CN103731455A - Device and method for selecting content reappearance carrier - Google Patents

Device and method for selecting content reappearance carrier Download PDF

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Publication number
CN103731455A
CN103731455A CN201210388574.1A CN201210388574A CN103731455A CN 103731455 A CN103731455 A CN 103731455A CN 201210388574 A CN201210388574 A CN 201210388574A CN 103731455 A CN103731455 A CN 103731455A
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selection
information
module
content playback
client
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CN103731455B (en
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徐晓光
傅颖然
马晓伟
袁燊星
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Tencent Technology Beijing Co Ltd
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Tencent Technology Beijing Co Ltd
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Abstract

The invention discloses a device for selecting a content reappearance carrier. The device comprises a storage module, a condition setting module, a communication module and a selection module, wherein the storage module is used for storing content reappearance carrier information; the condition setting module is used for setting selection condition information relevant to the content reappearance carrier information; the communication module is used for having communication with a client of a user and acquiring selection operations carried out by the user through the client; the selection module is used for selecting the content reappearance carrier according to the selection operations and the selection condition information. The invention further discloses a method for selecting the content reappearance carrier. With the device and method for selecting the content reappearance carrier, online selection can be achieved, the user can participate in selection of the content reappearance carrier conveniently, the receiver for selection of the content reappearance carrier is expanded, and thus the value of the content reappearance carrier is promoted.

Description

Realize the device and method that content playback carrier is selected
[technical field]
The present invention relates to content playback carrier and select field, particularly a kind of device and method of realizing the selection of content playback carrier.
[background technology]
At present, website or client software generally all have content playback carrier, here, content playback carrier can be: the banner (Banner) that is fixed on some positions on webpage, the pop-up window of website, the fixed display area in the user interface of client software, etc.The content that will show (reproduction) on website or client software is generally provided by client (user).And in the present circumstance, for the selection of content playback carrier, be generally online lower realization.
Although the content playback carrier selection mode of this online lower realization is feasible, has the following disadvantages:
Select participant in person to the place of holding selection, could participate in selection, the people who participates in selection owing to having a mind may be distributed in different places, consider the restriction of ground domain space, the people that the participation that partly has a mind is selected can not show up, the selection that makes content playback carrier towards audient limited, thereby can not give full play to the value of content playback carrier.
Therefore, be necessary to propose a kind of new technical scheme, to solve the problems of the technologies described above.
[summary of the invention]
One object of the present invention is to provide a kind of device that content playback carrier is selected of realizing, it can realize on-line selection, facilitate user to participate in the selection of content playback carrier, expanded the audient of the selection of content playback carrier, thereby promote the value of content playback carrier.
For addressing the above problem, the invention provides a kind of device that content playback carrier is selected of realizing, comprising: memory module, for storing content playback carrier information; Condition setting module, for arranging the alternative condition information relevant to described content playback carrier information; Communication module, communicates and obtains for the client with user the selection that user undertakies by described client and operate; Select module, for realize the selection of described content playback carrier according to described selection operation and described alternative condition information.
Above-mentioned, realize in the device that content playback carrier selects, described device also comprises: reference time generation module, sends the described reference time for the generating reference time and to described condition setting module; Described condition setting module is also for according to the described reference time, select time information being set, and for send described select time information to described communication module.
Above-mentioned, realize in the device that content playback carrier selects, described communication module comprises: operation acquisition module, for obtaining the described selection operation that user undertakies by described client and sending feedback information to described client; Time announcement module, for obtaining described select time information and sending described select time information to described client.
Above-mentioned, realize in the device that content playback carrier selects, described device also comprises: monitoring module, and for according to described select time information, described selection operation being monitored, and for send control command when select time finishes; Described selection module comprises: operational administrative module, manages for the described selection information to described selection operational correspondence; And result-generation module, for when receiving described control command according to described selection Information generation selection result; Described communication module also comprises: result notification module, and for sending described selection result to described client.
Above-mentioned, realize in the device that content playback carrier selects, described operational administrative module is also for judging whether described selection operation meets described alternative condition information, and for the selection information with described selection operational correspondence being screened in the situation that described selection operator closes described alternative condition information; Described result-generation module is the selection Information generation selection result for screening according to process also.
Another object of the present invention is to provide a kind of method that content playback carrier is selected that realizes, it can realize on-line selection, facilitate user to participate in the selection of content playback carrier, expanded the audient of the selection of content playback carrier, thereby promote the value of content playback carrier.
For addressing the above problem, the invention provides a kind of method that content playback carrier is selected that realizes, said method comprising the steps of: storage content playback carrier information; The alternative condition information relevant to described content playback carrier information is set; Communicating and obtain with user's client the selection that user undertakies by described client operates; According to described selection operation and described alternative condition information, realize the selection of described content playback carrier.
Above-mentioned, realize in the method that content playback carrier selects, described method is further comprising the steps of: the generating reference time; Select time information is set according to the described reference time.
Above-mentioned, realize in the method that content playback carrier selects, described method is further comprising the steps of: obtain the described selection operation that user undertakies by described client and send feedback information to described client; To described client, send described select time information.
Above-mentioned, realize in the method that content playback carrier selects, described method is further comprising the steps of: according to described select time information, described selection operation is monitored, and sent control command when select time finishes; Described selection information to described selection operational correspondence manages; When receiving described control command according to described selection Information generation selection result; To described client, send described selection result.
Above-mentioned, realize in the method that content playback carrier selects, described method is further comprising the steps of: judge that whether described selection operation meets described alternative condition information, screens the selection information with described selection operational correspondence in the situation that described selection operator closes described alternative condition information; According to the selection Information generation selection result through screening.
With respect to prior art, the present invention can realize the on-line selection of content playback carrier, reason be by with client communication, the present invention can provide to user the information of alternative content playback carrier, and then realize the selection of content playback carrier for user, like this, user needn't be for chosen content expression vector and getting together again, facilitate user to participate in the selection of content playback carrier, owing to being the selection that user realizes content playback carrier by network, therefore expand the audient of the selection of content playback carrier, thereby promoted the value of content playback carrier.In addition, the present invention also can provide for client's agent on line and select to serve.
For foregoing of the present invention can be become apparent, preferred embodiment cited below particularly, and coordinate appended graphicly, be described in detail below:
[accompanying drawing explanation]
Fig. 1 is the block diagram of realizing the device of content playback carrier selection of the present invention;
Fig. 2 is the block diagram of realizing the communication module of the device that content playback carrier selects in Fig. 1;
Fig. 3 is the block diagram of realizing the selection module of the device that content playback carrier selects in Fig. 1;
Fig. 4 and Fig. 5 are the flow chart of realizing the method for content playback carrier selection of the present invention.
[embodiment]
The explanation of following embodiment is graphic with reference to what add, can be in order to the specific embodiment of implementing in order to illustration the present invention.
The device of realizing the selection of content playback carrier of the present invention comprises memory module 101, condition setting module 103, communication module 105 and selects module 106.Wherein, memory module 101 is for storing content playback carrier information, content playback carrier information can comprise for the carrier of reproducing content and the information of mode, comprise the position of content playback, the frequency of the time of content playback, content playback, area of content playback etc.Condition setting module 103 for example, for arranging the alternative condition information relevant to content playback carrier information: select participant and, select agent, bid lower limit, time started, end time etc.Communication module 105 communicates and obtains for the client with user the selection that user (client or its agent) undertakies by client and operates.Select module 106 for according to selecting operation and alternative condition information to realize the selection of content playback carrier.
With reference to figure 1, Fig. 2 and Fig. 3, Fig. 1 is the block diagram of realizing the device of content playback carrier selection of the present invention, and Fig. 2 and Fig. 3 are respectively the communication module 105 of the device of realizing the selection of content playback carrier in Fig. 1 and select the block diagram of module 106.As a preferred embodiment, the device of realizing the selection of content playback carrier of the present invention comprises condition setting module 103, memory module 101, reference time generation module 102, monitoring module 104, communication module 105 and selects module 106.Wherein, communication module 105 comprises time announcement module 1051, operation acquisition module 1052 and result notification module 1053.Select module 106 to comprise operational administrative module 1061 and result-generation module 1062.Condition setting module 103 is electrically connected with reference time generation module 102, memory module 101, communication module 105 and monitoring module 104, and condition setting module 103 is electrically connected with the time announcement module 1051 in communication module 105.Monitoring module 104 is with reference time generation module 102, condition setting module 102, communication module 105 and select module 106 to be electrically connected, and monitoring module 104 is electrically connected with time announcement module 1051 and operation acquisition module 1052 in communication module 105.Select module 106 to be also electrically connected with communication module 105, select module 106 and the result notification module 1053 in communication module 105 to be electrically connected.Select the operational administrative module 1061 in module 106 to be electrically connected with monitoring module 104; Result-generation module 1062 is electrically connected with the result notification module 1053 in communication module 105.
Memory module 101 is for storing content playback carrier information.Reference time generation module 102 sends the reference time for the generating reference time and to condition setting module 103, and in selection course, this reference time is as the standard time.Condition setting module 103 is for arranging the alternative condition information relevant to content playback carrier information, in addition, condition setting module 103 is also for arranging select time information according to this reference time, and sending this select time information for the time announcement module 1051 to communication module 105, this select time information comprises selects time started, selection end time etc.Communication module 105 is linked in the Internet, for communicating and obtain with user's client (not shown) the selection that user undertakies by client, operate, particularly, time announcement module 1051 in communication module 105 is for obtaining select time information and sending select time information to client, make user in the process of selection of carrying out content playback carrier by client, the time of user's client and the time synchronized of device of the present invention, or, user's client shows the time of device of the present invention, like this, it is standard that user just can be take the reference time that this reference time generation module generated, by client, select operation, reduced the dispute producing because of time disunity, in addition, the operation acquisition module 1052 in communication module 105 is for the selection operation of obtaining user and being undertaken by client and send feedback information to client, and this feedback information comprises: successfully whether this selections operation.Monitoring module 104 for according to select time information to selecting operation to monitor, and for send control command when select time finishes, like this, be conducive to guarantee that device of the present invention receives only the selection operation that user makes in effective select time.Select module 106 for according to selecting operation and alternative condition information to realize the selection of content playback carrier, particularly, operational administrative module 1061 is for managing (screening) to the selection information of selection operational correspondence, operational administrative module 1061 also selects operation whether to meet alternative condition information for judging, and in the situation that selection operator closes alternative condition information to sorting with selecting the selection information of operational correspondence; Result-generation module 1062 for when receiving control command according to selecting Information generation selection result, result-generation module 1062 is also for according to the selection Information generation selection result through sequence.Result notification module 1053 in notification module 105 is for sending selection result to client.
As an example, content playback carrier of the present invention can be advertising resource,, the mode of display advertisement and/or carrier, for example, position is fixed or unfixed advertisement position, and the selection about content playback carrier of the present invention can be for the bidding of advertising resource, auction etc.
As another example, content playback carrier of the present invention can be media information resource or information resource,, shows mode and/or the carrier of media information or information that is, for example, and pop-up window, label that position is fixing etc.
The method that realizes the selection of content playback carrier of the present invention comprises the following steps: storage content playback carrier information; The alternative condition information relevant to described content playback carrier information is set; Communicating and obtain with user's client the selection that user undertakies by described client operates; According to described selection operation and described alternative condition information, realize the selection of described content playback carrier.
With reference to figure 4 and Fig. 5, Fig. 4 and Fig. 5 are the flow chart of realizing the method for content playback carrier selection of the present invention.As a preferred embodiment, the device of realizing the selection of content playback carrier of the present invention comprises condition setting module 103, memory module 101, reference time generation module 102, monitoring module 104, communication module 105 and selects module 106, wherein, communication module 105 comprises time announcement module 1051, operation acquisition module 1052 and result notification module 1053, selects module 106 to comprise operational administrative module 1061 and result-generation module 1062.The method that realizes the selection of content playback carrier of the present invention comprises the following steps:
In step 401, memory module 101 storage content playback carrier informations.
In step 402, to step 404, the alternative condition information relevant to described content playback carrier information is set.Particularly, in step 402, the 102 generating reference times of reference time generation module also send the reference time to condition setting module 103, and in selection course, this reference time is as the standard time; In step 403, condition setting module 103 arranges the alternative condition information relevant to content playback carrier information, and this alternative condition information can comprise: select participant and select agent etc.; In step 404, condition setting module 103 arranges select time information according to the reference time, and for sending select time information to communication module 105, this select time information comprises selects time started, selection end time etc.
In step 405, to step 406, communicate and obtain with user's client the selection that user undertakies by described client and operate.In step 405, communication module 105 and user's client communicates and obtains the selection that user undertakies by client and operates, particularly, operation acquisition module 1052 obtains the selection operation that user undertakies by client and sends feedback information to client, and this feedback information comprises: whether this selections operation is successful etc.; In step 406, time announcement module 1051 is obtained select time information and is sent select time information to client, make user in the process of selection of carrying out content playback carrier by client, the time of user's client and the time synchronized of device of the present invention, or, user's client shows the time of device of the present invention, like this, it is standard that user just can be take the reference time that this reference time generation module generated, by client, select operation, reduced the dispute producing because of time disunity.
In step 407 to step 413, according to selecting operation and alternative condition information to realize the selection of content playback carrier.Particularly, in step 407, monitoring module 104 is monitored selecting to operate according to select time information, and for send control command when select time finishes, like this, be conducive to guarantee that device of the present invention receives only the selection operation that user makes in effective select time; In step 408,1061 pairs of operational administrative modules select the selection information of operational correspondence to screen.In step 409,1061 judgements of operational administrative module select operation whether to meet alternative condition information, if so, enter step 410, otherwise, turn back to step 408.In step 410, in the situation that selection operator closes alternative condition information, 1061 pairs of operational administrative modules sort with selecting the selection information of operational correspondence.In step 411, result-generation module 1062 judges whether to receive the control command that monitoring module 104 sends, and if so, enters step 412, otherwise, turn back to step 408.In step 412, the selection Information generation selection result that result-generation module 1062 sorts according to process after receiving control command.In step 413, the result notification module 1053 of communication module 105 sends selection result to client.
With respect to prior art, the present invention can realize the on-line selection of content playback carrier, reason be by with client communication, the present invention can provide to user the information of alternative content playback carrier, and then realize the selection of content playback carrier for user, like this, user needn't get together chosen content expression vector again, facilitate user to participate in the selection of content playback carrier, owing to being the selection that user realizes content playback carrier by network, therefore expand the audient of the selection of content playback carrier, thereby promoted the value of content playback carrier.In addition, because the present invention possesses reference time generation module 102, utilized 102 selections for content playback carrier of reference time generation module that the reference time is provided, and using this as the standard time, utilized the client notice select time of time announcement module 1051 to user simultaneously, therefore in whole selection course, the selection operation that each client generates is all as the criterion with this reference time, the dispute of having avoided user to cause because of time (time of user's client and the time of device of the present invention) disunity in selection course.In addition, because the present invention satisfies the requirements, module 103 is set, therefore can carries out condition restriction to individual user, indivedual content playback carrier, meanwhile, also can provide for client's agent on line and select to serve.In addition,, owing to possessing reference time generation module 102, condition setting module 103 and result notification module 1051, real-time selection and result that the present invention can control to realize user by the configuration of backstage flexibly and accurate server time are notified.
In sum; although the present invention discloses as above with preferred embodiment; but above preferred embodiment is not in order to limit the present invention; those of ordinary skill in the art; without departing from the spirit and scope of the present invention; all can do various changes and retouching, so the scope that protection scope of the present invention defines with claim is as the criterion.

Claims (10)

1. realize the device that content playback carrier is selected, it is characterized in that, comprising:
Memory module, for storing content playback carrier information;
Condition setting module, for arranging the alternative condition information relevant to described content playback carrier information;
Communication module, communicates and obtains for the client with user the selection that user undertakies by described client and operate;
Select module, for realize the selection of described content playback carrier according to described selection operation and described alternative condition information.
2. the device of realizing the selection of content playback carrier according to claim 1, is characterized in that, described device also comprises:
Reference time generation module, sends the described reference time for the generating reference time and to described condition setting module;
Described condition setting module is also for according to the described reference time, select time information being set, and for send described select time information to described communication module.
3. the device of realizing the selection of content playback carrier according to claim 2, is characterized in that, described communication module comprises:
Operation acquisition module, for obtaining the described selection operation that user undertakies by described client and sending feedback information to described client;
Time announcement module, for obtaining described select time information and sending described select time information to described client.
4. the device of realizing the selection of content playback carrier according to claim 3, is characterized in that, described device also comprises:
Monitoring module, for according to described select time information, described selection operation being monitored, and for send control command when select time finishes;
Described selection module comprises:
Operational administrative module, manages for the described selection information to described selection operational correspondence; And
Result-generation module, for when receiving described control command according to described selection Information generation selection result;
Described communication module also comprises:
Result notification module, for sending described selection result to described client.
5. according to claim 4ly realize the device that content playback carrier is selected, it is characterized in that, described operational administrative module is also for judging whether described selection operation meets described alternative condition information, and for the selection information with described selection operational correspondence being screened in the situation that described selection operator closes described alternative condition information;
Described result-generation module is the selection Information generation selection result for screening according to process also.
6. realize the method that content playback carrier is selected, it is characterized in that, said method comprising the steps of:
Storage content playback carrier information;
The alternative condition information relevant to described content playback carrier information is set;
Communicating and obtain with user's client the selection that user undertakies by described client operates;
According to described selection operation and described alternative condition information, realize the selection of described content playback carrier.
7. the method that realizes the selection of content playback carrier according to claim 6, is characterized in that, described method is further comprising the steps of:
The generating reference time;
Select time information is set according to the described reference time.
8. the method that realizes the selection of content playback carrier according to claim 7, is characterized in that, described method is further comprising the steps of:
Obtain the described selection operation that user undertakies by described client and send feedback information to described client;
To described client, send described select time information.
9. the method that realizes the selection of content playback carrier according to claim 8, is characterized in that, described method is further comprising the steps of:
According to described select time information, described selection operation is monitored, and sent control command when select time finishes;
Described selection information to described selection operational correspondence manages;
When receiving described control command according to described selection Information generation selection result;
To described client, send described selection result.
10. the method that realizes the selection of content playback carrier according to claim 9, is characterized in that, described method is further comprising the steps of:
Judge that whether described selection operation meets described alternative condition information, screens the selection information with described selection operational correspondence in the situation that described selection operator closes described alternative condition information;
According to the selection Information generation selection result through screening.
CN201210388574.1A 2012-10-12 2012-10-12 Realize that content reproduces the device and method of carrier selection Active CN103731455B (en)

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