CN103002051B - The information-pushing method of mobile terminal, system and cloud server - Google Patents

The information-pushing method of mobile terminal, system and cloud server Download PDF

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CN103002051B
CN103002051B CN201210567909.6A CN201210567909A CN103002051B CN 103002051 B CN103002051 B CN 103002051B CN 201210567909 A CN201210567909 A CN 201210567909A CN 103002051 B CN103002051 B CN 103002051B
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cloud server
pushed information
high frequency
mobile terminal
frequency words
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CN103002051A (en
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刘娟
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Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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Abstract

The present invention proposes a kind of information-pushing method of mobile terminal, system and cloud server, and wherein said method comprises the following steps: cloud server obtains multiple pushed information that service provider provides; Cloud server sets up resources bank according to multiple pushed information, wherein, and the corresponding multiple search keyword of each pushed information in resources bank; With user-dependent high frequency words in cloud server acquisition mobile terminal; Cloud server is searched in resources bank according to high frequency words; And if cloud server finds pushed information in resources bank, then pushed information is sent to mobile terminal by cloud server.According to the method for the embodiment of the present invention, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, saved resource simultaneously.

Description

The information-pushing method of mobile terminal, system and cloud server
Technical field
The present invention relates to mobile internet technical field, particularly a kind of information-pushing method of mobile terminal, system and cloud server.
Background technology
At present, when pushed information provider (such as advertiser etc.) sends pushed information (such as advertisement) to user, provider is select time, self manufacture be distributed to cloud server to send pushed information to user voluntarily.
Current Problems existing is, service provider does not consider the demand of user, the pushed information that user sends cloud server may and lose interest in, cloud server can not push for different user's requests and pointed push information to user, poor user experience.
Summary of the invention
Object of the present invention is intended at least solve one of described technological deficiency.
For this reason, one object of the present invention is the information-pushing method proposing a kind of mobile terminal, and the method can provide pointed dissimilar pushed information for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
Second object of the present invention is the information transmission system proposing a kind of mobile terminal
3rd object of the present invention is to propose a kind of cloud server.
For reaching described object, the embodiment of first aspect present invention discloses a kind of information-pushing method of mobile terminal, comprises the following steps: a, cloud server obtain multiple pushed information that service provider provides; B, cloud server set up resources bank according to described multiple pushed information, wherein, and the corresponding multiple search keyword of each pushed information in described resources bank; With user-dependent high frequency words in c, described cloud server acquisition mobile terminal; D, described cloud server are searched in described resources bank according to described high frequency words; And if the described cloud server of e finds described pushed information in described resources bank, then described pushed information is sent to described mobile terminal by described cloud server.
According to the information-pushing method of the mobile terminal of the embodiment of the present invention, obtained and user-dependent high frequency words by cloud server, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
For reaching described object, the embodiment of second aspect present invention discloses a kind of information transmission system of mobile terminal, comprise: cloud server and mobile terminal, wherein, described cloud server, for obtaining multiple pushed information that service provider provides, and set up resources bank according to described multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in described resources bank, and obtain in described mobile terminal with user-dependent high frequency words, and search in described resources bank according to described high frequency words, and when finding described pushed information in described resources bank, described pushed information is sent to described mobile terminal.
According to the information transmission system of the mobile terminal of the embodiment of the present invention, obtained and user-dependent high frequency words by cloud server, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
For reaching described object, the embodiment of third aspect present invention discloses a kind of cloud server, comprising: the first acquisition module, for obtaining multiple pushed information that service provider provides; Set up module, for setting up resources bank according to described multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in described resources bank; Second acquisition module, for obtain in mobile terminal with user-dependent high frequency words; Search module, for searching in described resources bank according to described high frequency words; And sending module, for search described in basis module in described resources bank, find described pushed information time, described pushed information is sent to described mobile terminal.
According to the cloud server of the embodiment of the present invention, by obtaining and user-dependent high frequency words, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
The aspect that the present invention adds and advantage will part provide in the following description, and part will become obvious from the following description, or be recognized by practice of the present invention.
Accompanying drawing explanation
Of the present invention and/or additional aspect and advantage will become obvious and easy understand from the following description of the accompanying drawings of embodiments, wherein:
Fig. 1 is the flow chart of the information-pushing method of mobile terminal according to an embodiment of the invention;
Fig. 2 is the flow chart of the information-pushing method of mobile terminal according to the present invention's specific embodiment;
Fig. 3 is the flow chart of the information-pushing method of mobile terminal in accordance with another embodiment of the present invention;
Fig. 4 is the structural representation of the information transmission system of mobile terminal according to an embodiment of the invention;
Fig. 5 is the structural representation of cloud server according to an embodiment of the invention; And
Fig. 6 is the structural representation of the cloud server according to the present invention's specific embodiment.
Embodiment
Be described below in detail embodiments of the invention, the example of described embodiment is shown in the drawings, and wherein same or similar label represents same or similar element or has element that is identical or similar functions from start to finish.Being exemplary below by the embodiment be described with reference to the drawings, only for explaining the present invention, and can not limitation of the present invention being interpreted as.On the contrary, embodiments of the invention comprise fall into attached claims spirit and intension within the scope of all changes, amendment and equivalent.
In describing the invention, it is to be appreciated that term " first ", " second " etc. are only for describing object, and instruction or hint relative importance can not be interpreted as.In addition, in describing the invention, except as otherwise noted, the implication of " multiple " is two or more.
Describe and can be understood in flow chart or in this any process otherwise described or method, represent and comprise one or more for realizing the module of the code of the executable instruction of the step of specific logical function or process, fragment or part, and the scope of the preferred embodiment of the present invention comprises other realization, wherein can not according to order that is shown or that discuss, comprise according to involved function by the mode while of basic or by contrary order, carry out n-back test, this should understand by embodiments of the invention person of ordinary skill in the field.
Below with reference to the accompanying drawings the information-pushing method of the mobile terminal according to the embodiment of the present invention, system and cloud server are described.
An information-pushing method for mobile terminal, comprises the following steps: a, cloud server obtain multiple pushed information that service provider provides; B, cloud server set up resources bank according to multiple pushed information, wherein, and the corresponding multiple search keyword of each pushed information in resources bank; With user-dependent high frequency words in c, cloud server acquisition mobile terminal; D, cloud server are searched in resources bank according to high frequency words; And if e cloud server finds pushed information in resources bank, then pushed information is sent to mobile terminal by cloud server.
Fig. 1 is the flow chart of the information-pushing method of mobile terminal according to an embodiment of the invention.
As shown in Figure 1, comprise the steps according to the information-pushing method of the mobile terminal of the embodiment of the present invention.
Step S101, cloud server obtains multiple pushed information that service provider provides.
Such as, service provider beyond the clouds server can issue multiple pushed information, and cloud server obtains the plurality of pushed information.
Step S102, cloud server sets up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank.
Particularly, first, cloud server can carry out analyzing the multiple search keywords obtaining correspondence to each pushed information, as cut word segmentation to each pushed information, then, cloud server sets up resources bank according to multiple search keywords of each pushed information and correspondence thereof.Wherein, cloud server can also receive multiple search keywords that service provider is arranged voluntarily, and service provider can also edit search keyword.
Step S103, with user-dependent high frequency words in cloud server acquisition mobile terminal.
Step S104, cloud server is searched in resources bank according to high frequency words.
Step S105, if cloud server finds pushed information in resources bank, then pushed information is sent to mobile terminal by cloud server.
Particularly, cloud server carries out searching whether have the search keyword identical with high frequency words in resources bank, if find the search keyword identical with high frequency words, then obtains the pushed information that this search keyword is corresponding, and is sent to mobile terminal.
According to the information-pushing method of the mobile terminal of the embodiment of the present invention, obtained and user-dependent high frequency words by cloud server, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
Fig. 2 is the flow chart of the information-pushing method of mobile terminal according to the present invention's specific embodiment.
As shown in Figure 2, comprise the steps according to the information-pushing method of the mobile terminal of the embodiment of the present invention.
Step S201, cloud server obtains multiple pushed information that service provider provides.
Such as, service provider beyond the clouds server can issue multiple pushed information, and cloud server obtains the plurality of pushed information.
Step S202, cloud server sets up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank.
Particularly, first, cloud server can carry out analyzing the multiple search keywords obtaining correspondence to each pushed information, as cut word segmentation to each pushed information, then, cloud server sets up resources bank according to multiple search keywords of each pushed information and correspondence thereof.Wherein, cloud server can also receive multiple search keywords that service provider is arranged voluntarily, and service provider can also edit search keyword.
Step S203, the note that cloud server record move terminal use sends and/or receives and/or voice call.
Step S204, cloud server is analyzed to obtain high frequency words to note and/or voice call.
Such as, in note, often the word such as " film " or " football " is there is in user when sending note, or often there is the content relevant to film or football in the note of user, then cloud server can using the word such as " film " or " football " as with user-dependent high frequency words, or user is occurred in note other with the word of film and football related content as with user-dependent high frequency words.
Step S205, cloud server is searched in resources bank according to high frequency words.
Step S206, if cloud server finds pushed information in resources bank, then pushed information is sent to mobile terminal by cloud server.
Such as, cloud server according to user-dependent high frequency words " film " or " football ", search in resources bank, if there is the pushed information of the advertisement of certain Hollywood blockbuster or the advertisement of football match, then this PUSH message is sent to mobile terminal by cloud server
According to the information-pushing method of the mobile terminal of the embodiment of the present invention, cloud server passes through note or the voice call acquisition high frequency words of user, in resources bank, corresponding information pushing is searched to user by high frequency words, better can understand the interested relevant content of user, for user provides advertisement more targetedly and information, improve Consumer's Experience further.
In one embodiment of the invention, the note that mobile terminal sends user and/or receives and/or voice call are analyzed to obtain high frequency words, and high frequency words is sent to cloud server by mobile terminal.Such as, mobile terminal analysis to draw in the note of user and often occurs the word such as " film " or " football ", or user often occurs the content relevant to film or football in note.Then mobile terminal can using " film " or " football " as with user-dependent high frequency words, or user is occurred in note other with the word of film and football related content as with user-dependent high frequency words.Thus, carry out analysis by mobile terminal this locality to obtain and user-dependent high frequency words, and then issue cloud server search, cloud server searches corresponding information pushing to user by high frequency words in resources bank, the flow of user can be saved, improve Consumer's Experience further.
Fig. 3 is the flow chart of the information-pushing method of mobile terminal in accordance with another embodiment of the present invention.
As shown in Figure 3, comprise the steps according to the information-pushing method of the mobile terminal of the embodiment of the present invention.
Step S301, cloud server obtains multiple pushed information that service provider provides.
Such as, service provider beyond the clouds server can issue multiple pushed information, and cloud server obtains the plurality of pushed information.
Step S302, cloud server sets up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank.
Particularly, first, cloud server can carry out analyzing the multiple search keywords obtaining correspondence to each pushed information, as cut word segmentation to each pushed information, then, cloud server sets up resources bank according to multiple search keywords of each pushed information and correspondence thereof.Wherein, cloud server can also receive multiple search keywords that service provider is arranged voluntarily, and service provider can also edit search keyword.
Step S303, cloud server obtains high frequency words according to the social network sites analysis of the mandate of mobile phone users to user.
Step S304, cloud server is searched in resources bank according to high frequency words.
Step S305, if cloud server finds pushed information in resources bank, then pushed information is sent to mobile terminal by cloud server.
Particularly, cloud server carries out searching whether have the search keyword identical with high frequency words in resources bank, if find the search keyword identical with high frequency words, then obtains the pushed information that this search keyword is corresponding, and is sent to mobile terminal.
According to the information-pushing method of the mobile terminal of the embodiment of the present invention, obtain high frequency words by cloud server according to the social network sites analysis of the mandate of mobile phone users to user, can obtain widely and user-dependent high frequency words.
Should be appreciated that the embodiment described in Fig. 2 and Fig. 3 can in conjunction with enforcement, cloud server can use the method in above-described embodiment to obtain and user-dependent high frequency words simultaneously.
In order to realize above-described embodiment, the invention allows for a kind of information transmission system of mobile terminal.
A kind of information transmission system of mobile terminal, comprise: cloud server and mobile terminal, wherein, cloud server, for obtaining multiple pushed information that service provider provides, and set up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank, and in acquisition mobile terminal with user-dependent high frequency words, and search in resources bank according to high frequency words, and when finding pushed information in resources bank, pushed information is sent to mobile terminal.
Fig. 4 is the structural representation of the information transmission system of mobile terminal according to an embodiment of the invention.
As shown in Figure 4, comprise according to the information transmission system of the mobile terminal of the embodiment of the present invention: cloud server 10 and mobile terminal 20.
Particularly, multiple pushed information that cloud server 10 provides for obtaining service provider, such as, service provider beyond the clouds server 10 can issue multiple pushed information, cloud server 10 obtains the plurality of pushed information, and set up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank, and obtain in mobile terminal 20 with user-dependent high frequency words, and search in resources bank according to high frequency words, and when finding pushed information in resources bank, pushed information is sent to mobile terminal 20.
Wherein, cloud server 10 can carry out analyzing the multiple search keywords obtaining correspondence to each pushed information, as cut word segmentation to each pushed information, then, cloud server 10 sets up resources bank according to multiple search keywords of each pushed information and correspondence thereof.Cloud server 10 can also receive multiple search keywords that service provider is arranged voluntarily, and service provider can also edit search keyword.
Wherein, cloud server 10 carries out searching whether have the search keyword identical with high frequency words in resources bank, if find the search keyword identical with high frequency words, then obtains the pushed information that this search keyword is corresponding, and is sent to mobile terminal 20.
According to the information transmission system of the mobile terminal of the embodiment of the present invention, obtained and user-dependent high frequency words by cloud server, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
In one embodiment of the invention, the note that cloud server 10 also sends for record move terminal 20 user and/or receives and/or voice call, and analyze to obtain high frequency words to note and/or voice call.Such as, in note, often the word such as " film " or " football " is there is in user when sending note, or often there is the content relevant to film or football in the note of user, then cloud server 10 can using the word such as " film " or " football " as with user-dependent high frequency words, or user is occurred in note other with the word of film and football related content as with user-dependent high frequency words.Thus, better can understand the interested relevant content of user, for user provides advertisement more targetedly and information, improve Consumer's Experience further.
In one embodiment of the invention, mobile terminal 20 is also analyzed to obtain high frequency words for the note that sends user and/or receive and/or voice call, and high frequency words is sent to cloud server 10.Such as, mobile terminal analysis to draw in the note of user and often occurs the word such as " film " or " football ", or user often occurs the content relevant to film or football in note.Then mobile terminal can using " film " or " football " as with user-dependent high frequency words, or user is occurred in note other with the word of film and football related content as with user-dependent high frequency words.Thus, the flow of user can be saved, improve Consumer's Experience further.
In one embodiment of the invention, cloud server 10 also obtains high frequency words for the social network sites analysis of mandate to user according to mobile terminal 20 user.Thus, can obtain widely and user-dependent high frequency words.
In order to realize above-described embodiment, the invention allows for a kind of cloud server.
A kind of cloud server, is characterized in that, comprising: the first acquisition module, for obtaining multiple pushed information that service provider provides; Set up module, for setting up resources bank according to multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in resources bank; Second acquisition module, for obtain in mobile terminal with user-dependent high frequency words; Search module, for searching in resources bank according to high frequency words; Sending module, for according to search module in resources bank, find pushed information time, pushed information is sent to mobile terminal.
Fig. 5 is the structural representation of cloud server according to an embodiment of the invention.
As shown in Figure 5, comprise according to the cloud server of the embodiment of the present invention: the first acquisition module 100, set up module 200, second acquisition module 300, search module 400 and sending module 500.
Particularly, multiple pushed information of providing for obtaining service provider of the first acquisition module 100.Such as, service provider beyond the clouds server can issue multiple pushed information, and the first acquisition module 100 obtains the plurality of pushed information.
Set up module 200 and set up resources bank for the multiple pushed information obtained according to the first acquisition module 100, wherein, the corresponding multiple search keyword of each pushed information in resources bank.More specifically, first, setting up module 200 can carry out analyzing the multiple search keywords obtaining correspondence to each pushed information, as cut word segmentation to each pushed information, then, set up module 200 and set up resources bank according to multiple search keywords of each pushed information and correspondence thereof.Wherein, set up module 200 and can also receive multiple search keywords that service provider arranges voluntarily, service provider can also edit search keyword.
Second acquisition module 300 for obtain in mobile terminal with user-dependent high frequency words.
Search module 400 to search in resources bank for the high frequency words obtained according to the second acquisition module 300.
Sending module 500 for according to search module 400 in resources bank, find pushed information time, pushed information is sent to mobile terminal.More specifically, search module 400 in resources bank, carry out searching whether have the search keyword identical with high frequency words, if find the search keyword identical with high frequency words, then sending module 500 obtains pushed information corresponding to this search keyword, and is sent to mobile terminal.
According to the cloud server of the embodiment of the present invention, by obtaining and user-dependent high frequency words, in resources bank, search corresponding pushed information by high frequency words and send to user, pointed dissimilar pushed information can be provided for dissimilar user, meet the demand of user better, improve Consumer's Experience, save resource simultaneously.
Fig. 6 is the structural representation of the cloud server according to the present invention's specific embodiment.
As shown in Figure 6, on the basis shown in Fig. 5, the cloud server according to the embodiment of the present invention also comprises: logging modle 600 and analysis module 700.
Particularly, logging modle 600 for record move terminal use send and/or receive note and/or voice call.
Analysis module 700 is analyzed to obtain high frequency words for the note that records logging modle 600 and/or described voice call.Such as, in note, often the word such as " film " or " football " is there is in user when sending note, or often there is the content relevant to film or football in the note of user, then analysis module 700 can using the word such as " film " or " football " as with user-dependent high frequency words, or user is occurred in note other with the word of film and football related content as with user-dependent high frequency words.
According to the cloud server of the embodiment of the present invention, by note or the voice call acquisition high frequency words of user, in resources bank, corresponding information pushing is searched to user by high frequency words, better can understand the interested relevant content of user, for user provides advertisement more targetedly and information, improve Consumer's Experience further.
In one embodiment of the invention, analysis module 700 also obtains high frequency words for the social network sites analysis of mandate to user according to mobile phone users.Thus, can obtain widely and user-dependent high frequency words.
Should be appreciated that in an embodiment of the present invention, mobile terminal can be the hardware device that mobile phone, panel computer, personal digital assistant, e-book etc. have various operating system.
Should be appreciated that each several part of the present invention can realize with hardware, software, firmware or their combination.In the above-described embodiment, multiple step or method can with to store in memory and the software performed by suitable instruction execution system or firmware realize.Such as, if realized with hardware, the same in another embodiment, can realize by any one in following technology well known in the art or their combination: the discrete logic with the logic gates for realizing logic function to data-signal, there is the application-specific integrated circuit (ASIC) of suitable combinational logic gate circuit, programmable gate array (PGA), field programmable gate array (FPGA) etc.
In the description of this specification, specific features, structure, material or feature that the description of reference term " embodiment ", " some embodiments ", " example ", " concrete example " or " some examples " etc. means to describe in conjunction with this embodiment or example are contained at least one embodiment of the present invention or example.In this manual, identical embodiment or example are not necessarily referred to the schematic representation of described term.And the specific features of description, structure, material or feature can combine in an appropriate manner in any one or more embodiment or example.
Although illustrate and describe embodiments of the invention, for the ordinary skill in the art, be appreciated that and can carry out multiple change, amendment, replacement and modification to these embodiments without departing from the principles and spirit of the present invention, scope of the present invention is by claims and equivalency thereof.

Claims (3)

1. an information-pushing method for mobile terminal, is characterized in that, comprises the following steps:
A, cloud server obtain multiple pushed information that service provider provides;
B, cloud server set up resources bank according to described multiple pushed information, wherein, and the corresponding multiple search keyword of each pushed information in described resources bank;
Wherein, described search keyword obtains after described cloud server is analyzed each pushed information, or described search keyword is that service provider is arranged;
With user-dependent high frequency words in c, described cloud server acquisition mobile terminal, specifically comprise:
The note that mobile phone users described in described cloud server record sends and/or receives and/or voice call; And described cloud server is analyzed to obtain described high frequency words to described note and/or described voice call; Also comprise: described cloud server obtains described high frequency words according to the social network sites analysis of the mandate of described mobile phone users to described user; Or,
The note that described mobile terminal sends described user and/or receives and/or voice call are analyzed to obtain described high frequency words; And described high frequency words is sent to described cloud server by described mobile terminal;
D, described cloud server are searched in described resources bank according to described high frequency words; And
If the described cloud server of e finds described pushed information in described resources bank, then described pushed information is sent to described mobile terminal by described cloud server.
2. an information transmission system for mobile terminal, is characterized in that, comprising: cloud server and mobile terminal, wherein,
Described cloud server, for obtaining multiple pushed information that service provider provides, and set up resources bank according to described multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in described resources bank, wherein, described search keyword obtains after described cloud server is analyzed each pushed information, or described search keyword is that service provider is arranged; And obtain in described mobile terminal with user-dependent high frequency words, and to search in described resources bank according to described high frequency words, and when finding described pushed information in described resources bank, described pushed information be sent to described mobile terminal;
Described cloud server also for: social network sites analyze of mandate to described user according to described mobile phone users obtains described high frequency words;
Described cloud server also for: record note and/or voice call that described mobile phone users sends and/or receive, and analyze to obtain described high frequency words to described note and/or described voice call, or, described mobile terminal also for:
The note sent described user and/or receive and/or voice call are analyzed to obtain described high frequency words, and described high frequency words is sent to described cloud server.
3. a cloud server, is characterized in that, comprising:
First acquisition module, for obtaining multiple pushed information that service provider provides;
Set up module, for setting up resources bank according to described multiple pushed information, wherein, the corresponding multiple search keyword of each pushed information in described resources bank; Wherein, described search keyword obtains after described cloud server is analyzed each pushed information, or described search keyword is that service provider is arranged;
Second acquisition module, for obtain in mobile terminal with user-dependent high frequency words;
Search module, for searching in described resources bank according to described high frequency words; And
Sending module, for search described in basis module in described resources bank, find described pushed information time, described pushed information is sent to described mobile terminal;
Also comprise:
Logging modle, for recording note and/or the voice call of the transmission of described mobile phone users and/or reception; And
Analysis module, for analyzing to obtain described high frequency words to described note and/or described voice call;
Described analysis module also for:
Social network sites analyze of mandate to described user according to described mobile phone users obtains described high frequency words.
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