CN103455926A - Consumer shopping behavior guidance system based on radio frequency identification - Google Patents

Consumer shopping behavior guidance system based on radio frequency identification Download PDF

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Publication number
CN103455926A
CN103455926A CN2013104417870A CN201310441787A CN103455926A CN 103455926 A CN103455926 A CN 103455926A CN 2013104417870 A CN2013104417870 A CN 2013104417870A CN 201310441787 A CN201310441787 A CN 201310441787A CN 103455926 A CN103455926 A CN 103455926A
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China
Prior art keywords
consumer
radio
frequency
clothes
enterprise
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Pending
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CN2013104417870A
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Chinese (zh)
Inventor
管睿
张超平
李鹏飞
刘中毅
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WUXI KAISHI ZHILIAN SOFTWARE TECHNOLOGY Co Ltd
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WUXI KAISHI ZHILIAN SOFTWARE TECHNOLOGY Co Ltd
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Priority to CN2013104417870A priority Critical patent/CN103455926A/en
Publication of CN103455926A publication Critical patent/CN103455926A/en
Pending legal-status Critical Current

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Abstract

The invention discloses a consumer shopping behavior guidance system based on radio frequency identification. According to the consumer shopping behavior guidance system, a radio frequency reader and a signal transmitting-receiving antenna are used for collecting information of clothes which a user tries on, the latest model shows and the most fashionable matching information are obtained from a server of an enterprise through the internet, and the consumer selects the match which the consumer is most satisfied with through a touch control type display screen, so that paper try-on matching handbooks which are provided by existing clothes stores are replaced, a large amount of cost is saved for the enterprise, meanwhile, the shopping interest of the consumer is increased, and the consumer is effectively guided to shop. Meanwhile, the consumer can score the tried-on clothes from the aspects of quality, price and style through the touch control type display screen, so that the enterprise can timely obtain feedback and evaluation of the consumer timely, and data support is provided for the enterprise to make accurate market anticipation and adjust sales strategies timely.

Description

A kind of consumer based on radio-frequency (RF) identification behavior guidance system of doing shopping
Technical field
The present invention relates to the intelligent shopping guide technical field, relate in particular to a kind of consumer based on radio-frequency (RF) identification behavior guidance system of doing shopping.
Background technology
At present, in the retail garment shop, apparel brand business can only serve and provide by the salesman form guide consumption person shopping of printed manual, a large amount of human resources and the waste of printing resource have been caused, and when shops's flow of the people peak period, can't provide quality services to the consumer, directly cause the sale of businessman impaired.Simultaneously, apparel brand business can't accomplish man-to-man suggestion feedback investigation in shops, and then can't know the suggestion feedback of consumer to dress ornament, affects enterprise and adjusts next step management tactics, sales tactics.
Summary of the invention
The object of the invention is to the behavior guidance system of doing shopping by a kind of consumer based on radio-frequency (RF) identification, solve the problem that above background technology is partly mentioned.
For reaching this purpose, the present invention by the following technical solutions:
A kind of consumer based on radio-frequency (RF) identification behavior guidance system of doing shopping, it comprises radio frequency reader, signal transmitting and receiving antenna, host computer and touch-sensitive display screen;
Described radio frequency reader and signal transmitting and receiving antenna are electrically connected, and for read the clothing information of radio-frequency (RF) identification chip storage by the signal transmitting and receiving antenna, export to host computer; Wherein, described radio-frequency (RF) identification chip is arranged on the extension sample clothes of shops, for storing clothing information;
Described host computer and radio frequency reader are electrically connected, for receiving described clothing information, obtain the collocation information of these clothes from the server of enterprise by internet, export to touch-sensitive display screen, and receive the clothes score information that touch-sensitive display screen is exported, export to the server of enterprise;
Described touch-sensitive display screen and host computer are electrically connected, for showing the collocation information of described clothing information and these clothes, and reception consumer's touch-control instruction, select satisfied collocation and from style, quality, three dimensions of price, clothes marked for the consumer.
Especially, described radio-frequency (RF) identification chip is selected erasable radio-frequency (RF) identification chip.
Especially, described host computer is selected PC.
Consumer based on the radio-frequency (RF) identification provided by the invention behavior guidance system of doing shopping has following advantage: one, by radio frequency reader collection and signal transmitting and receiving antenna, gather the clothing information that the consumer tries on, obtain from the server of enterprise the collocation information that up-to-date model walks elegant and trend by internet, the consumer passes through touch-sensitive display screen, select oneself the most satisfied collocation, the papery that the existing clothes of replacement shops provides is tried the collocation handbook on, for enterprise saves great amount of cost, increase consumer's shopping enjoyment, effectively guide consumption person shopping simultaneously.Two, the consumer gives the clothes of trying on marking by touch-sensitive display screen according to quality, price, three dimensions of style, the feedback and the evaluation that make enterprise can obtain in time the consumer, provide data supporting for enterprise makes market anticipation accurately and adjusts in time sales tactics.
The accompanying drawing explanation
The consumer based on radio-frequency (RF) identification that Fig. 1 provides for the embodiment of the present invention behavior guidance system structured flowchart of doing shopping;
The consumer based on radio-frequency (RF) identification that Fig. 2 provides for the embodiment of the present invention does shopping the behavior guidance system at the installation site of fitting room schematic diagram.
Embodiment
Below in conjunction with drawings and Examples, the invention will be further described.Be understandable that, specific embodiment described herein is only for explaining the present invention, but not limitation of the invention.It also should be noted that, for convenience of description, only show part related to the present invention in accompanying drawing but not full content.
Please refer to shown in Fig. 1, the behavior guidance system of doing shopping of the consumer based on radio-frequency (RF) identification in the present embodiment specifically comprises radio frequency reader 101, signal transmitting and receiving antenna 102, host computer 103 and touch-sensitive display screen 104.In the present embodiment, as shown in Figure 2, described radio frequency reader 101 and signal transmitting and receiving antenna 102 are arranged on the top of fitting room 201; Described touch-sensitive display screen 104 is arranged in fitting room 201, connects host computer 103; Described host computer 103 connects the server 105 of enterprise by internet 202.
Described radio frequency reader 101 is electrically connected with signal transmitting and receiving antenna 102, for read the clothing information of radio-frequency (RF) identification chip storage by signal transmitting and receiving antenna 102, exports to host computer 103.Described radio-frequency (RF) identification chip is arranged on the extension sample clothes of shops, for storing clothing information.In the present embodiment, described radio-frequency (RF) identification chip is selected the erasable radio-frequency (RF) identification chip of storage information.
Described host computer 103 is electrically connected with radio frequency reader 101, for receiving described clothing information, obtain the collocation information of these clothes in server 105 by internet 202Cong enterprise, export to touch-sensitive display screen 104, and receive the clothes score information that touch-sensitive display screen 104 is exported, export to server 105.
Described touch-sensitive display screen 104 is electrically connected with host computer 103, for showing the collocation information of described clothing information and these clothes, and reception consumer's touch-control instruction, select satisfied collocation and from style, quality, three dimensions of price, clothes marked for the consumer.
In the present embodiment, described host computer 103 is selected PC.Host computer 103 obtains the collocation information that up-to-date model walks elegant and trend in not only can the server 105 by internet 202Cong enterprise, can also obtain in server 105 sales promotion information, favor information of storage etc., by touch-sensitive display screen 104, present to the consumer.So, the consumer is in the process of fitting, can fully understand information and the collocation information thereof of clothes, select oneself the most satisfied collocation by touch-sensitive display screen 104, with this simultaneously, the consumer can freely feed back the suggestion of oneself to businessman, by touch-sensitive display screen 104 input touch-control instructions, from style, quality, three dimensions of price are marked to clothes, and score information is exported to host computer 103, host computer 103 is exported to the server 105 of enterprise after receiving this score information, server 105 receives consumer's feedback and score information, automatically produce form, for businessman's reference, businessman can be from consumer's feedack, in time management tactics and the sales tactics of enterprise are adjusted.
Technical scheme of the present invention has following advantage: one, by radio frequency reader collection and signal transmitting and receiving antenna, gather the clothing information that the consumer tries on, obtain by 202 servers from enterprise the collocation information that up-to-date model walks elegant and trend, the consumer passes through touch-sensitive display screen, select oneself the most satisfied collocation, the papery that the existing clothes of replacement shops provides is tried the collocation handbook on, for enterprise saves great amount of cost, increase consumer's shopping enjoyment, effectively guide consumption person shopping simultaneously.Two, the consumer gives the clothes of trying on marking by touch-sensitive display screen according to quality, price, three dimensions of style, the feedback and the evaluation that make enterprise can obtain in time the consumer, provide data supporting for enterprise makes market anticipation accurately and adjusts in time sales tactics.
Note, above are only preferred embodiment of the present invention and institute's application technology principle.Skilled person in the art will appreciate that and the invention is not restricted to specific embodiment described here, can carry out for a person skilled in the art various obvious variations, readjust and substitute and can not break away from protection scope of the present invention.Therefore, although by above embodiment, the present invention is described in further detail, the present invention is not limited only to above embodiment, in the situation that do not break away from the present invention's design, can also comprise more other equivalent embodiment, and scope of the present invention is determined by appended claim scope.

Claims (3)

1. the consumer based on the radio-frequency (RF) identification behavior guidance system of doing shopping, is characterized in that, comprises radio frequency reader, signal transmitting and receiving antenna, host computer and touch-sensitive display screen;
Described radio frequency reader and signal transmitting and receiving antenna are electrically connected, and for read the clothing information of radio-frequency (RF) identification chip storage by the signal transmitting and receiving antenna, export to host computer; Wherein, described radio-frequency (RF) identification chip is arranged on the extension sample clothes of shops, for storing clothing information;
Described host computer and radio frequency reader are electrically connected, for receiving described clothing information, obtain the collocation information of these clothes from the server of enterprise by internet, export to touch-sensitive display screen, and receive the clothes score information that touch-sensitive display screen is exported, export to the server of enterprise;
Described touch-sensitive display screen and host computer are electrically connected, for showing the collocation information of described clothing information and these clothes, and reception consumer's touch-control instruction, select satisfied collocation and from style, quality, three dimensions of price, clothes marked for the consumer.
2. the consumer based on the radio-frequency (RF) identification according to claim 1 behavior guidance system of doing shopping, is characterized in that, described radio-frequency (RF) identification chip is selected erasable radio-frequency (RF) identification chip.
3. according to claim 1 or the described consumer based on radio-frequency (RF) identification of the 2 any one behavior guidance system of doing shopping, it is characterized in that, described host computer is selected PC.
CN2013104417870A 2013-09-25 2013-09-25 Consumer shopping behavior guidance system based on radio frequency identification Pending CN103455926A (en)

Priority Applications (1)

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106097012A (en) * 2016-06-15 2016-11-09 广州信聚丰信息科技有限公司 A kind of intelligent shops based on technology of Internet of things fits data feedback system with consumer
CN106157042A (en) * 2015-03-23 2016-11-23 北京中科纳通电子技术有限公司 Displaying application in fashion discipline for a kind of RFID label tag
CN108985393A (en) * 2017-06-01 2018-12-11 青岛海尔洗衣机有限公司 A kind of method and system carrying out clothing quality evaluation by washing facility
CN109727079A (en) * 2017-10-27 2019-05-07 青岛海尔洗衣机有限公司 A kind of clothing data collection analysis method and system
CN115392948A (en) * 2022-07-25 2022-11-25 鲍志国 Block chain monitoring system based on data reliability is high

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20090003507A (en) * 2007-06-13 2009-01-12 최명렬 System and method for recommending style coordinate goods using wireless recognition and program recording medium
CN101604333A (en) * 2008-06-12 2009-12-16 东芝泰格有限公司 Information provider unit, information providing method and shop system
CN102793418A (en) * 2012-07-04 2012-11-28 上海伯俊软件科技有限公司 Dressing mirror display system
CN102930407A (en) * 2012-11-18 2013-02-13 中联创(福建)物联信息科技有限公司 Wisdom retail store service system

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20090003507A (en) * 2007-06-13 2009-01-12 최명렬 System and method for recommending style coordinate goods using wireless recognition and program recording medium
CN101604333A (en) * 2008-06-12 2009-12-16 东芝泰格有限公司 Information provider unit, information providing method and shop system
CN102793418A (en) * 2012-07-04 2012-11-28 上海伯俊软件科技有限公司 Dressing mirror display system
CN102930407A (en) * 2012-11-18 2013-02-13 中联创(福建)物联信息科技有限公司 Wisdom retail store service system

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106157042A (en) * 2015-03-23 2016-11-23 北京中科纳通电子技术有限公司 Displaying application in fashion discipline for a kind of RFID label tag
CN106097012A (en) * 2016-06-15 2016-11-09 广州信聚丰信息科技有限公司 A kind of intelligent shops based on technology of Internet of things fits data feedback system with consumer
CN108985393A (en) * 2017-06-01 2018-12-11 青岛海尔洗衣机有限公司 A kind of method and system carrying out clothing quality evaluation by washing facility
CN109727079A (en) * 2017-10-27 2019-05-07 青岛海尔洗衣机有限公司 A kind of clothing data collection analysis method and system
CN109727079B (en) * 2017-10-27 2023-10-27 上海海尔洗涤电器有限公司 Clothing data collection and analysis method and system
CN115392948A (en) * 2022-07-25 2022-11-25 鲍志国 Block chain monitoring system based on data reliability is high

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Application publication date: 20131218