CN103927348B - Image processing method, information acquisition method and device - Google Patents

Image processing method, information acquisition method and device Download PDF

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CN103927348B
CN103927348B CN201410131904.8A CN201410131904A CN103927348B CN 103927348 B CN103927348 B CN 103927348B CN 201410131904 A CN201410131904 A CN 201410131904A CN 103927348 B CN103927348 B CN 103927348B
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information
picture
feature information
user
processing device
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CN103927348A (en
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黄雪妍
魏何
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Guangdong Gaohang Intellectual Property Operation Co ltd
Nanjing Ruishu Network Technology Co ltd
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Huawei Technologies Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements

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  • General Engineering & Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

A kind of image processing method of present invention offer, information acquisition method and device, including:Picture processing unit obtains the preview picture of matching commodity, and using the preview picture of each matching commodity as pending picture;The preference information of the user of the current record in information acquisition device is obtained, the preference information includes each standard feature information after priority ranking;Analysis obtains the characteristic information of the pending picture, and using the picture of the highest priority of its characteristic information in the pending picture as the exhibiting pictures of the matching commodity;Handling result is sent to the user terminal, the handling result includes the exhibiting pictures of the matching commodity.Image processing method, information acquisition method and the device provided through the invention can pointedly obtain the exhibiting pictures of commodity based on the preference of user.

Description

Picture processing method, information acquisition method and device
Technical Field
The present invention relates to the field of communications, and in particular, to a picture processing method, an information obtaining method, and an information obtaining apparatus.
Background
With the development of electronic commerce, more and more people shop on the internet. Electronic shopping is more and more convenient, people are often quick to the impression of a certain commodity, and the show picture of commodity has decided to a great extent that the user can not continue to look over the details of this commodity. Therefore, the display picture of the commodity is an important attribute of the commodity, and affects the purchasing behavior of the consumer on the commodity.
The display picture of the product is a picture for displaying together with a product title in a product search result obtained by a user through a search or in a product display page, among preview pictures of the product. As to how to determine the display picture of a certain commodity, an existing scheme is that a merchant manually selects a certain picture from the preview pictures of the certain commodity, or collectively displays the preview pictures of the certain commodity in one picture, and uses the picture as the display picture of the commodity.
In the above-mentioned conventional scheme, the feature information, such as color, style, etc., of different preview pictures often differs. Accordingly, if the display picture manually selected by the merchant is not the user's favorite feature information, the user is likely not to continue to view the details of the product, but the preview pictures are collectively displayed in one display picture, which may cause the user not to continue to view the details of the product for various reasons such as unclear visibility. That is, with the existing scheme, the display picture of the commodity cannot be acquired in a targeted manner based on the preference of the user.
Disclosure of Invention
The invention provides a picture processing method, an information acquisition method and an information acquisition device, which are used for solving the problem that display pictures of commodities cannot be acquired in a targeted manner based on user preference through the existing scheme.
In a first aspect, the present invention provides a method for processing an image, including:
the method comprises the steps that a picture processing device obtains preview pictures of matched commodities, and the preview pictures of the matched commodities are taken as pictures to be processed for each matched commodity, wherein the preview pictures of the matched commodities are obtained by a shopping platform according to preview pictures of the commodities after the matched commodities matched with request information are determined according to request information of a user and information of the commodities sent by a user terminal; the picture processing device acquires preference information of the user currently recorded in an information acquisition device, wherein the preference information comprises various standard feature information after priority ranking, and the preference information is acquired by the information acquisition device through priority ranking of the various standard feature information according to the occurrence frequency of the various standard feature information to which the various feature information belongs in user data of the user; the picture processing device analyzes and obtains the characteristic information of the pictures to be processed, and the picture with the highest priority of the characteristic information in the pictures to be processed is used as the display picture of the matched commodity; and the picture processing device sends a processing result to the user terminal, wherein the processing result comprises a display picture of the matched commodity.
According to the first aspect, in a first possible implementation manner of the first aspect, the picture processing device takes, as a display picture of the matching product, a picture with highest priority of feature information in the pictures to be processed, and includes: the image processing device takes standard feature information which is not compared currently and has the highest priority in the preference information as comparison feature information; the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison; if so, the picture processing device takes the first picture as a display picture of the matched commodity, otherwise, the picture processing device performs the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
According to the first aspect or the first possible implementation manner of the first aspect, in a second possible implementation manner of the first aspect, the feature information includes color values corresponding to colors or style identifications.
According to a first possible implementation manner of the first aspect, in a third possible implementation manner of the first aspect, the characteristic information includes color values corresponding to colors; the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed by comparison, and the method comprises the following steps: the picture processing device detects whether a second picture with the same color corresponding to the characteristic information and the color corresponding to the comparison characteristic information exists in the picture to be processed through comparison; if so, the picture processing device takes the second picture as the first picture, otherwise, the picture processing device detects whether a third picture with the color corresponding to the characteristic information similar to the color corresponding to the comparison characteristic information exists in the picture to be processed; if so, the picture processing device takes the picture with the color corresponding to the characteristic information of the third picture and the color corresponding to the comparison characteristic information being closest to each other as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the picture to be processed.
According to a third implementable manner of the first aspect, in a fourth implementable manner of the first aspect, the picture processing device detects whether a third picture whose color corresponding to the feature information is similar to the color corresponding to the comparison feature information exists in the to-be-processed picture, and includes: the picture processing device detects whether a picture with the color value difference between the characteristic information and the comparison characteristic information being not larger than a preset first threshold exists in the picture to be processed; if so, the picture processing device takes the picture as the third picture, otherwise, the picture processing device judges that the third picture does not exist.
According to a fifth implementable manner of the first aspect, in the first implementable manner of the first aspect, the feature information comprises a genre identification; the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed by comparison, and the method comprises the following steps: the picture processing device detects whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison; if so, the picture processing device takes the fourth picture as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the pictures to be processed.
According to the first aspect or one of the first five possible implementation manners of the first aspect, in a sixth possible implementation manner of the first aspect, the processing result further includes the sorted to-be-processed pictures; before the picture processing device sends the processing result to the user terminal, the picture processing device further comprises: the picture processing device takes the priority of the standard characteristic information matched with the characteristic information of the picture to be processed as the priority of the picture to be processed; and the picture processing device sorts the pictures to be processed according to the priority of the pictures to be processed to obtain the sorted pictures to be processed.
In a seventh implementation form of the first aspect according to the first aspect as such or any one of the first six implementation forms of the first aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises: the picture processing device receives request information of the user sent by the user terminal; the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps: according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform; the picture processing device acquires preference information of the user currently recorded in an information acquisition device, and comprises: according to the request information, the picture processing device sends a query request to the information acquisition device and receives the preference information of the user, which is returned by the information acquisition device according to the query request.
In an eighth possible implementation form of the first aspect, according to the first aspect as such or any one of the first six possible implementation forms of the first aspect, the picture processing device is disposed on the shopping platform; the information acquisition device is arranged on the cloud server; before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises: the picture processing device receives the request information of the user, which is sent by the user terminal through the information acquisition device; the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps: according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform; the picture processing device acquires preference information of the user currently recorded in an information acquisition device, and comprises: the picture processing device receives the preference information of the user, which is sent by the information acquisition device according to the received request information; the picture processing device sends a processing result to the user terminal, and the processing result comprises the following steps: and the picture processing device sends the processing result to the information acquisition device so that the information acquisition device sends the processing result to the user terminal.
According to the first aspect or one of the first six implementable modes of the first aspect, in a ninth implementable mode of the first aspect, the picture processing apparatus and the information acquiring apparatus are both disposed on a cloud server; before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises: the picture processing device receives the request information of the user sent by a user terminal and sends the request information of the user to a shopping platform; the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps: and the picture processing device receives the preview picture of the matched commodity sent by the shopping platform according to the received request information.
According to the first aspect or one of the first six implementable modes of the first aspect, in a tenth implementable mode of the first aspect, the picture processing apparatus and the information acquiring apparatus are both provided on a cloud server; the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps: and the picture processing device receives the preview picture of the matched commodity, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
According to a tenth implementable manner of the first aspect, in an eleventh implementable manner of the first aspect, the picture processing apparatus sends a processing result to the user terminal, and includes: and the picture processing device sends the processing result to the shopping platform so that the shopping platform sends the processing result to the user terminal.
In a second aspect, the present invention provides an information acquiring method, including: the information acquisition device acquires user data of a user, which is acquired by a user terminal; the information acquisition device analyzes the user data to acquire each feature information in the user data; aiming at each feature information in the user data, the information acquisition device acquires the standard feature information to which the feature information belongs in preset standard feature information; according to the frequency of the characteristic information appearing in the user data, the information acquisition device carries out priority sequencing on the standard characteristic information to which the characteristic information belongs, and the standard characteristic information after the priority sequencing is used as the preference information of the user; the user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
According to a second aspect, in a first implementable manner of the second aspect, the obtaining, by the information obtaining apparatus, for each piece of feature information in the user data, before the piece of feature information, further includes: for each piece of feature information in the user data, the information acquisition device detects whether the standard feature information to which the feature information belongs exists in each piece of current standard feature information; and if the characteristic information does not exist, the information acquisition device takes the characteristic information as standard characteristic information to which the characteristic information belongs.
In a second possible implementation form of the second aspect, the characteristic information includes color values or style identifications corresponding to the colors.
In a third possible implementation form of the second aspect, the characteristic information comprises a color value; the information obtaining device determines, for each piece of feature information in the user data, standard feature information to which the feature information belongs, among preset pieces of standard feature information, and the standard feature information includes: for each piece of feature information in the user data, the information acquisition device detects whether there is first standard feature information in each piece of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold; if so, the information acquisition device takes the first standard feature information as the standard feature information to which the feature information belongs.
In a fourth possible implementation form of the second aspect, the feature information comprises a genre identification; the information obtaining device determines, for each piece of feature information in the user data, standard feature information to which the feature information belongs, among preset pieces of standard feature information, and the standard feature information includes: for each piece of feature information in the user data, the information acquisition device detects whether second standard feature information identical to the feature information exists in each piece of standard feature information; if so, the information acquisition device takes the second standard feature information as the standard feature information to which the feature information belongs.
In a fifth possible implementation form of the second aspect, according to the second aspect as such or any one of the first four possible implementation forms of the second aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; the method further comprises the following steps: the information acquisition device receives an inquiry request sent by the picture processing device and returns preference information of the user to the picture processing device, wherein the inquiry request is sent by the picture processing device according to the request information of the user sent by the user terminal.
In a sixth possible implementation form of the second aspect according to the second aspect as such or any one of the first four possible implementation forms of the second aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; the method further comprises the following steps: the information acquisition device receives the request information of the user sent by the user terminal; according to the request information, the information acquisition device sends the request information and the preference information of the user to the picture processing device, so that the picture processing device acquires a preview picture of the matched commodity from the shopping platform according to the request information and acquires the processing result according to the preference information of the user; after the information acquisition device sends the request information and the preference information of the user to the picture processing device, the method further comprises the following steps: and the information acquisition device receives the processing result sent by the picture processing device and sends the processing result to the user terminal.
In a seventh possible implementation form of the second aspect, according to the second aspect or one of the first four possible implementation forms of the second aspect, the image processing apparatus and the information acquiring apparatus are both provided on a cloud server.
In a third aspect, the present invention provides an image processing apparatus, including: the device comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring preview pictures of matched commodities and taking the preview pictures of the matched commodities as pictures to be processed for each matched commodity, and the preview pictures of the matched commodities are acquired by a shopping platform according to preview pictures of the commodities after the matched commodities matched with request information are determined according to request information of a user and information of the commodities sent by a user terminal; a second obtaining module, configured to obtain preference information of the user currently recorded in an information obtaining device, where the preference information includes each standard feature information after being prioritized, and the preference information is obtained by the information obtaining device by prioritizing each standard feature information according to occurrence frequency of each standard feature information to which each feature information belongs in user data of the user; the processing module is used for analyzing and obtaining the characteristic information of the pictures to be processed, and taking the picture with the highest priority of the characteristic information in the pictures to be processed as the display picture of the matched commodity; and the sending module is used for sending a processing result to the user terminal, wherein the processing result comprises the display picture of the matched commodity.
According to a third aspect, in a first possible implementation manner of the third aspect, the processing module comprises: an initial unit, configured to use, as comparison feature information, standard feature information that is not currently compared and has the highest priority in the preference information; the comparison unit is used for detecting whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison; and the processing unit is used for taking the first picture as a display picture of the matched commodity if the comparison unit detects that the first picture exists in the pictures to be processed, or else, indicating the initial unit to execute the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
According to the third aspect or the first possible implementation manner of the third aspect, in a second possible implementation manner of the third aspect, the characteristic information includes color values corresponding to colors or style identifications.
According to a first possible implementation manner of the third aspect, in a third possible implementation manner of the third aspect, the characteristic information includes color values corresponding to colors; the alignment unit comprises: the first detection subunit is used for detecting whether a second picture with the same color corresponding to the characteristic information as the color corresponding to the comparison characteristic information exists in the picture to be processed or not through comparison; a first processing subunit, configured to, if the detecting subunit detects that the second picture exists in the to-be-processed picture, use the second picture as the first picture, and otherwise, detect whether a third picture whose color corresponding to the feature information is similar to the color corresponding to the comparison feature information exists in the to-be-processed picture; and the second processing subunit is configured to, if the first processing subunit detects that the third picture exists in the to-be-processed picture, take, as the first picture, a picture in the third picture, in which a color corresponding to the feature information of the picture is closest to a color corresponding to the comparison feature information, and otherwise, determine that the first picture does not exist in the to-be-processed picture.
According to a third implementable manner of the third aspect, in a fourth implementable manner of the third aspect, the first processing subunit is specifically configured to detect whether there is a picture whose color value difference between the feature information and the comparison feature information is not greater than a preset first threshold in the picture to be processed, if so, take the picture as the third picture, otherwise, determine that the third picture does not exist.
According to a first possible implementation manner of the third aspect, in a fifth possible implementation manner of the third aspect, the feature information includes a style identification; the alignment unit comprises: the second detection subunit is used for detecting whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison; a third processing subunit, configured to, if the second detecting subunit detects that the fourth picture exists in the to-be-processed picture, use the fourth picture as the first picture, and otherwise, determine that the first picture does not exist in the to-be-processed picture.
According to the third aspect or one of the first five possible implementation manners of the third aspect, in a sixth possible implementation manner of the third aspect, the processing result further includes the sorted to-be-processed pictures; the device further comprises: the ordering module is used for taking the priority of the standard characteristic information matched with the characteristic information of the picture to be processed as the priority of the picture to be processed before the sending module sends the processing result to the user terminal; the sorting module is further configured to sort the to-be-processed pictures according to the priority of the to-be-processed pictures, and obtain the sorted to-be-processed pictures.
In a seventh possible implementation form of the third aspect, according to the third aspect as such or any one of the first six possible implementation forms of the third aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; the device further comprises: the first receiving module is used for receiving the request information of the user sent by the user terminal before the first obtaining module obtains the preview picture of the matched commodity; the first obtaining module is specifically configured to obtain a preview picture of the matched commodity from the shopping platform according to the request information; a second acquisition module comprising: a first sending unit, configured to send a query request to the information obtaining apparatus according to the request information; and the first receiving unit is used for receiving the preference information of the user, which is returned by the information acquisition device according to the query request.
In an eighth possible implementation form of the third aspect, according to the third aspect as such or any one of the first six possible implementation forms of the third aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; the device further comprises: the second receiving module is used for receiving the request information of the user, sent by the user terminal through the information acquisition device, before the first acquisition module acquires the preview picture of the matched commodity; the first obtaining module is specifically configured to obtain a preview picture of the matched commodity from the shopping platform according to the request information; the second obtaining module is specifically configured to receive preference information of the user, which is sent by the information obtaining apparatus according to the received request information; the sending module is specifically configured to send the processing result to the information obtaining apparatus, so that the information obtaining apparatus sends the processing result to the user terminal.
According to the third aspect or one of the first six possible implementation manners of the third aspect, in a ninth possible implementation manner of the third aspect, the picture processing apparatus and the information acquiring apparatus are both provided on a cloud server; the device further comprises: the third receiving module is used for receiving the request information of the user sent by the user terminal before the first obtaining module obtains the preview picture of the matched commodity; the sending module is further used for sending the request information of the user to a shopping platform; the first obtaining module is specifically configured to receive a preview picture of the matched commodity sent by the shopping platform according to the received request information.
According to the third aspect or one of the first six possible implementation manners of the third aspect, in a tenth possible implementation manner of the third aspect, the picture processing apparatus and the information acquiring apparatus are both provided on a cloud server; the first obtaining module is specifically configured to receive a preview picture of the matched commodity, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
According to a tenth implementable manner of the third aspect, in an eleventh implementable manner of the third aspect, the sending module is specifically configured to send the processing result to the shopping platform, so that the shopping platform sends the processing result to the user terminal.
In a fourth aspect, the present invention provides an information acquisition apparatus, comprising: the first acquisition module is used for acquiring user data of a user, which is acquired by a user terminal; the analysis module is used for analyzing the user data to obtain each feature information in the user data; a second obtaining module, configured to obtain, for each piece of feature information in the user data, standard feature information to which the feature information belongs from preset standard feature information; the processing module is used for carrying out priority sequencing on the standard characteristic information to which each characteristic information belongs according to the frequency of the appearance of each characteristic information in the user data, and taking each standard characteristic information after the priority sequencing as the preference information of the user; the user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
According to a fourth aspect, in a first possible implementation manner of the fourth aspect, the apparatus further comprises: a detection module, configured to, in each preset standard feature information obtained by the second obtaining module for each feature information in the user data, detect, for each feature information in the user data, whether there is standard feature information to which the feature information belongs, in each current standard feature information before the standard feature information to which the feature information belongs; the second obtaining module is specifically configured to, if the detecting module detects that there is no standard feature information to which the feature information belongs in each piece of current standard feature information, use the feature information itself as the standard feature information to which the feature information belongs.
In a second possible implementation form of the fourth aspect, the characteristic information includes color values or style identifiers corresponding to colors.
According to a second possible implementation form of the fourth aspect, in a third possible implementation form of the fourth aspect, the characteristic information comprises a color value; the second obtaining module includes: a first detection unit, configured to detect, for each piece of feature information in the user data, whether there is first standard feature information in the pieces of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold; and a first processing unit, configured to, if the first standard feature information exists in the standard feature information, use the first standard feature information as standard feature information to which the feature information belongs.
According to a fourth possible implementation form of the fourth aspect, the feature information comprises a genre identification; the second obtaining module includes: a second detecting unit configured to detect, for each of the feature information in the user data, whether or not there is second standard feature information that is the same as the feature information in the standard feature information; and a second processing unit, configured to, if the second standard feature information exists in the standard feature information, use the second standard feature information as standard feature information to which the feature information belongs.
In a fifth possible implementation form of the fourth aspect, according to the fourth aspect as such or according to one of the first four possible implementation forms of the fourth aspect, the picture processing device is arranged on the shopping platform; the information acquisition device is arranged on the cloud server; the device further comprises: the first receiving module is used for receiving the query request sent by the image processing device; and the second sending module is used for returning the preference information of the user to the picture processing device, and the query request is sent by the picture processing device according to the request information of the user sent by the user terminal.
According to the fourth aspect or one of the first four implementable embodiments of the fourth aspect, in a sixth implementable embodiment of the fourth aspect, the picture processing device is provided on the shopping platform; the information acquisition device is arranged on the cloud server; the device further comprises: a second receiving module, configured to receive request information of the user sent by the user terminal; the second sending module is used for sending the request information and the preference information of the user to the picture processing device according to the request information so that the picture processing device can obtain a preview picture of the matched commodity from the shopping platform according to the request information and obtain the processing result according to the preference information of the user; the second receiving module is further configured to receive the processing result sent by the image processing apparatus after the second sending module sends the request information and the preference information of the user to the image processing apparatus; the second sending module is further configured to send the processing result to the user terminal.
In a seventh implementable mode of the fourth aspect, according to the fourth aspect or one of the first four implementable modes of the fourth aspect, the image processing apparatus and the information acquiring apparatus are both provided on a cloud server.
According to the picture processing method, the information acquisition method and the device, the preview picture with the highest priority of the feature information is selected from the preview picture of the commodity as the display picture of the commodity according to the preference information of the user recorded currently, wherein the preference information comprises the standard feature information subjected to priority ranking according to the occurrence frequency of the standard feature information in the user data, and the occurrence frequency can reflect the interest and hobbies of the user, so that the preview picture which is most accordant with the user hobbies is taken as the display picture of the commodity, and the display picture of the commodity can be acquired in a targeted manner based on the preference of the user.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly introduced below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to these drawings without creative efforts.
Fig. 1 is a schematic flowchart of a picture processing method according to an embodiment of the present invention;
fig. 2 is a schematic flowchart of a picture processing method according to a second embodiment of the present invention;
fig. 3 is a schematic flowchart of a picture processing method according to a third embodiment of the present invention;
fig. 4 is a schematic flowchart of a picture processing method according to a fourth embodiment of the present invention;
fig. 5 is a schematic flowchart of a picture processing method according to a fifth embodiment of the present invention;
fig. 6 is a schematic flowchart of an information obtaining method according to a sixth embodiment of the present invention;
fig. 7 is a schematic flowchart of an information obtaining method according to a seventh embodiment of the present invention;
fig. 8 is a schematic flowchart of an information obtaining method according to an eighth embodiment of the present invention;
fig. 9 is a schematic structural diagram of a picture processing apparatus 90 according to an eleventh embodiment of the present invention;
fig. 10 is a schematic structural diagram of a picture processing apparatus 100 according to a twelfth embodiment of the present invention;
fig. 11 is a schematic structural diagram of a picture processing apparatus 110 according to a thirteenth embodiment of the present invention;
fig. 12 is a schematic structural diagram of an image processing apparatus 120 according to a fourteenth embodiment of the present invention;
fig. 13 is a schematic structural diagram of an information obtaining apparatus 130 according to a sixteenth embodiment of the present invention;
fig. 14 is a schematic structural diagram of an information acquisition apparatus 141 according to a seventeenth embodiment of the present invention;
fig. 15 is a schematic structural diagram of an information acquisition apparatus 150 according to an eighteenth embodiment of the present invention;
fig. 16 is a schematic structural diagram of a picture processing apparatus according to twenty-first embodiment of the present invention;
fig. 17 is a schematic structural diagram of an information acquisition apparatus according to twenty-sixth embodiment of the present invention;
fig. 18 is a schematic structural diagram of an interactive system provided by thirty-one embodiment of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Fig. 1 is a schematic flowchart of a picture processing method according to an embodiment of the present invention, as shown in fig. 1, the method includes:
101. the picture processing device acquires preview pictures of matched commodities, and takes the preview pictures of the matched commodities as pictures to be processed for each matched commodity.
In practical application, the shopping platform can obtain corresponding matched commodity information according to the request information of the user. Specifically, the preview picture of the matched commodity may be obtained by the shopping platform according to the preview picture of each commodity after determining the matched commodity matched with the request information according to the request information of the user and the information of each commodity sent by the user terminal.
Further, the request information may include search information or commodity information, and accordingly, taking the case that the request information includes search information as an example, the shopping platform may obtain and use a commodity matched with the search information as the matched commodity through searching, for example, the request information sent by the user terminal includes search information "saliva towel", and the shopping platform may obtain a commodity related to the saliva towel as the matched commodity through searching; taking the example that the request information includes the commodity information, the shopping platform may use the commodity matched with the commodity information as the matched commodity, for example, the request information sent by the user terminal includes a link of a certain commodity, and the shopping platform may use the commodity corresponding to the link as the matched commodity.
Specifically, the user terminal may include, but is not limited to: smart phones, tablet computers, personal computers (PCs for short), and the like; the shopping platforms may include, but are not limited to: taobao and other network shopping platforms.
102. The picture processing device acquires preference information of the user currently recorded in the information acquisition device, wherein the preference information comprises each standard characteristic information after priority sorting.
The preference information is obtained by the information obtaining device by performing priority ranking on each standard feature information according to the occurrence frequency of each standard feature information to which each feature information belongs in the user data of the user. Specifically, the method for acquiring the preference information by the information acquisition apparatus may refer to relevant contents in a sixth embodiment described later.
It can be understood that the preference information of the user may reflect the preference of the user for each feature information, so that when the display picture of the commodity is acquired, the display picture of the commodity can be determined in a targeted manner based on the preference of the user. Optionally, the feature information may include color values, or may also include style identification. Accordingly, the preference information including the color value can reflect the user's preference for the color of the merchandise, and the preference information including the style identification can reflect the user's preference for the style of the merchandise. That is, based on different user preferences, the content that the corresponding feature information should include may be selected, and the embodiment is not limited herein.
103. And the picture processing device analyzes and obtains the characteristic information of the pictures to be processed, and takes the picture with the highest priority of the characteristic information in the pictures to be processed as the display picture of the matched commodity.
Specifically, in 103, the image processing apparatus may use, as the display image of the matched product, an image with the highest priority of the feature information in the to-be-processed images, and specifically include:
the image processing device takes standard feature information which is not compared currently and has the highest priority in the preference information as comparison feature information;
the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison;
if so, the picture processing device takes the first picture as a display picture of the matched commodity, otherwise, the picture processing device performs the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
Through the embodiment, the picture with the highest priority of the characteristic information, namely the highest user preference degree, can be obtained from the preview pictures of the commodities, namely the pictures to be processed, through a one-by-one detection method, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the user preference.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Specifically, in practical applications, the characteristic information of the picture can be identified from the information of the preview picture of the commodity, for example, the text description of the picture and the picture itself. Specifically, in the process of analyzing the characteristic information of a certain preview picture, the color corresponding to the color value obtained by analyzing the picture and the color corresponding to the text description of the picture are analyzed, and the function of performing color identification on the commodity corresponding to the picture is achieved. More specifically, in the actual operation, there may be a color error in the process of taking a picture of a certain product to obtain a preview picture of the product, or the preview picture may be adjusted by the merchant, so that there may be an error between the actual color of the product and the color in the picture of the product. Therefore, in order to avoid the problem that the feature information obtained by analysis is inaccurate due to the above reasons, the text description priority of the picture may be higher than the priority of the picture color value. For example, if a text description of a product preview picture, such as a picture title or color classification information of a picture, describes that the product is pink, but the result of analyzing the product preview picture itself indicates that the product is reddish, it is finally determined that the characteristic information of the product is a color value corresponding to pink.
Correspondingly, based on the above scenario, in 103, the analyzing, by the picture processing apparatus, to obtain the feature information of the picture to be processed may specifically include:
detecting whether the information of the picture to be processed comprises text description information or not, wherein the text description information comprises a color identifier of the picture to be processed;
if so, using the color value corresponding to the color identifier in the text description information as the characteristic information of the picture to be processed, otherwise, obtaining the color value of the picture to be processed through analysis, and using the color value of the picture to be processed as the characteristic information of the picture to be processed.
Specifically, in this embodiment, the image processing apparatus, by performing comparison, detects whether there is a first image in the to-be-processed image whose feature information matches the comparison feature information, which may specifically include:
the picture processing device detects whether a second picture with the same color corresponding to the characteristic information and the color corresponding to the comparison characteristic information exists in the picture to be processed through comparison;
if so, the picture processing device takes the second picture as the first picture, otherwise, the picture processing device detects whether a third picture with the color corresponding to the characteristic information similar to the color corresponding to the comparison characteristic information exists in the picture to be processed;
if so, the picture processing device takes the picture with the color corresponding to the characteristic information of the third picture and the color corresponding to the comparison characteristic information being closest to each other as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the picture to be processed.
Specifically, the picture with the closest color may be determined by comparing color value differences, for example, the color value difference between the feature information of the picture with the closest color and the comparison feature information is the smallest.
By the embodiment, the picture corresponding to the color with the highest priority can be obtained from the preview pictures of the commodities, namely, the picture which is probably the favorite of the user is determined based on the preference of the user for the color, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the color preference of the user.
In practical applications, in the above embodiments, obtaining a color similar to a certain color may be specifically achieved through various embodiments, and the present embodiment is not limited thereto. For example, the detecting, by the image processing apparatus, whether a third image with a color corresponding to the feature information similar to the color corresponding to the comparison feature information exists in the to-be-processed image may specifically include:
the picture processing device detects whether a picture with the color value difference between the characteristic information and the comparison characteristic information being not larger than a preset first threshold exists in the picture to be processed;
if so, the picture processing device takes the picture as the third picture, otherwise, the picture processing device judges that the third picture does not exist.
Optionally, the first threshold may be a fixed value, specifically, the first threshold may be set to a preset upper limit value, where if a color value difference between the feature information and the comparison feature information is greater than the upper limit value, a color corresponding to the feature information is not similar to a color corresponding to the comparison feature information.
By the embodiment, the third picture with the color similar to that corresponding to the comparison characteristic information can be obtained from the preview picture of the commodity, and then the display picture of the commodity is determined from the third picture, so that the display picture of the commodity can be obtained in a targeted manner based on the color preference of the user.
Optionally, the third picture with a color similar to that of the comparison feature information may also be obtained in an iterative matching manner, that is, the first threshold is a dynamic value, for example, if it is assumed that, in the step of detecting whether the color value difference between the feature information and the comparison feature information is not greater than a preset first threshold performed last time, the first threshold is set as the first dynamic value, for example, the first dynamic value is set as 5, and the detection result is that there is no picture to be processed, and the color difference between the feature information and the comparison feature information is not greater than the picture with the first dynamic value, the step of detecting whether the color value difference between the feature information and the comparison feature information is not greater than the preset first threshold may be performed again, but the first threshold is set as the second dynamic value in the process of this performing step, the second dynamic value is greater than the first dynamic value, for example, the second dynamic value is set to 10, and so on, until a color corresponding to the comparison feature information is found, where the first dynamic value and the second dynamic value should not be greater than the upper limit value, and a magnitude of increase of the first threshold value each time, that is, a difference between the first dynamic value and the second dynamic value, may be a preset value.
For an implementation scenario in which the first threshold is a dynamic value, for example, assuming that standard feature information recorded in the information obtaining apparatus and not compared in preference information of a certain user and having a highest priority is a color value corresponding to pink, the color value corresponding to pink is used as the comparison feature information, and assuming that the picture processing apparatus detects that a picture to be processed does not have a color corresponding to the color value of the picture to be processed, that is, does not have a picture with pink, it is further detected that there is a picture with a higher similarity between the color of the picture to be processed and the pink, such as light pink, dark pink, and the like, and if there is a picture with a higher similarity between the color of the picture to be processed and the pink, the picture with these colors can be used as a third picture. If the image with the color does not exist, similarly, whether the image to be processed has dark red, light purple red, weak violet red and the like or not can be detected, and the color which is similar to pink but has low similarity can be detected until a third image which is similar to the color corresponding to the comparison characteristic information is found in the image to be processed.
It can be understood that, in this embodiment, it is not necessary to acquire all the pictures with similar colors corresponding to the comparison feature information at one time as the third picture, but the third picture is acquired by detecting whether there is a picture with higher similarity in an iterative manner, and detecting whether there is a picture with lower similarity if there is no picture with higher similarity.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
In practical application, when a merchant adds a commodity in a shopping platform, some commodity description information about the commodity needs to be input, where the commodity description information may include style options or style descriptions, and accordingly, the style identifier of each commodity may be directly obtained from the commodity description information of each commodity.
Specifically, in this embodiment, the image processing apparatus, by performing comparison, detects whether there is a first image in the to-be-processed image whose feature information matches the comparison feature information, which may specifically include:
the picture processing device detects whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison;
if so, the picture processing device takes the fourth picture as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the pictures to be processed.
104. And the picture processing device sends a processing result to the user terminal, wherein the processing result comprises a display picture of the matched commodity.
Optionally, based on the preference information of the user, in addition to determining the display picture of the commodity, the display order of the commodity preview pictures may be further adjusted accordingly.
Correspondingly, the processing result may further include the sorted to-be-processed picture; before the picture processing device sends the processing result to the user terminal, the picture processing device further comprises:
the picture processing device takes the priority of the standard characteristic information matched with the characteristic information of the picture to be processed as the priority of the picture to be processed;
and the picture processing device sorts the pictures to be processed according to the priority of the pictures to be processed to obtain the sorted pictures to be processed.
In practical application, the user terminal may sequentially display the ordered pictures to be processed, that is, the commodity preview pictures, based on the processing result.
According to the picture processing method provided by the embodiment, the preview picture with the highest priority of the feature information is selected from the preview picture of the commodity as the display picture of the commodity according to the preference information of the user recorded currently, wherein the preference information comprises the standard feature information subjected to priority ranking according to the occurrence frequency of the standard feature information in the user data, and the preview picture most conforming to the user preference is used as the display picture of the commodity, so that the display picture of the commodity is acquired in a targeted manner based on the user preference. And on the basis, the display sequence of each preview picture of the commodity can be prioritized based on the user preference, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
In particular, in practical applications, according to different optimization strategies, in the first embodiment, different implementation manners may be possible in specific implementation, for example, in the first embodiment, the user terminal may be directly connected to a shopping platform, which has an advantage of being better compatible with existing implementation manners; the shopping platform can also be indirectly contacted with the shopping platform through the cloud server, and the embodiment has the advantages that the shopping platform does not need to acquire the user identification, so that the privacy of the user can be better protected; still optionally, the image processing apparatus in the first embodiment may be disposed on a shopping platform, or may be disposed on a cloud server in order to save processing resources of the shopping platform.
Optionally, fig. 2 is a schematic flow chart of a picture processing method according to a second embodiment of the present invention, in this embodiment, the picture processing device is disposed on the shopping platform, the information obtaining device is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, as shown in fig. 2, the picture processing method according to the first embodiment further includes, before 101:
201. and the picture processing device receives the request information of the user sent by the user terminal.
Correspondingly, 101 may specifically include: according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform; 102 may specifically include: according to the request information, the picture processing device sends a query request to the information acquisition device and receives the preference information of the user, which is returned by the information acquisition device according to the query request.
It can be understood that, in this embodiment, the image processing apparatus is disposed on the shopping platform, and the information acquiring apparatus is disposed on the cloud server. Macroscopically, the action performed by the picture processing device can be regarded as the action performed by the shopping platform, and the action performed by the information acquisition device can be regarded as the action performed by the cloud server.
Based on this embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains a preview picture of the matched commodity according to the request information, determines a picture to be processed, sends an inquiry request to the cloud server, receives preference information of the user returned by the cloud server according to the inquiry request, and then the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to related contents in the information acquisition method described in the sixth embodiment described later.
Optionally, fig. 3 is a schematic flowchart of a picture processing method according to a third embodiment of the present invention, in which the picture processing device is disposed on the shopping platform, the information obtaining device is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Correspondingly, as shown in fig. 3, the picture processing method according to the first embodiment further includes, before 101:
301. the picture processing device receives the request information of the user, which is sent by the user terminal through the information acquisition device;
correspondingly, 101 may specifically include: according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform; 102 may specifically include: the picture processing device receives the preference information of the user, which is sent by the information acquisition device according to the received request information; 104 may specifically include: and the picture processing device sends the processing result to the information acquisition device so that the information acquisition device sends the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server.
Based on the embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server sends the preference information of the user to the shopping platform according to the received request information, so that after receiving the request information and the preference information, the shopping platform obtains the preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information, obtains the processing result, and then the shopping platform sends the processing result to the user terminal through the cloud server.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to related contents in the information acquisition method described in the sixth embodiment described later.
Optionally, fig. 4 is a schematic flow chart of a picture processing method according to a fourth embodiment of the present invention, in this embodiment, the picture processing device and the information obtaining device are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Correspondingly, as shown in fig. 4, the picture processing method according to the first embodiment further includes, before 101:
401. the picture processing device receives the request information of the user sent by a user terminal and sends the request information of the user to a shopping platform;
correspondingly, 101 may specifically include: and the picture processing device receives the preview picture of the matched commodity sent by the shopping platform according to the received request information.
It is to be understood that, in this embodiment, the image processing apparatus and the information acquiring apparatus are both disposed on the cloud server. Macroscopically, the actions performed by the image processing device and the information acquisition device can be regarded as the actions performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server receives the preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the foregoing steps performed by the cloud server may refer to the picture processing method described in the first embodiment and related contents in the information acquisition method described in the sixth embodiment.
Optionally, fig. 5 is a schematic flowchart of a fifth embodiment of the present invention, where in the fifth embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, as shown in fig. 5, according to the picture processing method in the first embodiment, 101 may specifically include:
and the picture processing device receives the preview picture of the matched commodity, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
Optionally, in this embodiment, the image processing apparatus may directly return the processing result to the user terminal, or may return the processing result to the user terminal through the shopping platform, and based on the latter case, the step 104 may specifically include:
and the picture processing device sends the processing result to the shopping platform so that the shopping platform sends the processing result to the user terminal.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server.
Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user to obtain a processing result and sends the processing result to the user terminal directly or through the shopping platform.
The specific method and process of the foregoing steps performed by the cloud server may refer to the picture processing method described in the first embodiment and related contents in the information acquisition method described in the sixth embodiment.
Fig. 6 is a schematic flowchart of an information obtaining method according to a sixth embodiment of the present invention, and as shown in fig. 6, the method includes:
601. the information acquisition device acquires user data of a user acquired by a user terminal.
In practical application, the user data collected by the user terminal may include a picture library of the user, a transaction record, a skin of an application program actively replaced by the user, a color and style keyword used in an online shopping process, and the like. It can be understood that the user data may reflect the preference of the user for some feature information, and by analyzing the user data, the preference information of the user can be obtained.
For example, the user data may include one or more of the following: (1) a picture library on the user terminal, for example, "picture library" in a smart phone, "Pictures" in a personal computer, "photos" on a tablet computer, and the like; (2) the user actively changes the theme or wallpaper of the terminal operating system; (3) the skin of the application that the user is actively replacing; (4) the user purchases shopping records on line; (5) a user actively initiates keywords used in commodity search; (6) and other data of which the characteristic information can be obtained through text or picture analysis.
602. And the information acquisition device analyzes the user data to acquire each feature information in the user data.
The user data may be analyzed in several ways: (1) extracting color values, such as 16-system color values or RGB color values, from pictures in a picture library, preview images of system themes or wallpapers, skin preview images of application programs and preview images of commodity pictures in shopping records; (2) extracting keywords related to the characteristic information from the commodity title and the character description of the shopping record; (3) and acquiring keywords related to the characteristic information from the active commodity search records of the user.
Optionally, the feature information may include color values, or may also include style identification. Specifically, the color value can be mainly obtained by analyzing from a picture or by text description; styles can be mainly captured by textual descriptions.
603. And aiming at each piece of characteristic information in the user data, the information acquisition device acquires the standard characteristic information to which the characteristic information belongs in preset standard characteristic information.
Specifically, if there is no standard feature information to which the feature information in the user data belongs in the standard feature information, the feature information in the user data is added to the standard feature information corresponding to the user, that is, the feature information is also used as the standard feature information corresponding to the user. Correspondingly, the obtaining, by the information obtaining apparatus, for each piece of feature information in the user data, before the piece of feature information belonging to each preset standard feature information, further includes:
for each piece of feature information in the user data, the information acquisition device detects whether the standard feature information to which the feature information belongs exists in each piece of current standard feature information;
and if the characteristic information does not exist, the information acquisition device takes the characteristic information as standard characteristic information to which the characteristic information belongs.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Correspondingly, in this embodiment, the determining, by the information obtaining apparatus, the standard feature information to which the feature information belongs in each preset standard feature information for each feature information in the user data may specifically include:
for each piece of feature information in the user data, the information acquisition device detects whether there is first standard feature information in each piece of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold;
if so, the information acquisition device takes the first standard feature information as the standard feature information to which the feature information belongs.
The second threshold may be determined according to the matching accuracy, for example, if the second threshold is set to 10, and accordingly, if the difference between the color value corresponding to a certain color and the color value of certain standard feature information is not greater than 10, the standard feature information may be determined as the standard feature information to which the color value belongs.
Specifically, the color value difference in any embodiment is specifically an absolute value, for example, still based on the above-mentioned example that the second threshold is set to 10, assuming that each standard characteristic information includes a color value corresponding to light pink, which is (R255, G182, B193), and assuming that the color value corresponding to a certain color currently identified from the user data is (R255, G187, B188), it can be seen that the red component (R) of the color is the same as the red component of light pink, that is, the component color value difference is 0, the green (G) component of the color is 5 greater than the green component of light pink, that is, the component color value difference is not greater than 10, and the blue (B) component is 5 less than the blue component of light pink, that is, that the component color value difference is not greater than 10, the standard characteristic information to which the color value corresponding to the color value belongs may be considered as the color value corresponding to light pink.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
For example, for a scene in which the feature information includes style identification, the preset standard feature information may include some common style identification, such as street, sweet and graceful, commuter, original design, gentlewoman, forest girl, hip hop, literature, garden, lolita, military travel equipment, japanese system, european and american style, punk, ethnic group, neutral, bosamia, poppy, college, navy, paddling, brief, small and fresh, leisure, retro, hero, palace, princess, and so on.
Specifically, in this embodiment, the determining, by the information acquiring apparatus, the standard feature information to which the feature information belongs in each preset standard feature information for each feature information in the user data may specifically include:
for each piece of feature information in the user data, the information acquisition device detects whether second standard feature information identical to the feature information exists in each piece of standard feature information;
if so, the information acquisition device takes the second standard feature information as the standard feature information to which the feature information belongs.
604. And the information acquisition device performs priority ranking on the standard characteristic information to which each characteristic information belongs according to the frequency of the characteristic information appearing in the user data, and takes each standard characteristic information after the priority ranking as the preference information of the user.
The user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
Specifically, the occurrence frequency of the standard feature information to which each feature information belongs in the user data is continuously analyzed and counted by executing 603, and the current each standard feature information is updated and sorted, so that the preference of the user can be reflected.
In the information acquisition method provided by this embodiment, each piece of feature information in the user data and the standard feature information to which the feature information belongs are obtained by analyzing the collected user data, and the standard feature information to which the feature information belongs is prioritized according to the occurrence frequency of the feature information, so that the obtained preference information of the user enables the picture processing device to process the preview picture of the commodity according to the preference information of the user, obtain a processing result including the display picture of the commodity that best meets the user's preference, and achieve targeted acquisition of the display picture of the commodity based on the user preference. And on the basis, the picture processing device can also perform priority sequencing on the display sequence of each preview picture of the commodity based on user preference according to the preference information of the user, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
Likewise, in practical applications, different implementations are possible according to different optimization strategies in the sixth embodiment.
Optionally, fig. 7 is a schematic flow chart of an information obtaining method according to a seventh embodiment of the present invention, in this embodiment, the image processing device is disposed on the shopping platform, the information obtaining device is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, as shown in fig. 7, according to the information acquiring method according to the sixth embodiment, the method further includes:
701. the information acquisition device receives an inquiry request sent by the picture processing device and returns preference information of the user to the picture processing device, wherein the inquiry request is sent by the picture processing device according to the request information of the user sent by the user terminal.
It can be understood that, in this embodiment, the image processing apparatus is disposed on the shopping platform, and the information acquiring apparatus is disposed on the cloud server. Macroscopically, the action performed by the picture processing device can be regarded as the action performed by the shopping platform, and the action performed by the information acquisition device can be regarded as the action performed by the cloud server.
Based on this embodiment, specifically, after receiving request information of a user directly sent by the user terminal, the shopping platform obtains a preview picture of a matched commodity according to the request information, determines a picture to be processed, and sends an inquiry request to the cloud server, and the cloud server returns preference information of the user to the shopping platform according to the inquiry request, so that the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, fig. 8 is a schematic flowchart of an information obtaining method according to an eighth embodiment of the present invention, in this embodiment, the image processing device is disposed on the shopping platform, the information obtaining device is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Correspondingly, as shown in fig. 8, according to the information acquiring method according to the sixth embodiment, the method further includes:
801. the information acquisition device receives the request information of the user sent by the user terminal;
802. according to the request information, the information acquisition device sends the request information and the preference information of the user to the picture processing device, so that the picture processing device acquires a preview picture of the matched commodity from the shopping platform according to the request information and acquires the processing result according to the preference information of the user;
correspondingly, after 802, the method further comprises:
803. and the information acquisition device receives the processing result sent by the picture processing device and sends the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and the cloud server sends the request information and the preference information of the user to the shopping platform according to the request information, so that after receiving the request information and the preference information, the shopping platform obtains a preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information to obtain a processing result, and then the cloud service receives the processing result sent by the shopping platform and sends the processing result to the user terminal.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, an embodiment of the present invention provides an information obtaining method, and according to the information obtaining method described in the sixth embodiment, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server.
It is to be understood that, in this embodiment, the image processing apparatus and the information acquiring apparatus are both disposed on the cloud server. Macroscopically, the actions performed by the image processing device and the information acquisition device can be regarded as the actions performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, after receiving request information of the user sent by the user terminal, the cloud server sends the request information to the shopping platform, and the cloud server receives a preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Optionally, an embodiment of the present invention provides an information obtaining method, and according to the information obtaining method described in the sixth embodiment, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server.
Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and after receiving the preview picture of the matched commodity, the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
Specifically, the sending, by the cloud server, the processing result to the user terminal may specifically include: and the cloud server sends the processing result to the user terminal directly or through the shopping platform.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Fig. 9 is a schematic structural diagram of a picture processing apparatus 90 according to an eleventh embodiment of the present invention, as shown in fig. 9, the apparatus includes: a first obtaining module 91, a second obtaining module 92, a processing module 93 and a sending module 94; wherein,
the first obtaining module 91 is configured to obtain a preview picture of a matched commodity, and regarding the preview picture of the matched commodity as a picture to be processed for each matched commodity;
a second obtaining module 92, configured to obtain preference information of the user currently recorded in the information obtaining apparatus, where the preference information includes each standard feature information after priority sorting;
the processing module 93 is configured to analyze and obtain feature information of the to-be-processed picture, and use a picture with the highest priority of the feature information in the to-be-processed picture as a display picture of the matched commodity;
a sending module 94, configured to send a processing result to the user terminal, where the processing result includes a display picture of the matched product.
In practical application, the shopping platform can obtain corresponding commodity information according to the request information of the user. Specifically, the preview picture of the matched commodity may be obtained by the shopping platform according to the preview picture of each commodity after determining the matched commodity matched with the request information according to the request information of the user and the information of each commodity sent by the user terminal.
Specifically, the user terminal may include, but is not limited to: smart phones, tablet computers, personal computers (PCs for short), and the like; the shopping platforms may include, but are not limited to: taobao and other network shopping platforms.
The preference information is obtained by the information obtaining device by performing priority ranking on each standard feature information according to the occurrence frequency of each standard feature information to which each feature information belongs in the user data of the user. Specifically, the method for acquiring the preference information by the information acquisition apparatus may refer to relevant contents in a sixth embodiment described later.
Optionally, the characteristic information may include color values corresponding to colors or style identifications. Accordingly, the preference information including the color value can reflect the user's preference for the color of the merchandise, and the preference information including the style identification can reflect the user's preference for the style of the merchandise. Based on different user preferences, the content that the corresponding feature information should include may be selected, which is not limited herein.
Specifically, the processing module 93 includes:
an initial unit, configured to use, as comparison feature information, standard feature information that is not currently compared and has the highest priority in the preference information;
the comparison unit is used for detecting whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison;
and the processing unit is used for taking the first picture as a display picture of the matched commodity if the comparison unit detects that the first picture exists in the pictures to be processed, or else, indicating the initial unit to execute the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
Through the embodiment, the picture with the highest priority of the characteristic information, namely the highest user preference degree, can be obtained from the preview pictures of the commodities, namely the pictures to be processed, through a one-by-one detection method, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the user preference.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Specifically, in practical applications, in order to avoid the problem that the feature information obtained by analysis is inaccurate due to the color error of the picture, the priority of the text description of the picture may be higher than the priority of the color value of the picture. Correspondingly, the processing module 93 is specifically configured to:
detecting whether the information of the picture to be processed comprises character description information, wherein the character description information comprises a color identifier of the picture to be processed, if so, taking a color value corresponding to the color identifier in the character description information as the characteristic information of the picture to be processed, otherwise, obtaining the color value of the picture to be processed through analysis, and taking the color value of the picture to be processed as the characteristic information of the picture to be processed.
Specifically, the comparison unit includes:
the first detection subunit is used for detecting whether a second picture with the same color corresponding to the characteristic information as the color corresponding to the comparison characteristic information exists in the picture to be processed or not through comparison;
a first processing subunit, configured to, if the detecting subunit detects that the second picture exists in the to-be-processed picture, use the second picture as the first picture, and otherwise, detect whether a third picture whose color corresponding to the feature information is similar to the color corresponding to the comparison feature information exists in the to-be-processed picture;
and the second processing subunit is configured to, if the first processing subunit detects that the third picture exists in the to-be-processed picture, take, as the first picture, a picture in the third picture, in which a color corresponding to the feature information of the picture is closest to a color corresponding to the comparison feature information, and otherwise, determine that the first picture does not exist in the to-be-processed picture.
Specifically, the second processing subunit may determine the picture with the closest color by comparing the color value differences.
By the embodiment, the picture corresponding to the color with the highest priority can be obtained from the preview pictures of the commodities, namely, the picture which is probably the favorite of the user is determined based on the preference of the user for the color, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the color preference of the user.
Specifically, the first processing subunit may be configured to detect whether a picture whose color value difference between the feature information and the comparison feature information is not greater than a preset first threshold exists in the to-be-processed picture, if so, use the picture as the third picture, and otherwise, determine that the third picture does not exist.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
Specifically, in this embodiment, the alignment unit may include:
the second detection subunit is used for detecting whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison;
a third processing subunit, configured to, if the second detecting subunit detects that the fourth picture exists in the to-be-processed picture, use the fourth picture as the first picture, and otherwise, determine that the first picture does not exist in the to-be-processed picture.
Optionally, based on the preference information of the user, in addition to determining the display picture of the commodity, the display order of the commodity preview pictures may be further adjusted accordingly.
Correspondingly, the processing result also comprises the sequenced pictures to be processed; the device further comprises:
the ordering module is used for taking the priority of the standard characteristic information matched with the characteristic information of the picture to be processed as the priority of the picture to be processed before the sending module sends the processing result to the user terminal;
the sorting module is further configured to sort the to-be-processed pictures according to the priority of the to-be-processed pictures, and obtain the sorted to-be-processed pictures.
In practical application, the user terminal may sequentially display the ordered pictures to be processed, that is, the commodity preview pictures, based on the processing result.
The picture processing apparatus provided in this embodiment selects, according to the preference information of the user currently recorded, a preview picture with the highest priority of feature information from a preview picture of a commodity as a display picture of the commodity, where the preference information includes the standard feature information subjected to priority ranking according to the occurrence frequency of the standard feature information in user data, and the preview picture most conforming to user preferences is used as the display picture of the commodity, so that the display picture of the commodity is obtained in a targeted manner based on the user preferences. And on the basis, the display sequence of each preview picture of the commodity can be prioritized based on the user preference, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
Optionally, fig. 10 is a schematic structural diagram of an image processing apparatus 100 according to a twelfth embodiment of the present invention, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Accordingly, as shown in fig. 10, the picture processing apparatus according to the eleventh embodiment, the apparatus further includes:
a first receiving module 101, configured to receive request information of the user sent by the user terminal before the first obtaining module 91 obtains the preview picture of the matched product;
the first obtaining module 91 may be specifically configured to obtain a preview picture of the matched product from the shopping platform according to the request information;
the second obtaining module 92 may specifically include:
a first sending unit 921, configured to send an inquiry request to the information obtaining apparatus according to the request information;
a first receiving unit 922, configured to receive preference information of the user, which is returned by the information obtaining apparatus according to the query request.
It can be understood that, in this embodiment, the image processing apparatus is disposed on the shopping platform, and the information acquiring apparatus is disposed on the cloud server. Macroscopically, the action performed by the picture processing device can be regarded as the action performed by the shopping platform, and the action performed by the information acquisition device can be regarded as the action performed by the cloud server.
Based on this embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains a preview picture of the matched commodity according to the request information, determines a picture to be processed, sends an inquiry request to the cloud server, receives preference information of the user returned by the cloud server according to the inquiry request, and then the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Still optionally, fig. 11 is a schematic structural diagram of an image processing apparatus 110 according to a thirteenth embodiment of the present invention, in which in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Accordingly, as shown in fig. 11, the picture processing apparatus according to the eleventh embodiment, the apparatus further includes:
a second receiving module 111, configured to receive, before the first obtaining module obtains the preview picture of the matched product, request information of the user sent by the user terminal through the information obtaining apparatus;
a first obtaining module 91, configured to obtain a preview picture of the matched product from the shopping platform according to the request information;
a second obtaining module 92, specifically configured to receive preference information of the user sent by the information obtaining apparatus according to the received request information;
the sending module 94 is specifically configured to send the processing result to the information obtaining apparatus, so that the information obtaining apparatus sends the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server.
Based on the embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server sends the preference information of the user to the shopping platform according to the received request information, so that after receiving the request information and the preference information, the shopping platform obtains the preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information, obtains the processing result, and then the shopping platform sends the processing result to the user terminal through the cloud server.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Still optionally, fig. 12 is a schematic structural diagram of an image processing apparatus 120 according to a fourteenth embodiment of the present invention, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Accordingly, as shown in fig. 12, the picture processing apparatus according to the eleventh embodiment, the apparatus further includes:
a third receiving module 121, configured to receive request information of the user sent by the user terminal before the first obtaining module 91 obtains the preview picture of the matched product;
a sending module 94, configured to send the request information of the user to a shopping platform;
the first obtaining module 91 is specifically configured to receive a preview picture of the matched product sent by the shopping platform according to the received request information.
It is to be understood that, in this embodiment, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as the actions performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server receives the preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Optionally, a fifteenth embodiment of the present invention provides an image processing apparatus, and in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, according to the image processing apparatus in the eleventh embodiment, the first obtaining module 91 is specifically configured to receive the preview image of the matched product, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
Optionally, in this embodiment, the image processing apparatus may directly return the processing result to the user terminal, or may return the processing result to the user terminal through the shopping platform, and based on the latter situation, the sending module 94 is specifically configured to send the processing result to the shopping platform, so that the shopping platform sends the processing result to the user terminal.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server.
Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user to obtain a processing result and sends the processing result to the user terminal directly or through the shopping platform.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Fig. 13 is a schematic structural diagram of an information obtaining apparatus 130 according to a sixteenth embodiment of the present invention, as shown in fig. 13, the apparatus includes: a first acquisition module 131, an analysis module 132, a second acquisition module 133, and a processing module 134; wherein,
a first obtaining module 131, configured to obtain user data of a user collected by a user terminal;
an analysis module 132, configured to analyze the user data to obtain feature information in the user data;
a second obtaining module 133, configured to obtain, for each piece of feature information in the user data, standard feature information to which the feature information belongs in preset pieces of standard feature information;
and the processing module 134 is configured to perform priority ranking on the standard feature information to which each feature information belongs according to the frequency of occurrence of each feature information in the user data, and use each standard feature information after priority ranking as the preference information of the user.
The user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
Optionally, the feature information may include color values, or may also include style identification. Specifically, the apparatus may further include:
a detection module, configured to, in each preset standard feature information obtained by the second obtaining module for each feature information in the user data, detect, for each feature information in the user data, whether there is standard feature information to which the feature information belongs, in each current standard feature information before the standard feature information to which the feature information belongs;
the second obtaining module 133 is specifically configured to, if the detecting module detects that there is no standard feature information to which the feature information belongs in each piece of current standard feature information, use the feature information itself as the standard feature information to which the feature information belongs.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Correspondingly, in this embodiment, the second obtaining module 133 may specifically include:
a first detection unit, configured to detect, for each piece of feature information in the user data, whether there is first standard feature information in the pieces of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold;
and a first processing unit, configured to, if the first standard feature information exists in the standard feature information, use the first standard feature information as standard feature information to which the feature information belongs.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
Specifically, in this embodiment, the second obtaining module 133 may specifically include:
a second detecting unit configured to detect, for each of the feature information in the user data, whether or not there is second standard feature information that is the same as the feature information in the standard feature information;
and a second processing unit, configured to, if the second standard feature information exists in the standard feature information, use the second standard feature information as standard feature information to which the feature information belongs.
The information obtaining device provided in this embodiment obtains, by analyzing the collected user data, each feature information in the user data and standard feature information to which the feature information belongs, and performs priority ranking on the standard feature information to which the feature information belongs according to the frequency of occurrence of the feature information, so as to obtain preference information of the user, so that the picture processing device can process a preview picture of a commodity according to the preference information of the user, obtain a processing result including a display picture of the commodity that best meets the user's preference, and achieve targeted acquisition of the display picture of the commodity based on the user preference. And on the basis, the picture processing device can also perform priority sequencing on the display sequence of each preview picture of the commodity based on user preference according to the preference information of the user, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
Optionally, fig. 14 is a schematic structural diagram of an information obtaining apparatus 140 according to a seventeenth embodiment of the present invention, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Accordingly, as shown in fig. 14, according to the information acquiring apparatus of the sixteenth embodiment, the apparatus may further include:
a first receiving module 141, configured to receive an inquiry request sent by the image processing apparatus;
a first sending module 142, configured to return preference information of the user to the image processing apparatus, where the query request is sent by the image processing apparatus according to the request information of the user sent by the user terminal.
It is to be understood that the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on this embodiment, specifically, after receiving request information of a user directly sent by the user terminal, the shopping platform obtains a preview picture of a matched commodity according to the request information, determines a picture to be processed, and sends an inquiry request to the cloud server, and the cloud server returns preference information of the user to the shopping platform according to the inquiry request, so that the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal. The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Still optionally, fig. 15 is a schematic structural diagram of an information obtaining apparatus 150 according to an eighteenth embodiment of the present invention, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Accordingly, as shown in fig. 15, according to a sixteenth embodiment, the information acquiring apparatus further includes:
a second receiving module 151, configured to receive request information of the user sent by the user terminal;
a second sending module 152, configured to send the request information and the preference information of the user to the image processing apparatus according to the request information, so that the image processing apparatus obtains a preview image of the matched product from the shopping platform according to the request information, and obtains the processing result according to the preference information of the user;
a second receiving module 151, configured to receive the processing result sent by the image processing apparatus after the second sending module 152 sends the request information and the preference information of the user to the image processing apparatus;
the second sending module 152 is further configured to send the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and the cloud server sends the request information and the preference information of the user to the shopping platform according to the request information, so that after receiving the request information and the preference information, the shopping platform obtains a preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information to obtain a processing result, and then the cloud service receives the processing result sent by the shopping platform and sends the processing result to the user terminal. The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, a nineteenth embodiment of the present invention provides an information obtaining apparatus, where in this embodiment of the information obtaining apparatus, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server.
It is to be understood that, in this embodiment, the image processing apparatus and the information acquiring apparatus are both disposed on the cloud server. Macroscopically, the actions performed by the image processing device and the information acquisition device can be regarded as the actions performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, after receiving request information of the user sent by the user terminal, the cloud server sends the request information to the shopping platform, and the cloud server receives a preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Optionally, a twentieth embodiment of the present invention provides an information obtaining apparatus, where according to the sixteenth embodiment of the information obtaining apparatus, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server.
Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and after receiving the preview picture of the matched commodity, the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Fig. 16 is a schematic structural diagram of an image processing apparatus according to twenty-first embodiment of the present invention, and as shown in fig. 16, the apparatus includes: memory 161, processor 162, and communication interface 163;
the memory 161 stores programs. In particular, the program may include program code comprising computer operating instructions. The memory 161 may comprise high-speed RAM memory, and may also include non-volatile memory (non-volatile memory), such as at least one disk memory.
A processor 162 for executing programs stored in the memory 161 for: acquiring preview pictures of matched commodities, and regarding each matched commodity as a picture to be processed; acquiring preference information of the user currently recorded in an information acquisition device, wherein the preference information comprises various standard characteristic information after priority sorting; and analyzing to obtain the characteristic information of the pictures to be processed, and taking the picture with the highest priority of the characteristic information in the pictures to be processed as the display picture of the matched commodity.
A communication interface 163, configured to send a processing result to the user terminal, where the processing result includes a display picture of the matched product.
The processor 162 may be a Central Processing Unit (CPU), an Application Specific Integrated Circuit (ASIC), or one or more Integrated circuits configured to implement embodiments of the present invention.
In practical application, the shopping platform can obtain corresponding commodity information according to the request information of the user. Specifically, the preview picture of the matched commodity may be obtained by the shopping platform according to the preview picture of each commodity after determining the matched commodity matched with the request information according to the request information of the user and the information of each commodity sent by the user terminal.
Specifically, the user terminal may include, but is not limited to: smart phones, tablet computers, personal computers (PCs for short), and the like; the shopping platforms may include, but are not limited to: taobao and other network shopping platforms.
The preference information is obtained by the information obtaining device by performing priority ranking on each standard feature information according to the occurrence frequency of each standard feature information to which each feature information belongs in the user data of the user. Specifically, the method for acquiring the preference information by the information acquisition apparatus may refer to the related contents in the sixth embodiment.
Optionally, the characteristic information may include color values corresponding to colors or style identifications. Accordingly, the preference information including the color value can reflect the user's preference for the color of the merchandise, and the preference information including the style identification can reflect the user's preference for the style of the merchandise. Based on different user preferences, the content that the corresponding feature information should include may be selected, which is not limited herein.
Specifically, the processor 162 may specifically use: taking standard feature information which is not compared currently and has the highest priority in the preference information as comparison feature information; detecting whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison; if the comparison result exists, the first picture is used as the display picture of the matched commodity, otherwise, the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information is executed again.
Through the embodiment, the picture with the highest priority of the characteristic information, namely the highest user preference degree, can be obtained from the preview pictures of the commodities, namely the pictures to be processed, through a one-by-one detection method, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the user preference.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Specifically, in practical applications, in order to avoid the problem that the feature information obtained by analysis is inaccurate due to the color error of the picture, the priority of the text description of the picture may be higher than the priority of the color value of the picture. Accordingly, the processor 162 may be further specifically configured to: detecting whether the information of the picture to be processed comprises character description information, wherein the character description information comprises a color identifier of the picture to be processed, if so, taking a color value corresponding to the color identifier in the character description information as the characteristic information of the picture to be processed, otherwise, obtaining the color value of the picture to be processed through analysis, and taking the color value of the picture to be processed as the characteristic information of the picture to be processed.
Specifically, the processor 162 may be further specifically configured to: detecting whether a second picture with the same color corresponding to the characteristic information and the color corresponding to the comparison characteristic information exists in the picture to be processed or not through comparison; if the detection subunit detects that the second picture exists in the picture to be processed, the second picture is taken as the first picture, otherwise, whether a third picture with the color corresponding to the characteristic information similar to the color corresponding to the comparison characteristic information exists in the picture to be processed is detected; if the first processing subunit detects that the third picture exists in the pictures to be processed, the picture with the color corresponding to the characteristic information closest to the color corresponding to the comparison characteristic information in the third picture is taken as the first picture, otherwise, the first picture does not exist in the pictures to be processed.
Specifically, the processor 162 may determine the picture with the closest color by comparing the color value differences. By the embodiment, the picture corresponding to the color with the highest priority can be obtained from the preview pictures of the commodities, namely, the picture which is probably the favorite of the user is determined based on the preference of the user for the color, and is used as the display picture of the commodities, so that the display picture of the commodities can be obtained in a targeted manner based on the color preference of the user.
More specifically, the processor 162 may be further configured to detect whether a picture whose color value difference between the feature information and the comparison feature information is not greater than a preset first threshold exists in the to-be-processed picture, if so, take the picture as the third picture, otherwise, determine that the third picture does not exist.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
Specifically, in this embodiment, the processor 162 may specifically be configured to: detecting whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison; if the first picture exists, the fourth picture is taken as the first picture, otherwise, the first picture does not exist in the picture to be processed.
Optionally, based on the preference information of the user, in addition to determining the display picture of the commodity, the display order of the commodity preview pictures may be further adjusted accordingly.
Correspondingly, the processing result also comprises the sequenced pictures to be processed; a processor 162, further configured to: before the communication interface 163 sends the processing result to the user terminal, taking the priority of the standard feature information matched with the feature information of the picture to be processed as the priority of the picture to be processed; and sequencing the pictures to be processed according to the priority of the pictures to be processed to obtain the sequenced pictures to be processed.
In practical application, the user terminal may sequentially display the ordered pictures to be processed, that is, the commodity preview pictures, based on the processing result.
Alternatively, in a specific implementation, if the communication interface 163, the memory 161 and the processor 162 are implemented independently, the communication interface 163, the memory 161 and the processor 162 may be connected to each other through a bus and perform communication with each other. The bus may be an Industry Standard Architecture (ISA) bus, a Peripheral Component Interconnect (PCI) bus, an Extended ISA (EISA) bus, or the like. The bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, only one thick line is shown in FIG. 16, but this is not intended to represent only one bus or type of bus.
Optionally, in a specific implementation, if the communication interface 163, the memory 161 and the processor 162 are integrated into a chip, the communication interface 163, the memory 161 and the processor 162 may complete the same communication through an internal interface.
The picture processing apparatus provided in this embodiment selects, according to the preference information of the user currently recorded, a preview picture with the highest priority of feature information from a preview picture of a commodity as a display picture of the commodity, where the preference information includes the standard feature information subjected to priority ranking according to the occurrence frequency of the standard feature information in user data, and the preview picture most conforming to user preferences is used as the display picture of the commodity, so that the display picture of the commodity is obtained in a targeted manner based on the user preferences. And on the basis, the display sequence of each preview picture of the commodity can be prioritized based on the user preference, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
Optionally, twenty-two embodiments of the present invention provide an image processing apparatus, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, according to the picture processing apparatus in twenty-first embodiment, the communication interface 163 is further configured to receive request information of the user sent by the user terminal before the processor 162 obtains the preview picture of the matched product; the communication interface 163 is further configured to obtain a preview picture of the matched commodity from the shopping platform according to the request information; the communication interface 163 is further configured to send an inquiry request to the information obtaining apparatus according to the request information; the communication interface 163 is further configured to receive preference information of the user, which is returned by the information obtaining apparatus according to the query request.
It is to be understood that the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on this embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains a preview picture of the matched commodity according to the request information, determines a picture to be processed, sends an inquiry request to the cloud server, receives preference information of the user returned by the cloud server according to the inquiry request, and then the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, twenty-third of the embodiments of the present invention provides a picture processing apparatus, in this embodiment, the picture processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Correspondingly, the picture processing apparatus according to twenty-first embodiment, the communication interface 163, is further configured to receive request information of the user sent by the user terminal through the information obtaining apparatus before the processor 162 obtains a preview picture of a matching product; the processor 162 is specifically configured to obtain a preview picture of the matched product from the shopping platform according to the request information; a communication interface 163 further configured to receive preference information of the user, which is sent by the information obtaining apparatus according to the received request information; the communication interface 163 is specifically configured to send the processing result to the information acquiring apparatus, so that the information acquiring apparatus sends the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on the embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server sends the preference information of the user to the shopping platform according to the received request information, so that after receiving the request information and the preference information, the shopping platform obtains the preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information, obtains the processing result, and then the shopping platform sends the processing result to the user terminal through the cloud server.
The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, a twenty-fourth embodiment of the present invention provides an image processing apparatus, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Correspondingly, the picture processing apparatus according to twenty-first embodiment, the communication interface 163, is further configured to receive request information of the user sent by the user terminal before the processor 162 obtains the preview picture of the matched product; a communication interface 163 for transmitting the request information of the user to a shopping platform; the communication interface 163 is further configured to receive a preview picture of the matched product sent by the shopping platform according to the received request information.
It is to be understood that, in this embodiment, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as the actions performed by the cloud server. Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and then the cloud server sends the request information to the shopping platform, and the cloud server receives the preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Optionally, a twenty-fifth embodiment of the present invention provides an image processing apparatus, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, according to the picture processing apparatus of the twenty-first embodiment, the communication interface 163 is further configured to receive the preview picture of the matched product, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
Optionally, in this embodiment, the image processing apparatus may directly return the processing result to the user terminal, or may return the processing result to the user terminal through the shopping platform, and based on the latter situation, the communication interface 163 is specifically configured to send the processing result to the shopping platform, so that the shopping platform sends the processing result to the user terminal.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server. Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user to obtain a processing result and sends the processing result to the user terminal directly or through the shopping platform.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Fig. 17 is a schematic structural diagram of an information acquisition apparatus according to twenty-sixth embodiment of the present invention, and as shown in fig. 17, the apparatus includes: a memory 171 and a processor 172;
the memory 171 stores programs. In particular, the program may include program code comprising computer operating instructions. The memory 171 may comprise a high-speed RAM memory, and may also include a non-volatile memory (non-volatile memory), such as at least one disk memory.
A processor 172 for executing programs stored in the memory 171 for: acquiring user data of a user, which is acquired by a user terminal; analyzing the user data to obtain each feature information in the user data; aiming at each feature information in the user data, obtaining the standard feature information to which the feature information belongs in each preset standard feature information; and performing priority ranking on the standard characteristic information to which each characteristic information belongs according to the frequency of the characteristic information appearing in the user data, and taking each standard characteristic information after priority ranking as the preference information of the user.
The user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
The processor 172 may be a Central Processing Unit (CPU), an Application Specific Integrated Circuit (ASIC), or one or more Integrated circuits configured to implement embodiments of the present invention.
Optionally, the feature information may include color values, or may also include style identification. Specifically, the processor 172 may be further configured to: in each preset standard feature information obtained aiming at each feature information in the user data, before the standard feature information to which the feature information belongs, whether the standard feature information to which the feature information belongs exists in each current standard feature information is detected; and if the characteristic information does not exist, taking the characteristic information as the standard characteristic information to which the characteristic information belongs.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the color, as an implementable manner of this embodiment, the feature information may include a color value corresponding to the color.
Accordingly, in this embodiment, the processor 172 may be specifically configured to: detecting whether first standard characteristic information with a color value difference not larger than a preset second threshold exists in each standard characteristic information aiming at each characteristic information in the user data; and if so, taking the first standard characteristic information as the standard characteristic information to which the characteristic information belongs.
Optionally, in order to obtain a display picture of a commodity in a targeted manner based on the preference of the user for the style, as another possible implementation manner of this embodiment, the feature information may include a style identifier.
Specifically, in this embodiment, the processor 172 may be specifically configured to: detecting whether second standard characteristic information which is the same as the characteristic information exists in each standard characteristic information or not aiming at each characteristic information in the user data; and if so, taking the second standard characteristic information as the standard characteristic information to which the characteristic information belongs.
Alternatively, in a specific implementation, if the memory 171 and the processor 172 are implemented independently, the memory 171 and the processor 172 may be connected to each other through a bus and communicate with each other. The bus may be an Industry Standard Architecture (ISA) bus, a Peripheral Component Interconnect (PCI) bus, an Extended ISA (enhanced Industry Standard Architecture) bus, or the like. The bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, only one thick line is shown in FIG. 17, but this does not mean only one bus or one type of bus.
Alternatively, in a specific implementation, if the memory 171 and the processor 172 are integrated on a chip, the memory 171 and the processor 172 may perform the same communication through an internal interface.
The information obtaining device provided in this embodiment obtains, by analyzing the collected user data, each feature information in the user data and standard feature information to which the feature information belongs, and performs priority ranking on the standard feature information to which the feature information belongs according to the frequency of occurrence of the feature information, so as to obtain preference information of the user, so that the picture processing device can process a preview picture of a commodity according to the preference information of the user, obtain a processing result including a display picture of the commodity that best meets the user's preference, and achieve targeted acquisition of the display picture of the commodity based on the user preference. And on the basis, the picture processing device can also perform priority sequencing on the display sequence of each preview picture of the commodity based on user preference according to the preference information of the user, so that the preview pictures of the commodity are further reliably processed, and the purchase rate of the commodity is improved.
Optionally, a twenty-seventh embodiment of the present invention provides an information obtaining apparatus, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal directly communicates with the shopping platform. Correspondingly, according to the information acquiring apparatus of twenty-sixth embodiment, the apparatus may further include:
the communication interface is used for receiving the query request sent by the picture processing device; the communication interface is further configured to return preference information of the user to the picture processing device, where the query request is sent by the picture processing device according to the request information of the user sent by the user terminal.
It is to be understood that the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on this embodiment, specifically, after receiving request information of a user directly sent by the user terminal, the shopping platform obtains a preview picture of a matched commodity according to the request information, determines a picture to be processed, and sends an inquiry request to the cloud server, and the cloud server returns preference information of the user to the shopping platform according to the inquiry request, so that the shopping platform processes the picture to be processed according to the preference information of the user, obtains a processing result, and sends the result to the user terminal. The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, twenty-eight embodiments of the present invention provide an information obtaining apparatus, in this embodiment, the image processing apparatus is disposed on the shopping platform, the information obtaining apparatus is disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server. Accordingly, the information acquiring apparatus according to twenty-sixth embodiment, the apparatus further includes:
a communication interface, configured to receive request information of the user sent by the user terminal;
the communication interface is further used for sending the request information and the preference information of the user to the picture processing device according to the request information, so that the picture processing device obtains the preview picture of the matched commodity from the shopping platform according to the request information and obtains the processing result according to the preference information of the user;
the communication interface is further used for receiving the processing result sent by the picture processing device after the second sending module sends the request information and the preference information of the user to the picture processing device;
the communication interface is further configured to send the processing result to the user terminal.
Likewise, the action performed by the image processing device may be regarded as an action performed by the shopping platform, and the action performed by the information acquiring device may be regarded as an action performed by the cloud server. Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, the user terminal first sends the request information of the user to the cloud server, and the cloud server sends the request information and the preference information of the user to the shopping platform according to the request information, so that after receiving the request information and the preference information, the shopping platform obtains a preview picture of the matched commodity according to the request information, processes the preview picture according to the preference information to obtain a processing result, and then the cloud service receives the processing result sent by the shopping platform and sends the processing result to the user terminal. The shopping platform performs the specific method and process of the above steps, and may refer to the related content in the image processing method in the first embodiment. The cloud server executes the specific method and process of the above steps, and may refer to the relevant content in the information acquisition method described in the sixth embodiment.
Optionally, a twenty-ninth embodiment of the present invention provides an information obtaining apparatus, where according to the twenty-sixth embodiment of the information obtaining apparatus, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal communicates with the shopping platform through the cloud server.
It is to be understood that, in this embodiment, the image processing apparatus and the information acquiring apparatus are both disposed on the cloud server. Macroscopically, the actions performed by the image processing device and the information acquisition device can be regarded as the actions performed by the cloud server.
Based on this embodiment, specifically, the user terminal communicates with the shopping platform through the cloud server, that is, after receiving request information of the user sent by the user terminal, the cloud server sends the request information to the shopping platform, and the cloud server receives a preview picture of the matched commodity obtained and returned by the shopping platform according to the request information, and then the cloud server processes the preview picture of the matched commodity according to local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Optionally, an embodiment of the present invention provides an information obtaining apparatus thirty, and according to the twenty-sixth embodiment of the information obtaining apparatus, in this embodiment, the image processing apparatus and the information obtaining apparatus are both disposed on a cloud server, and the user terminal directly communicates with the shopping platform.
Likewise, the actions performed by the image processing apparatus and the information acquiring apparatus may be regarded as actions performed by the cloud server.
Based on the embodiment, specifically, the user terminal directly sends request information of the user to the shopping platform, the shopping platform obtains and sends the preview picture of the matched commodity to the cloud server according to the request information, and after receiving the preview picture of the matched commodity, the cloud server processes the received preview picture of the matched commodity according to the local preference information of the user, obtains a processing result, and sends the processing result to the user terminal.
The specific method and process of the above steps are executed by the cloud server, and reference may be made to the picture processing method described in the first embodiment and the related content in the information acquisition method described in the sixth embodiment.
Specifically, in order to more intuitively understand the technical solution of the present invention, a detailed description is now given based on an application scenario of the third embodiment, and fig. 18 is a schematic structural diagram of an interactive system provided by thirty-first embodiment of the present invention, as shown in fig. 18, where the interactive system includes: the user terminal 181, the shopping platform 182 and the cloud server 183 as described in the thirteenth embodiment.
The shopping platform 182 is provided with the image processing apparatus 110 according to the thirteenth embodiment, and the cloud server 183 is provided with the information acquiring apparatus 150 according to the eighteenth embodiment. The user terminal 181 is connected to the cloud server 183, and the cloud server 183 is connected to the shopping platform 182, that is, the user terminal 181 communicates with the shopping platform 182 through the cloud server 183.
It is clear to those skilled in the art that, for convenience and brevity of description, the specific working process of the apparatus described above may refer to the corresponding process in the foregoing method embodiment, and is not described herein again.
Those of ordinary skill in the art will understand that: all or a portion of the steps of implementing the above-described method embodiments may be performed by hardware associated with program instructions. The program may be stored in a computer-readable storage medium. When executed, the program performs steps comprising the method embodiments described above; and the aforementioned storage medium includes: various media that can store program codes, such as ROM, RAM, magnetic or optical disks.
Finally, it should be noted that: the above embodiments are only used to illustrate the technical solution of the present invention, and not to limit the same; while the invention has been described in detail and with reference to the foregoing embodiments, it will be understood by those skilled in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some or all of the technical features may be equivalently replaced; and the modifications or the substitutions do not make the essence of the corresponding technical solutions depart from the scope of the technical solutions of the embodiments of the present invention.

Claims (38)

1. An image processing method, comprising:
the method comprises the steps that a picture processing device obtains preview pictures of matched commodities, and the preview pictures of the matched commodities are taken as pictures to be processed for each matched commodity, wherein the preview pictures of the matched commodities are obtained by a shopping platform according to preview pictures of the commodities after the matched commodities matched with request information are determined according to request information of a user and information of the commodities sent by a user terminal;
the picture processing device acquires preference information of the user currently recorded in an information acquisition device, wherein the preference information comprises preset standard feature information after priority ranking, and the preference information is acquired by the information acquisition device through priority ranking of the standard feature information according to the occurrence frequency of the standard feature information to which the feature information belongs in user data of the user;
the picture processing device analyzes and obtains the characteristic information of the pictures to be processed, and the picture with the highest priority of the characteristic information in the pictures to be processed is used as the display picture of the matched commodity;
the picture processing device sends a processing result to the user terminal, wherein the processing result comprises a display picture of the matched commodity;
the picture processing device takes the picture with the highest priority of the characteristic information in the pictures to be processed as the display picture of the matched commodity, and the picture processing device comprises the following steps:
the image processing device takes standard feature information which is not compared currently and has the highest priority in the preference information as comparison feature information;
the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison;
if so, the picture processing device takes the first picture as a display picture of the matched commodity, otherwise, the picture processing device performs the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
2. The method according to claim 1, wherein the characteristic information includes color values corresponding to colors or style identification.
3. The method according to claim 1, wherein the characteristic information includes color values corresponding to colors;
the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed by comparison, and the method comprises the following steps:
the picture processing device detects whether a second picture with the same color corresponding to the characteristic information and the color corresponding to the comparison characteristic information exists in the picture to be processed through comparison;
if so, the picture processing device takes the second picture as the first picture, otherwise, the picture processing device detects whether a third picture with the color corresponding to the characteristic information similar to the color corresponding to the comparison characteristic information exists in the picture to be processed;
if so, the picture processing device takes a picture, in the third picture, of which the color corresponding to the feature information is closest to the color corresponding to the comparison feature information, as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the picture to be processed; and the color value difference between the characteristic information of the pictures with similar colors and the comparison characteristic information is greater than the color value difference between the characteristic information of the picture with the closest color and the comparison characteristic information.
4. The method according to claim 3, wherein the image processing apparatus detects whether there is a third image in the to-be-processed image, the color corresponding to the feature information of which is similar to the color corresponding to the comparison feature information, and includes:
the picture processing device detects whether a picture with the color value difference between the characteristic information and the comparison characteristic information being not larger than a preset first threshold exists in the picture to be processed;
if so, the picture processing device takes the picture as the third picture, otherwise, the picture processing device judges that the third picture does not exist.
5. The method of claim 1, wherein the feature information comprises a style identification;
the picture processing device detects whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed by comparison, and the method comprises the following steps:
the picture processing device detects whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison;
if so, the picture processing device takes the fourth picture as the first picture, otherwise, the picture processing device judges that the first picture does not exist in the pictures to be processed.
6. The method according to any one of claims 1-5, wherein the processing result further comprises the sorted pictures to be processed; before the picture processing device sends the processing result to the user terminal, the picture processing device further comprises:
and the picture processing device sorts the pictures to be processed according to the priority of the pictures to be processed to obtain the sorted pictures to be processed.
7. The method according to any one of claims 1 to 5, wherein the picture processing device is provided on the shopping platform; the information acquisition device is arranged on the cloud server;
before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises:
the picture processing device receives request information of the user sent by the user terminal;
the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps:
according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform;
the picture processing device acquires preference information of the user currently recorded in an information acquisition device, and comprises:
according to the request information, the picture processing device sends a query request to the information acquisition device and receives the preference information of the user, which is returned by the information acquisition device according to the query request.
8. The method according to any one of claims 1 to 5, wherein the picture processing device is provided on the shopping platform; the information acquisition device is arranged on the cloud server;
before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises:
the picture processing device receives the request information of the user, which is sent by the user terminal through the information acquisition device;
the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps:
according to the request information, the picture processing device acquires a preview picture of the matched commodity from the shopping platform;
the picture processing device acquires preference information of the user currently recorded in an information acquisition device, and comprises:
the picture processing device receives the preference information of the user, which is sent by the information acquisition device according to the received request information;
the picture processing device sends a processing result to the user terminal, and the processing result comprises the following steps:
and the picture processing device sends the processing result to the information acquisition device so that the information acquisition device sends the processing result to the user terminal.
9. The method according to any one of claims 1 to 5, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server;
before the picture processing device acquires the preview picture of the matched commodity, the picture processing device further comprises:
the picture processing device receives the request information of the user sent by a user terminal and sends the request information of the user to a shopping platform;
the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps:
and the picture processing device receives the preview picture of the matched commodity sent by the shopping platform according to the received request information.
10. The method according to any one of claims 1 to 5, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server;
the picture processing device acquires the preview picture of the matched commodity, and comprises the following steps:
and the picture processing device receives the preview picture of the matched commodity, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
11. The method according to claim 10, wherein the picture processing apparatus sends the processing result to the user terminal, and comprises:
and the picture processing device sends the processing result to the shopping platform so that the shopping platform sends the processing result to the user terminal.
12. An information acquisition method, comprising:
the information acquisition device acquires user data of a user, which is acquired by a user terminal;
the information acquisition device analyzes the user data to acquire each feature information in the user data;
aiming at each feature information in the user data, the information acquisition device acquires the standard feature information to which the feature information belongs in preset standard feature information;
according to the frequency of the characteristic information appearing in the user data, the information acquisition device carries out priority sequencing on the standard characteristic information to which the characteristic information belongs, and the standard characteristic information after the priority sequencing is used as the preference information of the user;
the user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
13. The method according to claim 12, wherein the obtaining, by the information obtaining apparatus, for each of the feature information in the user data, before the standard feature information to which the feature information belongs, further includes:
for each piece of feature information in the user data, the information acquisition device detects whether the standard feature information to which the feature information belongs exists in each piece of current standard feature information;
and if the characteristic information does not exist, the information acquisition device takes the characteristic information as standard characteristic information to which the characteristic information belongs.
14. The method according to claim 13, wherein the characteristic information includes color values corresponding to colors or style identification.
15. The method according to claim 14, wherein the characteristic information includes a color value; the information obtaining device determines, for each piece of feature information in the user data, standard feature information to which the feature information belongs, among preset pieces of standard feature information, and the standard feature information includes:
for each piece of feature information in the user data, the information acquisition device detects whether there is first standard feature information in each piece of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold;
if so, the information acquisition device takes the first standard feature information as the standard feature information to which the feature information belongs.
16. The method of claim 14, wherein the feature information comprises a genre identification; the information obtaining device determines, for each piece of feature information in the user data, standard feature information to which the feature information belongs, among preset pieces of standard feature information, and the standard feature information includes:
for each piece of feature information in the user data, the information acquisition device detects whether second standard feature information identical to the feature information exists in each piece of standard feature information;
if so, the information acquisition device takes the second standard feature information as the standard feature information to which the feature information belongs.
17. The method according to any one of claims 12 to 16, wherein the picture processing device is provided on a shopping platform; the information acquisition device is arranged on the cloud server; the method further comprises the following steps:
the information acquisition device receives an inquiry request sent by the picture processing device and returns preference information of the user to the picture processing device, wherein the inquiry request is sent by the picture processing device according to the request information of the user sent by the user terminal.
18. The method according to any one of claims 12 to 16, wherein the picture processing device is provided on a shopping platform; the information acquisition device is arranged on the cloud server; the method further comprises the following steps:
the information acquisition device receives the request information of the user sent by the user terminal;
according to the request information, the information acquisition device sends the request information and the preference information of the user to the picture processing device, so that the picture processing device acquires a preview picture of the matched commodity from the shopping platform according to the request information and acquires the processing result according to the preference information of the user;
after the information acquisition device sends the request information and the preference information of the user to the picture processing device, the method further comprises the following steps:
and the information acquisition device receives the processing result sent by the picture processing device and sends the processing result to the user terminal.
19. The method according to any one of claims 12 to 16, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server.
20. A picture processing apparatus, comprising:
the device comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring preview pictures of matched commodities and taking the preview pictures of the matched commodities as pictures to be processed for each matched commodity, and the preview pictures of the matched commodities are acquired by a shopping platform according to preview pictures of the commodities after the matched commodities matched with request information are determined according to request information of a user and information of the commodities sent by a user terminal;
a second obtaining module, configured to obtain preference information of the user currently recorded in an information obtaining device, where the preference information includes preset standard feature information after priority ranking, and the preference information is obtained by the information obtaining device by performing priority ranking on each standard feature information according to occurrence frequency of each standard feature information to which each feature information belongs in user data of the user;
the processing module is used for analyzing and obtaining the characteristic information of the pictures to be processed, and taking the picture with the highest priority of the characteristic information in the pictures to be processed as the display picture of the matched commodity;
the sending module is used for sending a processing result to the user terminal, wherein the processing result comprises a display picture of the matched commodity;
the processing module comprises:
an initial unit, configured to use, as comparison feature information, standard feature information that is not currently compared and has the highest priority in the preference information;
the comparison unit is used for detecting whether a first picture with characteristic information matched with the comparison characteristic information exists in the picture to be processed or not through comparison;
and the processing unit is used for taking the first picture as a display picture of the matched commodity if the comparison unit detects that the first picture exists in the pictures to be processed, or else, indicating the initial unit to execute the step of taking the standard feature information which is not compared currently and has the highest priority in the preference information of the user as comparison feature information again.
21. The apparatus of claim 20, wherein the characteristic information comprises color values corresponding to colors or style identification.
22. The apparatus according to claim 20, wherein the characteristic information includes color values corresponding to colors;
the alignment unit comprises:
the first detection subunit is used for detecting whether a second picture with the same color corresponding to the characteristic information as the color corresponding to the comparison characteristic information exists in the picture to be processed or not through comparison;
a first processing subunit, configured to, if the detecting subunit detects that the second picture exists in the to-be-processed picture, use the second picture as the first picture, and otherwise, detect whether a third picture whose color corresponding to the feature information is similar to the color corresponding to the comparison feature information exists in the to-be-processed picture;
a second processing subunit, configured to, if the first processing subunit detects that the third picture exists in the to-be-processed picture, take, as the first picture, a picture in the third picture whose color corresponding to the feature information is closest to the color corresponding to the comparison feature information, and otherwise, determine that the first picture does not exist in the to-be-processed picture; and the color value difference between the characteristic information of the pictures with similar colors and the comparison characteristic information is greater than the color value difference between the characteristic information of the picture with the closest color and the comparison characteristic information.
23. The apparatus of claim 22,
the first processing subunit is specifically configured to detect whether a picture whose color value difference between the feature information and the comparison feature information is not greater than a preset first threshold exists in the picture to be processed, if so, use the picture as the third picture, and otherwise, determine that the third picture does not exist.
24. The apparatus of claim 20, wherein the feature information comprises a genre identifier;
the alignment unit comprises:
the second detection subunit is used for detecting whether a fourth picture with the same characteristic information as the comparison characteristic information exists in the picture to be processed or not through comparison;
a third processing subunit, configured to, if the second detecting subunit detects that the fourth picture exists in the to-be-processed picture, use the fourth picture as the first picture, and otherwise, determine that the first picture does not exist in the to-be-processed picture.
25. The apparatus according to any one of claims 20-24, wherein the processing result further comprises the sorted pictures to be processed; the device further comprises:
the ordering module is used for taking the priority of the standard characteristic information matched with the characteristic information of the picture to be processed as the priority of the picture to be processed before the sending module sends the processing result to the user terminal;
the sorting module is further configured to sort the to-be-processed pictures according to the priority of the to-be-processed pictures, and obtain the sorted to-be-processed pictures.
26. The device according to any one of claims 20 to 24, wherein the picture processing device is provided on the shopping platform; the information acquisition device is arranged on the cloud server;
the device further comprises:
the first receiving module is used for receiving the request information of the user sent by the user terminal before the first obtaining module obtains the preview picture of the matched commodity;
the first obtaining module is specifically configured to obtain a preview picture of the matched commodity from the shopping platform according to the request information;
a second acquisition module comprising:
a first sending unit, configured to send a query request to the information obtaining apparatus according to the request information;
and the first receiving unit is used for receiving the preference information of the user, which is returned by the information acquisition device according to the query request.
27. The device according to any one of claims 20 to 24, wherein the picture processing device is provided on the shopping platform; the information acquisition device is arranged on the cloud server;
the device further comprises:
the second receiving module is used for receiving the request information of the user, sent by the user terminal through the information acquisition device, before the first acquisition module acquires the preview picture of the matched commodity;
the first obtaining module is specifically configured to obtain a preview picture of the matched commodity from the shopping platform according to the request information;
the second obtaining module is specifically configured to receive preference information of the user, which is sent by the information obtaining apparatus according to the received request information;
the sending module is specifically configured to send the processing result to the information obtaining apparatus, so that the information obtaining apparatus sends the processing result to the user terminal.
28. The apparatus according to any one of claims 20 to 24, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server;
the device further comprises:
the third receiving module is used for receiving the request information of the user sent by the user terminal before the first obtaining module obtains the preview picture of the matched commodity;
the sending module is further used for sending the request information of the user to a shopping platform;
the first obtaining module is specifically configured to receive a preview picture of the matched commodity sent by the shopping platform according to the received request information.
29. The apparatus according to any one of claims 20 to 24, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server;
the first obtaining module is specifically configured to receive a preview picture of the matched commodity, which is obtained and sent by the shopping platform according to the request information of the user sent by the user terminal.
30. The apparatus of claim 29,
the sending module is specifically configured to send the processing result to the shopping platform, so that the shopping platform sends the processing result to the user terminal.
31. An information acquisition apparatus characterized by comprising:
the first acquisition module is used for acquiring user data of a user, which is acquired by a user terminal;
the analysis module is used for analyzing the user data to obtain each feature information in the user data;
a second obtaining module, configured to obtain, for each piece of feature information in the user data, standard feature information to which the feature information belongs from preset standard feature information;
the processing module is used for carrying out priority sequencing on the standard characteristic information to which each characteristic information belongs according to the frequency of the appearance of each characteristic information in the user data, and taking each standard characteristic information after the priority sequencing as the preference information of the user;
the user preference information is used for enabling the picture processing device to process the preview picture of the matched commodity according to the acquired user preference information, and a processing result is obtained, wherein the processing result comprises a display picture of the matched commodity.
32. The apparatus of claim 31, further comprising:
a detection module, configured to, in each preset standard feature information obtained by the second obtaining module for each feature information in the user data, detect, for each feature information in the user data, whether there is standard feature information to which the feature information belongs, in each current standard feature information before the standard feature information to which the feature information belongs;
the second obtaining module is specifically configured to, if the detecting module detects that there is no standard feature information to which the feature information belongs in each piece of current standard feature information, use the feature information itself as the standard feature information to which the feature information belongs.
33. The apparatus of claim 32, wherein the characteristic information comprises color values corresponding to colors or style identification.
34. The apparatus of claim 33, wherein the characteristic information comprises a color value; the second obtaining module includes:
a first detection unit, configured to detect, for each piece of feature information in the user data, whether there is first standard feature information in the pieces of standard feature information, where a color value difference between the first standard feature information and the feature information is not greater than a preset second threshold;
and a first processing unit, configured to, if the first standard feature information exists in the standard feature information, use the first standard feature information as standard feature information to which the feature information belongs.
35. The apparatus of claim 33, wherein the feature information comprises a genre identifier;
the second obtaining module includes:
a second detecting unit configured to detect, for each of the feature information in the user data, whether or not there is second standard feature information that is the same as the feature information in the standard feature information;
and a second processing unit, configured to, if the second standard feature information exists in the standard feature information, use the second standard feature information as standard feature information to which the feature information belongs.
36. The device according to any one of claims 31 to 35, wherein the picture processing device is provided on a shopping platform; the information acquisition device is arranged on the cloud server;
the device further comprises:
the first receiving module is used for receiving the query request sent by the image processing device;
and the second sending module is used for returning the preference information of the user to the picture processing device, and the query request is sent by the picture processing device according to the request information of the user sent by the user terminal.
37. The device according to any one of claims 31 to 35, wherein the picture processing device is provided on a shopping platform; the information acquisition device is arranged on the cloud server;
the device further comprises:
a second receiving module, configured to receive request information of the user sent by the user terminal;
the second sending module is used for sending the request information and the preference information of the user to the picture processing device according to the request information so that the picture processing device can obtain a preview picture of the matched commodity from the shopping platform according to the request information and obtain the processing result according to the preference information of the user;
the second receiving module is further configured to receive the processing result sent by the image processing apparatus after the second sending module sends the request information and the preference information of the user to the image processing apparatus;
the second sending module is further configured to send the processing result to the user terminal.
38. The apparatus according to any one of claims 31 to 35, wherein the image processing apparatus and the information acquisition apparatus are both provided on a cloud server.
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