CN102843347B

CN102843347B - Realize system and method, terminal and the server of mobile augmented reality business

Info

Publication number: CN102843347B
Application number: CN201110173562.2A
Authority: CN
Inventors: 黄成�; 加赞法尔·阿里; 李伟华
Original assignee: ZTE Corp
Current assignee: NANTONG TIANYUAN SECURITY EQUIPMENT Co.,Ltd.
Priority date: 2011-06-24
Filing date: 2011-06-24
Publication date: 2017-10-31
Anticipated expiration: 2031-06-24
Also published as: WO2012174865A1; CN102843347A

Abstract

The invention discloses a kind of method for realizing mobile augmented reality business, including：Receive after augmented reality service request, mobile augmented reality server obtains the parameter of the augmented reality service request, determines the augmented reality service request type, the mobile augmented reality business asked is controlled.The invention also discloses a kind of system for realizing mobile augmented reality business, mobile augmented reality server and mobile augmented reality terminal.Mobile augmented reality service implementation method adapts to different types of augmented reality target identification, augmented reality content obtaining in invention, is with good expansibility, unified business experience is provided the user in different application scene.

Description

Realize system and method, terminal and the server of mobile augmented reality business

Technical field

Mobile augmented reality business is realized the present invention relates to the technology for realizing mobile augmented reality business, more particularly to one kind System and method, and, mobile augmented reality terminal, mobile augmented reality server.

Background technology

With intelligent terminal, the maturation of development of Mobile Internet technology and development, the augmented reality in laboratory was once confined to (AR, Augmented Reality) technology starts to come into the popular visual field, large quantities of using image recognition, terminal positioning technology as base The internet of plinth/mobile Internet AR applications start to emerge in large numbers, and referred to as mobile augmented reality (Mobile AR) is applied, which results in The larger concern of industry, is increasingly becoming the focus of technical research.

The research and application of mobile augmented reality technology, virtual augmented reality Information application to real world changes User observes the mode of world around --- by traditional WEB page browse queries pattern based on text input, it is changed into Shot based on camera, the new mode of capture focus and displaying live view enhancement information.

Mobile AR users can be strengthened using mobile terminal such as smart mobile phone etc. while surrounding scenes are shot Real business experience, is primarily present following business scenario：The augmented reality run on mobile terminal applies (AR Application the augmented reality target (AR Target) of AR service providers deployment) is captured based on user current location, such as With geographical position related interests point (POI, Point of Interest), and augmented reality content (AR is obtained according to user's selection It is Content), including word, picture, voice, video, final to combine user terminal geographical finger print information such as longitude and latitude, direction etc., The surrounding reality of the augmented reality content of acquisition and terminal camera captured in real-time is merged into display in screen, obtained unusual Augmented reality business experience.

In Vehicles Collected from Market augmented reality solution, each stand-alone development AR should by different augmented reality service providers With different AR applications are realized based on different augmented realities, and current augmented reality mainly includes following several Kind：AR target identification technologies, AR content obtainings technology, AR content displaying technologies etc..So that AR application developers are difference The AR applications of AR service providers exploitation must realize that this undoubtedly adds AR application and development difficulty using different technologies.AR is used Family must select to install different AR application runtime environments according to the difference of ordered AR service providers, and this is highly detrimental to use Replacing of the family to terminal, because, the AR that AR service providers each issue applies incompatible, and user once changes end End, it is necessary to reinstall the running environment of all AR applications, this undoubtedly greatly hinders the market popularization of AR applications.

In existing augmented reality solution, because the AR that AR service providers each issue applies incompatible, because This AR applications also can not just concentrate sale of reaching the standard grade, and this can greatly reduce the contracted user colony of AR service providers.In addition, AR industry Business provider not only needs to dispose AR service servers, in addition it is also necessary to which the design work of alone bear AR contents, which increases AR The service operation cost of service provider.

To sum up known, traditional AR service providers are according to each realizing that technology carries out respective AR business, the result is that not only AR application markets have been isolated, great inconvenience also is caused to numerous AR user, this has turned at present hinders AR Service Markets hair One key factor of exhibition.

The content of the invention

In view of this, it is a primary object of the present invention to provide a kind of system for realizing mobile augmented reality business and side Method, and, mobile augmented reality terminal, mobile augmented reality server can strengthen Consumer's Experience effect.

To reach above-mentioned purpose, the technical proposal of the invention is realized in this way：

A kind of method for realizing mobile augmented reality business, including：

Receive after augmented reality service request, mobile augmented reality server obtains the augmented reality service request Parameter, determines the augmented reality service request type, and the mobile augmented reality business asked is controlled.

Preferably, the augmented reality service request includes at least one of following request：

The request of augmented reality target search, augmented reality content acquisition request, augmented reality, which are estimated, to be reported request and strengthens Real content management request.

Preferably, when the augmented reality service request is that augmented reality target search is asked, the mobile increasing to being asked Strong reality business is controlled, and is：

The mobile augmented reality server carries out augmented reality target according to the target search parameter carried in request Match somebody with somebody, obtain the augmented reality target matched, and return to the mobile augmented reality terminal.

Preferably, when the augmented reality service request is augmented reality content acquisition request, the mobile increasing to being asked Strong reality business is controlled, and is：

The mobile augmented reality server is obtained according to the content obtaining parameter carried in augmented reality content acquisition request Augmented reality access to content address is taken, augmented reality content is obtained and returns to the mobile augmented reality terminal.

Preferably, the augmented reality service request is that augmented reality is estimated when reporting request, the mobile increasing to being asked Strong reality business is controlled, and is：

The mobile augmented reality server is estimated according to augmented reality reports what is carried in request to estimate and report parameter to enter Row augmented reality target metadata is searched for, and acquisition, which is estimated, reports notice legitimate receipt side address.

Preferably, when the augmented reality service request is that augmented reality Content Management is asked, the mobile increasing to being asked Strong reality business is controlled, and is：

Augmented reality Content Management authority corresponding to management request is verified, according in augmented reality after being verified The augmented reality content for holding server is updated to the target information of corresponding augmented reality content.

Preferably, the mobile augmented reality server obtains corresponding enhancing when meeting setting push setting condition Real-world objects and/or augmented reality content, and it is sent to mobile augmented reality terminal.

Preferably, it is described set push setting condition as：

Set according to user preference and business determine to obtain find in augmented reality target with mobile augmented reality terminal position Put the augmented reality content corresponding to target relatively；

Or, the setting moment arrives；

Or, mobile augmented reality terminal enters setting regions；

Or, set in augmented reality target search parameter and customer service and meet third party's value-added service trigger condition.

A kind of system for realizing mobile augmented reality business, including mobile augmented reality terminal, mobile augmented reality service Device and augmented reality content server, wherein,

Mobile augmented reality terminal, for sending augmented reality service request to the mobile augmented reality server；Obtain Augmented reality content associated with augmented reality target in augmented reality content server is taken, and it is existing according to the mobile enhancing The augmented reality content is merged and shown with the outdoor scene of the mobile augmented reality terminal taking by real terminal real-time status；

Mobile augmented reality server, for obtaining the augmented reality business that the reception mobile augmented reality terminal is sent Request or the parameter for pushing request, determine augmented reality service request type, and the mobile augmented reality business asked is carried out Control；And, after the augmented reality Content Management request for receiving the transmission of augmented reality content server, to management request correspondence Augmented reality Content Management authority verified that more new management asks the target of corresponding augmented reality content after being verified Information；

Augmented reality content server, for providing the augmented reality with having been disposed in the mobile augmented reality server The storage and management of the associated augmented reality content of target.

Preferably, the mobile augmented reality terminal includes camera, state acquiring unit, communication unit and displaying list Member, wherein,

Camera, the outdoor scene for mobile augmented reality terminal surrounding described in captured in real-time；

State acquiring unit, the current location information for obtaining the mobile augmented reality terminal；Camera and ground Highly, direction and ground angle information；

Communication unit, for realizing the communication with the mobile augmented reality server, takes to the mobile augmented reality Business device sends augmented reality service request, and obtains enhancing associated with augmented reality target in augmented reality content server Real content；

Display unit, for utilizing acquired augmented reality content, modification is rendered in the outdoor scene that the camera is shot Augmented reality target, and show.

The request of augmented reality target search, augmented reality content acquisition request, augmented reality, which are estimated, reports request.

Preferably, the mobile augmented reality server is asked for augmented reality target search, is carried according in request Target search parameter carry out augmented reality object matching, obtain the augmented reality target that matches, and return to the movement Augmented reality terminal.

Preferably, the mobile augmented reality server is when augmented reality target search parameter is customer position information, Correspondence augmented reality content and the augmented reality target searched are obtained, the mobile augmented reality terminal is returned to.

Preferably, the mobile augmented reality server sets in augmented reality target search parameter and customer service and met During third party's value-added service trigger condition, third party's value-added service is triggered, and return to implementing result.

Preferably, the mobile augmented reality server is for augmented reality content acquisition request, according in augmented reality Hold the content obtaining parameter acquiring augmented reality access to content address for obtaining and being carried in request, obtain augmented reality content and return To the mobile augmented reality terminal.

Preferably, the mobile augmented reality server is estimated for augmented reality reports request, is surveyed according to augmented reality Degree reports estimating of being carried in request to report parameter to carry out augmented reality target metadata search, and acquisition is estimated to report and notifies legal Recipient address.

Preferably, the mobile augmented reality server is asked for pushing, to mobile augmented reality client push institute The augmented reality target and/or augmented reality content of acquisition.

A kind of mobile augmented reality server, including augmented reality content/intended delivery function, augmented reality content/mesh Selection function and augmented reality content/objective management function are marked, wherein,

Augmented reality content/target selection function, for the service request of the mobile augmented reality client according to reception, Augmented reality target is searched for, selects and obtains augmented reality content；

Augmented reality content/intended delivery function, for the service request by responding mobile augmented reality client, is passed Augmented reality target and/or augmented reality content are sent to mobile augmented reality client；Or, actively initiate request and push enhancing Real-world objects and/or augmented reality content are to mobile augmented reality client；

Augmented reality content/objective management function, for being asked according to augmented reality Content Management, stores and manages enhancing Real-world objects deployment information, augmented reality content releases news, and augmented reality content caching strategy and local cache enhancing Real content.

Preferably, the augmented reality content/target selection function is asked for augmented reality target search, according to request The target search parameter search augmented reality target of middle carrying, selects and obtains augmented reality content.

Preferably, the augmented reality content/target selection function is for augmented reality content acquisition request, according to enhancing Real content obtains the content obtaining parameter acquiring augmented reality access to content address carried in request, obtains in augmented reality Hold.

22nd, mobile augmented reality server according to claim 19, it is characterised in that

Augmented reality content/target selection the function is estimated for augmented reality reports request, is surveyed according to augmented reality Degree reports estimating of being carried in request to report parameter to carry out augmented reality target metadata search, and acquisition is estimated to report and notifies legal Recipient address.

Preferably, the augmented reality content/objective management function is received after the request of augmented reality Content Management, is carried out The checking of augmented reality Content Management authority, and promote after being verified augmented reality content/objective management function renewal with The corresponding augmented reality target information of management request.

Preferably, the augmented reality content/objective management function asks implementing result according to augmented reality Content Management Send augmented reality content issued state, the regular change information of deployment.

A kind of mobile augmented reality terminal, including camera, state acquiring unit, communication unit and display unit, wherein,

State acquiring unit, the outdoor scene information for obtaining the mobile augmented reality terminal surrounding, current location information； Camera and ground level, direction and ground angle information；

Display unit, for utilizing acquired augmented reality content, modification renders the institute corresponding to augmented reality target The outdoor scene of camera shooting is stated, and is shown.

Big instant invention overcomes application and development difficulty in existing AR solutions, service deployment cost is high, and user's body Good impetus is played in the problem of testing inconsistent, the development to AR markets.Mobile augmented reality system (service of the present invention Device, client) for augmented reality application and development opening API there is provided the support of augmented reality business bottom ability, including：Target is searched Rope, content obtaining etc., so as to reduce augmented reality application and development difficulty；Mobile augmented reality server takes for augmented reality content Business device provides augmented reality content distribution management interface, reduces augmented reality service deployment cost；Mobile enhancing is existing in the present invention Real service implementation method adapts to different types of augmented reality target identification, augmented reality content obtaining, expands with good Malleability, unified business experience is provided the user in different application scene.

Brief description of the drawings

Fig. 1 realizes the composition structural representation of the system of mobile augmented reality business for the present invention；

Fig. 2 is the composition structural representation of augmented reality content/target selection function 222 of the present invention；

Fig. 3 is the composition structural representation of augmented reality content/objective management function 223 of the present invention；

Fig. 4 realizes the flow chart of the method for mobile augmented reality business for the present invention；

Fig. 5 is the flow chart for the method that application examples one of the present invention realizes mobile augmented reality business；

Fig. 6 is the flow chart for the method that application examples two of the present invention realizes mobile augmented reality business；

Fig. 7 is the flow chart for the method that application examples three of the present invention realizes mobile augmented reality business；

Fig. 8 is the flow chart for the method that application examples four of the present invention realizes mobile augmented reality business；

Fig. 9 is the flow chart for the method that application examples five of the present invention realizes mobile augmented reality business.

Embodiment

It is by the following examples and referring to the drawings, right for the object, technical solutions and advantages of the present invention are more clearly understood The present invention is further described.

Fig. 1 realizes the composition structural representation of the system of mobile augmented reality business for the present invention, as shown in figure 1, this hair The bright system for realizing mobile augmented reality business includes mobile augmented reality terminal 200, mobile augmented reality server 220, increased Strong real content server 230, supporting business server 240 and third party's valued added applications server 250；Wherein, mobile enhancing Non-real end 200, mobile augmented reality server 220, augmented reality content server 230 are to realize that the mobile enhancing of the present invention is existing The taproot network element of industry business, supporting business server 240 and third party's valued added applications server 250 are used to optimize the present invention Mobile augmented reality business.Mobile augmented reality server 220, augmented reality content server 230, supporting business server 240 and third party's valued added applications server 250 be network side element, mobile augmented reality terminal 200 passes through mobile network etc. Access to above-mentioned network side server is realized, related service request is such as sent, obtain that associated server returns is asked Business tine.It will be appreciated by those skilled in the art that mobile augmented reality terminal 200 realizes the access to mobile network, realize Communication with above-mentioned server simultaneously obtains related service content and easily realized, it is thin that the present invention repeats no more above-mentioned communication Section.Hereinafter, the function of being realized to above-mentioned each network element and its between be how to realize interactive, be described in detail.

Mobile augmented reality terminal 200, what user used possesses the mobile terminal of augmented reality business function, except providing Beyond basic communication function, augmented reality business experience can also be provided the user, specifically also includes following functions module：

Terminal capability part 201, is responsible for the collection and displaying of mobile augmented reality business realizing information needed, including：

Camera, for the outdoor scene information (Camera View) of physical world around captured in real-time user.It can also use Possess the camera of video memory function, the outdoor scene information photographed is cached with real-time.

Display screen, is that user's presentation camera shooting outdoor scene information shows in the enhancing that augmented reality content is modified under rendering Real content view (AR View, Augmented Reality View)；Specifically, display screen be mainly used in displaying according to from The augmented reality content that the augmented reality content server 230 of network side is obtained is rendered to corresponding augmented reality target, And show the user of mobile augmented reality terminal 200.That is, terminal capability part 201 is needed captured by camera Outdoor scene information in orient the pending augmented reality target especially shown, utilize the correspondence of acquired augmented reality target Augmented reality content the real-world objects are rendered, then show user.

GPS (GPS, Global Positioning System) module, compass, sensor etc., Wherein GPS module is communicated with gps satellite, and terminal positional information (such as latitude and longitude information) is provided in real time.Compass, sensor, are used To gather user terminal state, including：Camera direction and ground angle etc.；Here, the institute of mobile augmented reality terminal 200 To possess these functional modules, mainly realize and is carried out by corresponding image procossing and is set for augmented reality target, also It is to say, it is necessary to mobile augmented reality terminal 200 orients augmented reality target in the outdoor scene information captured by itself camera, Corresponding image procossing is carried out to it to facilitate.

Radio frequency identification (RFID, Radio Frequency Identification) reader, dimensional code scanner, image Identification, computer vision processing etc. module, realize alternative augmented reality target signature be scanned, input with extraction etc..

Augmented reality, there is provided the end side application program of mobile augmented reality business realizing, passes through present invention shifting using 202 Dynamic augmented reality interface MobAR-1 accesses the augmented reality service supporting capacity that mobile augmented reality client 210 is provided, herein On the basis of various forms of augmented reality business experiences are provided, such as application of augmented reality multimedia advertising, augmented reality navigation should With, augmented reality game application etc..

Supporting business client 203 is real there is provided the client end capacity of supporting business needed for mobile augmented reality business realizing It is existing, including：

Facility management client, based on DM agreements, is realized logical between facility management client and device management server Letter, equipment Management Function is provided for user's mobile augmented reality terminal；

Extensible markup language (XML, Extensible Markup Language) document management clients, based on XML Configuration access agreement (XCAP, XML Configuration Access Protocol) realizes X display managers (XDM, X Display Manager) communication between client and XDM server, for user's augmented reality business provide user preference and Business sets management function；

Client, dialogue-based initiation protocol (SIP, Session Initiation Protocol), for presenting is presented Communication between client and presence server (being contained in supporting business server 240), is that user's mobile augmented reality is whole End, which is provided, is presented information issuing function；

Mobile augmented reality client 210 is responsible for existing to enhancing there is provided augmented reality professional ability client functionality entity Real server 220 sends augmented reality target search and asked, with augmented reality target in acquisition augmented reality content server 230 Associated augmented reality content, and augmented reality content and terminal are controlled according to the real-time status of mobile augmented reality terminal 200 The camera of ability part 201 shoots the fusion displaying of outdoor scene.Including following functions module：

Augmented reality content obtaining module, is responsible for according to augmented reality using 202 request, contact mobile augmented reality clothes Business device 220, finds augmented reality target or directly obtains augmented reality content；

Augmented reality content displaying module, is responsible for the user's mobile augmented reality end gathered according to terminal capability part 201 Real time status information is held, controls the augmented reality content that the augmented reality content obtaining module is got to shoot real with camera Scape merges display on the display screen；

Mobile augmented reality server 220, is the functional entity that augmented reality service provider is deployed in network side, is responsible for Augmented reality server end service logic is realized, is set according to customer service order relations and preference, provides the user enhancing Reality service, mainly includes following functions entity：

Augmented reality content/intended delivery function 221, being responsible for user's mobile augmented reality client augmented reality business please The reception and response asked, are augmented reality target and/or the enhancing of acquisition of user's transmission mobile augmented reality server discovery Real content.

Augmented reality content/intended delivery function 221 receives mobile augmented reality client 210, and (mobile augmented reality is whole The user side augmented reality business request information that 200) end sends, wherein, augmented reality business request information includes：Augmented reality Target search request, augmented reality content acquisition request, augmented reality, which are estimated, reports the request of the augmented reality service class such as request to disappear Breath, and forward augmented reality content/target selection function 222；And, receive augmented reality content/target selection function 222 and return The augmented reality target and/or augmented reality content returned, and by the augmented reality mesh in augmented reality service request replies Mark and/or augmented reality content are back to requesting party's mobile augmented reality client；Meanwhile, also receive external support business service The network side augmented reality service announcements message that device 240 is sent, wherein, augmented reality service announcements message includes：User moves State notification message, user is presented in augmented reality terminal location notification message, user's mobile augmented reality terminal, and alternatively enhancing is existing Real target signature notification message etc., and forward augmented reality content/target selection function 222；And, receive in augmented reality Augmented reality target and/or augmented reality content that appearance/target selection function 222 is returned, and increase according to returning to carry in response Strong real user mark, the augmented reality target and/or augmented reality content delivery to movement corresponding with the user are increased Strong reality client.

Augmented reality content/target selection function 222, is responsible for extraction and receives carrying in augmented reality business request information Required parameter, determine augmented reality type of service, and carry out corresponding mobile augmented reality Service control.Wherein, for needing The business of augmented reality target and/or augmented reality content is accessed, associated user's context and/or business preference is determined, according to This obtains or updated correspondence augmented reality target and/or augmented reality content.And according to augmented reality type of service alignment processing Obtained augmented reality target and/or augmented reality content is accessed described in flow processing；Specifically, reception augmented reality content/ The user side augmented reality service request that intended delivery function 221 is forwarded, extracts the required parameter carried in the request message, really Determine augmented reality type of service：

For augmented reality target search request, according to the target search parameter carried in request to augmented reality content/ Objective management function 223 sends the request of augmented reality target search, and the augmented reality target of search is returned in augmented reality Appearance/intended delivery function 221.

If augmented reality target search parameter is customer position information, augmented reality content/target selection function 222 Set according to user preference and business and judge whether to find with user terminal location to be compared in augmented reality target while obtaining Close to the augmented reality content corresponding to target, for mobile augmented reality client-cache.If so, then augmented reality content/ Target selection function 222 sends augmented reality content acquisition request to augmented reality content server 230, obtains correspondence enhancing existing Real content simultaneously returns to augmented reality content/intended delivery function 221 together with the augmented reality target searched.

If augmented reality target search parameter and customer service, which are set, meets third party's valued added applications trigger condition, increase Strong real content/target selection function 222 sends trigger notice to correspondence third party's valued added applications server 250, obtains the 3rd Square valued added applications service content and augmented reality target together with search returns to augmented reality content/intended delivery function 221.

For augmented reality content acquisition request, augmented reality content is obtained according to the content obtaining parameter carried in request Reference address, sends augmented reality content acquisition request, and the enhancing of acquisition is showed to correspondence augmented reality content server 230 Real content returns to augmented reality content/intended delivery function 221.

Estimate for augmented reality and report request, according to estimating of being carried in request report parameter to augmented reality content/ Objective management function 203 sends augmented reality target metadata searching request, and acquisition, which is estimated, reports notice legitimate receipt side address, And send augmented reality to corresponding augmented reality content server 230 and estimate and report notice.

The network side augmented reality service announcements message that augmented reality content/intended delivery function 221 is forwarded is received, according to Customer service, which is set, judges whether that perform augmented reality target finds flow automatically.Increase if so, then extracting in the notification message (user's mobile augmented reality terminal location, user's mobile augmented reality terminal are in present condition, alternative for strong real-world objects search parameter Augmented reality target signature), send augmented reality target search to augmented reality content/objective management function 203 and ask, and will The augmented reality target of search returns to augmented reality content/intended delivery function 221.

Augmented reality content/objective management function 223, is responsible for the storage and management of augmented reality target information.Receive After the augmented reality Content Management request that augmented reality content server 230 is sent, augmented reality Content Management authority control is performed System checking.If by checking, updating augmented reality target information corresponding with management request and storing.The augmented reality content pipe Reason request includes：Augmented reality content is asked with augmented reality target association, and augmented reality content status issue request, enhancing is existing Real content disposition rule setting request, and augmented reality estimate subscription request.

Augmented reality content/objective management function 223 receives what augmented reality content/target selection function 222 was sent After the request of augmented reality target search, stored according to search condition inquiry augmented reality target information and return to search result；With And, ask implementing result to send augmented reality to augmented reality content/target selection function 222 according to augmented reality Content Management Content issued state, the regular change notification of deployment；

Augmented reality content server 230, augmented reality content supplier be deployed in the functional entity of network side there is provided with Augmented reality target, such as point of interest POI, associated augmented reality content, bag have been issued in mobile augmented reality server 220 Include：The multimedia messages such as word, image, audio, video.

For mobile augmented reality business is better achieved, it is real that mobile augmented reality system of the invention also includes following functions Body：

There is provided the server end ability of supporting business needed for mobile augmented reality business realizing for supporting business server 240 Realize, specifically include following functions entity：

Device management server, terminal management service is provided for user's mobile augmented reality terminal；

XDM server, stores user's augmented reality business preference and receives mobile augmented reality server lookup；

Presence server, sends the presentation related to user's augmented reality service condition to mobile augmented reality server and believes Cease change notification；

Accounting server, receives the charge information that reports of mobile augmented reality server and provides charge foundation.

Third party's valued added applications server 250, for providing third party value-added service for augmented reality user, is specifically included Following functions entity：

Augmented reality advertisement applications, augmented reality game application, augmented reality social networking application etc..

In addition, the mobile augmented reality system of the present invention has further related to the communication interface between some each functional entitys, enter Row is described in detail, specific as follows：

First interface (MobAR-1), is the interface that the opening of mobile augmented reality client is applied to augmented reality, specific branch Hold following function：

Augmented reality is applied and realizes following function by MobAR-1 interfaces：

The augmented reality content that mobile augmented reality client is provided is accessed, is specifically included：It is existing based on position acquisition enhancing Real content, or, augmented reality content is obtained based on the matching of augmented reality target signature.

Other augmented reality business functions that mobile augmented reality client is provided are accessed, are specifically included：Augmented reality mesh Feature recognition is marked, augmented reality target acquiring and tracking, augmented reality content displaying, the storage of augmented reality content and enhancing are existing Actual measurement degree is reported.

Second interface (MobAR-2), is interface of the mobile augmented reality server opening to mobile augmented reality client, It is specific to support following function：

Mobile augmented reality server realizes following function by MobAR-2 interfaces：

The augmented reality target search request of mobile augmented reality client is received, and returns to response；

The augmented reality content acquisition request (PULL) of mobile augmented reality client is received, and returns to response；

The augmented reality of reception mobile augmented reality client, which is estimated, reports request, and returns to response；

Mobile augmented reality client is notified to delete some augmented reality contents of local cache；

Mobile augmented reality client realizes following function by MobAR-2 interfaces：Request finds augmented reality target, please Acquisition augmented reality content, and request is asked to report augmented reality to estimate.

3rd interface (MobAR-3)：Interface of the mobile augmented reality client opening to mobile augmented reality server, tool Body supports following function：

Mobile augmented reality client realizes function by MobAR-3 interfaces：Receive the delivering of mobile augmented reality server Augmented reality content (or target) (PUSH)；

Mobile augmented reality server realizes function by MobAR-3 interfaces：Delivering (unicast) augmented reality content (or mesh Mark) to mobile augmented reality client；Push (unicast) augmented reality content (or target) and obtain notice to mobile augmented reality Client；Augmented reality content (or target) is broadcasted to mobile augmented reality client；

4th interface (MobAR-4), is interface of the mobile augmented reality server opening to augmented reality content server, It is specific to support following function：

Mobile augmented reality server realizes function by MobAR-4 interfaces：Augmented reality content server is received to send Augmented reality Content Management request, wherein, augmented reality Content Management request include：Augmented reality content and augmented reality mesh Association request is marked, augmented reality content status issue request, augmented reality content disposition rule setting request, augmented reality is estimated Subscribe to request etc.；

Augmented reality content server realizes function by MobAR-4 interfaces：Send augmented reality Content Management ask to Mobile augmented reality server.

Fig. 2 is the composition structural representation of augmented reality content/target selection function 222 of the present invention, as shown in Fig. 2 increasing Strong real content/target selection function 222 includes following processing units：

Augmented reality requesting processing 321, is responsible for receiving the increasing that augmented reality content/intended delivery function 310 is forwarded Strong reality service request, extracts required parameter and determines that augmented reality asks corresponding type of service, forward augmented reality target Search unit 322 or augmented reality contents acquiring unit 323 are handled；

Augmented reality object searching unit 322, is responsible for processing augmented reality target search service request.Taken according in request Band target search parameter sends augmented reality target search to augmented reality content/objective management function 330 and asked, and reception is searched Hitch fruit；

If augmented reality target search parameter is customer position information, and user preference and business set permission to obtain simultaneously Take in found augmented reality target with augmented reality content corresponding to user terminal location relatively target, then augmented reality Object searching unit 322 is sent with user current location close to augmented reality target pair to augmented reality contents acquiring unit 323 Answer augmented reality content acquisition request；

Augmented reality contents acquiring unit 323, is responsible for processing augmented reality content obtaining service request.Taken according in request The content obtaining parameter of band sends augmented reality content acquisition request to augmented reality content server 400, and receives in return Hold；

Augmented reality information filtering unit 324, is responsible for filtering augmented reality mesh according to user's context and/or business preference The augmented reality target that search unit 322 is found, and the augmented reality content that augmented reality contents acquiring unit is obtained are marked, and Final result is returned into augmented reality content transmission unit 321；

User's context and preference 340, represent the augmented reality industry that augmented reality content/target selection function 222 is obtained User related information during use of make suring.

User's context refer to user and its using terminal related status information, including：User current location, mobile increasing Strong non-real end ability (screen size, terminal power, memory space, media playback capability etc.).User's context is generally dynamic Update, mobile augmented reality server can be reported by augmented reality service request, can also be by asking other outside branch Support functional entity to obtain, such as by asking open type moving architecture (OMA, Open Mobile Architecture) DPE Obtain.

Customer service preference refer to user use augmented reality business related service configuration information, including：Enhancing Real-world objects hunting zone radius, augmented reality information filtering rule, augmented reality content active transmission trigger condition etc..User Business preference can be stored in mobile augmented reality server, can also be such as logical by asking other external storage entities to obtain Cross request OMA Shared Preference XDMS acquisitions.

Fig. 3 is the composition structural representation of augmented reality content/objective management function 223 of the present invention, as shown in figure 3, increasing Strong real content/objective management function 223 includes following processing unit：

Augmented reality target information memory cell 331, is responsible for storage augmented reality target information, receives in augmented reality The inquiry request of appearance/target selection function 222.Different types of augmented reality target is supported, including：Point of interest (POI), people, Building, natural scene (mountains and rivers, river) etc..

The augmented reality target information stored includes：

1) augmented reality objective attribute target attribute, including：The geographical position of augmented reality target, title, mark, classification, metadata (creation time, author, whether visible), and relation etc. between augmented reality target；

2) it is associated augmented reality contents attribute, including：The title of augmented reality content, mark, form, size, issue Time, publisher, reference address etc.；

3) it is associated augmented reality content disposition rule, including：Augmented reality content disposition time started, deployment cycle, Association between the identical augmented reality target and different augmented reality contents that are set based on user, based on the identical of set of time Association between augmented reality target and different augmented reality contents, for the access control rule of extra augmented reality content Deng；

4) augmented reality objective measure accesses control list, including：Augmented reality objective measure reports the legal of notice to connect Receipts person identifies；

Augmented reality content/target push unit 332, is responsible for receiving the enhancing that augmented reality content server 400 is sent Real content management request, performs access privilege control checking, the legitimacy of checking request.Identification management request type, and root According to the augmented reality content management object information updating augmented reality target information storage carried in request.

Below by way of specific example application, to the system and its respective wire of realizing mobile augmented reality business of the present invention Interaction how is realized between member, and each network element and mobile augmented reality business is realized, is described in detail.

Fig. 4 realizes the flow chart of the method for mobile augmented reality business for the present invention, is moved as shown in figure 4, the present invention is realized The method of dynamic augmented reality business specifically includes following steps：

Step S100, mobile augmented reality server receives augmented reality business request information.The augmented reality business Request include the request of augmented reality target detection, augmented reality content acquisition request, augmented reality estimate report request, strengthen show The augmented reality service class request messages such as real Content Management request.

Step S110, the required parameter that mobile augmented reality server is carried according to the augmented reality business request information Determine type of service and carry out corresponding mobile augmented reality server end Service control.Wherein, for needing to access enhancing now The business of real target and/or augmented reality content, determines associated user's context and/or business preference, obtains or updates accordingly Correspondence augmented reality target and/or augmented reality content.

Below by way of specific example, the essence for technical scheme that the present invention is furture elucidated.

Fig. 5 is the flow chart for the method that application examples one of the present invention realizes mobile augmented reality business, as shown in figure 5, originally showing Example is to realize that mobile augmented reality client request finds augmented reality target and obtains the flow chart of corresponding augmented reality content, For PULL patterns；The method of this example implementation mobile augmented reality business specifically includes following steps：

Step F1, user starts the augmented reality application in mobile augmented reality terminal, the movement of augmented reality application request Augmented reality client finds retrievable augmented reality target；

Step F2, mobile augmented reality client passes through mobile augmented reality terminal capability part acquisition terminal context (latitude and longitude information) and/or alternative augmented reality target signature (RFID marks, characteristics of image code), generation augmented reality target is searched Rope parameter, and send the request of augmented reality target search to mobile augmented reality server；

The request is forwarded and strengthened by augmented reality content/intended delivery function in step F3, mobile augmented reality server Real content/target selection function；

Step F4, augmented reality content/target selection function extracts the augmented reality target search parameter in the request (user terminal location parameter, alternative augmented reality target signature parameter), and accordingly to augmented reality content/objective management function Send the request of augmented reality target search；

Step F5, augmented reality content/objective management function is stored according to target search parameter search augmented reality target, And return to the augmented reality target metadata set matched；

Step F6 to step F7, if augmented reality target search parameter is position information of user's terminal, augmented reality Content/target selection function set according to user preference and business judge whether and meanwhile obtain find in augmented reality target and The augmented reality content of user terminal location relatively corresponding to target, for mobile augmented reality client-cache.If Augmented reality target search parameter is not position information of user's terminal, then augmented reality content/target selection function is existing to enhancing Real content server sends augmented reality content acquisition request, obtains correspondence augmented reality content；

Step F8, augmented reality content/enhancing of the target selection function according to acquired in user preference and context filtering Real-world objects (or target and content), obtain meeting augmented reality target (or the mesh of user preference and user terminal current state Mark and content), and return to augmented reality content/intended delivery function；

Step F9, augmented reality content/intended delivery function returns to response to mobile augmented reality client, and carrying is obtained The augmented reality target (or target and content) taken；

Step F10, the augmented reality target element number that mobile augmented reality client has found to augmented reality using returning According to, including：The information such as augmented reality target identification, title, description.In addition, mobile augmented reality client will also be cached simultaneously The augmented reality content of acquisition.Augmented reality application then shows and had found on a terminal screen enhancing according to own service logic The corresponding augmented reality label of real-world objects；

Step F11, according to user's selection operation, augmented reality application request mobile augmented reality client is obtained and some The corresponding augmented reality content of augmented reality target；

Step F12, mobile augmented reality client generates augmented reality content obtaining according to selected augmented reality target Parameter, augmented reality content acquisition request is sent to mobile augmented reality server；

The request is forwarded and strengthened by augmented reality content/intended delivery function in step F13, mobile augmented reality server Real content/target selection function.Augmented reality content/target selection function extracts augmented reality content obtaining in the request Parameter, obtains augmented reality access to content address corresponding with selected augmented reality target, if augmented reality content obtaining is joined Number is associated augmented reality target identification, then augmented reality content/target selection function will ask augmented reality content/target Management function inquiry correspondence augmented reality access to content address；

Step F14 to step F15, augmented reality content/target selection function is according to reference address to providing the content Augmented reality content server sends augmented reality content acquisition request, and obtains augmented reality actual content；

Step F16, augmented reality content/enhancing of the target selection function according to acquired in user preference and context filtering Real content, obtains meeting the augmented reality content of user preference and user terminal current state, and return augmented reality content/ Intended delivery function；

Step F17, augmented reality content/intended delivery function returns to response to mobile augmented reality client, carries institute The augmented reality content of acquisition；

Step F18, the augmented reality actual content that mobile augmented reality client has been obtained to augmented reality using returning. Augmented reality application then shows the content on a terminal screen according to own service logic.

Fig. 6 is the flow chart for the method that application examples two of the present invention realizes mobile augmented reality business, as shown in fig. 6, originally showing Example is to realize that mobile augmented reality server is actively discovered augmented reality target and transmits the flow chart of corresponding augmented reality content, For PUSH patterns；The method of this example implementation mobile augmented reality business specifically includes following steps：

Step F1 to step F2, mobile augmented reality server receives the movement of external support service server relevant user and increased Strong non-real end service announcements message, is for example sent based on location-based service (LBS, Location Based Service) Server Customer location change information (enter a certain band of position), and service server (Presence Server) be presented send User terminal in present condition (open camera shoot function), or the basis that third party's graph image identification server is sent The alternative augmented reality target signature that user's mobile augmented reality terminal taking image-computing analysis goes out；

Augmented reality content/intended delivery function forwards the notification message in step F3, mobile augmented reality server Augmented reality content/target selection function；

Step F4, augmented reality content/target selection function is set according to user's augmented reality business to be judged whether to perform Augmented reality target finds flow automatically.If so, then extracting augmented reality target search parameter in the notification message, (user is whole End position parameter, alternative augmented reality target signature parameter), and send increasing to augmented reality content/objective management function accordingly Strong real-world objects searching request；

Step F9 to step F10, augmented reality content/intended delivery function is obtained to the delivering of mobile augmented reality client The augmented reality target (or target and content) taken；

Step F11 to step F12, the augmented reality that mobile augmented reality client has found to augmented reality using providing Target metadata, including：The information such as augmented reality target identification, title, description.In addition, mobile augmented reality client will also The augmented reality content that caching is obtained simultaneously.Augmented reality application is then according to own service logic on augmented reality terminal screen Show augmented reality label corresponding with having found augmented reality target；

Step F13 to step F20, the step F11 with Fig. 4 is identical to step F18, repeats no more here.

Fig. 7 is the flow chart for the method that application examples three of the present invention realizes mobile augmented reality business, as shown in fig. 7, originally showing Example is to realize that augmented reality content server manages the flow chart of augmented reality content, this example implementation mobile augmented reality business Method specifically include following steps：

Step F1, augmented reality content server sends augmented reality Content Management and asked to mobile augmented reality service Device, the request carries augmented reality Content Management request type field：" Type=Association ", represents to want to set up Contacted between augmented reality target and augmented reality content, and corresponding management object information, including：Augmented reality target identification " AR Target ID ", augmented reality content identification " AR Content ID ", and current augmented reality content issued state " Available " or " Unavailable "；

Step F2, augmented reality content/objective management function performs augmented reality content server access control of authority, sentences It is disconnected whether to possess related augmented reality Content Management authority.If passing through checking, augmented reality content/objective management function triggering Augmented reality content release unit updates enhancing corresponding with the request management object in the storage of augmented reality target information Real-world objects information, that is, set up contacting between augmented reality target and augmented reality content in the request；

Step F3 to step F4, mobile augmented reality server returns to augmented reality content to augmented reality content server Manage request-reply；

Step F5, augmented reality content server sends augmented reality Content Management and asked to mobile augmented reality service Device, the request carries augmented reality Content Management request type field：" Type=Publication ", represents that request updates The augmented reality content issued state being associated with augmented reality target, and corresponding management object information, including：Augmented reality Target identification " AR Target ID ", augmented reality content identification " AR Content ID ", and current augmented reality content hair Cloth state " Available " or " Unavailable "；

Step F6, augmented reality content/objective management function performs augmented reality content server access control of authority, sentences It is disconnected whether to possess related augmented reality Content Management authority.If passing through checking, augmented reality content/objective management function triggering Augmented reality content release unit updates enhancing corresponding with the request management object in the storage of augmented reality target information Real-world objects information, that is, update augmented reality content issued state in the request；

Step F7 to step F8, mobile augmented reality server returns to augmented reality content to augmented reality content server Manage request-reply；

Step F9 to step F10, augmented reality content/objective management function is to augmented reality content/target selection function Augmented reality content issued state change notification is sent, wherein carrying related augmented reality target identification, augmented reality content mark Knowledge, the current issued state of augmented reality content, reference address etc.；

Step F11, augmented reality content/target selection function is according to user's context and/or business preference via enhancing Real transfer function sends augmented reality content issued state change notification to associated user's mobile augmented reality client.Can be with Send and notify to the mobile augmented reality client for having been found that correspondence augmented reality target, it is also possible to having obtained related increasing The mobile augmented reality client of strong real content, which is sent, to be notified, correspondence augmented reality target identification is carried in the notice, is increased Strong real content mark, the current issued state of augmented reality content, reference address etc..

Mobile augmented reality client performs corresponding augmented reality Service control flow according to the notice received, including：

If augmented reality content issued state is changed into unavailable, or shows and carry in augmented reality intended display label Show information, or delete the augmented reality content of local cache；

If the augmented reality content associated with some augmented reality target changes, or in augmented reality target Show the augmented reality content after display reminding information in label, or acquisition request change；

Step F12, augmented reality content server sends augmented reality Content Management and asked to mobile augmented reality service Device, the request carries augmented reality Content Management request type field：" Type=Deployment ", represents to wish to set to increase The deployment rule of strong real content, and corresponding management object information, including：Augmented reality target identification " AR Target ID ", and augmented reality content identification " AR Content ID ", and relevant control rule is accessed with augmented reality content disposition, extremely Include less：The augmented reality content disposition time started, " Start time " and deployment cycle " duration " were set based on user Same augmented reality target and different augmented reality contents between association " association based on user ", base Association " association based between the same augmented reality target and different augmented reality contents of set of time Time ", for access control rule " the Access control to premium content " of extra augmented reality content；

Step F13, augmented reality content/objective management function performs augmented reality content server access control of authority, Judge whether possess related augmented reality Content Management authority.If by checking, augmented reality content/objective management function is touched Send out augmented reality content release unit and update increasing corresponding with the request management object in the storage of augmented reality target information Strong real-world objects information, that is, set up augmented reality content disposition rule in the request；

Step F14 to step F15, mobile augmented reality server is returned in augmented reality to augmented reality content server Hold management request-reply；

Step F16 to step F17, augmented reality content/objective management function is to augmented reality content/target selection function The regular change notification of augmented reality content disposition is sent, wherein carrying related augmented reality target identification, augmented reality content mark Knowledge, augmented reality content disposition rule etc.；

Step F18, augmented reality content/target selection function is according to user's context and/or business preference via enhancing Real transfer function sends augmented reality content issued state change notification to associated user's mobile augmented reality client.It is mobile Augmented reality client performs corresponding augmented reality Service control flow according to the notice received.

Step F19, augmented reality content server sends augmented reality Content Management and asked to mobile augmented reality service Device, the request carries augmented reality Content Management request type：" Type=Subscription " or " Type= Unsubscribe ", represents to wish to subscribe to or unsubscribes augmented reality target and augmented reality content is estimated and reports notice, And corresponding management object information, including：Augmented reality target identification " AR Target ID ", augmented reality content identification " AR Content ID ", and subscription period " duration "；

Step F20, augmented reality content/objective management function performs augmented reality content server access control of authority, Judge whether possess related augmented reality Content Management authority.If by checking, augmented reality content/objective management function is touched Send out augmented reality content release unit and update increasing corresponding with the request management object in the storage of augmented reality target information Strong real-world objects information, i.e. increase or deletion augmented reality target and augmented reality content, which are estimated, reports notice object；

Step F21 to step F22, mobile augmented reality server is returned in augmented reality to augmented reality content server Hold management request-reply.

Fig. 8 is the flow chart for the method that application examples four of the present invention realizes mobile augmented reality business, as shown in figure 8, originally showing Example is to realize that augmented reality application request augmented reality estimates the flow chart reported, this example implementation mobile augmented reality business Method specifically includes following steps：

Step F1 to step F2, augmented reality applies the feedback information that augmented reality business procedure is used according to user, structure Generation augmented reality is made to estimate (AR Metrics), including：The augmented reality label of the selected operation of user, user's augmented reality Access to content history, for example：Access time, augmented reality target location, correspondence augmented reality content identification etc..Augmented reality should Estimated with the augmented reality is reported to mobile augmented reality client；

Step F3 to step F4, mobile augmented reality client sends augmented reality to mobile augmented reality server and estimated Report request；

Augmented reality content/intended delivery function is according to request in step F5 to step F6, mobile augmented reality server The request is forwarded augmented reality content/target selection function by type；

Step F7 to step F8, the augmented reality that augmented reality content/target selection function is extracted in the request is estimated Parameter (related augmented reality target identification) is reported, and sends augmented reality to augmented reality content/objective management function accordingly Target metadata searching request, obtains and reports augmented reality to estimate subscribing notification legitimate receipt side address for described, that is, strengthen The augmented reality content issuer augmented reality content server address that reality is related in estimating；

Step F9 to step F10, augmented reality content/target selection function filtering does not meet user preference and business is set Augmented reality estimate notice recipient address, sending the augmented reality to legal augmented reality content server estimates logical Know.

Fig. 9 is the flow chart for the method that application examples five of the present invention realizes mobile augmented reality business, as shown in figure 9, originally showing Example is to realize the flow chart of third party's valued added applications service, the method for this example implementation mobile augmented reality business specifically include with Lower step：

In the present invention, third party's valued added applications service provider with mobile augmented reality service provider by reaching cooperation Agreement can provide extra valued added applications service for mobile augmented reality user, including：Multimedia advertising, public safety guide, Social networking service etc..

Corresponding F1 to step F7 in step F1 to step F7, the embodiment of reference picture 4；

Step F8 to step F9, augmented reality content/target selection function is according to augmented reality target search parameter and use Family business, which is set, to be judged whether to be additionally provided third party's valued added applications, and Rule of judgment includes：The augmented reality target search of user Whether parameter (such as user's geographical location information, alternative augmented reality target signature) meets third party's valued added applications triggering bar Part, and whether the setting of user's augmented reality business allows mobile augmented reality server to trigger third party's valued added applications automatically.

If judgement need trigger third party's valued added applications, augmented reality content/target selection function to correspondence third party Valued added applications server sends trigger notice, carries augmented reality target search parameter and/or user's mark；

Step F10 to step F11, third party's valued added applications server is according to the augmented reality target carried in trigger notice Search parameter and/or user's mark selection perform corresponding service logic, and such as selector closes the ad content of user current location, or Person searches for the social network information related to user.Third party's valued added applications server is by third party's valued added applications content of acquisition Or content identification returns to mobile augmented reality server；

Step F12 to step F13, if third party's valued added applications server returned content is identified, augmented reality content/ Target selection function sends third party's increment according to the mark to augmented reality content server or other guide storage entity Application content obtains request, obtains corresponding contents；

Step F14, augmented reality content/enhancing of the target selection function according to acquired in user preference and context filtering Real-world objects (content) and third party's valued added applications content, and return to augmented reality content/intended delivery function；

Step F15, augmented reality content/intended delivery function returns to response to mobile augmented reality client, carries institute The augmented reality target (content, optional) of acquisition, and third party's valued added applications content；

Step F16, mobile augmented reality client to augmented reality using return the augmented reality target that has found and Third party's valued added applications content, and shown on augmented reality terminal screen.

The foregoing is only a preferred embodiment of the present invention, is not intended to limit the scope of the present invention.

Claims

1. a kind of method for realizing mobile augmented reality business, it is characterised in that methods described includes：

Receive after augmented reality service request, mobile augmented reality server obtains the ginseng of the augmented reality service request Number, determines the augmented reality service request type, the mobile augmented reality business asked is controlled；

The mobile augmented reality server when meeting setting and pushing setting condition, obtain corresponding augmented reality target and/ Or augmented reality content, and it is sent to mobile augmented reality terminal.

2. according to the method described in claim 1, it is characterised in that the augmented reality service request includes following request extremely Few one kind：

The request of augmented reality target search, augmented reality content acquisition request, augmented reality, which are estimated, reports request and augmented reality Content Management is asked.

3. according to the method described in claim 1, it is characterised in that the augmented reality service request is that augmented reality target is searched When rope is asked, the mobile augmented reality business asked is controlled, is：

The mobile augmented reality server carries out augmented reality object matching according to the target search parameter carried in request, obtains The augmented reality target matched is taken, and returns to the mobile augmented reality terminal.

4. according to the method described in claim 1, it is characterised in that the augmented reality service request is that augmented reality content is obtained When taking request, the mobile augmented reality business asked is controlled, is：

The mobile augmented reality server increases according to the content obtaining parameter acquiring carried in augmented reality content acquisition request Strong real content reference address, obtains augmented reality content and returns to the mobile augmented reality terminal.

5. according to the method described in claim 1, it is characterised in that the augmented reality service request is on augmented reality is estimated Submit a report asking for when asking, the mobile augmented reality business asked is controlled, is：

The mobile augmented reality server is estimated according to augmented reality reports what is carried in request to estimate and report parameter to be increased Strong real-world objects metasearch, acquisition, which is estimated, reports notice legitimate receipt side address.

6. according to the method described in claim 1, it is characterised in that the augmented reality service request is augmented reality content pipe During reason request, the mobile augmented reality business asked is controlled, is：

Augmented reality Content Management authority corresponding to management request is verified, is taken after being verified according to augmented reality content The augmented reality content of business device is updated to the target information of corresponding augmented reality content.

7. according to the method described in claim 1, it is characterised in that it is described set push setting condition as：

Set according to user preference and business determine to obtain find in augmented reality target with mobile augmented reality terminal location ratio Augmented reality content corresponding to the target being closer to；

Or, the setting moment arrives；

Or, mobile augmented reality terminal enters setting regions；

8. a kind of system for realizing mobile augmented reality business, it is characterised in that the system include mobile augmented reality terminal, Mobile augmented reality server and augmented reality content server, wherein,

Mobile augmented reality terminal, for sending augmented reality service request to the mobile augmented reality server；Obtain and increase The augmented reality content associated with augmented reality target in strong real content server, and it is whole according to the mobile augmented reality The augmented reality content is merged and shown with the outdoor scene of the mobile augmented reality terminal taking by end real-time status；

Mobile augmented reality server, for obtaining the augmented reality service request of the mobile augmented reality terminal transmission or pushing away The parameter of request is sent, augmented reality service request type is determined, the mobile augmented reality business asked is controlled；With And, after the augmented reality Content Management request for receiving the transmission of augmented reality content server, enhancing corresponding to management request Real content administration authority is verified that more new management asks the target information of corresponding augmented reality content after being verified；

Augmented reality content server, for providing the augmented reality target with having been disposed in the mobile augmented reality server The storage and management of associated augmented reality content.

9. system according to claim 8, it is characterised in that the mobile augmented reality terminal includes camera, state Acquiring unit, communication unit and display unit, wherein,

State acquiring unit, the current location information for obtaining the mobile augmented reality terminal；Camera and ground level, Direction and ground angle information；

Communication unit, for realizing the communication with the mobile augmented reality server, to the mobile augmented reality server Augmented reality service request is sent, and obtains augmented reality associated with augmented reality target in augmented reality content server Content；

Display unit, for utilizing acquired augmented reality content, modification renders the increasing in the outdoor scene that the camera is shot Strong real-world objects, and show.

10. system according to claim 8, it is characterised in that the augmented reality service request includes following request It is at least one：

11. system according to claim 10, it is characterised in that the mobile augmented reality server is for augmented reality Target search is asked, and augmented reality object matching is carried out according to the target search parameter carried in request, obtains the increasing matched Strong real-world objects, and return to the mobile augmented reality terminal.

12. system according to claim 11, it is characterised in that the mobile augmented reality server is in augmented reality mesh When mark search parameter is customer position information, correspondence augmented reality content and the augmented reality target searched are obtained, is returned to The mobile augmented reality terminal.

13. system according to claim 11, it is characterised in that the mobile augmented reality server is in augmented reality mesh When mark search parameter and customer service setting meet third party's value-added service trigger condition, third party's value-added service is triggered, and return Return implementing result.

14. system according to claim 11, it is characterised in that the mobile augmented reality server is for augmented reality Content acquisition request, according to the content obtaining parameter acquiring augmented reality access to content carried in augmented reality content acquisition request Address, obtains augmented reality content and returns to the mobile augmented reality terminal.

15. system according to claim 11, it is characterised in that the mobile augmented reality server is for augmented reality Estimate and report request, estimated according to augmented reality report request in carry estimate report parameter carry out augmented reality target element number According to search, acquisition, which is estimated, reports notice legitimate receipt side address.

16. system according to claim 11, it is characterised in that the mobile augmented reality server please for pushing Ask, augmented reality target and/or augmented reality content acquired in mobile augmented reality client push.

17. a kind of mobile augmented reality server, it is characterised in that the mobile augmented reality server is included in augmented reality Appearance/intended delivery function, augmented reality content/target selection function and augmented reality content/objective management function, wherein,

Augmented reality content/target selection function, receives what is carried in augmented reality business request information for being responsible for extraction Required parameter, determines augmented reality type of service, and carries out corresponding mobile augmented reality Service control, according to the movement of reception The augmented reality service request of augmented reality client, searches for augmented reality target, selects and obtain augmented reality content；

Augmented reality content/intended delivery function, please for the augmented reality business by responding mobile augmented reality client Ask, deliver augmented reality target and/or augmented reality content to mobile augmented reality client；Or, actively initiate request and push away Augmented reality target and/or augmented reality content are sent to mobile augmented reality client；

Augmented reality content/objective management function, for being asked according to augmented reality Content Management, stores and manages augmented reality Target deployment information, augmented reality content releases news, and augmented reality content caching strategy and local cache augmented reality Content.

18. mobile augmented reality server according to claim 17, it is characterised in that the augmented reality service request Include at least one of following request：

19. mobile augmented reality server according to claim 18, it is characterised in that

Augmented reality content/target selection the function is asked for augmented reality target search, according to the mesh carried in request Search parameter search augmented reality target is marked, selects and obtains augmented reality content.

20. mobile augmented reality server according to claim 18, it is characterised in that the augmented reality content/mesh Selection function is marked for augmented reality content acquisition request, is joined according to the content obtaining carried in augmented reality content acquisition request Number obtains augmented reality access to content address, obtains augmented reality content.

21. mobile augmented reality server according to claim 18, it is characterised in that

Augmented reality content/target selection the function is estimated for augmented reality reports request, estimated according to augmented reality on Submit a report asking for and ask estimating for middle carrying to report parameter to carry out augmented reality target metadata search, acquisition, which is estimated, reports notice legitimate receipt Square address.

22. mobile augmented reality server according to claim 18, it is characterised in that the augmented reality content/mesh Mark management function is received after the request of augmented reality Content Management, carries out the checking of augmented reality Content Management authority, and is being tested Card promotes augmented reality content/objective management function renewal augmented reality target information corresponding with management request after passing through.

23. the mobile augmented reality server according to claim 18 or 22, it is characterised in that in the augmented reality Appearance/objective management function asks implementing result to send augmented reality content issued state, deployment according to augmented reality Content Management Regular change information.