CN102611921A - Viewing data acquisition method and system - Google Patents
Viewing data acquisition method and system Download PDFInfo
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- CN102611921A CN102611921A CN2011102764389A CN201110276438A CN102611921A CN 102611921 A CN102611921 A CN 102611921A CN 2011102764389 A CN2011102764389 A CN 2011102764389A CN 201110276438 A CN201110276438 A CN 201110276438A CN 102611921 A CN102611921 A CN 102611921A
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Abstract
The invention discloses a viewing data acquisition method which comprises the following steps that: configuration information is first set in a front-end platform of a viewing data acquisition system; when a set-top box works, the configuration information is obtained and programs are configured according to the configuration information; afterwards, every time when the audiences switch a television channel, the set-top box judges if the box meets the viewing data acquisition conditions set by the system or not; if yes, the viewing data is transmitted to the front-end platform; and the front-end platform receives the viewing data and saves the viewing data into a database. Simultaneously, the invention discloses a viewing data acquisition system; the system comprises the front-end platform and a set-top box client terminal module; and the front-end platform comprises a viewing data acquisition management sub-system and a database sub-system. According to the method and the system, the unit cost in acquiring the viewing data can be reduced, so that the acquisition of the viewing data by the audiences in a large scale is realized, and audience viewing statistical results which are closer to the actual situations are provided for a television broadcast institution.
Description
Technical field
The invention belongs to the digital television techniques category, relate in particular to a kind of watching data collecting method and system.
Background technology
Viewing-data is meant the information that can reflect spectators' institute's TV reception in the rating process and the data of viewing behavior, comprises data such as channel information, programme information, rating time, channel switching time.Viewing-data can provide important reference for the assessment of TV programme, is playing the positive important effect aspect TV broadcasting agency buying program and the improvement program making of making mechanism.
The collection that develops into viewing-data of television digitization technology and networking technology provides new technological means, makes that in extensive spectators' scope, gathering viewing-data becomes possibility.Based on television digitization technology and networking technology; This patent provides a kind of watching data collecting method and system: in the front-end platform of watching data collecting system, set configuration information in advance; In the STB running, obtain configuration information and carry out program and parameter configuration, afterwards according to configuration information; Whether the moment set-top box judging of the each switching TV channel of spectators self satisfies the watching data collecting condition of default; If satisfy, then send viewing-data to front-end platform, front-end platform is kept at it in database after receiving viewing-data.
Application number is to have announced a kind of watching data collecting method in 200610034523.3 the patent, and this method has essential distinction with the method that this patent provides:
1) handling process of viewing-data is different
In the method that the former announces, STB all will send viewing-data to front-end platform behind the each switching channels of spectators, when the frequent switching channels of a fairly large number of spectators, can produce excess data and cause the front-end platform data processing task overweight; In the method that this patent provides; In the STB client modules, increased the condition judgment step; Have only the STB of the watching data collecting condition that satisfies default just to send viewing-data to front-end platform; The generation excess data causes the overweight problem of front-end platform data processing task when the frequent switching channels of more spectators thereby solved, and the method that the former provides can't address this problem.
2) control procedure is different
In the method that the former announces, system transmits viewing-data by STB active forward end; In the method that this patent provides, STB is through obtaining the configuration information that front-end platform is provided with, and carries out the watching data collecting task according to being provided with of configuration information.
Summary of the invention
The object of the present invention is to provide a kind of watching data collecting method and system; Its basic principle is to utilize technological development such as database, network service and DTV to go out the watching data collecting system that a cover comprises front-end platform and STB client modules; Through using this system; Can come the watching data collecting flow process of configurating terminal STB through front-end platform; Make STB carry out the watching data collecting task, and send the viewing-data that satisfies condition to front-end platform and be kept in the database according to the requirement of front-end platform.
For realizing above-mentioned functions; Embodiments of the invention provide a kind of watching data collecting method: in the front-end platform of watching data collecting system, set configuration information in advance; In the STB running, obtain configuration information and carry out application configuration, afterwards according to configuration information; Whether the moment set-top box judging of the each switching TV channel of spectators self satisfies the watching data collecting condition of default; If satisfy, then send viewing-data to front-end platform, front-end platform is kept at it in database after receiving viewing-data.
Embodiments of the invention also provide a kind of watching data collecting system; This system comprises STB client modules and the front-end platform of being made up of watching data collecting ADMINISTRATION SUBSYSTEM and database subsystem; Wherein, the STB client modules is responsible for communicating with front-end platform, the information of receiving front-end platform, the watching data collecting condition of judging default, forward end platform transmits viewing-data; The watching data collecting ADMINISTRATION SUBSYSTEM is responsible for the parameter setting, is communicated, sends to STB the viewing-data of information, receiving set up box transmission with the STB client modules; Database subsystem is responsible for preserving and the professional relevant data of management and watching data collecting.
Can find out that from technique scheme embodiments of the invention have been realized following function, reach following purpose:
1) in the STB running, through the configuration file that obtains the front-end platform setting running environment of watching data collecting task is set, carry out the watching data collecting task according to the requirement of front-end platform;
The STB of 2) participating in the watching data collecting task is judged earlier the watching data collecting condition that self whether satisfies default in the moment of each switching channels, just sends viewing-data to front-end platform if satisfy condition.
Through using the unit cost that method and system provided by the present invention can reduce watching data collecting greatly; Make that in extensive scope, gathering spectators' viewing-data can become a reality, the enforcement of these method and system can be TV broadcasting agency the spectators' viewership statistics result near actual conditions is provided more.
Description of drawings
Fig. 1 is the flow chart of watching data collecting method involved in the present invention;
Fig. 2 is the system configuration sketch map of watching data collecting system involved in the present invention.
Embodiment
To combine accompanying drawing and embodiment below, describe clearly realizing technical scheme of the present invention.
With reference to figure 1, the watching data collecting method flow diagram for involved in the present invention comprises the process of being described below:
1. in advance in the front-end platform of watching data collecting system, set configuration information;
2. STB obtains configuration information in running, and carries out application configuration according to configuration information;
3. after, whether the moment set-top box judging of the each switching channels of spectators self satisfies the watching data collecting condition of watching data collecting default, if satisfy, then sends viewing-data to front-end platform;
4. front-end platform is kept at it in database after receiving the viewing-data that STB transmits.
As stated; The staff sets configuration information in advance in the front-end platform of watching data collecting system, set configuration information comprises the parameter relevant with the watching data collecting condition, television channel information and relative information, TV program information and relative information etc.The watching data collecting condition is set in the watching data collecting system; Its effect is to be used for limiting STB whether to send viewing-data to front-end platform, promptly has only the STB that satisfies the watching data collecting condition just can send viewing-data to front-end platform.
The parameter relevant with the watching data collecting condition is included in the configuration information, after STB gets access to configuration information from front-end platform, therefrom parses the parameter relevant with the rating condition, and carries out condition judgment in the moment of each switching channels.Can constitute the watching data collecting conditional expression through database table reasonable in design and field.
Illustrate; The watching data collecting condition that supposing the system is set is: it (is that spectators are before switching channels that the continuous decoding current channel time is no less than 5 minutes; The duration of watching current channel through STB continuously was more than or equal to 5 minutes) STB can the forward end platform transmit viewing-data, after STB gets access to configuration information, therefrom parse the parameter relevant with the watching data collecting condition; Afterwards whenever moment of spectators' switching channels; STB will go to judge self whether to satisfy this watching data collecting condition, if satisfy, then STB sends viewing-data to front-end platform; If do not satisfy, then STB not the forward end platform transmit viewing-data.
Embodiment 1 is one of technical scheme that realizes watching data collecting method and system provided by the present invention.
Embodiment 1:
With reference to figure 2, be the system configuration sketch map of watching data collecting system involved in the present invention, also be the system configuration sketch map of present embodiment.The watching data collecting system comprises client modules and front-end platform, and client modules is arranged in STB, and front-end platform comprises watching data collecting ADMINISTRATION SUBSYSTEM and database subsystem.As shown in Figure 2, (201) are bi-directional set-top box (STBs with network communicating function), and the client modules of watching data collecting system is positioned at wherein; (202) be bilateral network, for the interactive communication between STB and the front-end platform provides passage; (203) be the front-end platform of watching data collecting system, comprise watching data collecting ADMINISTRATION SUBSYSTEM and database subsystem.
Cooperate the realization of embodiment 1; Need in database, set up viewing-data table, watching data collecting condition allocation list, wherein, the viewing-data table is created a every day; Be used for writing down spectators' viewing-data on the same day, this table comprises following field (": " back is the field implication):
Sequence number of set top box: the sequence number of STB in the spectators family, this value can read from STB, and in the zone that same operator is responsible for, sequence number of set top box is a unique value;
The current channel property value: the property value of the television channel that these field sign spectators are watched before switching channels, the channel property value is used to distinguish different television channels;
The channel cut-in timing: spectators are switched the entering current channel time constantly;
Channel cuts off the time: spectators are switched the current channel time constantly of leaving;
Watching data collecting condition allocation list is used for being provided with the watching data collecting conditional parameter, and this table comprises following field (": " back is the field implication):
Continuous rating duration: this field indicates the time span of watching current television channel continuously, and the acquiescence unit is minute;
Logical relation: this field indicate " greater than ", " less than ", " equaling ", " more than or equal to ", " smaller or equal to " the mathematical logic relation.
For example; A recording setting in watching data collecting condition allocation list be " 8; more than or equal to "; Then the watching data collecting condition of this record expression is: continuous decoding current channel time span is no less than 8 minutes STB can send viewing-data to front-end platform, and explain that from spectators' angle this condition is exactly: watch that continuously current channel is no less than 8 minutes spectators, its employed STB satisfies the watching data collecting condition.
The operation flow of present embodiment comprises the step that is described below:
1. in the front-end platform of watching data collecting system, set in advance and comprise the watching data collecting conditional parameter at interior configuration information;
2. obtain configuration information from front-end platform in the STB start-up course, and carry out application configuration according to configuration information;
3. when STB gets into certain television channel, get into time (being labeled as the time 1), current channel property value (being labeled as channel 1) constantly under the set-top box recording;
4. when spectators' switching channels; The time of switching instant under the set-top box recording (being labeled as the time 2); Whether set-top box judging self satisfies the watching data collecting condition then: the difference of computing time 2 and time 1; Difference is done comparison with the continuous rating duration parameters that is provided with in the configuration information; Judge whether comparative result satisfies the logical relation that is provided with in the configuration information, if satisfy, then STB sends the value of sequence number of set top box, time 1, time 2, channel 1 to front-end platform as viewing-data; If do not satisfy, then STB not the forward end platform transmit viewing-data, afterwards, 3. STB returns step;
5. after front-end platform receives the viewing-data of STB transmission, save the data in the database.
For example, when watching data collecting condition during for " continuous decoding current channel time span is no less than 8 minutes STB and can the forward end platform transmits viewing-data ", the operation flow of present embodiment comprises the step that is described below:
1. in the front-end platform of watching data collecting system, set in advance and comprise the watching data collecting conditional parameter at interior configuration information;
2. obtain configuration information from front-end platform in the STB start-up course, and carry out application configuration according to configuration information;
3. when STB gets into certain television channel, get into time (being labeled as the time 1), current channel property value (being labeled as channel 1) constantly under the set-top box recording;
4. when spectators' switching channels; The time of switching instant under the set-top box recording (being labeled as the time 2); Whether set-top box judging self satisfies the watching data collecting condition then: the difference that calculates time 2 and time 1; If difference was more than or equal to 8 minutes, then STB sends the value of sequence number of set top box, time 1, time 2, channel 1 to front-end platform as viewing-data; If difference is less than 8 minutes, then STB not the forward end platform transmit viewing-data, simultaneously, 3. STB returns step;
5. after front-end platform receives the data of STB transmission; Additional record in the viewing-data table on the same day: sequence number of set top box is set to the sequence number that STB transmits; The channel cut-in timing is arranged to the value of time 1; The channel time of cutting off is arranged to the value of time 2, the current channel property value is arranged to the value of channel 1.
If to utilize system acquisition shown in the present embodiment to viewing-data carry out viewership statistics, then also need set up channel information table and program information table.The channel information table is used for writing down the information relevant with television channel, comprises following field:
The channel property value: the property value of this field marker channel is used to distinguish different television channels;
Channel designation: the title of television channel, like " one in central authorities ";
Program information table is used for writing down the relevant information of broadcasting with television channel of TV programme, comprises following field:
Programm name: the title of TV programme, like " Focus ";
Time started: the broadcast start time of TV programme;
Concluding time: the broadcast concluding time of TV programme.
In database, the channel information table only is provided with portion; To different channel, all generate the program information table that TV programme a and this channel broadcast on the same day are associated every day.For example, add up the scheduled date and watch the STB quantity of Focus program of one in central authorities, step is as follows:
1. in the channel information table, retrieve " one in central authorities " channel property value that channel is corresponding;
2. with program information table that " central authorities one " channel of scheduled date is associated in retrieve the time started and the concluding time of " Focus " program;
3. in the viewing-data table related, retrieve current channel attribute value field value successively and equal " one in central authorities " channel property value with the scheduled date; And there is the record that occurs simultaneously in the time period that time period that channel cut-in timing and the channel time that cuts off constitutes and program start time and concluding time constitute, and result for retrieval is added up just drawing the STB quantity of watching a Focus program of central authorities in the scheduled date.
What more than describe is a possible embodiments of the present invention.In technical scope of the present invention; The foregoing description can also have a variety of versions, to those skilled in the art, and under enlightenment of the present invention and instructing; Do not depart from the scope of the present invention, can make various modifications and variation to the present invention at an easy rate.Therefore, the present invention attempts to be included in various modifications and the variation of in the equivalence techniques scope the present invention being made.
Claims (5)
1. a watching data collecting method is characterized in that: in the front-end platform of watching data collecting system, set configuration information, in the STB running in advance; Obtain configuration information and carry out application configuration according to configuration information; Afterwards, whether the moment set-top box judging of the each switching TV channel of spectators self satisfies the watching data collecting condition of default, if satisfy; Then send viewing-data to front-end platform, front-end platform is kept at it in database after receiving viewing-data.
2. watching data collecting method according to claim 1 is characterized in that, comprises following steps:
1. in the front-end platform of watching data collecting system, set in advance and comprise the watching data collecting conditional parameter at interior configuration information;
2. obtain configuration information from front-end platform in the STB start-up course, and carry out application configuration according to configuration information;
3. when STB gets into certain television channel, get into time (being labeled as the time 1), current channel property value (being labeled as channel 1) constantly under the set-top box recording;
4. when spectators' switching channels; The time of switching instant under the set-top box recording (being labeled as the time 2); Whether set-top box judging self satisfies the watching data collecting condition then: the difference of computing time 2 and time 1, difference is done comparison with the rating duration parameters that is provided with in the configuration information, and judge whether comparative result satisfies the logical relation that is provided with in the configuration information; If satisfy, then STB sends the value of sequence number of set top box, time 1, time 2, channel 1 to front-end platform as viewing-data; If do not satisfy, then STB not the forward end platform transmit viewing-data, afterwards, 3. STB returns step;
5. after front-end platform receives the viewing-data of STB transmission, save the data in the database.
3. watching data collecting method according to claim 1 is characterized in that, comprises the watching data collecting conditional parameter in the configuration information that in the watching data collecting system, is provided with.
4. watching data collecting method according to claim 1 is characterized in that, the viewing-data that STB sends front-end platform to comprises the channel that spectators watch, the time that spectators cut this channel, time, the sequence number of set top box that spectators cut off this channel.
5. watching data collecting system; It is characterized in that; Said system comprises STB client modules and the front-end platform of being made up of watching data collecting ADMINISTRATION SUBSYSTEM and database subsystem; Wherein, the STB client modules is responsible for communicating with front-end platform, the information of receiving front-end platform, the watching data collecting condition of judging default, forward end platform transmits viewing-data; The watching data collecting ADMINISTRATION SUBSYSTEM is responsible for the parameter setting, is communicated, sends to STB the viewing-data of information, receiving set up box transmission with the STB client modules; Database subsystem is responsible for preserving and the professional relevant data of management and watching data collecting.
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| CN2011102764389A CN102611921A (en) | 2011-09-16 | 2011-09-16 | Viewing data acquisition method and system |
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| CN2011102764389A CN102611921A (en) | 2011-09-16 | 2011-09-16 | Viewing data acquisition method and system |
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| CN112910972A (en) * | 2021-01-21 | 2021-06-04 | 深圳市九洲电器有限公司 | Data acquisition method, terminal and data acquisition system |
| CN113727192A (en) * | 2020-06-19 | 2021-11-30 | 天翼智慧家庭科技有限公司 | Method and system for collecting viewing behaviors |
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Cited By (3)
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| CN113727192A (en) * | 2020-06-19 | 2021-11-30 | 天翼智慧家庭科技有限公司 | Method and system for collecting viewing behaviors |
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