CN103686238A - Video playing detection method and video playing detection device - Google Patents

Video playing detection method and video playing detection device Download PDF

Info

Publication number
CN103686238A
CN103686238A CN201310637098.7A CN201310637098A CN103686238A CN 103686238 A CN103686238 A CN 103686238A CN 201310637098 A CN201310637098 A CN 201310637098A CN 103686238 A CN103686238 A CN 103686238A
Authority
CN
China
Prior art keywords
fragment
time interval
video
time
video playback
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CN201310637098.7A
Other languages
Chinese (zh)
Other versions
CN103686238B (en
Inventor
林斐
陈杰
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Gridsum Technology Co Ltd
Original Assignee
Beijing Gridsum Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Beijing Gridsum Technology Co Ltd filed Critical Beijing Gridsum Technology Co Ltd
Priority to CN201310637098.7A priority Critical patent/CN103686238B/en
Publication of CN103686238A publication Critical patent/CN103686238A/en
Application granted granted Critical
Publication of CN103686238B publication Critical patent/CN103686238B/en
Active legal-status Critical Current
Anticipated expiration legal-status Critical

Links

Images

Abstract

The invention discloses a video playing detection method and a video playing detection device. The method includes acquiring time range of a first segment in video; acquiring time range of a second segment in the video, wherein the second segment is a video segment which is already played in the video; comparing whether the time range of the first segment is covered by the time range of the second segment or not; if yest, determining that the first segment is already played. By the method and the device, effect of accurately making statistic analysis on video validity can be realized.

Description

Video playback detection method and device
Technical field
The present invention relates to MultiMedia Field, in particular to a kind of video playback detection method and device.
Background technology
In each advertisement video, having its key content, may be brand mark, may be product slogan or other guide.Advertiser wishes to know the exposure rate of these key contents, by how many people, is watched, and advertisement is only in this way play just and effectively play at last.
Prior art is all the same to the displaying statistics of video ads and other types advertisement, and, as long as it is just single exposure by statistics that advertisement is loaded, whether the key content that the method is indifferent to video ads was played.
In prior art, statistics exposure rate actual count whether loaded this video ads, even afterwards user what all do not see and just turned off advertisement, by statistics, be still once effectively broadcasting.Because prior art does not relate to the broadcasting statistics that advertisement loads key content afterwards, therefore cannot learn whether certain content was played.
For adding up the inaccurate problem of advertisement video validity in prior art, effective solution is not yet proposed at present.
Summary of the invention
Main purpose of the present invention is to provide a kind of video playback detection method and device, to solve, adds up the inaccurate problem of advertisement video validity in prior art.
To achieve these goals, according to an aspect of the present invention, provide a kind of video playback detection method.Video playback detection method according to the present invention comprises: the time interval that obtains the first fragment in video; Obtain the time interval of the second fragment in video, wherein, the second fragment is the video segment of having play in video; Relatively whether the time interval of the first fragment is covered by the time interval of the second fragment; And if the time interval of the second fragment covers the time interval of the first fragment, determine that the first fragment is played.
Further, relatively the time interval of the first fragment and the time interval of the second fragment comprise: a plurality of time intervals of the second fragment in recording of video playing process; Whether the time interval of more a plurality of time intervals and the first fragment has overlapping one by one; If it is overlapping that the time interval of time interval in a plurality of time intervals and the first fragment has, obtain the time interval of lap; The time interval of lap is removed from the time interval of the first fragment; And if do not have overlappingly, whether the next time interval and the first fragment time interval that continue in more a plurality of time intervals have overlapping.
Further, one by one more a plurality of time intervals and the first fragment time interval whether have overlapping after, video playback detection method also comprises: after the time interval of lap is removed from the time interval of the first fragment, judge whether the time interval of remaining the first fragment is 0; And if remaining the first fragment time interval is 0, finish the time interval of comparison the first fragment time interval and the second fragment.
Further, one by one the time interval of more a plurality of time intervals and the first fragment whether have overlapping after, video playback detection method also comprises: a plurality of time intervals that judge the second fragment whether all with the first fragment time interval comparison; And if a plurality of time interval all with the first fragment time interval comparison, finish the time interval of comparison the first fragment and the time interval of the second fragment.
Further, the time interval that obtains the second fragment in video comprises: the moment when obtaining video and starting to play; The moment when obtaining video and leaving broadcast state; And the difference in the moment of the moment of recording of video while leaving broadcast state while starting to play with video, using the time interval of difference second fragment in video.
To achieve these goals, according to a further aspect in the invention, provide a kind of video playback checkout gear.Video playback checkout gear according to the present invention comprises: the first acquiring unit, for obtaining the time interval of video the first fragment; Second acquisition unit, for obtaining the time interval of video the second fragment, wherein, the second fragment is the video segment of having play in video; Whether comparing unit, covered by the time interval of the second fragment for comparing the time interval of the first fragment; And determining unit, while covering the time interval of the first fragment for the time interval in the second fragment, determine that the first fragment is played.
Further, comparing unit comprises: logging modle, for a plurality of time intervals of the second fragment of recording of video playing process; Whether the first comparison module, have overlapping for the time interval of more a plurality of time intervals and the first fragment one by one; Acquisition module, has overlappingly for the time interval of time interval at a plurality of time intervals and the first fragment, obtain the time interval of lap; Remove module, for the time interval of lap is removed from the time interval of the first fragment; And second comparison module, if overlapping for not having, whether the next time interval and the first fragment time interval that continue in more a plurality of time intervals have overlapping.
Further, this video playback checkout gear comprises: the first judging unit, for by the time interval of lap after the time interval of the first fragment is removed, judge whether the time interval of remaining the first fragment is 0; And first end unit, for being at remaining the first fragment time interval, finish the relatively time interval of the first fragment time interval and the second fragment at 0 o'clock.
Further, video playback checkout gear comprises: the second judging unit, for at the time interval of more a plurality of time intervals and the first fragment one by one, whether have overlapping after, a plurality of time intervals that judge the second fragment whether all with the first fragment time interval comparison; And second end unit, for all relatively time, finishing the relatively time interval of the first fragment and the time interval of the second fragment with the first fragment time interval at a plurality of time intervals.
Further, second acquisition unit comprises: starting module, the moment while starting to play for obtaining video; Finish module, the moment while leaving broadcast state for obtaining video; And logging modle, the difference in the moment when moment while leaving broadcast state for recording of video starts to play with video, using the time interval of difference second fragment in video.
By the present invention, adopt the time interval that obtains the first fragment in video; Obtain the time interval of the second fragment in video, wherein, the second fragment is the video segment of having play in video; Relatively whether the time interval of the first fragment is covered by the time interval of the second fragment; And if the time interval of the second fragment covers the time interval of the first fragment, determine that the first fragment is played, solved and in prior art, added up the inaccurate problem of advertisement video validity, and then reached the effect of accurate statistics advertisement video validity.
Accompanying drawing explanation
The accompanying drawing that forms the application's a part is used to provide a further understanding of the present invention, and schematic description and description of the present invention is used for explaining the present invention, does not form inappropriate limitation of the present invention.In the accompanying drawings:
Fig. 1 is according to the flow chart of the video playback detection method of first embodiment of the invention;
Fig. 2 is according to the flow chart of the video playback detection method of second embodiment of the invention;
Fig. 3 is according to the flow chart of the video playback detection method of third embodiment of the invention;
Fig. 4 is according to the schematic diagram of the video playback checkout gear of first embodiment of the invention;
Fig. 5 is according to the schematic diagram of the video playback checkout gear of second embodiment of the invention; And
Fig. 6 is according to the schematic diagram of the video playback checkout gear of third embodiment of the invention.
Embodiment
It should be noted that, in the situation that not conflicting, embodiment and the feature in embodiment in the application can combine mutually.Describe below with reference to the accompanying drawings and in conjunction with the embodiments the present invention in detail.
In order to make those skilled in the art person understand better the present invention program, below in conjunction with the accompanying drawing in the embodiment of the present invention, technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is only the embodiment of a part of the present invention, rather than whole embodiment.Embodiment based in the present invention, those of ordinary skills, not making the every other embodiment obtaining under creative work prerequisite, should belong to the scope of protection of the invention.
The invention provides a kind of video playback detection method, this video playback detection method may operate on computer processor unit.
Fig. 1 is according to the flow chart of the video playback detection method of first embodiment of the invention.As shown in the figure, the method comprises the steps:
Step S101, obtains the time interval of the first fragment in video.In video, the time interval of the first fragment can be that the advertisement video reproduction time that advertiser is concerned about most in advertisement video is interval, that advertiser wishes the ad content that user can see most, therefore, concerning advertiser, obtaining the number of times that advertiser wishes the time interval seen by user can the viewed number of times of this advertisement video of Obtaining Accurate, thereby determines effective exposure frequency of this advertisement.
The time interval of video the first fragment can obtain from server, and this time interval can be determined by advertiser's want advertisement.For example, one section of total duration of advertisement video is 50 seconds, and wherein, the 20th second to the 40th second is that advertiser wishes that user sees most, and the time interval of the first fragment of obtaining from server is 20~40.
Step S102, obtains the time interval of the second fragment in video, and wherein, the second fragment is the video segment of having play in video.The time interval of video the second fragment can have one, also can have a plurality ofly, and the second fragment is the video segment of having play in video.In video display process, the state pausing if there is video card, user drag the situation that video progress or client are skipped this video automatically, and the time interval of the second fragment getting is a plurality of, for example, and 0~10,11~15,12~20,20~50.The time interval of the second fragment can be also one, namely at advertisement video, does not occur that card, video are by skip all or the situation of being closed by user in playing process.
The second fragment can be the whole video of the complete broadcasting of video, can be also the fragment of being play before being closed by user in video playback.
Step S103, relatively whether the time interval of the first fragment is covered by the time interval of the second fragment.In order to determine that advertiser wishes that the video of being watched by user is broadcasted, whether the time interval of the first fragment of relatively playing is covered by the time interval of the second fragment.
If the time interval of the second fragment only has one, with the whole time interval of the second fragment and the time interval of the first fragment, compare, relatively whether the whole time interval of the second fragment covers the time interval of the first fragment, the time interval that the whole time interval of the second fragment comprises the first fragment.
If it is a plurality of that the time interval of the second fragment has, a plurality of time intervals are compared with the time interval of the first fragment one by one, judge whether the time interval of a plurality of the second fragments can cover the time interval of the first fragment.
Step S104, if the time interval of the second fragment covers the time interval of the first fragment, determines that the first fragment is played.
If the time interval of the first fragment that advertiser pays close attention to is played, namely in the time interval of the second fragment, can find the time interval of the first fragment, determine that the very first time is interval played.If can not find the time interval of the first fragment in the time interval of the second fragment, determine that the very first time is interval not played.
Known by said method, by concern advertiser, expect that the time interval of the second the fragment whether time interval of the first fragment of broadcasting has been play covers, determine whether the first fragment is watched by user, and the exposure rate of adding up advertisement video with this is more accurate.
Fig. 2 is according to the flow chart of the video playback detection method of second embodiment of the invention.As shown in the figure, this video playback detection method comprises the steps:
Step S201, obtains the time interval of the first fragment in video.In video, the time interval of the first fragment can be that the advertisement video reproduction time that advertiser is concerned about most in advertisement video is interval, that advertiser wishes the ad content that user can see most, therefore, concerning advertiser, obtaining the number of times that advertiser wishes the time interval seen by user can the viewed number of times of this advertisement video of Obtaining Accurate, thereby determines effective exposure frequency of this advertisement.
The time interval of video the first fragment can obtain from server, and this time interval can be determined by advertiser's want advertisement.For example, one section of total duration of advertisement video is 50 seconds, and wherein, the 20th second to the 40th second is that advertiser wishes that user sees most, and the time interval of the first fragment of obtaining from server is 20~40.
Step S202, obtains the time interval of the second fragment in video, and wherein, the second fragment is the video segment of having play in video.The time interval of video the second fragment can have one, also can have a plurality ofly, and the second fragment is the video segment of having play in video.In video display process, the state pausing if there is video card, user drag the situation that video progress or client are skipped this video automatically, the time interval of the second fragment getting can be for a plurality of, for example, and 0~10,11~15,12~20,20~30.The time interval of the second fragment can be also one, namely at advertisement video, does not occur that card all finishes or by user, closed in playing process.
Step S203, a plurality of time intervals of the second fragment in recording of video playing process.The situation that video pauses if there is card in the second fragment process of broadcasting, may there are a plurality of time intervals in the second fragment.The second fragment starts to play the initial time be recorded as a time interval, and the moment that the second fragment is left broadcast state is recorded as the finish time of a time interval.
Step S204, whether the time interval of more a plurality of time intervals and the first fragment has overlapping one by one.Relatively whether a plurality of time intervals of record and the time interval of the first fragment have lap one by one, for example, the time interval of the first fragment is 10~20 seconds, a plurality of time intervals of the second fragment are 0~10,11~15,12~20,20~30, with the time interval of the 0~10 and first fragment, within 10~20 seconds, compare, determine that these two time intervals do not have overlapping, then with 11~15 seconds time intervals in the first fragment, within 10~20 seconds, compare, define overlapping interval 11~15 seconds.The other times interval of the second fragment can compare in this way one by one.
Step S205, overlapping if the time interval of time interval in a plurality of time interval and the first fragment has, obtain the time interval of lap.In the example of step S204, to 11~15 seconds in the time interval of the second fragment with the time interval of the first fragment 10~20 seconds relatively after, determine that lap is 11~15 seconds.
Step S206 removes the time interval of lap from the time interval of the first fragment.Connect the example of step S205, the time interval of determining lap is 11~15 seconds.The time interval of this lap is removed from the time interval of the first fragment, and the time interval of the first fragment becomes 10~11,15~20 seconds.
Step S207, if do not have overlappingly, whether the next time interval and the first fragment time interval that continue in more a plurality of time intervals have overlapping.If the time interval of the second fragment and the time of the first fragment does not relatively have lap, the next time interval in the time interval of the second fragment is compared.
For example:
The first fragment is: 11~16, and plays clip is: 0~10,11~14,12~20,20~21.
Get plays clip 1:0~10 and 11~16 and, without occuring simultaneously, after intercepting, remain critical segment 11~16
Getting plays clip 2:11~14 and 11~16 has common factor, residue critical segment 14~16 after intercepting
Getting plays clip 3:12~20 and 14~16 has common factor, and after intercepting, residue critical segment length is 0, finishes.Because residue critical segment length after finishing is 0, judgement is this time play effectively.
Particularly, one by one more a plurality of time intervals and the first fragment time interval whether have overlapping after, video playback detection method also comprises the steps:
Step S2041, after the time interval of lap is removed from the time interval of the first fragment, judges whether the time interval of remaining the first fragment is 0.The time interval of lap, after the time interval of the first fragment is removed, is judged to the length of the time interval of remaining the first fragment.For example, after the time interval of the time interval of the second fragment relatively 11~15 seconds and the first fragment 10~20 seconds, determine that lap is 11~15 seconds, the time interval of lap is removed from the time interval of the first fragment for 11~15 seconds for 10~20 seconds, the time interval of remaining the first fragment becomes 10~11,15~20 seconds, and the time interval of remaining the first fragment is not 0.
Step S2042, if remaining the first fragment time interval is 0, finishes the time interval of comparison the first fragment time interval and the second fragment.If remaining the first fragment time interval is 0, the time interval of the first fragment is played, the exposure rate that can be used for adding up advertisement video, and the time interval without comparison of the second fragment also can no longer compare so.
Further, one by one the time interval of more a plurality of time intervals and the first fragment whether have overlapping after, video playback detection method also comprises:
A plurality of time intervals that judge the second fragment whether all with the first fragment time interval comparison.For example, a plurality of time intervals of the second fragment are 0~10,11~15,12~20, the time interval of the first fragment is 25-30, a plurality of time intervals that judge one by one the second fragment whether with the time interval comparison of the first fragment, if a plurality of time intervals of determining the second fragment all with the first fragment time interval mistake relatively, no matter whether comprise the time interval of the first fragment in a plurality of time intervals of the second fragment, all no longer compare.
If a plurality of time intervals of the second fragment all relatively after, do not comprise the time interval of the first fragment time interval, determine that the advertisement video time interval that in this advertisement video, advertiser's expectation is seen by user do not seen by user.
If a plurality of time intervals all with the first fragment time interval comparison, finish the time interval of comparison the first fragment and the time interval of the second fragment.
By said method, can there are a plurality of time intervals in the second fragment, and in a plurality of time intervals of the second fragment, not have to determine that the first fragment is not played in the time interval of the first fragment, stop continuing relatively, thereby saved operation resource.
Fig. 3 is according to the flow chart of the video playback detection method of third embodiment of the invention.As shown in the figure, this video playback detection method comprises the steps, following steps can be used for obtaining the time interval of the second fragment in video:
Step S301, the moment when obtaining video and starting to play.The moment that video starts to play can be used as the initial time of the time interval of the second fragment.
Step S302, the moment when obtaining video and leaving broadcast state.It can be that video is in buffer status, error status, halted state or video closed condition that video leaves broadcast state.The moment that video leaves broadcast state can be used as the finish time of the time interval of the second fragment.
Step S303, the difference in moment when moment when recording of video leaves broadcast state starts to play with video, using the time interval of difference second fragment in video.The time interval obtaining by said method can be a time interval of the second fragment, and the other time interval in the second fragment in a plurality of time intervals also can obtain by said method.
Whether the first fragment that the video playback detection method providing by the embodiment of the present invention detects video playback is played, can also detect the played length of the first fragment, the result that detection can be obtained is sent to server, by server, calculate the validity that the first fragment is play, and, the method is to add up by the exposure rate of the first fragment, more accurate, meets the original intention of calculating video playback validity.
The embodiment of the present invention also provides a kind of video playback checkout gear.
The video playback checkout gear that the video playback detection method of the embodiment of the present invention can provide by the embodiment of the present invention is carried out, the video playback detection method that the video playback checkout gear of the embodiment of the present invention also can provide for carrying out the embodiment of the present invention.
Fig. 4 is according to the schematic diagram of the video playback checkout gear of first embodiment of the invention.As shown in the figure, this video playback checkout gear comprises the first acquiring unit 10, second acquisition unit 20, comparing unit 30 and determining unit 40.
The first acquiring unit 10 is for obtaining the time interval of video the first fragment.In video, the time interval of the first fragment can be that the advertisement video reproduction time that advertiser is concerned about most in advertisement video is interval, that advertiser wishes the ad content that user can see most, therefore, concerning advertiser, obtaining the number of times that advertiser wishes the time interval seen by user can the viewed number of times of this advertisement video of Obtaining Accurate, thereby determines effective exposure frequency of this advertisement.
The time interval of video the first fragment can obtain from server, and this time interval can be determined by advertiser's want advertisement.For example, one section of total duration of advertisement video is 50 seconds, and wherein, the 20th second to the 40th second is that advertiser wishes that user sees most, and the time interval of the first fragment of obtaining from server is 20~40.
Second acquisition unit 20 is for obtaining the time interval of video the second fragment, and wherein, the second fragment is the video segment of having play in video.The time interval of video the second fragment can have one, also can have a plurality ofly, and the second fragment is the video segment of having play in video.In video display process, the state pausing if there is video card, user drag the situation that video progress or client are skipped this video automatically, and the time interval of the second fragment getting is a plurality of, for example, and 0~10,11~15,12~20,20~50.The time interval of the second fragment can be also one, namely at advertisement video, does not occur that card all finishes, video is closed by user by skip all or in playing process.
The second fragment can be the whole video of the complete broadcasting of video, can be also the fragment of being play before being closed by user in video playback.
Whether comparing unit 30 is covered by the time interval of the second fragment for comparing the time interval of the first fragment.In order to determine that advertiser wishes that the video of being watched by user is broadcasted, whether the time interval of the first fragment of relatively playing is covered by the time interval of the second fragment.
If the time interval of the second fragment only has one, with the whole time interval of the second fragment and the time interval of the first fragment, compare, relatively whether the whole time interval of the second fragment covers the time interval of the first fragment, the time interval that the whole time interval of the second fragment comprises the first fragment.
If it is a plurality of that the time interval of the second fragment has, a plurality of time intervals are compared with the time interval of the first fragment one by one, judge whether the time interval of a plurality of the second fragments can cover the time interval of the first fragment.
When determining unit 40 covers the time interval of the first fragment for the time interval in the second fragment, determine that the first fragment is played.If the time interval of the first fragment that advertiser pays close attention to is played, namely in the time interval of the second fragment, can find the time interval of the first fragment, determine that the very first time is interval played.If can not find the time interval of the first fragment in the time interval of the second fragment, determine that the very first time is interval not played.
Known by said apparatus, by concern advertiser, expect that the time interval of the second the fragment whether time interval of the first fragment of broadcasting has been play covers, determine whether the first fragment is watched by user, and the exposure rate of adding up advertisement video with this is more accurate.
Fig. 5 is according to the schematic diagram of the video playback checkout gear of second embodiment of the invention.As shown in the figure, this video playback checkout gear comprises the first acquiring unit 10, second acquisition unit 20, comparing unit 30 and determining unit 40, wherein, comparing unit 30 comprises logging modle 301, the first comparison module 302, acquisition module 303, removes module 304 and the second comparison module 305.
Logging modle 301 is for a plurality of time intervals of the second fragment of recording of video playing process.The situation that video pauses if there is card in the second fragment process of broadcasting, may there are a plurality of time intervals in the second fragment.The second fragment starts to play the initial time be recorded as a time interval, and the moment that the second fragment is left broadcast state is recorded as the finish time of a time interval.
Whether the first comparison module 302 has overlapping for the time interval of more a plurality of time intervals and the first fragment one by one.Relatively whether a plurality of time intervals of record and the time interval of the first fragment have lap one by one, for example, the time interval of the first fragment is 10~20 seconds, a plurality of time intervals of the second fragment are 0~10,11~15,12~20,20~30, with the time interval of the 0~10 and first fragment, within 10~20 seconds, compare, determine that these two time intervals do not have overlapping, then with 11~15 seconds time intervals in the first fragment, within 10~20 seconds, compare, define overlapping interval 11~15 seconds.The other times interval of the second fragment can compare in this way one by one.
Acquisition module 303 has overlapping for the time interval of time interval at a plurality of time intervals and the first fragment, obtain the time interval of lap.In previous example, to 11~15 seconds in the time interval of the second fragment with the time interval of the first fragment 10~20 seconds relatively after, determine that lap is 11~15 seconds.
Remove module 304 for the time interval of lap is removed from the time interval of the first fragment.The time interval of this lap is removed from the time interval of the first fragment, and the time interval of the first fragment becomes 10~11,15~20 seconds.
If the second comparison module 305 is overlapping for not having, whether the next time interval and the first fragment time interval that continue in more a plurality of time intervals have overlapping.If the time interval of the second fragment and the time of the first fragment does not relatively have lap, the next time interval in the time interval of the second fragment is compared.
For example:
The first fragment is: 11~16, and plays clip is: 0~10,11~14,12~20,20~21.
Get plays clip 1:0~10 and 11~16 and, without occuring simultaneously, after intercepting, remain critical segment 11~16
Getting plays clip 2:11~14 and 11~16 has common factor, residue critical segment 14~16 after intercepting
Getting plays clip 3:12~20 and 14~16 has common factor, and after intercepting, residue critical segment length is 0, finishes.Because residue critical segment length after finishing is 0, judgement is this time play effectively.
Particularly, this video playback checkout gear also comprises the first judging unit and the first end unit.
The first judging unit is used for the time interval of lap, after the time interval of the first fragment is removed, judging whether the time interval of remaining the first fragment is 0.The time interval of lap, after the time interval of the first fragment is removed, is judged to the length of the time interval of remaining the first fragment.For example, after the time interval of the time interval of the second fragment relatively 11~15 seconds and the first fragment 10~20 seconds, determine that lap is 11~15 seconds, the time interval of lap is removed from the time interval of the first fragment for 11~15 seconds for 10~20 seconds, the time interval of remaining the first fragment becomes 10~11,15~20 seconds, and the time interval of remaining the first fragment is not 0.
The first end unit, for being at remaining the first fragment time interval, finishes to compare the time interval of the first fragment time interval and the second fragment at 0 o'clock.If remaining the first fragment time interval is 0, the time interval of the first fragment is played, the exposure rate that can be used for adding up advertisement video, and the time interval without comparison of the second fragment also can no longer compare so.
Further, this video playback checkout gear also comprises: the second judging unit and the second end unit.
The second judging unit at the time interval of more a plurality of time intervals and the first fragment one by one, whether have overlapping after, a plurality of time intervals that judge the second fragment whether all with the first fragment time interval comparison.
For example, a plurality of time intervals of the second fragment are 0~10,11~15,12~20, the time interval of the first fragment is 25-30, a plurality of time intervals that judge one by one the second fragment whether with the time interval comparison of the first fragment, if a plurality of time intervals of determining the second fragment all with the first fragment time interval mistake relatively, no matter whether comprise the time interval of the first fragment in a plurality of time intervals of the second fragment, all no longer compare.
If a plurality of time intervals of the second fragment all relatively after, do not comprise the time interval of the first fragment time interval, determine that the advertisement video time interval that in this advertisement video, advertiser's expectation is seen by user do not seen by user.
The second end unit, for when a plurality of time intervals all compare with the first fragment time interval, finishes the relatively time interval of the first fragment and the time interval of the second fragment.
By said units, can there are a plurality of time intervals in the second fragment, and in a plurality of time intervals of the second fragment, not have to determine that the first fragment is not played in the time interval of the first fragment, stop continuing relatively, thereby saved operation resource.
Fig. 6 is according to the schematic diagram of the video playback checkout gear of third embodiment of the invention.As shown in the figure, this video playback checkout gear comprises the first acquiring unit 10, second acquisition unit 20, comparing unit 30 and determining unit 40, and wherein, second acquisition unit 20 comprises starting module 201, finishes module 202 and logging modle 203.
Moment when starting module 201 starts to play for obtaining video.The moment that video starts to play can be used as the initial time of the time interval of the second fragment.
Moment when end module 202 is left broadcast state for obtaining video.It can be that video is in buffer status, error status, halted state or video closed condition that video leaves broadcast state.The moment that video leaves broadcast state can be used as the finish time of the time interval of the second fragment.
The difference in moment when moment when logging modle 203 is left broadcast state for recording of video starts to play with video, using the time interval of difference second fragment in video.
The time interval obtaining by said apparatus can be a time interval of the second fragment, and the other time interval in the second fragment in a plurality of time intervals also can obtain by said apparatus.
Whether the first fragment that the video playback checkout gear providing by the embodiment of the present invention detects video playback is played, can also detect the played length of the first fragment, the result that detection is obtained is sent to server, by server, calculate the validity that the first fragment is play, and, the method is to add up by the exposure rate of the first fragment, more accurate, meets the original intention of calculating video playback validity.
The foregoing is only the preferred embodiments of the present invention, be not limited to the present invention, for a person skilled in the art, the present invention can have various modifications and variations.Within the spirit and principles in the present invention all, any modification of doing, be equal to replacement, improvement etc., within all should being included in protection scope of the present invention.

Claims (10)

1. a video playback detection method, is characterized in that, comprising:
Obtain the time interval of the first fragment in video;
Obtain the time interval of the second fragment in described video, wherein, described the second fragment is the video segment of having play in described video;
Whether the time interval of more described the first fragment is covered by the time interval of described the second fragment; And
If the time interval of described the second fragment covers the time interval of described the first fragment, determine that described the first fragment is played.
2. video playback detection method according to claim 1, is characterized in that, the time interval of the time interval of more described the first fragment and described the second fragment comprises:
Record a plurality of time intervals of described the second fragment in described video display process;
Whether the time interval of more described a plurality of time interval and described the first fragment has overlapping one by one;
If it is overlapping that the time interval of a time interval in described a plurality of time interval and described the first fragment has, obtain the time interval of lap;
The time interval of described lap is removed from the time interval of described the first fragment; And
If do not have overlappingly, whether the next time interval and described the first fragment time interval that continue in more described a plurality of time intervals have overlapping.
3. video playback detection method according to claim 2, is characterized in that, one by one more described a plurality of time interval and described the first fragment time interval whether have overlapping after, described video playback detection method also comprises:
After the time interval of described lap is removed from the time interval of described the first fragment, judge whether the time interval of remaining described the first fragment is 0; And
If remaining described the first fragment time interval is 0, finish the time interval of more described the first fragment time interval and described the second fragment.
4. video playback detection method according to claim 2, is characterized in that, one by one the time interval of more described a plurality of time interval and described the first fragment whether have overlapping after, described video playback detection method also comprises:
The described a plurality of time intervals that judge described the second fragment whether all with described the first fragment time interval comparison; And
If described a plurality of time interval all with described the first fragment time interval comparison, finish the time interval of more described the first fragment and the time interval of described the second fragment.
5. video playback detection method according to claim 1, is characterized in that, the time interval that obtains the second fragment in described video comprises:
The moment when obtaining described video and starting to play;
The moment when obtaining described video and leaving broadcast state; And
The difference in the moment when moment when recording described video and leaving broadcast state starts to play with described video, using the time interval of described difference second fragment in described video.
6. a video playback checkout gear, is characterized in that, comprising:
The first acquiring unit, for obtaining the time interval of video the first fragment;
Second acquisition unit, for obtaining the time interval of described video the second fragment, wherein, described the second fragment is the video segment of having play in described video;
Whether comparing unit, covered by the time interval of described the second fragment for the time interval of more described the first fragment; And
Determining unit, while covering the time interval of described the first fragment for the time interval in described the second fragment, determines that described the first fragment is played.
7. video playback checkout gear according to claim 6, is characterized in that, described comparing unit comprises:
Logging modle, for recording a plurality of time intervals of described second fragment of described video display process;
Whether the first comparison module, have overlapping for the time interval of more described a plurality of time interval and described the first fragment one by one;
Acquisition module, has overlappingly for the time interval of a time interval at described a plurality of time intervals and described the first fragment, obtain the time interval of lap;
Remove module, for the time interval of described lap is removed from the time interval of described the first fragment; And
The second comparison module, if overlapping for not having, whether the next time interval and described the first fragment time interval that continue in more described a plurality of time intervals have overlapping.
8. video playback checkout gear according to claim 7, is characterized in that, described video playback checkout gear comprises:
The first judging unit, for by the time interval of described lap after the time interval of described the first fragment is removed, judge whether the time interval of remaining described the first fragment is 0; And
The first end unit, for being at remaining described the first fragment time interval, finishes the time interval of more described the first fragment time interval and described the second fragment at 0 o'clock.
9. video playback checkout gear according to claim 7, is characterized in that, described video playback checkout gear comprises:
The second judging unit, at the time interval of more described a plurality of time interval and described the first fragment one by one, whether have overlapping after, the described a plurality of time intervals that judge described the second fragment whether all with described the first fragment time interval comparison; And
The second end unit, for when described a plurality of time intervals all compare with described the first fragment time interval, finishes the time interval of more described the first fragment and the time interval of described the second fragment.
10. video playback checkout gear according to claim 6, is characterized in that, described second acquisition unit comprises:
Starting module, the moment while starting to play for obtaining described video;
Finish module, the moment while leaving broadcast state for obtaining described video; And
Logging modle, the difference in the moment when moment while leaving broadcast state for recording described video starts to play with described video, using the time interval of described difference second fragment in described video.
CN201310637098.7A 2013-12-02 2013-12-02 Video playback detection method and device Active CN103686238B (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201310637098.7A CN103686238B (en) 2013-12-02 2013-12-02 Video playback detection method and device

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201310637098.7A CN103686238B (en) 2013-12-02 2013-12-02 Video playback detection method and device

Publications (2)

Publication Number Publication Date
CN103686238A true CN103686238A (en) 2014-03-26
CN103686238B CN103686238B (en) 2017-10-27

Family

ID=50322316

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201310637098.7A Active CN103686238B (en) 2013-12-02 2013-12-02 Video playback detection method and device

Country Status (1)

Country Link
CN (1) CN103686238B (en)

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104270674A (en) * 2014-10-20 2015-01-07 北京国双科技有限公司 Video playing detection method and device
CN104394433A (en) * 2014-11-27 2015-03-04 北京国双科技有限公司 Method and device for detecting play times of multimedia file in television channel
CN104572875A (en) * 2014-12-19 2015-04-29 小米科技有限责任公司 Popularization information putting effectiveness determining method and device
CN107371047A (en) * 2017-07-31 2017-11-21 天脉聚源(北京)教育科技有限公司 The continuity check method and device of video fragment

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2004043063A1 (en) * 2002-11-02 2004-05-21 Alticast, Corporation System for surveying information of viewers on digital broadcasting
CN1825943A (en) * 2006-03-21 2006-08-30 李世平 Viewing rate data automatic acquiring and statistical system for digital TV system and method thereof
CN101483542A (en) * 2008-01-11 2009-07-15 中国科学院计算技术研究所 Multi-dimension access amount statistic method for network stream media such as audio and video
CN101896906A (en) * 2007-12-17 2010-11-24 国际商业机器公司 Based on the extraction of time slice and the robustness coupling of video finger print
CN102833622A (en) * 2012-09-19 2012-12-19 北京国双科技有限公司 Method and device for detecting video file playing times

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2004043063A1 (en) * 2002-11-02 2004-05-21 Alticast, Corporation System for surveying information of viewers on digital broadcasting
CN1825943A (en) * 2006-03-21 2006-08-30 李世平 Viewing rate data automatic acquiring and statistical system for digital TV system and method thereof
CN101896906A (en) * 2007-12-17 2010-11-24 国际商业机器公司 Based on the extraction of time slice and the robustness coupling of video finger print
CN101483542A (en) * 2008-01-11 2009-07-15 中国科学院计算技术研究所 Multi-dimension access amount statistic method for network stream media such as audio and video
CN102833622A (en) * 2012-09-19 2012-12-19 北京国双科技有限公司 Method and device for detecting video file playing times

Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104270674A (en) * 2014-10-20 2015-01-07 北京国双科技有限公司 Video playing detection method and device
US10104428B2 (en) 2014-10-20 2018-10-16 Beijing Gridsum Technology Co., Ltd. Video playing detection method and apparatus
CN104394433A (en) * 2014-11-27 2015-03-04 北京国双科技有限公司 Method and device for detecting play times of multimedia file in television channel
CN104394433B (en) * 2014-11-27 2019-04-12 北京国双科技有限公司 The method and apparatus for detecting the broadcasting time of multimedia file in television channel
CN104572875A (en) * 2014-12-19 2015-04-29 小米科技有限责任公司 Popularization information putting effectiveness determining method and device
CN104572875B (en) * 2014-12-19 2017-12-05 小米科技有限责任公司 Promotion message launches validity and determines method and device
CN107371047A (en) * 2017-07-31 2017-11-21 天脉聚源(北京)教育科技有限公司 The continuity check method and device of video fragment

Also Published As

Publication number Publication date
CN103686238B (en) 2017-10-27

Similar Documents

Publication Publication Date Title
US10945043B2 (en) Methods and apparatus to create a panel of media device users
US11431814B2 (en) Methods and apparatus to monitor media presentations
AU2020207885A1 (en) Methods and apparatus to monitor media presentations
US11087772B2 (en) Systems and methods to improve timestamp transition resolution
CN110062270B (en) Advertisement display method and device
US20130232516A1 (en) Method And Apparatus for Collection and Analysis of Real-Time Audience Feedback
JP2009118189A (en) Content viewing device, and content recommending method
CN104202668A (en) Filtering method and device for video advertisement
WO2017181597A1 (en) Method and device for video playback
CN106488256B (en) data processing method and device
CN103686238A (en) Video playing detection method and video playing detection device
US8874924B2 (en) Methods and apparatus to identify media
CN105100840A (en) Method and device for inter-cut of recommended media information
JP2010035017A (en) Information processor, information processing system, information processing method, and program
US8745650B1 (en) Content segment selection based on time-shifted content viewing
US10812873B2 (en) Identifying segment boundaries of recorded video events based on aggregated viewer measurement data
EP3151549A1 (en) A digital video recorder and a method for dynamic management of advertising content on a digital video recorder
CN110324691A (en) A kind of method of split screen display available, equipment and computer readable storage medium
AU2014250673A1 (en) Methods and apparatus to identify media

Legal Events

Date Code Title Description
PB01 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
GR01 Patent grant
GR01 Patent grant
PE01 Entry into force of the registration of the contract for pledge of patent right
PE01 Entry into force of the registration of the contract for pledge of patent right

Denomination of invention: Video playing detection method and video playing detection device

Effective date of registration: 20190531

Granted publication date: 20171027

Pledgee: Shenzhen Black Horse World Investment Consulting Co., Ltd.

Pledgor: Beijing Guoshuang Technology Co.,Ltd.

Registration number: 2019990000503

CP02 Change in the address of a patent holder
CP02 Change in the address of a patent holder

Address after: 100083 No. 401, 4th Floor, Haitai Building, 229 North Fourth Ring Road, Haidian District, Beijing

Patentee after: Beijing Guoshuang Technology Co.,Ltd.

Address before: 100086 Beijing city Haidian District Shuangyushu Area No. 76 Zhichun Road cuigongfandian 8 layer A

Patentee before: Beijing Guoshuang Technology Co.,Ltd.