CN105025380A - Advertisement processing method and device - Google Patents
Advertisement processing method and device Download PDFInfo
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- CN105025380A CN105025380A CN201510461165.3A CN201510461165A CN105025380A CN 105025380 A CN105025380 A CN 105025380A CN 201510461165 A CN201510461165 A CN 201510461165A CN 105025380 A CN105025380 A CN 105025380A
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- advertisement
- positional information
- jump instruction
- slide block
- jump
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47217—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47202—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting content on demand, e.g. video on demand
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Databases & Information Systems (AREA)
- Human Computer Interaction (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
- User Interface Of Digital Computer (AREA)
Abstract
The invention discloses an advertisement processing method and device. The processing method comprises the following steps: receiving an input jump instruction in a video player; acquiring the position information of the advertisement in a video streaming according to the jump instruction; adjusting a video playing progress to a position corresponding to the position information. The invention further discloses a device for realizing the method.
Description
Technical field
The present invention relates to advertisement processing technology field, particularly relate to a kind of processing method and device of advertisement.
Background technology
Along with the develop rapidly of communication network, know advertisement compared to the past by means of only TV or wireless broadcast medium or the print media such as newspaper, magazine, currently can know advertisement by the media video etc. that the mobile intelligent terminals such as computer are play.
But, when playing in media video process by mobile intelligent terminal, may therebetween the period break for commercialsy, and user is when needing to watch the advertisement intercutted, the mode of fast forward button may be adopted, or drag the slide block of progress bar, to find the advertisement intercutted, doing like this to cause needs repeatedly to press fast forward button or drags position inaccurate, needs the problem again dragged, thus causes the use of user inconvenient.
Summary of the invention
The embodiment of the present invention provides a kind of processing method and device of advertisement, for realizing the positional information accurately obtaining advertisement.
A processing method for advertisement, comprises the following steps:
In video player, receive the jump instruction of input;
According to described jump instruction, obtain the positional information of advertisement in video flowing;
By the position corresponding to video playback progress adjustment to described positional information.
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.
Further, described according to described jump instruction, obtain the positional information of advertisement in video flowing, comprising:
Obtain the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction; Or
When described jump instruction indicates jump location, obtain along the redirect direction indicated by described jump instruction and the positional information of the advertisement nearest apart from jump location.
In the present embodiment, by in video player, receive the jump instruction of input, obtain the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction, or when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, thus by the position corresponding to video playback progress adjustment to this positional information, due to the positional information along the nearest advertisement in the redirect direction indicated by described jump instruction can be obtained, or when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, therefore have effectively achieved the advertisement intercutted in video flowing F.F. redirect broadcasting targetedly, when in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention improves the flexibility of redirect more effectively, and more effectively improve the Experience Degree of user.
Further, after the video flowing of current broadcasting is fast-forward to described positional information place, described method also comprises:
Receive the slide block click commands clicking progress bar top shoe;
According to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved.
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.Further, due to can after receiving the slide block click commands clicking progress bar top shoe, according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved, thus the positional information of advertisement can be obtained more accurately and realize the extraction of advertisement.
Further, the precision after raising is 1 second, or 1 frame.Thus more effectively improve the accuracy of the acquisition of the positional information of advertisement.
Further, the positional information of described advertisement comprises: the starting point of described advertisement, or, the starting point of described advertisement and the end point of described advertisement.Thus have effectively achieved the flexibility ratio of the acquisition of the positional information of advertisement.
A processing unit for advertisement, comprising:
Receiver module, in video player, receives the jump instruction of input;
Position acquisition module, for according to described jump instruction, obtains the positional information of advertisement in video flowing;
Adjusting module, for by the position corresponding to video playback progress adjustment to described positional information.
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.
Further, described position acquisition module is specifically for obtaining the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction;
Or described position acquisition module, specifically for when described jump instruction indicates jump location, obtains along the redirect direction indicated by described jump instruction and the positional information of the advertisement nearest apart from jump location.
In the present embodiment, by in video player, receive the jump instruction of input, obtain the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction, or when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, thus by the position corresponding to video playback progress adjustment to this positional information, due to the positional information along the nearest advertisement in the redirect direction indicated by described jump instruction can be obtained, or when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, therefore have effectively achieved the advertisement intercutted in video flowing F.F. redirect broadcasting targetedly, when in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention improves the flexibility of redirect more effectively, and more effectively improve the Experience Degree of user.
Further, described receiver module is also for receiving the slide block click commands clicking progress bar top shoe;
Then described device also comprises:
Improve module, for according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved.
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.Further, due to can after receiving the slide block click commands clicking progress bar top shoe, according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved, thus the positional information of advertisement can be obtained more accurately and realize the extraction of advertisement.
Further, the precision after raising is 1 second, or 1 frame.Thus more effectively improve the accuracy of the acquisition of the positional information of advertisement.
Further, the positional information of described advertisement comprises: the starting point of described advertisement, or, the starting point of described advertisement and the end point of described advertisement.Thus have effectively achieved the flexibility ratio of the acquisition of the positional information of advertisement.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of the processing method of the advertisement that Fig. 1 provides for the embodiment of the present invention one;
The schematic flow sheet of the processing method of the advertisement that Fig. 2 provides for the embodiment of the present invention two;
The schematic flow sheet of the processing method of the advertisement that Fig. 3 provides for the embodiment of the present invention three;
The schematic flow sheet of the processing method of the advertisement that Fig. 4 provides for the embodiment of the present invention four;
The structural representation of the processing unit of the advertisement that Fig. 5 provides for the embodiment of the present invention five;
The structural representation of the processing unit of the advertisement that Fig. 6 provides for the embodiment of the present invention six.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The schematic flow sheet of the processing method of the advertisement that Fig. 1 provides for the embodiment of the present invention one, as shown in Figure 1, the method for the present embodiment comprises the following steps:
Step 101, in video player, receive input jump instruction.
In the present embodiment, for example, the jump instruction of this input can realize by clicking F.F., fast backward button or dragging slide block.
Step 102, according to this jump instruction, obtain the positional information of advertisement in video flowing.
Step 103, by the position corresponding to video playback progress adjustment to this positional information.
In the present embodiment, for example, when in video player, during displaying video stream, after receiving jump instruction, this jump instruction can be followed, obtain the positional information of the advertisement in this video flowing, thus can according to this advertisement position information, by the video playback progress adjustment of this video flowing to position part corresponding to this positional information, to realize the broadcasting to this advertisement.
Preferably, the positional information of this advertisement comprises: the starting point of this advertisement, or, the starting point of this advertisement and the end point of this advertisement.
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.
The schematic flow sheet of the processing method of the advertisement that Fig. 2 provides for the embodiment of the present invention two, as shown in Figure 2, the method for the present embodiment comprises the following steps:
Step 201, in video player, receive input jump instruction.
Step 202, obtain positional information along the nearest advertisement in the redirect direction indicated by this jump instruction.
Step 203, by the position corresponding to video playback progress adjustment to this positional information.
In the present embodiment, for example, multiple commercial breaks can be there is in video flowing, when in the process that video flowing is play in video player, user drags slide block, then video player can receive its jump instruction, and can obtain the positional information along the nearest advertisement in the redirect direction indicated by this jump instruction, thus by the position corresponding to video playback progress adjustment to this positional information, thus realize can playing along the nearest advertisement in the redirect direction indicated by this jump instruction.In prior art receive jump instruction only can realize by video flowing drag slide block stop position start play, the present invention can by the jump instruction of input, directly rest on nearest location advertising from slide block to play, thus the quick position that can effectively realize advertisement and extraction.
In the present embodiment, by in video player, receive the jump instruction of input, according to this jump instruction, obtain the positional information of the advertisement nearest along the redirect direction indicated by this jump instruction, thus by the position corresponding to video playback progress adjustment to this positional information, due to the positional information along the nearest advertisement in the redirect direction indicated by this jump instruction can be obtained, therefore have effectively achieved and the broadcasting of F.F. redirect is one by one carried out to the advertisement intercutted in video flowing, when in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention improves the Experience Degree of user more effectively.
The schematic flow sheet of the processing method of the advertisement that Fig. 3 provides for the embodiment of the present invention three, as shown in Figure 3, the method for the present embodiment comprises the following steps:
Step 301, in video player, receive input jump instruction.
Step 302, when this jump instruction indicates jump location, to obtain along the redirect direction indicated by this jump instruction and the positional information of the nearest advertisement of distance jump location.
Step 303, by the position corresponding to video playback progress adjustment to this positional information.
In the present embodiment, multiple commercial breaks can be there is in video flowing, when in the process that video flowing is play in video player, user clicks F.F. or fast backward button, then video player can receive its jump instruction, and when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, thus by the position corresponding to video playback progress adjustment to this positional information, thus realize can playing along the redirect direction indicated by this jump instruction and the advertisement nearest apart from jump location.Only can realize video render F.F. or the rewind scheduled time receiving jump instruction in prior art, such as 5 seconds, the present invention can by the jump instruction of input, directly be fast-forward to next location advertising, or fall back on the position of previous advertisement soon, thus the quick position that can effectively realize advertisement and extraction.
In the present embodiment, by in video player, receive the jump instruction of input, when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, thus by the position corresponding to video playback progress adjustment to this positional information, due to can when this jump instruction indicates jump location, obtain along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location, therefore have effectively achieved the advertisement intercutted in video flowing F.F. redirect broadcasting targetedly, when in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention improves the flexibility of redirect more effectively, and more effectively improve the Experience Degree of user.
The schematic flow sheet of the processing method of the advertisement that Fig. 4 provides for the embodiment of the present invention four, on the basis of the arbitrary illustrated embodiment of above-mentioned Fig. 1 to Fig. 3, as shown in Figure 4, in the present embodiment, based on embodiment one, the method for the present embodiment is further comprising the steps of:
Step 401, reception click the slide block click commands of progress bar top shoe;
Step 402, according to slide block click commands, by the predeterminable area on progress bar centered by slide block precision improve.
In the present embodiment, after the video flowing of current broadcasting is fast-forward to this positional information place, user can drag the slide block on progress bar in the front and back of the position of this advertisement, thus receive the slide block click commands clicking progress bar top shoe, and then according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block can be improved.Preferably, the precision after this raising is 1 second, or 1 frame.
For example, progress bar shown on the screen of general video player is 24 hours, dragging lattice is 10 minutes, and the precision of the predeterminable area on this progress bar centered by slide block is improved, amplify by this predeterminable area, now dragging lattice can be 1 second, or 1 frame (such as 20 code checks are 40 milliseconds).
In the present embodiment, by video player, receive the jump instruction of input, with according to this jump instruction, obtain the positional information of the advertisement in video flowing, and video playback is adjusted to position part corresponding to this positional information, thus realize the broadcasting of advertisement.When in prior art, user needs to watch the advertisement intercutted in video flowing, need to adopt the mode of fast forward button or the slide block by progress bar, needing of causing to find the advertisement intercutted repeatedly presses fast forward button or drags position inaccurate, need the problem again dragged, the present invention is owing to first obtaining the positional information of the advertisement in video flowing, video playback is being adjusted to position part corresponding to this positional information, therefore, have effectively achieved the advertisement finding accurately and intercut, thus improve the Experience Degree of user.Further, due to can after receiving the slide block click commands clicking progress bar top shoe, according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved, thus the positional information of advertisement can be obtained more accurately and realize the extraction of advertisement.
The structural representation of the processing unit of the advertisement that Fig. 5 provides for the embodiment of the present invention five, as shown in Figure 5, this device comprises: receiver module 11, position acquisition module 12 and adjusting module 13; Wherein, receiver module 11, in video player, receives the jump instruction of input; Position acquisition module 12, for according to this jump instruction, obtains the positional information of advertisement in video flowing; Adjusting module 13 is for by the position corresponding to video playback progress adjustment to this positional information.
The processing unit of the advertisement of the present embodiment can perform the technical scheme of the embodiment of method shown in Fig. 1, and it realizes principle and beneficial effect is similar, repeats no more herein.
Further, in the embodiment of the present invention six, on above-mentioned basis embodiment illustrated in fig. 5, this position acquisition module 12 is specifically for obtaining the positional information of the advertisement nearest along the redirect direction indicated by this jump instruction; Or this position acquisition module 12, specifically for when this jump instruction indicates jump location, obtains along the redirect direction indicated by this jump instruction and the positional information of the advertisement nearest apart from jump location.
Alternatively, the positional information of this advertisement comprises: the starting point of this advertisement, or, the starting point of this advertisement and the end point of this advertisement.
The processing unit of the advertisement of the present embodiment can perform the technical scheme of the embodiment of method shown in Fig. 2 or 3, and it realizes principle and beneficial effect is similar, repeats no more herein.
The structural representation of the processing unit of the advertisement that Fig. 6 provides for the embodiment of the present invention six, on above-mentioned basis embodiment illustrated in fig. 5, as shown in Figure 6, this receiver module 11 is also for receiving the slide block click commands clicking progress bar top shoe; Then this device also comprises: improve module 14, for according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved.
Alternatively, the precision after this raising is 1 second, or 1 frame.
Alternatively, the positional information of this advertisement comprises: the starting point of this advertisement, or, the starting point of this advertisement and the end point of this advertisement.
The processing unit of the advertisement of the present embodiment can perform the technical scheme of the embodiment of method shown in Fig. 4, and it realizes principle and beneficial effect is similar, repeats no more herein.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. a processing method for advertisement, is characterized in that, comprises the following steps:
In video player, receive the jump instruction of input;
According to described jump instruction, obtain the positional information of advertisement in video flowing;
By the position corresponding to video playback progress adjustment to described positional information.
2. the method for claim 1, is characterized in that, described according to described jump instruction, obtains the positional information of advertisement in video flowing, comprising:
Obtain the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction; Or
When described jump instruction indicates jump location, obtain along the redirect direction indicated by described jump instruction and the positional information of the advertisement nearest apart from jump location.
3. the method for claim 1, is characterized in that, after the video flowing of current broadcasting is fast-forward to described positional information place, described method also comprises:
Receive the slide block click commands clicking progress bar top shoe;
According to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved.
4. method according to claim 3, is characterized in that, the precision after raising is 1 second, or 1 frame.
5. the method as described in as arbitrary in Claims 1-4, it is characterized in that, the positional information of described advertisement comprises: the starting point of described advertisement, or, the starting point of described advertisement and the end point of described advertisement.
6. a processing unit for advertisement, is characterized in that, comprising:
Receiver module, in video player, receives the jump instruction of input;
Position acquisition module, for according to described jump instruction, obtains the positional information of advertisement in video flowing;
Adjusting module, for by the position corresponding to video playback progress adjustment to described positional information.
7. device according to claim 6, is characterized in that, described position acquisition module is specifically for obtaining the positional information of the advertisement nearest along the redirect direction indicated by described jump instruction;
Or described position acquisition module, specifically for when described jump instruction indicates jump location, obtains along the redirect direction indicated by described jump instruction and the positional information of the advertisement nearest apart from jump location.
8. device according to claim 6, is characterized in that, described receiver module is also for receiving the slide block click commands clicking progress bar top shoe;
Then described device also comprises:
Improve module, for according to slide block click commands, the precision in the predeterminable area on progress bar centered by slide block is improved.
9. device according to claim 8, is characterized in that, the precision after raising is 1 second, or 1 frame.
10., according to the arbitrary described device of claim 6 to 10, it is characterized in that, the positional information of described advertisement comprises: the starting point of described advertisement, or, the starting point of described advertisement and the end point of described advertisement.
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CN105898443A (en) * | 2015-12-09 | 2016-08-24 | 乐视网信息技术(北京)股份有限公司 | Advertisement play method and device and intelligent terminal |
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