CN104618853A - Method, device and system for information push - Google Patents

Method, device and system for information push Download PDF

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Publication number
CN104618853A
CN104618853A CN201310541656.XA CN201310541656A CN104618853A CN 104618853 A CN104618853 A CN 104618853A CN 201310541656 A CN201310541656 A CN 201310541656A CN 104618853 A CN104618853 A CN 104618853A
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China
Prior art keywords
user terminal
message
information
positional information
service managing
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Granted
Application number
CN201310541656.XA
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Chinese (zh)
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CN104618853B (en
Inventor
陈云峰
陈志刚
范晓晖
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China Mobile Communications Group Co Ltd
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China Mobile Communications Group Co Ltd
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Priority to CN201310541656.XA priority Critical patent/CN104618853B/en
Publication of CN104618853A publication Critical patent/CN104618853A/en
Application granted granted Critical
Publication of CN104618853B publication Critical patent/CN104618853B/en
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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/52Network services specially adapted for the location of the user terminal
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/021Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Information Transfer Between Computers (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

The invention discloses a method, a device and a system for information push. The method comprises the steps that a service management server receives information sent by a position analysis server, wherein the information carries identification information and position information of a user terminal; the service management server determines whether the position information is in a preset region; when the service management server confirms that the position information is in the preset region, the service management server pushes to-be-pushed information to the user terminal according to the identification information. Through cooperation of a position analysis system and a service management system, precise realtime push and timing push of information are realized.

Description

A kind of information push method, Apparatus and system
Technical field
The present invention relates to communication technical field, particularly relate to a kind of information push method, Apparatus and system.
Background technology
Along with the high speed development of information age, group customer is in order to promote the product of oneself, increasing marketing strategy also produces thereupon, such as, when the client of certain bank reaches certain commercial circle, by the favor information relevant with this bank is pushed on the mobile phone of this bank client, thus the favor information that client is understood in time is relevant.In prior art, when stating the propelling movement of favor information in realization, there is following several mode:
Mode one, user mobile phone installation site client, this location client is connected with the service end of user, by the position of real-time report user to group customer service end system, makes group customer can realize the propelling movement of message according to this positional information;
Mode two, mode by cell SMS, when user arrives certain community, cell SMS system in real time by message push preset for group customer to the mobile phone of user, thus realize the propelling movement of message;
Mode three, group customer by initiatively initiating the request of inquiring user position to location gateway, thus obtain the positional information of user, and then carry out the propelling movement of message according to this positional information.
But, when realizing the propelling movement of message by above-mentioned three kinds of modes, different problems can be brought accordingly: pass-through mode one, because needs user installation location client could realize, way like this, cause that there is significant limitation, if during the non-installation site client of user, then service end just cannot obtain the positional information of user, thus the propelling movement of message cannot be realized, or, if data network does not cover the position at user place, then client cannot the position data of report of user, also just cannot realize the propelling movement of message; Pass-through mode two, because cell SMS only serves specific community, group customer cannot be a bit open-minded, just can carry out the propelling movement of the whole network message on one point, can only in the whole nation, each cell SMS platform carries out the propelling movement of message respectively, this brings some inconvenience just to the instantaneity of group customer business, and there is great information security hidden danger due to Cell SMS, thus may cause the harassing and wrecking of information to user; Pass-through mode three, by Le interface, group customer initiatively initiates Location Request to location gateway, according to the positional information PUSH message obtained, group customer cannot learn the position of user in time, and due in existing network, other base, position is only had to provide location-based service, when there is numerous EC(Enterprise Customer in the whole nation, group customer) when accessing, the complexity of its service management certainly will be increased.
Summary of the invention
The object of the embodiment of the present invention is to provide a kind of information push method, Apparatus and system, by the compounding practice of position analysis system and business management system, achieves the propelling movement of message.
In order to achieve the above object, embodiments provide a kind of information push method, comprising:
The message that service managing server receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message;
Described service managing server determines described positional information whether in predeterminable area;
When determining that described positional information is in described predeterminable area, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal.
Preferably, the message that described service managing server receiving position Analysis server sends, also comprises before:
Described service managing server predeterminable area information and treat PUSH message;
Described service managing server sends described predeterminable area information to described position analysis server;
Described service managing server treats the legitimacy of PUSH message described in determining.
Preferably, described service managing server sends described predeterminable area information to described position analysis server, also comprises afterwards:
Described position analysis server is according to the positional information of pre-conditioned acquisition user terminal.
Preferably,
When described pre-conditioned for when user terminal described in described position analysis discovering server is in specific region, described position analysis server obtains positional information and the identification information of described user terminal, and judges the relation of described positional information and described predeterminable area information;
When judging that described positional information is in described predeterminable area information, the identification information of described position analysis server to described positional information and user terminal encapsulates, and the message after encapsulation is sent to described service managing server.
Preferably,
When the described pre-conditioned message for described service managing server positional information of user terminal in the acquisition request predeterminable area information that predetermined time receives the transmission of described service managing server, described position analysis server obtains the positional information of described user terminal, and the message of user terminal is sent to described service managing server, carry positional information and the identification information of described user terminal in described message.
Preferably, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal, comprising:
Described service managing server carries out the propelling movement of message according to pre-set business pattern;
When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information;
When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information.
Embodiments provide a kind of service management device, comprising:
Receiver module, for the message that receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message;
Determination module, for determining that described positional information determines whether in predeterminable area;
By what determine, sending module, for when described determination module determines that described positional information is in described predeterminable area, treats that PUSH message pushes to described user terminal according to described identification information.
Preferably,
Described receiver module, also for receiving predeterminable area information and treating PUSH message;
Described sending module, also for sending described predeterminable area information to described position analysis server;
Described determination module, also for treating the legitimacy of PUSH message described in determining.
Preferably,
Described sending module, specifically for carrying out the propelling movement of message according to pre-set business pattern;
When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine;
When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine.
The embodiment of the present invention additionally provides a kind of position analysis equipment, comprising:
Acquisition module, for the positional information according to pre-conditioned acquisition user terminal;
Sending module, for sending message to service managing server, carries identification information and the positional information of described user terminal in described message.
Preferably, also comprise:
Receiver module, for receiving the predeterminable area information that described service managing server sends.
Also comprise:
Described acquisition module, specifically for when described pre-conditioned for when the described user terminal of discovery is in specific region, obtains positional information and the identification information of described user terminal;
Judge module, for judging the relation of described positional information and described predeterminable area information;
Described sending module, for when judging that described positional information is in described predeterminable area information, sending to described service managing server by the message after encapsulation, carrying positional information and the identification information of described user terminal in the message after described encapsulation.
Preferably,
Described acquisition module, for when the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtains the positional information of described user terminal;
Described sending module, for sending the message of user terminal to described service managing server, carries positional information and the identification information of described user terminal in described message.
The embodiment of the present invention additionally provides a kind of message push system, and comprise service managing server and position analysis server, described system comprises:
Described service managing server, for receiving predeterminable area information and treating PUSH message, sends described predeterminable area information to described position analysis server; For treating the legitimacy of PUSH message described in determining; For the message that receiving position Analysis server sends, identification information and the positional information of user terminal is carried in described message, and determine described positional information whether in predeterminable area, when determining that described positional information is in described predeterminable area, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal;
Described position analysis server, for receiving the predeterminable area information that described service managing server sends; For the positional information according to pre-conditioned acquisition user terminal; For sending message to service managing server, in described message, carry identification information and the positional information of described user terminal.
Preferably,
Described service managing server, specifically for carrying out the propelling movement of message according to pre-set business pattern; When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine; When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine;
Described position analysis server, specifically for the positional information according to pre-conditioned acquisition user terminal; When described pre-conditioned for when the described user terminal of discovery is in specific region, obtain positional information and the identification information of described user terminal, judge the relation of described positional information and described predeterminable area information, when judging that described positional information is in described predeterminable area information, message after encapsulation is sent to described service managing server, in the message after described encapsulation, carries positional information and the identification information of described user terminal; When the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtain the positional information of described user terminal, send the message of user terminal to described service managing server, in described message, carry positional information and the identification information of described user terminal.
Compared with prior art, the technical scheme that the embodiment of the present invention proposes has the following advantages:
The above embodiment of the present invention, the message that service managing server receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message; Which EC described service managing server defines according to described positional information is concerned about this terminal use, and determines to treat that PUSH message is to this terminal use; By what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information, by the compounding practice of position analysis system and business management system, precisely instant propelling movement thing achieve message pushes with timing.
Accompanying drawing explanation
Fig. 1 is the system architecture diagram that the embodiment of the present invention provides;
Fig. 2 is the schematic flow sheet of the message push that the embodiment of the present invention provides;
Fig. 3 is the schematic flow sheet of the message push that the embodiment of the present invention one provides;
Fig. 4 is the schematic flow sheet of the message push that the embodiment of the present invention two provides;
Fig. 5 is the installation drawing of the message push that the embodiment of the present invention provides;
Fig. 6 is the installation drawing of the message push that the embodiment of the present invention provides.
Embodiment
Below in conjunction with the accompanying drawing in the present invention, be clearly and completely described the technical scheme in the present invention, obviously, described embodiment is only a part of embodiment of the present invention, instead of whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art, not making other embodiments all obtained under creative work prerequisite, belong to the scope of protection of the invention.
See Fig. 1, be the system architecture diagram of the embodiment of the present invention, in this system architecture, between group customer and position analysis system, be provided with business management system, be also connected with core net in analytical system side, position.
This position analysis system can comprise district management, signal collecting and analysis, these three modules of synchronizing information;
The effect of district management module: the corresponding relation of the region that managerial body client is concerned about and community;
The effect of signal collecting and analysis module: the subscriber signaling collection of Real-time Collection group customer Region Of Interest, analyzes the smart latitude of customer location;
The effect of synchronizing information interface: the area information that the group customer that management system of accepting business is issued is concerned about, and certain zone user positional information of inquiry, and report user position.
This business management system comprises: government and enterprises' customer account management, district management, black and white lists management, message content management, interface management five modules;
The effect of government and enterprises' customer management module: the access of government and enterprises client is tested management;
The effect of district management module: the area information that managerial body client is concerned about;
The effect of black and white lists administration module:
White list: government and enterprises client can only position the user in white list and information pushing;
Blacklist: government and enterprises client can not position the user in blacklist and information pushing;
The effect of message content administration module: examination & verification management is carried out to the message content of the propelling movement that group customer is submitted to;
The effect of interface administration module: the positional information that receiving position analytical system sends.
See Fig. 2, be the schematic flow sheet of the message push that the embodiment of the present invention provides, this flow process comprises:
Step 201, service managing server receives predeterminable area information and treats PUSH message.
Step 202, service managing server sends described predeterminable area information to position analysis server.
Step 203, position analysis server is according to the positional information of pre-conditioned acquisition user terminal.
In this step, when pre-conditioned for when user terminal described in position analysis discovering server is in specific region, forward step 204 to, when the pre-conditioned message for service managing server positional information of user terminal in the acquisition request predeterminable area information that predetermined time receives the transmission of described service managing server, forward step 205 to.
Step 204, position analysis server obtains positional information and the identification information of described user terminal, and judges the relation of described positional information and described predeterminable area information.
In this step, when judging that described positional information is in described predeterminable area information, the identification information of described position analysis server to described positional information and user terminal encapsulates, and forwards step 206 to afterwards.
Step 205, described position analysis server obtains the positional information of described user terminal.
Step 206, described position analysis server sends the message of user terminal to described service managing server, wherein carries positional information and the identification information of user terminal.
Step 207, whether service managing server determination positional information is in predeterminable area.
When determining that positional information is in predeterminable area, forward step 208 to.
Step 208, service managing server carries out the propelling movement of message according to pre-set business pattern.
When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information;
When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information.
For message to be pushed, usually have two kinds of propelling movement modes, instant propelling movement pushes with timing, below do concrete elaboration with specific embodiment respectively with regard to above-mentioned two kinds of propelling movement modes.
See Fig. 3, be the schematic flow sheet of the message push that the embodiment of the present invention one provides, this flow process can comprise:
Step 301, service managing server receives the predeterminable area information of group customer transmission and treats PUSH message.
Group customer can send the information of the predeterminable area that it is concerned about to service managing server, and it wishes the information being pushed to user terminal; Service managing server is getting after PUSH message, needs to audit this message, to confirm its legitimacy.
In concrete application scenarios, as group customer wishes to push its sales promotion information to the user be within the scope of department stores, this group customer can by the information of this market scope, and sales promotion information to be pushed sends to service managing server, service managing server is audited the sales promotion information that the trade company received submits to, judge the legitimacy of this sales promotion information, see whether it relates to the national violated message prohibited, as violence, pornographic, crime etc.
Step 302, service managing server sends predeterminable area information to position analysis server.
Concrete, service managing server sends the information of this market scope to position analysis server.
Step 303, when position analysis discovering server user terminal is in specific region, obtains positional information and the identification information of user terminal.
Concrete, position analysis server, according to the information of the market scope received, obtains the relevant information of the user be within the scope of this market, as positional information and the phone number of user.
Step 304, position analysis server judges the relation of positional information and the predeterminable area information got, when judging that positional information is in predeterminable area information, forward step 305 to, otherwise, forward step 303 to, again find the user terminal meeting predeterminable area information.
Step 305, position analysis server encapsulates the positional information of user terminal and identification information, sends to service managing server.
Concrete, position analysis server is when determining that user is within the scope of this market, and by the positional information of this user, as latitude and longitude coordinates information, and the phone number of this user sends to service managing server.
Step 306, service managing server determines according to this positional information the group customer treating PUSH message.
Concrete, service managing server can according to the positional information of user, and the position determining residing for user is included in the region which group user is concerned about.
Step 307, service managing server determination pre-set business pattern.
Concrete, after determining group user, service managing server also needs the business model judging each group user, see its for target be white list user or black list user, when only sending out message for white list user, if when the user being in this market scope is just in time in its white list, or when only not sending message for black list user, if when the user being in this market scope is not just in time in its blacklist, forward step 308 to.
Step 308, according to identification information, service managing server will treat that PUSH message pushes to user terminal.
Concrete, when service managing server determines sent user, can send according to the cell-phone number of user the sales promotion information needing to send.
In the present embodiment, service managing server is according to the requirement of group customer, by obtaining the positional information of the user in the region meeting group customer care, achieve the propelling movement of the message to qualified user, user installation location client is passed through compared in prior art, or cell SMS, or group customer initiatively obtains the mode of customer location to location gateway request customer location, the method of the present embodiment can not be subject to the restriction of user non-installation site client, achieve the instant propelling movement treating PUSH message, improve the efficiency of message push.
See Fig. 4, be the schematic flow sheet of the message push that the embodiment of the present invention two provides, this flow process can comprise:
Step 401, service managing server receives predeterminable area information, the predetermined time information of group customer transmission and treats PUSH message.
In concrete application scenarios, as group customer wishes that push its sales promotion information to the user be within the scope of department stores in the afternoon at 3, this group customer can by the information of this market scope, sales promotion information to be pushed, and pushes the moment and be at 3 and send to service managing server; Service managing server is audited the sales promotion information received, and judges the legitimacy of this sales promotion information, sees whether it relates to the national violated message prohibited, as violence, pornographic, crime etc.
Step 402, service managing server to position analysis server request message, wherein carries predeterminable area information at predetermined time, and described request message is for obtaining the positional information of user terminal in predeterminable area information.
Concrete, service managing server in the afternoon 3 send a request message to position analysis server, acquisition request is in the positional information of the user within the scope of this market in this moment.
Step 403, position analysis server, according to this predeterminable area information, obtains the message meeting the user terminal of this predeterminable area information.
Concrete, position analysis server, according to the information of the market scope received, obtains the relevant information of the user be within the scope of this market, as the positional information of user.
Step 404, position analysis server sends positional information and the identification information of described acquisition to described service managing server.
Concrete, position analysis server is by the positional information of user, and as latitude and longitude coordinates information, and the phone number of this user sends to service managing server.
Step 405, service managing server determines according to this positional information the group customer treating PUSH message.
Concrete, service managing server can according to the positional information of user, and the position determining residing for user is included in the region which group user is concerned about.
Step 406, service managing server determination pre-set business pattern.
Concrete, after determining group user, service managing server also needs the business model judging each group user, see its for target be white list user or black list user, when only sending out message for white list user, if when the user being in this market scope is just in time in its white list, or when only not sending message for black list user, if when the user being in this market scope is not just in time in its blacklist, forward step 407 to.
Step 407, according to identification information, service managing server will treat that PUSH message pushes to user terminal.
Concrete, when service managing server determines sent user, can send according to the cell-phone number of user the sales promotion information needing to send.
In the present embodiment, service managing server is according to the requirement of group customer, by obtaining the positional information of the user in the region meeting group customer care at predetermined time, achieve the propelling movement of the message to qualified user, user installation location client is passed through compared in prior art, or cell SMS, or group customer initiatively obtains the mode of customer location to location gateway request customer location, the method of the present embodiment can not be subject to the restriction of user non-installation site client, achieve the timing treating PUSH message to push, improve the efficiency of message push.
Based on the design identical with said method, the embodiment of the present invention additionally provides a kind of service management device, as shown in Figure 5, comprising:
Receiver module 51, for the message that receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message; For receiving predeterminable area information and treating PUSH message;
Determination module 52, for determining described positional information whether in predeterminable area; For treating the legitimacy of PUSH message described in determining;
According to described identification information, sending module 53, for when described determination module 52 determines that described positional information is in described predeterminable area, will treat that PUSH message pushes to described user terminal; For sending described predeterminable area information to described position analysis server;
Described sending module 53, specifically for carrying out the propelling movement of message according to pre-set business pattern;
When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine;
When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine.
Based on the design identical with said method, the embodiment of the present invention additionally provides a kind of position analysis equipment, as shown in Figure 6, comprising:
Acquisition module 61, for the positional information according to pre-conditioned acquisition user terminal;
Described acquisition module 61, specifically for when described pre-conditioned for when the described user terminal of discovery is in specific region, obtains positional information and the identification information of described user terminal;
Judge module 62, for judging the relation of described positional information and described predeterminable area information;
Sending module 63, for when judging that described positional information is in described predeterminable area information, sending to described service managing server by the message after encapsulation, carrying positional information and the identification information of described user terminal in the message after described encapsulation;
Described acquisition module 61, also for when the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtains the positional information of described user terminal;
Described sending module 63, also for sending the message of user terminal to described service managing server, carries positional information and the identification information of described user terminal in described message.
Described sending module 63, also for sending message to service managing server, carries identification information and the positional information of described user terminal in described message;
Receiver module 64, for receiving the predeterminable area information that described service managing server sends;
Based on the design identical with said method, the embodiment of the present invention additionally provides a kind of system of message push, comprises service managing server and position analysis server,
Described service managing server, for receiving predeterminable area information and treating PUSH message, sends described predeterminable area information to described position analysis server; For treating the legitimacy of PUSH message described in determining; For the message that receiving position Analysis server sends, identification information and the positional information of user terminal is carried in described message, and determine described positional information whether in predeterminable area, when determining that described positional information is in described predeterminable area, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal; Specifically for carrying out the propelling movement of message according to pre-set business pattern; When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine; When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine;
Described position analysis server, for receiving the predeterminable area information that described service managing server sends; For the positional information according to pre-conditioned acquisition user terminal; For sending message to service managing server, in described message, carry identification information and the positional information of described user terminal; Specifically for the positional information according to pre-conditioned acquisition user terminal; When described pre-conditioned for when the described user terminal of discovery is in specific region, obtain positional information and the identification information of described user terminal, judge the relation of described positional information and described predeterminable area information, when judging that described positional information is in described predeterminable area information, message after encapsulation is sent to described service managing server, in the message after described encapsulation, carries positional information and the identification information of described user terminal; When the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtain the positional information of described user terminal, send the message of user terminal to described service managing server, in described message, carry positional information and the identification information of described user terminal.
In sum, in the embodiment of the present invention, the message that service managing server receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message; Described service managing server determines according to described positional information the group customer treating PUSH message; By what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information, by the compounding practice of position analysis system and business management system, the instant propelling movement achieving message pushes with timing.
Through the above description of the embodiments, those skilled in the art can be well understood to the mode that the present invention can add required general hardware platform by software and realize, and can certainly pass through hardware, but in a lot of situation, the former is better execution mode.Based on such understanding, technical scheme of the present invention can embody with the form of software product the part that prior art contributes in essence in other words, this computer software product is stored in a storage medium, comprising some instructions in order to make a computer equipment (can be personal computer, server, or the network equipment etc.) perform method described in each embodiment of the present invention.
It will be appreciated by those skilled in the art that accompanying drawing is the schematic diagram of a preferred embodiment, the module in accompanying drawing or flow process might not be that enforcement the present invention is necessary.
It will be appreciated by those skilled in the art that the module in the device in embodiment can carry out being distributed in the device of embodiment according to embodiment description, also can carry out respective change and be arranged in the one or more devices being different from the present embodiment.The module of above-described embodiment can merge into a module, also can split into multiple submodule further.
The invention described above embodiment sequence number, just to describing, does not represent the quality of embodiment.
Be only several specific embodiment of the present invention above, but the present invention is not limited thereto, the changes that any person skilled in the art can think of all should fall into protection scope of the present invention.

Claims (15)

1. an information push method, is characterized in that, comprising:
The message that service managing server receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message;
Described service managing server determines described positional information whether in predeterminable area;
When determining that described positional information is in described predeterminable area, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal.
2. the method for claim 1, is characterized in that, the message that described service managing server receiving position Analysis server sends, and also comprises before:
Described service managing server receives predeterminable area information and treats PUSH message;
Described service managing server sends described predeterminable area information to described position analysis server;
Described service managing server treats the legitimacy of PUSH message described in determining.
3. method as claimed in claim 2, it is characterized in that, described service managing server sends described predeterminable area information to described position analysis server, also comprises afterwards:
Described position analysis server is according to the positional information of pre-conditioned acquisition user terminal.
4. method as claimed in claim 3, is characterized in that,
When described pre-conditioned for when user terminal described in described position analysis discovering server is in specific region, described position analysis server obtains positional information and the identification information of described user terminal, and judges the relation of described positional information and described predeterminable area information;
When judging that described positional information is in described predeterminable area information, the identification information of described position analysis server to described positional information and user terminal encapsulates, and the message after encapsulation is sent to described service managing server.
5. method as claimed in claim 3, is characterized in that,
When the described pre-conditioned message for described service managing server positional information of user terminal in the acquisition request predeterminable area information that predetermined time receives the transmission of described service managing server, described position analysis server obtains the positional information of described user terminal, and the message of user terminal is sent to described service managing server, carry positional information and the identification information of described user terminal in described message.
6. method as claimed in claim 2, it is characterized in that, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal, comprising:
Described service managing server carries out the propelling movement of message according to pre-set business pattern;
When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information;
When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, by what determine, described service managing server treats that PUSH message pushes to described user terminal according to described identification information.
7. a service management device, is characterized in that, comprising:
Receiver module, for the message that receiving position Analysis server sends, carries identification information and the positional information of user terminal in described message;
Determination module, for determining described positional information whether in predeterminable area;
According to described identification information, sending module, for when described determination module determines that described positional information is in described predeterminable area, will treat that PUSH message pushes to described user terminal.
8. equipment as claimed in claim 7, is characterized in that,
Described receiver module, also for receiving predeterminable area information and treating PUSH message;
Described sending module, also for sending described predeterminable area information to described position analysis server;
Described determination module, also for treating the legitimacy of PUSH message described in determining.
9. equipment as claimed in claim 8, is characterized in that,
Described sending module, specifically for carrying out the propelling movement of message according to pre-set business pattern; When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine; When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine.
10. a position analysis equipment, is characterized in that, comprising:
Acquisition module, for the positional information according to pre-conditioned acquisition user terminal;
Sending module, for sending message to service managing server, carries identification information and the positional information of described user terminal in described message.
11. equipment as claimed in claim 10, is characterized in that, also comprise:
Receiver module, for receiving the predeterminable area information that described service managing server sends.
12. equipment as claimed in claim 10, is characterized in that, also comprise:
Described acquisition module, specifically for when described pre-conditioned for when the described user terminal of discovery is in specific region, obtains positional information and the identification information of described user terminal;
Judge module, for judging the relation of described positional information and described predeterminable area information;
Described sending module, for when judging that described positional information is in described predeterminable area information, sending to described service managing server by the message after encapsulation, carrying positional information and the identification information of described user terminal in the message after described encapsulation.
13. equipment as claimed in claim 10, is characterized in that,
Described acquisition module, for when the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtains the positional information of described user terminal;
Described sending module, for sending the message of user terminal to described service managing server, carries positional information and the identification information of described user terminal in described message.
14. 1 kinds of message push systems, is characterized in that, comprise service managing server and position analysis server, described system comprises:
Described service managing server, for receiving predeterminable area information and treating PUSH message, sends described predeterminable area information to described position analysis server; For treating the legitimacy of PUSH message described in determining; For the message that receiving position Analysis server sends, identification information and the positional information of user terminal is carried in described message, and determine described positional information whether in predeterminable area, when determining that described positional information is in described predeterminable area, according to described identification information, described service managing server will treat that PUSH message pushes to described user terminal;
Described position analysis server, for receiving the predeterminable area information that described service managing server sends; For the positional information according to pre-conditioned acquisition user terminal; For sending message to service managing server, in described message, carry identification information and the positional information of described user terminal.
15. systems as claimed in claim 14, is characterized in that,
Described service managing server, specifically for carrying out the propelling movement of message according to pre-set business pattern; When described pre-set business pattern is white list, and when described user terminal is positioned at described white list, treat that PUSH message pushes to described user terminal according to described identification information by what determine; When described pre-set business pattern is blacklist, and when described user terminal is positioned at outside described blacklist, treat that PUSH message pushes to described user terminal according to described identification information by what determine;
Described position analysis server, specifically for the positional information according to pre-conditioned acquisition user terminal; When described pre-conditioned for when the described user terminal of discovery is in specific region, obtain positional information and the identification information of described user terminal, judge the relation of described positional information and described predeterminable area information, when judging that described positional information is in described predeterminable area information, message after encapsulation is sent to described service managing server, in the message after described encapsulation, carries positional information and the identification information of described user terminal; When the message of the positional information of user terminal in the described pre-conditioned acquisition request predeterminable area information for receiving the transmission of described service managing server at predetermined time, obtain the positional information of described user terminal, send the message of user terminal to described service managing server, in described message, carry positional information and the identification information of described user terminal.
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