CN103781023A - Information pushing method and system - Google Patents

Information pushing method and system Download PDF

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Publication number
CN103781023A
CN103781023A CN201410058145.7A CN201410058145A CN103781023A CN 103781023 A CN103781023 A CN 103781023A CN 201410058145 A CN201410058145 A CN 201410058145A CN 103781023 A CN103781023 A CN 103781023A
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information
mobile terminal
signal
wireless signal
positional information
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CN201410058145.7A
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李松生
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Individual
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Abstract

The invention discloses an information pushing method and system. The information pushing method comprises: A, a mobile terminal collects at least two wireless signals in real time and sends the collected wireless signals to a server; B, the server determines position information of the mobile terminal in real time according to the received wireless signals, searches for the popularization information corresponding to the position information of the mobile terminal according to a plurality of pieces of the pre-stored position information and the popularization information corresponding to each piece of the pre-stored position information, and sends the searched popularization information to the mobile terminal; C, the mobile terminal displays the popularization information. The invention further provides an information pushing system. According to the technical scheme, the cost is low, the environment is protected, and position recognition service within a small range can be provided.

Description

A kind of information-pushing method and system
Technical field
The present invention relates to mobile Internet field, relate in particular to a kind of information-pushing method and system.
Background technology
No matter government or commercial undertaking at present, when they publicize or when business activity, with the most use is various placards and billboard, the also very not environmental protection of this traditional approach cost height.Certainly, also have some to use short message service, but the minimum position recognition unit of short message service is community, its scope radius is take kilometer as the order of magnitude, so it cannot provide the service of location recognition among a small circle.
Summary of the invention
The technical problem to be solved in the present invention is, above-mentioned cost for prior art is high, not environmental protection and the defect of location recognition service among a small circle cannot be provided, a kind of information-pushing method and system are provided, and cost is low, environmental protection and the service of location recognition among a small circle can be provided.
The technical solution adopted for the present invention to solve the technical problems is: construct a kind of information-pushing method, comprising:
A. mobile terminal is collected at least two wireless signals in real time, and collected wireless signal is sent to server;
B. server is determined the positional information of mobile terminal in real time according to received wireless signal, and according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of described mobile terminal, and found promotion message is pushed to mobile terminal;
C. mobile terminal shows described promotion message.
In information-pushing method of the present invention, in described step B, describedly determine according to received wireless signal that in real time the step of positional information of mobile terminal comprises:
According to the positional information of pre-stored multiple WAP (wireless access point), search the positional information of the received corresponding WAP (wireless access point) of wireless signal;
Calculate the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
In information-pushing method of the present invention, described wireless signal is WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB signal or infrared signal.
In information-pushing method of the present invention, in described step B, server, before determining the positional information of mobile terminal in real time according to received wireless signal, also comprises:
Server is determined movement tendency according to the strength information of the wireless signal receiving in Preset Time.
In information-pushing method of the present invention, server is determined movement tendency according to the strength information of the wireless signal receiving in pre-stored cartographic information and Preset Time.
The present invention also constructs a kind of information transmission system, comprises server and multiple mobile terminal, and described mobile terminal comprises collects module and display module, and described server comprises position determination module, information determination module, pushing module, wherein,
Described collection module, for collecting in real time at least two wireless signals, and is sent to server by collected wireless signal;
Described position determination module, for determining in real time the positional information of mobile terminal according to received wireless signal;
Described information determination module, for according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of described mobile terminal;
Described pushing module, for pushing to mobile terminal by found promotion message;
Described display module, for showing described promotion message.
In information transmission system of the present invention, described position determination module comprises:
Search unit, for according to the positional information of pre-stored multiple WAP (wireless access point), search the positional information of the received corresponding WAP (wireless access point) of wireless signal;
Computing unit, for calculating the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
In information transmission system of the present invention, described wireless signal is WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB signal or infrared signal.
In information transmission system of the present invention, described server also comprises:
Trend determination module, for determining movement tendency according to the strength information of the wireless signal receiving in Preset Time.
In information transmission system of the present invention, trend determination module is determined movement tendency according to the strength information of the wireless signal receiving in pre-stored cartographic information and Preset Time.
Implement technical scheme of the present invention, compare traditional placard and color spray advertisement, have following advantage: one, environmental protection and be applicable to following developing direction more, because printed matter is finally abandoned, and software can constantly be evolved; Two, cost is lower, and software is can primary development, and many clients use; Three, more flexible, printed matter is disposable, and it cannot reuse, and the promotional content of this method can reuse; Four, can identify position among a small circle pushed information targetedly.
Accompanying drawing explanation
Below in conjunction with drawings and Examples, the invention will be further described, in accompanying drawing:
Fig. 1 is the flow chart of information-pushing method embodiment mono-of the present invention;
Fig. 2 is the part flow chart of step B in Fig. 1;
Fig. 3 is the logic diagram of information transmission system embodiment mono-of the present invention.
Embodiment
In view of current mobile terminal has been a kind of trend, various smart mobile phones, panel computer are very popular, the present invention installs the simple software that detects in day by day universal mobile terminal, this software can constantly be collected the wireless signal that can help location as much as possible, and sends to server end.In addition, should be in advance in specific region (as market) design and dispose multiple WAP (wireless access point), and in the database of server end, store the positional information of this WAP (wireless access point), and store multiple positional informations corresponding promotion message respectively, for example, advertising message, Weather information, transport information.
Fig. 1 is the flow chart of information-pushing method embodiment mono-of the present invention, and this information-pushing method comprises:
A. mobile terminal is collected at least two wireless signals in real time, and collected wireless signal is sent to server, this wireless signal can be WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB(Ultra-Wideband, ultra broadband) signal or infrared signal.In this step, take WIFI signal as example, mobile terminal is provided with WIFI and detects software, can constantly collect the WIFI signal that WIFI focus as much as possible is sent out, to use the strength information of these WIFI signals to help location;
B. server is determined the positional information of mobile terminal in real time according to received wireless signal, and according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of described mobile terminal, and found promotion message is pushed to mobile terminal;
C. mobile terminal shows described promotion message.
Preferably, in conjunction with Fig. 2, in step B, determine in real time that according to received wireless signal the step of the positional information of mobile terminal can specifically comprise:
B1. according to the positional information of pre-stored multiple WAP (wireless access point), search the positional information of the received corresponding WAP (wireless access point) of wireless signal;
B2. calculate the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
In addition, the strength information of wireless signal is subject to environmental interference factor more responsive, and the change of the intensity of wireless signal has been taken environmental factor into account, because the residing environment of the measurement result of continuous time is similar, so, before determining the positional information of mobile terminal in real time according to received wireless signal, also comprise:
Server is determined movement tendency according to the strength information of received wireless signal, preferably, determines movement tendency according to pre-stored cartographic information and the strength information of the wireless signal receiving.For example, the mobile terminal relatively signal strength signal intensity of certain access point improves, and terminal is close to access point in other words.
In an example, server receives the strength information of all WIFI signals of collecting that mobile terminal sends, it first judges whether this mobile terminal had been sent out recently WIFI signal and determined position, if, the signal that it just receives more specifically and the signal receiving last time, judge the movement tendency of terminal according to the difference of signal, mobile terminal is from the change of distance of certain access point.If certain access point signals strength increase, shows that mobile terminal is close to access point, vice versa.In this process, have a lot of incoherent WIFI signals, terminal and server can filter these signals.In addition, the WIFI signal receiving for twice is not likely one to one, for the signal that had last time this not have, show that this mobile terminal has left that access point, similarly, there is no this signal having last time, showed that this mobile terminal was near a new access point.Because different access point position differences, these are all very useful positional informations.Finally determine the position of terminal according to the principle of " the minority is subordinate to the majority ".For example, if 3 WIFI signal indication mobile terminals are southeastward moving, and a WIFI signal judges that mobile terminal moves westwards, and the southeast is to being final selection.
In addition, in the time that server is received the WIFI signal of mobile terminal for the first time, it cannot utilize the Strength Changes of WIFI signal to judge the direction of motion of mobile terminal.Now, can be according to the principle of fuzzy logic, signal strength signal intensity is expressed to " far " with " closely " from-40db to-95db, and according to the less signal of principle filtered signal intensity of " the minority is subordinate to the majority ", the intensity that re-uses at least two remaining WIFI signals is determined the final position of terminal.
Fig. 3 is the logic diagram of information transmission system embodiment mono-of the present invention, this information transmission system comprises mobile terminal 10 and server 20, only shows a mobile terminal, but should understand in figure, this information transmission system can comprise multiple mobile terminals, below only describes as an example of mobile terminal 10 example.In this information transmission system, mobile terminal 10 comprises collects module 11 and display module 12, and server 20 comprises position determination module 21, information determination module 22 and pushing module 23.Wherein, collect module 11 for collecting in real time at least two wireless signals, and collected wireless signal is sent to server 20, this wireless signal for example can be WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB signal or infrared signal.Position determination module 21 is for determining in real time the positional information of mobile terminal 10 according to received wireless signal; Information determination module 22 for according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of mobile terminal 10; Pushing module 23 is for pushing to mobile terminal 10 by found promotion message.Display module 12 is for showing this promotion message.
Preferably, position determination module 21 comprises searches unit and computing unit, wherein, searches unit for according to the positional information of pre-stored multiple WAP (wireless access point), searches the positional information of the received corresponding WAP (wireless access point) of wireless signal; Computing unit is for calculating the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
Server 20 also comprises trend determination module, and this trend determination module is for determining movement tendency according to the strength information of received wireless signal.Preferably, in the time determining movement tendency, can be in conjunction with pre-stored cartographic information, like this, trend determination module is determined movement tendency according to the strength information of the wireless signal receiving in pre-stored cartographic information and Preset Time.Determining after the movement tendency of mobile terminal 10, position determination module 21 is determined the positional information of mobile terminal 10 again.
In this information-pushing method of the present invention and system, mobile terminal is more and more universal, WIFI signal (or wireless signal of other type) is ubiquitous, the WIFI signal coverage rate of telecommunications company progressively improves, large-scale commercial building group provides free WIFI, and individual also can provide WIFI with low-down cost, therefore, can make full use of existing infrastructure, user side is realized information pushing without buying new equipment.In addition, WIFI is a kind of mark of position, and user can not access WIFI, and it just scans WIFI signal, knows and has those WIFI focuses to exist.Certainly, user optionally connected enter scanned a WIFI focus.
And, this information-pushing method with traditional placard with color spray advertisement compare, have following advantage: one, environmental protection and be applicable to following developing direction more because printed matter is finally abandoned, and software can constantly be evolved; Two, cost is lower, and the prime cost of this method concentrates on software development, and software is can primary development, and many clients use, and its different editions is the operating system based on different just; Three, more flexible.Printed matter is disposable, and it cannot reuse, and the ad content of this method can real-time update, and actual what will do is exactly to upgrade corresponding database.
The foregoing is only the preferred embodiments of the present invention, be not limited to the present invention, for a person skilled in the art, the present invention can have various modifications and variations.Within the spirit and principles in the present invention all, any modification of doing, be equal to replacement, improvement etc., within all should being included in claim scope of the present invention.

Claims (10)

1. an information-pushing method, is characterized in that, comprising:
A. mobile terminal is collected at least two wireless signals in real time, and collected wireless signal is sent to server;
B. server is determined the positional information of mobile terminal in real time according to received wireless signal, and according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of described mobile terminal, and found promotion message is pushed to mobile terminal;
C. mobile terminal shows described promotion message.
2. information-pushing method according to claim 1, is characterized in that, in described step B, describedly determines according to received wireless signal that in real time the step of positional information of mobile terminal comprises:
According to the positional information of pre-stored multiple WAP (wireless access point), search the positional information of the received corresponding WAP (wireless access point) of wireless signal;
Calculate the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
3. information-pushing method according to claim 1, is characterized in that, described wireless signal is WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB signal or infrared signal.
4. information-pushing method according to claim 1, is characterized in that, in described step B, server, before determining the positional information of mobile terminal in real time according to received wireless signal, also comprises:
Server is determined movement tendency according to the strength information of the wireless signal receiving in Preset Time.
5. information-pushing method according to claim 4, is characterized in that, server is determined movement tendency according to the strength information of the wireless signal receiving in pre-stored cartographic information and Preset Time.
6. an information transmission system, comprises server and multiple mobile terminal, it is characterized in that, described mobile terminal comprises collects module and display module, and described server comprises position determination module, information determination module, pushing module, wherein,
Described collection module, for collecting in real time at least two wireless signals, and is sent to server by collected wireless signal;
Described position determination module, for determining in real time the positional information of mobile terminal according to received wireless signal;
Described information determination module, for according to pre-stored multiple positional informations and respectively corresponding promotion message search the corresponding promotion message of positional information of described mobile terminal;
Described pushing module, for pushing to mobile terminal by found promotion message;
Described display module, for showing described promotion message.
7. information transmission system according to claim 6, is characterized in that, described position determination module comprises:
Search unit, for according to the positional information of pre-stored multiple WAP (wireless access point), search the positional information of the received corresponding WAP (wireless access point) of wireless signal;
Computing unit, for calculating the positional information of mobile terminal according to the strength information of the positional information of found WAP (wireless access point) and the wireless signal that receives.
8. information transmission system according to claim 6, is characterized in that, described wireless signal is WIFI signal, RFID signal, Bluetooth signal, ZigBee signal, UWB signal or infrared signal.
9. information transmission system according to claim 6, is characterized in that, described server also comprises:
Trend determination module, for determining movement tendency according to the strength information of the wireless signal receiving in Preset Time.
10. information transmission system according to claim 9, is characterized in that, trend determination module is determined movement tendency according to the strength information of the wireless signal receiving in pre-stored cartographic information and Preset Time.
CN201410058145.7A 2014-02-20 2014-02-20 Information pushing method and system Pending CN103781023A (en)

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Cited By (11)

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CN104657642A (en) * 2015-03-04 2015-05-27 北京清软时代科技有限公司 Method, device and system for identifying identity
CN105049513A (en) * 2015-07-22 2015-11-11 宁波高新区长联网络科技有限公司 New pushing system for background advertisement and customizing message
CN105430071A (en) * 2015-11-11 2016-03-23 北京麒麟合盛网络技术有限公司 Method and device for pushing information
CN105635961A (en) * 2014-12-01 2016-06-01 联想(北京)有限公司 Information processing method and electronic device
CN105763594A (en) * 2014-12-19 2016-07-13 阿里巴巴集团控股有限公司 Information push method and device
CN105975529A (en) * 2016-04-29 2016-09-28 维沃移动通信有限公司 Information processing method and mobile terminal
CN106649872A (en) * 2017-01-04 2017-05-10 李四红 Government affair information publishing method, device and system
WO2018157512A1 (en) * 2017-03-03 2018-09-07 华为技术有限公司 Method for connecting to network, mobile terminal, electronic device, and graphical user interface
CN109040967A (en) * 2017-06-12 2018-12-18 薛海珍 wireless local area network access method and device
CN109195093A (en) * 2018-08-06 2019-01-11 北京优酷科技有限公司 A kind of method for pushing and server of information
CN109640314A (en) * 2018-12-11 2019-04-16 上海连尚网络科技有限公司 Belong to processing method, equipment and the computer readable storage medium of data

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Cited By (15)

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Publication number Priority date Publication date Assignee Title
CN105635961A (en) * 2014-12-01 2016-06-01 联想(北京)有限公司 Information processing method and electronic device
CN105763594A (en) * 2014-12-19 2016-07-13 阿里巴巴集团控股有限公司 Information push method and device
CN105763594B (en) * 2014-12-19 2021-05-25 阿里巴巴集团控股有限公司 Information pushing method and device
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CN105049513A (en) * 2015-07-22 2015-11-11 宁波高新区长联网络科技有限公司 New pushing system for background advertisement and customizing message
CN105430071A (en) * 2015-11-11 2016-03-23 北京麒麟合盛网络技术有限公司 Method and device for pushing information
CN105975529A (en) * 2016-04-29 2016-09-28 维沃移动通信有限公司 Information processing method and mobile terminal
CN106649872A (en) * 2017-01-04 2017-05-10 李四红 Government affair information publishing method, device and system
WO2018157512A1 (en) * 2017-03-03 2018-09-07 华为技术有限公司 Method for connecting to network, mobile terminal, electronic device, and graphical user interface
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CN109040967A (en) * 2017-06-12 2018-12-18 薛海珍 wireless local area network access method and device
CN109195093A (en) * 2018-08-06 2019-01-11 北京优酷科技有限公司 A kind of method for pushing and server of information
CN109640314A (en) * 2018-12-11 2019-04-16 上海连尚网络科技有限公司 Belong to processing method, equipment and the computer readable storage medium of data

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