CN103559618A - Network live broadcast exhibition interactive transaction platform for enterprise commodities and interactive transaction method thereof - Google Patents
Network live broadcast exhibition interactive transaction platform for enterprise commodities and interactive transaction method thereof Download PDFInfo
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Abstract
The invention discloses a network live broadcast exhibition interactive transaction platform for enterprise commodities. According to the interactive transaction platform, the real-time monitoring function of a vidicon is utilized to be combined with network transaction, transaction is carried out by means of modes of product function exhibition of the vidicon, scale exhibition of plant areas and network video face-to-face communication, purchasers and suppliers or manufacturers can learn about details of the commodities in a network live broadcast mode, conditions of fake and shoddy goods and selling seconds at best quality prices in network transaction are avoided as much as possible, complaints and disputes of network transaction are reduced, and benefits of consumers are guaranteed.
Description
Technical field
The present invention relates to a kind of interactive transaction platform, refer to especially the interactive transaction platform of the live displaying of a kind of enterprise commodity network, the invention still further relates in addition the interactive method of commerce of this transaction platform.
Background technology
In current commodity network transaction platform, the product photo that purchaser generally can only take in advance from supplier, recognize the details of commodity; The situation that some supplier takes commodity under some introductory videos in advance at most; Then purchaser and supplier utilize some Internet chat instruments inquiring situations such as price, commodity amount, preferential activities.This conventional mode of doing business and transaction platform at present exists following defect:
1. the authenticity of commodity, because PS technology is flourishing now, easily forges for commodity photo, and the situation of adulterating, mixing the spurious with the genuine cannot be avoided;
2. commodity photo is easily copied by colleague, the same product that different manufacturers produce, because the scale of manufacturer is different with research and development ability, although be same class product, but its quality is not identical with some his concrete functions, but in the transaction platform of network virtual, the commodity that may exist some illegal retailers to utilize the commodity picture of the factory that strength is strong to pack oneself are hoodwinked consumer;
3. during for electrical equipment, the machine of some demonstration performances that need to start the machine, because the restriction of picture cannot really be understood commodity and whether meets oneself requirement;
4. although some supplier takes commodity under some introductory videos in advance, but the quantity of information of introducing is few, meanwhile, whether the commodity in video are investigated with describing consistent the needing of marque in webpage, because generally do not provide the feature of the information such as marque producer when introducing.
Summary of the invention
Technical matters to be solved by this invention is: provide the live displaying of a kind of enterprise commodity network interactive transaction platform, this interaction transaction platform can make purchaser and supplier or manufacturer understand commodity details in the mode of network direct broadcasting, avoid as much as possible fake and inferior commodities in network trading, shoddy situation to occur, reduce complaint and the dispute of network trading, guarantee consumer's interests.
Another technical matters to be solved by this invention is in addition: the interactive method of commerce that above-mentioned interactive transaction platform is provided, this interaction method of commerce can facilitate the real information of the comprehensive understanding commodity of purchaser, manufacturer's situation of commodity, chooses and meets really the commodity that oneself require thereby be convenient to purchaser.
For solving the problems of the technologies described above, technical scheme of the present invention is: the interactive transaction platform of the live displaying of a kind of enterprise commodity network, comprises internet platform, commodity exhibition room, exhibition room video camera, exhibition room voice system, exhibition room main frame, plant area's video camera, plant area's main frame, conference room video camera, conference room voice system, conference room main frame; Each commodity that this internet platform comprises database, search module, order module, third-party payment system ,Yu Ge enterprise are commodity transaction display module one to one, described commodity exhibition room is corresponding one by one with each commodity or each enterprise, described exhibition room video camera and exhibition room voice system are installed in each commodity exhibition room, and exhibition room video camera is for photographing in real time to the commodity displaying in commodity exhibition room; Described exhibition room voice system is all connected with exhibition room main frame with exhibition room video camera; Described plant area video camera is installed on each production plant area of enterprise, and plant area's video camera is connected with plant area main frame; Nei， conference room, the conference room video camera that described conference room video camera is installed on each enterprise is connected with conference room main frame with conference room voice system; Described commodity transaction display module comprises and each product exhibition room outpost display operational module, plant area's real-time exhibition module and conference room control module one to one; Described exhibition room main frame and exhibition room outpost display control module connect one to one, and plant area's main frame and plant area's real-time exhibition module connect one to one, and conference room main frame and conference room control module connect one to one; Described exhibition room outpost display control module and conference room control module include video camera seat in the plane handover module, camera lens control module and voice module, and described plant area real-time exhibition module comprises video camera seat in the plane handover module, camera lens control module.
As a kind of preferred scheme, the number of described exhibition room video camera is seven, in the surrounding side walls that wherein six are arranged in exhibition room, remains on a top, the Room being installed in exhibition room.
As a kind of preferred scheme, the camera lens control module of described exhibition room outpost display control module and conference room control module includes camera lens upper and lower, left and right, furthers, zooms out control module, these camera lens upper and lower, left and right, furthers, zooms out control module and be all connected with exhibition room main frame, conference room main frame and control camera lens upper and lower, left and right, zoom action near, far away.
As a kind of preferred scheme, described exhibition room outpost display control module and conference room control module also comprise picture recording module, and this picture recording module connects with corresponding exhibition room main frame, conference room main frame.
Adopted after technique scheme, effect of the present invention is: 1. this interaction transaction platform utilizes the real-time monitoring commodity of video camera, and the commodity that purchaser observes are real-time merchandise news, and the authenticity of commodity displaying improves greatly; 2. this interaction transaction platform can carry out field network video with supplier and exchanges, and the displaying of commodity is more directly perceived, and Ke Rang supplier is according to the requirement operation displaying merchandise of oneself; Due to the picture of commodity displaying, the picture of manufacturer is all real-time, thereby this interaction transaction platform can avoid practising fraud, adulterating, and avoids supplier or manufacturer that some strength are not strong to pretend to be oneself commodity with other commodity; 4. purchaser Ke Yu supplier or manufacturer's straight-forward network are consulted price and cooperation face-to-face, thereby more omnibearing understanding supplier or manufacturer's truth for example, can allow manufacturer provide relevant proof, enterprise qualification and honor etc.; 5. purchaser utilizes direct broadcast function monitoring supplier's delivery link, and the commodity of the commodity of guaranteeing to deliver during with displaying are consistent; 6. can avoid some enterprises that practise fraud deliberately to conceal on the internet the defect of self commodity, with cheap price, carry out malice competition, thereby can guarantee supplier's interests, the order of maintaining network transaction.
The interactive method of commerce that the invention also discloses in addition the interactive transaction platform of the live displaying of a kind of enterprise commodity network, it comprises the following steps:
A. preliminary work:
Exhibition room video camera and exhibition room voice system are installed in the exhibition room of each registered enterprise, and exhibition room video camera is connected with exhibition room main frame with exhibition room voice system; At the on-site of each registered enterprise, plant area's video camera is installed, plant area's video camera is connected with plant area main frame; At the conference room of each registered enterprise installation conference room video camera and conference room voice system, conference room video camera is connected with conference room main frame with conference room voice system;
B. exhibition room main frame, plant area's main frame, conference room main frame are docked with internet platform;
C. purchaser utilizes search module in database, to search out the search interface of corresponding these commodity, the commodity transaction interface that purchaser selects one of them commodity to enter into comprise this commodity transaction display module;
D. purchaser utilizes exhibition room outpost display control module, plant area's real-time exhibition module can directly recognize this goods providers or manufacturer's truth, and can utilize exhibition room video camera to exchange with the operating personnel scene in exhibition room with exhibition room voice system, in live mode, understand performance and the parameter of product;
E. when purchaser continues other Related products of search to the dissatisfied step c that can return of these commodity, if purchaser is satisfied with performance and the parameter of these commodity, utilize between conference room control module and supplier or manufacturer in conference room by the on-the-spot purpose of concluding the transaction that exchanges of mode of video and voice;
F. when determining after transaction between purchaser and supplier or manufacturer, can utilize order module and third-party payment system to complete commodity transaction; When purchaser and supplier or manufacturer's definite transaction in conference room, purchaser can return to step c and continue other Related products of search.
As a kind of preferred scheme, purchaser and exhibition room operating personnel are on-the-spot while exchanging can be by camera lens control module control lens left, to the right, upwards, downwards or further and put zoom function far away and check real-time product; Purchaser also can be handover module by video camera and switch the real-time pictures that different angles video camera is monitored, to reach the object of comprehensive understanding product.
As a kind of preferred scheme, exhibition room outpost display control module and the conference room control module of interactive transaction platform also comprise picture recording module, when last purchaser exchanges with exhibition room operating personnel, picture recording module can be recorded this purchaser's interchange picture synchronization, then when a rear purchaser enters into the interface of these commodity, not only can see last purchaser interchange picture before, but also can see now last purchaser's and exhibition room operating personnel the picture that exchanges, a rear purchaser can continue to exchange with exhibition room operating personnel after last purchaser has exchanged.
Above-mentioned interactive method of commerce is easy to operate, and it is true and reliable that merchandise news is understood, without go supplier or manufacturer's site inspection can be comprehensive situation and the condition of merchandise of this enterprise of understanding, save a large amount of allowances for a business trip, make network trading safer.
Accompanying drawing explanation
Below in conjunction with drawings and Examples, the present invention is further described.
Fig. 1 is the frame principle figure of the embodiment of the present invention;
Fig. 2 is the supplydemand relationship figure of the embodiment of the present invention;
Embodiment
Below by specific embodiment, the present invention is described in further detail.
As shown in Figure 1, the interactive transaction platform of the live displaying of commodity network, comprises internet platform, commodity exhibition room, exhibition room video camera, exhibition room voice system, exhibition room main frame, plant area's video camera, plant area's main frame, conference room video camera, conference room voice system, conference room main frame; Each commodity that this internet platform comprises database, search module, order module, third-party payment system ,Yu Ge enterprise are commodity transaction display module one to one, and described commodity transaction display module comprises and each product exhibition room outpost display operational module, plant area's real-time exhibition module and conference room control module one to one; Described exhibition room main frame and exhibition room outpost display control module connect one to one, and plant area's main frame and plant area's real-time exhibition module connect one to one, and conference room main frame and conference room control module connect one to one; Described exhibition room outpost display control module and conference room control module include video camera seat in the plane handover module, camera lens control module and voice module, and described plant area real-time exhibition module comprises video camera seat in the plane handover module, camera lens control module.
This internet platform externally exists with the form of website, and the function button of modules and system is all integrated in webpage, that is to say all corresponding webpage of each commodity, and this is consistent with current network trading platform.
Wherein, described commodity exhibition room is corresponding one by one with each commodity or each enterprise, and described exhibition room video camera and exhibition room voice system are installed in each commodity exhibition room, and exhibition room video camera is for photographing in real time to the commodity displaying in commodity exhibition room; Described exhibition room voice system is all connected with exhibition room main frame with exhibition room video camera; The number of described exhibition room video camera is seven, in the surrounding side walls that wherein six are arranged in exhibition room, remains on a top, the Room being installed in exhibition room.The camera lens control module of described exhibition room outpost display control module includes camera lens upper and lower, left and right, furthers, zooms out control module, these camera lens upper and lower, left and right, furthers, zooms out control module and be all connected with exhibition room main frame and control camera lens upper and lower, left and right, zoom action near, far away.These camera control function buttons all concentrate under the webpage of these commodity to control in list, and visitor can control by controlling these buttons the real-time monitored picture of commodity.Exhibition room voice system is used for realizing operating personnel in exhibition room and visitor's direct speech exchange dialogue; Thereby networking voice can be set under the webpage of these commodity open or X button.
Described plant area video camera is installed on each production plant area of enterprise, and plant area's video camera is connected with plant area main frame; Wherein, this plant area's video camera be used for taking the outside scale of plant area picture, do not relate to enterprise technology when secret, can also take the condition of production of inside, workshop, this plant area's video camera can be controlled at the page medium-long range of these commodity by visitor, control plant area's video camera action, visitor even can open or close the picture of plant area's video camera as required.
Nei， conference room, the conference room video camera that described conference room video camera is installed on each enterprise is connected with conference room main frame with conference room voice system; The number of this conference room video camera is without consistent with exhibition room number, but the connection of conference room video camera and conference room voice system and function are all consistent with exhibition room, do not repeat them here.
Described exhibition room outpost display control module and conference room control module also comprise picture recording module, this picture recording module connects with corresponding exhibition room main frame, conference room main frame, exhibition room video camera and its conference room video camera are in shooting, and picture recording module is recorded simultaneously, so that other purchasers check.
The interactive method of commerce that the invention also discloses in addition the interactive transaction platform of the live displaying of a kind of enterprise commodity network, it comprises the following steps:
A. preliminary work:
Exhibition room video camera and exhibition room voice system are installed in the exhibition room of each registered enterprise, and exhibition room video camera is connected with exhibition room main frame with exhibition room voice system; At the on-site of each registered enterprise, plant area's video camera is installed, plant area's video camera is connected with plant area main frame; At the conference room of each registered enterprise installation conference room video camera and conference room voice system, conference room video camera is connected with conference room main frame with conference room voice system;
B. exhibition room main frame, plant area's main frame, conference room main frame are docked with internet platform, its data transfer mode can be utilized broadband connection;
C. purchaser utilizes search module in database, to search out the search interface of corresponding these commodity, the commodity transaction interface that purchaser selects one of them commodity to enter into comprise this commodity transaction display module;
D. purchaser utilizes exhibition room outpost display control module, plant area's real-time exhibition module can directly recognize this goods providers or manufacturer's truth, and can utilize exhibition room video camera to exchange with the operating personnel scene in exhibition room with exhibition room voice system, in live mode, understand performance and the parameter of product;
E. when purchaser continues other Related products of search to the dissatisfied step c that can return of these commodity, if purchaser is satisfied with performance and the parameter of these commodity, utilize between conference room control module and supplier or manufacturer in conference room by the on-the-spot purpose of concluding the transaction that exchanges of mode of video and voice;
F. when determining after transaction between purchaser and supplier or manufacturer, can utilize order module and third-party payment system to complete commodity transaction; When purchaser and supplier or manufacturer's definite transaction in conference room, purchaser can return to step c and continue other Related products of search.
Purchaser and exhibition room operating personnel are on-the-spot while exchanging can be by camera lens control module control lens left, to the right, upwards, downwards or further and put zoom function far away and check real-time product; Purchaser also can be handover module by video camera and switch the real-time pictures that different angles video camera is monitored, to reach the object of comprehensive understanding product.
Exhibition room outpost display control module and the conference room control module of interactive transaction platform also comprise picture recording module, when last purchaser exchanges with exhibition room operating personnel, picture recording module can be recorded this purchaser's interchange picture synchronization, then when a rear purchaser enters into the interface of these commodity, not only can see last purchaser interchange picture before, but also can see now last purchaser's and exhibition room operating personnel the picture that exchanges, a rear purchaser can continue to exchange with exhibition room operating personnel after last purchaser has exchanged.
It is example that the buyer A of take buys commodity A, first, buyer A opens the website of interactive transaction platform of the present invention, the information of selling of extensive stock has been contained in this website, then buyer A utilizes search engine to search out each the information of selling commodity A, then buyer A selects to enter into the transaction interface of one of them commodity A, and buyer A utilizes camera lens control module to control video camera zoom, thereby the profile of the commodity A in exhibition room is examined.If there are operating personnel directly to exchange with operating personnel in exhibition room, if without operating personnel, and can utilize contact method and exhibition room operating personnel reserved in these commodity A transaction interface to contact, after operating personnel are in place, buyer A utilizes voice system to allow the on-the-spot start of operating personnel operate, such as these commodity A is printer, buyer A can allow operating personnel's field print so, buyer A can know its print speed, print sharpness, print fluency, the information such as printing method, buyer A does not use the each side information that execute-in-place can be seen commodity A so, thereby omnibearing understanding commodity A.In addition, buyer A can also switch the strength that plant area's real-time pictures is investigated this manufacturer, and work as buyer A, determine that these commodity A is satisfied, meet and buy while requiring, can be switched to conference room picture, exchange with the business personnel in conference room, can allow business personnel show all kinds of certificates, various qualifications etc., to meet the standard of zero tolerance.Finally, buyer A is placing an order and is utilizing third-party payment system to complete transaction.And buyer B is also interested in commodity A, also entered into commodity A transaction interface, now, buyer A has not also browsed, buyer B can select the picture of watching together buyer A to see in company with buyer A so, or can utilize recording function to review the situation that exchanges between buyer A and operating personnel, equally also can there is an omnibearing understanding to commodity A.After buyer A determines transaction, can require supplier under live video camera, to show delivery link, the commodity of guaranteeing to deliver are consistent with displaying merchandise; If any purchaser, react, certain product that supplier is live in platform, there is very large discrepancy with the product that offers buyer after last conclusion of the business and have fraud, can arrange the situation of special law staff stoning practical work feelings, safeguard buyer's rights and interests, as find true, except supplier is piped off, no longer allow in its platform that has us, also will affix the responsibility, safeguard buyer's interests.This supplier that slanders of the malice of going together in this way, we also will safeguard supplier's rights and interests, the legal liabilities ，Wei both parties that investigate premeditated other corporate behavior of calumny by the report evidence in platform and IP address create a fair and just transaction platform.
Above-mentioned interactive method of commerce is easy to operate, and it is true and reliable that merchandise news is understood, without go supplier or manufacturer's site inspection can be comprehensive situation and the condition of merchandise of this enterprise of understanding, save a large amount of allowances for a business trip, make network trading safer.This interaction transaction platform is compared and is had following advantage with common transaction platform: 1. utilize the real-time monitoring commodity of video camera, and real-time merchandise news during commodity that purchaser observes, the authenticity of commodity displaying improves greatly; 2. this interaction transaction platform can carry out field network video with supplier and exchanges, and the displaying of commodity is more directly perceived, and Ke Rang supplier is according to the requirement operation displaying merchandise of oneself; Due to the picture of commodity displaying, the picture of manufacturer is all real-time, thereby this interaction transaction platform can avoid practising fraud, adulterating, and avoids supplier or manufacturer that some strength are not strong to pretend to be oneself commodity with other commodity; 4. purchaser Ke Yu work supplier or manufacturer's straight-forward network are consulted price and cooperation face-to-face, thus more omnibearing understanding supplier or manufacturer's truth; 5. purchaser utilizes direct broadcast function monitoring supplier's delivery link, and the commodity of the commodity of guaranteeing to deliver during with displaying are consistent; 6. can avoid some enterprises that practise fraud deliberately to conceal on the internet the defect of self commodity, with cheap price, carry out malice competition, thereby can guarantee supplier's interests, the order of maintaining network transaction.
In addition, this interaction transaction platform can be connected with the CCTV camera in workshop, facilitates supvr to pass through mobile phone or computer is managed Workshop Production remote intelligent.
Claims (7)
1. the interactive transaction platform of the live displaying of enterprise's commodity network, is characterized in that: comprise internet platform, commodity exhibition room, exhibition room video camera, exhibition room voice system, exhibition room main frame, plant area's video camera, plant area's main frame, conference room video camera, conference room voice system, conference room main frame; Each commodity that this internet platform comprises database, search module, order module, third-party payment system ,Yu Ge enterprise are commodity transaction display module one to one, described commodity exhibition room is corresponding one by one with each commodity or each enterprise, described exhibition room video camera and exhibition room voice system are installed in each commodity exhibition room, and exhibition room video camera is for photographing in real time to the commodity displaying in commodity exhibition room; Described exhibition room voice system is all connected with exhibition room main frame with exhibition room video camera; Described plant area video camera is installed on each production plant area of enterprise, and plant area's video camera is connected with plant area main frame; Nei， conference room, the conference room video camera that described conference room video camera is installed on each enterprise is connected with conference room main frame with conference room voice system; Described commodity transaction display module comprises and each product exhibition room outpost display operational module, plant area's real-time exhibition module and conference room control module one to one; Described exhibition room main frame and exhibition room outpost display control module connect one to one, and plant area's main frame and plant area's real-time exhibition module connect one to one, and conference room main frame and conference room control module connect one to one; Described exhibition room outpost display control module and conference room control module include video camera seat in the plane handover module, camera lens control module and voice module, and described plant area real-time exhibition module comprises video camera seat in the plane handover module, camera lens control module.
2. the interactive transaction platform of the live displaying of enterprise as claimed in claim 1 commodity network, is characterized in that: the number of described exhibition room video camera is seven, in the surrounding side walls that wherein six are arranged in exhibition room, remains on a top, the Room being installed in exhibition room.
3. the interactive transaction platform of the live displaying of enterprise as claimed in claim 2 commodity network, it is characterized in that: the camera lens control module of described exhibition room outpost display control module and conference room control module includes camera lens upper and lower, left and right, furthers, zooms out control module, these camera lens upper and lower, left and right, further, zoom out control module and be all connected with exhibition room main frame, conference room main frame and control camera lens upper and lower, left and right, zoom action near, far away.
4. the interactive transaction platform of the live displaying of enterprise as claimed in claim 3 commodity network, it is characterized in that: described exhibition room outpost display control module and conference room control module also comprise picture recording module, this picture recording module connects with corresponding exhibition room main frame, conference room main frame.
5. an interactive method of commerce for the interactive transaction platform of the live displaying of enterprise as claimed in claim 1 commodity network, it comprises the following steps:
A. preliminary work:
Exhibition room video camera and exhibition room voice system are installed in the exhibition room of each registered enterprise, and exhibition room video camera is connected with exhibition room main frame with exhibition room voice system; At the on-site of each registered enterprise, plant area's video camera is installed, plant area's video camera is connected with plant area main frame; At the conference room of each registered enterprise installation conference room video camera and conference room voice system, conference room video camera is connected with conference room main frame with conference room voice system;
B. exhibition room main frame, plant area's main frame, conference room main frame are docked with internet platform;
C. purchaser utilizes search module in database, to search out the search interface of corresponding these commodity, the commodity transaction interface that purchaser selects one of them commodity to enter into comprise this commodity transaction display module;
D. purchaser utilizes exhibition room outpost display control module, plant area's real-time exhibition module can directly recognize this goods providers or manufacturer's truth, and can utilize exhibition room video camera to exchange with the operating personnel scene in exhibition room with exhibition room voice system, in live mode, understand performance and the parameter of product;
E. when purchaser continues other Related products of search to the dissatisfied step c that can return of these commodity, if purchaser is satisfied with performance and the parameter of these commodity, utilize between conference room control module and supplier or manufacturer in conference room by the on-the-spot purpose of concluding the transaction that exchanges of mode of video and voice;
F. when determining after transaction between purchaser and supplier or manufacturer, can utilize order module and third-party payment system to complete commodity transaction; When purchaser and supplier or manufacturer's definite transaction in conference room, purchaser can return to step c and continue other Related products of search.
6. an interactive method of commerce for the interactive transaction platform of the live displaying of enterprise as claimed in claim 5 commodity network, is characterized in that: can be by camera lens control module control lens left when purchaser exchanges with exhibition room operating personnel are on-the-spot, to the right, upwards, downwards or further and put zoom function far away and check real-time product; Purchaser also can be handover module by video camera and switch the real-time pictures that different angles video camera is monitored, to reach the object of comprehensive understanding product.
7. the interactive method of commerce of the interactive transaction platform of the live displaying of enterprise as claimed in claim 6 commodity network, it is characterized in that: exhibition room outpost display control module and the conference room control module of interactive transaction platform also comprise picture recording module, when last purchaser exchanges with exhibition room operating personnel, picture recording module can be recorded this purchaser's interchange picture synchronization, then when a rear purchaser enters into the interface of these commodity, not only can see last purchaser interchange picture before, but also can see now last purchaser's and exhibition room operating personnel the picture that exchanges, a rear purchaser can continue to exchange with exhibition room operating personnel after last purchaser has exchanged.
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Application publication date: 20140205 |