CN108521587B - Short video processing method and device and mobile terminal - Google Patents

Short video processing method and device and mobile terminal Download PDF

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Publication number
CN108521587B
CN108521587B CN201810288275.8A CN201810288275A CN108521587B CN 108521587 B CN108521587 B CN 108521587B CN 201810288275 A CN201810288275 A CN 201810288275A CN 108521587 B CN108521587 B CN 108521587B
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short video
short
information
mobile terminal
video
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CN108521587A (en
Inventor
周永昶
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Alibaba China Co Ltd
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Alibaba China Co Ltd
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Priority to CN201810288275.8A priority Critical patent/CN108521587B/en
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Priority to PCT/CN2019/080806 priority patent/WO2019192424A1/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25808Management of client data
    • H04N21/25841Management of client data involving the geographical location of the client
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/482End-user interface for program selection
    • H04N21/4826End-user interface for program selection using recommendation lists, e.g. of programs or channels sorted out according to their score
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/816Monomedia components thereof involving special video data, e.g 3D video
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/021Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/029Location-based management or tracking services

Abstract

The embodiment of the invention provides a short video processing method, a device and a mobile terminal, wherein the short video processing method comprises the following steps: determining a logic area where the mobile terminal is located according to the information of the mobile terminal; acquiring at least one short video corresponding to the logic area; and displaying part or all of the at least one short video according to a set rule. By the embodiment of the invention, the user requirements can be effectively met, the short videos really interested by the user can be quickly positioned, and the user can be helped to quickly find the really needed contents.

Description

Short video processing method and device and mobile terminal
Technical Field
The embodiment of the invention relates to the technical field of data processing, in particular to a short video processing method, a short video processing device and a mobile terminal.
Background
With the development of communication technology, people increasingly use mobile terminals for entertainment and interaction. Among them, the production speed of short videos is rapidly developing, and a large amount of short videos are uploaded and released every day. People can browse the published short videos through corresponding applications in the mobile terminal to know interested people or things.
In order to adapt to the hobbies and requirements of different users, the published short videos are classified in many short video applications, for example, the short videos are classified into a plurality of categories such as entertainment, fun and fun. However, most short videos are classified based on content at present, and the content of each large and short video site tends to be homogeneous, so that on one hand, users are gradually tired of simple content classification, and on the other hand, users cannot quickly and conveniently find the content really needed.
Therefore, how to effectively meet the user requirements and quickly locate the short video to help the user find the really needed content becomes a problem to be solved urgently.
Disclosure of Invention
In view of this, embodiments of the present invention provide a short video processing method and apparatus, and a mobile terminal, so as to solve a problem how to help a user quickly locate a short video.
According to a first aspect of the embodiments of the present invention, there is provided a short video processing method, including: determining a logic area where the mobile terminal is located according to the information of the mobile terminal; acquiring at least one short video corresponding to the logic area; and displaying part or all of the at least one short video according to a set rule.
According to a second aspect of the embodiments of the present invention, there is provided a short video processing apparatus, including: the determining module is used for determining the logic area where the mobile terminal is located according to the information of the mobile terminal; the acquisition module is used for acquiring at least one short video corresponding to the logic area; and the display module is used for displaying part or all of the at least one short video according to a set rule.
According to a third aspect of the embodiments of the present invention, there is provided a mobile terminal, including: the system comprises a processor, a memory, a communication interface and a communication bus, wherein the processor, the memory and the communication interface complete mutual communication through the communication bus; the memory is used for storing at least one executable instruction, and the executable instruction causes the processor to execute the operation corresponding to the short video processing load method according to the first aspect.
According to the short video processing scheme provided by the embodiment of the invention, when short video recommendation is carried out, the short video recommendation is not simply carried out by taking the geographical position as the basis, but the logic area where the short video recommendation is located is determined according to the information of the mobile terminal, and then the short video corresponding to the logic area is recommended. The logical area is a geographical area with certain functional attributes, such as a business area, a scenic spot, a concert scene, and the like. This is because, through research by the inventors, it is found that when a user is at a certain position, short videos of functions related to the logical area where the position is located are more interesting, for example, when the user is at a certain attraction, the user is more willing to watch the short videos related to the attraction; a user in a certain business district may be more interested in the information in the business district, and so on. Therefore, in the scheme provided by the embodiment of the invention, the logic area is taken as the short video recommendation basis, so that the user requirements can be effectively met, the really interested short videos of the user can be quickly positioned, and the user can be helped to quickly find the really needed contents.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments described in the embodiments of the present invention, and it is also possible for a person skilled in the art to obtain other drawings based on the drawings.
Fig. 1 is a flowchart illustrating steps of a short video processing method according to a first embodiment of the present invention;
FIG. 2 is a schematic diagram of a logic area in the embodiment of FIG. 1;
FIG. 3 is a flowchart illustrating steps of a short video processing method according to a second embodiment of the present invention;
FIG. 4 is a flowchart illustrating steps of a short video processing method according to a third embodiment of the present invention;
fig. 5 is an interaction diagram of short video reporting in the embodiment shown in fig. 4;
FIG. 6 is an interaction diagram of a short video recommendation in the embodiment shown in FIG. 4;
fig. 7 is a block diagram of a short video processing apparatus according to a fourth embodiment of the present invention;
fig. 8 is a block diagram of a short video processing apparatus according to a fifth embodiment of the present invention;
fig. 9 is a schematic structural diagram of a mobile terminal according to a sixth embodiment of the present invention.
Detailed Description
In order to make those skilled in the art better understand the technical solutions in the embodiments of the present invention, the technical solutions in the embodiments of the present invention will be described clearly and completely with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all embodiments. All other embodiments obtained by a person skilled in the art based on the embodiments of the present invention shall fall within the scope of the protection of the embodiments of the present invention.
The following further describes specific implementation of the embodiments of the present invention with reference to the drawings.
Example one
Referring to fig. 1, a flowchart illustrating steps of a short video processing method according to a first embodiment of the present invention is shown.
The short video processing method of the embodiment comprises the following steps:
step S102: and determining the logic area where the mobile terminal is located according to the information of the mobile terminal.
The logical area is a geographical location range with a set functional attribute, and the specific type of the functional attribute can be set by a person skilled in the art according to actual needs, which is not limited in the embodiment of the present invention, such as a business area, a food area, a shopping area, a scenic spot, a concert site, a restaurant, and the like. For a logical area, it is not required that all objects therein have the same functional attributes, for example, there may be restaurants or the like in the business district in addition to mainly including office buildings. A schematic of the logical areas is shown in fig. 2, where two logical areas are shown in fig. 2, namely the logical areas of the "west door" business area and the "home palace" sight. As can be seen from fig. 2, the logical areas may have irregular or regular boundaries, each logical area representing a geographic area having a corresponding functional attribute, e.g., a functional attribute of a "west door" business area is a business office building, and a functional attribute of a "home" sight point is a tourist sight point.
In this embodiment, the information of the mobile terminal is not limited to the information of the current geographic location of the mobile terminal, and may also be information of a target object shown in the current page of the mobile terminal, for example, an image or a text introduction of a certain restaurant shown in the current page of the mobile terminal. That is, the logical area determined according to the information of the mobile terminal may be a logical area where the mobile terminal is currently located, or may be a logical area that is currently interested by the user of the mobile terminal.
Step S104: and acquiring at least one short video corresponding to the logic area.
For a certain logical area, there are one or more short videos corresponding to the logical area, for example, if a plurality of food masters have taken a plurality of short videos about a certain restaurant, the plurality of short videos can be regarded as short videos corresponding to the logical area. For another example, if a plurality of users shot a plurality of short videos with respect to different merchants in a certain business district, the plurality of short videos can be regarded as short videos corresponding to the business district.
In the embodiment of the present invention, the short video is not limited to the short video with a short shooting duration in the conventional sense, and may also be a short video obtained by capturing a certain part of the long video.
Step S106: and displaying part or all of the at least one short video according to a set rule.
The setting rule may be set by a person skilled in the art according to actual requirements, and the embodiment of the present invention is not limited thereto. For example, the presentation may be random, may be presented according to user preferences, may be presented according to content type of the short video, and so on.
According to the embodiment, when short video recommendation is performed, short video recommendation is not simply performed according to the geographic position, but the logic area where the short video recommendation is located is determined according to the information of the mobile terminal, and then the short video corresponding to the logic area is recommended. The inventor researches and discovers that when a user is at a certain position, the user is more interested in short videos of related functions of a logic area where the position is located, for example, when the user is at a certain attraction, the user is more willing to watch the short videos related to the attraction; a user in a certain business district may be more interested in the information in the business district, and so on. Therefore, in the scheme provided by the embodiment of the invention, the logic area is taken as the short video recommendation basis, so that the user requirements can be effectively met, the really interested short videos of the user can be quickly positioned, and the user can be helped to quickly find the really needed contents.
The short video processing method of the embodiment can be executed by any suitable mobile terminal with data processing capability, such as a tablet computer, a mobile phone, and the like.
Example two
Referring to fig. 3, a flowchart illustrating steps of a short video processing method according to a second embodiment of the present invention is shown.
The short video processing method of the embodiment comprises the following steps:
step S202: and determining the logic area where the mobile terminal is located according to the information of the mobile terminal.
Wherein the logical area comprises a geographical location range with set functional attributes, and a schematic of the logical area is shown in fig. 2.
The information of the mobile terminal may be geographical location information of the mobile terminal, and may also be information of a target object displayed by the mobile terminal. Therefore, it is feasible to determine the logic area where the mobile terminal is located according to the geographical location information of the mobile terminal; and/or determining the logic area where the mobile terminal is located according to the information of the target object in the page displayed by the mobile terminal. Wherein, the information of the target object includes but is not limited to: identification information, content information, link information, and the like. The logic area is determined through the geographical position information, so that the logic area can be determined more accurately; the user intention can be known in time by determining the logical area through the information of the target object, and the short video can be provided quickly.
For example, if the mobile terminal is currently at a location of 39 degrees 54 minutes north latitude and 116 degrees 23 minutes east longitude, it may be determined that the mobile terminal is currently at a logical area of a "home" sight as shown in fig. 2. For another example, when the user is currently viewing the introduction or picture of the "home town" through the APP of a certain introduction sight in the mobile terminal, the mobile terminal may also be considered to be currently located in the logical area of the "home town" sight as shown in fig. 2. The page displayed by the mobile terminal may include pages of various APPs, such as a navigation APP, a shopping APP, a browser APP, a recommendation APP, and the like. Target objects in a page include, but are not limited to, pictures, video, text, audio, and the like.
Step S204: and acquiring at least one short video corresponding to the logic area.
Wherein the short video comprises: short videos whose shooting positions are located within the logical area, and/or video contents include short videos of fixed objects in the logical area.
Generally speaking, the shooting content of the short video with the shooting position located in the logical area is mostly related to the object in the logical area, for example, the short video with the shooting position in the home palace is mostly related to the scenery or related arrangement in the home palace, that is, the shooting position is closely related to the logical area. The video content includes short video of a fixed object in the logical area, and the short video is more closely related to the logical area, and the fixed object is fixedly located in the logical area and belongs to a part of the logical area, for example, the video content is a fixed business, a building, a sculpture and the like in a certain business area. These short videos are highly correlated with the user's location, and therefore are much more likely to be the content that the user wants to view than other areas, or rather than short videos near the location determined using conventional methods.
Step S206: and displaying part or all of the at least one short video according to a set rule.
When the short video corresponding to the logic area is displayed, a plurality of different modes can be adopted for displaying, including:
the first mode is as follows: determining one or more (two or more) short videos of the at least one short video that match the functional attribute of the logical area; and displaying the one or more short videos according to a set rule. The setting rule can be set by those skilled in the art according to the actual situation, for example, according to the distance, the click rate, the publishing time, and the like. The short video matching with the functional attribute of the logic area is presented based on the fact that when a user is in one logic area, the probability of focusing on the function of the logic area is much higher than other probabilities. For example, when the user is in the logical area of the "home town" sight spot, a tour video or a landscape introduction video, etc. corresponding to the "home town" are shown; as another example, when the user is in a certain business district, a video of a commercial building or business in the business district is displayed, and the like.
The second mode is as follows: and displaying part or all of the at least one short video according to the user preference information of the user of the mobile terminal. The user preference information characterizes the user's preferences and habits, e.g., even in a "home" attraction, the user may be more interested in the food items within that attraction. Based on this, the short videos are displayed according to the user preference information, and the short videos in the method not only include the short videos matched with the functional attributes of the logic area, but also include other short videos in the logic area. Alternatively, the short video in this manner may include all short videos in the logical area.
The third mode is as follows: and according to the type of the short videos, displaying part or all of the short videos in the at least one short video in a classified mode. In this manner, the short videos may be classified into, for example, a food category, a shopping category, an area introduction category, and the like according to the information of the short videos, such as identification information, name information, or content information of the short videos, and the short videos may be presented according to the types. Optionally, some or all of the short videos in the at least one short video may be displayed under the corresponding classification tag according to the types of the short videos, so as to facilitate browsing and viewing by the user.
The fourth mode is that: and displaying part or all of the at least one short video in a sequence from far to near according to the information of the short videos and the position information of the mobile terminal. The information of the short video comprises information of the shooting position of the short video and/or position information of a target object in the short video. That is, the geographical position where the user is currently located is taken as a central point, and the short video is displayed from near to far according to the position of the short video. In this way, the user can conveniently and quickly pay attention to nearby people or things.
But not limited to the above, in practical applications, those skilled in the art may set other suitable ways according to actual needs to realize effective presentation and attention of the short video.
Step S208: and operating based on the displayed short video.
The step is an optional step, and based on the displayed short video, optionally, one or more of the following operations can be performed to improve the user experience.
The first optional operation: and navigating according to the current geographical position information of the mobile terminal and the geographical position information of the target object in the short video.
While watching the short video, the user is likely to desire a local in-person experience introduced in the short video. Based on the method, the corresponding navigation control or the third-party navigation application can be called to perform navigation according to the current geographic position information of the mobile terminal and the geographic position information of the target object in the short video, so that the direction guide is provided for the user.
The geographical position information of the target object in the short video can be determined according to the shooting position of the short video and/or the identification of the target object in the short video. The identification of the target object includes, but is not limited to, a name identification, a link identification, and the like.
And an optional operation II, after receiving the set interaction triggering operation, generating an interaction instruction according to the information of the publisher of the displayed short video and the user information of the user of the mobile terminal so as to carry out interaction between the user and the publisher.
Generally, a user who is interested in a short video may have the same preference as the publisher of the short video, and may wish to be able to interact directly with the publisher of the short video, such as adding a friend or sending a message to each other. Based on this, the present method provides a setting for interaction between the user and the publisher, such as a "add friend" button, and the setting will generate a corresponding interaction instruction after being triggered, so as to help the user to implement the interaction.
Optionally, an interaction group for a specific video or for a type of video may be set in the application, multiple users may interact in the group, such as sending chat messages, and the interaction group may include a short video publisher and/or a short video viewer. Therefore, the interaction experience of the user is further improved.
Optional operation three: and generating link information for a set target object in the short video, and displaying the link information in the short video.
The target object may be set by a person skilled in the art according to actual requirements, and the embodiment of the present invention is not limited thereto. For example, the setting target object may be an object available for purchase, such as a food, an article, or the like. For example, in a food short video, there is an introduction to the food or store, and a corresponding link is provided for the user to purchase the food item therein.
Optionally, the link information is displayed through an Augmented Reality (AR) object, and/or the link information is displayed through a video frame image, and/or the link information is displayed through characters, so that users can conveniently know and access the link information, and the user experience is improved.
According to the embodiment, when short video recommendation is performed, short video recommendation is not simply performed according to the geographic position, but the logic area where the short video recommendation is located is determined according to the information of the mobile terminal, and then the short video corresponding to the logic area is recommended. The inventor researches and discovers that when a user is at a certain position, the user is more interested in short videos of related functions of a logic area where the position is located, for example, when the user is at a certain attraction, the user is more willing to watch the short videos related to the attraction; a user in a certain business district may be more interested in the information in the business district, and so on. Therefore, in the scheme provided by the embodiment of the invention, the logic area is taken as the short video recommendation basis, so that the user requirements can be effectively met, the really interested short videos of the user can be quickly positioned, and the user can be helped to quickly find the really needed contents.
In addition, based on the displayed short video, interaction or other access operations can be performed among users, so that the user experience is greatly improved, and a better display opportunity is provided for short video publishers.
The short video processing method of the embodiment can be executed by any suitable mobile terminal with data processing capability, such as a tablet computer, a mobile phone, and the like.
EXAMPLE III
Referring to fig. 4, a flowchart illustrating steps of a short video processing method according to a third embodiment of the present invention is shown.
The embodiment describes the short video processing method provided by the embodiment of the invention in a specific example form from the interaction perspective of the client, the server and the recommendation system.
The short video processing method of the embodiment comprises the following steps:
step S302: and recording the short video, uploading and archiving.
In implementing this step, as shown in fig. 5, the following sub-steps may be included:
substep 1: the user finishes shooting the short video by using the client shooting equipment (the shot short video can be processed by using a video editing tool); and then, the user uploads the short video to the short video uploading server through the client, and marks information such as the geographical position, time, content tag and the like shot by the short video.
In this embodiment, the client refers to client software used by the mobile terminal, and includes but is not limited to forms such as a mobile phone APP and a web page.
Substep 2: and the short video is sent to an auditing system for auditing through a short video uploading server.
Substep 3: the auditing system performs content auditing and tag supplementation on the short video, for example, checks whether the content of the short video is in compliance, and whether the position and the tag are effective, and can supplement the tag of the short video.
Substep 4: after the short video is approved by the auditing system, the short video uploading server classifies the short video according to the logic areas of the short video and divides the short video into one or more logic areas, such as: business circles, tourist attractions, concert sites, etc.
In this embodiment, the short video upload server determines the logical area of the short video according to the geographical position of the shot short video. But not limited thereto, in practical applications, the logical area of the short video may also be determined according to other information of the short video, such as name information, content information, and the like. The auditing system can be set independently of the short video uploading server, and can also be combined with the short video uploading server.
Substep 5: the short video uploading server uploads the characteristic information of the short video, including: and sending information such as the shot geographic position, the shot logical area, the shot content tag, the shot time, the shot heat and the like to a recommendation system to generate a short video index for subsequent recommendation.
In this embodiment, the recommendation system refers to a personalized information recommendation system that recommends information, products, and the like that a user is interested in to the user according to the information needs, interests, and the like of the user. Compared with a search engine, the recommendation system carries out personalized calculation by researching the interest preference of the user, and finds the interest points of the user through the recommendation system, so that the user is guided to find own information requirements. The recommendation system can be set independently of the short video uploading server, and can also be set in a combined manner with the short video uploading server.
Step S304: and recommending and issuing short videos.
In implementing this step, as shown in fig. 6, the following sub-steps may be included:
substep 1: a user requests a short video from a short video issuing server through a client, wherein the request carries position information of the client, such as current geographic position information and/or information of a located logic area, and the position information can be specified through positioning or manual operation.
Substep 2: and the short video issuing server sends the information of the client side sending the request and the position information of the client side to a recommendation system.
Substep 3: and the recommendation system generates a recommended short video list according to the position information of the client and by combining the dimensions of the historical interest, time, heat degree and the like corresponding to the user indicated by the information of the client, and the short video list is firstly sent to a short video issuing server.
Substep 4: the short video issuing server issues the short video list to the client; or processing the short video list according to a set rule, and then sending a part of the short video list to the client.
Substep 5: the client displays the short videos in the short video list, continuously collects the records of the short videos clicked and watched by the user, and selects a proper strategy to report to the short video issuing server.
Substep 6: and the short video issuing server counts the user interest, the short video heat and other information and feeds the information back to the recommendation system so as to continuously improve the accuracy of subsequent recommendation.
Step S306: and presenting the short video at the client, and performing social contact and navigation according to the short video.
Based on the above steps S302 and S304, the client may obtain and present the short video in the manner described in the foregoing first embodiment or second embodiment. During the presentation, the client may present and present the short videos in the recommendation list recommended by the short video delivery server through a plurality of different presentation rules as described in embodiment two.
Based on the short video presented, further operations may also be performed, including but not limited to:
based on the displayed short videos, interaction between users can be performed, for example, comments can be added below each short video to interact with a publisher; the information of the publisher and other short videos published by the publisher can be viewed; the system can give attention, praise, appreciation, mutual friends and the like to the publisher.
Navigation can also be performed based on the displayed short videos, for example, navigation is performed to shooting places of the short videos, the shooting place of each short video is displayed, a navigation button is clicked, a map control can be called up, a navigation route from the current place of the user to the shooting place of the short videos is displayed, and the like.
Through the embodiment, the short videos are closely related to the logic area where the mobile terminal is located, the purpose and the interactivity of the user are enhanced, more interestingness and potential business modes are introduced, and the requirements of different types of users are met. For example, a merchant in the logic area can shoot short videos such as the environment in a store and the production process of food, attract users in the logic area to know the stores and commodities, communicate service conditions through comments, and directly guide the users in the logic area to arrive at the store nearby through the navigation function of the client; the consumer user can shoot the tour, consumption and purchase processes of the consumer user and the introduction of the consumer user into a short video, and the short video is released to the user in the logic area to help the user in the logic area to know commodities and services, to exchange the experience through comments, to gather popularity, and to obtain the praise and appreciation of other users; for large activity sites such as major events, concerts, exhibitions and the like or important festivals such as spring festival, festival sites of minority nationalities and the like, a user can also shoot short videos of the site wonderful moment, share the site atmosphere and mood and the like, form popular topics in the current logic area through comments, and collect popularity; for users who want to know tourist attractions and merchant information, introduction short videos of merchants and other consumer users in the area can be easily retrieved through the logic area, and the real situations of the attractions and the merchants can be known more quickly; for some users interested in the personal customs of a certain place or scenic spot, the interested short videos can be screened out from the logic area of the place or scenic spot, and the users share and experience the local customs holidays together with other users, so that cultural communication and fellow children are generated.
Therefore, by the embodiment, the short video is effectively displayed, and the application and interaction mode of the short video are further expanded.
The short video processing method of the embodiment can be executed by any suitable mobile terminal with data processing capability, such as a tablet computer, a mobile phone, and the like.
Example four
Referring to fig. 7, a block diagram of a short video processing apparatus according to a fourth embodiment of the present invention is shown.
The short video processing apparatus of the present embodiment includes: a determining module 402, configured to determine a logic area where the mobile terminal is located according to the information of the mobile terminal; an obtaining module 404, configured to obtain at least one short video corresponding to the logical area; and a presentation module 406, configured to present a part or all of the at least one short video according to a set rule.
According to the embodiment, when short video recommendation is performed, short video recommendation is not simply performed according to the geographic position, but the logic area where the short video recommendation is located is determined according to the information of the mobile terminal, and then the short video corresponding to the logic area is recommended. The inventor researches and discovers that when a user is at a certain position, the user is more interested in short videos of related functions of a logic area where the position is located, for example, when the user is at a certain attraction, the user is more willing to watch the short videos related to the attraction; a user in a certain business district may be more interested in the information in the business district, and so on. Therefore, in the scheme provided by the embodiment of the invention, the logic area is taken as the short video recommendation basis, so that the user requirements can be effectively met, the really interested short videos of the user can be quickly positioned, and the user can be helped to quickly find the really needed contents.
EXAMPLE five
Referring to fig. 8, a block diagram of a short video processing apparatus according to a fifth embodiment of the present invention is shown.
The short video processing apparatus of the present embodiment includes: a determining module 502, configured to determine a logic area where the mobile terminal is located according to the information of the mobile terminal; an obtaining module 504, configured to obtain at least one short video corresponding to the logical area; a displaying module 506, configured to display a part or all of the at least one short video according to a set rule.
Optionally, the determining module 502 is configured to determine a logic area where the mobile terminal is located according to the geographic location information of the mobile terminal; and/or determining the logic area where the mobile terminal is located according to the information of the target object in the page displayed by the mobile terminal.
Optionally, the logical area comprises a geographical location range with a set functional attribute.
Optionally, the short video comprises: short videos whose shooting positions are located within the logical area, and/or video contents include short videos of fixed objects in the logical area.
Optionally, the display module 506 comprises: a first presentation sub-module 5062, configured to determine one or more short videos of the at least one short video that match the functional attribute of the logical area; and displaying the one or more short videos according to a set rule.
Optionally, the display module 506 comprises: the second displaying sub-module 5064 is configured to display a part or all of the at least one short video according to the user preference information of the user of the mobile terminal.
Optionally, the display module 506 comprises: a third presentation sub-module 5066, configured to present some or all of the at least one short video in a classified manner according to the type of the short video.
Optionally, the third presenting sub-module 5066 is configured to present some or all of the at least one short video under the corresponding classification label according to the type of the short video.
Optionally, the display module 506 comprises: and the fourth displaying sub-module 5068 is configured to display, according to the information of the short videos and the location information of the mobile terminal, part or all of the short videos in the at least one short video in a sequence from far to near.
Optionally, the information of the short video includes information of a shooting position of the short video, and/or position information of a target object in the short video.
Optionally, the short video processing apparatus of this embodiment further includes: and a navigation module 508, configured to perform navigation according to the current geographic location information of the mobile terminal and the geographic location information of the target object in the short video after the display module 506 displays part or all of the short videos according to a set rule.
Optionally, the geographical location information of the target object in the short video is determined according to the shooting location of the short video and/or the identification of the target object in the short video.
Optionally, the short video processing apparatus of this embodiment further includes: an interaction module 510, configured to generate an interaction instruction according to information of a publisher of the displayed short video and user information of a user of the mobile terminal after the presentation module 506 presents part or all of the short videos in the at least one short video according to a set rule and receives a set interaction trigger operation, so as to perform interaction between the user and the publisher.
Optionally, the short video processing apparatus of this embodiment further includes: and a link module 512, configured to generate link information for a set target object in the short video after the display module 506 displays part or all of the short videos in the at least one short video according to a set rule, and display the link information in the short video.
Optionally, the link information is displayed through an AR object, and/or the link information is displayed through a video frame image, and/or the link information is displayed through a text.
The short video processing apparatus of this embodiment is used to implement the corresponding short video processing method in the foregoing method embodiments, and has the beneficial effects of the corresponding method embodiments, which are not described herein again.
EXAMPLE six
Referring to fig. 9, a schematic structural diagram of a mobile terminal according to a sixth embodiment of the present invention is shown, and the specific embodiment of the present invention does not limit the specific implementation of the mobile terminal.
As shown in fig. 9, the mobile terminal may include: a processor (processor)602, a communication Interface 604, a memory 606, and a communication bus 608.
Wherein:
the processor 602, communication interface 604, and memory 606 communicate with one another via a communication bus 608.
A communication interface 604 for communicating with other terminal devices or servers.
The processor 602 is configured to execute the program 610, and may specifically perform relevant steps in the foregoing short video processing method embodiment.
In particular, program 610 may include program code comprising computer operating instructions.
The processor 602 may be a central processing unit CPU or an application Specific Integrated circuit asic or one or more Integrated circuits configured to implement embodiments of the present invention. The terminal device comprises one or more processors, which can be the same type of processor, such as one or more CPUs; or may be different types of processors such as one or more CPUs and one or more ASICs.
And a memory 606 for storing a program 610. Memory 606 may comprise high-speed RAM memory, and may also include non-volatile memory (non-volatile memory), such as at least one disk memory.
The program 610 may specifically be configured to cause the processor 602 to perform the following operations: determining a logic area where the mobile terminal is located according to the information of the mobile terminal; acquiring at least one short video corresponding to the logic area; and displaying part or all of the at least one short video according to a set rule.
In an optional implementation manner, the program 610 is further configured to enable the processor 602, when determining the logical area where the mobile terminal is located according to the information of the mobile terminal, to determine the logical area where the mobile terminal is located according to the geographical location information of the mobile terminal; and/or determining the logic area where the mobile terminal is located according to the information of the target object in the page displayed by the mobile terminal.
In an alternative embodiment, the logical area includes a geographic location range having a set functional attribute.
In an alternative embodiment, the short video comprises: short videos whose shooting positions are located within the logical area, and/or video contents include short videos of fixed objects in the logical area.
In an optional embodiment, the program 610 is further configured to cause the processor 602 to determine, when some or all of the at least one short video is presented according to a set rule, one or more short videos of the at least one short video that match the functional attribute of the logical area; and displaying the one or more short videos according to a set rule.
In an alternative embodiment, the program 610 is further configured to cause the processor 602 to present some or all of the at least one short video according to user preference information of a user of the mobile terminal when some or all of the at least one short video is presented according to a set rule.
In an optional embodiment, the program 610 is further configured to, when the processor 602 presents some or all of the at least one short video according to a set rule, present some or all of the at least one short video in a classified manner according to the type of the short video.
In an optional embodiment, the program 610 is further configured to, when the part or all of the short videos in the at least one short video are presented in a category according to the type of the short video, present the part or all of the short videos in the at least one short video under the corresponding category label according to the type of the short video.
In an alternative embodiment, the program 610 is further configured to, when some or all of the at least one short video is presented according to a preset rule, present some or all of the at least one short video in order from far to near according to the information of the short video and the location information of the mobile terminal.
In an alternative embodiment, the information of the short video includes information of a shooting position of the short video, and/or position information of a target object in the short video.
In an alternative embodiment, the program 610 is further configured to enable the processor 602 to navigate according to the current geographic position information of the mobile terminal and the geographic position information of the target object in the short video after displaying part or all of the short videos in the at least one short video according to a set rule.
In an optional embodiment, the geographical location information of the target object in the short video is determined according to the shooting location of the short video and/or the identification of the target object in the short video.
In an optional implementation manner, the program 610 is further configured to cause the processor 602, after displaying part or all of the at least one short video according to a set rule, generate an interaction instruction according to information of a publisher of the displayed short video and user information of a user of the mobile terminal after receiving a set interaction trigger operation, so as to perform interaction between the user and the publisher.
In an alternative embodiment, the program 610 is further configured to cause the processor 602 to generate link information for a set target object in the short video after displaying part or all of the short videos in the at least one short video according to a set rule, and display the link information in the short videos.
In an alternative embodiment, the link information is displayed by an AR object, and/or the link information is displayed by a video frame image, and/or the link information is displayed by a text.
For specific implementation of each step in the program 610, reference may be made to corresponding steps and corresponding descriptions in units in the foregoing short video processing method embodiment, which are not described herein again. It can be clearly understood by those skilled in the art that, for convenience and brevity of description, the specific working processes of the above-described devices and modules may refer to the corresponding process descriptions in the foregoing method embodiments, and are not described herein again.
By the mobile terminal of the embodiment, when short video recommendation is performed, short video recommendation is not simply performed based on the geographical position, but the logic area where the short video recommendation is located is determined according to the information of the mobile terminal, and then the short video corresponding to the logic area is recommended. The inventor researches and discovers that when a user is at a certain position, the user is more interested in short videos of related functions of a logic area where the position is located, for example, when the user is at a certain attraction, the user is more willing to watch the short videos related to the attraction; a user in a certain business district may be more interested in the information in the business district, and so on. Therefore, in the scheme provided by the embodiment of the invention, the logic area is used as the short video recommendation basis to effectively meet the user requirements, quickly locate the short video really interested by the user and help the user to quickly find the really needed content.
It should be noted that, according to the implementation requirement, each component/step described in the embodiment of the present invention may be divided into more components/steps, and two or more components/steps or partial operations of the components/steps may also be combined into a new component/step to achieve the purpose of the embodiment of the present invention.
The above-described methods according to embodiments of the present invention may be implemented in hardware, firmware, or AS software or computer code storable in a recording medium such AS a CD ROM, a RAM, a floppy disk, a hard disk, or a magneto-optical disk, or AS computer code originally stored in a remote recording medium or a non-transitory machine-readable medium downloaded via a network and to be stored in a local recording medium, so that the methods described herein may be stored in such software processes on a recording medium using a general-purpose computer, a dedicated processor, or programmable or dedicated hardware such AS an asic or FPGA. It will be appreciated that the computer, processor, microprocessor controller or programmable hardware includes memory components (e.g., RAM, ROM, flash memory, etc.) that can store or receive software or computer code that, when accessed and executed by the computer, processor or hardware, implements the short video processing methods described herein. Further, when a general-purpose computer accesses code for implementing the short video processing methods shown herein, execution of the code transforms the general-purpose computer into a special-purpose computer for performing the short video processing methods shown herein.
Those of ordinary skill in the art will appreciate that the various illustrative elements and method steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, or combinations of computer software and electronic hardware. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the implementation. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present embodiments.
The above embodiments are only for illustrating the embodiments of the present invention and not for limiting the embodiments of the present invention, and those skilled in the art can make various changes and modifications without departing from the spirit and scope of the embodiments of the present invention, so that all equivalent technical solutions also belong to the scope of the embodiments of the present invention, and the scope of patent protection of the embodiments of the present invention should be defined by the claims.

Claims (27)

1. A short video processing method, comprising:
determining a logic area where the mobile terminal is located according to the information of the mobile terminal; wherein the logical area comprises a geographical location range with set functional attributes, and the objects in the logical area have one or more functional attributes;
acquiring at least one short video corresponding to the logic area; the logic area of the short video is determined according to the information of the short video;
displaying part or all of the at least one short video according to a set rule;
the determining the logic area where the mobile terminal is located according to the information of the mobile terminal includes:
determining a logic area where the mobile terminal is located according to the geographical position information of the mobile terminal;
and/or the presence of a gas in the gas,
and determining a logic area where the mobile terminal is located according to the information of the target object in the page displayed by the mobile terminal.
2. The method of claim 1, wherein the short video comprises: short videos whose shooting positions are located within the logical area, and/or video contents include short videos of fixed objects in the logical area.
3. The method according to claim 2, wherein the presenting of part or all of the at least one short video according to a set rule comprises:
determining one or more short videos which are matched with the functional attributes of the logic area in the at least one short video;
and displaying the one or more short videos according to a set rule.
4. The method according to claim 2, wherein the presenting of part or all of the at least one short video according to a set rule comprises:
and displaying part or all of the at least one short video according to the user preference information of the user of the mobile terminal.
5. The method according to claim 2, wherein the presenting of part or all of the at least one short video according to a set rule comprises:
and according to the type of the short videos, displaying part or all of the short videos in the at least one short video in a classified mode.
6. The method of claim 5, wherein the presenting some or all of the at least one short video in a category according to the type of short video comprises:
and according to the type of the short videos, displaying part or all of the short videos in the at least one short video under the corresponding classification label.
7. The method according to claim 2, wherein the presenting of part or all of the at least one short video according to a set rule comprises:
and displaying part or all of the at least one short video in a sequence from far to near according to the information of the short videos and the position information of the mobile terminal.
8. The method according to claim 7, wherein the information of the short video comprises information of a shooting location of the short video, and/or location information of a target object in the short video.
9. The method of claim 1, wherein after said presenting some or all of said at least one short video according to a set rule, said method further comprises:
and navigating according to the current geographical position information of the mobile terminal and the geographical position information of the target object in the short video.
10. The method according to claim 9, wherein the geographical location information of the target object in the short video is determined according to the shooting location of the short video and/or the identification of the target object in the short video.
11. The method of claim 1, wherein after said presenting some or all of said at least one short video according to a set rule, said method further comprises:
and after receiving the set interaction triggering operation, generating an interaction instruction according to the information of the publisher of the displayed short video and the user information of the user of the mobile terminal so as to carry out interaction between the user and the publisher.
12. The method of claim 1, wherein after said presenting some or all of said at least one short video according to a set rule, said method further comprises:
and generating link information for a set target object in the short video, and displaying the link information in the short video.
13. The method according to claim 12, wherein the link information is presented by an Augmented Reality (AR) object, and/or the link information is presented by a video frame image, and/or the link information is presented by text.
14. A short video processing apparatus comprising:
the determining module is used for determining the logic area where the mobile terminal is located according to the information of the mobile terminal; wherein the logical area comprises a geographical location range with set functional attributes, and the objects in the logical area have one or more functional attributes;
the acquisition module is used for acquiring at least one short video corresponding to the logic area; the logic area of the short video is determined according to the information of the short video;
the display module is used for displaying part or all of the short videos in the at least one short video according to a set rule;
the determining module is used for determining a logic area where the mobile terminal is located according to the geographical position information of the mobile terminal; and/or determining a logic area where the mobile terminal is located according to the information of the target object in the page displayed by the mobile terminal.
15. The apparatus of claim 14, wherein the short video comprises: short videos whose shooting positions are located within the logical area, and/or video contents include short videos of fixed objects in the logical area.
16. The apparatus of claim 15, wherein the presentation module comprises:
the first display submodule is used for determining one or more short videos which are matched with the functional attribute of the logic area in the at least one short video; and displaying the one or more short videos according to a set rule.
17. The apparatus of claim 15, wherein the presentation module comprises:
and the second display sub-module is used for displaying part or all of the at least one short video according to the user preference information of the user of the mobile terminal.
18. The apparatus of claim 15, wherein the presentation module comprises:
and the third display sub-module is used for displaying part or all of the short videos in the at least one short video in a classified manner according to the types of the short videos.
19. The apparatus of claim 18, wherein the third presentation sub-module is configured to present some or all of the at least one short video under a corresponding classification label according to a type of the short video.
20. The apparatus of claim 15, wherein the presentation module comprises:
and the fourth display sub-module is used for displaying part or all of the at least one short video according to the information of the short videos and the position information of the mobile terminal from far to near.
21. The apparatus according to claim 20, wherein the information of the short video includes information of a shooting location of the short video, and/or location information of a target object in the short video.
22. The apparatus of claim 14, wherein the apparatus further comprises:
and the navigation module is used for navigating according to the current geographic position information of the mobile terminal and the geographic position information of the target object in the short video after the display module displays part or all of the short videos according to a set rule.
23. The apparatus of claim 22, wherein the geographical location information of the target object in the short video is determined according to a shooting location of the short video and/or an identification of the target object in the short video.
24. The apparatus of claim 14, wherein the apparatus further comprises:
and the interaction module is used for generating an interaction instruction according to the information of the publisher of the displayed short video and the user information of the user of the mobile terminal after receiving the set interaction triggering operation after the display module displays part or all of the short videos in the at least one short video according to the set rule so as to carry out interaction between the user and the publisher.
25. The apparatus of claim 14, wherein the apparatus further comprises:
and the link module is used for generating link information for a set target object in the short video after the display module displays part or all of the short videos in the at least one short video according to a set rule, and displaying the link information in the short videos.
26. The apparatus of claim 25, wherein the link information is presented by an Augmented Reality (AR) object, and/or the link information is presented by a video frame image, and/or the link information is presented by text.
27. A mobile terminal, comprising: the system comprises a processor, a memory, a communication interface and a communication bus, wherein the processor, the memory and the communication interface complete mutual communication through the communication bus;
the memory is used for storing at least one executable instruction, and the executable instruction causes the processor to execute the operation corresponding to the short video processing method according to any one of claims 1-13.
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