CN104991931A - Internet shopping navigation system - Google Patents

Internet shopping navigation system Download PDF

Info

Publication number
CN104991931A
CN104991931A CN201510383274.8A CN201510383274A CN104991931A CN 104991931 A CN104991931 A CN 104991931A CN 201510383274 A CN201510383274 A CN 201510383274A CN 104991931 A CN104991931 A CN 104991931A
Authority
CN
China
Prior art keywords
shopping
information
internet
user
link
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510383274.8A
Other languages
Chinese (zh)
Inventor
李卫军
董肖莉
张丽萍
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shenzhen Wei Fu vision limited company
Original Assignee
Beijing Wave Wisdom Security And Safety Technology Co ltd
Institute of Semiconductors of CAS
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Beijing Wave Wisdom Security And Safety Technology Co ltd, Institute of Semiconductors of CAS filed Critical Beijing Wave Wisdom Security And Safety Technology Co ltd
Priority to CN201510383274.8A priority Critical patent/CN104991931A/en
Publication of CN104991931A publication Critical patent/CN104991931A/en
Pending legal-status Critical Current

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/954Navigation, e.g. using categorised browsing
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/957Browsing optimisation, e.g. caching or content distillation
    • G06F16/9577Optimising the visualization of content, e.g. distillation of HTML documents
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces

Landscapes

  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Business, Economics & Management (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • General Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Data Mining & Analysis (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Radar, Positioning & Navigation (AREA)
  • Remote Sensing (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses an internet shopping navigation system which comprises an application entry unit used for providing various service entries required for a shopping link, a product information unit used for providing various product information required for the shopping link, a website link unit used for providing various link services required for the shopping link, and a customized information unit used for providing customized information matched with a current user. With the adoption of the internet shopping navigation system, the user can experience services of product information, applications, customized information, website links and the like intensively, orderly, visually and conveniently, and the system is convenient for issuing various promotion activity information capable of being visually accessed, so that the shopping experience of the user can be effectively improved, personalized advertisement information and page layout can be presented according to user customization and user interest, the quantity of users access is increased, and the economic value of the system is improved while the shopping experience needs of different users are met.

Description

A kind of internet shopping navigational system
Technical field
The present invention relates to technical field of electronic commerce, particularly a kind of internet shopping navigational system.
Background technology
Along with the development of infotech, and ecommerce is universal, and online shopping mall miscellaneous, shopping website provide magnanimity commodity to meet the growing shopping at network demand of user.Commodity can be carried out large classification by general websites usually, and classify according to the attribute of commodity, are supplied to user and browse.But often information is too concentrated, page layout's module is too many too large, feel too in disorder to user.
In addition, shopping website is in order to the visit capacity of adding users, improve the buying rate of user, general meeting is often released product and is given a discount, returns the activities such as profit, attract more user, but these activities usually can not directly be accessed, and often interested with user, want that the product relation bought is little, be difficult to meet all ages and classes and the growing purchase experiences needs of the different shopping user required.
Therefore, how overcoming above-mentioned deficiency, improve the purchase experiences of user and visit capacity, is those skilled in the art's technical matterss urgently to be resolved hurrily.
Summary of the invention
In view of this, the present invention aims to provide a kind of internet shopping navigational system, so that while concentrating, showing product information in order, provide service entrance, meets the purchase experiences needs of all ages and classes and the different user required.
Specifically, shopping navigational system in this internet comprises: application gateway unit, for providing the various service entrances needed for shopping link; Product information unit, for providing the various product informations needed for shopping link; Web site url unit, for providing the various chaining services needed for shopping link; Customized information unit, for providing the customized information matched with active user.
Further, often kind of product information comprises: Business Information, distinguishing products information, discount product information, product action message.
Further, various product information according to comprise food and drink, outdoor goods, leisure and household classification classify.
Further, described service entrance comprises as at least one of lower inlet: shopping entrance, product classification information entry, information inquiry entrance, information search entrance, discount active ingress, return sharp active ingress, pay entrance.
Further, all there is corresponding website in each several part content of often kind of product information, the chaining service that described website is provided by described web site url unit realizes access.
Further, described customized information comprises the website layout information of that the user that provides according to current user identities information formulates or interested product advertising information, user's setting.
Further, described chaining service comprises: sort product link, businessman's link, the link of discount product.
Further, described internet shopping navigational system adopts C/S structure or B/S structure.
Further, described internet shopping navigational system also comprises: data acquisition unit, for recording the data storing active user and produce in shopping link.
Further, described internet shopping navigational system also comprises: the user be associated with described customized information unit logs in unit, for realizing the login of user in system.
After adopting internet of the present invention shopping navigational system, because system adopts by application gateway unit, product information unit, the mode of web site url unit and customized information unit composition, user can concentrate, in order, intuitively experience product information easily, application, customized information, the services such as web site url, and system is convenient to issue the various preferential action message that can intuitively access, effectively can not only improve the purchase experiences of user like this, and can according to customization and user interest, present personalized advertising message and page layout, improve the visit capacity of user, thus while meeting different user purchase experiences needs, improve the economic worth of system.
Accompanying drawing explanation
The accompanying drawing forming a part of the present invention is used to provide a further understanding of the present invention, and schematic description and description of the present invention, for explaining the present invention, does not form inappropriate limitation of the present invention.In the accompanying drawings:
The structured flowchart of a kind of internet shopping navigational system that Fig. 1 provides for the embodiment of the present invention;
Fig. 2 is the structured flowchart of a kind of embodiment of the page of the shopping of internet shown in Fig. 1 navigational system.
Embodiment
To it should be pointed out that in this part to the description of concrete structure and description order it is only explanation to specific embodiment, should not be considered as there is any restriction to protection scope of the present invention.In addition, when not conflicting, the embodiment in this part and the feature in embodiment can combine mutually.
Please also refer to Fig. 1 and Fig. 2, elaborate below in conjunction with the internet shopping navigational system of accompanying drawing to the embodiment of the present invention.
As shown in Figure 1, shopping navigational system in this internet can comprise the application gateway unit, product information unit, web site url unit and the customized information unit that are associated, wherein: application gateway unit is for providing the various service entrances needed for shopping link; Product information unit is for providing the various product informations needed for shopping link; Web site url unit is for providing the various chaining services needed for shopping link; Customized information unit is for providing the customized information matched with active user.
When specific implementation, this internet shopping navigational system can be an Electronic Commerce Gateway Website's, does not provide the chaining service such as news, amusement on the web site, is only absorbed in purchase experiences service.Wherein, various product information can be classified according to predetermine class, as according to category classifications such as food and drink, outdoor goods, leisure, households, for each classification, all comprises corresponding entrance, information and links.Service entrance can comprise shopping entrance, other service entrances all kinds of and correlated activation entrance etc., other service entrances all kinds of may further include product classification information entry, information inquiry entrance, information search entrance etc., and correlated activation entrance may further include discount active ingress, returns sharp active ingress etc.Described chaining service can comprise sort product link, businessman's link, the link of discount product etc.In addition, customized information can comprise two customized informations, the website layout information of that formulate as the user that provides according to current user identities information or interested product advertising information, user's setting, the customized information comprised can according to the interest real-time update of user, to user provide its up-to-date interested or pay close attention to product, activity or information on services.
In addition, shopping navigational system in this internet can adopt C/S structure or B/S structure; The data acquisition unit that shopping navigational system in this internet can also be associated with other each unit, this data acquisition unit is for recording the data storing active user and produce in shopping link.Shopping navigational system in this internet can also comprise the user be associated with described customized information unit and log in unit, for realizing the login of user in system.
From the foregoing, after using the internet shopping navigational system of the embodiment of the present invention, user can concentrate, in order, intuitively experience product information easily, application, customized information, the services such as web site url, and system is convenient to issue the various preferential action message that can intuitively access, effectively can not only improve the purchase experiences of user like this, and can according to customization and user interest, present personalized advertising message and page layout, improve the visit capacity of user, thus while meeting the purchase experiences needs of different user, improve the economic worth of system.
As shown in Figure 2, in the specific implementation of a kind of homepage of internet shopping navigational system, the shopping classification of each product comprises household, outdoor goods, electronic product etc., wherein there is corresponding entrance in each classification, by this entrance, the link of corresponding product or businessman's link can be connected to, and the information such as the reward voucher of the information (merchant page) of this product (the product page) or businessman, product information of discount, merchant issued can be checked in correspondence link.In the detailed web site url of product, user can check the details of this product, comprise various property parameters, the moon trading volume, other users the information such as evaluation content, and purchase entrance is provided in this link, there is provided and pay entrance, use the entrances etc. such as reward voucher, thus meet the use needs of user in shopping link.In addition, in system homepage, provide the information of customization, this information is the action message of the interested product that user customizes, system can according to the interest of user and actual demand, the discount information of relevant product information or Related product is presented to user, to meet the actual demand of user in comparatively obvious mode in customization region; It should be noted that, the customized information of user and entrance can be not limited to one, two, can also in two or more.
One of ordinary skill in the art will appreciate that, all or part of step/the units/modules realizing above-described embodiment can have been come by the hardware that programmed instruction is relevant, foregoing routine can be stored in computer read/write memory medium, this program, when performing, performs and comprises step corresponding in each unit of above-described embodiment; And aforesaid storage medium comprises: ROM, RAM, magnetic disc or laser disc etc. various can be program code stored medium.
Above-described specific embodiment; object of the present invention, technical scheme and beneficial effect are further described; be understood that; the foregoing is only specific embodiments of the invention; be not limited to the present invention; within the spirit and principles in the present invention all, any amendment made, equivalent replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (10)

1. an internet shopping navigational system, is characterized in that, comprising:
Application gateway unit, for providing the various service entrances needed for shopping link;
Product information unit, for providing the various product informations needed for shopping link;
Web site url unit, for providing the various chaining services needed for shopping link;
Customized information unit, for providing the customized information matched with active user.
2. shopping navigational system in internet as claimed in claim 1, it is characterized in that, often kind of product information comprises: Business Information, distinguishing products information, discount product information, product action message.
3. internet shopping navigational system as claimed in claim 1 or 2, is characterized in that, various product information according to comprise food and drink, outdoor goods, leisure and household classification classify.
4. shopping navigational system in internet as claimed in claim 3, it is characterized in that, described service entrance comprises at least one as lower inlet: shopping entrance, product classification information entry, information inquiry entrance, information search entrance, discount active ingress, return sharp active ingress, pay entrance.
5. shopping navigational system in internet as claimed in claim 2, it is characterized in that all there is corresponding website in each several part content of often kind of product information, the chaining service that described website is provided by described web site url unit realizes access.
6. the internet shopping navigational system as described in claim 1,2 and 5, is characterized in that, described customized information comprises the website layout information of that the user that provides according to current user identities information formulates or interested product advertising information, user's setting.
7. shopping navigational system in internet as claimed in claim 3, it is characterized in that, described chaining service comprises: sort product link, businessman's link, the link of discount product.
8. shopping navigational system in internet as claimed in claim 1, is characterized in that, described internet shopping navigational system adopts C/S structure or B/S structure.
9. shopping navigational system in internet as claimed in claim 1, is characterized in that, described internet shopping navigational system also comprises: data acquisition unit, for recording the data storing active user and produce in shopping link.
10. shopping navigational system in internet as claimed in claim 1, is characterized in that, described internet shopping navigational system also comprises: the user be associated with described customized information unit logs in unit, for realizing the login of user in system.
CN201510383274.8A 2015-07-03 2015-07-03 Internet shopping navigation system Pending CN104991931A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201510383274.8A CN104991931A (en) 2015-07-03 2015-07-03 Internet shopping navigation system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201510383274.8A CN104991931A (en) 2015-07-03 2015-07-03 Internet shopping navigation system

Publications (1)

Publication Number Publication Date
CN104991931A true CN104991931A (en) 2015-10-21

Family

ID=54303747

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201510383274.8A Pending CN104991931A (en) 2015-07-03 2015-07-03 Internet shopping navigation system

Country Status (1)

Country Link
CN (1) CN104991931A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107016585A (en) * 2016-01-27 2017-08-04 阿里巴巴集团控股有限公司 The method and device of list of brands information is provided
CN108667915A (en) * 2018-04-24 2018-10-16 百度在线网络技术(北京)有限公司 Information transmission system, method and apparatus

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20030236710A1 (en) * 2002-06-24 2003-12-25 Vincent Tong Method and system for providing online shopping assistance
CN101206646A (en) * 2006-12-20 2008-06-25 叶克 Method for sharing behalf by putting shopping engine made by oneself in blog forum website
CN102104663A (en) * 2009-12-18 2011-06-22 北京闻言科技有限公司 Method for browsing sales promotion information of merchant on mobile phone in real time
CN102360483A (en) * 2011-10-06 2012-02-22 蒙自聚纶网络有限公司 Navigation type B2C (business to customer) network shopping platform for gathering electronic business official websites with self establishment of brands
CN102880972A (en) * 2012-08-27 2013-01-16 张�林 Method, device and system for providing personalized shopping guide in online shopping
CN104392363A (en) * 2014-11-14 2015-03-04 广西爱店汇网络科技有限公司 Mobile market system and implementation method thereof

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20030236710A1 (en) * 2002-06-24 2003-12-25 Vincent Tong Method and system for providing online shopping assistance
CN101206646A (en) * 2006-12-20 2008-06-25 叶克 Method for sharing behalf by putting shopping engine made by oneself in blog forum website
CN102104663A (en) * 2009-12-18 2011-06-22 北京闻言科技有限公司 Method for browsing sales promotion information of merchant on mobile phone in real time
CN102360483A (en) * 2011-10-06 2012-02-22 蒙自聚纶网络有限公司 Navigation type B2C (business to customer) network shopping platform for gathering electronic business official websites with self establishment of brands
CN102880972A (en) * 2012-08-27 2013-01-16 张�林 Method, device and system for providing personalized shopping guide in online shopping
CN104392363A (en) * 2014-11-14 2015-03-04 广西爱店汇网络科技有限公司 Mobile market system and implementation method thereof

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107016585A (en) * 2016-01-27 2017-08-04 阿里巴巴集团控股有限公司 The method and device of list of brands information is provided
CN108667915A (en) * 2018-04-24 2018-10-16 百度在线网络技术(北京)有限公司 Information transmission system, method and apparatus
CN108667915B (en) * 2018-04-24 2022-03-08 百度在线网络技术(北京)有限公司 Information pushing system, method and device

Similar Documents

Publication Publication Date Title
Dickey et al. An overview of digital media and advertising
Quint et al. Showrooming and the rise of the mobile-assisted shopper
Seock et al. Website evaluation criteria among US college student consumers with different shopping orientations and Internet channel usage
Lokken et al. Comparing online and non‐online shoppers
Thomas et al. Direct and digital marketing in practice
Fulgoni Will digital commerce and analytics be the death of traditional brands?
Voldnes et al. E-commerce of seafood–a review of existing research
CN105069678A (en) System and method for enabling user to quickly obtain Internet service
Nartea et al. Exploring the characteristics of millennials in online buying behavior
Joseph et al. Marketing on the Web: How Executives Feel, What Businesses Do.
Ezekiel Marketing strategies: from door to door to evangelism to E-commerce, and M-commerce marketing
CN104991931A (en) Internet shopping navigation system
Draper Group power: discourses of consumer power and surveillance in group buying websites
CN108140206A (en) The system and method for carrying out precision marketing are shared based on data, gift and logistics
Smith Exploring service marketing aspects of e-personalization and its impact on online consumer behavior
Consoli The global market of small businesses by E-commerce platforms
Jing et al. Financial and Marketing Strategy Analysis of Amazon
Smith E-personalization and its tactical and beneficial relationships to e-tailing
Sandunima et al. The impact of social media marketing on customer purchase intention among the fashion-wear customers in Sri Lanka
Schmidt et al. E-commerce: A platform for integrated marketing; case study on US retailing
Di Ianni The e-business enterprise and the ‘Web-first’principle of e-marketing
Turban et al. Overview of Electronic Commerce and Social Commerce
Galli et al. Sustainability and Omnichannel Strategies in the Italian Wine Industry
Adebanjo E-procurement in digitally clustered organisations: an analysis of sustainability
Pratas et al. Subscription retailing research evolution analysis using bibliometric indicators and content analysis

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
CB03 Change of inventor or designer information

Inventor after: Li Weijun

Inventor after: Dong Xiaoli

Inventor after: Zhang Liping

Inventor after: Ning Xin

Inventor after: Sun Linjun

Inventor after: Xu Jian

Inventor before: Li Weijun

Inventor before: Dong Xiaoli

Inventor before: Zhang Liping

CB03 Change of inventor or designer information
TA01 Transfer of patent application right

Effective date of registration: 20180427

Address after: 100083 No. 35, Qinghua East Road, Beijing, Haidian District

Applicant after: Semiconductor Inst., Chinese Academy of Sciences

Applicant after: Shenzhen Wei Fu vision limited company

Address before: 100083 Beijing Haidian District Tsinghua East Road 35, Chinese Academy of Sciences Semiconductor Research Institute 1 building 432

Applicant before: Semiconductor Inst., Chinese Academy of Sciences

Applicant before: BEIJING WEIFU SECURITY AND PROTECTION TECHNOLOGY CO., LTD.

TA01 Transfer of patent application right
RJ01 Rejection of invention patent application after publication

Application publication date: 20151021

RJ01 Rejection of invention patent application after publication