CN103425701B - The method, system and device of literary information in being issued in the picture of webpage - Google Patents
The method, system and device of literary information in being issued in the picture of webpage Download PDFInfo
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- CN103425701B CN103425701B CN201210164767.9A CN201210164767A CN103425701B CN 103425701 B CN103425701 B CN 103425701B CN 201210164767 A CN201210164767 A CN 201210164767A CN 103425701 B CN103425701 B CN 103425701B
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Abstract
The invention discloses it is a kind of in the picture of webpage issue in literary information method, system and device, corresponding relation of the present invention in server setting between literary information and pattern image information, server obtains pattern image information, each Pixel Information in Web page picture is matched with the pattern image information, the Pixel Information of matching characteristic graphical information is stored；When the Web page picture is distributed into client, the Pixel Information of the matching characteristic graphical information stored is distributed to client；The interior literary information acquisition request for the carrying Pixel Information that client is sent is received, interior literary information corresponding to the pattern image information for matching the Pixel Information is sent to client.Therefore, system provided in an embodiment of the present invention, device and method, interior literary information can be published in the picture of webpage, and shows user.
Description
Technical field
It is more particularly to a kind of literary in issue in the picture of webpage the present invention relates to the Web Page Processing technology in internet
The method, system and device of information.
Background technology
With the development of internet, there is the mode of the literary information in issue in webpage, wherein, interior literary information can be
Web advertisement etc..The mode of literary information is specially in issue in webpage：When user is by Client browse webpage, issue has
The keyword of interior literary information can use particular form to handle, such as highlighted to present；When mouse pointer is moved to the spy of the webpage
During the keyword of different directions or tendencies formula processing, it will there is interior literary information corresponding with the keyword to show.
Literary information is mainly to realize that detailed process is by the matching of keyword in issue in webpage：
Keyword and the corresponding relation of Nei Wen Info Links address are stored on server, when client displayed web page,
The keyword that client is preserved from server acquisition server, then, for each acquired keyword, all by key
Word content in word and webpage is matched, and determines whether the word content in webpage includes the key according to matching result
Word, if comprising, obtain interior literary Info Link address corresponding to the keyword from server, and by webpage word content should
Keyword carries out specially treated, for example highlights displaying or line out below.When client is received corresponding to displaying keyword
After interior literary information command, i.e., when mouse pointer clicks on keyword, then client passes through interior literary Info Link corresponding to the keyword
Address acquisition interior literary information corresponding to, and come out.
In issue there is shortcoming in literary information in webpage in this way：Word content in webpage can only be closed
After the matching of key word, interior literary information corresponding to the keyword is determined, interior literary information can not be then issued for the picture in webpage.
The content of the invention
In view of this, the embodiment of the present invention provide it is a kind of in the picture of webpage issue in literary information method, this method
Interior literary information can be published in the picture of webpage.
The embodiment of the present invention also provides a kind of system of the carrying advertisement information in the picture of webpage, and the system can be by
Literary information is published in the picture of webpage.
The embodiment of the present invention also provides a kind of device of the carrying advertisement information in the picture of webpage, and the device can be by
Literary information is published in the picture of webpage.
To reach above-mentioned purpose, the technical proposal of the invention is realized in this way：
It is a kind of in the picture of webpage in issue literary information method, in storage between literary information and pattern image information
Corresponding relation, this method also include：
Pattern image information is obtained, by each Pixel Information in Web page picture and pattern image information progress
Match somebody with somebody, the Pixel Information of matching characteristic graphical information is stored；
When the Web page picture is distributed to client, the Pixel Information of the matching characteristic graphical information stored is issued
To client；
The interior literary information acquisition request for the carrying Pixel Information that client is sent is received, the feature of the Pixel Information will be matched
Interior literary information is sent to client corresponding to graphical information.
It is a kind of in the picture of webpage displaying in literary information method,
During the picture of displayed web page, the Pixel Information of matching characteristic graphical information, displaying are obtained from server；
The select command of the Pixel Information is received, the interior literary acquisition of information that the Pixel Information is carried to server transmission please
Ask, literary information in the correspondence that the reception server returns, displaying
It is a kind of in the picture of webpage in issue literary information system, the system includes：Including server and client, its
In,
Server, for storing the corresponding relation between interior literary information and pattern image information, pattern image information is obtained,
Matched with each Pixel Information in Web page picture, the Pixel Information of matching characteristic graphical information is stored；By net
When page picture is distributed to client, the Pixel Information of the matching characteristic graphical information stored is distributed to client, receives visitor
The interior literary information acquisition request for the carrying Pixel Information that family end is sent, will be matched corresponding to the pattern image information of the Pixel Information
Interior literary information is sent to client；
Client, during picture for displayed web page, the Pixel Information of matching characteristic graphical information, exhibition are obtained from server
Show；The select command of the Pixel Information is received, the interior literary information acquisition request for carrying the Pixel Information is sent to server, is received
Literary information in the correspondence that server returns, displaying.
It is a kind of in the picture of webpage in issue literary information device, the device includes：Interior literary information characteristics graph data
Storehouse, matching module, registration database, picture release module and interior literary information issuing module, wherein,
Interior literary information characteristics graphic data base, for storing the corresponding relation between interior literary information and pattern image information；
Registration database, the Pixel Information for matching characteristic graphical information in the picture of memory page；
Matching module, for obtaining pattern image information, matched with each Pixel Information in Web page picture, general
Pixel Information with pattern image information is stored in registration database；
Picture release module, during for Web page picture to be distributed into client, the matching characteristic graphical information that will be stored
Pixel Information be distributed to client；
Interior literary information issuing module, the interior literary information acquisition request of the carrying Pixel Information for receiving client transmission,
After matching characteristic graphical information is found from registration database, request carrying is got from interior literary information characteristics shape library
Interior literary information, is sent to client corresponding to pattern image information.
It is a kind of in the picture of webpage displaying in literary information device, including：Picture indicia module and page presentation module,
Wherein,
Picture indicia module, during picture for displayed web page, the pixel of matching characteristic graphical information is obtained from server
Information, displaying；
Page presentation module, for receiving the select command of the Pixel Information, sent to server and carry the Pixel Information
Interior literary information acquisition request, the reception server return correspondence in literary information, displaying.
As seen from the above technical solutions, pair of the present invention in server setting between literary information and pattern image information
It should be related to, server obtains pattern image information, and each Pixel Information in Web page picture and the pattern image information are entered
Row matching, the Pixel Information of matching characteristic graphical information is stored；When Web page picture is distributed into client, it will be stored
The Pixel Information of matching characteristic graphical information be distributed to client；Receive the interior text letter for the carrying Pixel Information that client is sent
Breath obtains request, and interior literary information corresponding to the pattern image information for matching the Pixel Information is sent into client.Therefore, this hair
Interior literary information, can be published in the picture of webpage, and show user by the system of bright embodiment offer, device and method.
Brief description of the drawings
Fig. 1 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information system structure diagram；
Fig. 2 be it is provided in an embodiment of the present invention on the picture of webpage displaying in literary information user interface schematic diagram；
Fig. 3 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information the structural representation of device one；
Fig. 4 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information the structural representation of device two；
Fig. 5 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information method flow diagram；
Fig. 6 be it is provided in an embodiment of the present invention in the picture of webpage displaying in literary information method flow diagram.
Embodiment
It is right below in conjunction with the accompanying drawings and the specific embodiments to make the object, technical solutions and advantages of the present invention clearer
The present invention is described in further detail.
It is existing in webpage issue in literary information can only webpage word content issue in literary information, still, with
The development of internet, the picture of webpage loading become important media content, and the ability of its user's attention rate attracted is substantially strong
In word, and content Relatively centralized shown in picture and clear and definite, propagation degree and user's receiving degree are improved, is much higher than word
The commercial value of content.
The method of the existing literary information in the word content issue of webpage mainly loads spiders system on the client
System, is obtained the word content of webpage, is then carried out by the way of matching keywords, this many modes of matching way are all inadequate
Accurately, the accurate word content for refining webpage can not be accomplished, so that the interior literary information finally issued is accurate.
Therefore, the embodiments of the invention provide the method for literary information in being issued in the picture of webpage, this method can be right
Pixel Information in the picture of webpage is analyzed and marked, and the interior literary information of matching is pushed into client and shown, most
The advertisement value of media content in the picture of the exploitation webpage of limits.
Corresponding relation of the embodiment of the present invention in server setting between literary information and pattern image information, server obtain
Pattern image information is taken, is matched with each Pixel Information in Web page picture, the pixel of matching characteristic graphical information is believed
Breath is stored；When Web page picture is distributed into client, the Pixel Information of the matching characteristic graphical information stored is issued
To client；The interior literary information acquisition request for the carrying Pixel Information that client is sent is received, the spy of the Pixel Information will be matched
Interior literary information corresponding to sign graphical information is sent to client.
Fig. 1 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information system structure diagram, bag
Server and client are included, wherein,
Server, for storing the corresponding relation between interior literary information and pattern image information, pattern image information is obtained,
Matched with each Pixel Information in Web page picture, the Pixel Information of matching characteristic graphical information is stored；By net
When page picture is distributed to client, the Pixel Information of the matching characteristic graphical information stored is distributed to client, receives visitor
The interior literary information acquisition request for the carrying Pixel Information that family end is sent, will be matched corresponding to the pattern image information of the Pixel Information
Interior literary information is sent to client；
Client, during picture for displayed web page, the Pixel Information of matching characteristic graphical information, exhibition are obtained from server
Show；The select command of the Pixel Information is received, the interior literary information acquisition request for carrying the Pixel Information is sent to server, is received
Literary information in the correspondence that server returns, displaying.
Within the system, server needs to be scanned in the picture of client displayed web page, gets the webpage
Picture in each Pixel Information, then carry out matching comparison with pattern image information again.
Within the system, literary information characteristics shape library in setting on the server, for storing interior literary information and characteristic pattern
Corresponding relation between shape information, set corresponding relation can be with real-time updates.
Specifically, interior literary information characteristics shape library is stored with three tables of data：
First is characterized graphical information table, have recorded pattern image information, including pattern image mark, pattern image and
Feature critical word, wherein, pattern image mark represents that pattern image is binary picture figure using positive integer, including：Feature
Graphic icons, the word content of pattern image, visual signature and graphic feature, feature critical word are the word of description this feature figure
Symbol string；
Second is interior literary information table, literary information in record, including：Interior literary message identification, the interior literary information content, interior text letter
Cease address link and interior literary Information rate etc.；
3rd is mapping table, including：Corresponding relation mark, pattern image mark and interior literary message identification etc., also
The bid of interior literary information producer and the quality point of interior literary information can be included, the bid of content information producer is interior literary information
The bid of corresponding pattern image, unit are member/each click, and the quality of interior literary information is divided into characteristic pattern corresponding to interior literary information
The quality of shape, calculation formula for the bid pattern image corresponding with interior literary information with 0.01 sum of interior literary information producer point
Hit rate.
Within the system, when server obtain pattern image information with will be each in the picture of client displayed web page
Pixel Information is matched, when determining to have in the picture of webpage the Pixel Information of matching characteristic graphical information：If the pixel is believed
Breath has the pattern image information of multiple matchings, just selection wherein one graphic feature information of matching degree highest, by matching characteristic
The Pixel Information storage of graphical information, in storage, storage form stores for correspondence markings.This mark client just by into
To mark pixel region, in embodiments of the present invention, mark pixel region is uniformly defined to rectangle, can have in a picture multiple
Pixel region is marked, it is each to mark pixel region only to correspond to a mark.
Within the system, server stores the Pixel Information of matching characteristic graphical information mark set on the server
Remember in database, there is a tables of data, i.e. label information table in the registration database, including：Mark mark, picture identification,
Pixel region starting point coordinate, mark pixel region terminal point coordinate and pattern image mark are marked, wherein, mark pixel region starting point coordinate is
The top left co-ordinate of pixel region is marked, marked region terminal point coordinate is mark pixel region bottom right angular coordinate；Picture identification and feature
Pattern identification is all positive integer.
Within the system, during the picture of client displayed page, picture indicia module can be set, in the picture of displayed page
Meanwhile the Pixel Information that the page presentation module is stored according to picture identification acquisition server, in picture, clear coat is set,
And stored Pixel Information is known using translucent collimation mark on the coating layer.Specifically, page presentation module uses java script
Write.
Within the system, when user clicks on the Pixel Information of mark using mouse, that is, client receives the pixel
During the select command of information, according to the pattern image information of Pixel Information matching, from interior literary information corresponding to server acquisition.
Specifically, it is exactly the literary information issuing module in server setting, for receiving the carrying pattern image letter of client transmission
The interior literary information request of breath, so as to get the characteristic pattern of request carrying from the interior literary information characteristics shape library in server
Interior literary information corresponding to shape information.Set interior literary information issuing module is actually one and operates in entering for server
Journey, effect are in response to literary information request in the acquisition of the page presentation module transmission of client, and interior literary information module please according to this
Ask the pattern image information of carrying, such as pattern image mark, it is possible to literary information in corresponding to getting, feed back to client
Page presentation module.If without corresponding interior literary information, other information corresponding to this feature graphical information is just obtained, such as
Comment information on this feature graphical information etc..If a plurality of interior literary information is corresponding with, according to going out for interior literary informant
The quality point of multiple interior literary information is calculated in the product of the clicking rate of valency and the interior literary information, and acquisition is therein, set
Several quality divides page presentation module of the literary feedback of the information to client in highest.
Within the system, the page presentation module of client shows literary information in acquired correspondence, in displaying, just
It is to know to show literary information in one again above or below stored Pixel Information using translucent collimation mark in the transparent floating layer of picture
Property frame, the interior literary message box are fixed as 180*180 pixel sizes, not display bezel, literary information in displaying, and are pressed with page turning
Button, its user interface are as shown in Figure 2.If the content of multiple interior literary information or interior literary information is relatively more, user's can point
Page-turning button is hit to be shown successively.The page presentation module of client can then give source when receiving literary information in click
The prompting of the interior literary information, such as the second transparent floating layer of ejection are managed, instruction handles three kinds of promptings of the interior literary information, including：Point
Hit and redirect, i.e., after the click jump instruction of user's transmission is received, jump on the webpage comprising interior literary information；Share micro-
It is rich, i.e., after microblogging instruction is shared in the click for receiving user's transmission, by this feature graphical information and corresponding interior literary information point
Enjoy on microblogging；Picture is returned, i.e., after the click for receiving user's transmission returns to picture instruction, returns to picture.
Within the system, client can also set the displaying pixel region in the picture of displayed web page and corresponding client
Custom content stores on the server, and in the picture of displayed web page, the page presentation module of client just obtains from server
Take stored displaying pixel region to show, and show client custom content.Herein, page presentation module can open up
Show that pixel region center sets displaying mark, such as "+" number, after the instruction for clicking on displaying mark is received, show the client
Hold custom content.Client custom content is defined to the character within 140 words, the registration database of storage to server
In, to that should show that pixel region information stores, the binary graphics record in the displaying pixel region information can recorded
In pattern image field in label information table, client custom content recorded the feature critical word word in label information table
Duan Zhong.
Within the system, server also has interior literary Information Statistics module, in the page presentation module of client obtains
During literary information, all can inwardly literary Information Statistics module initiate in literary information Counting requests, at this moment, interior literary Information Statistics module is just
The clicking rate of interior literary information, and the clicking rate of the interior literary information in renewal in literary information characteristics shape library can be calculated.
Fig. 3 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information the structural representation of device one,
The device is set in server, including：Interior literary information characteristics graphic data base, matching module, registration database, picture issue mould
Block and interior literary information issuing module, wherein,
Interior literary information characteristics graphic data base, for storing the corresponding relation between interior literary information and pattern image information；
Registration database, the Pixel Information for matching characteristic graphical information in the picture of memory page；
Matching module, for obtaining pattern image information, matched with each Pixel Information in Web page picture, general
Pixel Information with pattern image information is stored in registration database；
Picture release module, during for Web page picture to be distributed into client, the matching characteristic graphical information that will be stored
Pixel Information be distributed to client；
Interior literary information issuing module, the interior literary information acquisition request of the carrying Pixel Information for receiving client transmission,
After matching characteristic graphical information is found from registration database, request carrying is got from interior literary information characteristics shape library
Interior literary information, is sent to client corresponding to pattern image information.
In the apparatus, in addition to interior literary Information Statistics module, for the counting for the interior literary information for receiving client transmission
Ask, after the clicking rate of literary information calculates in progress, the interior literary information in renewal in literary information characteristics graphic data base；
Interior literary information characteristics graphic data base, be additionally operable to regularly to update the interior literary information and pattern image information that are stored it
Between corresponding relation.
In the apparatus, the interior literary information issuing module, is additionally operable in not corresponding interior literary information, literary in acquisition
Other information corresponding to this feature graphical information of information characteristics graph data place storage is sent to client；If it is corresponding with
A plurality of interior literary information, then the interior literary information of the quality highest setting number of pattern image corresponding to literary information is sent in selection
Client.
In the apparatus, the matching module, it is additionally operable to, when a Pixel Information matches multiple pattern images, select it
Middle one graphic feature information of matching degree highest, by the Pixel Information correspondence markings of matching degree highest pattern image information
It is stored in registration database.
Fig. 4 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information the structural representation of device two,
Including：Picture indicia module and page presentation module, wherein,
Picture indicia module, during picture for displayed web page, the pixel of matching characteristic graphical information is obtained from server
Information, displaying；
Page presentation module, for receiving the select command of the Pixel Information, sent to server and carry the Pixel Information
Interior literary information acquisition request, the reception server return correspondence in literary information, displaying.
In the apparatus, the picture indicia module, it is additionally operable to the pixel for obtaining server according to picture identification and being stored
Information, clear coat is set in picture, and knows stored Pixel Information using translucent collimation mark on the coating layer；
The page presentation module, when being additionally operable to the literary information in displaying is corresponding, in the transparent floating layer of picture using translucent
Collimation mark is known shows literary information content frame in one again above or below stored Pixel Information, literary information in displaying, the interior text
Information content frame has page-turning button, is shown successively according to page-turning button is clicked on.When receiving literary information in click, give
Go out to handle the prompting of the interior literary information.
In the apparatus, the page presentation module, it is additionally operable to set the displaying pixel region in the picture of displayed web page
And corresponding client custom content storage is on server, in the picture of displayed web page, the displaying pixel region that will be stored
Domain views, and show client custom content.
Fig. 5 be it is provided in an embodiment of the present invention in the picture of webpage issue in literary information method flow diagram, servicing
Corresponding relation in device in storage between literary information and pattern image information, this method also include：
Step 501, server obtain pattern image information, and each Pixel Information in Web page picture and pattern image are believed
Breath is matched, and the Pixel Information of matching characteristic graphical information is stored；
When the Web page picture is distributed to client by step 502, server, the matching characteristic graphical information that will be stored
Pixel Information be distributed to client；
Step 503, server receive the interior literary information acquisition request for the carrying Pixel Information that client is sent, should by matching
Interior literary information is sent to client corresponding to the pattern image information of Pixel Information.
This method further comprises：
The interior literary Information rate sent is calculated, updates the clicking rate in the interior literary information stored；And timing updates institute
State the corresponding relation between literary information and pattern image information in storage.
In the method, before interior literary information is sent by corresponding in step 503, this method also includes：
In not corresponding interior literary information, other information corresponding to this feature graphical information stored is sent；Such as
Fruit is corresponding with a plurality of interior literary information, then the interior text of the quality highest setting number of pattern image corresponding to literary information is believed in selection
Cease as corresponding interior literary information.
In the method, server can also obtain client custom content corresponding to displaying pixel region from client
Stored, after the displaying request of carrying displaying pixel region information of client transmission is received, by corresponding client
Custom content is sent to client.
In the method, before the Pixel Information of matching characteristic graphical information is stored in step 501, in addition to：
When a Pixel Information matches multiple pattern image information, selection wherein one graphic feature information of matching degree highest will
The Pixel Information correspondence markings of matching degree highest pattern image information are stored.
Fig. 6 be it is provided in an embodiment of the present invention in the picture of webpage displaying in literary information method flow diagram, including：
Step 601, client displayed web page picture when, from server obtain matching characteristic graphical information pixel letter
Breath, displaying；
Step 602, client receive the select command of the Pixel Information, send and are carried in the Pixel Information to server
Literary information acquisition request, the reception server return correspondence in literary information, displaying.
This method also includes：Send to carry and show that the displaying of pixel region information is asked to server, will be connect from server
The client custom content of receipts is shown in corresponding displaying pixel region.
In step 601, Pixel Information is shown as：Stored Pixel Information is obtained according to picture identification, in picture
Clear coat is set, and knows stored Pixel Information using translucent collimation mark on the coating layer.
In step 602, corresponding interior literary information is shown as：
Known in the transparent floating layer of picture using translucent collimation mark and shown again in one above or below stored Pixel Information
Literary information content frame, literary information in displaying, the interior literary information content frame have page-turning button, according to click on page-turning button carry out according to
Secondary display；When receiving literary information in click, the prompting for handling the interior literary information is provided.
In embodiments of the present invention, interior literary information can be advertising message.
From the embodiment of the present invention as can be seen that the present invention obtains Pixel Information by scanning the picture of webpage.Matching characteristic
Graphical information simultaneously stores, obtains stored Pixel Information and mark, enters interior literary information corresponding to the Pixel Information marked
Row displaying scheme, the bridge between the caused picture in the network media and interior literary information is got through, can by picture with it is interior
Literary information is accurately matched, and has fully been excavated commercial value possessed by picture in the network media, compensate in the network media
Interior literary information the drawbacks of can be only issued to the word content of webpage.
Further, the displaying pixel region and client custom content in mark picture are introduced, that is, ensures to use
Family carries out social functions and the experience of self-defined mark and comment to picture, adds the characteristic pattern stored in whole system again
Shape information deposits quantity and accuracy so that literary information resources can continue benign development in whole.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the scope of the present invention.It is all
Within the spirit and principles in the present invention, any modification, equivalent substitution and improvement for being made etc., the guarantor of the present invention should be included in
Within the scope of shield.
Claims (19)
1. it is a kind of in the picture of webpage issue in literary information method, it is characterised in that literary information and pattern image in storage
Corresponding relation between information, this method also include：
Pattern image information is obtained, each Pixel Information in Web page picture is matched with the pattern image information, will
The Pixel Information of matching characteristic graphical information is stored；
When the Web page picture is distributed to client, the Pixel Information of the matching characteristic graphical information stored is distributed to visitor
Family end；
The interior literary information acquisition request for the carrying Pixel Information that client is sent is received, the pattern image of the Pixel Information will be matched
Interior literary information is sent to client corresponding to information；
When a Pixel Information matches multiple pattern image information, selection wherein one graphic feature letter of matching degree highest
Breath, the Pixel Information correspondence markings of matching degree highest pattern image information are stored.
2. the method as described in claim 1, it is characterised in that pair in the storage between literary information and pattern image information
Should be related to for：
The pattern image of character pair pattern identification is set, the interior literary content of literary message identification in corresponding is set；
Pattern image is set to identify the corresponding relation between interior literary message identification；
The Pixel Information by matching characteristic graphical information is stored as：
Store Pixel Information marks mark, the picture identification at place, mark pixel region starting point coordinate, mark pixel region terminal to sit
Mark and pattern image mark.
3. method as claimed in claim 2, it is characterised in that the pixel by the matching characteristic graphical information stored is believed
Breath is distributed to the process of client：
According to the picture identification where the Pixel Information, determine that the pixel of matching characteristic graphical information in the Web page picture is believed
Breath, position of the Pixel Information in the webpage is determined according to mark pixel region starting point coordinate and mark pixel region terminal point coordinate
Put, the Pixel Information of the matching characteristic graphical information stored is distributed to client；
The interior literary information acquisition request of the reception carries Pixel Information mark, is identified according to the Pixel Information and determines institute
The pattern image mark matched somebody with somebody, the interior literary message identification according to corresponding to determining pattern image mark are corresponding by the interior literary message identification
Interior literary information as the corresponding interior literary information.
4. the method as described in claim 1, it is characterised in that this method also includes：
Obtained from client and show that client custom content corresponding to pixel region is stored, sent when receiving client
Carrying displaying pixel region information displaying request after, corresponding client custom content is sent to client.
5. the method as described in claim 1, it is characterised in that this method also includes：
The interior literary Information rate sent is calculated, updates the clicking rate in the interior literary information stored；And deposited described in timing renewal
Corresponding relation in storage between literary information and pattern image information.
6. the method as described in claim 1, it is characterised in that before interior literary information is sent by corresponding to, this method is also wrapped
Include：
In not corresponding interior literary information, other information corresponding to this feature graphical information stored is sent；It is if right
There should be a plurality of interior literary information, be calculated according to the product of the bid of interior literary informant and the clicking rate of the interior literary information more
The quality of individual interior literary information point, acquisition is therein, and the quality of set number divides literary information in highest.
7. a kind of method using described in claim 1 shown in the picture of webpage in literary information method, it is characterised in that
During the picture of displayed web page, the Pixel Information of matching characteristic graphical information, displaying are obtained from server；
The select command of the Pixel Information is received, the interior literary information acquisition request for carrying the Pixel Information is sent to server, is connect
Receive literary information in the correspondence that server returns, displaying.
8. method as claimed in claim 7, it is characterised in that this method also includes：
Send to carry and show that the displaying of pixel region information is asked to server, the client received from server is self-defined interior
Hold and shown in corresponding displaying pixel region.
9. method as claimed in claim 7, it is characterised in that described to be shown as Pixel Information：Obtained according to picture identification
The Pixel Information stored, clear coat is set in picture, and knows stored pixel using translucent collimation mark on the coating layer
Information；
It is described to be shown as corresponding interior literary information：
Known in the transparent floating layer of picture using translucent collimation mark and show text letter in one above or below stored Pixel Information again
Property frame is ceased, literary information in displaying, the interior literary information content frame has page-turning button, is shown successively according to page-turning button is clicked on
Show；When receiving literary information in click, the prompting for handling the interior literary information is provided.
10. it is a kind of in the picture of webpage issue in literary information system, it is characterised in that described system includes：Including clothes
Business device and client, wherein,
Server, for storing the corresponding relation between interior literary information and pattern image information, pattern image information is obtained, with net
Each Pixel Information in page picture is matched, and the Pixel Information of matching characteristic graphical information is stored；By webpage figure
When piece is distributed to client, the Pixel Information of the matching characteristic graphical information stored is distributed to client, receives client
The interior literary information acquisition request of the carrying Pixel Information of transmission, will match interior text corresponding to the pattern image information of the Pixel Information
Information is sent to client；
Client, during picture for displayed web page, the Pixel Information of matching characteristic graphical information, displaying are obtained from server；
The select command of the Pixel Information is received, the interior literary information acquisition request for carrying the Pixel Information is sent to server, receives clothes
Literary information in the correspondence that device returns of being engaged in, displaying；
The server, it is additionally operable to when a Pixel Information matches multiple pattern images, selection wherein matching degree highest one
Individual graphic feature information, the Pixel Information correspondence markings of matching degree highest pattern image information are stored in registration database
In.
11. system as claimed in claim 10, it is characterised in that the server includes：Interior literary information characteristics graph data
Storehouse, matching module, registration database, picture release module and interior literary information issuing module, wherein,
Interior literary information characteristics graphic data base, for storing the corresponding relation between interior literary information and pattern image information；
Registration database, the Pixel Information for matching characteristic graphical information in the picture of memory page；
Matching module, for obtaining pattern image information, matched with each Pixel Information in Web page picture, matching is special
The Pixel Information of sign graphical information is stored in registration database；
Picture release module, during for Web page picture to be distributed into client, by the picture of the matching characteristic graphical information stored
Prime information is distributed to client；
Interior literary information issuing module, the interior literary information acquisition request of the carrying Pixel Information for receiving client transmission, from mark
After finding matching characteristic graphical information in note database, the feature of request carrying is got from interior literary information characteristics shape library
Interior literary information, is sent to client corresponding to graphical information.
12. system as claimed in claim 10, in addition to interior literary Information Statistics module, for receiving the interior text of client transmission
The Counting requests of information, after the clicking rate of literary information calculates in progress, the interior text in renewal in literary information characteristics graphic data base
Information；
Interior literary information characteristics graphic data base, it is additionally operable to regularly to update between the interior literary information and pattern image information stored
Corresponding relation.
13. the system as described in claim 10,11 or 12, it is characterised in that the client includes：Picture indicia module and
Page presentation module, wherein,
Picture indicia module, during picture for displayed web page, the Pixel Information of matching characteristic graphical information is obtained from server,
Displaying；
Page presentation module, for receiving the select command of the Pixel Information, send and carried in the Pixel Information to server
Literary information acquisition request, the reception server return correspondence in literary information, displaying.
14. it is a kind of in the picture of webpage issue in literary information device, it is characterised in that the device includes：Interior literary information is special
Sign graphic data base, matching module, registration database, picture release module and interior literary information issuing module, wherein,
Interior literary information characteristics graphic data base, for storing the corresponding relation between interior literary information and pattern image information；
Registration database, the Pixel Information for matching characteristic graphical information in the picture of memory page；
Matching module, for obtaining pattern image information, matched with each Pixel Information in Web page picture, matching is special
The Pixel Information of sign graphical information is stored in registration database；
Picture release module, during for Web page picture to be distributed into client, by the picture of the matching characteristic graphical information stored
Prime information is distributed to client；
Interior literary information issuing module, the interior literary information acquisition request of the carrying Pixel Information for receiving client transmission, from mark
After finding matching characteristic graphical information in note database, the feature of request carrying is got from interior literary information characteristics shape library
Interior literary information, is sent to client corresponding to graphical information；
The matching module, it is additionally operable to when a Pixel Information matches multiple pattern images, selection wherein matching degree highest
One graphic feature information, the Pixel Information correspondence markings of matching degree highest pattern image information are stored in flag data
In storehouse.
15. device as claimed in claim 14, it is characterised in that also including interior literary Information Statistics module, for receiving client
The Counting requests of the interior literary information sent are held, after the clicking rate of literary information calculates in progress, literary information characteristics figure number in renewal
According to the interior literary information in storehouse；
Interior literary information characteristics graphic data base, it is additionally operable to regularly to update between the interior literary information and pattern image information stored
Corresponding relation.
16. device as claimed in claim 14, it is characterised in that the interior literary information issuing module, be additionally operable at no pair
During the interior literary information answered, other information corresponding to this feature graphical information of literary information characteristics graph data place storage in acquisition
It is sent to client；If being corresponding with a plurality of interior literary information, the quality highest of pattern image corresponding to literary information in selection
The interior literary information of setting number is sent to client.
17. it is a kind of using system described in claim 10 in the picture of webpage in displaying literary information device, its feature exists
In, including：Picture indicia module and page presentation module, wherein,
Picture indicia module, during picture for displayed web page, the Pixel Information of matching characteristic graphical information is obtained from server,
Displaying；
Page presentation module, for receiving the select command of the Pixel Information, send and carried in the Pixel Information to server
Literary information acquisition request, the reception server return correspondence in literary information, displaying.
18. device as claimed in claim 17, it is characterised in that the picture indicia module, be additionally operable to according to picture identification
The Pixel Information that server is stored is obtained, clear coat is set in picture, and institute is known using translucent collimation mark on the coating layer
The Pixel Information of storage；
The page presentation module, when being additionally operable to the literary information in displaying is corresponding, translucent collimation mark is used in the transparent floating layer of picture
Know and show literary information content frame in one above or below stored Pixel Information again, literary information in displaying, the interior literary information
Property frame has page-turning button, is shown successively according to page-turning button is clicked on, and when receiving literary information in click, provides
Handle the prompting of the interior literary information.
19. device as claimed in claim 17, it is characterised in that the page presentation module, be additionally operable to set displayed web page
Picture in displaying pixel region and corresponding client custom content storage on server, in the picture of displayed web page
When, the displaying pixel region stored is shown, and show client custom content.
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