CN105117929A - Content pushing method and apparatus - Google Patents

Content pushing method and apparatus Download PDF

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Publication number
CN105117929A
CN105117929A CN201510452286.1A CN201510452286A CN105117929A CN 105117929 A CN105117929 A CN 105117929A CN 201510452286 A CN201510452286 A CN 201510452286A CN 105117929 A CN105117929 A CN 105117929A
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China
Prior art keywords
active user
age
user
picture
content
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CN201510452286.1A
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Chinese (zh)
Inventor
马森
马骥
刘鸣
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Xiaomi Technology Co Ltd
Xiaomi Inc
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Xiaomi Inc
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Priority to CN201510452286.1A priority Critical patent/CN105117929A/en
Publication of CN105117929A publication Critical patent/CN105117929A/en
Pending legal-status Critical Current

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Abstract

The invention relates to a content pushing method and apparatus. The method comprises the following steps of acquiring selfies stored in a terminal; determining the attribute information of a current user according to the selfies; and pushing contents to the current user according to a preset pushing strategy in line with the attribute information of the current user. By means of the technical scheme, the dimensions of the contents displayed on equipment can be adjusted according to the facial features of the user. Therefore, different contents can be pushed to different users. The customized demands of users are satisfied. The using experience of users is further improved.

Description

Push method and the device of content
Technical field
The disclosure relates to Internet technical field, particularly relates to the method and device that push content.
Background technology
At present, along with the development of Internet technology, product customer-centric, people-oriented is more and more paid attention to, Consumer's Experience (aspect such as subjective feeling, motivation, values of user) receives suitable attention in human-computer interaction technology evolution, its attention rate and traditional three large approve-useful index (i.e. efficiency, benefit and basic subjective satisfaction) equally matched, even than traditional three, the status of large approve-useful index is more important.
Specifically, Consumer's Experience comprises the product design of hardware and software, and product for different customer groups, should have different functions.Such as, along with the raising of people ' s health level and the prolongation of population life, the ratio that the elderly accounts for population is increasing.Having in cell phone manufacturer is the cell phone for old people that the elderly makes specially, allows the old men fully experience the modern life.Due to the super large button on mobile phone, make user that presbyopic glasses need not be with also to see too clearly.In current a lot of mobile phones, only have and open big font pattern, could show big font on mobile phone screen, but it is often very hidden to open entrance, the especially old user of user is often difficult to find.
Summary of the invention
Disclosure embodiment provides the method and device that push content.Described technical scheme is as follows:
According to the first aspect of disclosure embodiment, a kind of method pushing content is provided, comprises:
What store in acquisition terminal takes a picture certainly;
The attribute information of active user is determined from taking a picture according to described;
Attribute information according to described active user pushes content to active user according to default propelling movement strategy.
In one embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise:
Recognition of face is carried out to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Personages maximum for described occurrence number is defined as active user;
Face recognition is carried out to described active user, obtains recognition result;
The attribute information of described active user is determined according to described recognition result.
In one embodiment, what store in described acquisition terminal takes a picture certainly, can comprise:
Pixel analysis is carried out to all photos stored in terminal and obtains low pixel photo and high pixel photo;
Described low pixel photo is taken a picture certainly as described.
In one embodiment, described attribute information can comprise at least one in the sex of age of active user, active user.
In one embodiment, described face recognition is carried out to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
In one embodiment, described face recognition is carried out to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
The age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive the advertisement that described advertising push service device pushes.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
According to the age of user preset and/or the corresponding relation of sex and propelling movement content, determine the age of described active user and/or the propelling movement content corresponding to sex;
The propelling movement content corresponding to described age and/or sex is pushed to active user.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
When the age of described active user is in default age range, show the option for pointing out described active user whether to agree to adjust described content size.
In one embodiment, when the described age as described active user is in default age range, show for pointing out after whether described active user agree to adjust the option of described content size, described method also can comprise:
After receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
In one embodiment, the size of content shown on the described adjustable strategies adjustment equipment according to presetting, can comprise:
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age of described active user.
In one embodiment, according to the size of content shown on the adjustable strategies adjustment equipment preset, can comprise:
In at least two age brackets preset, determine the age bracket residing for the age of described active user;
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age bracket residing for the age of described active user.
In one embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise:
The described face from the middle user that takes a picture is identified, identifies the described face feature from the middle user that takes a picture;
The described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
Determine whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
According to the second aspect of disclosure embodiment, a kind of device pushing content is provided, comprises:
Acquisition module, for obtaining certainly taking a picture of storing in terminal;
Determination module, for determining the attribute information of active user according to described from taking a picture;
Pushing module, pushes content to active user according to default propelling movement strategy for the attribute information according to described active user.
In one embodiment, described determination module, can comprise:
First determines submodule, for carrying out recognition of face to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Second determines submodule, for personages maximum for described occurrence number is defined as active user;
First recognin module, for carrying out face recognition to described active user, obtains recognition result;
3rd determines submodule, for determining the attribute information of described active user according to described recognition result.
In one embodiment, described acquisition module, can comprise:
Analyze submodule, obtain low pixel photo and high pixel photo for carrying out pixel analysis to all photos stored in terminal;
4th determines submodule, for certainly being taken a picture as described by described low pixel photo.
In one embodiment, described attribute information can comprise at least one in the sex of age of active user, active user.
In one embodiment, described first recognin module can be used for:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
In one embodiment, described first recognin module also can be used for:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
In one embodiment, described pushing module, can comprise:
Send submodule, for the age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive submodule, for receiving the advertisement that described advertising push service device pushes.
In one embodiment, described pushing module, can comprise:
5th determines submodule, for the corresponding relation according to the age of user preset and/or sex and propelling movement content, determines the age of described active user and/or the propelling movement content corresponding to sex;
First pushes submodule, for pushing the propelling movement content corresponding to described age and/or sex to active user.
In one embodiment, described pushing module, can comprise:
Display sub-module, for when the age of described active user is in default age range, shows the option for pointing out described active user whether to agree to adjust described content size.
In one embodiment, described device also can comprise:
Adjusting module, for after receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
In one embodiment, described adjusting module, can comprise:
6th determines submodule, for the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age of described active user;
First adjustment submodule, for being adjusted to the content size corresponding with the age of described active user by content size shown on described equipment.
In one embodiment, described adjusting module, can comprise:
7th determines submodule, at least two age brackets preset, determines the age bracket residing for the age of described active user;
8th determines submodule, for the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age bracket residing for the age of described active user;
Second adjustment submodule, for being adjusted to the content size corresponding with the age bracket residing for the age of described active user by content size shown on described equipment.
In one embodiment, described determination module, can comprise:
Second recognin module, for identifying the described face from the middle user that takes a picture, identifies the described face feature from the middle user that takes a picture;
Described pushing module, comprising:
Second pushes submodule, for determining whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
According to the third aspect of disclosure embodiment, a kind of device pushing content is provided, comprises:
Processor;
For the storer of storage of processor executable instruction;
Wherein, described processor is configured to:
What store in acquisition terminal takes a picture certainly;
The attribute information of active user is determined from taking a picture according to described;
Attribute information according to described active user pushes content to active user according to default propelling movement strategy.
The method that embodiment of the present disclosure provides and device can comprise following beneficial effect:
(1) in one embodiment, certainly taking a picture of storing in terminal is obtained; The attribute information of active user is determined from taking a picture according to described; Attribute information according to described active user pushes content to active user according to default propelling movement strategy.The disclosure can push different contents for different users, meets the individual demand of user, improves the experience of user.
(2) in another embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise: recognition of face is carried out to certainly taking a picture of terminal storage, determine personages maximum from middle occurrence number of taking a picture described in multiple; Personages maximum for described occurrence number is defined as active user, face recognition is carried out to described active user, obtain recognition result; The attribute information of described active user is determined according to described recognition result.Certainly personages maximum for middle occurrence number of taking a picture is defined as active user by the disclosure, thus can determine the active user in taking a picture simply and easily.
(3) in another embodiment, what store in described acquisition terminal takes a picture certainly, can comprise: carry out pixel analysis to all photos stored in terminal and obtain low pixel photo and high pixel photo; Described low pixel photo is taken a picture certainly as described.The disclosure is carried out pixel analysis to the photo stored in terminal and is obtained low pixel photo and high pixel photo, because low pixel photo is the photo taken by front-facing camera, and certainly take a picture and generally use front-facing camera, therefore, can determine from all photos simply, fast from taking a picture.
(4) in another embodiment, in one embodiment, described attribute information can comprise at least one in the sex of age of active user, active user.The disclosure can push content to user more targetedly according to information such as the age of active user, sexes.
(5) in another embodiment, described face recognition is carried out to described active user, obtain recognition result, can comprise: when comprising certainly the taking a picture as at least two photos of active user, respectively face recognition is carried out to the active user often opened in taking a picture, identify and often open from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.The disclosure carries out face recognition to multiple active users in take a picture, identify and often open from age corresponding to the middle active user that takes a picture, and the age identified is averaged, using the age of mean value as active user, thus make the age of the user identified more accurate.
(6) in another embodiment, described face recognition is carried out to described active user, obtain recognition result, can comprise: when comprising certainly the taking a picture as at least two photos of active user, respectively face recognition is carried out to the active user often opened in photo, identify and often open sex corresponding to active user in photo, the number of times of the different sexes identified in described at least two photos is compared; Using the sex of sex more for number of times as described active user.The disclosure carries out face recognition to multiple respectively from the middle active user that takes a picture, and is compared by the number of times of the different sexes identified at least two photos, thus ensure that the accuracy of the sex identified.
(7) in another embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise: the age of described active user and/or sex are sent to advertising push service device; Described advertising push service device is used for, according to age of described active user and/or default propellings movement strategy corresponding to sex, to described terminal advertisement, receiving the advertisement of described advertising push service device propelling movement.The disclosure, can, according to data such as the age of user, sexes targetedly to user's advertisement, make the propelling movement effect of advertisement reach best.
(8) in another embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise: according to the age of user preset and/or the corresponding relation of sex and propelling movement content, determine the age of described active user and/or the propelling movement content corresponding to sex; The propelling movement content corresponding to described age and/or sex is pushed to active user.The disclosure pre-sets the corresponding relation of age of user and/or sex and propelling movement content, pushes default propelling movement content, thus pushes to user targetedly, meet users ' individualized requirement according to age of user and/or sex to user.
(9) in another embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprising: when the age of described active user is in default age range, showing the option for pointing out described active user whether to agree to adjust described content size.The disclosure, after user goes out active user according to auto heterodyne photo array, guides user to open the function of content size shown on adjustment equipment.
(10) in another embodiment, when the described age as described active user is in default age range, show for pointing out after whether described active user agree to adjust the option of described content size, described method also can comprise: after receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.The disclosure according to the size of content shown on the adjustable strategies adjustment equipment preset, thus makes the size of content corresponding with the age of user, meets user's request.
(11) in another embodiment, the size of content shown on the described adjustable strategies adjustment equipment according to presetting, can comprise: according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of described active user; Content size shown on described equipment is adjusted to the content size corresponding with the age of described active user.The size of content of the disclosure by the age adjustment equipment of user shows, when different users uses this equipment, as long as determine the age of the user of current use equipment, just can the size of displaying contents on adjustment equipment, thus can be user's Suitable content size easily and efficiently, improve Consumer's Experience.
(12) in another embodiment, according to the size of content shown on the adjustable strategies adjustment equipment preset, can comprise: at least two age brackets preset, determine the age bracket residing for the age of described active user; According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of described active user; Content size shown on described equipment is adjusted to the content size corresponding with the age bracket residing for the age of described active user.The disclosure is by least two default age brackets, determine the age bracket residing for the age of active user, and according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of active user, and content size shown on equipment is adjusted to the content size corresponding with the age bracket residing for the age of active user, thus content size that can be shown on adjustment equipment quickly and easily.
(13) in another embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise: the described face from the middle user that takes a picture is identified, identify the described face feature from the middle user that takes a picture; The described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising: determine whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.The face feature of one or more user prestores by the disclosure, the one or more user can be the user often using this terminal device, the corresponding relation of user's face feature and content size also prestores, when identify be which user after, then content size shown on equipment is adjusted to content size corresponding to this user.Thus content size shown on adjustment equipment can be carried out according to concrete user, improve the experience of user.
Should be understood that, it is only exemplary and explanatory that above general description and details hereinafter describe, and can not limit the disclosure.
Accompanying drawing explanation
Accompanying drawing to be herein merged in instructions and to form the part of this instructions, shows embodiment according to the invention, and is used from instructions one and explains principle of the present invention.
Fig. 1 is the process flow diagram of the method for propelling movement content according to an exemplary embodiment.
Fig. 2 is the process flow diagram of step S102 in the method for propelling movement content according to an exemplary embodiment.
Fig. 3 is the process flow diagram of step S101 in the method for propelling movement content according to an exemplary embodiment.
Fig. 4 is the process flow diagram of step S203 in the method for propelling movement content according to an exemplary embodiment.
Fig. 5 is another process flow diagram of step S203 in the method for propelling movement content according to an exemplary embodiment.
Fig. 6 is the process flow diagram of step S103 in the method for propelling movement content according to an exemplary embodiment.
Fig. 7 is another process flow diagram of step S103 in the method for propelling movement content according to an exemplary embodiment.
Fig. 8 is another process flow diagram of step S103 in the method for propelling movement content according to an exemplary embodiment.
Fig. 9 is the process flow diagram that another kind according to an exemplary embodiment pushes the method for content.
Figure 10 is the process flow diagram of step S802 in the method for propelling movement content according to an exemplary embodiment.
Figure 11 is another process flow diagram of step S802 in the method for propelling movement content according to an exemplary embodiment.
Figure 12 is another process flow diagram of step S102 in the method for propelling movement content according to an exemplary embodiment.
Figure 13 is the block diagram of the device of propelling movement content according to an exemplary embodiment.
Figure 14 is the block diagram of determination module 132 in the device of propelling movement content according to an exemplary embodiment.
Figure 15 is the block diagram of acquisition module 131 in the device of propelling movement content according to an exemplary embodiment.
Figure 16 is the block diagram of pushing module 133 in the device of propelling movement content according to an exemplary embodiment.
Figure 17 is the another kind of block diagram of pushing module 133 in the device of propelling movement content according to an exemplary embodiment.
Figure 18 is the another kind of block diagram of pushing module 133 in the device of propelling movement content according to an exemplary embodiment.
Figure 19 is the block diagram that another kind according to an exemplary embodiment pushes the device of content.
Figure 20 is the block diagram of adjusting module 134 in the device of propelling movement content according to an exemplary embodiment.
Figure 21 is the another kind of block diagram of adjusting module 134 in the device of propelling movement content according to an exemplary embodiment.
Figure 22 is the another kind of block diagram of determination module 132 in the device of propelling movement content according to an exemplary embodiment.
Figure 23 is the block diagram being applicable to the device pushing content according to an exemplary embodiment.
Embodiment
Here will be described exemplary embodiment in detail, its sample table shows in the accompanying drawings.When description below relates to accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawing represents same or analogous key element.Embodiment described in following exemplary embodiment does not represent all embodiments consistent with the present invention.On the contrary, they only with as in appended claims describe in detail, the example of apparatus and method that aspects more of the present invention are consistent.
Fig. 1 is a kind of process flow diagram pushing the method for content according to an exemplary embodiment, said method is used in terminal device, and terminal device can be mobile terminal or fixed terminal, and terminal device can be mobile phone, computing machine, digital broadcast terminal, messaging devices, game console, tablet device, Medical Devices, body-building equipment, any terminal equipment such as personal digital assistant.As shown in Figure 1, method comprises the following steps S101-S103:
In step S101, what store in acquisition terminal takes a picture certainly.
Can be stored in from taking a picture in picture category client and also can be stored in file, can also be stored in Cloud Server.Under normal circumstances, user generally uses front-facing camera from taking a picture.
In step s 102, according to the attribute information determining active user of certainly taking a picture.
In one embodiment, attribute information can comprise at least one in the sex of age of active user, active user.Thus content can be pushed to user more targetedly according to information such as the age of active user, sexes.
Active user can be owner user also can be the user using this terminal in certain hour.Such as, the owner of mobile phone A is user B, and user B can be called the active user of mobile phone A; When user B gives user C use mobile phone A, so user C also can be called the active user of mobile phone A.
In step s 103, content is pushed to active user according to default propelling movement strategy according to the attribute information of active user.
The said method of disclosure embodiment, the attribute information of active user is determined by certainly taking a picture of storage, and push content to active user according to default propelling movement strategy according to the attribute information of active user, thus different contents can be pushed for different users, meet the individual demand of user, improve the experience of user.
In one embodiment, as shown in Figure 2, step S102 can be embodied as following steps S201-S204:
In step s 201, recognition of face is carried out to certainly taking a picture of terminal storage, determine the personage that multiple middle occurrence numbers of certainly taking a picture are maximum.
In step S202, personages maximum for occurrence number is defined as active user.
In step S203, face recognition is carried out to active user, obtain recognition result.
In step S204, determine the attribute information of active user according to recognition result.
Generally, in certainly the taking a picture of terminal storage, what use the user of this terminal to take takes a picture at most certainly, therefore, certainly personages maximum for middle occurrence number of taking a picture is defined as active user, thus the active user in taking a picture can be determined simply and easily.
In one embodiment, as shown in Figure 3, step S101 can be embodied as following steps S301-S302:
In step S301, pixel analysis is carried out to all photos stored in terminal and obtains low pixel photo and high pixel photo.
The attribute of picture comprises pixel, focal length etc., generally, utilizes the pixel of the photo of preposition photography lower than the pixel of the photo utilizing post-positioned pick-up head to take, and active user is when autodyning, and often uses front-facing camera to take pictures.In one embodiment, utilize EXIF (ExchangeableImageFile, exchangeable image file) comparison film to carry out pixel analysis, obtain low pixel photo and high pixel photo, low pixel photo is the photo utilizing front-facing camera to take.
In step s 302, using low pixel photo as certainly taking a picture.
In the present embodiment, pixel analysis is carried out to the photo stored in terminal and obtains low pixel photo and high pixel photo, because low pixel photo is the photo taken by front-facing camera, and certainly take a picture and generally use front-facing camera, therefore, can determine from all photos simply, fast from taking a picture.
In one embodiment, as shown in Figure 4, step S203 can be embodied as following steps S401-S402:
In step S401, when comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture.
In step S402, calculate at least two mean values from age corresponding to middle active user of taking a picture; Using the age of mean value as active user.
Due to the impact of the factor such as shooting angle, light, the age poor accuracy of the user relying on single photo to identify, in the present embodiment, certainly the active user in taking a picture to multiple carries out face recognition, identify and often open from age corresponding to the middle active user that takes a picture, and the age identified is averaged, using the age of mean value as active user, thus make the age of the user identified more accurate.
Illustrate, choose 3 from taking a picture, respectively face recognition is carried out to these 3 active users in take a picture, identify and often open from age corresponding to the middle active user that takes a picture, be respectively 58 years old, 60 years old, 68 years old, the age identified is averaged, obtain mean value 62 years old, using 62 years old age as active user of mean value.
In one embodiment, as shown in Figure 5, step S203 can be embodied as following steps S501-S503:
In step S501, when comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo.
In step S502, the number of times of the different sexes identified at least two photos is compared.
In step S503, using the sex of sex more for number of times as active user.
The sex of the user identified owing to relying on single photo also there will be mistake sometimes, therefore, in order to ensure the accuracy of recognition result, respectively face recognition is carried out from the middle active user that takes a picture to multiple, the number of times of the different sexes identified at least two photos is compared, such as, face recognition is carried out respectively from the middle active user that takes a picture to 5, the number of times being identified as women is 4 times, the number of times being identified as the male sex is 1 time, then using sex more for number of times and the women sex as active user.
In one embodiment, as shown in Figure 6, step S103 can be embodied as following steps S601-S602:
In step s 601, the age of active user and/or sex are sent to advertising push service device; Advertising push service device be used for according to age of active user and/or default propellings movement corresponding to sex tactful, to terminal advertisement.
In step S602, receive the advertisement that advertising push service device pushes.
In the present embodiment, advertising push service device is responsible for user's advertisement group, the data such as the age of user, sex are sent to advertising push service device, the data such as age, sex of user have corresponding propelling movement strategy, therefore, can, according to data such as the age of user, sexes targetedly to user's advertisement, the propelling movement effect of advertisement be made to reach best.
In one embodiment, as shown in Figure 7, step S103 can be embodied as following steps S701-S702:
In step s 701, according to the age of user preset and/or the corresponding relation of sex and propelling movement content, the age of active user and/or the propelling movement content corresponding to sex is determined.
In step S702, push the propelling movement content corresponding to age and/or sex to active user.
In the present embodiment, pre-set the corresponding relation of age of user and/or sex and propelling movement content, such as, when user is the man of 24 years old, push advertisement or certain online game of fresh flower class to user.When user is in certain age or certain age bracket, pushes default propelling movement content to user, thus push to user targetedly, meet consumers' demand.
In one embodiment, as shown in Figure 8, step S103 can be embodied as following steps S801:
In step S801, when the age of active user is in default age range, show the option for pointing out active user whether to agree to Suitable content size.
In one embodiment, content shown on equipment comprises: at least one in word, picture, thus can adjust word shown on equipment, picture, in addition, can also adjust virtual key shown on equipment.
In one embodiment, option can be the informing selecting whether to agree to adjust described content size, guides user to open the function of Suitable content size by informing.Before the content size that the present embodiment is shown on adjustment equipment, whether display reminding agrees to the option adjusting described content size, thus after user goes out active user according to auto heterodyne photo array, guide user to open the function of content size shown on adjustment equipment.
In one embodiment, as shown in Figure 9, after step S801, said method also can comprise the following steps S802:
In step S802, after receiving the selection result agreeing to Suitable content size, according to the size of content shown on the adjustable strategies adjustment equipment preset.
The corresponding relation of age of user and content size pre-sets, such as, 18-40 year corresponding No. four fonts, more than 40 years old corresponding No. three fonts, certainly, if necessary, age of user can also be finer corresponding with content size, such as user often one-year-old has corresponding content size, when content size corresponding to the age finding user, then by Content adaptation that equipment shows to the content size corresponding with the age of active user.In the present embodiment, the size of the content that adjustment equipment shows is carried out according to the adjustable strategies preset, when different users uses this equipment, as long as determine the age of the user of current use equipment, just can the size of displaying contents on adjustment equipment, thus can be user's Suitable content size easily and efficiently, improve Consumer's Experience.
In one embodiment, as shown in Figure 10, the size according to content shown on the adjustable strategies adjustment equipment preset in step S802, can be embodied as following steps S1001-S1002:
In step S1001, according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of active user.
In step S1002, content size shown on equipment is adjusted to the content size corresponding with the age of active user.
The corresponding relation of age of user and content size pre-sets, such as, 18-40 year corresponding No. four fonts, more than 40 years old corresponding No. three fonts, certainly, if necessary, age of user can also be finer corresponding with content size, such as user often one-year-old has corresponding content size, when content size corresponding to the age finding user, then by Content adaptation that equipment shows to the content size corresponding with the age of active user.In the present embodiment, by the size of content that the age adjustment equipment of user shows, when different users uses this equipment, as long as determine the age of the user of current use equipment, just can the size of displaying contents on adjustment equipment, thus can be user's Suitable content size easily and efficiently, improve Consumer's Experience.
In one embodiment, as shown in figure 11, the size according to content shown on the adjustable strategies adjustment equipment preset in step S802, can be embodied as following steps S1101-S1103:
In step S1101, at least two age brackets preset, determine the age bracket residing for the age of active user.
In step S1102, according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of active user.
In step S1103, content size shown on equipment is adjusted to the content size corresponding with the age bracket residing for the age of active user.
In the present embodiment, pre-set at least two age brackets, such as, pre-set three age brackets: be respectively 6-16 year, 16-48 year, more than 48 years old, the corresponding respectively font size of these three age brackets is for being not No. two, No. four, No. three.The age of user is 68 years old, and the font size that the age of user is corresponding is No. three, then font size shown on equipment is adjusted to No. three fonts.
The present embodiment, by at least two default age brackets, determine the age bracket residing for the age of active user, and according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of active user, and content size shown on equipment is adjusted to the content size corresponding with the age bracket residing for the age of active user, thus content size that can be shown on adjustment equipment quickly and easily.
Conveniently, desired value can also be pre-set, and pre-set the content size corresponding with desired value, when the age of user is greater than or equal to desired value, then content size shown on equipment is adjusted to the content size corresponding with desired value pre-set.
In one embodiment, as shown in figure 12, step S102 can be embodied as following steps S1201:
In step S1201, the face of the middle user that certainly takes a picture is identified, identify the face feature from the middle user that takes a picture.
Step S103 can be embodied as following steps S1202:
In step S1202, determine whether mate with the user's face feature prestored from the face feature of the middle user that takes a picture; When the face feature of the middle user that certainly takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default user's face feature is corresponding; Content is pushed to active user according to propelling movement strategy.
In the present embodiment, the face feature of one or more user is prestored, the one or more user can be the user often using this terminal device, the corresponding relation of user's face feature and content size also prestores, when identify be which user after, then content size shown on equipment is adjusted to content size corresponding to this user.Thus content size shown on adjustment equipment can be carried out according to concrete user, improve the experience of user.
Illustrate, the user of frequent use mobile phone A has the father and mother of Xiao Ming and Xiao Ming, then the face feature of these three people is pre-stored in mobile phone A, and font size corresponding for these three people is also prestored, when to identify active user be the father of Xiao Ming to mobile phone A, then the font size that equipment shows is adjusted to the font size that the father of the Xiao Ming prestored is corresponding.And other user outside these three people is when using mobile phone, owing to cannot mate with the user's face feature prestored, then font size can not be adjusted.
Following is disclosure device embodiment, may be used for performing disclosure embodiment of the method.
Figure 13 is a kind of block diagram pushing the device of content according to an exemplary embodiment, and this device can realize becoming the some or all of of electronic equipment by software, hardware or both combinations.As shown in figure 13, the device of this propelling movement content comprises:
Acquisition module 131, is configured to obtain in terminal certainly taking a picture of storing.
Determination module 132, is configured to determine the attribute information of active user according to from taking a picture.
Pushing module 133, is configured to push content to active user according to default propelling movement strategy according to the attribute information of active user.
The said apparatus of disclosure embodiment, the attribute information of active user is determined by certainly taking a picture of storage, and push content to active user according to default propelling movement strategy according to the attribute information of active user, thus different contents can be pushed for different users, meet the individual demand of user, improve the experience of user.
In one embodiment, as shown in figure 14, determination module 132, can comprise:
First determines submodule 141, is configured to carry out recognition of face to certainly taking a picture of terminal storage, determines the personage that multiple middle occurrence numbers of certainly taking a picture are maximum.
Second determines submodule 142, is configured to personages maximum for occurrence number to be defined as active user.
First recognin module 143, is configured to carry out face recognition to active user, obtains recognition result.
3rd determines submodule 144, is configured to the attribute information determining active user according to recognition result.
In the present embodiment, personages maximum for middle occurrence number of certainly taking a picture is defined as active user, thus the active user in taking a picture can be determined simply and easily.
In one embodiment, as shown in figure 15, acquisition module 131, can comprise:
Analyze submodule 151, be configured to that pixel analysis is carried out to all photos stored in terminal and obtain low pixel photo and high pixel photo.
4th determines submodule 152, is configured to low pixel photo as certainly taking a picture.
In the present embodiment, pixel analysis is carried out to the photo stored in terminal and obtains low pixel photo and high pixel photo, because low pixel photo is the photo taken by front-facing camera, and certainly take a picture and generally use front-facing camera, therefore, can determine from all photos simply, fast from taking a picture.
In one embodiment, attribute information can comprise at least one in the sex of age of active user, active user.
In the present embodiment, content can be pushed to user more targetedly according to information such as the age of active user, sexes.
In one embodiment, the first recognin module 143 can be configured to:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; Calculate at least two mean values from age corresponding to middle active user of taking a picture; Using the age of mean value as active user.
Due to the impact of the factor such as shooting angle, light, the age poor accuracy of the user relying on single photo to identify, in the present embodiment, certainly the active user in taking a picture to multiple carries out face recognition, identify and often open from age corresponding to the middle active user that takes a picture, and the age identified is averaged, using the age of mean value as active user, thus make the age of the user identified more accurate.
In one embodiment, the first recognin module 143 also can be configured to:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo; The number of times of the different sexes identified at least two photos is compared; Using the sex of sex more for number of times as active user.
The sex of the user identified owing to relying on single photo also there will be mistake sometimes, therefore, in order to ensure the accuracy of recognition result, respectively face recognition is carried out from the middle active user that takes a picture to multiple, the number of times of the different sexes identified at least two photos is compared, thus ensure that the accuracy of the sex identified.
In one embodiment, as shown in figure 16, pushing module 133, can comprise:
Send submodule 161, be configured to the age of active user and/or sex to send to advertising push service device; Advertising push service device be used for according to age of active user and/or default propellings movement corresponding to sex tactful, to terminal advertisement.
Receive submodule 162, be configured to the advertisement receiving the propelling movement of advertising push service device.
In the present embodiment, advertising push service device is responsible for user's advertisement group, the data such as the age of user, sex are sent to advertising push service device, the data such as age, sex of user have corresponding propelling movement strategy, therefore, can, according to data such as the age of user, sexes targetedly to user's advertisement, the propelling movement effect of advertisement be made to reach best.
In one embodiment, as shown in figure 17, pushing module 133, can comprise:
5th determines submodule 171, is configured to the corresponding relation according to the age of user preset and/or sex and propelling movement content, determines the age of active user and/or the propelling movement content corresponding to sex.
First pushes submodule 172, is configured to push propelling movement content corresponding to age and/or sex to active user.
In the present embodiment, pre-set the corresponding relation of age of user and/or sex and propelling movement content, push default propelling movement content according to age of user and/or sex to user, thus push to user targetedly, meet users ' individualized requirement.
In one embodiment, as shown in figure 18, pushing module 133, can comprise:
Display sub-module 181, is configured to when the age of active user is in default age range, shows the option for pointing out active user whether to agree to Suitable content size.
In the present embodiment, after user goes out active user according to auto heterodyne photo array, user is guided to open the function of content size shown on adjustment equipment.
In one embodiment, as shown in figure 19, said apparatus also can comprise:
Adjusting module 134, is configured to after receiving the selection result agreeing to Suitable content size, according to the size of content shown on the adjustable strategies adjustment equipment preset.
In one embodiment, as shown in figure 20, adjusting module 134, can comprise:
6th determines submodule 201, is configured to the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age of active user.
First adjustment submodule 202, is configured to content size shown on equipment to be adjusted to the content size corresponding with the age of active user.
In the present embodiment, by the size of content that the age adjustment equipment of user shows, when different users uses this equipment, as long as determine the age of the user of current use equipment, just can the size of displaying contents on adjustment equipment, thus can be user's Suitable content size easily and efficiently, improve Consumer's Experience.
In one embodiment, as shown in figure 21, adjusting module 134, can comprise:
7th determines submodule 211, is configured to, at least two age brackets preset, determine the age bracket residing for the age of active user.
8th determines submodule 212, is configured to the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age bracket residing for the age of active user.
Second adjustment submodule 213, is configured to content size shown on equipment to be adjusted to the content size corresponding with the age bracket residing for the age of active user.
The present embodiment, by at least two default age brackets, determine the age bracket residing for the age of active user, and according to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of active user, and content size shown on equipment is adjusted to the content size corresponding with the age bracket residing for the age of active user, thus content size that can be shown on adjustment equipment quickly and easily.
In one embodiment, as shown in figure 22, determination module 132, can comprise:
Second recognin module 221, is configured to identify the face of the middle user that certainly takes a picture, and identifies the face feature from the middle user that takes a picture.
Pushing module 133, comprising:
Second pushes submodule 222, is configured to determine whether the face feature from the middle user that takes a picture mates with the user's face feature prestored; When the face feature of the middle user that certainly takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default user's face feature is corresponding; Content is pushed to active user according to propelling movement strategy.
In the present embodiment, the face feature of one or more user is prestored, the one or more user can be the user often using this terminal device, the corresponding relation of user's face feature and content size also prestores, when identify be which user after, then content size shown on equipment is adjusted to content size corresponding to this user.Thus content size shown on adjustment equipment can be carried out according to concrete user, improve the experience of user.
According to the third aspect of disclosure embodiment, a kind of device pushing content is provided, comprises:
Processor;
For the storer of storage of processor executable instruction;
Wherein, described processor is configured to:
Obtain and preset image data, described default image data comprises the active user of equipment;
The user characteristics of described active user is identified according to described default image data;
Content size shown on described equipment is adjusted according to the user characteristics of described active user.
Above-mentioned processor also can be configured to: determining the attribute information of active user from taking a picture described in described basis, can comprise:
Recognition of face is carried out to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Personages maximum for described occurrence number is defined as active user;
Face recognition is carried out to described active user, obtains recognition result;
The attribute information of described active user is determined according to described recognition result.
Above-mentioned processor also can be configured to: what store in described acquisition terminal takes a picture certainly, can comprise:
Pixel analysis is carried out to all photos stored in terminal and obtains low pixel photo and high pixel photo;
Described low pixel photo is taken a picture certainly as described.
Above-mentioned processor also can be configured to: described attribute information can comprise at least one in the sex of age of active user, active user.
Above-mentioned processor also can be configured to: describedly carry out face recognition to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
Above-mentioned processor also can be configured to: describedly carry out face recognition to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
Above-mentioned processor also can be configured to: the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
The age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive the advertisement that described advertising push service device pushes.
Above-mentioned processor also can be configured to: the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
According to the age of user preset and/or the corresponding relation of sex and propelling movement content, determine the age of described active user and/or the propelling movement content corresponding to sex;
The propelling movement content corresponding to described age and/or sex is pushed to active user.
Above-mentioned processor also can be configured to: the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
When the age of described active user is in default age range, show the option for pointing out described active user whether to agree to adjust described content size.
Above-mentioned processor also can be configured to: when the described age as described active user is in default age range, and show for pointing out after whether described active user agree to adjust the option of described content size, described method also can comprise:
After receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
Above-mentioned processor also can be configured to: the size of content shown on the described adjustable strategies adjustment equipment according to presetting, can comprise:
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age of described active user.
Above-mentioned processor also can be configured to: according to the size of content shown on the adjustable strategies adjustment equipment preset, can comprise:
In at least two age brackets preset, determine the age bracket residing for the age of described active user;
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age bracket residing for the age of described active user.
Above-mentioned processor also can be configured to: determining the attribute information of active user from taking a picture described in described basis, can comprise:
The described face from the middle user that takes a picture is identified, identifies the described face feature from the middle user that takes a picture;
The described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
Determine whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
About the device in above-described embodiment, wherein the concrete mode of modules executable operations has been described in detail in about the embodiment of the method, will not elaborate explanation herein.
Figure 23 is the block diagram of a kind of device for pushing content according to an exemplary embodiment, and this device is applicable to terminal device.Such as, device 1200 can be mobile phone, computing machine, digital broadcast terminal, messaging devices, game console, tablet device, Medical Devices, body-building equipment, personal digital assistant etc.
Device 1200 can comprise following one or more assembly: processing components 1202, storer 1204, power supply module 1206, multimedia groupware 1208, audio-frequency assembly 1210, the interface 1212 of I/O (I/O), sensor module 1214, and communications component 1216.
The integrated operation of the usual control device 1200 of processing components 1202, such as with display, call, data communication, camera operation and record operate the operation be associated.Treatment element 1202 can comprise one or more processor 1220 to perform instruction, to complete all or part of step of above-mentioned method.In addition, processing components 1202 can comprise one or more module, and what be convenient between processing components 1202 and other assemblies is mutual.Such as, processing element 1202 can comprise multi-media module, mutual with what facilitate between multimedia groupware 1208 and processing components 1202.
Storer 1204 is configured to store various types of data to be supported in the operation of equipment 1200.The example of these data comprises for any application program of operation on device 1200 or the instruction of method, contact data, telephone book data, message, picture, video etc.Storer 1204 can be realized by the volatibility of any type or non-volatile memory device or their combination, as static RAM (SRAM), Electrically Erasable Read Only Memory (EEPROM), Erasable Programmable Read Only Memory EPROM (EPROM), programmable read only memory (PROM), ROM (read-only memory) (ROM), magnetic store, flash memory, disk or CD.
The various assemblies that electric power assembly 1206 is device 1200 provide electric power.Electric power assembly 1206 can comprise power-supply management system, one or more power supply, and other and the assembly generating, manage and distribute electric power for device 1200 and be associated.
Multimedia groupware 1208 is included in the screen providing an output interface between described device 1200 and user.In certain embodiments, screen can comprise liquid crystal display (LCD) and touch panel (TP).If screen comprises touch panel, screen may be implemented as touch-screen, to receive the input signal from user.Touch panel comprises one or more touch sensor with the gesture on sensing touch, slip and touch panel.Described touch sensor can the border of not only sensing touch or sliding action, but also detects the duration relevant to described touch or slide and pressure.In certain embodiments, multimedia groupware 1208 comprises a front-facing camera and/or post-positioned pick-up head.When equipment 1200 is in operator scheme, during as screening-mode or video mode, front-facing camera and/or post-positioned pick-up head can receive outside multi-medium data.Each front-facing camera and post-positioned pick-up head can be fixing optical lens systems or have focal length and optical zoom ability.
Audio-frequency assembly 1210 is configured to export and/or input audio signal.Such as, audio-frequency assembly 1210 comprises a microphone (MIC), and when device 1200 is in operator scheme, during as call model, logging mode and speech recognition mode, microphone is configured to receive external audio signal.The sound signal received can be stored in storer 1204 further or be sent via communications component 1216.In certain embodiments, audio-frequency assembly 1210 also comprises a loudspeaker, for output audio signal.
I/O interface 1212 is for providing interface between processing components 1202 and peripheral interface module, and above-mentioned peripheral interface module can be keyboard, some striking wheel, button etc.These buttons can include but not limited to: home button, volume button, start button and locking press button.
Sensor module 1214 comprises one or more sensor, for providing the state estimation of various aspects for device 1200.Such as, sensor module 1214 can detect the opening/closing state of equipment 1200, the relative positioning of assembly, such as described assembly is display and the keypad of device 1200, the position of all right pick-up unit 1200 of sensor module 1214 or device 1200 assemblies changes, the presence or absence that user contacts with device 1200, the temperature variation of device 1200 orientation or acceleration/deceleration and device 1200.Sensor module 1214 can comprise proximity transducer, be configured to without any physical contact time detect near the existence of object.Sensor module 1214 can also comprise optical sensor, as CMOS or ccd image sensor, for using in imaging applications.In certain embodiments, this sensor module 1214 can also comprise acceleration transducer, gyro sensor, Magnetic Sensor, pressure transducer or temperature sensor.
Communications component 1216 is configured to the communication being convenient to wired or wireless mode between device 1200 and other equipment.Device 1200 can access the wireless network based on communication standard, as WiFi, 2G or 3G, or their combination.In one exemplary embodiment, communication component 1216 receives from the broadcast singal of external broadcasting management system or broadcast related information via broadcast channel.In one exemplary embodiment, described communication component 1216 also comprises near-field communication (NFC) module, to promote junction service.Such as, can based on radio-frequency (RF) identification (RFID) technology in NFC module, Infrared Data Association (IrDA) technology, ultra broadband (UWB) technology, bluetooth (BT) technology and other technologies realize.
In the exemplary embodiment, device 1200 can be realized, for performing said method by one or more application specific integrated circuit (ASIC), digital signal processor (DSP), digital signal processing appts (DSPD), programmable logic device (PLD) (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor or other electronic components.
In the exemplary embodiment, additionally provide a kind of non-transitory computer-readable recording medium comprising instruction, such as, comprise the storer 1204 of instruction, above-mentioned instruction can perform said method by the processor 820 of device 1200.Such as, described non-transitory computer-readable recording medium can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk and optical data storage devices etc.
A kind of non-transitory computer-readable recording medium, when the instruction in described storage medium is performed by the processor of device 1200, make device 1200 can perform the method for above-mentioned propelling movement content, described method comprises:
What store in acquisition terminal takes a picture certainly;
The attribute information of active user is determined from taking a picture according to described;
Attribute information according to described active user pushes content to active user according to default propelling movement strategy.
In one embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise:
Recognition of face is carried out to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Personages maximum for described occurrence number is defined as active user;
Face recognition is carried out to described active user, obtains recognition result;
The attribute information of described active user is determined according to described recognition result.
In one embodiment, what store in described acquisition terminal takes a picture certainly, can comprise:
Pixel analysis is carried out to all photos stored in terminal and obtains low pixel photo and high pixel photo;
Described low pixel photo is taken a picture certainly as described.
In one embodiment, described attribute information can comprise at least one in the sex of age of active user, active user.
In one embodiment, described face recognition is carried out to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
In one embodiment, described face recognition is carried out to described active user, obtains recognition result, can comprise:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
The age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive the advertisement that described advertising push service device pushes.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
According to the age of user preset and/or the corresponding relation of sex and propelling movement content, determine the age of described active user and/or the propelling movement content corresponding to sex;
The propelling movement content corresponding to described age and/or sex is pushed to active user.
In one embodiment, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, can comprise:
When the age of described active user is in default age range, show the option for pointing out described active user whether to agree to adjust described content size.
In one embodiment, when the described age as described active user is in default age range, show for pointing out after whether described active user agree to adjust the option of described content size, described method also can comprise:
After receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
In one embodiment, the size of content shown on the described adjustable strategies adjustment equipment according to presetting, can comprise:
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age of described active user.
In one embodiment, according to the size of content shown on the adjustable strategies adjustment equipment preset, can comprise:
In at least two age brackets preset, determine the age bracket residing for the age of described active user;
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age bracket residing for the age of described active user.
In one embodiment, determining the attribute information of active user from taking a picture described in described basis, can comprise:
The described face from the middle user that takes a picture is identified, identifies the described face feature from the middle user that takes a picture;
The described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
Determine whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
Those skilled in the art, at consideration instructions and after putting into practice disclosed herein disclosing, will easily expect other embodiment of the present disclosure.The application is intended to contain any modification of the present disclosure, purposes or adaptations, and these modification, purposes or adaptations are followed general principle of the present disclosure and comprised the undocumented common practise in the art of the disclosure or conventional techniques means.Instructions and embodiment are only regarded as exemplary, and true scope of the present disclosure and spirit are pointed out by claim below.
Should be understood that, the disclosure is not limited to precision architecture described above and illustrated in the accompanying drawings, and can carry out various amendment and change not departing from its scope.The scope of the present disclosure is only limited by appended claim.

Claims (27)

1. push a method for content, it is characterized in that, comprising:
What store in acquisition terminal takes a picture certainly;
The attribute information of active user is determined from taking a picture according to described;
Attribute information according to described active user pushes content to active user according to default propelling movement strategy.
2. the method for claim 1, is characterized in that, determining the attribute information of active user, comprising described in described basis from taking a picture:
Recognition of face is carried out to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Personages maximum for described occurrence number is defined as active user;
Face recognition is carried out to described active user, obtains recognition result;
The attribute information of described active user is determined according to described recognition result.
3. the method for claim 1, is characterized in that, what store in described acquisition terminal takes a picture certainly, comprising:
Pixel analysis is carried out to all photos stored in terminal and obtains low pixel photo and high pixel photo;
Described low pixel photo is taken a picture certainly as described.
4. the method for claim 1, is characterized in that, described attribute information comprises at least one in the sex of age of active user, active user.
5. method as claimed in claim 2, is characterized in that, describedly carries out face recognition to described active user, obtains recognition result, comprising:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
6. method as claimed in claim 2, is characterized in that, describedly carries out face recognition to described active user, obtains recognition result, comprising:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
7. method as claimed in claim 4, is characterized in that, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
The age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive the advertisement that described advertising push service device pushes.
8. method as claimed in claim 4, is characterized in that, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
According to the age of user preset and/or the corresponding relation of sex and propelling movement content, determine the age of described active user and/or the propelling movement content corresponding to sex;
The propelling movement content corresponding to described age and/or sex is pushed to active user.
9. the method according to any one of claim 1-8, is characterized in that, the described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
When the age of described active user is in default age range, show the option for pointing out described active user whether to agree to adjust described content size.
10. method as claimed in claim 9, is characterized in that, when the described age as described active user is in default age range, show for pointing out after whether described active user agree to adjust the option of described content size, described method also comprises:
After receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
11. methods as claimed in claim 10, is characterized in that, the size of content shown on the described adjustable strategies adjustment equipment according to presetting, comprising:
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age of described active user.
12. methods as claimed in claim 10, is characterized in that, according to the size of content shown on the adjustable strategies adjustment equipment preset, comprising:
In at least two age brackets preset, determine the age bracket residing for the age of described active user;
According to the age of user preset and the corresponding relation of content size, determine the content size corresponding to the age bracket residing for the age of described active user;
Content size shown on described equipment is adjusted to the content size corresponding with the age bracket residing for the age of described active user.
13. the method for claim 1, is characterized in that, determining the attribute information of active user, comprising described in described basis from taking a picture:
The described face from the middle user that takes a picture is identified, identifies the described face feature from the middle user that takes a picture;
The described attribute information according to described active user pushes content to active user according to default propelling movement strategy, comprising:
Determine whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
14. 1 kinds of devices pushing content, is characterized in that, comprising:
Acquisition module, for obtaining certainly taking a picture of storing in terminal;
Determination module, for determining the attribute information of active user according to described from taking a picture;
Pushing module, pushes content to active user according to default propelling movement strategy for the attribute information according to described active user.
15. devices as claimed in claim 14, it is characterized in that, described determination module, comprising:
First determines submodule, for carrying out recognition of face to certainly taking a picture of terminal storage, determines personages maximum from middle occurrence number of taking a picture described in multiple;
Second determines submodule, for personages maximum for described occurrence number is defined as active user;
First recognin module, for carrying out face recognition to described active user, obtains recognition result;
3rd determines submodule, for determining the attribute information of described active user according to described recognition result.
16. devices as claimed in claim 14, it is characterized in that, described acquisition module, comprising:
Analyze submodule, obtain low pixel photo and high pixel photo for carrying out pixel analysis to all photos stored in terminal;
4th determines submodule, for certainly being taken a picture as described by described low pixel photo.
17. devices as claimed in claim 14, is characterized in that, described attribute information comprises at least one in the sex of age of active user, active user.
18. devices as claimed in claim 15, is characterized in that, described first recognin module is used for:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in taking a picture, identifying and often opening from age corresponding to the middle active user that takes a picture; At least two mean values from age corresponding to middle active user of taking a picture described in calculating; Using the age of described mean value as described active user.
19. devices as claimed in claim 15, is characterized in that, described first recognin module also for:
When comprising certainly the taking a picture as at least two photos of active user, respectively face recognition being carried out to the active user often opened in photo, identifying and often open sex corresponding to active user in photo;
The number of times of the different sexes identified in described at least two photos is compared;
Using the sex of sex more for number of times as described active user.
20. devices as claimed in claim 17, it is characterized in that, described pushing module, comprising:
Send submodule, for the age of described active user and/or sex are sent to advertising push service device; Described advertising push service device be used for according to age of described active user and/or default propellings movement corresponding to sex tactful, to described terminal advertisement;
Receive submodule, for receiving the advertisement that described advertising push service device pushes.
21. devices as claimed in claim 17, it is characterized in that, described pushing module, comprising:
5th determines submodule, for the corresponding relation according to the age of user preset and/or sex and propelling movement content, determines the age of described active user and/or the propelling movement content corresponding to sex;
First pushes submodule, for pushing the propelling movement content corresponding to described age and/or sex to active user.
22. devices according to any one of claim 14-21, it is characterized in that, described pushing module, comprising:
Display sub-module, for when the age of described active user is in default age range, shows the option for pointing out described active user whether to agree to adjust described content size.
23. devices as claimed in claim 22, it is characterized in that, described device also comprises:
Adjusting module, for after receiving the selection result agreeing to the described content size of adjustment, according to the size of content shown on the adjustable strategies adjustment equipment preset.
24. devices as claimed in claim 23, it is characterized in that, described adjusting module, comprising:
6th determines submodule, for the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age of described active user;
First adjustment submodule, for being adjusted to the content size corresponding with the age of described active user by content size shown on described equipment.
25. devices as claimed in claim 23, it is characterized in that, described adjusting module, comprising:
7th determines submodule, at least two age brackets preset, determines the age bracket residing for the age of described active user;
8th determines submodule, for the corresponding relation according to the age of user preset and content size, determines the content size corresponding to the age bracket residing for the age of described active user;
Second adjustment submodule, for being adjusted to the content size corresponding with the age bracket residing for the age of described active user by content size shown on described equipment.
26. devices as claimed in claim 14, it is characterized in that, described determination module, comprising:
Second recognin module, for identifying the described face from the middle user that takes a picture, identifies the described face feature from the middle user that takes a picture;
Described pushing module, comprising:
Second pushes submodule, for determining whether the described face feature from the middle user that takes a picture mates with the user's face feature prestored; When the described face feature from the middle user that takes a picture mates with the user's face feature prestored, obtain the propelling movement strategy that default described user's face feature is corresponding; Content is pushed to active user according to described propelling movement strategy.
27. 1 kinds of devices pushing content, is characterized in that, comprising:
Processor;
For the storer of storage of processor executable instruction;
Wherein, described processor is configured to:
What store in acquisition terminal takes a picture certainly;
The attribute information of active user is determined from taking a picture according to described;
Attribute information according to described active user pushes content to active user according to default propelling movement strategy.
CN201510452286.1A 2015-07-28 2015-07-28 Content pushing method and apparatus Pending CN105117929A (en)

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