CN103366292A - Method and device used for recommending information - Google Patents
Method and device used for recommending information Download PDFInfo
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- CN103366292A CN103366292A CN2012101022776A CN201210102277A CN103366292A CN 103366292 A CN103366292 A CN 103366292A CN 2012101022776 A CN2012101022776 A CN 2012101022776A CN 201210102277 A CN201210102277 A CN 201210102277A CN 103366292 A CN103366292 A CN 103366292A
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Abstract
The embodiment of the present invention relates to a method and device used for recommending information. Specifically, the method may include, for example: acquiring a historical position of a user and recommending the information to a user based on the historic position of the user.
Description
Technical field
Embodiments of the present invention relate to message area.More specifically, embodiments of the present invention relate to a kind of method and apparatus for recommendation information.
Background technology
Along with the development of computer technology, the communication technology and various other multimedia transmission technology, it is further varied that the information providing formula becomes.Thus, the informant (such as, advertizer, newsprovider, fabricator etc.) begin to provide information to potential audience in every way, and location-based service is provided.
Summary of the invention
The inventor finds: a kind of popular location-based service comprises based on user's current location coming to user's pushed information (for example, trade company's discount information at this current location place etc.).This information pushing mode is very ineffective.Although because the user has arrived certain position at present, might not be that this user is needed for the recommendation information of this position.
For this reason, inventor imagination, if based on user's historical position (for example, especially, with the historical position of this user's close association) but not current location come to user's pushed information, can make information recommendation more effective.
For this reason, embodiments of the present invention provide a kind of method for recommendation information, comprising: the historical position of obtaining the user; And based on described user's historical position, to described user's recommendation information.
According to a further aspect in the invention, embodiments of the present invention provide a kind of equipment for recommendation information, comprising: deriving means, and configuration is used for obtaining user's historical position; And recommendation apparatus, configuration is used for the historical position based on described user, to described user's recommendation information.
By utilizing the technical scheme according to embodiment of the present invention, can more effectively to user's recommendation information, obtain thus better user and experience.
Description of drawings
By reading with reference to the accompanying drawings detailed description hereinafter, above-mentioned and other purposes of exemplary embodiment of the invention, the feature and advantage easy to understand that will become.In the accompanying drawings, show some embodiments of the present invention in exemplary and nonrestrictive mode, wherein:
Fig. 1 schematically shows a kind of method for recommendation information according to embodiment of the present invention.
Fig. 2 schematically shows the schematic diagram according to the exemplary historical position of embodiment of the present invention.
Fig. 3 schematically shows the block diagram according to a kind of equipment for recommendation information of embodiment of the present invention.
Fig. 4 schematically shows the structured flowchart that can realize according to the computing equipment of embodiment of the present invention.
In the accompanying drawings, identical or corresponding label represents identical or corresponding part.
Embodiment
Below with reference to some illustrative embodiments principle of the present invention and spirit are described.Should be appreciated that providing these embodiments only is for those skilled in the art can being understood better and then realize the present invention, and be not to limit the scope of the invention by any way.
According to the embodiment of the present invention, a kind of method and apparatus for recommendation information has been proposed.By the historical position based on the user, the historical position of close ties is especially arranged with it, to come to user's recommendation information, embodiments of the present invention can realize the information pushing of better effects if, have improved thus user's experience.
In this article, it will be appreciated that, " information " is such as comprising that content relates to the set of the packet of action message, trade company's discount information, sales promotion information etc.; Related " obtaining " for example can relate to " acquisition " process of utilizing any any wired or wireless communication mode existing, that researching and developing and in the future research and development to implement, and is not subject to any specific " obtaining " mode; " historical position " for example can relate to position except user's current time present position, that went in the past; " recommendation " for example can relate to and utilize any information pushing of implementing of any wired or wireless communication mode existing, that researching and developing and in the future research and development and/or pull process.
In addition, any number of elements in the accompanying drawing is all unrestricted for example, and any name all only be used for to distinguish, and does not have any limitation.
The method of exemplary recommendation information
Below with reference to Fig. 1 and in conjunction with Fig. 2 the method 100 that is used for recommendation information according to exemplary embodiment of the invention is described.
As shown in Figure 1, method 100 for example can comprise the historical position (step S101) of obtaining the user.
According to some illustrative embodiments of the present invention, this obtains for example can comprise the historical position of obtaining this user based on the operation of reporting for work of user on social network sites.
For example, the user once online at everybody, Beijing " this point of interest of Jing'an " center " (POI) locates to have carried out the operation of reporting for work.
The method 100 that it should be noted that recommendation information according to an illustrative embodiment of the invention for example can realize on the server of social network sites.Thus, this server can obtain the user and carry out the historical position of reporting for work at this place, for example, and " Jing'an " center ".
It will be appreciated by those skilled in the art that, the method 100 of this recommendation information for example can also realize having carried out on any entity of the historical position of reporting for work at this can communicating with the server of social network sites to obtain user from it, and is not limited to above-mentioned server.In other words, the method 100 of embodiment of the present invention can be realized by any equipment that can obtain user's historical position.
According to some illustrative embodiments of the present invention, this obtains for example can comprise the historical position that this user is provided based on the information about this user's position that is provided by the application on the equipment that operates in the user (for example, global location service (GPS) client etc.).
According to some illustrative embodiments of the present invention, for example can periodically be provided about the information of this user's position (for example, every 5 minutes etc.).It will be understood by those skilled in the art that the advantage of doing like this be to provide the user continuously or near continuous location track.It should be noted that the time interval herein only is example, the present invention is unrestricted in this regard, and the granularity in the time interval has determined the continuity degree of track.
According to some illustrative embodiments of the present invention, the method 100 for example may further include the historical position based on this user, to this user's recommendation information (step S103).
For example, suppose once repeatedly to be before this user that " Jing'an " center " then can be based on " Jing'an " center " recommends " the sales promotion information of industrial and commercial bank in the " center " of Jing'an to this user.
According to some illustrative embodiments of the present invention, the method 100 for example may further include to be excavated the user's who obtains historical position, with historical position definite and this user's close association.
It should be noted that, any data mining technology existing, that researching and developing and in the future exploitation (for example, cluster) may be used to realize embodiments of the present invention, as long as can access " with the historical position of this user's close association " this classification.
According to some illustrative embodiments of the present invention, above-mentioned steps S103 for example can by based on the historical position of this user's close association, realize to this user's recommendation information.
It will be understood by those skilled in the art that by historical position further being excavated the historical position that obtains having with the user close association with this, and come recommendation information based on the historical position that this excavation obtains, the precision of recommendation information is further improved.
According to some illustrative embodiments of the present invention, " with the historical position of this user's close association " for example can contain the historical position that any close association is arranged with this user, the place of often going such as this user, this user place that residence time, relatively long place, this user and its good friend on social network sites often went, etc.These only are examples, and the present invention is unrestricted in this regard.
According to some illustrative embodiments of the present invention, " place that the user often goes " for example can comprise that contact track that this user often goes to the place (for example, this user's track on and off duty), it can be the track that is made of continuous historical position point, also can be by being the track that the historical position point that disperses consists of.
For example, take Fig. 2 as example, " place that the user often goes " for example can comprise by the Reference numeral 201 among Fig. 2,202 with are connected the continuous path that connects (by among Fig. 2 shown in the thick line).
Certainly, according to some illustrative embodiments of the present invention, this track track that not necessarily comes and goes, but also can be the track of one way route.
According to some illustrative embodiments of the present invention, " place that the user often goes " for example can comprise that this user often removes the included stop position of contact track in place.
Still take Fig. 2 as example, suppose that the home address " HuaTingJiaYuan " 201 that the user takes bus from Fig. 2 goes to work place " Jing'an " center " 203 workings.In this example, as shown in Figure 2, this user need to change at the place, " Terrace west door " 202 bus stops in Fig. 2.In this case, this user often goes the included stop position of contact track (being in this example track on and off duty) in place for example can comprise 201 shown in Fig. 2 (starting point), 202 (terminals) and 203 (terminal points).
It will be understood by those skilled in the art that the user often goes the contact track in place can cover because the vehicles of selecting are different different positions.For example, select different buses, can be by way of different routes; Select subway rather than bus, equally can be by way of different routes.Certainly, according to some illustrative embodiments of the present invention, this track track that not necessarily comes and goes, but also can be the track of one way route.And a terminal shown in Fig. 2 only is example, and the user often goes the contact track in place for example can comprise several terminals.
The equipment of exemplary recommendation information
Introduced according to exemplary embodiment of the invention be used for then be described with reference to Figure 3 the equipment 300 (hereinafter referred is recommendation apparatus 300) that is used for recommendation information according to exemplary embodiment of the invention after the method 100 of recommendation information.
As shown in Figure 3, recommendation apparatus 300 for example can comprise: deriving means 301, and configuration is used for obtaining user's historical position; And recommendation apparatus 303, configuration is used for the historical position based on described user, to described user's recommendation information.
According to some illustrative embodiments of the present invention, deriving means 301 for example can comprise: the device that is used for obtaining based on the operation of reporting for work of described user on social network sites described user's historical position.
According to some illustrative embodiments of the present invention, deriving means 301 for example can comprise: the device that is used for obtaining based on the information about described user's position that is provided by the application on the equipment that operates in described user described user's historical position.
According to some illustrative embodiments of the present invention, wherein the information about user's position for example can periodically be provided.
According to some illustrative embodiments of the present invention, recommendation apparatus 300 for example may further include: excavating gear (not shown in the accompanying drawing), configuration is used for the user's who obtains historical position is excavated, with historical position definite and described user's close association; And wherein recommendation apparatus 303 for example can comprise: be used for based on the historical position of described user's close association, to the device of described user's recommendation information.
According to some illustrative embodiments of the present invention, wherein the historical position with user's close association for example can comprise the place that the user often goes.
According to some illustrative embodiments of the present invention, wherein the place often gone of user for example can comprise that the user often removes the contact track in place.
According to some illustrative embodiments of the present invention, wherein the place often gone of user for example can comprise that the user often removes the included stop position of contact track in place.
Example calculation equipment
Below, describe with reference to Fig. 4 and can realize computer equipment of the present invention.Fig. 4 has schematically shown the block diagram that can realize computing equipment according to the embodiment of the present invention.
Computer system shown in Fig. 4 comprises CPU (CPU (central processing unit)) 401, RAM (random access memory) 402, ROM (ROM (read-only memory)) 403, system bus 404, hard disk controller 405, keyboard controller 406, serial interface controller 407, parallel interface controller 408, display controller 409, hard disk 410, keyboard 411, serial external unit 412, parallel external unit 413 and display 414.In these parts, what link to each other with system bus 404 has CPU 401, RAM 402, ROM 403, hard disk controller 405, keyboard controller 406, serial interface controller 407, parallel interface controller 408 and a display controller 409.Hard disk 410 links to each other with hard disk controller 405, keyboard 411 links to each other with keyboard controller 406, serial external unit 412 links to each other with serial interface controller 407, and parallel external unit 413 links to each other with parallel interface controller 408, and display 414 links to each other with display controller 409.
The described block diagram of Fig. 4 illustrates just to the purpose of example, is not to be limitation of the present invention.In some cases, can add as required or reduce wherein some equipment.
Embodiments of the present invention can realize by the combination of hardware, software or software and hardware.Hardware components can utilize special logic to realize; Software section can be stored in the storer, and by suitable instruction execution system, for example microprocessor or special designs hardware are carried out.Those having ordinary skill in the art will appreciate that above-mentioned equipment and method can and/or be included in the processor control routine with computer executable instructions realizes, for example such as the mounting medium of disk, CD or DVD-ROM, provide such code such as the programmable memory of ROM (read-only memory) (firmware) or such as the data carrier of optics or electronic signal carrier.Equipment of the present invention and module thereof can be by such as VLSI (very large scale integrated circuit) or gate array, realize such as the semiconductor of logic chip, transistor etc. or such as the hardware circuit of the programmable hardware device of field programmable gate array, programmable logic device etc., also can use the software of being carried out by various types of processors to realize, also can by the combination of above-mentioned hardware circuit and software for example firmware realize.
Although should be noted that some devices or the sub-device of having mentioned recommendation apparatus in above-detailed, this division only is not enforceable.In fact, according to the embodiment of the present invention, the feature of above-described two or more devices and function can be specialized in a device.Otherwise, the feature of an above-described device and function can Further Division for to be specialized by a plurality of devices.And above feature of the present invention being divided into that many aspects describe only is for purpose clearly, and the feature that is not intended to the hint various aspects is independently.On the contrary, can carry out combination in any between the feature of describing in the various aspects.
In addition, although described in the accompanying drawings the operation of the inventive method with particular order,, this is not that requirement or hint must be carried out these operations according to this particular order, or the operation shown in must carrying out all could realize the result of expectation.On the contrary, the step of describing in the process flow diagram can change execution sequence.Additionally or alternatively, can omit some step, a plurality of steps be merged into a step carry out, and/or a step is decomposed into a plurality of steps carries out.
Although described the present invention with reference to some embodiments, should be appreciated that, the present invention is not limited to disclosed embodiment.The present invention is intended to contain interior included various modifications and the equivalent arrangements of spirit and scope of claims.The scope of claims meets the most wide in range explanation, thereby comprises all such modifications and equivalent structure and function.
Claims (16)
1. method that is used for recommendation information comprises:
Obtain user's historical position; And
Based on described user's historical position, to described user's recommendation information.
2. method according to claim 1, wherein said obtaining comprises:
Obtain described user's historical position based on the operation of reporting for work of described user on social network sites.
3. method according to claim 1, wherein said obtaining comprises:
Described user's historical position is provided based on the information about described user's position that is provided by the application on the equipment that operates in described user.
4. method according to claim 3, wherein the information about described user's position is periodically provided.
5. method according to claim 1 further comprises:
Historical position to the user that obtains is excavated, to determine the historical position with described user's close association; And
Wherein the historical position based on described user comprises to described user's recommendation information: based on the historical position of described user's close association, to described user's recommendation information.
6. method according to claim 5, wherein the historical position with described user's close association comprises the place that described user often goes.
7. method according to claim 6, the place that wherein said user often goes comprises that described user often removes the contact track in place.
8. method according to claim 6, the place that wherein said user often goes comprises that described user often removes the included stop position of contact track in place.
9. equipment that is used for recommendation information comprises:
Deriving means, configuration is used for obtaining user's historical position; And
Recommendation apparatus, configuration is used for the historical position based on described user, to described user's recommendation information.
10. equipment according to claim 9, wherein said deriving means comprises:
Be used for obtaining based on the operation of reporting for work of described user on social network sites the device of described user's historical position.
11. equipment according to claim 9, wherein said deriving means comprises:
Be used for obtaining based on the information about described user's position that is provided by the application on the equipment that operates in described user the device of described user's historical position.
12. equipment according to claim 11, wherein the information about described user's position is periodically provided.
13. equipment according to claim 9 further comprises:
Excavating gear, configuration are used for the user's who obtains historical position is excavated, with historical position definite and described user's close association; And
Wherein said recommendation apparatus comprises: be used for based on the historical position of described user's close association, to the device of described user's recommendation information.
14. equipment according to claim 13, wherein the historical position with described user's close association comprises the place that described user often goes.
15. equipment according to claim 14, the place that wherein said user often goes comprise that described user often removes the contact track in place.
16. equipment according to claim 14, the place that wherein said user often goes comprise that described user often removes the included stop position of contact track in place.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2012101022776A CN103366292A (en) | 2012-03-30 | 2012-03-30 | Method and device used for recommending information |
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| Application Number | Priority Date | Filing Date | Title |
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| CN2012101022776A CN103366292A (en) | 2012-03-30 | 2012-03-30 | Method and device used for recommending information |
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| CN103366292A true CN103366292A (en) | 2013-10-23 |
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| CN2012101022776A Pending CN103366292A (en) | 2012-03-30 | 2012-03-30 | Method and device used for recommending information |
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| CN105900095A (en) * | 2016-04-07 | 2016-08-24 | 汤美 | Method and system for generalizing educational program |
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Application publication date: 20131023 |