CN104915369A - Information recommendation method and information recommendation device - Google Patents
Information recommendation method and information recommendation device Download PDFInfo
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- CN104915369A CN104915369A CN201510140437.XA CN201510140437A CN104915369A CN 104915369 A CN104915369 A CN 104915369A CN 201510140437 A CN201510140437 A CN 201510140437A CN 104915369 A CN104915369 A CN 104915369A
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Abstract
The invention provides an information recommendation method and an information recommendation device. The information recommendation method comprises the steps of receiving a search term input by a user; determining the current searching situation and acquiring a recommendation result corresponding to the search item according to the current searching situation; showing the recommendation result. According to the information recommendation method, dynamic picture matching can be achieved, the user interest is prevented from reducing, the user experience is improved, and search and recommendation can be related.
Description
Technical field
The present invention relates to Internet technical field, particularly relate to a kind of information recommendation method and information recommending apparatus.
Background technology
When information search, usually can recommend related content on right side, content recommendation can comprise picture usually.In prior art, no matter when user searches for, and searches for what content, and the identical entity that right side is recommended is all unified figure.But the mode of the unique figure of single entity, exhibition method is mechanical, poor user experience.
Summary of the invention
The present invention is intended to solve one of technical matters in correlation technique at least to a certain extent.
For this reason, one object of the present invention is to propose a kind of information recommendation method, and the method can realize dynamic figure, avoids user interest to reduce, and promotes Consumer's Experience, and recommendation can be associated with search.
Another object of the present invention is to propose a kind of information recommending apparatus.
For achieving the above object, the information recommendation method that first aspect present invention embodiment proposes, comprising: the search word receiving user's input; Determine current search sight, and obtain the recommendation results corresponding with described search word according to described current search sight; Show described recommendation results.
The information recommendation method that first aspect present invention embodiment proposes, in the present embodiment, by obtaining the recommendation results corresponding with search word according to current search sight, the adaptive recommendation results of situationization can be obtained, realize dynamic figure, avoid user interest to reduce, promote Consumer's Experience, and recommendation can be associated with search.
For achieving the above object, the information recommending apparatus that second aspect present invention embodiment proposes, comprising: receiver module, for receiving the search word of user's input; Acquisition module, for determining current search sight, and obtains the recommendation results corresponding with described search word according to described current search sight; Display module, for showing described recommendation results.
The information recommending apparatus that second aspect present invention embodiment proposes, in the present embodiment, by obtaining the recommendation results corresponding with search word according to current search sight, the adaptive recommendation results of situationization can be obtained, realize dynamic figure, avoid user interest to reduce, promote Consumer's Experience, and recommendation can be associated with search.
The aspect that the present invention adds and advantage will part provide in the following description, and part will become obvious from the following description, or be recognized by practice of the present invention.
Accompanying drawing explanation
The present invention above-mentioned and/or additional aspect and advantage will become obvious and easy understand from the following description of the accompanying drawings of embodiments, wherein:
Fig. 1 is the schematic flow sheet of the information recommendation method that one embodiment of the invention proposes;
Fig. 2 is the schematic flow sheet of the information recommendation method that another embodiment of the present invention proposes;
The displaying schematic diagram of recommendation results when Fig. 3 is the first search sight in the embodiment of the present invention;
The displaying schematic diagram of recommendation results when Fig. 4 is the first search sight corresponding in prior art;
The displaying schematic diagram of recommendation results when Fig. 5 is the second search sight in the embodiment of the present invention;
The displaying schematic diagram of recommendation results when Fig. 6 is the third search sight in the embodiment of the present invention;
The displaying schematic diagram of recommendation results when Fig. 7 is corresponding the second search sight in prior art;
The displaying schematic diagram of recommendation results when Fig. 8 is the 4th kind of search sight in the embodiment of the present invention;
The displaying schematic diagram of recommendation results when Fig. 9 is corresponding 4th kind of search sight in prior art;
The displaying schematic diagram of recommendation results when Figure 10 is the 5th kind of search sight in the embodiment of the present invention;
The displaying schematic diagram of recommendation results when Figure 11 is corresponding 5th kind of search sight in prior art;
Figure 12 is the structural representation of the information recommending apparatus that another embodiment of the present invention proposes;
Figure 13 is the structural representation of the information recommending apparatus that another embodiment of the present invention proposes.
Embodiment
Be described below in detail embodiments of the invention, the example of described embodiment is shown in the drawings, and wherein same or similar label represents same or similar module or has module that is identical or similar functions from start to finish.Being exemplary below by the embodiment be described with reference to the drawings, only for explaining the present invention, and can not limitation of the present invention being interpreted as.On the contrary, embodiments of the invention comprise fall into attached claims spirit and intension within the scope of all changes, amendment and equivalent.
Fig. 1 is the schematic flow sheet of the information recommendation method that one embodiment of the invention proposes, and the method comprises:
S11: the search word receiving user's input;
Search engine can receive the search word that user inputs in search column.
S12: determine current search sight, and obtain the recommendation results corresponding with described search word according to described current search sight;
Search engine, after receiving search word, can obtain the Search Results corresponding with search word, and in addition, owing to usually can show recommendation results on the right side of search results pages, therefore, search engine can also obtain the recommendation results corresponding with search word.
In prior art, only relevant with search word when obtaining recommendation results, figure is comprised for recommendation results, corresponding same entity adopts unified figure, such as, when recommendation results comprises same star, no matter current search condition, this same star adopts unified figure.Because single entity adopts identical figure, figure can not dynamically change, and therefore, figure of the prior art belongs to static figure.
And in the present embodiment, recommendation results is not only relevant with search word, the search sight also with current is relevant, and when searching for sight and changing, the figure of same entity also changes thereupon, thus realizes dynamic figure.
Can show different figures in different situations to realize single entities, see Fig. 2, in another embodiment, this information recommendation method can also comprise:
S10: corresponding same recommendation results, pre-configured multiple different display form.
Concrete, described recommendation results comprises: word segment and Picture section, the same recommendation results of described correspondence, and pre-configured multiple different display form, comprising:
For the pre-configured multiple different Picture section of same word segment.
Such as, corresponding same star, can the stage photo of this star pre-configured in different movie and television play.
Optionally, describedly determine current search sight, comprising:
According to described search word, the search intention that described user is current, one or more in the search environment at the described current place of user, determines current search sight.
Wherein, search word is that user inputs, and the current search intention of user can carry out semantic analysis to the search word of user's input and obtain, the search environment such as user current residing time at the current place of user or season etc.
By obtaining the recommendation results corresponding with search word according to search sight, because recommendation results is relevant to search sight, thus realizing the adaptive recommendation results of situationization, will recommend to associate with search.
Optionally, the dimension that described search sight has includes but not limited to:
Stage photo information, temporal information, spatial information, historical stage information.
S13: show described recommendation results.
After obtaining the recommendation results corresponding with search word according to current search sight, can show on the right side of search results pages.
Concrete dimension below in conjunction with search sight is described.
Dimension one, the stage photo figure under role's sight is played in adaptation.
Such as, see Fig. 3, when the search word 31 of user's input is " military fawn ma's legend ", right side recommend related person time, the recommendation results 32 that the present embodiment provides is personage's stage photo figures, realizes associating of content recommendation and search word.Compare, see Fig. 4, in prior art, when search word 41 is same " military charming ma's legend ", the unified figure of recommendation results 42 employing on right side, can not associate with search word " military charming ma's legend ".
Dimension two, adapts to the figure of dimension search time.
Search time can be day and night, or season etc.
Temporal information can obtain from search word itself, or temporal information is the time that user initiates to search for.
Such as, see Fig. 5, when the search word 51 of user's input is " sunrise on Taishan Mountain ", due to user wish to see are mostly pictures of sunrise scene, when at this moment other sight spots are recommended on right side, the recommendation results 52 that the present embodiment provides is publishing picture day of each sight spot.Again such as, see Fig. 6, when the search word 61 of user's input is " Mount Huang snow scenes ", due to user wish to see are mostly pictures of snow scenes in winter, when at this moment other sight spots are recommended on right side, the recommendation results 62 that the present embodiment provides is the snow scenes figure at each sight spot.Compare, see Fig. 7, in prior art, when search word 71 is same " sunrise on Taishan Mountains ", the unified figure of recommendation results 72 employing on right side, can not associate with the sunrise of search intention.
Again such as, see Fig. 8, user initiates search at night, and the search word 81 of input is " tourism of Beijing ", and at this moment during right side recommendation sight spot, the recommendation results 82 that the present embodiment provides is the night scene figure at each sight spot.Compare, see Fig. 9, in prior art, when search word 91 is same " tourism of Beijing ", the unified figure that the recommendation results 92 on right side adopts, can not environmentally hazardous with current night time.
Dimension three, adapts to the figure of the history dimension such as age or stage.
Such as, see Figure 10, when the search word 101 of user's input is " Zhou Enlai at an early age ", at this moment during other personages of right side recommendation, the recommendation results 102 that the present embodiment provides is photos at an early age of each related person.Compare, see Figure 11, in prior art, when search word 111 is same " Zhou Enlai at an early age ", the unified figure that the recommendation results 112 on right side adopts, can not with need to check that the search intention of personage's photo at an early age associates.
In the present embodiment, by obtaining the recommendation results corresponding with search word according to current search sight, the adaptive recommendation results of situationization can be obtained, realize dynamic figure, user interest is avoided to reduce, promote Consumer's Experience, and due to recommendation results relevant to current search sight, can by recommend with search for associate.The figure of each entity, all can according to the search word (query) of user's input, or the search intention according to user or the search environment according to user, and self-adaptation is selected.Thus make figure and the query that user inputs or search intention or search environment relevant, enhancing recommend intelligent while, user also can be made to perceive associating between content recommendation with its search need, thus obtain better search experience.The situated self-adaptation of figure, greatly can promote user under different sight to the strong substitution sense of right side content recommendation and lasting feeling of freshness.After making user see right side content recommendation, a kind of familiarity feeling matched with user search environment and search intention can be produced, obtain search sensation more on the spot in person.
Figure 12 is the structural representation of the information recommending apparatus that another embodiment of the present invention proposes, and this device can be arranged in search engine, and this device 120 comprises: receiver module 121, acquisition module 122 and display module 123.
Receiver module 121, for receiving the search word of user's input;
Receiver module can receive the search word that user inputs in search column.
Acquisition module 122, for determining current search sight, and obtains the recommendation results corresponding with described search word according to described current search sight;
Receiver module is after receiving search word, and acquisition module can obtain the Search Results corresponding with search word, and in addition, owing to usually can show recommendation results on the right side of search results pages, therefore, search engine can also obtain the recommendation results corresponding with search word.
In prior art, only relevant with search word when obtaining recommendation results, comprise figure for recommendation results, corresponding same entity adopts unified figure, such as, when recommendation results comprises same star, no matter current search condition, this same star adopts unified figure.Because single entity adopts identical figure, figure can not dynamically change, and therefore, figure of the prior art belongs to static figure.
And in the present embodiment, recommendation results is not only relevant with search word, the search sight also with current is relevant, and when searching for sight and changing, the figure of same entity also changes thereupon, thus realizes dynamic figure.
Can show different figures in different situations to realize single entities, see Figure 13, in another embodiment, this information recommending apparatus also comprises:
Configuration module 124, for the same recommendation results of correspondence, pre-configured multiple different display form.
Optionally, described recommendation results comprises: word segment and Picture section, described configuration module 124 specifically for: be the pre-configured multiple different Picture section of same word segment.
Such as, corresponding same star, can the stage photo of this star pre-configured in different movie and television play.
Described acquisition module 122, for determining current search sight, comprising:
According to described search word, the search intention that described user is current, one or more in the search environment at the described current place of user, determines current search sight.
Wherein, search word is that user inputs, and the current search intention of user can carry out semantic analysis to the search word of user's input and obtain, the search environment such as user current residing time at the current place of user or season etc.
By obtaining the recommendation results corresponding with search word according to search sight, because recommendation results is relevant to search sight, thus realizing the adaptive recommendation results of situationization, will recommend to associate with search.
Optionally, the dimension that described search sight has comprises at least one item in following item:
Stage photo information, temporal information, spatial information, historical stage information.Certainly, be understandable that, the dimension of search sight is not limited to above-mentioned dimension, can also comprise other dimensions.
Display module 123, for showing described recommendation results.
After obtaining the recommendation results corresponding with search word according to current search sight, can show on the right side of search results pages.
Concrete dimension below in conjunction with search sight is described.
Dimension one, the stage photo figure under role's sight is played in adaptation.
Such as, see Fig. 3, when the search word 31 of user's input is " military fawn ma's legend ", right side recommend related person time, the recommendation results 32 that the present embodiment provides is personage's stage photo figures, realizes associating of content recommendation and search word.Compare, see Fig. 4, in prior art, when search word 41 is same " military charming ma's legend ", the unified figure of recommendation results 42 employing on right side, can not associate with search word " military charming ma's legend ".
Dimension two, adapts to the figure of dimension search time.
Search time can be day and night, or season etc.
Temporal information can obtain from search word itself, or temporal information is the time that user initiates to search for.
Such as, see Fig. 5, when the search word 51 of user's input is " sunrise on Taishan Mountain ", due to user wish to see are mostly pictures of sunrise scene, when at this moment other sight spots are recommended on right side, the recommendation results 52 that the present embodiment provides is publishing picture day of each sight spot.Again such as, see Fig. 6, when the search word 61 of user's input is " Mount Huang snow scenes ", due to user wish to see are mostly pictures of snow scenes in winter, when at this moment other sight spots are recommended on right side, the recommendation results 62 that the present embodiment provides is the snow scenes figure at each sight spot.Compare, see Fig. 7, in prior art, when search word 71 is same " sunrise on Taishan Mountains ", the unified figure of recommendation results 72 employing on right side, can not associate with the sunrise of search intention.
Again such as, see Fig. 8, user initiates search at night, and the search word 81 of input is " tourism of Beijing ", and at this moment during right side recommendation sight spot, the recommendation results 82 that the present embodiment provides is the night scene figure at each sight spot.Compare, see Fig. 9, in prior art, when search word 91 is same " tourism of Beijing ", the unified figure that the recommendation results 92 on right side adopts, can not environmentally hazardous with current night time.
Dimension three, adapts to the figure of the history dimension such as age or stage.
Such as, see Figure 10, when the search word 101 of user's input is " Lu xun at an early age ", at this moment during other personages of right side recommendation, the recommendation results 102 that the present embodiment provides is photos at an early age of each related person.Compare, see Figure 11, in prior art, when search word 111 is same " Lu xuns at an early age ", the unified figure that the recommendation results 112 on right side adopts, can not with need to check that the search intention of personage's photo at an early age associates.
In the present embodiment, by obtaining the recommendation results corresponding with search word according to current search sight, the adaptive recommendation results of situationization can be obtained, realize dynamic figure, user interest is avoided to reduce, promote Consumer's Experience, and due to recommendation results relevant to current search sight, can by recommend with search for associate.The figure of each entity, all can according to the search word (query) of user's input, or the search intention according to user or the search environment according to user, and self-adaptation is selected.Thus make figure and the query that user inputs or search intention or search environment relevant, enhancing recommend intelligent while, user also can be made to perceive associating between content recommendation with its search need, thus obtain better search experience.The situated self-adaptation of figure, greatly can promote user under different sight to the strong substitution sense of right side content recommendation and lasting feeling of freshness.After making user see right side content recommendation, a kind of familiarity feeling matched with user search environment and search intention can be produced, obtain search sensation more on the spot in person.
It should be noted that, in describing the invention, term " first ", " second " etc. only for describing object, and can not be interpreted as instruction or hint relative importance.In addition, in describing the invention, except as otherwise noted, the implication of " multiple " is two or more.
Describe and can be understood in process flow diagram or in this any process otherwise described or method, represent and comprise one or more for realizing the module of the code of the executable instruction of the step of specific logical function or process, fragment or part, and the scope of the preferred embodiment of the present invention comprises other realization, wherein can not according to order that is shown or that discuss, comprise according to involved function by the mode while of basic or by contrary order, carry out n-back test, this should understand by embodiments of the invention person of ordinary skill in the field.
Should be appreciated that each several part of the present invention can realize with hardware, software, firmware or their combination.In the above-described embodiment, multiple step or method can with to store in memory and the software performed by suitable instruction execution system or firmware realize.Such as, if realized with hardware, the same in another embodiment, can realize by any one in following technology well known in the art or their combination: the discrete logic with the logic gates for realizing logic function to data-signal, there is the special IC of suitable combinational logic gate circuit, programmable gate array (PGA), field programmable gate array (FPGA) etc.
Those skilled in the art are appreciated that realizing all or part of step that above-described embodiment method carries is that the hardware that can carry out instruction relevant by program completes, described program can be stored in a kind of computer-readable recording medium, this program perform time, step comprising embodiment of the method one or a combination set of.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing module, also can be that the independent physics of unit exists, also can be integrated in a module by two or more unit.Above-mentioned integrated module both can adopt the form of hardware to realize, and the form of software function module also can be adopted to realize.If described integrated module using the form of software function module realize and as independently production marketing or use time, also can be stored in a computer read/write memory medium.
The above-mentioned storage medium mentioned can be ROM (read-only memory), disk or CD etc.
In the description of this instructions, specific features, structure, material or feature that the description of reference term " embodiment ", " some embodiments ", " example ", " concrete example " or " some examples " etc. means to describe in conjunction with this embodiment or example are contained at least one embodiment of the present invention or example.In this manual, identical embodiment or example are not necessarily referred to the schematic representation of above-mentioned term.And the specific features of description, structure, material or feature can combine in an appropriate manner in any one or more embodiment or example.
Although illustrate and describe embodiments of the invention above, be understandable that, above-described embodiment is exemplary, can not be interpreted as limitation of the present invention, and those of ordinary skill in the art can change above-described embodiment within the scope of the invention, revises, replace and modification.
Claims (10)
1. an information recommendation method, is characterized in that, comprising:
Receive the search word of user's input;
Determine current search sight, and obtain the recommendation results corresponding with described search word according to described current search sight;
Show described recommendation results.
2. method according to claim 1, is characterized in that, also comprises:
Corresponding same recommendation results, pre-configured multiple different display form.
3. method according to claim 2, is characterized in that, described recommendation results comprises: word segment and Picture section, the same recommendation results of described correspondence, and pre-configured multiple different display form, comprising:
For the pre-configured multiple different Picture section of same word segment.
4. method according to claim 1, is characterized in that, describedly determines current search sight, comprising:
According to described search word, the search intention that described user is current, one or more in the search environment at the described current place of user, determines current search sight.
5. the method according to any one of claim 1-4, is characterized in that, the dimension that described search sight has comprises at least one item in following item:
Stage photo information, temporal information, spatial information, historical stage information.
6. an information recommending apparatus, is characterized in that, comprising:
Receiver module, for receiving the search word of user's input;
Acquisition module, for determining current search sight, and obtains the recommendation results corresponding with described search word according to described current search sight;
Display module, for showing described recommendation results.
7. device according to claim 6, is characterized in that, also comprises:
Configuration module, for the same recommendation results of correspondence, pre-configured multiple different display form.
8. device according to claim 7, is characterized in that, described recommendation results comprises: word segment and Picture section, described configuration module specifically for:
For the pre-configured multiple different Picture section of same word segment.
9. device according to claim 6, is characterized in that, described acquisition module, for determining current search sight, comprising:
According to described search word, the search intention that described user is current, one or more in the search environment at the described current place of user, determines current search sight.
10. the device according to any one of claim 6-9, is characterized in that, the dimension that described search sight has comprises at least one item in following item:
Stage photo information, temporal information, spatial information, historical stage information.
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Application publication date: 20150916 |