, and are stored by described data memory module 12.
Combined data segmentation rules that embodiment of the present invention data memory module 12 adopts " literary name section+number of data lines "; Cold and hot data separating; Real-time monitoring and inquiry data fragmentation frequently, carries out automatically copying of extendibility if desired in cluster.Be different from the data mart modeling of traditional table rank, the built-in ETL assembly of MOT adopts Data Division and the mode parallel fabrication process based on memory table, and supports built-in system variable and easily extensible function, performance up to 5,000,000/point.
The embodiment of the present invention provides and stores mass data based on Hadoop Open Framework, supports that multi-user also alternatively manages simultaneously, excavates and analyze data, sets up and comparison model.Can be loaded into Hadoop data and be saved in the internal memory of computing node the MCA carried out for multi-user in a session by single, statistics and the machine learning modeling technique of support comprise: cluster, recurrence, generalized linear model, variance analysis, decision tree, Stochastic Decision-making etc.The mass data processing ability of distributed data storage and parallel processing on Hadoop cluster is also provided, can detects and process for the vital fault of distributed treatment.By adding Hadoop node easy expansion system.
Described Data View access modules 13, for researching and analysing stock trader's history magnanimity transaction data, shows to stock trader the value that client trading data are contained by a series of visual application.
The embodiment of the present invention provides a visual data exploration and analysis tool, statistical method and interactive graphics is shown and merges, for user provides the environment of brand-new Using statistics analytical approach.All figures and analysis are all dynamic, and user can carry out heuristic data by 3D rotating graphs, and identify them by the point clicked on figure, increase quickly and easily or delete some variablees.User can find the regularity in data, quickly Modling model, and analyzes the relation between each index.
Wherein, this statistical method, provides multiple process to carry out the regretional analysis of dissimilar model and different characteristics data, has the modeled system of selection of various ways, can process Various Complex data, and is multiple test design model provider difference analysis instrument; In addition, the clustering method containing multiple clustering criteria, Time series analysis method, the model specification means of providing convenience and various method for parameter estimation.
Described historical trading data processing module 14, maps to OCRM system for being shared by historical trading data, and carries out task process.
In embodiments of the present invention, historical trading data processing module 14 is also for docking with each transaction platform, and process distribution trading instruction to each transaction platform, and processes platform return message
Described OCRM system module 15, carries out managing customer relation for oriented manipulation layer.
In embodiments of the present invention, OCRM system module 15 is also for the user to different role, according to its respective action and focus, for it tailors exclusive workbench, simplify the operation steps of user, make user on workbench, obtain the information paid close attention to, obtain system data support, complete routine work, and tasks carrying and feedback.
Wherein, this OCRM system includes but not limited to investment consultant's platform, mobile terminal APP, note, micro-letter.
Alternatively, this system also comprises:
Abnormality processing module, for providing schedule forecasting of overall importance, analyzes abnormal root, notice operation maintenance personnel, and carries out the on-the-spot fast quick-recovery of exception.
Embodiment of the present invention independent research LNet task scheduling assembly, can report to the police on appropriate opportunity, more adequately analyzes abnormal root, warning is issued operation maintenance personnel by note, mail; Support abnormal on-the-spot fast quick-recovery, again processing without the need to carrying out data from initial conditions, improve the responding ability of system disaster tolerance; Schedule forecasting of overall importance is provided; Long-term stability improvement mechanism.
The MOT engine that the embodiment of the present invention provides supports three kinds of modes in event handling mode, is simple event process respectively, streaming events process, Complex event processing.The input data source of event handling is varied, and form is also far from each other, and speed of data entry is exceedingly fast, and needs in data interaction, support isomorphism/heterogeneous data source, imports in batches, or the slip scan of designated recorder number/time.The difficult point of whole system is in the realization of Complex event processing, need the simple event of the different level generation of monitoring in real time during system cloud gray model, and from event relevance as cause-effect relationship, sequential relationship, or these events are carried out mode map by the means such as event filtering and composition of matter and are produced the advanced event with practical significance by sequencing occurred etc.
The system that the embodiment of the present invention provides, MOT engine depends on database no longer merely, just original input is data from traditional database, engine itself have employed the distributed computing technology based on internal memory, by mass data being evenly spread to each calculation services node, the unified EPL description according to the distribution of calculating scheduling node and data fragmentation information load data into internal memory from data-interface batch carries out the calculating of model rule, and constantly export result of calculation streaming to case distribution node and carry out merging rear route distribution, or the event consumer of different down-stream systems is distributed to according to subscription situation.
The financial service plateform system based on MOT model that the present embodiment provides, as shown in Figure 2, adopt modularization architecture design, each service module is independently disposed, and meets the needs extending transversely such as hot standby, cascade, distribution.
One of ordinary skill in the art will appreciate that all or part of step realizing above-described embodiment can have been come by hardware, the hardware that also can carry out instruction relevant by program completes, described program can be stored in a kind of computer-readable recording medium, the above-mentioned storage medium mentioned can be ROM (read-only memory), disk or CD etc.
The foregoing is only preferred embodiment of the present invention, not in order to limit the present invention, within the spirit and principles in the present invention all, any amendment done, equivalent replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (7)

1. based on a financial service plateform system for MOT model, it is characterized in that, described system comprises: data acquisition module, data memory module, Data View access modules, historical trading data processing module, OCRM system module; Wherein:
Described data acquisition module, for the data of image data center, transaction system and present quotation system;
Data after process for adopting " literary name section+number of data lines " combined data segmentation rules and the mode parallel fabrication process based on memory table, and are stored by described data memory module;
Described Data View access modules, for researching and analysing stock trader's history magnanimity transaction data, shows to stock trader the value that client trading data are contained by a series of visual application;
Described historical trading data processing module, maps to OCRM system for being shared by historical trading data, and carries out task process;
Described OCRM system module, carries out managing customer relation for oriented manipulation layer.
2. system according to claim 1, is characterized in that, described data acquisition module also for by double buffering queue, thread pool encapsulation technology, provide simple interface and plug-in unit mutual.
3. system according to claim 1, is characterized in that, described system also comprises:
Abnormality processing module, for providing schedule forecasting of overall importance, analyzes abnormal root, notice operation maintenance personnel, and carries out the on-the-spot fast quick-recovery of exception.
4. system according to claim 1, it is characterized in that, described Data View access modules also merges for statistical method and interactive graphics being shown, for user provides the environment of brand-new Using statistics analytical approach, user can carry out heuristic data by 3D rotating graphs, and increases by clicking figure or delete variable.
5. system according to claim 1, is characterized in that, described historical trading data processing module is also for docking with each transaction platform, and process distribution trading instruction to each transaction platform, and processes platform return message.
6. system according to claim 1, it is characterized in that, described OCRM system module is also for the user to different role, according to its respective action and focus, for it tailors exclusive workbench, simplify the operation steps of user, make user on workbench, obtain the information paid close attention to, acquisition system data is supported, completes routine work, and tasks carrying and feedback.
7. system according to claim 6, is characterized in that, described OCRM system at least comprises investment consultant's platform, mobile terminal APP, note, micro-letter.
CN201510654782.5A 2015-10-10 2015-10-10 Financial service platform system based on MOT module Pending CN105260931A (en)

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106131490A (en) * 2016-07-18 2016-11-16 四川君逸易视科技有限公司 Intelligent finance system based on intelligent video analysis technology
CN106209462A (en) * 2016-07-18 2016-12-07 四川君逸数码科技股份有限公司 Wisdom banking management system based on intelligent video technology
CN107527240A (en) * 2016-08-18 2017-12-29 南京坦道信息科技有限公司 A kind of operator's industry product Praise effect identification system and method
CN108492150A (en) * 2018-04-11 2018-09-04 口碑(上海)信息技术有限公司 The determination method and system of entity temperature

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CN102663557A (en) * 2012-04-17 2012-09-12 苏州工业园区凌志软件有限公司 MOT (Moment of Truth) management system and implementing method thereof
CN103761309A (en) * 2014-01-23 2014-04-30 中国移动(深圳)有限公司 Operation data processing method and system

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US20070192161A1 (en) * 2005-12-28 2007-08-16 International Business Machines Corporation On-demand customer satisfaction measurement
WO2008129522A2 (en) * 2007-07-01 2008-10-30 Suet Fan Wong Medicament to global financial system
CN101616428A (en) * 2009-04-15 2009-12-30 北京协成致远网络科技有限公司 A kind of mobile data service monitoring analysis system and its implementation
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CN102663557A (en) * 2012-04-17 2012-09-12 苏州工业园区凌志软件有限公司 MOT (Moment of Truth) management system and implementing method thereof
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Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106131490A (en) * 2016-07-18 2016-11-16 四川君逸易视科技有限公司 Intelligent finance system based on intelligent video analysis technology
CN106209462A (en) * 2016-07-18 2016-12-07 四川君逸数码科技股份有限公司 Wisdom banking management system based on intelligent video technology
CN107527240A (en) * 2016-08-18 2017-12-29 南京坦道信息科技有限公司 A kind of operator's industry product Praise effect identification system and method
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CN108492150A (en) * 2018-04-11 2018-09-04 口碑(上海)信息技术有限公司 The determination method and system of entity temperature
CN108492150B (en) * 2018-04-11 2020-06-09 口碑(上海)信息技术有限公司 Method and system for determining entity heat degree

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