CN105096162A - Content item display method and apparatus - Google Patents

Content item display method and apparatus Download PDF

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Publication number
CN105096162A
CN105096162A CN201510463332.8A CN201510463332A CN105096162A CN 105096162 A CN105096162 A CN 105096162A CN 201510463332 A CN201510463332 A CN 201510463332A CN 105096162 A CN105096162 A CN 105096162A
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content item
display
mobile terminal
threshold value
predetermined threshold
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CN201510463332.8A
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CN105096162B (en
Inventor
孙涛
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Beijing Xiaomi Technology Co Ltd
Xiaomi Inc
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Xiaomi Inc
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Abstract

The invention provides a content item display method and apparatus, and belongs to the technical field of a terminal. The method comprises the following steps: receiving a starting instruction of a specific system application, and running the specific system application; obtaining a content item to be displayed in the running process of the specific system application; and displaying the content item in the display interface of the specific system application. According to the invention, through displaying the content item in the display interface of the system application, interference brought to a user when the content item is displayed in the application process of third-party application software can be effectively avoided, at the same time, a blank area of the display interface of the system application can also be fully utilized, the user is enabled to pay attention to the displayed content item in idle time, and the clicking rate of the content item is further improved.

Description

Content item display packing and device
Technical field
The disclosure relates to field of terminal technology, particularly relates to a kind of content item display packing and device.
Background technology
Along with the development of terminal technology, mobile Internet rises gradually, and due to the convenience feature of mobile Internet, Ge great businessman all starts mobile Internet as the main platform throwing in advertisement.
The advertisement putting mode of current terminal is carried out on third party application, after the some third party applications namely opened a terminal, in third party application, shows advertisement.Such as, when mobile terminal is in networking state, open ocr software, the bottom of reading page can with vertically hung scroll form display advertisement.
Although the advertisement form of existing mobile terminal is a lot, all need to carry out advertisement display by third party application, but this advertisement putting mode, impacts to the normal use of terminal user.
Summary of the invention
For overcoming Problems existing in correlation technique, the disclosure provides a kind of content item display packing and device.
According to the first aspect of disclosure embodiment, a kind of content item display packing is provided, comprises:
Receive the enabled instruction of appointing system application, run the application of described appointing system;
In the operational process that described appointing system is applied, obtain content item to be shown;
In the display interface that described appointing system is applied, show described content item.
In the first possibility implementation of first aspect of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, described method also comprises:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
In the second possibility implementation of first aspect of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, described method also comprises:
When described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If the display interface of described system tool file has blank icon, obtain content item to be shown.
In the third possibility implementation of first aspect of the present disclosure, obtain content item to be shown and comprise:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
In the 4th kind of possibility implementation of first aspect of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, described method also comprises: when described appointing system is applied as screen protection application, obtain content item to be shown.
In the 5th kind of possibility implementation of first aspect of the present disclosure, described method also comprises:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
In the 6th kind of possibility implementation of first aspect of the present disclosure, described method is applied to mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
According to the second aspect of disclosure embodiment, a kind of content item display device is provided, comprises:
Receiver module, for receiving the enabled instruction of appointing system application, runs the application of described appointing system;
Acquisition module, in the operational process applied at described appointing system, obtains content item to be shown;
Display module, in the display interface applied at described appointing system, shows described content item.
In the first possibility implementation of second aspect of the present disclosure, described acquisition module is used for:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
In the second possibility implementation of second aspect of the present disclosure, described device also comprises:
First detection module, for when described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If described acquisition module has blank icon on the display interface of described system tool file, obtain content item to be shown.
In the third possibility implementation of second aspect of the present disclosure, described acquisition module is used for:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
In the 4th kind of possibility implementation of second aspect of the present disclosure, described acquisition module is used for, when described appointing system is applied as screen protection application, obtaining content item to be shown.
In the 5th kind of possibility implementation of second aspect of the present disclosure, described device also comprises the second detection module, and described second detection module is used for:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
In the 6th kind of possibility implementation of second aspect of the present disclosure, described application of installation is in mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
The third aspect, additionally provides a kind of content to real device, comprising:
Processor;
For the storer of the executable instruction of storage of processor;
Wherein, described processor is configured to:
Receive the enabled instruction of appointing system application, run the application of described appointing system;
In the operational process that described appointing system is applied, obtain content item to be shown;
In the display interface that described appointing system is applied, show described content item.
The beneficial effect that the technical scheme that disclosure embodiment provides is brought is:
By content item in the display interface applied in system, effectively can avoid the interference using the content item triggered in the process of third-party application software to be shown to user to bring, the white space of the display interface of system application can also be made full use of simultaneously, make user at one's leisure between notice shown content item, and then improve the clicking rate of content item.
Should be understood that, it is only exemplary and explanatory that above general description and details hereinafter describe, and can not limit the disclosure.
Accompanying drawing explanation
Accompanying drawing to be herein merged in instructions and to form the part of this instructions, shows and meets embodiment of the present disclosure, and is used from instructions one and explains principle of the present disclosure.
Fig. 1 is the process flow diagram of a kind of content item display packing according to an exemplary embodiment.
Fig. 2 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment.
Fig. 2 B is the schematic diagram of a kind of search system application display interface according to an exemplary embodiment.
Fig. 2 C is a kind of schematic diagram carrying out content item display on the display interface of search system application according to an exemplary embodiment.
Fig. 3 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment.
Fig. 3 B is a kind of schematic diagram carrying out content item display on the display interface of system tool file application according to an exemplary embodiment.
Fig. 4 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment.
Fig. 4 B is a kind of schematic diagram carrying out content item display on the display interface of screen protection application according to an exemplary embodiment.
Fig. 5 is a kind of content item display device block diagram according to an exemplary embodiment.
Fig. 6 is the block diagram of a kind of content item display device 600 according to an exemplary embodiment.
Fig. 7 is the block diagram of a kind of content item display device 700 according to an exemplary embodiment.
Embodiment
For making object of the present disclosure, technical scheme and advantage clearly, below in conjunction with accompanying drawing, disclosure embodiment is described in further detail.
Here will be described exemplary embodiment in detail, its sample table shows in the accompanying drawings.When description below relates to accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawing represents same or analogous key element.Embodiment described in following exemplary embodiment does not represent all embodiments consistent with the disclosure.On the contrary, they only with as in appended claims describe in detail, the example of apparatus and method that aspects more of the present disclosure are consistent.
Fig. 1 is the process flow diagram of a kind of content item display packing according to an exemplary embodiment, and as shown in Figure 1, content item display packing is used for, in terminal, comprising the following steps.
In a step 101, receive the enabled instruction of appointing system application, run the application of described appointing system.
In a step 102, in the operational process that described appointing system is applied, content item to be shown is obtained.
In step 103, in the display interface that described appointing system is applied, described content item is shown.
In the disclosed embodiments, system application refers to and is stored in mobile terminal ROM (Read-OnlyMemory, ROM (read-only memory)) in application program, mobile terminal can only read stored data in the course of the work from ROM, cannot change data wherein, increase and delete, that is to say, this system is applied as the application program provided in the primary system of mobile terminal, after dispatching from the factory, user cannot carry out the process such as deletion to system application.The system application of mobile terminal generally comprises: the display of address list, function of search, system interface, dialing, Operation system setting, information storage services etc.
Wherein, appointing system is applied as the system application that can be used in content item, and the application of this appointing system can be carried out when dispatching from the factory arranging or changing when carrying out the system upgrade of mobile terminal or upgrading by mobile terminal.This appointing system application can apply for search system, system tool file, screen protection apply, certainly, the application of this appointing system can also change along with the amendment of manufacturer, and can extend to as desktop application, application manager etc., disclosure embodiment does not do concrete restriction to this.
The disclosure is by content item in the display interface of system application, effectively can avoid carrying out content item in the process using third-party application software and be shown to the interference that user brings, the white space of the display interface of system application can also be made full use of simultaneously, make user at one's leisure between notice shown content item, and then improve the clicking rate of content item.
In the first possibility implementation of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, comprising:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
In the second possibility implementation of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, comprising:
When described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If the display interface of described system tool file has blank icon, obtain content item to be shown.
In the third possibility implementation of the present disclosure, obtain content item to be shown and comprise:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
In the 4th kind of possibility implementation of the present disclosure, in the operational process that described appointing system is applied, obtain content item to be shown, comprising: when described appointing system is applied as screen protection application, obtain content item to be shown.
In the 5th kind of possibility implementation of the present disclosure, described method also comprises:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
In the 6th kind of possibility implementation of the present disclosure, described method is applied to mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
Above-mentioned all alternatives, can adopt and combine arbitrarily formation embodiment of the present disclosure, this is no longer going to repeat them.
Fig. 2 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment, and with reference to Fig. 2 A, be applied as search system with appointing system in the disclosed embodiments and be applied as example and be described, this embodiment specifically comprises:
In step 201, receive the enabled instruction of search system application, run search system is applied.
This step 201 is for receiving the enabled instruction of appointing system application, when mobile terminal detects the start-up operation that user applies search system, the instruction of reading search system application can be sent to this mobile terminal ROM, after terminal ROM receives this instruction, the interface can applied in the display screen display search system of mobile terminal.
It should be noted that, the application of this search system can be the search column function that mobile terminal provides on the table, for searching for the information on mobile terminal stored information and/or internet, it can also be the search column function provided in note interface, note for storing mobile terminal is searched for, certainly, the application of this search system can also be used for performing above-mentioned at least one search procedure.For the first search column, such as, be described for Fig. 2 B, the search column function that Fig. 2 B provides on the table for mobile terminal, when user's input " automobile ", the top search term relevant to " automobile " can be shown in the drop-down hurdle of this search column, thus user can be searched for further according to top search term.
In step 202., detect the reception number of times of the enabled instruction of described search system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform step 203, when described reception number of times is greater than described first predetermined threshold value, do not perform step 203 and subsequent step.
If due to when each startup search system application, all carry out step 203 and subsequent step to carry out content item display, excessive interference may be caused to user, therefore, while ensureing that user can receive content item, can prevent from again causing excessive interference to user, can detect the reception number of times of the enabled instruction of search system application, thus the detection realized the acquisition of content item and display number of times, and then the acquisition of content item and display number of times are controlled.
Wherein, the concrete grammar detecting the reception number of times of the enabled instruction of search system application can be: be stored in designated memory by the reception number of times of this enabled instruction, such as, can using zero point to midnight ten two morning every day as being a consecutive days, from zero point in morning, often receive once to the enabled instruction of search system application, add one operation is done to the data stored in this designated memory, until midnight 12 point, the reception number of times of the previous consecutive days stored in this designated memory resets by the midnight ten two of each consecutive days, and start the statistics of a new round, by reading the data stored in this designated memory, obtain the reception number of times of the enabled instruction of search system application.
In said process, when being greater than described first predetermined threshold value when described reception number of times, although do not perform subsequent step 203, in order to complete search mission, the key word that mobile terminal can input according to user stores and/or the enterprising line search in internet at mobile terminal.
In the disclosed embodiments, be only detected as example with the reception number of times of the enabled instruction of applying search system and be described, this mode have realize easily, the simple feature of process, applicability is stronger.And in another embodiment of the present disclosure, this step 202 can also be replaced by following arbitrary implementation:
First kind of way: the display number of times detecting described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform step 203 with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform step 203 and subsequent step.
Wherein, predetermined probabilities can be arranged by mobile terminal manufacturer, if predetermined probabilities can be 50%, that is to say, when receiving enabled instruction, can, according to the display number of times of current content item and predetermined probabilities, determine whether to perform step 203, so that content item displaying time is scatter, can avoid better causing excessive interference to user.
It should be noted that, the method detecting described content item display number of times is similar with the reception number of times detecting the enabled instruction that search system is applied, and repeats no more herein.
The second way: the reception number of times detecting the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform step 203 and subsequent step, when described reception number of times is greater than described 3rd predetermined threshold value, step 203 is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform step 203 and subsequent step.
This predetermined probabilities can be identical with the predetermined probabilities in the second way, also can be different, and disclosure embodiment does not do concrete restriction to this.This mode can reduce content item to the full extent and be shown to the interference that user brings.
Which kind of mode of concrete use realizes to be arranged by server the control of the content item display frequency.The concrete numerical value of above-mentioned first predetermined threshold value, the second predetermined threshold value, the 3rd predetermined threshold value, the 4th predetermined threshold value and predetermined probabilities etc. all can change according to the setting of server, and the disclosure is not construed as limiting this.
In step 203, from the database of content items of server, according to this search key, obtain the content item mated with this search key.
The database of content items of server is used for the input mode of content item that store content items provider provides and this content item.This content item can be uploaded onto the server by provider, and its input mode can be selected by modes such as purchase, competitive biddings by provider from the input mode that server provides.In the disclosed embodiments, be only described for specifying the content item of input mode for the content item stored in database of content items.Wherein, input mode is specified to be the input mode that current input is carried out to appointing system application showing.
In this embodiment, specify input mode to refer to this content item is presented in the white space below search column.After mobile terminal detects search key, be sent in server by this search key, server, according to this search key, selects the content item mated with this search key in the database of content items of this server.
In another embodiment that the disclosure provides, server can also guarantee personalized service by arranging the end message allowing to carry out content item display.Wherein, this end message can be the IMEI (InternationalMobileEquipmentIdentity, mobile device international identity code) of mobile terminal, also can be the label information of this mobile terminal validated user.
Correspondingly, after mobile terminal detects search key, this search key and end message are sent in server, server is according to this end message, judge whether this mobile terminal can carry out content item display, if so, then in the database of content items of this server, inquires the content item mated with this search key, if not, data base querying is not carried out.
It should be noted that, server, according to this end message, judges whether this mobile terminal can carry out content item display and can comprise any one mode following:
First kind of way: in the IMEI the white list whether IMEI judging this mobile terminal presets at server, if so, then determine that mobile terminal can carry out content item display, if not, then determine that mobile terminal can not carry out content item display.
The IMEI white list that server is preset is for storing the IMEI of the mobile terminal that can show this content item, this white list can be arranged by mobile terminal manufacturer, the mobile terminal of IMEI in white list can content item, the mobile terminal of IMEI not in white list can not content item, by presetting this white list in the server, user can be allowed to buy the mobile terminal of content item and the mobile terminal of non-content item selectively, thus meet the demand of different user.
The second way: judge whether the IMEI of mobile terminal meets default tail number rule, if meet, then this mobile terminal can content item, if do not meet, then this mobile terminal can not content item.
The default tail number rule of this IMEI can be arranged by the manufacturer of mobile terminal.
Such as, the mobile terminal that the default tail number rule of IMEI can be 0 for the tail number of IMEI can content item, the mobile terminal not being so 0 for IMEI tail number just can not content item, in like manner, the mobile terminal that the default tail number rule of IMEI can also be 99 for IMEI end two item code can content item, so for IMEI not to be two item codes be not 99 mobile terminal just can not content item.
Judge whether content item on this mobile terminal by first kind of way and the second way, there is simple, that quick, applicability is strong feature.
The third mode: judge whether the user profile of mobile terminal meets default label, the mobile terminal meeting the user of default label can content item, and the mobile terminal not meeting the user of default label can not content item.
Concrete grammar can be: server obtains the user profile of mobile terminal, user's portrait is carried out by this user profile, to obtain the label information of this validated user, the label information of this validated user and default label are compared, if the label information of validated user meets default label, then determine that the user profile of mobile terminal meets default label, this mobile terminal can content item, if the label information of validated user does not meet default label, then determine that the user profile of mobile terminal does not meet default label, this mobile terminal cannot content item.Wherein, this label information can comprise: age, sex, marital status, hobby etc.
Such as, when end message comprises the age information of user, if this age information conforms to the age label stored in the server, just content item on this mobile terminal, if this age information with store age label in the server and do not conform to, just not content item on this mobile terminal.
Whether above-mentioned three kinds of modes all can realize can the judgement of content item to mobile terminal, when server determination mobile terminal can content item, then the content to be displayed item got is sent to mobile terminal, and when server determination mobile terminal cannot content item, then do not carry out content item transmission.
The content item that the content item mated with this search key selected in database of content items can alternatively be concentrated by server, content item in this Candidate Set is filtered, process of sorting, by this process, optimal content item is sent to this mobile terminal, mobile terminal is shown content item.
Above-mentioned filter process can be realized by least one method in following two kinds of modes:
The first: filter according to mobile terminal APP (Application, application program) mount message.
Obtain the APP mount message of mobile terminal, according to the corresponding relation of APP mount message and content item, determine the content item that mobile terminal has been thrown in, namely, if this content item is APP install recommendation information, and the APP mount message of this mobile terminal shows this mobile terminal has installed this APP, just this content item is filtered out from Candidate Set.
When content item is advertisement, another filter type can also be used: because the advertisement putting mode of current terminal is carried out on third party application, namely after opening some third party applications of mobile terminal, advertisement is shown in third party application, in order to avoid repeating to throw at same mobile terminal, the content item thrown in can be filtered out.Such as, its advertisement putting on a certain third party application, and according to the APP mount message of the mobile terminal got, is determined this mobile terminal has been installed this third party application, then this advertisement is filtered out from Candidate Set by advertiser.
The second: according to content item for customer group filter.
Due to different content items for user different, advertiser can arrange the targeted customer of content item in launch process, carrying out filtering the clicking rate that can improve content item, avoiding not needing the user of this content item to cause interference according to the method.Such as, if this content item is for the user of the mobile terminal in a certain city, can according to the SIM card (SubscriberIdentityModule of this customer mobile terminal, client identification module) ownership place filters, when this ownership place is not this city, this content item is filtered, when this ownership place is this city, this content item is not filtered.
In addition, other features beyond provincial characteristics can also be utilized to filter, and as the age, marital status, sex etc. of user, disclosure embodiment does not do concrete restriction to this.
Above-mentioned sequencer procedure can be realized by least one in following several mode:
First kind of way: sort according to the correlativity with search key.
The second way: the historic click-through rate according to content item sorts.
The third mode: when content item is advertisement, according to each advertising income shown by sorting from high to low.
Further, history can be clicked according to the content item of terminal user, from database of content items, obtain the content item of some.Content item is clicked history and is referred to the history number of clicks of terminal user to the content item of display in the past, by this history number of clicks and end message corresponding stored on the server, the click wish of this terminal user can be judged by arranging predetermined threshold value, when this history number of clicks is greater than this predetermined threshold value, then think that the click wish of this terminal user is obvious, when this history number of clicks is not more than this predetermined threshold value, then think that the click wish of this terminal user is not obvious.
Content item according to terminal user clicks history, determines that server needs the content item quantity sent to mobile terminal further.Such as, if the click history display of this terminal user its to click wish obvious, the content item of a greater number can be obtained, but the content item number that white space can show can not be exceeded; If its click wish of the click history display of this terminal user is not obvious, even never clicked the content item of display, then can obtain the content item of lesser amt.Determining content item quantity in this way, the content item of sufficient amount can be shown on the mobile terminal of user in need, the user to not clicking wish can being avoided to cause excessive interference simultaneously.
In step 204, in the display interface of search system application, show described content item.
The display interface of described search system application is search column place search interface.The content item of display comprises the link information that can click, when detecting the clicking operation of user to this content item, the particular content item page that the provider that can jump to this content item issues on arbitrary platform, this content item page can provide other information of this content item, as advertisement, price and purchase link etc.
Such as, be described for Fig. 2 C, Fig. 2 C is the display interface of search system application, the blank icon regional display content item below search column.
The disclosure is by content item in the display interface of system application, effectively can avoid carrying out content item in the process using third-party application software and be shown to the interference that user brings, the white space of the display interface of system application can also be made full use of simultaneously, make user at one's leisure between notice shown content item, and then improve the clicking rate of content item.Further, by in searched page content item, based on the actual search process of user, carry out the display of respective content item, the search due to user is that user's subjectivity triggers, therefore, can the wish of representative of consumer reality, so, the content item display carried out on this basis, greatly can increase the exposure of content item, improve the probability that content item may be clicked.
Fig. 3 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment, and with reference to Fig. 3 A, be applied as system tool file for appointing system in the disclosed embodiments and be described, this embodiment specifically comprises:
In step 301, the enabled instruction of receiving system Tool-file folder, operational system Tool-file presss from both sides.
The enabled instruction of this appointing system application is the enabled instruction of system tool file.The common tool that the content deposited in system tool file provides for system, such as: clock, calendar, sound-track engraving apparatus, compass, counter etc.
In step 302, the reception number of times of the enabled instruction of detection system Tool-file folder, when described reception number of times is less than or equal to the first predetermined threshold value, performs step 303, when described reception number of times is greater than described first predetermined threshold value, do not perform step 303 and subsequent step.
In step 302 to the detection method of enabled instruction and to the corresponding method in the content item display control method of number of times and step 202 in like manner, repeat no more herein.
In step 303, whether the display interface detecting described system tool file has blank icon.
Because the number of icons that the system tool file display interface of different mobile terminal can show is different, and the number of icons of the system tool of display also can be changed by user voluntarily.So, if all the tool icons all show on the surface by user, may cause on this interface and there is no blank sheet target phenomenon, the situation getting content item rear interface non-display area in order to avoid server occurs, and needs to continue after execution on the front display interface detecting this system tool file of step whether have blank icon.
Such as, be described for Fig. 3 B, Fig. 3 B is the display interface of mobile terminal system Tool-file folder, as seen from the figure, this display interface can show 15 icons, and existing 7 icons are used for display system instrument, therefore, the blank number of icons on this display interface is 8.
In step 304, if the display interface of this system tool file has blank icon, determine the first quantity, described first quantity is described blank sheet target quantity.
For Fig. 3 B, this first quantity is 8.
In step 305, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity.
The click volume of each content item and this content item are carried out corresponding stored by server, it is larger that click volume represents the attractive force of this content item to user more, user more can be impelled to perform clicking operation to this content item, content item more for click volume is sent to mobile terminal by this, can improve the probability that content item is clicked by user.
This second quantity can be clicked history according to the content item of terminal user and determine, in concrete defining method and step 203, server is clicked history according to content item and is determined the deterministic process of the content item quantity needing to send to mobile terminal in like manner, when clicking history by content item, when determining that the click wish of this terminal user is obvious, all blank icons all can be used for content item, that is to say, obtain the content item of the second quantity, and when determining that the click wish of this terminal user is not obvious, less content item can be obtained, that is to say, obtain the content item of the first quantity, wherein, this second quantity be less than or etc. and the first quantity, about the click wish deterministic process clicked in the concrete deterministic process of wish and step 203 in like manner, therefore not to repeat here.
The end message of this second quantity and this mobile terminal is sent in server by mobile terminal, this server according to end message judge whether can on this mobile terminal content item, concrete judgment mode and step 203 are in like manner, do not repeat herein, if this mobile terminal can content item, number is that the content item of the second quantity sends to this mobile terminal by server, is shown for the blank icon of mobile terminal at system tool file display interface.It should be noted that, repeat display in order to avoid content item, server can also filter the content item that this number is the second quantity, and sequence processes, and the filtration in concrete grammar and step 203, sort method in like manner, do not repeat herein.
Within step 306, in the display interface of system tool file, content item.
Such as, be described for Fig. 3 B, Fig. 3 B is the display interface of system tool file, the blank icon regional display content item in this display interface.
The disclosure is by content item in the display interface of system application, effectively can avoid carrying out content item in the process using third-party application software and be shown to the interference that user brings, the white space of the display interface of system application can also be made full use of simultaneously, make user at one's leisure between notice shown content item, and then improve the clicking rate of content item.Further, by in system tool file display interface blank icon regional display content item, normally can use on the basis of system tool or other application software not affecting user, content item on the mobile terminal of user, take full advantage of in system tool file display interface blank icon area.
Fig. 4 A is the process flow diagram of a kind of content item display packing according to an exemplary embodiment, and with reference to Fig. 4 A, be applied as screen protection with appointing system in the disclosed embodiments and be applied as example and be described, this embodiment specifically comprises:
In step 401, receive the enabled instruction of screen protection application, run screen protection application.
The enabled instruction of this screen protection application can carry out lighting operation triggering by screen, and after lighting operation carries out, in fact, mobile terminal is in the screen protection state before unblock.
In step 402, detect the reception number of times of the enabled instruction of the screen protection state before unlocking, when described reception number of times is less than or equal to the first predetermined threshold value, perform step 403, when described reception number of times is greater than described first predetermined threshold value, do not perform step 403 and subsequent step.
In step 402 to the detection method of enabled instruction and to the corresponding method in the content item display control method of number of times and step 202 in like manner, repeat no more herein.
In step 403, when described appointing system is applied as screen protection application, content item to be shown is obtained.
The Methods and steps 305 obtaining content item to be shown in step 403 in like manner, does not repeat herein.
In step 404, in the display interface of the screen protection state before unblock, content item.
Such as, be described for Fig. 4 B, Fig. 4 B is the display interface of the screen protection state before unlocking, " content item " regional display content item in the drawings.
Step 402 can perform to 404 after receiving the lock instruction to this mobile terminal, also can unlock front execution to this mobile terminal.If perform after receiving the lock instruction to this mobile terminal, user upper once enter unblock before screen protection interface time can browse shown content item; If unlocking front execution to this mobile terminal, the screen protection interface of user before unblock is needed to stay for some time the content item just can seen and showing on the surface, but can invalid operation be avoided, such as, directly unlocking operation is performed behind screen protection interface before user enters unblock, shown content item is not browsed, will invalid operation be caused.
The disclosure is by content item in the display interface of system application, effectively can avoid carrying out content item in the process using third-party application software and be shown to the interference that user brings, the white space of the display interface of system application can also be made full use of simultaneously, make user at one's leisure between notice shown content item, and then improve the clicking rate of content item.Further, by content item on the screen protection interface before unblock, user can be made at the residence time browsing content item at the highest this interface of contact frequency, improve the possibility that content item is viewed.
Fig. 5 is a kind of content item display device block diagram according to an exemplary embodiment.With reference to Fig. 5, this device comprises receiver module 501, acquisition module 502 and display module 503.
Receiver module 501, for receiving the enabled instruction of appointing system application, runs the application of described appointing system;
Acquisition module 502, in the operational process applied at described appointing system, obtains content item to be shown;
Display module 503, in the display interface applied at described appointing system, shows described content item.
In the first possibility implementation that the disclosure provides, described acquisition module is used for:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
In the second possibility implementation that the disclosure provides, described device also comprises:
First detection module, for when described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If described acquisition module has blank icon on the display interface of described system tool file, obtain content item to be shown.
In the third possibility implementation that the disclosure provides, described acquisition module is used for:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
In the 4th kind of possibility implementation that the disclosure provides, described acquisition module is used for, when described appointing system is applied as screen protection application, obtaining content item to be shown.
In the 5th kind of possibility implementation that the disclosure provides, described device also comprises the second detection module, and described second detection module is used for:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
In the 6th kind of possibility implementation that the disclosure provides, described application of installation is in mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
About the device in above-described embodiment, wherein the concrete mode of modules executable operations has been described in detail in about the embodiment of the method, will not elaborate explanation herein.
Fig. 6 is the block diagram of a kind of content item display device 600 according to an exemplary embodiment.Such as, device 600 can be mobile phone, computing machine, digital broadcast terminal, messaging devices, game console, tablet device, Medical Devices, body-building equipment, personal digital assistant etc.
With reference to Fig. 6, device 600 can comprise following one or more assembly: processing components 602, storer 604, power supply module 606, multimedia groupware 608, audio-frequency assembly 610, the interface 612 of I/O (I/O), sensor module 614, and communications component 616.
The integrated operation of the usual control device 600 of processing components 602, such as with display, call, data communication, camera operation and record operate the operation be associated.Treatment element 602 can comprise one or more processor 620 to perform instruction, to complete all or part of step of above-mentioned method.In addition, processing components 602 can comprise one or more module, and what be convenient between processing components 602 and other assemblies is mutual.Such as, processing element 602 can comprise multi-media module, mutual with what facilitate between multimedia groupware 608 and processing components 602.
Storer 604 is configured to store various types of data to be supported in the operation of equipment 600.The example of these data comprises for any application program of operation on device 600 or the instruction of method, contact data, telephone book data, message, picture, video etc.Storer 604 can be realized by the volatibility of any type or non-volatile memory device or their combination, as static RAM (SRAM), Electrically Erasable Read Only Memory (EEPROM), Erasable Programmable Read Only Memory EPROM (EPROM), programmable read only memory (PROM), ROM (read-only memory) (ROM), magnetic store, flash memory, disk or CD.
The various assemblies that electric power assembly 606 is device 600 provide electric power.Electric power assembly 606 can comprise power-supply management system, one or more power supply, and other and the assembly generating, manage and distribute electric power for device 600 and be associated.
Multimedia groupware 608 is included in the screen providing an output interface between described device 600 and user.In certain embodiments, screen can comprise liquid crystal display (LCD) and touch panel (TP).If screen comprises touch panel, screen may be implemented as touch-screen, to receive the input signal from user.Touch panel comprises one or more touch sensor with the gesture on sensing touch, slip and touch panel.Described touch sensor can the border of not only sensing touch or sliding action, but also detects the duration relevant to described touch or slide and pressure.In certain embodiments, multimedia groupware 608 comprises a front-facing camera and/or post-positioned pick-up head.When equipment 600 is in operator scheme, during as screening-mode or video mode, front-facing camera and/or post-positioned pick-up head can receive outside multi-medium data.Each front-facing camera and post-positioned pick-up head can be fixing optical lens systems or have focal length and optical zoom ability.
Audio-frequency assembly 610 is configured to export and/or input audio signal.Such as, audio-frequency assembly 610 comprises a microphone (MIC), and when device 600 is in operator scheme, during as call model, logging mode and speech recognition mode, microphone is configured to receive external audio signal.The sound signal received can be stored in storer 604 further or be sent via communications component 616.In certain embodiments, audio-frequency assembly 610 also comprises a loudspeaker, for output audio signal.
I/O interface 612 is for providing interface between processing components 602 and peripheral interface module, and above-mentioned peripheral interface module can be keyboard, some striking wheel, button etc.These buttons can include but not limited to: home button, volume button, start button and locking press button.
Sensor module 614 comprises one or more sensor, for providing the state estimation of various aspects for device 600.Such as, sensor module 614 can detect the opening/closing state of equipment 600, the relative positioning of assembly, such as described assembly is display and the keypad of device 600, the position of all right pick-up unit 600 of sensor module 614 or device 600 1 assemblies changes, the presence or absence that user contacts with device 600, the temperature variation of device 600 orientation or acceleration/deceleration and device 600.Sensor module 614 can comprise proximity transducer, be configured to without any physical contact time detect near the existence of object.Sensor module 614 can also comprise optical sensor, as CMOS or ccd image sensor, for using in imaging applications.In certain embodiments, this sensor module 614 can also comprise acceleration transducer, gyro sensor, Magnetic Sensor, pressure transducer or temperature sensor.
Communications component 616 is configured to the communication being convenient to wired or wireless mode between device 600 and other equipment.Device 600 can access the wireless network based on communication standard, as WiFi, 2G or 3G, or their combination.In one exemplary embodiment, communication component 616 receives from the broadcast singal of external broadcasting management system or broadcast related information via broadcast channel.In one exemplary embodiment, described communication component 616 also comprises near-field communication (NFC) module, to promote junction service.Such as, can based on radio-frequency (RF) identification (RFID) technology in NFC module, Infrared Data Association (IrDA) technology, ultra broadband (UWB) technology, bluetooth (BT) technology and other technologies realize.
In the exemplary embodiment, device 600 can be realized, for performing foregoing item display packing by one or more application specific integrated circuit (ASIC), digital signal processor (DSP), digital signal processing appts (DSPD), programmable logic device (PLD) (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor or other electronic components.
In the exemplary embodiment, additionally provide a kind of non-transitory computer-readable recording medium comprising instruction, such as, comprise the storer 604 of instruction, above-mentioned instruction can perform said method by the processor 620 of device 600.Such as, described non-transitory computer-readable recording medium can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk and optical data storage devices etc.
In the exemplary embodiment, additionally provide a kind of non-transitory computer-readable recording medium, when the instruction in described storage medium is performed by the processor of mobile terminal, make mobile terminal can perform a kind of content item display packing.
Fig. 7 is the block diagram of a kind of content item display device 700 according to an exemplary embodiment.Such as, device 700 may be provided in a server.With reference to Fig. 7, device 700 comprises processing components 722, and it comprises one or more processor further, and the memory resource representated by storer 732, can such as, by the instruction of the execution of processing element 722, application program for storing.The application program stored in storer 732 can comprise each module corresponding to one group of instruction one or more.In addition, processing components 722 is configured to perform instruction, to perform foregoing item display packing.
Device 700 can also comprise the power management that a power supply module 726 is configured to actuating unit 700, and a wired or wireless network interface 750 is configured to device 700 to be connected to network, and input and output (I/O) interface 758.Device 700 can operate the operating system based on being stored in storer 732, such as WindowsServer tM, MacOSX tM, Unix tM, Linux tM, FreeBSD tMor it is similar.
Those skilled in the art, at consideration instructions and after putting into practice invention disclosed herein, will easily expect other embodiment of the present disclosure.The application is intended to contain any modification of the present disclosure, purposes or adaptations, and these modification, purposes or adaptations are followed general principle of the present disclosure and comprised the undocumented common practise in the art of the disclosure or conventional techniques means.Instructions and embodiment are only regarded as exemplary, and true scope of the present disclosure and spirit are pointed out by claim below.
Should be understood that, the disclosure is not limited to precision architecture described above and illustrated in the accompanying drawings, and can carry out various amendment and change not departing from its scope.The scope of the present disclosure is only limited by appended claim.

Claims (15)

1. a content item display packing, is characterized in that, described method comprises:
Receive the enabled instruction of appointing system application, run the application of described appointing system;
In the operational process that described appointing system is applied, obtain content item to be shown;
In the display interface that described appointing system is applied, show described content item.
2. method according to claim 1, is characterized in that, in the described operational process applied at described appointing system, obtains content item to be shown, comprising:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
3. method according to claim 1, is characterized in that, in the described operational process applied at described appointing system, obtains content item to be shown, comprising:
When described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If the display interface of described system tool file has blank icon, obtain content item to be shown.
4. method according to claim 3, is characterized in that, obtains content item to be shown and comprises:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
5. method according to claim 1, is characterized in that, in the described operational process applied at described appointing system, obtains content item to be shown, comprising:
When described appointing system is applied as screen protection application, obtain content item to be shown.
6. method according to claim 1, is characterized in that, described method also comprises:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
7. method according to claim 1, is characterized in that, described method is applied to mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
8. a content item display device, is characterized in that, described device comprises:
Receiver module, for receiving the enabled instruction of appointing system application, runs the application of described appointing system;
Acquisition module, in the operational process applied at described appointing system, obtains content item to be shown;
Display module, in the display interface applied at described appointing system, shows described content item.
9. device according to claim 8, described acquisition module is used for:
When described appointing system is applied as search system application, obtain the search key of input;
From the database of content items of server, according to described search key, obtain the content item mated with described search key.
10. device according to claim 8, described device also comprises:
First detection module, for when described appointing system is applied as system tool file, whether the display interface detecting described system tool file has blank icon;
If described acquisition module has blank icon on the display interface of described system tool file, obtain content item to be shown.
11. devices according to claim 10, described acquisition module is used for:
If the display interface of described system tool file has blank icon, determine the first quantity, content item according to terminal user clicks history, determine the second quantity, from database of content items, obtain the content item of described second quantity, described first quantity is described blank sheet target quantity, and described second quantity is less than or equal to described first quantity; Or,
If the display interface of described system tool file has blank icon, determine the first quantity, according to the click volume of each content item in described database of content items, obtain the content item that click volume is positioned at front first quantity, described first quantity is described blank sheet target quantity.
12. devices according to claim 8, described acquisition module is used for, when described appointing system is applied as screen protection application, obtaining content item to be shown.
13. devices according to claim 8, described device also comprises the second detection module, and described second detection module is used for:
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the first predetermined threshold value, perform the step of described acquisition and display, when described reception number of times is greater than described first predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the display number of times of described content item, when described display number of times is less than or equal to the second predetermined threshold value, perform the step of described acquisition and display with predetermined probabilities, when described display number of times is greater than described second predetermined threshold value, do not perform the step of described acquisition and display; Or,
Detect the reception number of times of the enabled instruction of described appointing system application, when described reception number of times is less than or equal to the 3rd predetermined threshold value, do not perform the step of described acquisition and display, when described reception number of times is greater than described 3rd predetermined threshold value, the step of described acquisition and display is performed with predetermined probabilities, when showing number of times and being greater than the 4th predetermined threshold value, do not perform the step of described acquisition and display.
14. devices according to claim 8, described application of installation is in mobile terminal, and described mobile terminal is arranged in the mobile device international identity code IMEI white list that server is preset; Or the IMEI of described mobile terminal meets default tail number rule; Or the user profile of described mobile terminal meets default label.
15. 1 kinds of content item display device, is characterized in that, comprising:
Processor;
For the executable instruction of storage of processor;
Wherein, described processor is configured to:
Receive the enabled instruction of appointing system application, run the application of described appointing system;
In the operational process that described appointing system is applied, obtain content item to be shown;
In the display interface that described appointing system is applied, show described content item.
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