CN103714477A - Method for improving effectiveness of advertisement forwarding conducted through internet - Google Patents
Method for improving effectiveness of advertisement forwarding conducted through internet Download PDFInfo
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- CN103714477A CN103714477A CN201410004125.1A CN201410004125A CN103714477A CN 103714477 A CN103714477 A CN 103714477A CN 201410004125 A CN201410004125 A CN 201410004125A CN 103714477 A CN103714477 A CN 103714477A
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Abstract
The invention discloses a method for improving the effectiveness of advertisement forwarding conducted through the internet. The sign-in function of users is introduced to a platform, area attributes of the platform are endowed to the platform according to actual living tracks of the users, so that only times of praise of target clients of each forwarded advertisement are counted and the accuracy of the target clients locked by a merchant is improved; whether the number of times of praise obtained by the forwarded advertisement accords with a preset condition or not is automatically judged by the platform and once the condition is met, a voucher for fulfilling a privilege of the merchant is automatically generated, the privilege is obtained by the users of the forwarded advertisement without complex operation, the experience of the users is improved, the risk that the voucher for fulfilling the privilege of the merchant is forged is reduced, and profits of the merchant are further guaranteed.
Description
Technical field
The present invention relates to a kind of raising and by internet, forward the method for the validity of advertisement.
Background technology
Friend circle releasing advertisements in social platform is current emerging marketing methods.Businessman provides various preferential promotional items in advertisement, encourages user to forward advertisement in its friend circle of social platform, and usings the point of collecting good friend's feedback and praise quantity as cashing preferential condition.Although do like this, reached the effect of publicizing widely, because the good friend of user in social platform is from all corners of the country, even if known the preferential content in advertisement, target customer that may not Shi Gai businessman.In addition, cash when preferential, user provides sectional drawing to businessman, checks good friend's point in sectional drawing praise number by businessman, just not saying user provides the operation of sectional drawing very loaded down with trivial details, more importantly sectional drawing is very easily forged, and greatly reduces specific aim and the validity of advertisement.
Summary of the invention
The object of the present invention is to provide a kind of raising by internet, to forward the method for the validity of advertisement, the zonal target customer of lockable throws in advertisement pointedly, and can automatically generate the voucher of cashing the preferential sales promotion of businessman, increase the validity of advertisement and promoted user's ease for operation and Experience Degree.
Improve a method that forwards the validity of advertisement by internet, comprise following several step:
Step 1, user login platform need carry out user's registration, in database, forms and take user account as user's uniquely identified user record;
Step 2, platform are regularly for listed user starts the function of registering, or initiatively click and start the function of registering by user, form this user's the data depositing in the user record of database of registering, these data of registering at least comprise user account number, register time and positional information, if user registers by surfing Internet with cell phone, this positional information directly obtains by gps data, if user registers by online computing, by its IP address, obtain, the positional information that this platform is registered in data according to user is given user area attribute;
Step 3, platform provide the promotional advertisement of various businessmans to select for user, and require user to forward this promotional advertisement to its friend circle, by accumulation good friend's point, praise quantity and obtain and cash the preferential voucher of businessman, this promotional advertisement is praised quantity to good friend's area attribute and point and is stipulated;
Step 4, user forward above-mentioned promotional advertisement to friend circle, once its good friend's point is praised, platform can judge good friend's area attribute, good friend's the point that only meets the area attribute of this promotional advertisement is praised and could be scored, once this scoring value reaches number of threshold values, platform automatically generates portion and cashes the preferential voucher of this businessman and return to this user account.
Adopt after technical scheme of the present invention, owing to introducing user's the function of registering in platform, in platform, the real life track according to user is endowed to its area attribute, makes each forward advertisement and only target customer's point is praised to score, improved the lock onto target client's of businessman accuracy; And whether the point that this forwarding advertisement of platform automatic decision obtains is praised quantity and is met pre-conditioned, once condition is reached automatic generation and is cashed the preferential voucher of businessman, like this, the user who forwards advertisement just can obtain preferential without the operation by loaded down with trivial details, improved user's Experience Degree, also reduced and forged the risk of cashing the preferential voucher of businessman, further ensured the interests of businessman.
Accompanying drawing explanation
Fig. 1 is workflow schematic diagram of the present invention.
Below in conjunction with the drawings and specific embodiments, the invention will be further described.
Specific embodiment
As shown in Figure 1, a kind of method that forwards the validity of advertisement by internet that improves of the present invention, comprises following several step:
Step 1, user login platform need carry out user's registration, in database, forms and take user account as user's uniquely identified user record;
Step 2, platform are regularly for listed user starts the function of registering, or initiatively click and start the function of registering by user, form this user's the data depositing in the user record of database of registering, these data of registering at least comprise user account number, register time and positional information, if user registers by surfing Internet with cell phone, this positional information directly obtains by gps data, if user registers by online computing, by its IP address, obtain, the positional information that this platform is registered in data according to user is given user area attribute;
Step 3, platform provide the promotional advertisement of various businessmans to select for user, and require user to forward this promotional advertisement to its friend circle, by accumulation good friend's point, praise quantity and obtain and cash the preferential voucher of businessman, this promotional advertisement is praised quantity to good friend's area attribute and point and is stipulated;
Step 4, user forward above-mentioned promotional advertisement to friend circle, once its good friend's point is praised, platform can judge good friend's area attribute, good friend's the point that only meets the area attribute of this promotional advertisement is praised and could be scored, once this scoring value reaches number of threshold values, platform automatically generates portion and cashes the preferential voucher of this businessman and return to this user account.
The above, it is only preferred embodiment of the present invention, not technical scope of the present invention is imposed any restrictions, therefore any trickle modification, equivalent variations and modification that every foundation technical spirit of the present invention is done above embodiment all still belong in the scope of technical solution of the present invention.
Claims (1)
1. raising forwards a method for the validity of advertisement by internet, it is characterized in that comprising following several step:
Step 1, user login platform need carry out user's registration, in database, forms and take user account as user's uniquely identified user record;
Step 2, platform are regularly for listed user starts the function of registering, or initiatively click and start the function of registering by user, form this user's the data depositing in the user record of database of registering, these data of registering at least comprise user account number, register time and positional information, if user registers by surfing Internet with cell phone, this positional information directly obtains by gps data, if user registers by online computing, by its IP address, obtain, the positional information that this platform is registered in data according to user is given user area attribute;
Step 3, platform provide the promotional advertisement of various businessmans to select for user, and require user to forward this promotional advertisement to its friend circle, by accumulation good friend's point, praise quantity and obtain and cash the preferential voucher of businessman, this promotional advertisement is praised quantity to good friend's area attribute and point and is stipulated;
Step 4, user forward above-mentioned promotional advertisement to friend circle, once its good friend's point is praised, platform can judge good friend's area attribute, good friend's the point that only meets the area attribute of this promotional advertisement is praised and could be scored, once this scoring value reaches number of threshold values, platform automatically generates portion and cashes the preferential voucher of this businessman and return to this user account.
Priority Applications (1)
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CN201410004125.1A CN103714477A (en) | 2014-01-03 | 2014-01-03 | Method for improving effectiveness of advertisement forwarding conducted through internet |
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CN201410004125.1A CN103714477A (en) | 2014-01-03 | 2014-01-03 | Method for improving effectiveness of advertisement forwarding conducted through internet |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN104580164A (en) * | 2014-12-18 | 2015-04-29 | 小米科技有限责任公司 | Business processing method and device |
CN105590233A (en) * | 2014-12-19 | 2016-05-18 | 中国银联股份有限公司 | Method and system for releasing information of commodities or service |
CN106056415A (en) * | 2016-06-25 | 2016-10-26 | 梁新仁 | Method and system for issuing network advertisement |
Citations (3)
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US20080172271A1 (en) * | 2007-01-16 | 2008-07-17 | Nhn Corporation | Method and apparatus for monitoring invalid clicks |
CN102402754A (en) * | 2010-09-09 | 2012-04-04 | 上海新大陆翼码信息科技有限公司 | Electronic system and method for assisting commercial tenants in marketing |
CN102822855A (en) * | 2010-03-23 | 2012-12-12 | 亚马逊技术股份有限公司 | User profile and geolocation for efficient transactions |
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2014
- 2014-01-03 CN CN201410004125.1A patent/CN103714477A/en active Pending
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20080172271A1 (en) * | 2007-01-16 | 2008-07-17 | Nhn Corporation | Method and apparatus for monitoring invalid clicks |
CN102822855A (en) * | 2010-03-23 | 2012-12-12 | 亚马逊技术股份有限公司 | User profile and geolocation for efficient transactions |
CN102402754A (en) * | 2010-09-09 | 2012-04-04 | 上海新大陆翼码信息科技有限公司 | Electronic system and method for assisting commercial tenants in marketing |
Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN104580164A (en) * | 2014-12-18 | 2015-04-29 | 小米科技有限责任公司 | Business processing method and device |
CN104580164B (en) * | 2014-12-18 | 2017-12-05 | 小米科技有限责任公司 | Method for processing business and device |
CN105590233A (en) * | 2014-12-19 | 2016-05-18 | 中国银联股份有限公司 | Method and system for releasing information of commodities or service |
CN106056415A (en) * | 2016-06-25 | 2016-10-26 | 梁新仁 | Method and system for issuing network advertisement |
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Application publication date: 20140409 |