CN103152347A - Method for prompting microblog false advertisements - Google Patents

Method for prompting microblog false advertisements Download PDF

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Publication number
CN103152347A
CN103152347A CN2013100797315A CN201310079731A CN103152347A CN 103152347 A CN103152347 A CN 103152347A CN 2013100797315 A CN2013100797315 A CN 2013100797315A CN 201310079731 A CN201310079731 A CN 201310079731A CN 103152347 A CN103152347 A CN 103152347A
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China
Prior art keywords
client
meagre
information
microblog
user
Prior art date
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Granted
Application number
CN2013100797315A
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Chinese (zh)
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CN103152347B (en
Inventor
杨阴蒙
詹元敏
徐建新
张弛
潘建波
邹敏
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Zhuhai Seal Interest Technology Co Ltd
Original Assignee
Zhuhai Juntian Electronic Technology Co Ltd
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Priority to CN201310079731.5A priority Critical patent/CN103152347B/en
Publication of CN103152347A publication Critical patent/CN103152347A/en
Application granted granted Critical
Publication of CN103152347B publication Critical patent/CN103152347B/en
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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses a method for prompting microblog false advertisements. The method comprises the following steps of initializing to extract initial information; obtaining the information of each microblog visited by a user at a client according to the extracted initial information; filtering the microblog not containing links or advertisements according to the obtained information of the microblog at the client; sending the information of the filtered microblog containing the advertisements and the links to a server by a network at the client; inquiring and comparing the received information of the microblog in the preset database at the server, judging whether the microblog is the false advertisement according to the comparing results, and returning the judging result to the client; and inserting a label in a webpage through the client to identify the microblog which is judged as the false advertisement, and displaying the comparing result in the label. The method has the advantages that the false advertisement propagated on the microblog is highlighted, and is prompted to the user, and the risk of online transaction is avoided for the user.

Description

A kind of method that the microblogging sham publicity is pointed out
Technical field
The present invention relates to a kind of method of identifying the sham publicity microblogging, belong to the internet security field.
Background technology
In the present age, microblogging has entered in daily life, and microblogging more and more receives people's concern as a kind of means of Information Communication, and its influence power is increasingly extensive, and therefore, increasing businessman utilizes microblogging to carry out advertising.But some illegal businessmans issue sham publicity in order to speculate on microblogging, and some products or service are carried out false publication, have both cheated the consumer, also cause the junk information on microblogging too much, hinder people's normal browsing.
Summary of the invention
The object of the invention is in meagre middle sign sham publicity number, the prompting user avoids risk.
Above purpose is achieved by the method that proposes according to invention and the system that implements the method.Technical scheme proposed by the invention is:
A kind of method that the microblogging sham publicity is pointed out realizes by the interconnected client and server end of network, and the website of client Real Time Monitoring user access wherein said method comprising the steps of:
Step 1: initialization, after client detects the user and enters meagre website, extract initial information.
Step 2: traversal is searched, and obtains each meagre information of user's access according to the initial information of extracting in client.
Step 3: filter, at client wherein do not contain link or advertisement meagre according to the meagre information filtering of obtaining.
Step 4: the meagre information that contains advertisement and link after client will be filtered sends to server.
Step 5: inquire about comparison according to the meagre information that receives at server end in its default database, according to Query Result, the meagre sham publicity that whether belongs to is judged, and judged result is returned to client.
Step 6: after receiving the result that server end returns, insert labeled marker in client and be judged as the meagre of sham publicity in webpage, and comparative result is presented in label.
The combination that above step can be passed through computer software, hardware or software and hardware realizes, carries out the system of above method, can carry out highlighted sign to the sham publicity of meagre upper propagation, the user is pointed out the risk that helps the user to evade online transaction.
Embodiment
The method that the sham publicity microblogging is pointed out proposed by the invention is realizing on interconnected client and server end by network, the website of client Real Time Monitoring user access wherein, and specifically comprise following concrete steps:
At first system carries out an initialization step, client is provided with monitoring module, the webpage of its real-time supervisory user user's access, after the user being detected and entering meagre website, insert and carry out a JavaScript script file in the webpage of access, extract the initial information of meagre webpage, wherein initial information comprises browser type and version etc.
System and then carries out a traversal step, client is provided with the acquisition of information module, it obtains each meagre information of user's access according to initial information that previous step is extracted by traversal, wherein meagre information comprises the meagre meagre account number of issue, meagre, the link of quoting of quoting, meagre content etc.
System and then carries out a filtration step, and client is provided with filtering module, does not contain the meagre of link or advertisement in the meagre information that its filtration is obtained, and its middle filtrator is differentiated the meagre ad content that whether contains according to the keyword in meagre content.
Meagre information after then client will filter, the meagre information that namely contains link and advertisement sends to server end.
Server end is provided with the evaluation module, it inquires about comparison according to the link in the meagre information that receives and keyword in its default database, to be judged as the meagre result of sham publicity after judging according to Query Result and return to client, also comprise the type of sham publicity in wherein said result, number of times that is cited etc. information.
Identification module on client, it inserts labeled marker and is judged as the meagre of sham publicity, and result is presented in label after receiving the result that server end returns in webpage.
The combination that above step can be passed through computer software, hardware or software and hardware realizes.By carrying out the system of above method, can carry out highlighted sign to the sham publicity of meagre upper propagation, the user is pointed out the risk that helps the user to evade online transaction.
Certainly, the present invention is except above-mentioned execution mode, and other equivalent technical solutions also should be within its protection range.

Claims (1)

1. method that the microblogging sham publicity is pointed out, by performed by the interconnected client and server end of network, the website of client Real Time Monitoring user access wherein said method comprising the steps of:
1) initialization after client detects the user and enters meagre website, is extracted initial information;
2) traversal is searched, and obtains each meagre information of user's access according to the initial information of extracting in client;
3) filter, at client wherein do not contain link or advertisement meagre according to the meagre information filtering of obtaining;
4) the meagre information that contains advertisement and link after client will be filtered sends to server by network;
5) inquire about comparison according to the meagre information that receives at server end in its default database, according to comparative result, the meagre sham publicity that whether belongs to is judged, and judged result is returned to client;
6) receive the judged result that server end returns after, insert labeled marker by client and be judged as the meagre of sham publicity in webpage, and comparative result is presented in label.
CN201310079731.5A 2013-03-13 2013-03-13 A kind of method that microblogging sham publicity is pointed out Active CN103152347B (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201310079731.5A CN103152347B (en) 2013-03-13 2013-03-13 A kind of method that microblogging sham publicity is pointed out

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201310079731.5A CN103152347B (en) 2013-03-13 2013-03-13 A kind of method that microblogging sham publicity is pointed out

Publications (2)

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CN103152347A true CN103152347A (en) 2013-06-12
CN103152347B CN103152347B (en) 2016-11-16

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103458300A (en) * 2013-08-28 2013-12-18 天津三星电子有限公司 Television false advertisement prompting method and system
CN107070873A (en) * 2017-01-20 2017-08-18 腾讯科技(深圳)有限公司 Webpage invalid data screening method, system, data examination server and browser
CN109992386A (en) * 2019-03-31 2019-07-09 联想(北京)有限公司 A kind of information processing method and electronic equipment
WO2023109261A1 (en) * 2021-12-16 2023-06-22 International Business Machines Corporation Dark pattern detection and mitigation

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101075981A (en) * 2006-08-18 2007-11-21 腾讯科技(深圳)有限公司 Method and apparatus for filteirng information
CN102622443A (en) * 2012-03-13 2012-08-01 北京邮电大学 Customized screening system and method for microblog

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101075981A (en) * 2006-08-18 2007-11-21 腾讯科技(深圳)有限公司 Method and apparatus for filteirng information
CN102622443A (en) * 2012-03-13 2012-08-01 北京邮电大学 Customized screening system and method for microblog

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103458300A (en) * 2013-08-28 2013-12-18 天津三星电子有限公司 Television false advertisement prompting method and system
CN107070873A (en) * 2017-01-20 2017-08-18 腾讯科技(深圳)有限公司 Webpage invalid data screening method, system, data examination server and browser
CN109992386A (en) * 2019-03-31 2019-07-09 联想(北京)有限公司 A kind of information processing method and electronic equipment
CN109992386B (en) * 2019-03-31 2021-10-22 联想(北京)有限公司 Information processing method and electronic equipment
WO2023109261A1 (en) * 2021-12-16 2023-06-22 International Business Machines Corporation Dark pattern detection and mitigation

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Effective date of registration: 20191204

Address after: 519030 Room 105-53811, No. 6 Baohua Road, Hengqin New District, Zhuhai City, Guangdong Province

Patentee after: Zhuhai Seal Interest Technology Co., Ltd.

Address before: 519000, No. 10, main building, No. 6, science Road, Harbour Road, Tang Wan Town, Guangdong, Zhuhai, 601F

Patentee before: Zhuhai Juntian Electronic Technology Co.,Ltd.

TR01 Transfer of patent right