CN103686371B - A kind of intelligent television service push method and system based on age bracket - Google Patents

A kind of intelligent television service push method and system based on age bracket Download PDF

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CN103686371B
CN103686371B CN201310630395.9A CN201310630395A CN103686371B CN 103686371 B CN103686371 B CN 103686371B CN 201310630395 A CN201310630395 A CN 201310630395A CN 103686371 B CN103686371 B CN 103686371B
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age bracket
age
user
application
intelligent television
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CN103686371A (en
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徐斐
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TCL Corp
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TCL Corp
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Abstract

The present invention discloses a kind of intelligent television service push method based on age bracket and system, wherein, method includes step:A, each TV station to intelligent television and the default initial age section of application and the entropy for representing initial age section confidence level;B, the viewing information of the program for watching user TV station according to initial age section and entropy are counted, and user is counted using the use information of application, the first age bracket and the second age bracket based on application that user is based on TV station are obtained respectively;C, the age bracket valuation according to belonging to the weight calculation of first age bracket and the second age bracket goes out user;The age bracket valuation that D, basis are calculated, is that user pushes or provide the service mutually fitted with its age bracket.

Description

A kind of intelligent television service push method and system based on age bracket
Technical field
The present invention relates to intelligent television field, more particularly to a kind of intelligent television service push method based on age bracket and System.
Background technology
In the prior art, rich and varied using species in Android intelligent television, type also varies, and applies It is general to have the target group of oneself, but because without limitation, all users can use various applications, some violences or limit The application of level processed can be also downloaded in intelligent television, and the TV programme of some violences or limiter stage also can be in intelligent television Upper broadcasting, these contents can cause deleterious effect to minor body and mind, although, also there is the product exclusively for children customization at present Product, but the TV of only children customization is released, and its product line is excessively single, is unsuitable for promoting, relatively costly.
Therefore, prior art has yet to be improved and developed.
The content of the invention
In view of above-mentioned the deficiencies in the prior art, it is an object of the invention to provide a kind of intelligent television clothes based on age bracket Business method for pushing and system, it is intended to solve intelligent television in the prior art and fail effectively to carry out effectively pipe to TV programme and application The problem of control.
Technical scheme is as follows:
A kind of intelligent television service push method based on age bracket, wherein, including step:
A, each TV station to intelligent television and application preset initial age section and for representing that initial age section can The entropy of reliability;
B, the viewing information of the program for watching user TV station according to initial age section and entropy are counted, with And user is counted using the use information of application, user is obtained respectively to be based on the first age bracket of TV station and be based on Second age bracket of application;
C, the age bracket valuation according to belonging to the weight calculation of first age bracket and the second age bracket goes out user;
The age bracket valuation that D, basis are calculated, is that user pushes or provide the service mutually fitted with its age bracket.
The described intelligent television service push method based on age bracket, wherein, the step B also includes:
Recognition of face is carried out to user, unique ID of user is generated according to identification information, to the viewing information of same user And use information is counted, corresponding first age bracket of the user and the second age bracket are obtained.
The described intelligent television service push method based on age bracket, wherein, in the step B, electricity is watched to user The viewing information that the program of television stations exceedes Preset Time is counted, and abandons the viewing information not less than Preset Time.
The described intelligent television service push method based on age bracket, wherein, in the step B, the second age bracket Computing formula is:
T2’=, wherein, av=| (a2-a1)/2 |;A1, a2 are difference The lower and upper limit of the initial age section of current application, e is the entropy of current application initial age section, and tms is use information Statistics number, T2 is the second age bracket of last accumulation, and T2 ' is the accumulated after the use information applied plus this Two age brackets;
The computing formula of the first age bracket is:
T1’ =, wherein, av '=| (a2 '-a1 ')/2 |;a1’、a2’ Respectively TV platform initial age section lower and upper limit, e ' be TV platform initial age section entropy, tms ' It is the statistics number of viewing information, T1 is the first age bracket of last accumulation, and T1 ' is the viewing letter plus this TV station The first age bracket accumulated after breath.
The described intelligent television service push method based on age bracket, wherein, in the step D, described services package Include:
For user pushes the program or application that are adapted with its age bracket, and for user's shielding is not fitted mutually with its age bracket The program answered or application.
The described intelligent television service push method based on age bracket, wherein, the initial age section and entropy of the application It is worth to be preset in intelligent television system, or is marked in the inventory file of application.
A kind of intelligent television service supplying system based on age bracket, wherein, including:
Presetting module, for each TV station to intelligent television and the default initial age section of application and for representing that this is first The entropy of beginning age bracket confidence level;
Statistical module, the viewing information of the program for watching user TV station according to initial age section and entropy Counted, and user is counted using the use information of application, the First Year that user is based on TV station is obtained respectively Age section and the second age bracket based on application;
Computing module, for the age belonging to going out user according to the weight calculation of first age bracket and the second age bracket Section valuation;
Pushing module, for according to the age bracket valuation for calculating, being that user is pushed or offer is mutually fitted with its age bracket Service.
The described service supplying system of the intelligent television based on age bracket, wherein, the statistical module also includes:
Recognition unit, for carrying out recognition of face to user, unique ID of user is generated according to identification information, to same use The viewing information and use information at family are counted, and obtain corresponding first age bracket of the user and the second age bracket.
The described service supplying system of the intelligent television based on age bracket, wherein, the statistical module also includes:
Screening unit, the viewing information for exceeding Preset Time for the program to user's viewing TV station is counted, and Abandon the viewing information not less than Preset Time.
The described service supplying system of the intelligent television based on age bracket, wherein, the pushing module also includes:
Push and screen unit, for pushing the program or application that are adapted with its age bracket for user, and be user Shielding and the incompatible program of its age bracket or application.
Beneficial effect:The present invention presets initial age section and entropy by advance to TV station and application, and to user Counted using the situation of intelligent television, obtain user and be based on the first age bracket of TV station and the second age based on application Section, then the weight according to TV station and application is come the age bracket belonging to obtaining user, and from the age bracket that calculates to user The service mutually fitted with its age bracket is pushed or provided, for example, pushes TV programme or the application mutually fitted with its age bracket, and Shielding is not suitable for the TV programme of its viewing or is not suitable for its application for using, or even can also be the use of some special age brackets Family, such as children, there is provided the service of customization, so as to greatly improve the experience of user.
Brief description of the drawings
Fig. 1 is a kind of flow chart of the intelligent television service push method preferred embodiment based on age bracket of the present invention.
Fig. 2 is the system block diagram that a kind of intelligent television based on age bracket of the present invention services supplying system preferred embodiment.
Specific embodiment
The present invention provides a kind of intelligent television service push method and system based on age bracket, to make mesh of the invention , technical scheme and effect it is clearer, clear and definite, the present invention is described in more detail below.It should be appreciated that described herein Specific embodiment be only used to explain the present invention, be not intended to limit the present invention.
Fig. 1 is referred to, Fig. 1 is a kind of intelligent television service push method preferred embodiment based on age bracket of the present invention Flow chart, as illustrated, it includes step:
S101, each TV station to intelligent television and application preset initial age section and for representing initial age section The entropy of confidence level;
S102, the viewing information of the program for watching user TV station according to initial age section and entropy are united Meter, and to user using application use information count, respectively obtain user be based on TV station the first age bracket with And the second age bracket based on application;
S103, the age bracket valuation according to belonging to the weight calculation of first age bracket and the second age bracket goes out user;
The age bracket valuation that S104, basis are calculated, is that user pushes or provide the service mutually fitted with its age bracket.
First, in step S101, the default initial age section of each TV station and application first to intelligent television, this is Skewed popularity based on TV station and application and set, such as HNTV, its spectators is general in the majority with teenager, for centre It is depending on children's channel, then in the majority with children, but have some comprehensive TV stations, the more difficult determination of age bracket of its spectators, so The present invention also sets an entropy to represent the confidence level of initial age section to default initial age section, such as centre Depending on children channel, its entropy may be provided at a level higher, and the TV station little for some skewed popularities, then can be by The entropy of its initial age section is arranged on a relatively low level, to reduce the influence to age estimation result.Certainly, for one It is a little to be difficult to determine that the TV station of concern age bracket trend or program be not provided with initial age section, or entropy is zero, Ensure that error occurs in age estimation.
In addition, user is after intelligent television is bought, the use of the frequency of the application on intelligent television is very high, so being based on This, the present invention also sets initial age section to application, and sets corresponding entropy according to the skewed popularity of application, and such as microblogging should With it is 15 ~ 50 years old that can set its initial age section, and entropy is set to 0.8, and for a reading educational applications, can set its initial Age bracket is 2 ~ 8 years old, and its confidence level is higher, so entropy is set to 1.In the present invention, the big I of entropy is from 0 to 1, entropy It is bigger, represent also bigger on the result influence of age estimation.
For the initial age section and entropy of TV station, it is written in intelligent television system, can be with intelligent electricity Viewing system updates and updates, also predeterminable in intelligent television system for the initial age section and entropy applied, and with intelligence Television system updates and updates, and certainly, for application, the inventory that its initial age section and entropy can also be marked at application is literary Part(Manifest.xml)In, this needs to be completed using shop or using the support of itself.If station synchronization it is excessive or Using excessive, then main flow program therein or main software are chosen.
In step s 102, the viewing information to the program of user's viewing TV station is counted, and user is used The use information of application is counted, and described viewing information includes the station synchronization of viewing and watches number of times accordingly, Described use information then includes the application that uses and corresponding access times, for example the program to user's viewing TV station or Counted respectively using the number of times of application, TV programme of viewing are then counted once, then counted once using once application, So as to obtain user to each TV station and the preference of application, and based on this, the first age bracket that user is based on TV station is calculated And the second age bracket based on application.
Belong to open product in the family due to TV, the user for watching TV is probably parent, children or old man etc. The user of various different age groups, in order to ensure counting on the viewing information and use information of same user, can be carried out to user Recognition of face, unique ID of user is generated according to identification information, and viewing information and use information to same user are counted, Obtain corresponding first age bracket of same user and the second age bracket.Can certainly be using family as an entirety, with family It is overall to program and application watch or using assessment family to program watch and application program use habit year Age section taxis.
In addition, because user when TV is watched, it is necessary to often zapping finds the TV programme of oneself wanting to see, in order to The accuracy of the viewing information that guarantee is counted on, so the program in this step to user's viewing TV station exceedes Preset Time Viewing information is counted, and abandons the viewing information not less than Preset Time, that is to say, that only user's viewing TV station saves Mesh exceedes Preset Time, such as 5 minutes, then illustrates that the viewing information effectively, not less than 5 minutes, is not then counted to it.And For the use applied, then not being used for the time is limited, because each click influences less, typically for result Need to use certain to apply, can just click on corresponding application, for it is overdue certain apply the less generation of such case, so just not Exclude such case.
After statistics obtains viewing information and use information, can be calculated based on TV station and application according to computing formula Age bracket.The computational methods of the two are identical, below by taking the computational methods of the second age bracket as an example, are described in detail:
T2’ =, wherein, av=| (a2-a1)/2 |;A1, a2 are respectively The lower and upper limit of the initial age section of current application, e is the entropy of current application initial age section, and tms is use information Statistics number, T2 is the second age bracket of last accumulation, and T2 ' is the accumulated after the use information applied plus this Two age brackets.
In above-mentioned formula, T2 is second age bracket based on application of last accumulation, if user this use certain After individual application, this use information is dissolved into the second age bracket of last accumulation, so as to be carried out more to the second age bracket Newly, in above-mentioned formula, the smaller value of tms and 99 is taken, it is meant that when the number of times of the use information for counting on is more than 99, then Only retain 99 value, and the initial age section and entropy of this application for using are run up to the second age of last accumulation Duan Zhong, because after number of times once is counted on, such as 100 times, being further added by first use information to age estimation result , directly can be dissolved into the use information in the second age bracket of nearest accumulation by influence very little.And it is less in statistics number In the case of, then need to embody the significance level of the use information for newly increasing, the initial age section of the use information that will be newly increased Proportion improve.
Similarly, the computational methods of the first age bracket are as follows:
T1’ =, wherein, av '=| (a2 '-a1 ')/2 |;a1’、a2’ Respectively TV platform initial age section lower and upper limit, e ' be TV platform initial age section entropy, tms ' It is the statistics number of viewing information, T1 is the first age bracket of last accumulation, and T1 ' is the viewing letter plus this TV station The first age bracket accumulated after breath.
In step s 103, the first age bracket based on TV station has one respectively with the second age bracket based on application Weighted value, due to the customized service of intelligent television, so in general, the data of TV are low by one compared with the data weighting of application A bit, so the weighted value of the first age bracket is more lower than the weighted value of the second age bracket, the computing formula of such as age bracket is writeable For:T=T1*0.3+T2*0.7, wherein, T1 is the first age bracket, and T2 is the second age bracket, and 0.3 is the power of the first age bracket Weight, 0.7 is the weight of the second age bracket, and T is the age bracket valuation for finally giving.This data(Including T, T1, T2)Can be stored in In intelligent television database, and all applications opening is used, application can access the age number in database by api interface According to, but in order to ensure the validity of data, the threshold values of certain number of times need to be set, and threshold values as 100 times is for example set, only watch secondary Number more than 100 times or access times more than 100 times when, age data is just opened to the outside world, otherwise is not opened to the outside world, so as not to be forbidden True age bracket valuation gives user bad experience.
In step S104, after the affiliated age bracket of user is got, many things can be done according to the age data, Can be that user pushes or provide the service mutually fitted with its age bracket, for example, user pushes the section being adapted with its age bracket Mesh or application, or user's shielding and the incompatible program of its age bracket or application.This has important in actual applications Meaning, for some specific groups, such as children, because present TV programme and application are uneven, children are not often small The heart browses to application or the program that some contain violent content or limiter stage content, can be applied or program these by the present invention Filter or mask, and for children push the program or the application that are adapted to its age bracket.For adult, then it is right to highlight Its beneficial or program that may like or application, and passive display deviates program or the application of its age bracket, so enables users to The content that enough quick obtainings need.
Additionally, in addition to user's Push Service, some more newly-installed services can be also in itself provided intelligent television, For example get after the age bracket valuation of user, the application program of intelligent television can be ranked up, by suitable its age bracket Application program be arranged in front, after unaccommodated application program is arranged in or directly do not shown, equally, can be by intelligence The TV programme of energy TV are ranked up treatment, the TV programme for being adapted to its age bracket are arranged in front, by unaccommodated TV Program lineups are rear or do not shown directly.In addition, the setting of such as security control etc can be also carried out to intelligent television, Whether the age bracket i.e. according to user opens some functions of intelligent television to set, only when age bracket meets the requirements, It is open.Certainly, service provided by the present invention is not limited to this, may have multiple types based on the service that age bracket valuation can be done Type, can also constantly update.
What deserves to be explained is, in the intelligent television service push method based on age bracket of present invention description, intelligent television System has multi-user management mode, and under the multi-user management mode, intelligent television system can be recognized and record all ages and classes User's usage record of section, and according to its age bracket of the usage record intelligent estimation, and pushed according to described age bracket different Personalized service.
In the present invention, its age is actively entered without user, but intelligent television is constantly learned according to the custom of user The age at family is commonly used, user is constantly understood, so as to provide the user some intelligent personalized services for being based on age bracket, and And, it is more long that user uses, and the prediction of its age will be more accurate, and experience also can be better.Meanwhile, calculating process of the invention Relatively easy, data processing speed is fast, and its processing procedure is locally being carried out, and can be realized quick treatment, faster be learnt user Age, and the purpose of age estimation accuracy is improved in use.
Based on the above method, the present invention also provides a kind of intelligent television service supplying system based on age bracket, such as Fig. 2 institutes Show, it includes:
Presetting module 100, for each TV station to intelligent television and the default initial age section of application and for representing The entropy of initial age section confidence level;
Statistical module 200, for the viewing according to initial age section and entropy to the program of user's viewing TV station Information is counted, and user is counted using the use information of application, and user is based on TV station the is obtained respectively One age bracket and the second age bracket based on application;
Computing module 300, belonging to going out user according to the weight calculation of first age bracket and the second age bracket Age bracket valuation;
Pushing module 400, for according to the age bracket valuation for calculating, being that user pushes or offer and its age bracket phase Suitable service.
Further, the statistical module 200 also includes:
Recognition unit, for carrying out recognition of face to user, unique ID of user is generated according to identification information, to same use The viewing information and use information at family are counted, and obtain corresponding first age bracket of the user and the second age bracket.
Further, the statistical module 200 also includes:
Screening unit, the viewing information for exceeding Preset Time for the program to user's viewing TV station is counted, and Abandon the viewing information not less than Preset Time.
Further, the pushing module 400 also includes:
Push and screen unit, for pushing the program or application that are adapted with its age bracket for user, and be user Shielding and the incompatible program of its age bracket or application.Ins and outs on above-mentioned modular unit in method above It is described in detail, therefore repeats no more.
In sum, the present invention presets initial age section and entropy by advance to TV station and application, and to user Counted using the situation of intelligent television, obtain user and be based on the first age bracket of TV station and the second age based on application Section, then the weight according to TV station and application is come the age bracket belonging to obtaining user, and from the age bracket that calculates to user The service that push is mutually fitted with its age bracket, for example, push TV programme or the application mutually fitted with its age bracket, and shielding discomfort Close the TV programme of its viewing or be not suitable for its application for using, or even can also be the user of some special age brackets, for example It is virgin, there is provided the service of customization, so as to greatly improve the experience of user.
It should be appreciated that application of the invention is not limited to above-mentioned citing, and for those of ordinary skills, can To be improved according to the above description or converted, all these modifications and variations should all belong to the guarantor of appended claims of the present invention Shield scope.

Claims (10)

1. a kind of intelligent television service push method based on age bracket, it is characterised in that including step:
A, each TV station to intelligent television and each application preset initial age section and for representing initial age section respectively The entropy of confidence level;
B, the viewing information of the program for watching user TV station according to initial age section and entropy are counted, and right User is counted using the use information of application, user is obtained respectively and is based on the first age bracket of TV station and based on application The second age bracket;
C, the age bracket valuation according to belonging to the weight calculation of first age bracket and the second age bracket goes out user;
The age bracket valuation that D, basis are calculated, is that user pushes or provide the service mutually fitted with its age bracket.
2. the intelligent television service push method based on age bracket according to claim 1, it is characterised in that the step B also includes:
Recognition of face is carried out to user, unique ID of user is generated according to identification information, viewing information to same user and made Counted with information, obtained corresponding first age bracket of same user and the second age bracket.
3. the intelligent television service push method based on age bracket according to claim 1, it is characterised in that the step In B, the program to user's viewing TV station is counted more than the viewing information of Preset Time, and is abandoned not less than Preset Time Viewing information.
4. the intelligent television service push method based on age bracket according to claim 1, it is characterised in that the step In B, the computing formula of the second age bracket is:
T2’=, wherein, av=| (a2-a1)/2 |;A1, a2 are respectively currently should The lower and upper limit of initial age section, e is the confidence level entropy of current application initial age section, and tms is use information Statistics number, T2 is the second age bracket of last accumulation, and T2 ' is the accumulated after the use information applied plus this Two age brackets;
The computing formula of the first age bracket is:
T1’ =, wherein, av '=| (a2 '-a1 ')/2 |;A1 ', a2 ' are respectively It is the lower and upper limit of the initial age section of TV platform, e ' is the confidence level entropy of TV platform initial age section, Tms ' is the statistics number of viewing information, and T1 is the first age bracket of last accumulation, and T1 ' is the sight plus this TV station See the first age bracket accumulated after information.
5. the intelligent television service push method based on age bracket according to claim 1, it is characterised in that the step In D, described service includes:
For user pushes the program or application that are adapted with its age bracket, and for user's shielding is incompatible with its age bracket Program or application.
6. the intelligent television service push method based on age bracket according to claim 1, it is characterised in that the application Initial age section and entropy to be preset in intelligent television system, or be marked in the inventory file of application.
7. a kind of intelligent television based on age bracket services supplying system, it is characterised in that including:
Presetting module, initial age section is preset and for representing this for each TV station to intelligent television and each application respectively The entropy of initial age section confidence level;
Statistical module, for being carried out to the viewing information of the program of user's viewing TV station according to initial age section and entropy Statistics, and user is counted using the use information of application, the first age bracket that user is based on TV station is obtained respectively And the second age bracket based on application;
Computing module, estimates for the age bracket belonging to going out user according to the weight calculation of first age bracket and the second age bracket Value;
Pushing module, for according to the age bracket valuation for calculating, being that user pushes or provide the clothes mutually fitted with its age bracket Business.
8. the intelligent television based on age bracket according to claim 7 services supplying system, it is characterised in that the statistics Module also includes:
Recognition unit, for carrying out recognition of face to user, unique ID of user is generated according to identification information, to same user's Viewing information and use information are counted, and obtain corresponding first age bracket of the user and the second age bracket.
9. the intelligent television based on age bracket according to claim 7 services supplying system, it is characterised in that the statistics Module also includes:
Screening unit, the viewing information for exceeding Preset Time for the program to user's viewing TV station is counted, and is abandoned Not less than the viewing information of Preset Time.
10. the intelligent television based on age bracket according to claim 7 services supplying system, it is characterised in that described to push away Sending module also includes:
Push and screen unit, for pushing the program or application that are adapted with its age bracket for user, and for user shields The program incompatible with its age bracket or application.
CN201310630395.9A 2013-12-02 2013-12-02 A kind of intelligent television service push method and system based on age bracket Active CN103686371B (en)

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