CN104143147A - Event-driven advertisement display method - Google Patents

Event-driven advertisement display method Download PDF

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Publication number
CN104143147A
CN104143147A CN201310163219.9A CN201310163219A CN104143147A CN 104143147 A CN104143147 A CN 104143147A CN 201310163219 A CN201310163219 A CN 201310163219A CN 104143147 A CN104143147 A CN 104143147A
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CN
China
Prior art keywords
advertisement
event
area
workspace
event driven
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201310163219.9A
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Chinese (zh)
Inventor
牟春林
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
SUZHOU JINGYIHUI INFORMATION TECHNOLOGY Co Ltd
Original Assignee
SUZHOU JINGYIHUI INFORMATION TECHNOLOGY Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
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Priority to CN201310163219.9A priority Critical patent/CN104143147A/en
Publication of CN104143147A publication Critical patent/CN104143147A/en
Pending legal-status Critical Current

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Abstract

The invention provides an event-driven advertisement display method. The method includes the steps that pre-displayed advertisements are downloaded from a server and cached; form loading events are responded, and advertisement display events are triggered; form pages are loaded, and advertisements are displayed in a working area; the loaded events are responded, and the advertisements are forwarded to an advertisement area to continue to be displayed; after displaying in the advertisement area is finished, the advertisements are automatically hidden or manually hidden by a user. An event-driven mode is adopted in the method, management software is combined with the advertisements, and once loading is completed, the advertisements are zoomed and displayed in the advertisement area and then hidden. The method is friendly in usage mode, does not occupy time of the user and reduces disturbance on the user of the management software. The client base of the management software is clear, advertisement putting is precise, and putting efficiency is high.

Description

Event driven advertisement demonstration method
Technical field
The present invention relates to Internet advertising, particularly event driven advertisement demonstration method.
Background technology
Advertisement refers to for certain specifically needs, open and widely to the publicity measures of public's transmission of information.Advertiser is by provide various types of advertisements to obtain ad revenue for client, and advertiser excavates more potential customers and sells more product because of advertising.
Along with advertiser and company make great efforts to seek to contact the public or the new mode of specific part wherein, add the universal of network, the web advertisement develops rapidly, existing web advertisement type has banner, button advertisement, picture-in-picture, the layout of a page without columns, Text Link, pop-up window etc., major part needs manual-lock, is also to limit in advance reproduction time even automatically close.Recreational or general webpage is placed each series advertisements by above-mentioned one or more modes, feels that to people advertisement covers the sky and the earth, and user has resentment, the displaying of the advertisement of deshielding even by all means.
Management software is taking IT technology as support, taking business administration demand as basis, for enterprise provides the integrated management way of data message, is that auxiliary enterprises is managed requisite instrument.Display advertisement in management software, the blue sea of a slice to advertiser and the enterprise that will advertise, but the appearance of advertisement must can not the use of interference user to management software, just think, if be work mood and the efficiency that advertisement directly affects user everywhere at working page, reduce user and experience, enterprise also can refuse with such management software.
Summary of the invention
For the problem existing in existing network advertisement, the present invention proposes event driven advertisement demonstration method, in the time of forms load page at workspace display advertisement, loading completes, advertisement auto zoom is to advertisement area displaying, and further, advertising display completes automatically to be hidden or manually can hide.For realizing foregoing invention content, the present invention has adopted following technical scheme:
Download pre-advertisement the buffer memory of showing from server;
Response forms load events, triggers advertising display event;
The forms page loads, and advertisement is shown in workspace;
Response has loaded event, and advertisement forwards advertisement area to and continues to show;
Advertisement area has been shown rear automatically hiding, or
User manually hides.
Further, described advertisement forward to advertisement area continue show method be:
Obtain the data characteristics in targeted advertisements district;
The advertisement of workspace is converted to the form that is applicable to advertisement area data characteristics;
At advertisement area convergent-divergent display advertisement.
Further, forms load events is monitored by event sniffer and is responded.
Further, the data characteristics of advertisement area mainly comprise the width of advertisement area, highly, coordinate position.
Further, advertisement area is less than the size of workspace.
Further, workspace mode is that forms show a work space, or forms can open multiple work spaces, or the combination of two kinds of patterns.
Further, advertiser will refer to one of video, animation, picture, text or array configuration.
Further, advertisement is at least one.
The present invention adopts event driven mode, and management software is combined with advertisement, once load, advertisement zooms to advertisement area to be shown, rear hiding, and the method use-pattern close friend, does not take user's time, reduces bothering management software user; The customers of management software are clear and definite, and advertisement putting is accurate, and input efficiency is high.
Brief description of the drawings
Fig. 1 is the process flow diagram of event driven advertisement demonstration method provided by the present invention;
Fig. 2 is the process flow diagram that advertisement provided by the present invention forwards the method for advertisement area continuation displaying to;
Fig. 3 a is the forms mode chart one of event driven advertisement demonstration method provided by the present invention;
Fig. 3 b is the forms mode chart two of event driven advertisement demonstration method provided by the present invention.
Embodiment
More explicit for event driven advertisement demonstration method and advantage thereof that the present invention is mentioned, referring to accompanying drawing, the present invention is further described in detail.
Fig. 1 is the process flow diagram of event driven advertisement demonstration method provided by the present invention, and as shown in the figure, the method comprises the following steps:
Step 10, downloads pre-advertisement the buffer memory of showing from server.
By the Internet access service device, client internal memory is downloaded and be saved to the ad content of showing in advance, or download and be saved in temporary file, or download and be saved in proxy server, in a word, ad storage, in the place of more entering from user, can in the time that loading, the page be displayed quickly in the time of access management software.
In addition, in the process of management software work, vacant if the advertising space in buffer memory has, the ad content of new pre-displaying can continue to download and buffer memory.
Step 11, response forms load events, triggers advertising display event.
Management software forms are opened or are changed, and need to have the time of loading, and now audiomonitor response forms load events, triggers advertising display event.Audiomonitor, for monitoring the Action Events of forms, just makes an immediate response while having load events, triggers advertising display.
Step 12, the forms page loads, and advertisement is shown in workspace.
In the process that management software forms load at the page, advertisement is more clearly shown in this larger region in workspace.The pattern of workspace is that forms show a work space, or can open multiple work spaces in forms, or the combination of two kinds of patterns.
Step 13, response has loaded event, and advertisement forwards advertisement area to and continues to show.
Audiomonitor listens to loading End Event, makes response, according to the data message that receives advertisement area, transition width, highly, coordinate position, convergent-divergent advertisement is shown to targeted advertisements district.If advertisement is the advertisement of video, animation equicontinuity feature, in the time of convergent-divergent, do not stop playing, advertisement is an advertisement or one group of advertisement.
Step 14, advertisement area has been shown rear automatically hiding, or manually hides.
The working page that advertisement is illustrated in management software always can affect user's work, therefore after displaying completes, automatically hides or user manually hides.
Further, simple for the forms page, the situation that the load time is too short, execution step 12 speed is very fast, so that user can not see that advertisement shows in workspace, but directly shows in targeted advertisements district.
Fig. 2 is the process flow diagram that advertisement provided by the present invention forwards the method for advertisement area continuation displaying to, and as shown in the figure, the method comprises the following steps:
Step 131, obtains the data characteristics in targeted advertisements district.
Obtain the width in targeted advertisements district, highly, coordinate position, it should be noted that, advertisement area may more than one, the data of the advertisement area that what this step was obtained is is about to proceed to.
Step 132, converts the advertisement of workspace to the form that is applicable to advertisement area data characteristics.
Taking the data of workspace as basis, the proportionate relationship in length, width and the targeted advertisements district of calculating work space, carries out data-switching, advertisement is converted to the data layout in targeted advertisements district.
Step 133, at advertisement area convergent-divergent display advertisement.
Embodiment mono-:
The present embodiment comprehensively illustrates in conjunction with flow process and Fig. 3 a of Fig. 1, Fig. 2.
Fig. 3 a is the forms mode chart one of event driven advertisement demonstration method provided by the present invention, as shown in the figure, the pattern of these forms is that forms show a work space, comprises workspace A in these forms, advertisement area B1 and advertisement area B2, user carries out office operation at workspace A.The data characteristics of workspace and advertisement area is as shown in table 1, comprise width, highly, the relative coordinate of Main form.
Show for clear in the present embodiment, data characteristics is listed with the form of table, in real process, can obtain by reading corresponding attribute.
Table 1
Title Workspace A Advertisement area B1 Advertisement area B2
Width x 1 x 2 x 3
Highly y 1 y 2 y 3
Coordinate (a 1,b 1) (a 2,b 2) (a 3,b 3)
The specific implementation process of the present embodiment is as follows:
The operation of execution step 10, by the Internet access service device, will show that ad content buffer memory is to local client in advance; Perform step 11 audiomonitor response forms load events, trigger advertising display event; Execution step 12, the forms page loads, and the advertisement in buffer memory is read rapidly, shows at workspace A; Execution step 13, audiomonitor response has loaded event, and step 131 is obtained the data characteristics in targeted advertisements district, and as shown in Figure 3 a, the advertisement area B1 that background colour is shade is targeted advertisements district, and wherein reading width is x 2, be highly y 2, be (a with respect to the coordinate of Main form 2, b 2).The width of workspace A is x 1, be highly y 1, be (a with respect to the coordinate of Main form 1, b 1).Perform step 132, advertisement is converted to the data characteristics of advertisement area B1 in the data characteristics of workspace A; Execution step 133, the displaying of advertisement convergent-divergent, i.e. advertisement is converted to advertisement area B1 and shows; Execution step 14, advertisement has been shown hiding at advertisement area B1, and Stealth Modus divides to be hidden automatically with manually hiding, in addition, can be complete the hiding of advertising display of playing, and can be also that this group advertising display is complete hides.
Embodiment bis-:
The present embodiment comprehensively illustrates in conjunction with flow process and Fig. 3 b of Fig. 1, Fig. 2.
Fig. 3 b is the forms mode chart two of event driven advertisement demonstration method provided by the present invention, as shown in the figure, the pattern of these forms is can open multiple work spaces in forms, in these forms, comprise workspace M, advertisement area N1 and advertisement area N2, have program listing L on the left side of forms, program listing is catalogue form, certain sub-list in hit program list L, workspace M will the different work space of loaded and displayed, and user carries out office operation at workspace M.The data characteristics of workspace and advertisement area is as shown in table 2, comprise width, highly, the relative coordinate of Main form.
Show for clear in the present embodiment, data characteristics is listed with the form of table, in real process, can obtain by reading corresponding attribute.
Table 2
Title Workspace M Advertisement area N1 Advertisement area N2
Width m 1 m 2 m 3
Highly n 1 n 2 n 3
Coordinate (p 1,q 1) (p 2,q 2) (p 3,q 3)
The specific implementation process of the present embodiment is as follows:
The operation of execution step 10, by the Internet access service device, will show that ad content buffer memory is to proxy server in advance; Perform step 11 audiomonitor response forms load events, trigger advertising display event; Execution step 12, the forms page loads, and this pre-ad content of showing is downloaded rapidly and read to client from proxy server, shows at workspace M; Execution step 13, audiomonitor response has loaded event, and step 131 is obtained the data characteristics in targeted advertisements district, and as shown in Figure 3 b, the advertisement area N2 that background colour is shade is targeted advertisements district, and wherein reading width is m 3, be highly n 3, be (p with respect to the coordinate of Main form 3, q 3).The width of workspace M is m 1, be highly n 1, be (p with respect to the coordinate of Main form 1, q 1).Perform step 132, advertisement is converted to the data characteristics of advertisement area N2 in the data characteristics of workspace M; Execution step 133, the displaying of advertisement convergent-divergent, i.e. advertisement is converted to advertisement area N2 and shows; Execution step 14, advertisement has been shown hiding at advertisement area N2, and Stealth Modus divides to be hidden automatically with manually hiding, in addition, can be complete the hiding of advertising display of playing, and can be also that this group advertising display is complete hides.
The above is to preferably embodiment of the present invention, and the art personnel should be appreciated that described embodiment non-limiting protection scope of the present invention.Not departing under Spirit Essence of the present invention and principle, aspect details, can change or revise, within all should being encompassed in claim scope of the present invention.

Claims (8)

1. event driven advertisement demonstration method, is characterized in that, the method comprises the following steps:
Download pre-advertisement the buffer memory of showing from server;
Response forms load events, triggers advertising display event;
The forms page loads, and advertisement is shown in workspace;
Response has loaded event, and advertisement forwards advertisement area to and continues to show;
Advertisement area has been shown rear automatically hiding, or
User manually hides.
2. event driven advertisement demonstration method as claimed in claim 1, is characterized in that, described advertisement forwards the method that advertisement area continues to show to and is:
Obtain the data characteristics in targeted advertisements district;
The advertisement of workspace is converted to the form that is applicable to advertisement area data characteristics;
At advertisement area convergent-divergent display advertisement.
3. event driven advertisement demonstration method as claimed in claim 1, is characterized in that, described forms load events is monitored by event sniffer and responded.
4. event driven advertisement demonstration method as claimed in claim 2, is characterized in that, the data characteristics in described targeted advertisements district comprise the width of advertisement area, highly, coordinate position.
5. event driven advertisement demonstration method as claimed in claim 1 or 2, is characterized in that, described advertisement area is less than the size of workspace.
6. event driven advertisement demonstration method as claimed in claim 1 or 2, is characterized in that, described workspace mode is that forms show a work space, or can open multiple work spaces in forms, or the combination of two kinds of patterns.
7. event driven advertisement demonstration method as claimed in claim 1 or 2, is characterized in that, described advertiser will refer to one of video, animation, picture, text or array configuration.
8. event driven advertisement demonstration method as claimed in claim 1 or 2, is characterized in that, described advertisement is at least one.
CN201310163219.9A 2013-05-07 2013-05-07 Event-driven advertisement display method Pending CN104143147A (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107918619A (en) * 2016-10-10 2018-04-17 北京奇虎科技有限公司 Advertisement demonstration method and device
CN114706627A (en) * 2022-04-02 2022-07-05 深圳市元征科技股份有限公司 Advertisement popup display method, device, equipment and storage medium

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1916897A (en) * 2006-08-28 2007-02-21 天图信息技术(上海)有限公司 Method for implementing advertisement at tool bar based on IE browser
CN101339549A (en) * 2007-07-03 2009-01-07 周磊 Advertisement method and system
JP5000010B1 (en) * 2011-12-22 2012-08-15 楽天株式会社 ADVERTISEMENT SYSTEM, ADVERTISEMENT SYSTEM CONTROL METHOD, ADVERTISEMENT CONTROL DEVICE, ADVERTISEMENT CONTROL DEVICE CONTROL METHOD, PROGRAM, AND INFORMATION STORAGE MEDIUM
CN103024478A (en) * 2012-12-11 2013-04-03 深圳市龙视传媒有限公司 Method and system of spot commercials and digital television front-end system

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1916897A (en) * 2006-08-28 2007-02-21 天图信息技术(上海)有限公司 Method for implementing advertisement at tool bar based on IE browser
CN101339549A (en) * 2007-07-03 2009-01-07 周磊 Advertisement method and system
JP5000010B1 (en) * 2011-12-22 2012-08-15 楽天株式会社 ADVERTISEMENT SYSTEM, ADVERTISEMENT SYSTEM CONTROL METHOD, ADVERTISEMENT CONTROL DEVICE, ADVERTISEMENT CONTROL DEVICE CONTROL METHOD, PROGRAM, AND INFORMATION STORAGE MEDIUM
CN103024478A (en) * 2012-12-11 2013-04-03 深圳市龙视传媒有限公司 Method and system of spot commercials and digital television front-end system

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107918619A (en) * 2016-10-10 2018-04-17 北京奇虎科技有限公司 Advertisement demonstration method and device
CN107918619B (en) * 2016-10-10 2024-02-02 三六零科技集团有限公司 Advertisement display method and device
CN114706627A (en) * 2022-04-02 2022-07-05 深圳市元征科技股份有限公司 Advertisement popup display method, device, equipment and storage medium

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